The Truth About Marketing
By Kevin Rogers
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Category: Business
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Subscribers: 14
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Episodes: 165
Description
Marketing is the #1 make or break element in any business. Dive into the marketing trenches with former stand-up comedian and copywriting A-Lister Kevin Rogers as he talks to real business owners (both online and off) to discover which marketing and copywriting tactics have the biggest impact on their profits.
| Episode | Date |
|---|---|
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Ep 164: Farewell (Last Truth About Marketing Episode)
|
Dec 28, 2018 |
|
Ep 163: Roy Peter Clark - The incredible 6-word writing reframe
|
Nov 29, 2018 |
|
Ep 162: Laura Belgray - The Email Style That Out-Converts Every Other Guru In Your Space
|
Oct 18, 2018 |
|
Ep 161: Keith Krance - How To Convert (and Keep Converting) On Facebook
|
Oct 11, 2018 |
|
Ep 160: Abbey Woodcock - A Smarter Way To Work From Home
|
Oct 04, 2018 |
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Ep 159: Marisa Murgatroyd - Hooking Your Customers Into Transforming Their Lives
|
Sep 20, 2018 |
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Ep 158: Copy Legends Head to Head John Carlton and Clayton Makepeace
|
Aug 23, 2018 |
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Ep 157: Perry Marshall - Revisiting The 80/20 In Your Business
|
Aug 09, 2018 |
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Ep 156: How Ryan Levesque Is Revolutionizing Direct Response Marketing - Again
|
Jul 16, 2018 |
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Ep 155: Tepsii - The "Dynamic Avatar Method" For Writing High-Converting Copy
|
Jul 05, 2018 |
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Ep 154: Bond Halbert - Copy Secrets From A Legend In Direct Response
|
May 31, 2018 |
|
Ep 153: Ron Douglas - How To Get Rich "Stealing" Recipes
|
May 03, 2018 |
|
Ep 152: Michael Hauge - 5 Mistakes of Ordinary Storytellers
|
Apr 19, 2018 |
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Ep 151: Laura Belgray - How To Steal Attention With Strange Copy (Then Keep It With Good Writing)
|
Apr 05, 2018 |
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Ep 150: Bushra Azhar - The Reverse Sign Up Method For Building A List of Buyers
|
Mar 22, 2018 |
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Ep 149: Jon Stoltzfus - The Most In-Demand Copywriter On The Planet Right Now
|
Mar 08, 2018 |
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Ep 148: Justin Brooke - How To Make (And Keep) A Bunch Of Money With Cold Traffic Ad Buys
|
Feb 22, 2018 |
|
Ep 147: Mike Morgan - An Introvert's Path To Copywriting Royalty Status
|
Feb 08, 2018 |
|
Ep 146: James Schramko - How To Work Less And Earn More
|
Jan 25, 2018 |
|
Ep 145: Aaron DeHoog - The Invisible Force Behind A 12MM Sales Day
|
Jan 11, 2018 |
|
Ep 144: Carline Anglade-Cole - Sex, Drugs and Writing Controls
|
Dec 28, 2017 |
|
Ep 143: Tom Breeze - How To Capture YouTube Viewers Before They "Skip" Your Ad
|
Dec 14, 2017 |
|
Ep 142: Andrew Lermsider - 5 Easy Fixes That Instantly Boost Revenue on Your Website
|
Nov 26, 2017 |
|
Ep 141: Justin Blackman - What Justin Learned Writing 100 Headlines A Day (For 100 Days)
|
Nov 19, 2017 |
|
Ep 140: Elin Marie - Elin's Ten Step Control-Beating Copy Process
|
Nov 12, 2017 |
|
Ep 139: My Best Advice For Freelancers
|
Nov 06, 2017 |
|
Ep 138: Erik Stafford - Attention-Grabbing Design Secrets That'll Beef Up Your Sales Message
|
Oct 30, 2017 |
|
Ep 137: Susan Berkley - Sharpen Your "Spoken Image" With The Industry's Top Voice Coach
|
Oct 23, 2017 |
|
Ep 136: Hollis Carter - From Rafting Guide To Top Level Biz Consultant
|
Oct 16, 2017 |
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Ep 135: Marketing Masters Highlights
|
Oct 01, 2017 |
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Ep 134: Copywriting Legends Highlights
|
Sep 24, 2017 |
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Ep 133: John Forde - Great Leads and Learning From Losers With Agora's Top Freelancer
|
Sep 18, 2017 |
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Ep 132: Marcella Allison - Why Women Need to Band Together in a Testosterone-Fueled Business World
|
Sep 10, 2017 |
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Ep 131: Marc Gutman - Better Storytelling From The Guy Oliver Stone Trusted To Find The Best Ones
|
Sep 03, 2017 |
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Ep 130: Mark Ford - Hard Lessons From The Most Interesting Man In Direct Response
|
Aug 27, 2017 |
|
Ep 129: Taylor Welch - The Business-Boosting Power Of Humor And Personality
|
Aug 20, 2017 |
|
Ep 128: Kris Reid - The Overlooked Selling Power Of Search Rankings
|
Aug 13, 2017 |
|
Ep 127: Bedros Keuilian - The "Cockweed" Mindset For Rock-Solid Success
|
Aug 06, 2017 |
|
Ep 126: Damian Lanfranchi - The Secret To An Entrepreneurial Life That'll Never Pass You By
|
Jul 30, 2017 |
|
Ep 125: John Romaniello - Leapfrogging Your Competition With Superior Writing Chops
|
Jul 16, 2017 |
|
Ep 124: Joe Schriefer - How Agora Financial Will Generate $170M This Year (And Why Joe Wants You To Be Their New Copywriter)
|
Jul 09, 2017 |
|
Ep 123: Wesley Donehue - Business-Boosting Lessons From The Cut-Throat World Of Crisis Communication
|
Jul 02, 2017 |
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Ep 122: Michael Hauge - Story Secrets Of A Hollywood Script Doctor
|
Jun 25, 2017 |
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Ep 121: Jon Buchan - How To Reach Important People With Humor
|
Jun 18, 2017 |
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Ep 120: Todd Brown - The E5 Method for Marketing The Big Idea
|
Jun 11, 2017 |
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Ep 119: Anna Selby - The "Dream 50 Secret" To Conquering Social
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Jun 04, 2017 |
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Ep 118: Roy Furr - The PAISA Framework For Writing Rock-Solid Financial Controls
|
May 28, 2017 |
|
Ep 117: Perry Marshall - The "Homer Simpson Trick" For Attracting Your Perfect Prospect
|
May 21, 2017 |
|
Ep 116 - Will Hoekenga: The 5 Deadly Email Sins
|
May 14, 2017 |
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Ep 115: Tim Castleman - Take My Notes, Please
|
May 07, 2017 |
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Ep 114: Scott Oldford - What A Short, Strange Trip It's Been
|
May 01, 2017 |
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Ep 113: Jim Breuer - How The Former SNL Star Revived His Career With Social Media
|
Apr 23, 2017 |
|
Ep 112: Sean McCabe - Monetizing Your Passion, Risk-free
|
Apr 16, 2017 |
|
Ep 111: Terry Dean - The Selling Power Of List Indoctrination
|
Apr 09, 2017 |
|
Ep 110: Jesse Elder - Having Nothing To Prove And Nothing To Hide
|
Mar 26, 2017 |
|
Ep 109: Robert Gibson – Giving Your Best
|
Mar 19, 2017 |
|
Ep 108: Jon Benson - Ethical Marketing
|
Mar 12, 2017 |
|
Ep 48: Ivan Misner - Billion Dollar Networking (Best Of)
|
Mar 05, 2017 |
|
Ep 107: Kim Schwalm - Consistently Beating Control Ads
|
Feb 27, 2017 |
|
Ep 106: Clayton Makepeace - Selling on Emotion ($1.5 Billion Worth!)
|
Feb 19, 2017 |
|
Ep 105: James Schramko - "Reprogramming" Your Brain For Success
|
Feb 12, 2017 |
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Ep 104: Frank Kern - Becoming "The Rollin Stones Of Marketing" (Then Quitting The Band)
|
Feb 05, 2017 |
|
Ep 103: Marcella Allison - Speaking Your Customer's Language
|
Jan 29, 2017 |
|
Ep 102: Parris Lampropoulos - Next Level Persuasive Copywriting Pt. 2
|
Jan 22, 2017 |
|
Ep 101: Parris Lampropoulos - Next-Level Persuasive Copywriting Pt. 1
|
Jan 15, 2017 |
|
Ep 100: The Truth About Your Voice
|
Jan 08, 2017 |
|
Ep 99: John Carlton - The One Skill Every Copywriter Must Master
|
Jan 02, 2017 |
|
Ep 98: Dan Kuschell - 1% Incremental Changes That Scale Your Profits
|
Dec 26, 2016 |
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Ep 97: Scott Haines – Shortcutting Your Way To High Converting Copy
|
Dec 18, 2016 |
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Ep 96: Jenny Thompson - Using "Sticker Shock" To Double Your Sales
|
Dec 11, 2016 |
|
Ep 95: Ron Lynch – Using TV to Sell $4 Billion In Consumer Goods
|
Nov 28, 2016 |
|
Ep 94: Ryan Lee – Earning The Trust Of Your Tribe 15 Minutes At A Time
|
Nov 20, 2016 |
|
Ep 93: Jack Born – Perfect Persuasion Windows
|
Nov 13, 2016 |
|
Ep 92: Eric Wong – Winning The Sale By Thinking One Step Ahead
|
Nov 06, 2016 |
|
Ep 91: Charles Kirkland – Turning One Dollar Into Three
|
Oct 30, 2016 |
|
Ep 90: Chad Mureta – Million Dollar App Ideas
|
Oct 23, 2016 |
|
Ep 89: Joanna Wiebe – Saying "Yes" When It Scares You Most
|
Oct 16, 2016 |
|
Ep 88: Jon Morrow – Attracting Buyers To Your Website
|
Oct 09, 2016 |
|
Ep 87: David Garfinkel – Brainstorming Great Hooks
|
Oct 02, 2016 |
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Ep 86: Brian Kurtz – The Truth About The Legends Of Copywriting
|
Sep 25, 2016 |
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Ep 85: Taylor Welch – The Truth About Making A Million Bucks By Becoming Scarce
|
Sep 18, 2016 |
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Ep 84: Ben Settle – The Truth About Never Compromising
|
Sep 11, 2016 |
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Ep 83: Ian Stanley – The Truth About Why People Laugh
|
Sep 04, 2016 |
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Ep 82: Dean Jackson – The Truth About Compelling, Not Convincing
|
Aug 28, 2016 |
|
Ep 81: Nicky Roche – The Truth About the New Rules of Marketing in the 21st Century
|
Aug 21, 2016 |
|
Ep 80: Julia Lundstrom – The Truth About Dating The FBI's Most Wanted Bank Robber
|
Aug 14, 2016 |
|
Ep 79: Ben Hunt – The Truth About Avoiding Tactical Marketing Hell
|
Aug 07, 2016 |
|
Ep 78: Sean D'Souza – The Truth About Taking 3 Month Vacations
|
Jul 31, 2016 |
|
Ep 77: Jim Harshaw – The Truth About Teaching Your Kids To Fail
|
Jul 24, 2016 |
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Ep 76: Will Hamilton – The Truth About Why Asking Good Questions Sells A Lot Of "Fuzzy Yellow Balls"
|
Jul 17, 2016 |
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Ep 75: Doberman Dan – The Truth About Stumbling Into Success
|
Jul 10, 2016 |
|
Ep 74: Chelsea O'Brien – The Truth About High Converting Landing Pages
|
Jul 03, 2016 |
|
Ep 73: Michel Neray - A Live Audience
|
Jun 26, 2016 |
|
Ep 72: Gail Jessen - Living Where The Story Takes You
|
Jun 19, 2016 |
|
Ep 71: Dan Ferrari – The Truth About Mastering Sales Copy
|
Jun 12, 2016 |
|
Ep 70: Craig Ballantyne - Your Perfect Day
|
Jun 05, 2016 |
|
Ep 69: Ryan Levesque - Specializing
|
May 30, 2016 |
|
Ep 68: Will Hoekenga - The Copywriting Hierarchy Of Needs
|
May 22, 2016 |
|
Ep 67: Dave Munson - Training Thieves To Steal Your Work
|
May 15, 2016 |
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Ep 66: John Lee Dumas - 7 Figure Podcasting
|
May 09, 2016 |
|
Ep 65: Robert Gibson - Showing Up Ready To Rock
|
May 01, 2016 |
|
Ep 64: Barry Moore - Working Backwards
|
Apr 24, 2016 |
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Ep 63: Alexi Panos - Letting Go and Getting Raw
|
Apr 17, 2016 |
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Ep 62: Mike Schauer - Swiping Copy
|
Apr 10, 2016 |
|
Ep 61: Tina Dietz - Walking Your Talk
|
Apr 03, 2016 |
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Ep 60: Jon Nastor - Asking The Best Questions
|
Mar 27, 2016 |
|
Ep 59: Elin Marie - The Dreamweaver Sales Copy Formula
|
Mar 20, 2016 |
|
Ep 58: Billy Beck III - Delivering Big
|
Mar 13, 2016 |
|
Ep 57: David Deutsch - Problem/Solution Copywriting
|
Mar 06, 2016 |
|
Ep 56: Melanie Saladino - How To Write For The 9 Buyer Types
|
Feb 28, 2016 |
|
Ep 55: Marie Forleo - Glam and Gall
|
Feb 21, 2016 |
|
Ep 54: Brian Kurtz - Becoming A Million Dollar Copywriter
|
Feb 19, 2016 |
|
Ep 53: Rhonda Britten – Conquering Fear
|
Feb 14, 2016 |
|
Ep 52: Sacha Lalla – The Feminine Fueled Future of Marketing
|
Feb 07, 2016 |
|
Ep 51: April Dykman – How To Use Better Proof In Your Copy with
|
Jan 31, 2016 |
|
Ep 50: Tyler Bramlett – Overcoming Disaster And Winning Big
|
Jan 24, 2016 |
|
Ep 49: How to Offer Discounts Without Devaluing Your Stuff
|
Jan 17, 2016 |
|
Ep 48: Ivan Misner - Billion Dollar Networking
|
Jan 11, 2016 |
|
Ep 47: How To Ask For $50,000 And Get It
|
Jan 04, 2016 |
|
Ep 46: Yuri Elkaim - Authentic Marketing
|
Dec 28, 2015 |
|
Ep 45 – How To: Stay Current in The Information Age
|
Dec 20, 2015 |
|
Ep 44: Zach Swinehart – Running Your Business While Traveling The World
|
Dec 12, 2015 |
|
Ep 43 – The Truth About Dan Meredith
|
Nov 30, 2015 |
|
Ep 42 – The Truth About Derek Halpern
|
Nov 23, 2015 |
|
Ep 41: How To Grow A Red Hot Freelance Biz (While Raising 5 Kids)
|
Nov 16, 2015 |
|
Ep 40: The Truth About Chad Collins
|
Nov 09, 2015 |
|
Ep 39: Ross O'Lochlainn - Write A Powerful USP
|
Nov 02, 2015 |
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Ep 38: The Truth About Todd Herman
|
Oct 25, 2015 |
|
Ep 37: The Truth About Danny Iny
|
Oct 18, 2015 |
|
Ep 36: How To Fail At Marketing
|
Oct 16, 2015 |
|
Ep 35: The Truth About Felicia Spahr
|
Oct 12, 2015 |
|
Ep 34: How To Show Your Work
|
Oct 08, 2015 |
|
Ep 33: The Truth About Colin Theriot
|
Oct 05, 2015 |
|
Ep 32: How To Discover Backwards
|
Oct 01, 2015 |
|
Ep 31: The Truth About Brian G. Johnson
|
Sep 28, 2015 |
|
Ep 30: How To Embrace A Beginners Mindset
|
Sep 24, 2015 |
|
Ep 29 – The Truth About Jason Moffatt
|
Sep 20, 2015 |
|
Ep 28: How To Decide Copy Length
|
Sep 17, 2015 |
|
Ep 27: The Truth About Andrew Lock
|
Sep 14, 2015 |
|
Ep 26: How To Succeed as a Freelancer
|
Sep 10, 2015 |
|
Ep 25: The Truth About Tom Rhodes
|
Sep 05, 2015 |
|
Ep 24: How To Expand Your Marketing Reality
|
Sep 03, 2015 |
|
Ep 23: The Truth About Michael Fishman
|
Aug 31, 2015 |
|
Ep 22: How To Double Your Fee Overnight
|
Aug 27, 2015 |
|
Ep 21: The Truth About Tim Castleman
|
Aug 24, 2015 |
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Ep 20: How To Be Good Enough To Get Paid
|
Aug 19, 2015 |
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Ep 19: The Truth About Chris Farrell
|
Aug 16, 2015 |
|
Ep 18: How To Impress Michael Jordan
|
Aug 13, 2015 |
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Ep 17: The Truth About Zach Smith
|
Aug 09, 2015 |
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Ep 16 - How To Discover Where You Belong
|
Aug 06, 2015 |
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Ep 15: The Truth About Andre Chaperon
|
Aug 03, 2015 |
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Ep 14: How To Be A Smooth Networker
|
Jul 29, 2015 |
|
Ep 13: The Truth About Brian Kurtz
|
Jul 26, 2015 |
|
Ep 12: How To Get Rich Giving Stuff Away
|
Jul 22, 2015 |
|
Ep 11: The Truth About James Schramko
|
Jul 19, 2015 |
|
Ep 10: How To Write With Rhythm
|
Jul 15, 2015 |
|
Ep 9: The Truth About Ben Settle
|
Jul 13, 2015 |
|
Ep 8 – How To Define Your Bat Signal Talent
|
Jul 09, 2015 |
|
Ep 7: The Truth About World Building with Ben Johnson
|
Jul 06, 2015 |
|
Ep 6: How To Sell Better With Video
|
Jul 02, 2015 |
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Ep 5: The Truth About Ryan Lee
|
Jun 28, 2015 |
|
Ep 4: How To Be A Natural Persuader
|
Jun 25, 2015 |
|
Ep 3: The Truth About Passion Products
|
Jun 22, 2015 |
|
Ep 2: How To Tell Your Story In Two Sentences
|
Jun 18, 2015 |
|
Ep 1: The Truth About Dean Jackson
|
Jun 15, 2015 |