What It Means
By Forrester
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Episodes: 100
Description
Each week, the What It Means podcast invites Forrester analysts to discuss the latest trends and challenges to help business and technology leaders make bold decisions and become truly customer-obsessed. Topics range from tech-driven innovation and CX design to B2B buying trends and marketing planning.
| Episode | Date |
|---|---|
|
Top Cybersecurity Threats In 2024
|
May 02, 2024 |
|
The Rise Of AI In The Cloud
|
Apr 25, 2024 |
|
Can AI Help Prove CX ROI?
|
Apr 18, 2024 |
|
Mainframe Myth Busting
|
Apr 11, 2024 |
|
Why It’s Time To Transform Your B2B Revenue Process
|
Apr 04, 2024 |
|
Are You A Better Manager Than A Bot?
|
Mar 28, 2024 |
|
How Marketers Can Take GenAI From Pilot Projects To Proficiency
|
Mar 21, 2024 |
|
Managing Well In A Hybrid-Work World
|
Mar 14, 2024 |
|
What Human And Technical Skills Will Matter Most To B2B Marketers?
|
Mar 07, 2024 |
|
Will Digital Agencies Disappear?
|
Feb 29, 2024 |
|
What Motivates B2B Customers To Become Advocates?
|
Feb 22, 2024 |
|
The Trust Advantage For B2B Firms
|
Feb 15, 2024 |
|
Is Too Much Tech Overburdening Clinicians?
|
Feb 08, 2024 |
|
Tech Trends To Watch In 2024
|
Feb 01, 2024 |
|
How Chip Shortages Could Impact Your AI Plans
|
Jan 25, 2024 |
|
COP28 Review
|
Jan 18, 2024 |
|
The Future Of Search In A GenAI World
|
Jan 11, 2024 |
|
How To Use AI To Uplevel Revenue Enablement
|
Jan 04, 2024 |
|
Predictions 2024: For B2B Teams, GenAI Will Yield Mixed Results
|
Dec 21, 2023 |
|
Generative AI Will Reshape Far More Jobs Than It Eliminates
|
Dec 14, 2023 |
|
Autonomous Vehicles: Are We There Yet?
|
Dec 07, 2023 |
|
Predictions 2024: Where Will AI Go Next?
|
Nov 30, 2023 |
|
Predictions 2024: How Tech Leaders Will Tackle Growth, Talent, And AI
|
Nov 16, 2023 |
|
Product Experts Gain New Clout Among B2B Buyers
|
Nov 09, 2023 |
|
Predictions 2024: CX Leaders Embrace GenAI
|
Nov 02, 2023 |
|
Are You Ready For BYOAI?
|
Oct 26, 2023 |
|
The Rise Of Revenue Operations
|
Oct 19, 2023 |
|
Zero Trust Past, Present, And Future
|
Oct 12, 2023 |
|
The Future Of Cloud
|
Oct 05, 2023 |
|
Managing The Privacy Risks Of Generative AI
|
Sep 28, 2023 |
|
How Will Generative AI Change B2B Marketing?
|
Sep 21, 2023 |
|
Responsible Design
|
Sep 14, 2023 |
|
Healing The Breach Between Tech And Security Leaders
|
Sep 07, 2023 |
|
The Generative AI Inflection Point
|
Aug 31, 2023 |
|
How Tech Leaders Can Become Innovation Orchestrators
|
Aug 24, 2023 |
|
AI And The Tech Talent Crisis — It’s Complicated
|
Aug 17, 2023 |
|
Unique Solutions To Reduce Technical Debt
|
Aug 10, 2023 |
|
Defining AI’s Role In Decision-Making
|
Aug 03, 2023 |
|
Top 10 Emerging Technologies In 2023
|
Jul 27, 2023 |
|
IoT Benefits And Risks
|
Jul 20, 2023 |
|
Generative AI Steals The Spotlight At Cannes Lions
|
Jul 13, 2023 |
|
Unlocking The Value Of Conversational Intelligence
|
Jun 29, 2023 |
|
How “Tucked” CMOs Can Take Charge
|
Jun 22, 2023 |
|
Applying 2022’s Security Lessons To 2023 Threats
|
Jun 15, 2023 |
|
The CIO’s Role In The Growth Agenda
|
Jun 08, 2023 |
|
How Creative Commerce Fuels Loyalty Across The Customer Lifecycle
|
Jun 01, 2023 |
|
The Surprising Benefits Of Autism-Friendly Hiring Practices
|
May 25, 2023 |
|
For B2C Companies, Alignment = Profit
|
May 18, 2023 |
|
A Three-Pronged Approach For Driving B2B Growth
|
May 11, 2023 |
|
Is Asynchronous Chat The Future Of Customer Service?
|
May 04, 2023 |
|
How B2B Firms Can Win With Younger Buyers
|
Apr 27, 2023 |
|
How B2B Marketing Teams Can Align To Fuel Faster Growth
|
Apr 20, 2023 |
|
How Will Generative AI Change Business?
|
Apr 13, 2023 |
|
The Business Case For Green Consumer Segmentation
|
Apr 06, 2023 |
|
Why CSR Must Be More Than Purpose Beyond Profit
|
Mar 30, 2023 |
|
How B2B Marketing Leaders Can Deftly Navigate Uncertainty
|
Mar 23, 2023 |
|
What Is The Future Of The Office?
|
Mar 16, 2023 |
|
Social Media Turmoil Drives New Ad Strategies
|
Mar 09, 2023 |
|
Will AI Reinvent Software Development?
|
Mar 02, 2023 |
|
Blockchain: It’s More Than Just Crypto
|
Feb 23, 2023 |
|
Tech Trends To Watch In 2023
|
Feb 16, 2023 |
|
2023 European Predictions: Energy And Economic Woes Fuel Citizens’ Distrust
|
Feb 09, 2023 |
|
The New Space Race — For Businesses
|
Feb 02, 2023 |
|
The Green Market Revolution Is Here: Are You Ready?
|
Jan 26, 2023 |
|
What’s Behind The Lack Of Trust In Financial Services Firms?
|
Jan 19, 2023 |
|
Slow Economy, Tight Talent Market? How To Navigate The 2023 Paradox
|
Jan 12, 2023 |
|
As Global Economic Woes Spread, Asia Pacific Charts Its Own Path
|
Jan 05, 2023 |
|
Unpacking Forrester’s 2023 Tech Leader Predictions
|
Dec 22, 2022 |
|
CX Teams Face Diverging Fates In 2023
|
Dec 15, 2022 |
|
How A Sharper Customer Focus Will Fuel B2B Growth In 2023
|
Dec 08, 2022 |
|
An Inside Look At Forrester’s Top 10 Emerging Technologies Report
|
Dec 01, 2022 |
|
The Role Of Synthetic Data In Expanding AI
|
Nov 17, 2022 |
|
Automation’s Impact On The Future Of Jobs In APAC
|
Nov 10, 2022 |
|
The Growing Need For A Chief Automation Officer
|
Nov 03, 2022 |
|
Is Your Organization Equipped To Handle Geopolitical Risks?
|
Oct 27, 2022 |
|
Find The CX Collaboration Strategy That’s Right For Your Company
|
Oct 20, 2022 |
|
Where Did Gaia-X Go Wrong?
|
Oct 13, 2022 |
|
Where Tech Leaders Should Focus Spend In 2023
|
Oct 06, 2022 |
|
The Secrets To Becoming An Effective Change Catalyst
|
Sep 29, 2022 |
|
How B2B CMOs Can Spend To Succeed In 2023
|
Sep 22, 2022 |
|
Succession Planning For The Security Org
|
Sep 15, 2022 |
|
When Should Brands Take A Stand?
|
Sep 08, 2022 |
|
How Does Automation Enable Human Innovation?
|
Sep 01, 2022 |
|
Tackling Technology’s Trust Problem
|
Aug 25, 2022 |
|
What COVID-Related Absenteeism Has Taught Us About Workforce Planning
|
Aug 18, 2022 |
|
The Case For Modernizing Your Operational Platforms
|
Aug 11, 2022 |
|
Why The CIO-CMO Partnership Matters More Than Ever
|
Aug 04, 2022 |
|
Build A Successful Voice Of The Customer Program
|
Jul 28, 2022 |
|
Is Employee Wellness Broken?
|
Jul 21, 2022 |
|
It’s Time To Kick The Leads Habit
|
Jul 14, 2022 |
|
Encore Presentation — Avoid The Chatbot How-Can-I-Help-You Problem
|
Jul 07, 2022 |
|
The Trouble With Thought Leadership
|
Jun 30, 2022 |
|
Why Are Brands Funding Misinformation?
|
Jun 23, 2022 |
|
The Customer Obsession Balancing Act For B2B Firms
|
Jun 16, 2022 |
|
The Best And Worst Security Practices From Around The World
|
Jun 09, 2022 |
|
The Two Sides Of Technology’s Environmental Impact
|
Jun 02, 2022 |
|
Multicloud Strategy By Design Or By Accident?
|
May 26, 2022 |
|
Will Web3 Live Up To Its Promise?
|
May 19, 2022 |
|
The Business Case For Inclusive Design
|
May 12, 2022 |
|
Marketing And The Metaverse
|
May 05, 2022 |