The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
By Chris Schaeffer, Certified Google Ads Specialist
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Category: Marketing
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Subscribers: 183
Reviews: 0
Episodes: 364
Description
Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
| Episode | Date |
|---|---|
|
Smart Bidding Fails Against Manual Bidding (Episode 463)
|
May 19, 2025 |
|
Deep Dive: Looking at Metrics of a Successful Account (Episode 462)
|
May 12, 2025 |
|
4 Ways To Manage Bad Traffic (Episode 461)
|
May 05, 2025 |
|
Deep Dive: Looking At One of My Own Successful Campaigns (Episode 460)
|
Apr 28, 2025 |
|
Answering Questions about Google Ads (Episode 459)
|
Apr 21, 2025 |
|
I’m Sick of Scammers in Google Ads (Episode 458)
|
Apr 14, 2025 |
|
YouTube Campaigns Are Changing (Episode 457)
|
Apr 07, 2025 |
|
2025 Keyword Research & Imposter Syndrome (Episode 456)
|
Mar 31, 2025 |
|
Custom Labels in Google Ads Shopping (Episode 455)
|
Mar 24, 2025 |
|
Google’s Goals Are NOT Your Goals (Episode 454)
|
Mar 17, 2025 |
|
Report Finds 80% Do Not Use Negative Keywords (Episode 453)
|
Mar 10, 2025 |
|
The Best Scripts to Use in Google Ads (Episode 452)
|
Mar 03, 2025 |
|
Enhanced Conversions, Performance Max, & Micromanaging (Episode 451)
|
Feb 24, 2025 |
|
How Google Ads Keyword Matching Works (Episode 450)
|
Feb 17, 2025 |
|
Why Businesses Don’t Grow from PPC (Episode 449)
|
Feb 10, 2025 |
|
Bidding, ROAS, & AI (Episode 448)
|
Feb 03, 2025 |
|
How Successful are Ads on Google? (Episode 447)
|
Jan 27, 2025 |
|
Search Terms in Performance Max (Episode 446)
|
Jan 20, 2025 |
|
Improving The Quality of Leads (Episode 445)
|
Jan 13, 2025 |
|
Let's Talk About Budgets in Google Ads (Episode 444)
|
Jan 06, 2025 |
|
5 New Tricks to Try in 2025 (Episode 443)
|
Dec 30, 2024 |
|
The Worst Account I’ve Ever Seen (Episode 442)
|
Dec 16, 2024 |
|
Answering Your Questions (Episode 441)
|
Dec 09, 2024 |
|
HVAC & A/C Lead Generation (Episode 440)
|
Nov 25, 2024 |
|
These TRUTHS Will Never Change (Episode 439)
|
Nov 18, 2024 |
|
Case Study: B2B & B2C (Episode 438)
|
Nov 11, 2024 |
|
How to Rank #1 on Google (Episode 437)
|
Nov 04, 2024 |
|
Q&A - Answering Questions from Listeners (Episode 436)
|
Oct 28, 2024 |
|
Going from Good to GREAT (Episode 435)
|
Oct 21, 2024 |
|
Simple Alternative to Manual Bidding (Episode 434)
|
Oct 14, 2024 |
|
My Favorite Keyword Hack (Episode 433)
|
Oct 07, 2024 |
|
Answering Questions from Listeners! (Episode 432)
|
Sep 30, 2024 |
|
Joey Bidner’s YouTube Strategy for Success (Episode 431)
|
Sep 23, 2024 |
|
9 Super Sneaky Settings That Waste Money (Episode 430)
|
Sep 16, 2024 |
|
Enhanced CPC is Going Away! (Episode 429)
|
Sep 09, 2024 |
|
The TRUTH About Max Conversions Bidding (Episode 428)
|
Sep 02, 2024 |
|
10 Principles Everyone Should Know: Part Three (Episode 427)
|
Aug 26, 2024 |
|
10 Principles Everyone Should Know: Part Two (Episode 426)
|
Aug 19, 2024 |
|
10 Principles Everyone Should Know: Part One (Episode 425)
|
Aug 12, 2024 |
|
Questions from Listeners (Episode 424)
|
Aug 05, 2024 |
|
Deep Dive into Assets with Joey Bidner (Episode 423)
|
Jul 29, 2024 |
|
Getting Started: Advanced Steps (Episode 422)
|
Jul 22, 2024 |
|
Getting Started: Next Steps (Episode 421)
|
Jul 15, 2024 |
|
Getting Started: Beginner Basics (Episode #420)
|
Jul 08, 2024 |
|
The Best Tool No One Talks About (Episode #419)
|
Jul 01, 2024 |
|
ChatGPT: Talking to Your Data (Episode 418)
|
Jun 24, 2024 |
|
How to Audit Your Own Account (Episode 417)
|
Jun 16, 2024 |
|
Discussing SEO and How it Affects PPC (Episode 416)
|
Jun 10, 2024 |
|
Wasting Money on Search Partners? (Episode #415)
|
Jun 03, 2024 |
|
Using the PANIC Button in Google Ads (Episode #414)
|
May 27, 2024 |
|
Deep Dive into Call Ads (Episode #413)
|
May 20, 2024 |
|
Breaking Free from the Algorithm (Episode #412)
|
May 13, 2024 |
|
SKAG vs STAG (Episode #411)
|
May 06, 2024 |
|
Google Shopping Tips & Tricks (Episode #410)
|
Apr 29, 2024 |
|
8 Important Questions from Listeners (Episode #409)
|
Apr 22, 2024 |
|
100% Impression Share (Episode #408)
|
Apr 15, 2024 |
|
What Has Changed in 20 Years? (Episode #407)
|
Apr 08, 2024 |
|
Listener Q&A: Budgets, Impression Share, & The Future of Google Ads (Episode #406)
|
Apr 01, 2024 |
|
Manual Bids are Dead (Episode #405)
|
Mar 25, 2024 |
|
Answering Your Questions about Google Ads (Episode #404)
|
Mar 18, 2024 |
|
Broad Match Keywords Are Cheaper (Episode #403)
|
Mar 11, 2024 |
|
Why Your CPC is So High (Episode #402)
|
Mar 04, 2024 |
|
5 Biggest Mistakes I See In Accounts (Episode #401)
|
Feb 26, 2024 |
|
How to Rebuild Your Account (Episode #400)
|
Feb 19, 2024 |
|
Account Management - Foundations of Google Ads #10 (Episode #399)
|
Feb 12, 2024 |
|
Boundaries - Foundations of Google Ads #9 (Episode #398)
|
Feb 05, 2024 |
|
Policy Issues in Google Ads (Episode #397)
|
Jan 29, 2024 |
|
Quality Before Volume - The Principals of Google Ads #8 (Episode #396)
|
Jan 22, 2024 |
|
Metrics of Success - The Principals of Google Ads #7 (Episode #395)
|
Jan 15, 2024 |
|
Bidding Strategy Comparison (Episode #394)
|
Jan 08, 2024 |
|
HUGE Question & Answer Show (Episode #393)
|
Jan 01, 2024 |
|
Amazing New Ideas + Joey Bidner (Episode #392)
|
Dec 25, 2023 |
|
What I Learned in 2023 (Episode #391)
|
Dec 18, 2023 |
|
Risk Management - The Principles of Google Ads #6 (Episode #390)
|
Dec 11, 2023 |
|
Quality Score - The Principles of Google Ads #5 (Episode #389)
|
Dec 04, 2023 |
|
Proactive & Reactive Management - The Principles of Google Ads #4 (Episode #388)
|
Nov 27, 2023 |
|
Pay Per Value - The Principles of Google Ads #3 (Episode #387)
|
Nov 20, 2023 |
|
Phases of Success - The Principles of Google Ads #2 (Episode #386)
|
Nov 13, 2023 |
|
Strategic Relevance - The Principles of Google Ads #1 (Episode #385)
|
Nov 06, 2023 |
|
My 5 Most Controversial Opinions (Episode #384)
|
Oct 30, 2023 |
|
Answering Questions on Bidding, Remarketing, Keywords, & Search Partners (Episode #383)
|
Oct 23, 2023 |
|
Below First Page Bid? (Episode #382)
|
Oct 16, 2023 |
|
Let's Build a High Funnel Google Ads Search Campaign (Episode #381)
|
Oct 09, 2023 |
|
Answering 6 Questions from Listeners (Episode #380)
|
Oct 02, 2023 |
|
The Cheapest Traffic on Google! (Episode #379)
|
Sep 25, 2023 |
|
How to Prepare for the Upcoming Holiday Sales Season (Episode #378)
|
Sep 18, 2023 |
|
When to Use Exact Match Keywords (Episode #377)
|
Sep 11, 2023 |
|
9 Very Important Questions from Listeners (Episode #376)
|
Sep 04, 2023 |
|
What Does a Bad Search Term Look Like? (Episode #375)
|
Aug 28, 2023 |
|
CRAZY! Google Changes the Definition of Match Types for Keywords (Episode #374)
|
Aug 21, 2023 |
|
Strange Phenomenon Happening in Google Ads Right Now (Episode #373)
|
Aug 14, 2023 |
|
Answering Questions from Listeners! (Episode #372)
|
Aug 07, 2023 |
|
10 Steps to Building a Search Campaign in Google Ads (Episode #371)
|
Jul 31, 2023 |
|
Difference Between Automated & Manual Bidding (Episode #370)
|
Jul 24, 2023 |
|
All About Budgets in Google Ads (Episode #369)
|
Jul 17, 2023 |
|
Are You Still in PHASE ONE of Google Ads Optimization? (Episode #368)
|
Jul 10, 2023 |
|
How Many Keywords Should You Have? (Episode #367)
|
Jul 03, 2023 |
|
BONUS Episode! Automating Your Google Ads - Keywords & Bidding (Episode #365)
|
Jun 29, 2023 |
|
Optimize Your Shopping Ads with a Special Guest! (Episode #366)
|
Jun 26, 2023 |
|
Why Are You Getting Traffic But No Sales? (Episode #364)
|
Jun 19, 2023 |
|
Ranked #1 Position on Google. Good Idea or Bad Idea? (Episode #363)
|
Jun 12, 2023 |
|
The 4 Phases of Google Ads Success (Episode #362)
|
Jun 05, 2023 |
|
How to Manage Risk in Google Ads (Episode #361)
|
May 29, 2023 |
|
*Huge* Announcement + Google Ads Bidding Strategies (Episode #360)
|
May 22, 2023 |
|
359: How To Measure Click Types in Google Ads
|
May 08, 2023 |
|
358: Answers to Your Google Ads Questions
|
Apr 24, 2023 |
|
357: Let’s Talk Max Conversion Bidding in Google Ads
|
Apr 17, 2023 |
|
356: Unbelievably Good Google Ads Q&A About Locations, Match Types, Impressions & More!
|
Apr 10, 2023 |
|
355: There’s Always a Solution with Google Ads
|
Apr 03, 2023 |
|
354: What Are Close Variant Keywords?
|
Mar 27, 2023 |
|
353: Bidding Strategies in 2023
|
Mar 13, 2023 |
|
352: Interesting New Features in Google Ads
|
Mar 06, 2023 |
|
351: Awesome Google Ads Q&A About Match Types, Negatives, SKAGS, Ecommerce, and More!
|
Feb 27, 2023 |
|
350: The Right Way to Think About Responsive Search Ads
|
Feb 20, 2023 |
|
349: 5 Questions to Ask Yourself After Launching a Brand-New Google Ads Campaign
|
Feb 13, 2023 |
|
348: How to Launch a Brand-New Google Ads Account for Long-Term Success
|
Feb 06, 2023 |
|
347: Amazing Google Ads Q&A About Performance Max for B2B, Chat Bots, Manual Bids on High Spend Accounts and More!
|
Jan 30, 2023 |
|
346: Outstanding Google Ads Q&A about Optimization, Ad Group Negatives, Huge Account Management, and More
|
Jan 23, 2023 |
|
345: Image Asset Deep Dive
|
Jan 16, 2023 |
|
344: What's Going On?
|
Jan 09, 2023 |
|
343: How to Lower Your Cost per Conversion - Part 2: Conversions
|
Dec 26, 2022 |
|
342: How to Lower Your Cost per Conversion - Part 1: Cost per Click
|
Dec 19, 2022 |
|
341: Fundamental Truths About Google Ads That Will Never Change
|
Dec 12, 2022 |
|
340: How to Create a Professional Google Ads Report
|
Dec 08, 2022 |
|
339: The Best Google Ads Strategies for Small Business Owners Trying to Generate Leads
|
Dec 05, 2022 |
|
338: Decisions You Have to Make in Google Ads Part 2
|
Nov 28, 2022 |
|
337: Decisions You Have to Make in Google Ads Part 1
|
Nov 21, 2022 |
|
336: 5 Step Google Ads Checklist for Small Business Owners to Figure Out How Good They’re Doing
|
Nov 14, 2022 |
|
335: Advanced Discussion on Dynamic Search Ads
|
Nov 07, 2022 |
|
334: The Best Google Ads Q&A Episode We’ve Ever Done
|
Oct 31, 2022 |
|
333: Dynamic Search Ads Introduction
|
Oct 24, 2022 |
|
332: Pros and Cons of the Search Campaigns that We Run in Google Ads
|
Oct 17, 2022 |
|
331: Secret Settings in Google Ads
|
Oct 10, 2022 |
|
330: The Focus Style Management in Google Ads
|
Oct 03, 2022 |
|
329: Ad Extensions Are Becoming Assets in Google Ads
|
Sep 26, 2022 |
|
328: 5 Questions to Ask Yourself About Google Ads Every Month
|
Sep 19, 2022 |
|
327: Frequency Capping in Google Ads
|
Sep 12, 2022 |
|
326: Advanced Tips for Performance Max Campaigns on Google Ads
|
Sep 05, 2022 |
|
325: Introduction To Performance Max Campaigns
|
Aug 29, 2022 |
|
324: When to Make Changes in Google Ads and Other Questions - Google Ads Q&A
|
Aug 22, 2022 |
|
323: The New Google Tag Looks Amazing!
|
Aug 15, 2022 |
|
322: Recent Google Ads Surprises
|
Aug 08, 2022 |
|
321: How to Get to the Top of Google Ads
|
Aug 01, 2022 |
|
320: 3 Ways to Improve Quality Score
|
Jul 25, 2022 |
|
319: The 3 Rules of Google Ads Management
|
Jul 18, 2022 |
|
318: Interesting Experiments to Run in Google Ads Right Now
|
Jul 11, 2022 |
|
317: What’s the Best Bidding Strategy in Google Ads?
|
Jul 04, 2022 |
|
316: What Do You Do When Broad Match Keywords are Working Amazingly in Your Google Ads Account?
|
Jun 26, 2022 |
|
315: The Second-Best Google Ads Q&A We’ve Ever Done!
|
Jun 20, 2022 |
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314: Week 1 Checklist for New Google Ads Campaigns
|
Jun 13, 2022 |
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313: How to Improve Your Clickthrough Rate in Google Ads
|
Jun 06, 2022 |
|
312: How to Get Better Leads from Google Ads Using What You Can Control to Your Advantage
|
May 30, 2022 |
|
311: Click Share Column Deep Dive
|
May 23, 2022 |
|
310: The Secrets to Getting More Leads from Google Ads
|
May 16, 2022 |
|
309: How Small Businesses Should Think About Advertising on Google Ads
|
May 09, 2022 |
|
308: The Best Google Ads Q&A We’ve Ever Done
|
May 02, 2022 |
|
307: Exciting Updates to Conversion Tracking in Google Ads
|
Apr 25, 2022 |
|
306: Call Extensions Deep Dive
|
Apr 18, 2022 |
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305: Performance Max Campaigns in Google Ads
|
Apr 11, 2022 |
|
304: How to Eliminate Google Ads Stress
|
Mar 28, 2022 |
|
303: Two Really Interesting Things That We’re Finding Out About Responsive Ads
|
Mar 21, 2022 |
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302: Amazing Google Ads Q&A Episode
|
Mar 14, 2022 |
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301: Beginner's Guide to Google Ads
|
Mar 07, 2022 |
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300: The State of Google Ads (What's Changed and What's the Same)
|
Feb 28, 2022 |
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299: What Kind of Results to Expect from a YouTube Campaign in Google Ads
|
Feb 21, 2022 |
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298: How to Build a YouTube Campaign in Google Ads
|
Feb 14, 2022 |
|
297: 5 Data Columns in Google Ads You Must Understand!
|
Feb 07, 2022 |
|
296: Awesome Google Ads Q&A About SKAGS, Click Share, Negative Keyword Match Types, Showing At The Top, and More!
|
Jan 31, 2022 |
|
295: What Should My Google Ads Budget Be? And Other Common Google Ads Budget Questions
|
Jan 24, 2022 |
|
294: Responsive Search Ads Deep Dive - Part 3
|
Jan 17, 2022 |
|
293: Responsive Search Ads Deep Dive - Part 2
|
Jan 10, 2022 |
|
292: Responsive Search Ads Deep Dive - Part 1
|
Jan 03, 2022 |
|
291: What Worked Awesome in Google Ads This Year
|
Dec 27, 2021 |
|
290: Reviewing the Most Important Google Ads Topics From 2021 and Looking Forward to 2022
|
Dec 20, 2021 |
|
289: How to Trust Your Instincts with Google Ads
|
Dec 13, 2021 |
|
288: What is Going on with Phrase Match Keywords?
|
Dec 06, 2021 |
|
287: B2B Campaigns in a B2C World
|
Nov 29, 2021 |
|
286: Google Ads Q&A With Some Awesome Questions
|
Nov 22, 2021 |
|
285: The Places Where Your PPC Campaign Could Be Leaking
|
Nov 15, 2021 |
|
284: Longtail Keywords Are Dead
|
Nov 08, 2021 |
|
283: Simple and Essential Questions for Improving Your Google Ads Results
|
Nov 01, 2021 |
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282: Google Ads Q&A
|
Oct 25, 2021 |
|
281: The Two Things That Happen When You Launch a New Google Ads Campaign
|
Oct 18, 2021 |
|
280: How to Minimize Bad Traffic on Search Campaigns
|
Oct 11, 2021 |
|
279: How We Keep Conversion Tracking Simple and Easy
|
Oct 04, 2021 |
|
278: Responsive Ads Deep Dive (Expanded Text Ads Are Being Phased Out)
|
Sep 27, 2021 |
|
277: Really Interesting Google Ads Q&A with Questions About Close Variants, Seeing Your Ads in the Search Engine, First Page Bids, and More!
|
Sep 20, 2021 |
|
276: The Right Way to Run Brand Campaigns in Google Ads
|
Sep 13, 2021 |
|
275: The 5 Most Common Questions We Get from Existing Clients
|
Aug 23, 2021 |
|
274: The 5 Most Common Questions We Get From New Clients
|
Aug 16, 2021 |
|
273: How To Handle The Google Ads Algorithm Black Box
|
Aug 09, 2021 |
|
272: Did You Know About These Advanced Data and Settings Options in Google Ads?
|
Aug 02, 2021 |
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271: What Facebook Advertisers Need To Know About Google Ads
|
Jul 26, 2021 |
|
270: The Impact of Image Extensions
|
Jul 12, 2021 |
|
269: Advanced Google Ads Tips For HVAC Companies
|
Jul 05, 2021 |
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268: Three Common Mistakes That Can Limit Your Potential Success In Google Ads
|
Jun 28, 2021 |
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267: My PPC Ads Stopped Working. Now What?
|
Jun 21, 2021 |
|
266: Google Ads Q&A
|
Jun 14, 2021 |
|
265: What Does a Google Ads Expert Do?
|
Jun 07, 2021 |
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264: Cannibalization Inside A Google Ads Account
|
May 31, 2021 |
|
263: Redefining SKAGS
|
May 24, 2021 |
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262: The Most Common Questions We Get From New Google Ads Advertisers
|
May 17, 2021 |
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261: Important Information About Keyword Match Types That You Don’t Want To Miss
|
May 09, 2021 |
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260: The 5 Rules of Keyword Quality
|
May 03, 2021 |
|
259: Interesting Results From Two Google Ads Smart Campaigns
|
Apr 26, 2021 |
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258: Smart Campaigns - Advantages & Disadvantages
|
Apr 19, 2021 |
|
257: 5 Questions Google Ads Beginners Must Ask Themselves After The First Month
|
Apr 12, 2021 |
|
256: Chris's Favorite PPC Hacks
|
Apr 05, 2021 |
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255: Google Ads Q&A With Some Great Questions!
|
Mar 29, 2021 |
|
254: Comparing Google Shopping Ads To Google Search Ads
|
Mar 22, 2021 |
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253: 3 Rules To Make Manual Bidding Easier
|
Mar 08, 2021 |
|
252: Is ROAS The Gold Standard of Google Ads?
|
Mar 01, 2021 |
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251: Questions And Answers About Google Ads
|
Feb 15, 2021 |
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250: The Best, Worst, and Secret Columns in Google Ads
|
Feb 07, 2021 |
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249: The 8 Types Of Keywords In Google Ads
|
Feb 01, 2021 |
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248: 5 Assumptions About Ad Rank That Are No Longer Correct
|
Jan 25, 2021 |
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247: Google Ads Strategies For Beginners
|
Jan 18, 2021 |
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246: Advanced Ways to Get More Traffic with Google Ads
|
Jan 11, 2021 |
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245: The Correct Perspective For Google Ads Success
|
Jan 04, 2021 |
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244: The Last Q&A Of The Year!
|
Dec 21, 2020 |
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243: Are You Managing A Superstar Google Ads Account And Don't Even Know It?
|
Dec 14, 2020 |
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242: The Lazy Man Build Strategy For Display Campaigns
|
Dec 07, 2020 |
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241: How To Grow Brand Awareness With The Google Ads Display Network
|
Nov 29, 2020 |
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240: Amazing Google Ads Q&A Episode!
|
Nov 23, 2020 |
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239: How We Think About & Test Automated Bidding Strategies
|
Nov 16, 2020 |
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238: It’s Time To Re-Think Keyword Match Types And Their Risk Levels
|
Nov 09, 2020 |
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237: Introducing A Unique Google Ads Strategy That’s Low Risk & High Reward
|
Nov 02, 2020 |
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236: Huge Google Ads Q&A With Some Awesome Questions!
|
Oct 26, 2020 |
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235: The Perfect Landing Page Checklist
|
Oct 19, 2020 |
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234: Improve Your Performance And Efficiency With Google Ads Editor
|
Oct 12, 2020 |
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233: Easy Ways To Slow Down Google Ads Spend Without Hurting Your Performance
|
Oct 05, 2020 |
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232: Giant Google Ads Q&A Part 2
|
Sep 28, 2020 |
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231: Giant Google Ads Q&A Part 1
|
Sep 21, 2020 |
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230: How To Use Search Terms Like A Pro
|
Sep 14, 2020 |
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229: The Search Terms Report Is Changing
|
Sep 05, 2020 |
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228: Google Ads Q&A: Campaigns Based On Device, Negative Keywords, Search Terms, And More!
|
Aug 31, 2020 |
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227: Solutions For Low Search Volume & No Search Volume
|
Aug 23, 2020 |
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226: Huge Google Ads Q&A! Budgets, Conversions, Bidding, & More
|
Aug 17, 2020 |
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225: Competitive Metrics Columns
|
Aug 10, 2020 |
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224: How To Grow The Lazy Man Build After Launching
|
Aug 03, 2020 |
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223: The Lazy Man Build
|
Jul 27, 2020 |
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222: Google Ads Q&A Episode: Manual Bidding, How To Know What To Bid, and How To Run Ads In Multiple Languages
|
Jul 19, 2020 |
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221: What Google Ads Management Looks Like On Long-Term Successful Accounts
|
Jul 13, 2020 |
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220: Easy Google Ads Keywords Strategy That Leads To Success
|
Jul 06, 2020 |
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219: Automated Bidding Or Manual Bidding In Google Ads? How We’re Bidding In 2020!
|
Jun 28, 2020 |
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218: Amazing Google Ads Q&A Episode (Negative Keywords, Ad Scheduling, and Geo Keywords)
|
Jun 22, 2020 |
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217: The Ultimate Website Checklist For PPC: How To Make The Perfect Website For Unbelievable Google Ads Performance, Part 4
|
Jun 13, 2020 |
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216: The Ultimate Website Checklist For PPC: How To Make The Perfect Website For Unbelievable Google Ads Performance, Part 3
|
Jun 08, 2020 |
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215: The Ultimate Website Checklist For PPC: How To Make The Perfect Website For Unbelievable Google Ads Performance, Part 2
|
May 30, 2020 |
|
214: The Ultimate Website Checklist For PPC: How To Make The Perfect Website For Unbelievable Google Ads Performance, Part 1
|
May 25, 2020 |
|
213: Looking At A Google Ads Campaign With Medium Funnel Keywords
|
May 16, 2020 |
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212: How To Study Your Competition In Google Ads
|
May 11, 2020 |
|
211: When To Give Up On Keywords + How To Start Over + Locations In The Ad Copy
|
May 07, 2020 |
|
210: What Metrics To Look At When Testing Ad Copy In Google Ads
|
May 03, 2020 |
|
209: Exact Match Variants + Remarketing On Search + Language Settings
|
Apr 30, 2020 |
|
208: Conversion Tracking Mistakes In Google Ads That Hurt Your Performance
|
Apr 27, 2020 |
|
207: Hour of Day Report + Target Impression Share Bidding + Broad Keywords Working Better
|
Apr 23, 2020 |
|
206: The Hidden Metrics of Google Ads
|
Apr 20, 2020 |
|
205: How To Get B2B Leads When Your Keywords Produce Mostly B2C Traffic
|
Apr 16, 2020 |
|
204: A Great Debate - Should Google Ads Professionals Specialize In Only A Few Industries?
|
Apr 13, 2020 |
|
203: Using Google Ads Editor To Scale Account Build
|
Apr 09, 2020 |
|
202: The Perfect Google Ads Account Checklist Part 4
|
Apr 06, 2020 |
|
201: Small Daily Budget With Large Cost Per Click
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Apr 02, 2020 |
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200: The Perfect Google Ads Account Checklist Part 3
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Mar 30, 2020 |
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199: Below First Page Bid + Low Impressions + Types Of Conversions + Max Conversions + Ad Group Structure
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Mar 26, 2020 |
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198: The Perfect Google Ads Account Checklist Part 2
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Mar 23, 2020 |
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197: Upper-Level Thinking + How To Deal With Low Volume + Pure Broad Match Keywords
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Mar 19, 2020 |
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196: The Perfect Google Ads Account Checklist Part 1
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Mar 16, 2020 |
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195: Invalid Clicks + Testing Ad Copy + Audience Bid Adjustments
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Mar 12, 2020 |
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194: Are You Overmanaging Your Google Ads Search Campaign?
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Mar 09, 2020 |
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193: Best Strategy for Automated Bidding + Remarketing + Bing Ads Importing Campaigns
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Mar 05, 2020 |
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192: Why Did Your Google Ads Campaign Results Change?
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Mar 02, 2020 |
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191: The Current State Of Keyword Match Types In Google Ads
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Feb 24, 2020 |
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190: Reviewing Keyword Research Advice From 2016! Does It Hold Up? What's Changed?
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Feb 17, 2020 |
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189: The Best Google Ads Q&A Show We've Ever Done!
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Feb 10, 2020 |
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188: Need More Keywords? Try Dynamic Search Ads.
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Feb 03, 2020 |
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187: Reasons Why You’re Not Spending The Full Budget and How To Fix It
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Jan 27, 2020 |
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186: Don't Make These Common Google Ads Mistakes That We See During Audits
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Jan 19, 2020 |
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185: A Discussion About Quality Score, Broad Match Modified, Campaign Groups, And Exact Match Negative Keywords
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Jan 13, 2020 |
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184: New Year, New Awesome Google Ads Q&A!
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Jan 05, 2020 |
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183: PPC Agency Clients and How to Best Serve Them
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Dec 30, 2019 |
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182: How To Manage a Large Number of PPC Clients
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Dec 23, 2019 |
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181: The 3 Step Sales Process For Turning PPC Leads Into Clients For Your Agency
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Dec 16, 2019 |
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180: How To Use Systems To Grow Your PPC Agency Without Going Crazy
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Dec 09, 2019 |
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179: Huge Google Ads Q&A Part 2
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Dec 02, 2019 |
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178: Huge Google Ads Q&A Part 1
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Nov 25, 2019 |
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177: Can't Find PPC Keywords? Don't Panic! Here's a Strategy.
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Nov 17, 2019 |
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176: Competitor Name Bidding, Small Budget High CPC, Experiments, and Understanding Ramp Up
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Nov 10, 2019 |
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175: How Ad Rank Works In Google Ads
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Nov 04, 2019 |
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174: Ad Variations Tool and Other Google Ads Insights
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Oct 28, 2019 |
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173: Must Listen Large Google Ads Q&A
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Oct 21, 2019 |
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172: How to Manage Google Ads Campaigns WITHOUT Average Position
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Oct 14, 2019 |
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171: How To Get Good Results In The First Month On Google Ads
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Oct 07, 2019 |
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170: 5 Step Plan To Fix A Drop In Google Ads Conversions
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Sep 29, 2019 |
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169: How To Convey Value To PPC Clients When They Say It's Not Working
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Sep 23, 2019 |
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168: Generate Real Estate Leads With PPC - Google Ads Tips For Realtors
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Sep 15, 2019 |
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167: The Sales Funnel Strategy Approach To Google Ads
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Sep 09, 2019 |
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166: Really Good Google Ads Q&A Episode (for AdWords beginners, regular users, and professionals)
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Sep 02, 2019 |
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165: Is My Display Campaign Working?
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Aug 24, 2019 |
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164: How To Target Placements in the Google Ads Display Network
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Aug 19, 2019 |
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163: How We Use Keyword Targeting On Google Ads Display Campaigns
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Aug 11, 2019 |
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162: How to Target The Audience (In-Market and Affinity) on The Google Ads Display Network
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Aug 05, 2019 |
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161: How to Target Topics on The Google Ads Display Network
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Jul 29, 2019 |
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160: Fresh Ideas for an Old Google Ads Account
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Jul 22, 2019 |
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159: Big PPC Questions & Answers Show
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Jul 15, 2019 |
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158: Google Ads Mindset Mistakes (Trap Door Series)
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Jul 08, 2019 |
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157: Overthinking Your Google Ads Strategy (Trap Door Series)
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Jul 01, 2019 |
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156: Google Ads Bidding Mistakes (Trap Door Series)
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Jun 24, 2019 |
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155: How PPC Experts Can Survive Artificial Intelligence And Machine Learning - Interview With Frederick Vallaeys
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Jun 10, 2019 |
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154: Keyword Mistakes In Google Ads (Trap Door Series)
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Jun 03, 2019 |
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153: Custom Audiences - Advanced Google Ads Display Tips
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May 27, 2019 |
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152: Time Saving Tips For Google Ads
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May 20, 2019 |
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151: Epic Google Ads Questions And Answers Show
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May 13, 2019 |
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150: When We Don't Follow Our Own Advice In Google Ads
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May 06, 2019 |
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BONUS EPISODE - Free PSP Insider Episode: How To Transition To Being A Full Time Google Ads Freelancer
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May 02, 2019 |
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149: The Top 10 Most Common Google Ads Mistakes
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Apr 29, 2019 |
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148: Google Ad Grants - Expert Advice
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Apr 22, 2019 |
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147: Time For Spring Cleaning On Your Google Ads Account
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Apr 16, 2019 |
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146: Super Big Google Ads Questions And Answers Episode!!!
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Apr 08, 2019 |
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145: New Google Ads Keyword Planner Updates And Why They're Awesome!
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Mar 31, 2019 |
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144: Huge Google Ads Questions And Answers Show!
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Mar 25, 2019 |
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143: Nursing Home Google Ads Build Part 6 - YouTube Ads
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Mar 17, 2019 |
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142: Nursing Home Google Ads Build Part 5 - Remarketing
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Mar 11, 2019 |
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141: Nursing Home Google Ads Build Part 4 - Creating Ads
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Mar 04, 2019 |
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140: Nursing Home Google Ads Build Part 3 - Ad Groups and Keywords
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Feb 25, 2019 |
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139: Nursing Home Google Ads Build Part 2 - Campaign Formation and Campaign Settings
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Feb 17, 2019 |
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138: Nursing Home Google Ads Build Part 1 - Strategizing Your Google Ads Options
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Feb 11, 2019 |
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137: The Best Ways To Track Phone Calls in Google Ads!
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Feb 03, 2019 |
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136: Live Junk Removal Google Ads PPC Audit!!!
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Jan 28, 2019 |
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135: The TRUTH About Single Keyword Ad Groups (SKAGS)
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Jan 21, 2019 |
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134: Experiment campaigns in the new Google Ads interface are awesome!
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Jan 14, 2019 |
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133: Remarketing Tips And Results
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Jan 06, 2019 |
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132: Deep YouTube Advertising Insights
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Dec 28, 2018 |
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131: The Importance Of Search Terms And Manual Bids
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Dec 17, 2018 |
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130: Use Google Ads filters to find amazing metrics and hidden data
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Dec 10, 2018 |
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129: What to do when a good Google Ads campaign goes bad?
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Dec 02, 2018 |
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128: Talking Google Ads Scripts With Fred Vallaeys, CEO at Optmyzr
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Nov 18, 2018 |
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127: How to manage a large number of Google Ads accounts
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Nov 12, 2018 |
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126: How to get in front of a high income audience on Google Ads
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Nov 05, 2018 |
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125: How To Grow Your Brand Awareness For $100 A Month On Google Ads
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Oct 28, 2018 |
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124: How to optimize an already optimized Google Ads PPC campaign
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Oct 22, 2018 |
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123: How to transition your amateur Google Ads account to a professional level
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Oct 15, 2018 |
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122: Google Ads For Urgent Care Clinics
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Oct 07, 2018 |
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121: Benefits of Linking Google Ads and Analytics
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Sep 29, 2018 |
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120: How We Use The AdWords Editor
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Sep 23, 2018 |
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119: Time To Revisit Automatic Bidding Strategies In Google Ads
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Sep 15, 2018 |
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118: Are You Doing Google Ads Correctly?
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Sep 08, 2018 |
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117: Dominate Call Only Ads
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Sep 03, 2018 |
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116: Age, Gender, and Income Demographics Options In Google Ads (EXPLAINED)
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Aug 25, 2018 |
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115: 4 Super Advanced Google Ads Tips
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Aug 19, 2018 |
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114: Google Ads For Home And Auto Insurance Agents
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Aug 14, 2018 |
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113: Important Google Ads Updates
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Aug 05, 2018 |
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112: How We Manage Manual Keyword Bids In Google Ads
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Jul 29, 2018 |
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111: Advanced Talk On AdWords Bidding Options
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Jul 09, 2018 |
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110: New AdWords Interface Is Here... Let's Talk New Features! (Google Ads)
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Jul 01, 2018 |
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109: AdWords For Restaurants
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Jun 25, 2018 |
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108: Easiest Website And Landing Page Optimization (not clickbait)
|
Jun 18, 2018 |
|
107: How To Sell AdWords Management
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Jun 11, 2018 |
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106: The Most Common Google AdWords Questions (ANSWERED)
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Jun 03, 2018 |
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105: Real Talk About AdWords Quality Score
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May 28, 2018 |
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104: How To Make AdWords Profitable (profit calculator)
|
May 19, 2018 |
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103: Don't Confuse Your Ad Copy With Keywords
|
May 11, 2018 |
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102: How To Build A Successful Display Campaign in AdWords
|
Apr 30, 2018 |
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101: How To Find The Best AdWords Management Company
|
Apr 21, 2018 |