Proof to Product

By Katie Hunt

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Subscribers: 53
Reviews: 0
Episodes: 408

Description

Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products! Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you’re building a business that supports your best life. If you’ve ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie, Nordstrom or Barnes & Noble? When should I consider hiring a sales team or sales reps? Can I really turn my passion into profits? Whether you’re a just starting out on your business journey or you’ve been at it a while growing an empire, this show is for you. Proof to Product is like on-demand business school for product sellers spanning a wide range of industries. Whether you’re in home decor, apparel, beauty, food & beverage, hand-made items, jewelry, consumer gifts or the stationery world, you’ll gather new ideas each week to help you grow your profit, build your team and lead with integrity. Host Katie Hunt and her guests bring you actionable ways to expand your product line, manufacturing overseas, optimize your e-commrce websites on Shopify, Faire, Etsy, Abound, Tundra, Squarespace or in brick & mortar locations. How to start or scale wholesale sales including pitching stores, wholesale outreach, trade show exhibition, working with sales reps, managing inventory, warehousing product, sales systems, wholesale follow-up strategies and working with key accounts. Marketing strategies for small businesses including content creation, leveraging tik tok and instagram tactics without feeling burned out, why you can’t rely solely on social media for sales and why email marketing systems on platforms like Klaviyo, Flodesk and Active Campaign are so powerful. Listen in as Katie and our guest experts help you strategize and tackle your biggest business goals. Host Katie Hunt brings a unique perspective to entrepreneurship. Since 2011, she’s helped thousands of product brands get their products on the shelves of their favorite retail stores through her Paper Camp program (www.prooftoproduct.com/papercamp). Prior to that she worked in the corporate world for over a decade leading business development and marketing teams. She has two MBAs - one in finance and one in marketing. And, she owned & operated her own product based business for over 8 years, selling her products to stores throughout the world from her garage. Katie knows the struggles you face as a product based business and she’s here to pull back the curtain and share her best kept secrets so that you don’t have to learn things the hard way. Find our free trainings & resources for product based business owners at www.prooftoproduct.com/resources

Episode Date
339 | Updates on Independent Contractor Guidelines with Kira La Forgia, Paradigm Consulting
Apr 23, 2024
338 | Exiting and Acquiring a Business with Kiwi Schloffel & Meghan Hopkins Sokorai
Apr 16, 2024
337 | Exclusivity and Ethics in Retail with Kimberley Yurkiewicz, Measure Twice
Apr 09, 2024
336 | Utilizing Abandoned Cart Email Automations to Drive Sales with Katie Hunt
Apr 02, 2024
335 | The Changing Landscape of In-Person Retail Markets with Emily Chiang, Danella McKinnon, and Kate Pinto
Mar 26, 2024
334 | Expanding into 1,000 Stores with Brittany O'Brien, Brittany Paige
Mar 19, 2024
333 | Scaling without Employees with Beth Roszkowski, Tiny Hooray
Mar 12, 2024
332 | Rebuilding Self-Trust and Confidence as a Business Owner with Ginny Krauss & Elli Runkles, Supported CEO (Part 2)
Mar 05, 2024
331 | Back From Burnout with Ginny Krauss & Elli Runkles, Supported CEO (Part 1)
Feb 27, 2024
330 | How to Have Tough Conversations with Your Team with Tatiana O'Hara, T. O'Hara Consulting
Feb 20, 2024
329 | How These 9 Businesses Have Grown Since Attending Paper Camp
Feb 13, 2024
328 | An inside look at what Paper Camp is like
Feb 06, 2024
327 | How to apply for a Paper Camp scholarship with Katie Hunt
Jan 30, 2024
326 | The State of Trade Shows in 2024 with Katie Hunt
Jan 23, 2024
325 | How To Plan Out New Wholesale Product Releases With Divya Guruju, Mellowworks
Jan 16, 2024
324 | Your 2024 business checklist for product brands
Jan 09, 2024
We're on winter break!
Dec 26, 2023
323 | 6 Reasons Why You Should Not Be Doing Monthly Wholesale Promotions
Dec 19, 2023
322 | From Fear to Strategy: Navigating the Entrepreneurial Roadmap with Katie Hunt
Dec 12, 2023
321 | The Changing Landscape of Wholesale Trade Shows with Store Owner Audrey Woollen, Urbanic
Dec 05, 2023
320 | The challenges of bringing a new product to life with Zeba Parkar, Treleaf
Nov 28, 2023
Happy Thanksgiving!
Nov 21, 2023
319 | 2024 Market Trends For Product Based Businesses with Jessica Totillo Coster
Nov 14, 2023
Shop small this holiday season!
Nov 10, 2023
318 | You need to be selling each and every day with Katie Hunt
Nov 07, 2023
317 | The State of Independent Retail with Jen Palacio & Katie Wilson [Part 2]
Oct 31, 2023
316 | The State of Independent Retail with Jen Palacio & Katie Wilson [Part 1]
Oct 24, 2023
315 | His candles (and your products) aren't for everyone with Jesse Regis, Virgins On Fire Candle Co
Oct 17, 2023
314 | Shopify Invests in Faire. What this means for you with Katie Hunt
Oct 10, 2023
313 | How To Integrate Inclusive Marketing Into Your Customer Experience With Sonia Thompson
Oct 03, 2023
312 | Expanding into Licensing with Betsy Garcia, Bloomwolf Studio
Sep 26, 2023
311 | 4000% Increase in Wholesale Orders this Year with Lauren te Velde of Paper Farm Press
Sep 19, 2023
310 | What is a SKU and why do I need them? with Katie Hunt
Sep 12, 2023
309 | Business Contentment Over Business Growth with Brigida Swanson, Yardia
Sep 05, 2023
308 | Benefits & Challenges of Running Two Brands with Stephanie Clarke, Dahlia Press
Aug 29, 2023
307 | Elevate Your Sales with These Two Wholesale Metrics with Katie Hunt
Aug 22, 2023
306 | Always learning, improving & evolving business with Jill Shephard, Ruff House Print Shop
Aug 15, 2023
305 | Hiring Family & Creating Boundaries in Your Business with Katie Hart, Odd Daughter Paper Co.
Aug 08, 2023
304 |You Can Be Successful with Wholesale without Trade Shows with Katie Hart, Odd Daughter Paper Co.
Aug 01, 2023
303 | What Retail Shops Look for When Buying Wholesale with Ginger Diaz, Feliz Modern & Rancho Diaz
Jul 25, 2023
From the Archives | Scaling to 500 Wholesale Accounts with Brittany O'Brien, Brittany Paige
Jul 18, 2023
From the Archives | Scaling Wholesale with Beth Roszkowski & Tiffany Grimes
Jul 11, 2023
We're on Summer Break!
Jun 27, 2023
302 | Paid Advertising for E-Commerce Brands with Taylor Frame, Focus Funnels
Jun 20, 2023
301 | You Are Your Number One Resource with Michelle Angenent, 417 Press
Jun 13, 2023
300 | Lessons Learned from Successful Entrepreneurs
Jun 06, 2023
299 | Supply Chain Issues, Paper Shortages & What to Expect Going Forward with Ronnie Williams, DeFrance Printing
May 30, 2023
298 | Why You Should Never Accept a $25 Wholesale Order with Katie Hunt
May 23, 2023
297 | Building a Handmade Food & Beverage Brand with Ashleigh Evans, InBooze
May 16, 2023
296 | Live from *Noted and SF Now
May 09, 2023
295 | Why Every Entrepreneur Needs a Hobby that They Aren't Monetizing with Sam Kramer, Near Modern Disaster (Part 2)
May 02, 2023
294 | 4 Things that Made the Biggest Impact in Her Business Growth with Sam Kramer, Near Modern Disaster (Part 1)
Apr 25, 2023
293 | Turn Trade Show Leads into New Customers with Katie Hunt
Apr 18, 2023
292 | Task Management vs. Energy Management with Ashley Brown, Routines & Things
Apr 11, 2023
291 | Working through feelings of failure & coming out better on the other side with Alyssa Manoleas, Grey Street Paper
Apr 04, 2023
290 | The Pros and Cons of Using Your Personal Name for Your Product Business Name with Katie Hunt
Mar 28, 2023
289 | Product photos & video made easy with Rikin Diwan, soona studios
Mar 21, 2023
288 | SMS & email marketing strategies with Arianne Foulks, Aeolidia
Mar 14, 2023
287 | Preparing Your Handmade Product Business for Economic Downturns with Jess Van Den, Create & Thrive
Mar 07, 2023
286 | Is it an accident or an intentional decision with Katie Hunt
Feb 28, 2023
285 | Live from NY Now & Shoppe Object
Feb 21, 2023
284 | 4 Common Wholesale Mistakes and How to Correct Them with Katie Hunt
Feb 14, 2023
283 | Monica Sharma-Patnekar, Business with Monica
Feb 07, 2023
282 | From Corporate Product Designer to Intentional Business Owner with Amy Frazer, Keller Design Co
Jan 31, 2023
281 | 5 Myths about selling wholesale with Katie Hunt
Jan 24, 2023
280 | Selling wholesale to Nordstrom, Anthropologie & REI with Lana Effron, Lana's Shop
Jan 17, 2023
279 | Shopify Apps & Strategies with Erin Alexander, Product Powerhouse
Jan 10, 2023
278 | What's New in LABS in 2023! 🎉
Jan 03, 2023
We’re on Winter Break!
Dec 20, 2022
277 | Maximizing online sales on Amazon and Shopify with Grace Hayden | Shopify Simplified
Dec 13, 2022
276 | Attracting customers, collaborations & partnerships with Kathy Cano-Murillo, Crafty Chica
Dec 06, 2022
275 | How to Improve Your Customer Journey with Jordan Kentris, A Good Day
Nov 29, 2022
274 | Focusing on SEO led to over 600% growth in website visitors with Ashley Jankowski | The Typeset Co
Nov 22, 2022
273 | How she found her overseas manufacturing partners with Ashley Jankowski, The Typeset Co
Nov 15, 2022
272 | Creating an entirely new product category with Kristina Schlegel, Make Bake
Nov 08, 2022
271 | Reducing Overwhelm with Hiring & Delegating with Katie Hunt
Nov 01, 2022
270 | Opening a Retail Store Front with Lisa DiVito, Tiramisu Paperie
Oct 25, 2022
269 | Over 150 Retail Markets in 3 Years with Danella Ruth McKinnon, McKinnon Collective
Oct 18, 2022
268 | Why I'm not a fan of assorted products with Katie Hunt
Oct 11, 2022
267 | How she grew her email list to over 10,000 subscribers in a year with Shea Bailey-Burkett, Planned & Proper
Oct 04, 2022
266 | How to Communicate Price Increases to Your Customers with Katie Hunt
Sep 27, 2022
265 | 8 Tips to Prepare for Black Friday Sales with Mei Pak, Creative Hive Co.
Sep 20, 2022
264 | Looking Back at 10 Years in Business with Nikki Tyler, Little Lovelies Studio
Sep 13, 2022
263 | Preparing Your Product Business for a Recession with Katie Hunt
Sep 06, 2022
262 | Creating a Marketing Strategy Based on Your Personality Type with Brit Kolo, Marketing Personalities
Aug 30, 2022
261 | Selling to a National Retail Chain with Krishna Chavda, NANU Studio
Aug 23, 2022
260 | 3 Ways to Outsource Sales with Katie Hunt
Aug 16, 2022
259 | Launching Wholesale & Exhibiting at SF now with Christine Herrin, Everyday Explorers Co.
Aug 09, 2022
258 | Scaling to 500 Wholesale Accounts with Brittany O'Brien, Brittany Paige
Aug 02, 2022
257 | Enhance Your Etsy Sales with Lauren Keplinger
Jul 26, 2022
256 | 4 ways to measure trade show success excluding sales with Katie Hunt
Jul 19, 2022
255 | Your Emotions Make Your Business Stronger with Kiwi Schloffel, Your Gal Kiwi
Jul 12, 2022
We're on summer break!
Jun 28, 2022
254 | Identifying & Overcoming Burnout with Valerie Hamaker, Generation Xhausted
Jun 21, 2022
253 | Manufacturing Overseas with Emily Chiang, Emii Creations
Jun 14, 2022
252 | Why you need a 90 day Marketing Roadmap with Lyndsay Clements, Ellen Grace Marketing
Jun 07, 2022
251 | Navigating Wholesale Exclusivity Requests with Katie Hunt
May 31, 2022
250 | How she added $55k in revenue by adding a digital product to her e-commerce shop with Dani Bruflodt, The Daily Page
May 24, 2022
249 | Why you need to niche down with Sadie Teper, Twentysome Design
May 17, 2022
248 | Live from the trade show floor at Noted & SF Now 2022
May 10, 2022
247 | How often should I release new products to the wholesale market with Katie Hunt
May 03, 2022
246 | NFTs for Artists with Jason Matias, Jason Matias Photography
Apr 26, 2022
245 | Don't be afraid to take calculated risks with Lindsay Henry, Inklings Paperie
Apr 19, 2022
244 | How to Decide Which Product to Manufacture Next with Katie Hunt
Apr 12, 2022
243 | Building an Antiracist Business with Trudi Lebrón
Apr 05, 2022
242 | NY Now Show Results with Christy Asper, Paper Baristas
Mar 29, 2022
241 | How to Determine Your Product Pricing with Katie Hunt
Mar 22, 2022
240 | You're right on time with Amber McCue, The Modern CEO
Mar 15, 2022
239 | Why You Should Be Tracking Inventory at All Stages of Business with Katie Hunt
Mar 08, 2022
238 | Building Your Dream Team with Kira La Forgia, Paradigm Consulting
Mar 01, 2022
237 | Navigating supply chain issues & product expansion with Alex Gagné, Chez Gagné
Feb 22, 2022
236 | Lessons learned exhibiting at Atlanta Mart, Noted & NY Now with Christy Asper, Paper Baristas
Feb 15, 2022
235 | How can I get more support from Proof to Product with Katie Hunt
Feb 08, 2022
234 | Scaling Wholesale with Beth Roszkowski & Tiffany Grimes
Feb 01, 2022
233 | Sales results from exhibiting at Shoppe Object with Jodi Kostelnik, The Neighborgoods
Jan 25, 2022
232 | Working with Sales Reps with Carina Murray, Crow & Canary
Jan 18, 2022
231 | 2021 Year-End Recap with Katie Hunt
Dec 17, 2021
230 | You May Want to Turn Off Zip Code Protection on Faire with Genesis Duncan | Graphic Anthology
Dec 14, 2021
229 | Which Business Insurance Do You Need? with Katie Hunt
Dec 07, 2021
228 | 4 Strategies to Combat Imposter Syndrome with Katie Hunt
Nov 30, 2021
227 | Paid Advertising for E-Commerce Brands with Alexander Rossman | Rossman Media
Nov 23, 2021
226 | Using SEO for Product Forecasting & Development with Jessica Freeman | Jess Creatives
Nov 16, 2021
225 | 4 Steps to Optimize What's Already Working in Your Business with Katie Hunt
Nov 09, 2021
224 | Find Hidden Money in Your E-commerce Shop with Reese Spykerman | Design By Reese
Nov 02, 2021
223 | Budgeting & Forecasting for Product Development with Katie Hunt [LABS sneak peek]
Oct 26, 2021
222 | Repurposing Your Instagram Video Content with Natasha Samuel, Shine with Natasha
Oct 19, 2021
221 | What It Takes to Run A Brick & Mortar Business with Jen Palacio, Tiny Turns Paperie
Oct 12, 2021
220 | Navigating Supply Chain Issues, Shipping Delays and Labor Shortages with Katie Hunt
Oct 05, 2021
219 | Visibility Isn’t Your Problem With Brittney Lynn, Human Connection Agency
Sep 28, 2021
218 | Over 50% Of Her Annual Profit Comes From One SKU With Megan Fowler, Brown Parcel Press
Sep 21, 2021
217 | How to Exit and Sell Your Business with Chelsea Clarke of Blogs for Sale
Sep 14, 2021
216 | Feeling Stuck In the Messy Middle? with Katie Hunt
Sep 07, 2021
215 | Growing a Multi-Faceted Business while Managing a Chronic Illness with Morgan Swank, Morgan Swank Studio
Aug 31, 2021
214 | Leaving a Corporate Career with Desiree Perez, Paper Anchor
Aug 24, 2021
213 | 4 Ways To Increase Your Product Profit Margins With Katie Hunt
Aug 17, 2021
212 | The Art of Storytelling for Your Business with Michelle Knight, Brandmerry
Aug 10, 2021
211 | Why She Hired a Graphic Designer to Create Her Product Line with Ashley Brown, Routine & Things
Aug 03, 2021
From the Archives | Wholesale sales tools & sales reps with Kimberley Yurkiewicz, Crow & Canary
Jul 27, 2021
From the Archives | How to create a wholesale resource page with Katie Hunt
Jul 20, 2021
From the Archives | Strategies for pitching wholesale buyers with Rebekah Tennis, Wild Ink Press
Jul 13, 2021
From the Archives | The Hourly Rate of Exhibiting at a Trade Show with Katie Hunt
Jul 06, 2021
From the Archives | Product Diversification and Scaling Wholesale with Alex Gagne of Chez Gagne
Jun 29, 2021
210 | How 2 Months on Tiktok Led to 40% Rise in Website Traffic & 25%+ Increase in Sales With Kyle Sommer, Sommer Letter Co
Jun 22, 2021
209 | Should I Invest In an In-Person Trade Show Right Now with Katie Hunt
Jun 15, 2021
208 | How winning the Minority Business Women’s Grant fast forwarded her business with Tiffany Grimes, Posterity Paper
Jun 08, 2021
Welcome to Proof to Product
Jun 07, 2021
207 | Why She Closed Her Successful Business with Tammie Bennett, Show Up Society
Jun 01, 2021
206 | How Far You Have Come with Morgan Harper Nichols
May 25, 2021
205 | Three Positions to Hire For In Your Product Business with Katie Hunt
May 18, 2021
204 | Marketing Data Points We Should Focus On with Maureen Mwangi, Startward Consulting
May 11, 2021
203 | How to Negotiate Licensing Contracts with Stacie Bloomfield, Gingiber
May 04, 2021
202 | Community & Coaching in LABS with Janine Kwoh, Kwohtations & Christy Asper, Paper Baristas
Apr 29, 2021
201 | LABS Celebrates One Year with Madeline Hunt
Apr 27, 2021
200 | The Most Common Thread Among Entrepreneurs (You Might Be Surprised!) with Katie Hunt
Apr 20, 2021
199 | How to make your website diverse, inclusive & accessible with Myrna Daramy
Apr 13, 2021
198 | Pinterest trends & best practices with Kate Ahl, Simple Pin Media
Apr 06, 2021
197 | 4 Virtual Roles to Hire in your E-Commerce Business with Katie Hunt
Mar 30, 2021
196 | When should you outsource social media with Andréa Jones, OnlineDrea
Mar 23, 2021
195 | Using Email Marketing to enhance your customer journey with Jessica Totillo Coster, Ecommerce Badassery
Mar 16, 2021
194 | Hiring Soon? Do this first with Katie Hunt
Mar 09, 2021
Special Edition | Paper Source Files for Bankruptcy
Mar 04, 2021
193 | Creating paid memberships & communities with Joe Casabona
Mar 02, 2021
192 | Attracting a diverse audience with visual branding with Dana Kaye, Bouquet Stock Photo
Feb 23, 2021
191 | Why Your Email List Is More Important Than Any Social Media Platform with Meera Kothand
Feb 16, 2021
190 | 10 Lessons Learned Through 10 Years in Business with Katie Hunt
Feb 09, 2021
189 | How Art Can Inspire Change and Positive Action in the World with Danielle Coke, Oh Happy Dani
Feb 02, 2021
188 | Providing Comfort for Grief and Loss Through Products with Janine Kwoh, Kwohtations
Jan 26, 2021
187 | How should I follow-up after a wholesale order with Katie Hunt
Jan 19, 2021
186 | Ethical Sourcing with Christy Asper, Paper Baristas
Jan 12, 2021
From the Archives | 167 | Marketing for Virtual Tradeshows with Katie Hunt
Jan 07, 2021
From the Archives | Katie Hunt talking all things wholesale on Creative Biz Rebellion
Jan 06, 2021
From the Archives | 144 | Coaching with Katie Hunt: When should I launch to wholesale?
Jan 05, 2021
185 | 4 Questions to Jump Start Your Strategy Planning with Katie Hunt
Dec 22, 2020
184 | 18 Million Thanks with Juliana & Ryan Kissick, Good Juju Ink
Dec 15, 2020
183 | Selling Your Business with Mary Beth Storjohann, Workable Wealth
Dec 08, 2020
182 | How She Got 34,000 More Views on Her Website Using Pinterest with Rachel Ngom
Dec 01, 2020
181 | 6 ways to sell physical products with Katie Hunt
Nov 24, 2020
180 | Exhibiting as an Emerging Artist with Jean Marie Sanchez, Little Feet's Opus
Nov 17, 2020
179 | How to Host an Instagram Giveaway with Becca Stevens & Alison Tsang
Nov 10, 2020
178 | 7 Ways to Enhance Your Customer Journey with Katie Hunt
Nov 03, 2020
177 | Covid Check-in with a Brick & Mortar Shop Owner with Biff Ulm, MN Nice Enough
Oct 27, 2020
176 | Stop Relying on Social Media to Pitch Your Products with Mei Pak, Creative Hive Co
Oct 20, 2020
175 | Feeling Fragmented with Katie Hunt
Oct 13, 2020
174 | What are 3PLs or Fulfillment Centers with Allen Befort, Givington's
Oct 06, 2020
173 | Creating Social Change Through Products & Intentional Business Practices with Betsy Garcia, Bloomwolf Studio
Sep 29, 2020
172 | Faire Summer Market Recap with Katie Hunt
Sep 22, 2020
171 | How to Take Professional Product Photos with Your Smart Phone with Chaitra Radhakrishna, PinkPot Studio
Sep 15, 2020
170 | Running a Business Remotely with Christine Herrin, Everyday Explorers Co.
Sep 08, 2020
169 | Strengthening Our Customer Experience with Jordan Kentris, A Good Day
Sep 01, 2020
168 | Reframing a 'No' Into a 'Not Right Now' with Tiffany McGraw, Paper Rehab
Aug 25, 2020
167 | Marketing for Virtual Tradeshows with Katie Hunt
Aug 18, 2020
166 | Connecting with Customers with Kate Murray, Quick Brown Fox Letterpress
Aug 11, 2020
165 | Gaining Focus and Overcoming Limiting Beliefs with Jessica Eley
Aug 04, 2020
164 | Building a Multi-Faceted Creative Business with Amber Kemp-Gerstel, Damask Love
Jul 28, 2020
163 | Coaching with Katie Hunt: Which Revenue Stream Should I Focus On?
Jul 21, 2020
162 | Pinterest Strategies with Diana Keeler, A+ Pins
Jul 14, 2020
161 | Optimizing Our Website with Jessica Freeman, Jess Creatives
Jul 07, 2020
160 | Creating Sister Brands with Stephanie Clarke, Dahlia Press & Chloe Clarke Paper
Jun 30, 2020
159 | How & When to Discontinue Product with Katie Hunt
Jun 23, 2020
158 | Creating Workflows for Her Business with Stephanie Harvey, exit343design
Jun 16, 2020
From the Archives | Why you can’t rely solely on social media for sales with Nicole Walters, The Monetized Life
Jun 11, 2020
From the Archives | Shifting the maker mindset with Genesis Duncan, Graphic Anthology
Jun 10, 2020
From the Archives | The long game of licensing & surface pattern design with Jeanetta Gonzales
Jun 09, 2020
157 | How Do I Pay Myself As A Business Owner with Katie Hunt
May 26, 2020
156 | Successful Hiring Strategies with Natalie Gingrich, The Ops Authority
May 19, 2020
155 | Using a Fulfillment Warehouse with Jomana Siddiqui, Pences Design Studio
May 12, 2020
Special Edition | Taking our Business Temperature with Katie Hunt & Kristen Ley
May 07, 2020
154 | Writing Copy That Converts with Prerna Malik, Content Bistro
May 05, 2020
153 | Coaching with Katie Hunt: How to Set Financial Goals for Your Business
Apr 28, 2020
152 | Chasing the Bright Side with Jess Ekstrom, Headbands of Hope
Apr 21, 2020
151 | Proactively innovating through tough times
Apr 14, 2020
150 | Getting Back to Basics
Apr 07, 2020
Special Edition | CARES Act Resources for Small Businesses
Apr 04, 2020
149 | Let's encourage one another with Katie Hunt & Friends
Mar 31, 2020
Special Edition | Greetabl Rolls Out Platform Partner Program
Mar 26, 2020
148 | Coaching with Katie Hunt: Expanding Into New Product Categories
Mar 24, 2020
147 | Expanding Products Enhanced Her Brand with Rebecca Townsend, Seaside Designs
Mar 17, 2020
We're worried too. Tips for preparing your small business for a crisis.
Mar 13, 2020
146 | Leveraging point of sale systems in a brick & mortar with Biff Ulm, MN Nice Enough
Mar 10, 2020
145 | Transitioning From Etsy to Your Own Website With Rebecca Inkrote, Bex Marie
Mar 03, 2020
144 | Coaching with Katie Hunt: When should I launch to wholesale?
Feb 25, 2020
Special Edition | NY Now & NSS 2020 (Part 2)
Feb 20, 2020
Special Edition | NY Now & NSS 2020 (Part 1)
Feb 18, 2020
143 | Bootstrapping Success with Cecily Moore, The Paper Curator
Feb 11, 2020
142 | The Hourly Rate of Exhibiting at a Trade Show with Katie Hunt
Feb 04, 2020
141 | Bookkeeping Strategies with Greg Higdon, Grow the Books
Jan 28, 2020
140 | Adding products to a service based business with Robin Long, The Balanced Life
Jan 21, 2020
From the Archives | Special Edition | NSS / NY Now 2019 - Part 1
Jan 16, 2020
139 | Letting go of sales reps, employees & downsizing her product line with Kristen Ley, Thimblepress
Jan 07, 2020
2019 Look Back & Look Forward with Katie Hunt
Dec 20, 2019
138 | Shifting the maker mindset with Genesis Duncan, Graphic Anthology
Dec 17, 2019
137 | How I juggle day to day work & family life with Katie Hunt
Dec 12, 2019
136 | How I do my annual strategy planning with Katie Hunt
Dec 10, 2019
135 | The economics of selling products with Michelle Loretta, Sage Wedding Pros
Dec 03, 2019
From the Archives | Prioritizing profitable projects with Kelly Parker Smith, The Homebody Society
Nov 28, 2019
From the Archives | Why you can’t rely solely on social media for sales with Nicole Walters, The Monetized Life
Nov 27, 2019
From the Archives | Reinventing the letter board market with Johnny & Joanna Galbraith, Letterfolk
Nov 26, 2019
134 | How to pitch yourself to podcasts with Caroline Hull & Brittney Lynn (Part 2)
Nov 21, 2019
133 | How to pitch yourself to podcasts with Caroline Hull & Brittney Lynn (Part 1)
Nov 19, 2019
132 I Creating great photos & social media content with Alisha Cohen of LISH Creative
Nov 12, 2019
131 | Deciding what to delegate with Katie Hunt
Nov 05, 2019
130 | Balancing a Brick & Mortar Shop and Wholesale Line with Meg Sutton of Belle & Union
Oct 31, 2019
129 | Owning 2 brick & mortar shops and wholesale business with Katie Wilson, Crush, Touch & The Good Twin
Oct 29, 2019
128 | Utilizing an Ambassador Program with Danielle Nagel, Dazey LA
Oct 22, 2019
127 | How I moved our team's emails & drive files to a new domain in under an hour with Katie Hunt
Oct 15, 2019
126 I Knowing you’re enough with Kelly Higdon of Calibrate Your Year
Oct 08, 2019
125 | Moving from wholesale to licensing with Erin McManness of Paper Raven Co.
Oct 01, 2019
124 | How do I know if a store is a good fit for my products with Katie Hunt
Sep 26, 2019
123 | Packaging Your Products without breaking the bank with Katie Hunt
Sep 25, 2019
122 | Four key take-aways from Paper Camp
Sep 24, 2019
121 | The Joy of Missing Out with Tonya Dalton
Sep 17, 2019
120 | Managing a wholesale & retail e-commerce shop with Kaitlin Fontenot, Kait Studio
Sep 10, 2019
119 | Sustainable sourcing in fashion with Kelly Shanahan, The Ziran
Sep 03, 2019
118 | NY Now & National Stationery Show Summer Recap with Katie Hunt
Aug 27, 2019
117 | How to Time Your New Product Releases with Katie Hunt
Aug 20, 2019
116 | How to know if you're ready for an Integrator with Kristin Kaplan
Aug 13, 2019
115 | Scaling a handmade jewelry business with Dani Paquin of Agapantha
Aug 06, 2019
114 | E-Commerce Strategies & Abandoned Cart Emails with Arianne Foulks, Aeolidia
Jul 30, 2019
113 | Why you can’t rely solely on social media for sales with Nicole Walters, The Monetized Life
Jul 23, 2019
112 | Scaling a Subscription Based Business with Samantha Barnes of Raddish
Jul 16, 2019
111 | Realizing You Don't Want an Empire with Kiwi Schloffel, Craft Boner
Jul 09, 2019
5 tips when applying for scholarships with Katie Hunt
Jul 05, 2019
110 | Business partnerships with Minna Khounlo-Sithep & Jacqueline Snyder, The Product Boss
Jul 02, 2019
109 | Discontinuing an entire product line & starting over with Alicia Heater, Slightly Stationery
Jun 25, 2019
108 | Shifting our definition of success with Ginger Lyons, Buffalo Girls Salvage
Jun 18, 2019
107 | The long game of licensing & surface pattern design with Jeanetta Gonzales
Jun 11, 2019
106 | Product diversification and scaling wholesale with Alex Gagne of Chez Gagne
Jun 04, 2019
How I swapped my Instagram handles with Katie Hunt
May 31, 2019
105 | Digital marketing strategies for product businesses with Allie Morris Nute, Verb House Creative
May 28, 2019
104 | Turning a hobby business into a thriving retail shop with Audrey Woollen, Urbanic
May 21, 2019
103 | Marketing our Rebrand with Katie Hunt, Proof to Product
May 16, 2019
102 | Logistics of Our Rebrand with Katie Hunt, Proof to Product
May 15, 2019
101 | Why I Rebranded to Proof to Product with Katie Hunt
May 14, 2019
Katie Hunt | Spring Break + Big News Coming!
Apr 23, 2019
100 | Special Edition | Proof to Product's 100th Episode
Apr 16, 2019
099 | Emily Asher, Emily Rose Ink on shifting her focus to custom wedding work and creating a better client experience
Apr 09, 2019
098 | Lindsey Morando, Hello Bar on how to simplify your marketing
Apr 02, 2019
097 | Ilana Griffo on pivoting, hiring a licensing agent and rethinking failure
Mar 26, 2019
096 | Julie Richardson, Unblushing on rebranding to a new name and fresh look
Mar 19, 2019
095 | Amy Tan , Amy Tangerine on customer engagement, collaborations and her book, Craft a Life You Love.
Mar 12, 2019
094 | Emily Marks, Carina Paper Co on why discomfort can lead to personal growth & how she strategic plans for her business.
Mar 05, 2019
093 | Mary Phan, Very Mary Inspired on fears, pivots and growth through 10 years in business
Feb 26, 2019
092 | Paul Jarvis, Company of One on creating a minimalist business and knowing your "enough"
Feb 19, 2019
Special Edition | NSS / NY Now 2019 - Part 2
Feb 14, 2019
Special Edition | NSS / NY Now 2019 - Part 1
Feb 12, 2019
091 | Viola Sutanto, Maika Goods on building a team, time blocking and simplicity in business
Feb 05, 2019
090 | Part 2 - Rachael Hetzel, Pistachio Press and Briana Feola, Brainstorm on why bigger doesn’t always mean better and communicating your core values to attract the right clients, customers and team members
Jan 31, 2019
089 | Part 1 - Rachael Hetzel, Pistachio Press and Briana Feola, Brainstorm on freedom versus stability, keeping up with the Joneses, overcoming FOMO
Jan 29, 2019
088 | Zoe Scharf, Greetabl on email sequences, sales funnels and Facebook ads
Jan 22, 2019
087 | Part 2 - Natasha Case, Coolhaus on messaging and storytelling, why leadership and managing are different skills and why its good for entrepreneurs to dream big
Jan 17, 2019
086 | Part 1 - Natasha Case, Coolhaus on launching with a minimum viable product and balancing data with intuition in product development
Jan 15, 2019
085 | Katie Hunt on the three seasons of business
Jan 08, 2019
From Katie Hunt | 6 things I wish for you as we finish 2018
Dec 21, 2018
084 | Jennifer Morgan, A Fresh Bunch provides a licensing overview
Dec 18, 2018
083 | Danni Hong, oh hello friend on exhibiting at craft shows, owning a brick & mortar store and her journey of scaling up & down to make her business fit her life
Dec 11, 2018
082 | Part 2 - Sarah Parrott Bianculli, Parrott Design on hiring a team, managing multiple businesses and defining success
Dec 06, 2018
081 | Part 1 - Sarah Parrott Bianculli, Parrott Design on shifting her business model, finding manufacturing partners and discontinuing product
Dec 04, 2018
080 | Christina Stembel, Farmgirl Flowers on how she has built a $23M business with $49k of her personal savings.
Nov 27, 2018
Katie Hunt talking about tradeshows on Creative Biz Rebellion
Nov 21, 2018
Katie Hunt talking all things wholesale on Creative Biz Rebellion
Nov 20, 2018
079 | Alison Prince on how she leverages influencers to sell her products and why testing your product is the most important thing you can do in e-commerce.
Nov 13, 2018
078 | Taylor Elliott, Taylor Elliott Designs on working with a fulfillment house and sales reps
Nov 06, 2018
077 | Tanya Wheeless, Happy Grace on why she never wanted to be an entrepreneur and the value of investing in professional development
Oct 30, 2018
076 | Kaye Putnam on building a strong brand and how she has created an independent location business.
Oct 23, 2018
075 | Shelley Seguinot, I'm Inkpressed on shifting selling wholesale to licensing her art.
Oct 16, 2018
074 | Elle Drouin, Styled Stock Society on using stock photography to streamline social media and why our products & services need to solve a problem
Oct 09, 2018
Special Edition | Reaching Wholesale Buyers
Oct 04, 2018
Special Edition | In the Trade Show Trenches
Oct 03, 2018
Special Edition | Product Development Strategies
Oct 02, 2018
073 | Catherine Hildner, Kitty Meow Boutique on launching to wholesale
Sep 25, 2018
072 | Danielle Spurge, The Merriweather Council on Etsy strategies and why its a good platform for young companies.
Sep 18, 2018
071 | Amber Rae on strategies for combating worry, fear and anxiety while infusing more wonder and creativity into our days
Sep 11, 2018
Katie Hunt | Getting clear on what you need before you hire
Sep 07, 2018
070 | Lillian Farag on licensing, collaborations and the growing pains of being an entrepreneur.
Sep 04, 2018
From the Archives | Briana & Jason of Brainstorm on infusing personal interests into your creative work, using a strong brand to attract the right clients and why your business should always be in some state of transition.
Aug 30, 2018
From the Archives | Heather Haynie & Dani Antol, Rock Paper Scissors on running a brick & mortar shop, dividing responsibilities and how they've overcome personal and business challenges together
Aug 28, 2018
From the Archives | Erin Ozer, Knot & Bow on her humble beginnings, manufacturing challenges and the benefits of strategically and slowly adding members to your team
Aug 23, 2018
From The Archives | Kristen Ley, Thimblepress on hiring from within, fostering a team environment, partnerships & collaborations and how she fell into business backwards.
Aug 21, 2018
069 | Johnny & Joanna Galbraith, Letterfolk on reinventing the letter board market, thoughts on copy cats and how they leverage social media to nurture their customers and share their company story.
Aug 14, 2018
068 | Kate Woodrow, Present Perfect on how to find a literary agent and pitch your book to publishers
Aug 07, 2018
067 | Don Hejny, Nerdwax on managing risk, running a debt free business and why success can sometimes lead to failure
Jul 31, 2018
066 | Brittney Lynn on PR strategies, building a brand story and how to gain visibility for your brand
Jul 24, 2018
Katie Hunt | Identifying your core values
Jul 20, 2018
065 | Caroline Vásquez, Paloma’s Nest on staying true to your brand story and why it is important to know who your customer is.
Jul 17, 2018
Katie Hunt | When to say yes, and when to say no.
Jul 13, 2018
064 | Rosie O'Neill, Sugarfina on creating boundaries, scaling and infusing your core values in hiring.
Jul 10, 2018
Katie Hunt | Your products aren’t for everyone. And, that’s ok.
Jul 06, 2018
063 | Mary Bruno, Bruno Press on growth through hard work, managing critics and knowing our ideal customer
Jul 03, 2018
Katie Hunt | Search Engine Optimization vs Conversion Rate Optimization
Jun 29, 2018
062 | Brice McBeth, Reap Marketing on how his digital marketing agency built a company that sold salon chairs and optimized its e-commerce conversions by over 950%.
Jun 26, 2018
Katie Hunt | How to create a wholesale resource page
Jun 22, 2018
061 | Rhonda Warren, Color Box Design & Letterpress on how word of mouth referrals make up almost 70% of her business, why she'll never give up custom work and how she knew it was time to hire a team.
Jun 19, 2018
Katie Hunt | Choose your manufacturing partners wisely
Jun 15, 2018
060 | Ronnie Williams, DeFrance Printing on ways to save money on printing costs, common mistakes people make in their file set-up, and why its important to build relationships with your manufacturing partners.
Jun 12, 2018
059 | Suann Song, Appointed on launching a brand through Kickstarter, the process for redesigning her website and why fresh products are at the core of a successful product based business
Jun 05, 2018
Special Edition | 2018 National Stationery Show Recap - Part 3
May 31, 2018
Special Edition | 2018 National Stationery Show Recap - Part 2
May 30, 2018
Special Edition | 2018 National Stationery Show Recap - Part 1
May 29, 2018
058 | Chelsea Sonksen, Boss Ladies Magazine on layering in new products and services, working towards a freedom business model and why making a good first impression is so important.
May 22, 2018
057 | Christine Miller, Bundle Design on turning her hobby into a business, lessons learned from the National Stationery Show and how exhibiting at NSS opened the door to working with Paper Source
May 15, 2018
056 | Kelly Parker Smith, Hello World Paper Co. on prioritizing profitable projects, setting boundaries to protect our time and three strategies for enhancing your Etsy shop
May 08, 2018
055 | Lisa Sarmento, Tiramisu Paperie on 'entrepreneurial gardening', fast paced growth and what she skimped and splurged on at her first wholesale trade show
May 01, 2018
054 | Jessica McSweeney, Little Well Paper Co. on shifting from a service based business to a product based business and why relationships are critical in business
Apr 24, 2018
053 | Megan Auman on product photography and leveraging Pinterest for sales
Apr 17, 2018
Katie Hunt, TSBC on why she needed to refocus her priorities and how she did it
Apr 13, 2018
052 | Lichia Liu, Gotamago on pursuing her passion, building a team and creating systems and why she thinks it is important to jump before you feel ready
Apr 10, 2018
051 | Kim Burks, Ramona & Ruth on changing her business name, growing her wholesale program and how reps have enhanced her business
Apr 03, 2018
050 | Zoe Scharf, Greetabl on chasing wholesale, identifying core customers and how angel investing fueled their business growth
Mar 27, 2018
049 | Emily Thompson, Being Boss on why being boss requires vision and hustle, the importance of setting boundaries and being open to saying yes to the right opportunities
Mar 20, 2018
048 | Laura Hooper Leader & Alyssa Bobbett, Laura Hooper Calligraphy on diversifying income, pricing custom projects and engaging with their 318k instagram followers
Mar 13, 2018
047 | Autumn Witt Boyd on understanding, protecting and enforcing your copyright and trademark rights
Mar 06, 2018
046 | Richele Silva, Richie Designs on leveraging past work experiences and the benefits of growing our businesses slow and steadily
Feb 27, 2018
Katie Hunt | 3 things I learned from selling girl scout cookies
Feb 23, 2018
045 | Caroline Hull, Caroline Creates on pivoting, taking breaks in business and how our past experiences shape who we are today
Feb 20, 2018
044 | Heather Haynie & Dani Antol, Rock Paper Scissors on running a brick & mortar shop, dividing responsibilities and how they've overcome personal and business challenges together
Feb 13, 2018
043 | Renee Griffith, HeartSwell Co on changing her business name, finding a voice within your brand and why she scraped her product line and started anew
Feb 06, 2018
042 | Beth Penn, Bneato Bar on misconceptions around clutter, tips for tidying and the benefits of decluttering your home and business life
Jan 30, 2018
041 | Melanie Karlins, Grey Moggie on retail craft markets, overcoming creative blocks and redefining success for different seasons in life
Jan 23, 2018
040 | Rebekah Tennis, Wild Ink Press on responsiveness, reliability and how she pitches wholesale buyers
Jan 16, 2018
039 | Nicole Block, The Nic Studio & Tyles on how her life inspires her work, benefits of getting a workspace outside of her home and challenges she faced when creating a new product category
Jan 09, 2018
From the Archives | Katie Wilson, The Good Twin on trendsetting, sticking to your core values and the importance of slow sustainable growth
Jan 04, 2018
From the Archives | Tonya Dalton, inkWELL Press on systems, automations and prioritizing your home and business life
Jan 02, 2018
From the Archives | Jen Gotch, Ban.do on building and leveraging a strong brand, the importance of self-reflection at all phases of business and how she built Ban.do into the lifestyle brand it is today
Dec 28, 2017
From the Archives | Kimberley Yurkiewicz, Crow & Canary on sales reps, why you need a printed catalog for wholesale and the importance of giving back
Dec 26, 2017
038 | Erin Dollar, Cotton & Flax on navigating licensing partnerships
Dec 19, 2017
037 | Sarah Edmonds and Tammy Lawrence, Banquet Atelier & Workshop on taking risks with new products, letting passion steer business decisions and why this Canadian company exhibits at U.S. based wholesale shows
Dec 12, 2017
036 | Cara Underwood, Underwood Letterpress on outsourcing manufacturing, building relationships and living life with no regrets
Dec 05, 2017
035 | Gia Graham, Betsywhite Stationery on Pinterest, faking it until you make it and why she chose to discontinue her wholesale line
Nov 28, 2017
034 | Adam Smith, Life is Funny Press on pursuing entrepreneurship, juggling family & business and why it's important to not force yourself into creative work that doesn't feel right.
Nov 24, 2017
033 | Samantha Barsky, Noteify on sourcing new manufacturing partners, leveraging passive income streams, and starting small when branching into new products
Nov 23, 2017
032 | Jeanette Champion-Fanning, Sweet Perversion on gaining momentum in business, running a debt-free company and owning our mistakes
Nov 22, 2017
031 | Heather Lins, Heather Lins Home on licensing opportunities, pitching the press and how being busy doesn't always equate to being productive
Nov 21, 2017
Katie Hunt, TSBC on camaraderie not competition
Nov 20, 2017
030 | Kyle Durrie, Power and Light Press on tradeshows, transitions and how she raised $80,000 for Planned Parenthood
Nov 14, 2017
029 | Sean McCabe, SeanWes on getting unstuck in your business, the power of masterminds and overlapping a day job and a side hustle.
Nov 07, 2017
028 | Mary Beth Storjohann, Workable Wealth on money misconceptions, financial accountability and why you need to know your numbers
Oct 31, 2017
026 | Tonya Dalton, inkWELL Press on systems, automations and prioritizing your home and business life.
Oct 17, 2017
025 | Debbie Lee, Penelope's Press on prioritizing, saying no and not letting comparison deter her from slow growth.
Oct 10, 2017
024 | Adina Segal, Bunny Bear Press on accountability, shifting focus, doing one thing well
Oct 03, 2017
023 | Jon Acuff on misconceptions around productivity and goal setting, how to set yourself up for success and why it’s ok to let yourself be bad at certain things!
Sep 26, 2017
Katie Hunt, TSBC on gratitude, thanking your mentors & a heartfelt thank you to our TSBC speakers
Sep 22, 2017
022 | Emma James & Bailey Rivera, Antiquaria on pivoting in business, prioritizing personal happiness, and working with a business partner
Sep 19, 2017
021 | Stephanie Clarke, Dahlia Press on transitioning from a side hustle, working with reps and her system for outsourcing product packaging
Sep 12, 2017
Katie Hunt, Tradeshow Bootcamp on hosting live events.
Sep 08, 2017
020 | Julie Richardson, Julie Ann Art on building community with customers, dealing with copy cats and why she’s focused on creating products with purpose
Sep 05, 2017
019 | Victoria Venturi, Paper Epiphanies on marketing to multiple sales channels, building relationships with press and the importance of honing your brand voice and messaging
Aug 29, 2017
Katie Hunt, TSBC on the benefit of mastermind groups
Aug 24, 2017
018 | Bryn Chernoff, Paperfinger on transitioning from your day job into your business full time, finding your unique voice and refueling with business retreats
Aug 22, 2017
017 | Rosanna Kvernmo, Iron Curtain Press on her experience as both a wholesaler & a store owner, product development and finding your unique voice.
Aug 15, 2017
016 | Shayna Norwood, Steel Petal Press on balancing a wholesale business and retail storefront and how to pitch your products to retailers.
Aug 08, 2017
015 | Allison Brennan & Jessica Tree, The Social Type on their inspiration for creating new products, how they split responsibilities as business partners and the importance of slow, but steady growth in their business.
Aug 01, 2017
014 | Heather Harris, Copper Bottom Design on how to know if you're ready for overseas manufacturing, how the whole process works, and common errors people make when they're creating day planners.
Jul 25, 2017
013 | Jen Gotch, Ban.do on building and leveraging a strong brand, the importance of self-reflection at all phases of business and how she built Ban.do into the lifestyle brand it is today.
Jul 18, 2017
012 | Tara Gentile, CoCommercial on overcoming mindset obstacles, proactive decision making in business and how to align yourselves with partners that elevate your brand.
Jul 11, 2017
011 | Rachael Hetzel, Pistachio Press on the mindset shifts, juggling business and babies and why its important to give back to our industry.
Jul 04, 2017
010 | Erin Ozer, Knot & Bow on her humble beginnings, manufacturing challenges and the benefits of strategically and slowly adding members to your team
Jun 27, 2017
009 | Kimberley Yurkiewicz, Crow & Canary on sales reps, why you need a printed catalog for wholesale and the importance of giving back.
Jun 20, 2017
008 | Briana & Jason of Brainstorm on infusing personal interests into creative work, using a strong brand to attract the right clients and why your business should always be in some state of transition.
Jun 13, 2017
007 | Meg Sutton, Belle & Union Co., on research & development of new products, working with sales reps, goal setting and why it is important to remember that running a business is a marathon, not a sprint.
Jun 06, 2017
NSS Part 2 | Interviews with Parrott Design, Iron Curtain Press, Lana’s Shop, Julie Ann Art, Reyn Paper Co., Banquet Workshop
Jun 02, 2017
NSS Part 1 | Interviews with Dahlia Press, The Good Twin, Fugu Fugu Press, Meeschmosh, Friendly Fire Paper and Sugar Paper
Jun 02, 2017
006 | Katie Wilson, The Good Twin on trendsetting, sticking to your core values and the importance of slow sustainable growth.
May 30, 2017
005 | Sara McNally, Constellation & Co. on juggling a manufacturing business and retail shop, utilizing interns and falling in love with letterpress
May 23, 2017
004 | Kristen Ley, Thimblepress on hiring from within, fostering a team environment, partnerships & collaborations and how she fell into business backwards.
May 16, 2017
003 | Lindsay Henry, Inklings Paperie on client experience, slow growth and self care
May 09, 2017
002 | Sam Kramer, Near Modern Disaster on releasing new products, working with sales reps and treating your business like a business.
May 09, 2017
001 | Jen Pham Corbett & Lisa Towns, Farewell Paperie on product development, business partnerships, hiring and taking risks.
May 09, 2017
Welcome to Proof to Product
Apr 11, 2017