The Law Firm Marketing Minute

By Spotlight Branding

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Category: Marketing

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Subscribers: 11
Reviews: 0
Episodes: 611

Description

Everyday marketing advice for lawyers in easy-to-digest short episodes!

Episode Date
The Art of Content Multiplication - Ep 671
May 07, 2024
The Social Media Diet for Law Firms - Ep 670
May 06, 2024
Content's Impact on Direct Marketing - Ep 669
May 03, 2024
Content Does Wonders For Your Law Firm - Ep 668
May 02, 2024
These Put Your Law Firm in the Fast Lane - Ep 667
May 01, 2024
Bridging the Gap to Get More Clients - Ep 666
Apr 30, 2024
Content vs. High Threshold Offers - Ep 665
Apr 29, 2024
The 5 Stages of Awareness for Legal Marketing - Ep 664
Apr 26, 2024
What Makes Your Law Firm Different? - Ep 663
Apr 25, 2024
Being There For Those In Need - Ep 662
Apr 24, 2024
The Potential Clients Who Don't Know They Need You - Ep 661
Apr 23, 2024
Does Your Audience Even Know Who You Are? - Ep 660
Apr 22, 2024
A BIG Change is Coming to LFMM!
Apr 19, 2024
Best of LFMM: The Secret About SEO for Law Firms
Apr 18, 2024
Best of LFMM: Law Firm Blogs That Kick Butt!
Apr 17, 2024
Best of LFMM: Results Take Time!
Apr 16, 2024
Best of LFMM: The Legal Mind as a Business Innovator
Apr 15, 2024
Best of LFMM: Balancing the Scales of Mental Health and Career in Law
Apr 12, 2024
Best of LFMM: Decoding the Essentials of Law Firm Storytelling
Apr 11, 2024
Best of LFMM: The Lawyer's Playbook for Email Marketing Excellence
Apr 10, 2024
Best of LFMM: Why Buying Fake Followers is a BIG No-No!
Apr 09, 2024
Trends Report Finding: Law Firm Referrals - LFMM 659
Apr 04, 2024
Trends Report Findings: Law Firm SEO - LFMM 658
Apr 03, 2024
Trends Report Finding: How Law Firms Handle Marketing - LFMM 657
Apr 02, 2024
Trends Report Finding: Offshore Staffing - LFMM 656
Apr 01, 2024
Marketing Madness: The Champion: Networking - LFMM 655
Mar 28, 2024
Marketing Madness: The Sleeper Pick: Email - LFMM 654
Mar 27, 2024
Marketing Madness: The Upset Pick: Video - LFMM 653
Mar 26, 2024
Marketing Madness: The Overrated Team: SEO - LFMM 652
Mar 25, 2024
Trends Report Finding: Networking ROI - LFMM 651
Mar 21, 2024
Trends Report Finding: Firms Want Quality, Not More - LFMM 650
Mar 20, 2024
Trends Report Finding: What Firms Spend on Marketing - LFMM 649
Mar 19, 2024
Trends Report Finding: Why Law Firms Lose Business - LFMM 648
Mar 18, 2024
Consistency: Following Through with Your Marketing System - LFMM 647
Mar 14, 2024
Creating Time: The "When" of the Sustainable Marketing System - LFMM 646
Mar 13, 2024
Marketing Audit: The "How" of the Sustainable Marketing System - LFMM 645
Mar 12, 2024
"I Don't Have Time." - The What and Why of the Sustainable Marketing System - LFMM 644
Mar 11, 2024
Outsource Your Blog Writing - LFMM 643
Mar 07, 2024
You Don't Need Engagement on Social Media - LFMM 642
Mar 06, 2024
Examples of Lead Magnets - LFMM 641
Mar 05, 2024
People Can Find You Outside of Google - LFMM 640
Mar 04, 2024
Best of LFMM - Being Everywhere vs. Being Top of Mind
Feb 29, 2024
Best of LFMM - Quick Video Tips!
Feb 28, 2024
Best of LFMM - Easy Prompts to Create Better Content
Feb 27, 2024
Best of LFMM - How to Generate Content Ideas
Feb 26, 2024
What Is AI Hallucination? - LFMM 639
Feb 22, 2024
3 Ways to Provide a Great Client Experience - LFMM 638
Feb 21, 2024
SEO Tactics to Ignore - LFMM 637
Feb 20, 2024
How Social Media Affects SEO - LFMM 636
Feb 19, 2024
How Your Website Affects SEO - Part 2 - LFMM 635
Feb 15, 2024
How Your Website Affects SEO - Part 1 - LFMM 634
Feb 14, 2024
Quality Content vs. SEO Content - LFMM 633
Feb 13, 2024
Starting an SEO Series - LFMM 632
Feb 12, 2024
Do You Really Need MORE Clients? - LFMM 631
Feb 08, 2024
Your Brand = Your Reputation - LFMM 630
Feb 07, 2024
Are You Good at Referrals? - LFMM 629
Feb 06, 2024
SEO Is Not the Holy Grail - LFMM 628
Feb 05, 2024
Every Lawyer Needs Marketing - LFMM 627
Feb 01, 2024
How to Manage Your Leads - LFMM 626
Jan 31, 2024
Leads: Defined - LFMM 625
Jan 30, 2024
Marketing Is Many Different Things - LFMM 624
Jan 29, 2024
Google Analytics Explained: What Reports Can Tell You - LFMM 623
Jan 25, 2024
Google Analytics Explained: Bounce Rate - LFMM 622
Jan 24, 2024
Google Analytics Explained: Session Duration - LFMM 621
Jan 23, 2024
Google Analytics Explained: Users vs. Sessions - LFMM 620
Jan 22, 2024
Marketing Isn't Just Lead Generation - LFMM 619
Jan 18, 2024
Tips for Better PDFs - LFMM 618
Jan 17, 2024
Would Your Firm Run Without You? - LFMM 617
Jan 16, 2024
The Ingredients of Your Social Media P.I.E. - LFMM 616
Jan 15, 2024
What Social Platforms Should You Be On? - LFMM 615
Jan 11, 2024
What Metrics to Track for Social Media Success - LFMM 614
Jan 10, 2024
How Often to Post on Social Media - LFMM 613
Jan 09, 2024
What You Should Post on Social Media - LFMM 612
Jan 08, 2024
How to Organize an Educational Event - LFMM 611
Jan 04, 2024
How to Start the Process of AI Adoption - LFMM 610
Jan 03, 2024
AI Isn't Replacing People - LFMM 609
Jan 02, 2024
2024 Is the Year of AI - LFMM 608
Jan 01, 2024
Best of LFMM - Custom vs. Syndicated Content
Dec 15, 2023
How Do People Consume Your Content? - LFMM 607
Dec 14, 2023
Blogging About Current Events - LFMM 606
Dec 13, 2023
How Sophisticated Should Your Blog Be? - LFMM 605
Dec 12, 2023
Assessing Your Blog's Value - LFMM 604
Dec 11, 2023
Best of LFMM - How People Can Find You Online Without SEO
Dec 08, 2023
Tips for 2024 Success - LFMM 603
Dec 07, 2023
Don't Forget Your Past Clients! - LFMM 602
Dec 06, 2023
The Power of Personality Assessments - LFMM 601
Dec 05, 2023
The LFMM 500th Episode Special! - LFMM 600
Dec 04, 2023
Best of LFMM - 3 Ways to Grow Your Email List
Dec 01, 2023
Easy Productivity Hacks You Can Start Today - LFMM 599
Nov 30, 2023
Start Your TikTok Strategy in 2024! - LFMM 598
Nov 29, 2023
How to Ask for Referrals - LFMM 597
Nov 28, 2023
How to Nurture Your Referral Sources - LFMM 596
Nov 27, 2023
Some Metrics Are Overrated - LFMM 595
Nov 21, 2023
The Power of Evergreen Content - LFMM 594
Nov 20, 2023
Best of LFMM - Market to Your Existing Clients
Nov 17, 2023
How Much to Invest in Your Marketing - LFMM 593
Nov 16, 2023
Lead Gen vs. Lead Nurture - LFMM 592
Nov 15, 2023
How Your Firm Should Look at Social Media - LFMM 591
Nov 14, 2023
The Truth About Email Data - LFMM 590
Nov 13, 2023
Best of LFMM - The Real Truth About Building a Law Firm Website
Nov 10, 2023
You Should Be Giving Away the Farm - LFMM 589
Nov 09, 2023
The Trends Report Survey Is Live! - LFMM 588
Nov 08, 2023
You Don't Need More Lead Generation - LFMM 587
Nov 07, 2023
The Benefits of Finding Your Niche - LFMM 586
Nov 06, 2023
Best of LFMM - Your Brand Is About These 2 Things
Nov 03, 2023
The Power of Creating Loyal Clients - LFMM 585
Nov 02, 2023
The Essential Functions of a Good Law Firm Website - LFMM 584
Nov 01, 2023
Scary Marketing Mistakes to Avoid - LFMM 583
Oct 31, 2023
How to Handle Negative Reviews - LFMM 582
Oct 30, 2023
Best of LFMM - A Simple Formula For Your Elevator Pitch
Oct 27, 2023
How to Improve Lead Quality - LFMM 581
Oct 26, 2023
Tips for Your PPC Strategy - LFMM 580
Oct 25, 2023
How to Get More Reviews - LFMM 579
Oct 24, 2023
Avoid These Marketing Mistakes! - LFMM 578
Oct 23, 2023
Best of LFMM - Think Differently: How to Market & Sell Legal Services
Oct 20, 2023
Tips to Keep Up the Momentum in Q4 - LFMM 577
Oct 19, 2023
It's Okay to Be Repetitive - LFMM 576
Oct 18, 2023
We Want to Hear from YOU! - LFMM 575
Oct 17, 2023
Tips for Chopping Up Webinars - LFMM 574
Oct 16, 2023
Best of LFMM - What’s the Plan?
Oct 13, 2023
StoryBrand Part 2 - Why It Works for Your Firm - LFMM 573
Oct 12, 2023
StoryBrand Part 1 - What is it? - LFMM 572
Oct 11, 2023
Lean Into the Awards You Win! - LFMM 571
Oct 10, 2023
Is Your Website Mobile? - LFMM 570
Oct 09, 2023
Best of LFMM - “Why Do You Hate SEO So Much??”
Oct 06, 2023
How to Get Referrals from Past Clients - LFMM 569
Oct 05, 2023
Websites Don't Create Leads - LFMM 568
Oct 04, 2023
Key Law Firm Metrics Part 3: Average Case Value - LFMM 567
Oct 03, 2023
Key Law Firm Metrics Part 2: Win Rate - LFMM 566
Oct 02, 2023
Best of LFMM - Being A Good Lawyer Isn’t Enough
Sep 29, 2023
Key Law Firm Metrics Part 1: Leads - LFMM 565
Sep 28, 2023
Work On Your Firm, Not In It - LFMM 564
Sep 27, 2023
Why You Shouldn't Be Handling Your Firm's Books - LFMM 563
Sep 26, 2023
A Quick Tip on Marketing Budgets - LFMM 562
Sep 25, 2023
Best of LFMM - How Branding Works for a Small Business
Sep 22, 2023
Clio Takeover Day 8: Partner with the Best Technology - LFMM 561
Sep 21, 2023
Clio Takeover Day 7: Utilizing Actionable Data - LFMM 560
Sep 20, 2023
Clio Takeover Day 6: Managing Your Firm's Matters - LFMM 559
Sep 19, 2023
Clio Takeover Day 5: Mastering Your Task List - LFMM 558
Sep 18, 2023
Best of LFMM - DO EMAIL MARKETING!
Sep 15, 2023
Clio Takeover Day 4: What to Know About Clio's Local Service Ads - LFMM 557
Sep 14, 2023
Clio Takeover Day 3: Perfecting Client Intake - LFMM 556
Sep 13, 2023
Clio Takeover Day 2: Client Communication Tips - LFMM 555
Sep 12, 2023
Clio Takeover Day 1: Time Management Tips for Busy Law Firm Owners - LFMM 554
Sep 11, 2023
Best of LFMM: Is ChatGPT the Future of Content?
Sep 08, 2023
AI Week Day 4: AI Logo and Image Creation - LFMM 553
Sep 07, 2023
AI Week Day 3: How AI Can Help Your Social Media Strategy - LFMM 552
Sep 06, 2023
AI Week Day 2: Should AI Write Your Blogs? - LFMM 551
Sep 05, 2023
AI Week Day 1: Will AI Replace Lawyers? - LFMM 550
Sep 04, 2023
Best of LFMM - 3 Big Benefits of Documenting Your Systems
Sep 01, 2023
What to Know About Meta's Threads App - LFMM 549
Aug 31, 2023
Competition Creates Opportunity - LFMM 548
Aug 30, 2023
Mitigating Marketing Risk - LFMM 547
Aug 29, 2023
A Free SEO Resource for Your Firm - LFMM 546
Aug 28, 2023
Best of LFMM: Market to the Best Clients, Not the Most Clients
Aug 25, 2023
Graphics Made Easy - LFMM 545
Aug 24, 2023
A Surprising Marketing Problem - LFMM 544
Aug 23, 2023
You're Not as Famous as You Think You Are - LFMM 543
Aug 22, 2023
SEO Is Changing - LFMM 542
Aug 21, 2023
Best of LFMM: Know Your Average Case Value
Aug 18, 2023
Beware of SEO "Service" - LFMM 541
Aug 17, 2023
Stop Caring About SEO So Much - LFMM 540
Aug 16, 2023
How to Tell If Your Marketing Is Working - LFMM 539
Aug 15, 2023
Lots of Referrals Doesn't Necessarily Mean You're Great with Referrals - LFMM 538
Aug 14, 2023
Best of LFMM - So You Started a Podcast, Now What?
Aug 11, 2023
Podcast Week Day 4: How to Get Your Show on Apple Podcasts - LFMM 537
Aug 10, 2023
Podcast Week Day 3: The Only Podcasting Equipment You Need - LFMM 536
Aug 09, 2023
Podcast Week Day 2: Picking the Right Format for Your Show - LFMM 535
Aug 08, 2023
Podcast Week Day 1: Why You Should Have a Podcast - LFMM 534
Aug 07, 2023
Best of LFMM - What Kind of Video Should a Law Firm Have?
Aug 04, 2023
Video Week Day 4: Don't Script Your Videos! - LFMM 533
Aug 03, 2023
Video Week Day 3: Where to Put All Those Videos - LFMM 532
Aug 02, 2023
Video Week Day 2: How to Make a Good-Looking Video - LFMM 531
Aug 01, 2023
Video Week Day 1: The Right Strategy - LFMM 530
Jul 31, 2023
Best of LFMM - Five Tips for Social Media Success
Jul 28, 2023
Social Media Week Day 4: The Future of Social Media - LFMM 529
Jul 27, 2023
Social Media Week Day 3: The Easy Hack to Post More Content - LFMM 528
Jul 26, 2023
Social Media Week Day 2: Why No One Likes You - LFMM 527
Jul 25, 2023
Social Media Week Day 1: Why It Matters - LFMM 526
Jul 24, 2023
Best of LFMM - Printed Newsletters vs Email Newsletters for Lawyers
Jul 21, 2023
Newsletter Week Day 4: Understanding the Metrics - LFMM 525
Jul 20, 2023
Newsletter Week Day 3: Subject Line Considerations - LFMM 524
Jul 19, 2023
Newsletter Week Day 2: What Goes in Your Newsletters? - LFMM 523
Jul 18, 2023
Newsletter Week Day 1: How to Design Your Newsletter - LFMM 522
Jul 17, 2023
Best of LFMM - Shouldn’t I Write My Own Blogs?
Jul 14, 2023
Blog Week Day 4: How AI Fits into Your Blogging Strategy - LFMM 521
Jul 13, 2023
Blog Week Day 3: Who Should You Write For? - LFMM 520
Jul 12, 2023
Blog Week Day 2: How Long Should Your Blogs Be? - LFMM 519
Jul 11, 2023
Blog Week Day 1: What to Write About - LFMM 518
Jul 10, 2023
Best of LFMM - Why SEO Might Be Irrelevant for Your Law Firm Website
Jul 07, 2023
Website Week Day 4: You Need a Lead Magnet - LFMM 517
Jul 06, 2023
Website Week Day 3: Not All Hosting Is Equal - LFMM 516
Jul 05, 2023
Website Week Day 2: Questions to Ask Your Developer - LFMM 515
Jul 04, 2023
Website Week Day1: Don't DIY Your Website! - LFMM 514
Jul 03, 2023
Best of LFMM - Circumventing Search Engines
Jun 30, 2023
The New Way to Build Trust - LFMM 513
Jun 29, 2023
Host an Event! - LFMM 512
Jun 28, 2023
Handling Negative Reviews - LFMM 511
Jun 27, 2023
Maximize Your Touchpoints - LFMM 510
Jun 26, 2023
Best of LFMM - The Single Best Way to Increase Referrals
Jun 23, 2023
Test One Thing at a Time! - LFMM 509
Jun 22, 2023
What's Your Marketing Budget? - LFMM 508
Jun 21, 2023
Change the Narrative on Time - LFMM 507
Jun 20, 2023
Scam Alert! - LFMM 506
Jun 19, 2023
Best of LFMM - Slow and Steady Wins
Jun 16, 2023
Marketing Tactics Part 7 - Playing with Your Rates - LFMM 505
Jun 15, 2023
Marketing Tactics Part 6 - Inconveniences - LFMM 504
Jun 14, 2023
Marketing Tactics Part 5 - Scarcity - LFMM 503
Jun 13, 2023
Don't Wait Around on AI! - LFMM 502
Jun 12, 2023
Best of LFMM - Leave Out the Cookie Recipes!
Jun 09, 2023
Marketing Tactics Part 4 - Leaning on Emotion - LFMM 501
Jun 08, 2023
Marketing Tactics Part 3 - Precious Metals? - LFMM 500
Jun 07, 2023
Marketing Tactics Part 2 - Pricing Options - LFMM 499
Jun 06, 2023
Marketing Tactics Part 1 - The 99 Rule - LFMM 498
Jun 05, 2023
Find Your Cheerleader - LFMM 497
Jun 01, 2023
Mental Health Wrap Up - LFMM 496
May 31, 2023
Vet Your Marketing Vendors - LFMM 495
May 30, 2023
Social Media Isn't a Billboard - LFMM 494
May 29, 2023
Funnel Exploration Part 3: The Bottom of the Funnel and Beyond - LFMM 493
May 25, 2023
Funnel Exploration Part 2: The Middle of the Funnel - LFMM 492
May 24, 2023
Funnel Exploration Part 1: The Top of the Funnel - LFMM 491
May 23, 2023
Write for Humans, Please - LFMM 490
May 22, 2023
You Don't Need Fancy Equipment to Make a Podcast - LFMM 489
May 18, 2023
A Quick SEO Hack - LFMM 488
May 17, 2023
Real Time SEO Examples - LFMM 487
May 16, 2023
How Are You Selling Yourself? - LFMM 486
May 15, 2023
Repeat Your Posts on Social - LFMM 485
May 11, 2023
Don't Buy Fake Followers - LFMM 484
May 10, 2023
AI Is a Supplement, Not a Replacement - LFMM 483
May 09, 2023
Marketing Is Trial and Error - LFMM 482
May 08, 2023
It's Okay to Not Be Okay - LFMM 481
May 04, 2023
Why Do You Hate Marketing? - LFMM 480
May 03, 2023
A Quick Mental Health Check - LFMM 479
May 02, 2023
You Need to Adapt - LFMM 478
May 01, 2023
What Decisions Would You Make? - LFMM 477
Apr 27, 2023
Maximize Your CRM Part 2 - LFMM 476
Apr 26, 2023
Maximize Your CRM Part 1 - LFMM 475
Apr 25, 2023
How to Beat the Rat Race - LFMM 474
Apr 24, 2023
Where's Your Office? - LFMM 473
Apr 20, 2023
Results Take Time - LFMM 472
Apr 19, 2023
The Value in Bad Prospects - LFMM 471
Apr 18, 2023
Big Changes Coming to LFMM - LFMM 470
Apr 17, 2023
Don't Fear Free - LFMM 469
Apr 10, 2023
Branding Is Dumb - LFMM 468
Apr 03, 2023
You Don't Know How to Market Your Firm - LFMM 467
Mar 27, 2023
You Don't Have to Compete (as much)! - LFMM 466
Mar 20, 2023
A Quick Chat with Gary Vaynerchuk - LFMM 465
Mar 13, 2023
Two for (Less Than) the Price of One - LFMM 464
Mar 06, 2023
The 2023 Trends Report Is Here! - LFMM 463
Feb 27, 2023
DO EMAIL MARKETING! - LFMM 462
Feb 20, 2023
Being Unique Isn't Enough! - LFMM 461
Feb 13, 2023
Avoid the Hyperbole in Your Marketing - LFMM 460
Feb 06, 2023
Is ChatGPT the Future of Content? - LFMM 459
Jan 30, 2023
Marketing Is Full of Failure - LFMM 458
Jan 23, 2023
Is Your Content Feeling Stale? - LFMM 457
Jan 16, 2023
The Truth About Your Social Media Followers - LFMM 456
Jan 09, 2023
Is There a Double Standard? - LFMM 455
Dec 19, 2022
Focus on Your Strengths - LFMM 454
Dec 12, 2022
What are your core values? - LFMM 453
Dec 05, 2022
Custom vs. Syndicated Content - LFMM 452
Nov 28, 2022
All Content Marketing Is NOT Created Equal - LFMM 451
Nov 21, 2022
Take the Legal Marketing Trends Survey! - LFMM 450
Nov 14, 2022
Marketing to Find the Right Clients - LFMM 449
Nov 07, 2022
Go Where Your Audience Hangs Out - LFMM 448
Oct 31, 2022
Marketing Is Often a 2-Person Job - LFMM 447
Oct 24, 2022
Marketing for 2023 Starts NOW! - LFMM 446
Oct 17, 2022
Why YOU Should Have Content Marketing - LFMM 445
Oct 10, 2022
The Shocking Amount of Revenue You Lose by Doing Your Marketing Yourself - LFMM 444
Oct 03, 2022
Vendor Management Part 2 - The Biggest Downfall in Your Relationship - LFMM 443
Sep 26, 2022
Vendor Management Part 1 - Setting Expectations - LFMM 442
Sep 19, 2022
A Moment to Reflect - LFMM 441
Sep 12, 2022
SEO Link Building Explained - LFMM 440
Sep 05, 2022
The Catalyst for Growth Starts Here - LFMM 439
Aug 29, 2022
Your Brand Is About These 2 Things - LFMM 438
Aug 22, 2022
The Two Approaches to Blogging - LFMM 437
Aug 15, 2022
Branding Isn't Just for Big Corporations - LFMM 436
Aug 08, 2022
The Marketing Landscape Is Always Changing - Don't Get Left Behind! - LFMM 435
Aug 01, 2022
Good Marketing Doesn't Happen Fast - LFMM 434
Jul 25, 2022
Create More Raving Fans (And More Referrals) - LFMM 433
Jul 21, 2022
Be the Loudest Person in the Room - LFMM 432
Jul 18, 2022
When to Post Your Content - LFMM 431
Jul 14, 2022
Eliminate Distractions with a Solid Meeting Structure - LFMM 430
Jul 11, 2022
Quality vs. Quantity? How About Neither! - LFMM 429
Jul 04, 2022
3 Big Benefits of Documenting Your Systems - LFMM 428
Jun 27, 2022
Your Audience Size Doesn't Matter (As Much) - LFMM 427
Jun 20, 2022
An Unexpected Lesson - LFMM 426
Jun 13, 2022
The Power of Evergreen Content - LFMM 425
Jun 09, 2022
You Never Stop Learning - LFMM 424
Jun 06, 2022
The 2022 Legal Marketing Trends Report Is Here! - LFMM 423
Jun 02, 2022
Understand Your Marketing Results - LFMM 422
May 30, 2022
Don't Just Focus on Audience Growth - LFMM 421
May 23, 2022
"Marketing Doesn't Work" - LFMM 420
May 16, 2022
The Importance of Tech in Your Firm - LFMM 419
May 12, 2022
Your Experience Doesn't Matter! - LFMM 418
May 09, 2022
Inclusivity for Your Law Firm - LFMM 417
May 06, 2022
Your Marketing Should Repel People - LFMM 416
May 02, 2022
Marketing 101 Part 4: Why Do You Even Need Marketing? - LFMM 415
Apr 25, 2022
Marketing 101 Part 3: Lead Management - LFMM 414
Apr 18, 2022
Marketing 101 Part 2: Leads - LFMM 413
Apr 11, 2022
Marketing 101 Part 1: The Different Types of Marketing Explained - LFMM 412
Apr 04, 2022
Marketing Makeover Takeaways - LFMM 411
Mar 28, 2022
What Is a "Proprietary Platform"? - LFMM 410
Mar 21, 2022
Just Ask! - LFMM 409
Mar 14, 2022
Thoughts from Our Chat with Gary Vaynerchuk - LFMM 408
Mar 07, 2022
A Quick Chat with Gary Vaynerchuk - LFMM 407
Feb 28, 2022
Spotlight Insider Is Live! - LFMM 406
Feb 21, 2022
A World of Opportunity Awaits - LFMM 405
Feb 14, 2022
Working with a Local Marketing Company - LFMM 404
Feb 07, 2022
The Power of Evergreen Content - LFMM 403
Jan 31, 2022
Creating a Social Media Strategy - LFMM 402
Jan 24, 2022
Consider Podcasting in 2022! - LFMM 401
Jan 17, 2022
Enjoy the Journey - LFMM 400
Jan 10, 2022
2021 Year End Wrap - LFMM 399
Dec 20, 2021
What Is Your WHY? - LFMM 398
Dec 13, 2021
Watch Out for Deceptive Marketing Tactics - LFMM 397
Dec 06, 2021
Your Time Is Valuable! - LFMM 396
Nov 29, 2021
Turning Problems into Opportunities - LFMM 395
Nov 22, 2021
How to Improve Your Firm During the Holidays - LFMM 394
Nov 15, 2021
Maximize Your CRM! - LFMM 393
Nov 08, 2021
A Quick Thought on ROI - LFMM 392
Nov 01, 2021
Don't Fall for Deceptive Page Speed Tests - LFMM 391
Oct 25, 2021
The Importance of Staying in Touch (and a BIG Announcement!) - LFMM 390
Oct 18, 2021
How to Make a Good First Impression on the Phone - LFMM 389
Oct 11, 2021
How to Generate Content Ideas - LFMM 388
Oct 04, 2021
Don't Let Fear of the Unknown Hold You Back! - LFMM 387
Sep 27, 2021
How Branding Works for a Small Business - LFMM 386
Sep 20, 2021
How SEO Fits into a Content Strategy - LFMM 385
Sep 13, 2021
Adjusting Your Social Media Mindset - LFMM 384
Sep 06, 2021
Easy Prompts to Create Better Content - LFMM 383
Aug 30, 2021
The Power of Niching Down - LFMM 382
Aug 23, 2021
Get Your SOPs in Order TODAY! - LFMM 381
Aug 16, 2021
How Does Your Firm Set Goals? - LFMM 380
Aug 09, 2021
ALERT - Google Algorithm Change Tanks Search Results for Thousands - LFMM 379
Aug 02, 2021
Are You Happy? - LFMM 378
Jul 26, 2021
How to Run a Webinar for Your Firm - LFMM 377
Jul 19, 2021
All This Content and Nowhere to Go? - LFMM 376
Jul 12, 2021
Take a Break! - LFMM 375
Jul 05, 2021
How are you different? - LFMM 374
Jun 28, 2021
Direct Response vs. Brand Awareness Marketing - LFMM 373
Jun 21, 2021
A Few Questions You Should Be Asking Your Marketing Company - LFMM 372
Jun 14, 2021
The REAL Reason You Started Your Own Firm - LFMM 371
Jun 07, 2021
The Real Value of Social Media for Lawyers - LFMM 370
May 31, 2021
Shift Your Perspective - LFMM 369
May 24, 2021
How Are You Communicating to Prospects? - LFMM 368
May 17, 2021
Content Is the Foundation of Your Marketing - LFMM 367
May 10, 2021
A Huge Announcement from Spotlight Branding - LFMM 366
May 03, 2021
Frustrated with Your Marketing? This Episode Is for You! - LFMM 365
Apr 26, 2021
A Lesson in an Elevator - LFMM 364
Apr 19, 2021
Audio, Video, or the Written Word? - LFMM 363
Apr 12, 2021
Start with a Simple Solution - LFMM 362
Apr 05, 2021
A Story About Direct Mail - LFMM 361
Mar 29, 2021
Quick Video Tips! - LFMM 360
Mar 22, 2021
How Much Revenue Are You Losing By Doing Your Own Marketing? - LFMM 359
Mar 15, 2021
The Rules of (Social Media) Engagement - LFMM 358
Mar 08, 2021
Tips for Your Hiring Process - LFMM 357
Mar 01, 2021
Being Everywhere vs. Being Top of Mind - LFMM 356
Feb 22, 2021
Who Are Your Competitors? - LFMM 355
Feb 15, 2021
You Need KPIs - LFMM 354
Feb 08, 2021
Overcoming an Interesting Marketing Challenge - LFMM 353
Feb 01, 2021
Making a Good First Impression - LFMM 352
Jan 25, 2021
What's Your Mindset? - LFMM 351
Jan 19, 2021
Personality Tests for Your Team! - LFMM 350
Jan 11, 2021
A Lesson from the Grocery Store - LFMM 349
Jan 04, 2021
What Mattered in 2020? Content! - LFMM 348
Dec 21, 2020
The Real Truth About Building a Law Firm Website - LFMM 347
Dec 14, 2020
Your Law Firm Is Like a Football Team - LFMM 346
Dec 07, 2020
You're the Best! (Even If You Can't Say It) - LFMM 345
Nov 30, 2020
A Quick Tip to Improve Your Content - LFMM 344
Nov 23, 2020
Tap into Your Email List! - LFMM 343
Nov 16, 2020
Where Do Your Clients Hang Out? - LFMM 342
Nov 09, 2020
The Importance of Positive Reviews - LFMM 341
Nov 02, 2020
The Scary Truth About SEO - LFMM 340
Oct 26, 2020
Market to the Best Clients, Not the Most Clients - LFMM 339
Oct 19, 2020
The Benefits of Hiring a Vendor vs. In-House Labor - LFMM 338
Oct 12, 2020
Yes, You Can Actually Still Get More Referrals! - LFMM 337
Oct 05, 2020
2021 Starts Today! - LFMM 336
Sep 28, 2020
Stop Chasing Perfection! - LFMM 335
Sep 22, 2020
A Lesson from a Car Dealership – LFMM 334
Sep 14, 2020
Overcoming Camera Shyness – LFMM 333
Sep 08, 2020
Email Management Tips! – LFMM 332
Aug 31, 2020
Make Your Hiring More Efficient – LFMM 331
Aug 24, 2020
Your Website Is Your Digital Office! – LFMM 330
Aug 17, 2020
Interview with The Phone Sales Doctor – LFMM 329
Aug 14, 2020
How to Network in a Pandemic – LFMM 328
Aug 10, 2020
Fear Sells – LFMM 327
Aug 03, 2020
Why Loops Are Better Than Funnels – LFMM 326
Jul 27, 2020
What About Those Directories_ – LFMM 325
Jul 20, 2020
The Importance of Blogging for Your Law Firm – LFMM 324
Jul 14, 2020
TikTok for Lawyers? – LFMM 323
Jul 06, 2020
It All Starts with Content – LFMM 322
Jun 29, 2020
The Importance of Setting Goals for Your Firm – LFMM 321
Jun 22, 2020
Ways to Fix Cash Flow Issues in Your Law Firm – LFMM 320
Jun 15, 2020
How Often Should You Send Email Newsletters? – LFMM 319
Jun 08, 2020
Competing with DIY Legal Sites – LFMM 318
Jun 01, 2020
The Resources Every Law Firm Website Should Have – LFMM 317
May 26, 2020
How Your Content Drives Referrals – LFMM 316
May 18, 2020
Create a Proven Process for Your Law Firm – LFMM 315
May 14, 2020
You Don’t Have to Compete on Price – LFMM 314
May 11, 2020
How People Can Find You Online Without SEO – LFMM 313
May 04, 2020
The Role You Play in Your Marketing – LFMM 312
Apr 27, 2020
The Laws of Content Marketing Part 4: Track the Right Results – LFMM 311
Apr 23, 2020
The Laws of Content Marketing Part 3: Shared Success – LFMM 310
Apr 22, 2020
Should You Care About Likes and Comments on Social Media? – LFMM 309
Apr 20, 2020
The Laws of Content Marketing Part 2: People, Not Search Engines – LFMM 308
Apr 16, 2020
The Laws of Content Marketing Part 1: Content Is King! – LFMM 307
Apr 14, 2020
How to Multiply Your Content – LFMM 306
Apr 13, 2020
Giving Away Secrets Part 5: How to Create a Social Media Process – LFMM 305
Apr 06, 2020
Giving Away the Secrets Part 4: Crafting an Email Newsletter – LFMM 304
Mar 30, 2020
Giving Away the Secrets Part 3: Building a Video Library – LFMM 303
Mar 23, 2020
EMERGENCY PODCAST: Marketing Is More Important Than Ever During COVID-19 – LFMM 302
Mar 19, 2020
Giving Away the Secrets Part 2: Build a Blogging System – LFMM 301
Mar 16, 2020
Giving Away the Secrets Part 1: How to Build Your Website the Right Way – LFMM 300
Mar 09, 2020
A Quick Tip to Make Your Consultations Better – LFMM 299
Mar 02, 2020
Is Your Marketing Too Complicated? – LFMM 298
Feb 24, 2020
Don’t Let Your Ego Get in the Way – LFMM 297
Feb 17, 2020
3 Ways to Grow Your Email List – LFMM 296
Feb 11, 2020
You’re Easy to Forget – LFMM 295
Feb 04, 2020
The SEO Gold Rush – LFMM 294
Jan 28, 2020
How Important Is the Open Rate for Your E-Newsletter? – LFMM 293
Jan 21, 2020
What Kind of Video Should a Law Firm Have? – LFMM 292
Jan 13, 2020
The Importance of a Free Download on Your Website – LFMM 291
Jan 06, 2020
Ways to Boost Your Social Media Presence in 2020 – LFMM 290
Dec 30, 2019
Should You Do Your Own Marketing? – LFMM 289
Dec 23, 2019
Don’t Chase the Shiny New Thing – LFMM 288
Dec 16, 2019
“I’m Just a Solo” – LFMM 287
Dec 09, 2019
Beware of Cheap SEO Services – LFMM 286
Dec 02, 2019
So You Started a Podcast, Now What? – LFMM 285
Nov 25, 2019
How to Start a Podcast – LFMM 284
Nov 19, 2019
The Wrong Data Is Vanity – LFMM 283
Oct 21, 2019
Know Your Average Case Value – LFMM 282
Oct 14, 2019
Most Marketing Companies Do Lead Gen – LFMM 281
Oct 11, 2019
Customer Service is Not a Differentiator – LFMM 280
Sep 23, 2019
Create Marketing Loops, Not Funnels – LFMM 279
Sep 17, 2019
Do Email Newsletters Work? – LFMM 278
Sep 09, 2019
What Should Social Media Services Cost? – LFMM 277
Jul 15, 2019
What Should a Website Cost for my Law Firm? – LFMM 276
Jul 08, 2019
Organize Your Marketing by Audience – LFMM 275
Jun 17, 2019
Improve Your Consultation Win Rate – LFMM 274
Jun 10, 2019
Be the ACE! – LFMM 273
Jun 07, 2019
Market to Your Existing Clients – LFMM 272
Jun 04, 2019
When Should I Bring My Marketing In-House? – LFMM 271
May 14, 2019
Stop Looking for a One-Stop Shop – LFMM 270
May 03, 2019
Forbes Agrees, Branding Before SEO – LFMM 269
Apr 09, 2019
The Best Cases Go to the Best Marketers – LFMM 268
Mar 05, 2019
Websites Don’t Create Website Traffic – LFMM 267
Mar 01, 2019
Stop Competing for the Same Advertising Space – LFMM 266
Feb 22, 2019
Reputation is Branding – LFMM 265
Feb 14, 2019
Stay Top-of-Mind – LFMM 264
Jan 25, 2019
Build a Premium Brand – LFMM 263
Jan 22, 2019
Focus on People, Not Search Engines – LFMM 262
Jan 18, 2019
Diversify Your Marketing – LFMM 261
Nov 14, 2018
How to Repurpose Your Content – LFMM 260
Nov 06, 2018
SEO vs Adwords – Which Should a Lawyer Do – LFMM 259
Oct 23, 2018
A Lesson from a Water Bottle – LFMM 258
Oct 16, 2018
Raise Your Rates: A Premium Brand Means a Premium Price – LFMM 257
Oct 09, 2018
A Simple Formula For Your Elevator Pitch – LFMM 256
Aug 21, 2018
Does Your Marketing Reflect Your Status As An Expert – LFMM 255
Aug 14, 2018
What Goes Into An Effective Email Newsletter – LFMM 254
Aug 03, 2018
Make Your Ads Calendar Driven – LFMM 253
Jul 23, 2018
Move Your Marketing Forward – LFMM 252
Jun 14, 2018
Tracking ROI: Don’t Get Tunnel Vision – LFMM 251
Jun 12, 2018
Simplify Your Message – LFMM 250
Jun 07, 2018
If You’re Not A Celebrity…You’re A Commodity – LFMM 249
Jun 05, 2018
The Story Isn’t About You – LFMM 248
May 16, 2018
Being A Good Lawyer Isn’t Enough – LFMM 247
May 03, 2018
A Lesson From My Uber Ride – LFMM 246
May 01, 2018
Circumvent Search – LFMM 245
Apr 26, 2018
Manufacturing Authority – LFMM 244
Apr 25, 2018
SEO: The Ultimate Zero-Sum Game – LFMM 243
Apr 19, 2018
“Should My Blog Exist on My Website or On a Separate Site?” – LFMM 242
Apr 17, 2018
Think Differently- How to Market & Sell Legal Services – LFMM 241
Apr 12, 2018
Q1 Marketing Review – LFMM 240
Apr 03, 2018
Grow Your Practice by Making Each Client More Valuable – LFMM 239
Mar 29, 2018
Build Your Email List – LFMM 238
Mar 22, 2018
Maximize Your Internal Assets – LFMM 237
Mar 20, 2018
You Only Burn a Referral Source Once – LFMM 236
Mar 15, 2018
Coca-Cola And Your Marketing Strategy – LFMM 235
Mar 13, 2018
Train Your Referral Army – LFMM 234
Mar 08, 2018
A Simple Strategy to Help Your Website Perform Better – LFMM 233
Mar 06, 2018
Build Your Expert Brand – LFMM 232
Mar 01, 2018
Turn Your Website Into an Educational Resource – LFMM 231
Feb 27, 2018
What You Need to Know About the Facebook Newsfeed Change – LFMM 230
Feb 23, 2018
Know Your Numbers – LFMM 229
Feb 21, 2018
How Often Should You Send Your Email Newsletter? – LFMM 228
Feb 15, 2018
“Why Do You Hate SEO So Much??” – LFMM 227
Feb 13, 2018
What Should I Blog About? – LFMM 226
Feb 08, 2018
What’s the Plan? – LFMM 225
Feb 06, 2018
How To Compete With DIY Legal Websites, Part Two – LFMM 224
Feb 01, 2018
How To Compete With DIY Legal Websites, Part One – LFMM 223
Jan 30, 2018
The Fundamentals Still Matter – LFMM 222
Jan 18, 2018
Your Marketing Portfolio – LFMM 221
Jan 16, 2018
Tools Versus Strategy – LFMM 220
Jan 12, 2018
More Clients… or Better Quality Clients? – LFMM 219
Jan 10, 2018
Make Your New Year’s Resolutions Stick – LFMM 218
Jan 04, 2018
Your Brand Identity is More Important Than SEO – LFMM 217
Dec 15, 2017
Your Relationships Are More Important Than SEO – LFMM 216
Dec 13, 2017
Your Credibility is More Important Than SEO – LFMM 215
Dec 08, 2017
Your Referral Strategy is More Important Than SEO – LFMM 214
Dec 05, 2017
The Single Best Way to Improve Your Marketing in 2018 – LFMM 213
Dec 01, 2017
A Simple Test of Your Website Home Page – LFMM 212
Nov 29, 2017
Gratitude and Your Marketing Strategy – LFMM 211
Nov 21, 2017
The Smart Way to Use Social Media for Your Law Practice – LFMM 210
Nov 15, 2017
The Holidays Are Almost Here… Don’t Lose Focus! – LFMM 209
Nov 13, 2017
5 Questions to Understand Your Market – LFMM 208
Nov 03, 2017
How to Generate More Repeat Business – LFMM 207
Nov 02, 2017
One Simple Way to Stand Out on Social Media – LFMM 206
Oct 26, 2017
Why It’s Easy to Waste Money on SEO – LFMM 205
Oct 24, 2017
Don’t Chase the Bright Shiny Objects! – LFMM 204
Oct 19, 2017
Simplicity Wins – LFMM 203
Oct 17, 2017
Where to Start With Your Internet Presence – LFMM 202
Oct 13, 2017
Your Web Presence Matters, Even if Your Practice is Based on Referrals – LFMM 201
Oct 10, 2017
Write Your Website Content for Humans, Not SEO Robots – LFMM 200
Oct 05, 2017
How to Tell When it’s Time for a New Website – LFMM 199
Oct 03, 2017
Are You Perceived as an Expert? – LFMM 198
Sep 29, 2017
“I Just Opened My Law Firm, Where Should I Start With My Marketing?” – LFMM 197
Sep 26, 2017
Don’t Get Obsessed With SEO – LFMM 196
Sep 21, 2017
Do I need a Mobile Website? – LFMM 195
Sep 19, 2017
“Why Should I Give Information Away for Free?” – LFMM 194
Sep 15, 2017
Your Fall Marketing Check-In – LFMM 193
Sep 12, 2017
How to Get the Most Mileage Out of Your Blog Entries – LFMM 192
Aug 30, 2017
How Often Should I Blog? – LFMM 191
Aug 28, 2017
The Single Best Way to Increase Referrals – LFMM 190
Aug 18, 2017
Why You Need a “Giveaway” on Your Website – LFMM 189
Jul 27, 2017
Five Tips for Social Media Marketing Success – LFMM 188
Jul 24, 2017
How to Write an Effective Blog Post – LFMM 187
Jul 21, 2017
How to Build an Audience On Twitter – LFMM 186
Jul 14, 2017
How to Look Like an Expert – LFMM 185
Jul 12, 2017
I Don’t Get Leads from My Website, What Should I Do? – LFMM 184
Jul 07, 2017
Lawyers, Stop Competing on Price! – LFMM 183
Jul 05, 2017
What Your Email Newsletter Should Accomplish – LFMM 182
Jun 29, 2017
“Should My Law Firm Use Instagram?” – LFMM 181
Jun 26, 2017
If Your Website Isn’t Mobile-Friendly, it’s Costing You More Than You Think – LFMM 180
Jun 21, 2017
How to Capture “Lukewarm” Website Visitors – LFMM 179
Jun 19, 2017
Is Your Law Firm Ready for the “Experience Economy”? – LFMM 178
Jun 15, 2017
Write Your Website Content For Humans, Not SEO Robots – LFMM 177
Jun 13, 2017
How to Improve Your Avvo Rating – LFMM 176
Jun 07, 2017
Build Trust – LFMM 175
Jun 05, 2017
Who Are You Inviting? – LFMM 174
Jun 01, 2017
Memorial Day Weekend – LFMM 173
May 30, 2017
Won’t My Law Firm Email Newsletter Just Annoy People? – LFMM 172
May 25, 2017
What Social Media Accounts Should a Law Firm Have? – LFMM 171
May 22, 2017
How Important is it that I SEO My Law Firm Website? – LFMM 170
May 18, 2017
How to Reach More People With Your Email Newsletter – LFMM 169
May 16, 2017
What Are You Trying to Accomplish on Social Media? – LFMM 168
May 11, 2017
Why You Need Video on Your Law Firm Website – LFMM 167
May 09, 2017
Branding versus Marketing – LFMM 166
May 05, 2017
Five Reasons Why Your Brand Matters – LFMM 165
May 03, 2017
Your Marketing As a Gatekeeper – LFMM 164
Apr 18, 2017
Get More From Your Networking by Following-Up – LFMM 163
Apr 05, 2017
Don’t Be Afraid to Narrow Your Focus – LFMM 162
Mar 30, 2017
What is “Top of Mind Awareness?” – LFMM 161
Mar 22, 2017
The Commodification of the Legal Industry – LFMM 160
Mar 20, 2017
Should I use Google AdWords? – LFMM 159
Mar 17, 2017
Including Testimonials on Your Law Firm Website – LFMM 158
Jan 03, 2017
Your 2017 Law Firm Marketing Plan – LFMM 157
Dec 29, 2016
What You Can Learn About Marketing from Your Business Card – LFMM 156
Dec 27, 2016
Slow and Steady Wins the Race – LFMM 155
Dec 23, 2016
Targeting Potential Referral Sources – LFMM 154
Dec 21, 2016
I’m Better Than the Other Guy – LFMM 153
Dec 08, 2016
Law Firm Website Design – LFMM 152
Dec 05, 2016
Should I Have Different Websites for Each Practice Area? – LFMM 151
Nov 21, 2016
Better Branding = Better Clients – LFMM 150
Nov 18, 2016
Don’t Overthink Your Blogs – LFMM 149
Nov 16, 2016
Who Should I Send My Email Newsletter To? – LFMM 148
Nov 03, 2016
Printed Newsletters vs Email Newsletters for Lawyers – LFMM 147
Nov 01, 2016
Why SEO Might Be Irrelevant for Your Law Firm Website – LFMM 146
Oct 28, 2016
Should I Script My Video FAQ’s? – LFMM 145
Oct 26, 2016
Leave the Cookie Recipes out of your Law Firm E-Newsletter – LFMM 144
Oct 07, 2016
How to Plug Up your Marketing Holes – LFMM 143
Oct 05, 2016
Not All Marketing Costs Money – LFMM 142
Oct 03, 2016
Start with the Basics: Building a Strong Marketing Foundation – LFMM 141
Sep 30, 2016
The Google Distraction – LFMM 140
Aug 24, 2016
Does Branding Matter for Lawyers? – LFMM 139
Aug 19, 2016
How Lawyers are Losing Business that Should be Theirs! – LFMM 138
Aug 15, 2016
Why E-Newsletters are as Essential as a Website – LFMM 137
Aug 12, 2016
Doing Workshops could be a Game-Changer for your Law Firm – LFMM 136
Aug 09, 2016
How to Compare Proposals from Marketing Companies – LFMM 135
Aug 06, 2016
Choosing Strategy Over Creativity – LFMM 134
Jul 14, 2016
Shouldn’t I Write My Own Blogs? – LFMM 133
Jul 11, 2016
Spending Money on Marketing – LFMM 132
Jul 07, 2016
SEO vs Branding: Video – LFMM 131
Jun 28, 2016
SEO vs Branding: Social Media – LFMM 130
Jun 27, 2016
SEO vs Branding: Blogging – LFMM 129
Jun 26, 2016
SEO vs Branding: Website – LFMM 128
Jun 25, 2016
SEO vs Branding: Overview – LFMM 127
Jun 24, 2016
The Purpose of a Website – LFMM 126
Jun 23, 2016
What Does “Branding” Mean for Lawyers? – LFMM 125
May 03, 2016
Stop Worrying About SEO – LFMM 124
Apr 21, 2016
How to Create Easy…E-Newsletters – LFMM 123
Mar 22, 2016
How to Create Easy…Blogs – LFMM 122
Mar 15, 2016
How to Create Easy…Video – LFMM 121
Mar 09, 2016
Making the Right Marketing Choices – LFMM 120
Mar 02, 2016
Let’s Chat about “Website Chat” – LFMM 119
Feb 17, 2016
Lead Diversification – LFMM 118
Feb 10, 2016
Do I Want a “One Stop Shop” Marketing Company? – LFMM 117
Feb 05, 2016
Connecting Offline and Online Marketing – LFMM 116
Jan 26, 2016
2016 Marketing Plan – LFMM 115
Dec 23, 2015
Starting Your Firm with Financial Capital – LFMM 114
Dec 18, 2015
Measure Your Marketing – LFMM 113
Nov 18, 2015
Should I Be Using Avvo? – LFMM 112
Nov 11, 2015
How do I Pick My Marketing Company? Part 3 – LFMM 111
Nov 02, 2015
How do I Pick My Marketing Company? Part 2 – LFMM 110
Oct 27, 2015
How do I Pick My Marketing Company? Part 1 – LFMM 109
Oct 20, 2015
Where Do I Start? – LFMM 108
Oct 14, 2015
The Referral Gap Part 2: How to Close it – LFMM 107
Sep 15, 2015
The Referral Gap Part 1: What is it? – LFMM 106
Sep 07, 2015
There is more to internet marketing than Google! – LFMM 105
Aug 30, 2015
How to build a personal social media presence as a lawyer? – LFMM 104
Aug 25, 2015
What should I be posting for my law firm social media? – LFMM 103
Aug 17, 2015
What Kind of Video Should I Create for My Law Firm Marketing? – LFMM 102
Aug 10, 2015
Why You Should Have a Great Website – LFMM 101
Aug 01, 2015