AdExchanger
By AdExchanger Talks
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Category: Marketing
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Episodes: 100
Description
AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
| Episode | Date |
|---|---|
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For Incrementality Testing, It’s One Step At A Time
|
Dec 17, 2024 |
|
The Crusade Against Principal-Based Buying
|
Dec 10, 2024 |
|
Insight Is A Man’s Best Friend, With Mars Pet Nutrition
|
Dec 03, 2024 |
|
Talking (Antitrust) Turkey With DCN’s Jason Kint
|
Nov 26, 2024 |
|
What’s Next, With Nextdoor CEO Nirav Tolia
|
Nov 20, 2024 |
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Wendy Clark Says, ‘Do Your Homework’
|
Nov 14, 2024 |
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The Case For Turning Google’s Network Biz Into A Nonprofit
|
Nov 04, 2024 |
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Talking Shop With Mike Ryan, The PMax Whisperer
|
Oct 29, 2024 |
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Back To Marketing Basics, With Back Market’s New CMO
|
Oct 22, 2024 |
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Pitching Performance, With Pinterest’s CRO
|
Oct 15, 2024 |
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Context Vs. Cookies With Dotdash Meredith's D/Cipher Lead
|
Oct 08, 2024 |
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Oracle Memories, With Omar Tawakol
|
Oct 01, 2024 |
|
Ari Paparo, On The Ground In Virginia
|
Sep 24, 2024 |
|
Adam Heimlich, Ad Tech Time Traveler
|
Sep 17, 2024 |
|
Talking Advanced Audiences With NBCU’s Alison Levin
|
Sep 10, 2024 |
|
An AMA With Reddit’s New VP Of Ad Product
|
Sep 03, 2024 |
|
Gopuff Goes In-House
|
Aug 27, 2024 |
|
Let’s Live In A Data Democracy
|
Aug 20, 2024 |
|
Hyundai’s New Marketing Direction
|
Aug 13, 2024 |
|
The Move Toward Better Measurement
|
Aug 06, 2024 |
|
The Skeptical Technologist
|
Jul 30, 2024 |
|
Three-Ply Vs. One-Ply Programmatic
|
Jul 23, 2024 |
|
Antitrust Soul Searching
|
Jul 16, 2024 |
|
Brand Safety Is Critical – But Don’t Overdo It
|
Jul 09, 2024 |
|
Travelers Just Want To Spend
|
Jul 02, 2024 |
|
MediaMath (By Infillion) Rides Again
|
Jun 25, 2024 |
|
Measure Me This
|
Jun 18, 2024 |
|
Practical Ethics For Generative AI
|
Jun 11, 2024 |
|
The Case Against Last Click
|
Jun 04, 2024 |
|
Lotame’s Next Phase
|
May 28, 2024 |
|
Don’t Call It A Comeback
|
May 21, 2024 |
|
A Sandbox Skeptic
|
May 14, 2024 |
|
Is The Alt Video Currency Juice Worth The Squeeze?
|
May 07, 2024 |
|
Roblox Breaks Into Programmatic
|
May 01, 2024 |
|
Question Everything
|
Apr 23, 2024 |
|
Turning Signal Loss Into A Gain
|
Apr 16, 2024 |
|
A New Day For Targeting And Analytics
|
Apr 09, 2024 |
|
All Marketing Is Performance Marketing
|
Apr 02, 2024 |
|
Bloomberg Media Went Direct And Has No Regrets
|
Mar 26, 2024 |
|
The Privacy-Utility Trade-Off
|
Mar 19, 2024 |
|
From ‘Big Data’ To Business Intelligence
|
Mar 12, 2024 |
|
Unpacking ‘Performance TV’
|
Mar 05, 2024 |
|
Straight Shooting With Invisalign
|
Feb 27, 2024 |
|
Dispelling Multicultural Myths
|
Feb 21, 2024 |
|
#NoFilter With Eyeo’s New Chief Product Officer
|
Feb 13, 2024 |
|
Inside Ally Financial’s Big Bet On Generative AI
|
Feb 06, 2024 |
|
Generative AI Is Moving From Hype Into ‘Serious Mode’
|
Jan 30, 2024 |
|
AWS Wants To Be The Backbone Of Independent Ad Tech
|
Jan 24, 2024 |
|
A Healthy Dose Of Programmatic, With Doceree’s CEO
|
Jan 16, 2024 |
|
Why Semafor Embraces The B2B Publisher Mindset
|
Jan 09, 2024 |
|
Don’t Talk Yourself Into A Downturn In 2024
|
Jan 02, 2024 |
|
Not All Automated Ad Products Are Alike
|
Dec 19, 2023 |
|
The MRC May Be Old, But It’s Getting With The TV Program
|
Dec 12, 2023 |
|
Taking The Measure Of Measurement On TikTok
|
Dec 05, 2023 |
|
It’s Time For Vanity Metrics To Perform A Disappearing Act
|
Nov 28, 2023 |
|
Down With Blocklists!
|
Nov 21, 2023 |
|
The State Of Media Analytics – And American Rugby – With A Kiwi Entrepreneur
|
Nov 14, 2023 |
|
Exploring The Minds – And Ad Spending Habits – Of Local Advertisers
|
Nov 07, 2023 |
|
Data-Driven Marketing Is State Farm's Best Policy
|
Oct 31, 2023 |
|
Creative And Media’s Much-Needed Merger
|
Oct 24, 2023 |
|
Brands, Please Don’t Add “Israel” And “Hamas” To Your Keyword Blocklists
|
Oct 17, 2023 |
|
Demystifying Black-Owned Media With Black Enterprise
|
Oct 10, 2023 |
|
Buy Now, Pay Later … And Then Launch A Retail Media Network?
|
Oct 03, 2023 |
|
GroupM’s Performance Chief On Why ‘Commerce Is Going To Disrupt Everything’
|
Sep 26, 2023 |
|
Solving The Advertising Puzzle With New York Times’ Joy Robins
|
Sep 19, 2023 |
|
The Reality Of Advertising In Virtual Worlds
|
Sep 12, 2023 |
|
The Real Economics Of Programmatic
|
Sep 05, 2023 |
|
Exposing Ad Tech’s Dirty Laundry
|
Aug 22, 2023 |
|
Riding The Rising Tide Of Programmatic Streaming With Disney
|
Aug 15, 2023 |
|
Sweeping Away The Crumbs And Diving Into What’s Truly Important In Privacy
|
Aug 08, 2023 |
|
Amplifying Programmatic Podcast Advertising With SXM Media
|
Aug 01, 2023 |
|
Life After Third-Party Cookies, With The Director Of Product For Privacy Sandbox
|
Jul 25, 2023 |
|
Moving The Monetization Needle, With Meta’s New VP Of Global Business
|
Jul 18, 2023 |
|
Addressing Content Quality Concerns With Taboola’s CEO
|
Jul 11, 2023 |
|
The Advertising Industry Needs To Invest More In Hispanic Audiences
|
Jun 27, 2023 |
|
Why Privacy Lawyers Also Need To Be Technologists
|
Jun 20, 2023 |
|
Calculating CAC With An Eye On Retention
|
Jun 13, 2023 |
|
Why All The Drama About Disintermediation?
|
Jun 06, 2023 |
|
Amazon Is A Beast, But There Are Enough Retail Media Ad Dollars To Go Around
|
May 31, 2023 |
|
Innovation Is The Only Rational Response To The End Of Third-Party Cookies
|
May 23, 2023 |
|
It’s Time To Defund Misinformation And Take A More Rational Approach To Brand Safety
|
May 16, 2023 |
|
Ad Tech Should Have Its Head In The Clouds
|
May 09, 2023 |
|
Meet The Digital Marketer Who Spent Two Years Working For The FTC
|
May 02, 2023 |
|
Charting “The Last Media Frontier” With In-Game Ad Platform Anzu
|
Apr 25, 2023 |
|
What’s In Store For Retail Media, With Albertsons RMN Savant Kristi Argyilan
|
Apr 18, 2023 |
|
An Upfront Look At TV Measurement, With Omnicom Media’s Kelly Me
|
Apr 11, 2023 |
|
Weighing AI Hype Vs. Reality With ‘AI Marketing Agency’ Boathouse
|
Apr 04, 2023 |
|
The Bumpy Road To Reducing The Ad Industry’s Carbon Footprint
|
Mar 28, 2023 |
|
Keeping An Eye On Spotify’s Video Ad Strategy
|
Mar 21, 2023 |
|
A Walk Down Ad Fraud Memory Lane With Zach Edwards
|
Mar 14, 2023 |
|
Measurement Will Never Be Perfect, And That’s Okay
|
Mar 06, 2023 |
|
Can TV Be A Performance Channel?
|
Feb 28, 2023 |
|
Ecommerce Is A Good Look For Saks Fifth Avenue
|
Feb 21, 2023 |
|
Walking The DEI Walk With Direct Digital Holdings CEO Mark Walker
|
Feb 14, 2023 |
|
Analytic Partners’ Nancy Smith On Why It’s Time To Give Up On Data Perfection
|
Feb 06, 2023 |
|
Why Creatives Don’t Need to Fear AI Art
|
Jan 31, 2023 |
|
Kickstarting Instacart’s Advertising Ambitions
|
Jan 24, 2023 |
|
Marketing To The Military Calls For Authenticity
|
Jan 17, 2023 |
|
Getting Into It With Intuit, The Brand With Its Own CDP
|
Jan 10, 2023 |
|
It’s Time For Traditional TV Players To (Finally) Do More With Data
|
Jan 03, 2023 |