Channel Mastery

By Kristin Carpenter

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Subscribers: 10
Reviews: 0
Episodes: 104

Description

Channel Mastery, hosted by Kristin Carpenter and produced by Verde Brand Communications is designed to teach business owners how to excel across multiple platforms. Our mission is to see our listeners not only achieve the growth they want, but also to maintain their success and resiliency in our world’s constantly changing retail landscapes. If you’re a business owner, especially in the outdoor industry, looking for the best way to connect, serve, and sell to today’s consumers then this podcast is what you need. Subscribe today!

Episode Date
Cycling, Entrepreneurship, and Native American Communities with Dr. Len Necefer.
Mar 30, 2023
Adam Ruggiero of GearJunkie on the Future of the Media Landscape
Feb 09, 2023
Jeremiah Bishop on Cycling Content and Creative Chemistry
Jan 26, 2023
Alison Tetrick on Women's Cycling, Zwift, WATCHTHEFEMMES and More
Jan 12, 2023
Steve Lee of Hot Chillys on Brand Positioning, MAP, and the Retail Season Ahead
Dec 22, 2022
Supporting Founders of Color in the Outdoor Recreation Industry - Dan Kihanya of Path Ahead Ventures from REI
Dec 15, 2022
Camber Outdoors’ Tiffany Smith on Career, Programs, and Inclusion in the Workplace
Nov 03, 2022
evo’s Bryce Phillips on Brand Evolution and the Future of the Brand
Oct 01, 2022
The Impact of a Business Voice toward Climate Progress with Ashley Korenblat
Sep 22, 2022
The 8 Essentials of Remarkable Retail with Steve Dennis
Sep 16, 2022
Leta Kalfas on The Outdoor Industry Retail Space
Sep 09, 2022
Reinventing Retail & the Consumer Experience with OmniTalk’s Anne Mezzenga
Sep 01, 2022
2022: The Year of The Great Weirdness.
Aug 26, 2022
What the Landmark Inflation Reduction Act means to the Business of Outdoor Rec
Aug 18, 2022
Data-Driven Decisions with Scott Buelter, CEO and President of Ascent360
Aug 09, 2022
Kristin, Solo Cast
Aug 02, 2022
Kimo Seymour, Life Time
Jul 22, 2022
Liza Amlani, Retail Strategy Group
Apr 22, 2022
Bradley Schurman, The Super Age
Apr 13, 2022
Shane Kinkennon
Apr 01, 2022
Tim Parr, CADDIS
Mar 29, 2022
Jacques Rene, W. L. Gore & Associates
Mar 18, 2022
Brendan Quirk, USA Cycling
Mar 04, 2022
NFT Expert Tyler Benedict & Ambassador Louise Vardeman Talk Digital Currency in the Outdoor Market
Feb 25, 2022
Jason Blevins, The Colorado Sun
Feb 11, 2022
Scott Buelter, Ascent 360
Feb 04, 2022
Akvile DeFazio, AKvertise Inc.
Jan 28, 2022
Nora Stowell and Matthew Decker, GORE-TEX
Jan 21, 2022
Keith Bornholtz, Gathr Outdoors
Jan 14, 2022
Dave Stover and Kevin Ahearn, Bureo
Jul 23, 2021
Michel Gelobter, Cooler and Jon Dorn, Outside Inc.
Jul 16, 2021
Holly Fraser, Managing Director, Outsider’s Network
Jul 02, 2021
Russ Roca, Content Creator, Path Less Pedaled
Jun 25, 2021
LifeHandle Inventor and Co-Founder, Joe Wold
Jun 18, 2021
Stephen Regenold, VP of Strategy at Lola Digital Media
Jun 11, 2021
Rob DeMartini, CEO of USA Cycling offers insight into the long-term strategy of the organization
Jun 04, 2021
Gareth Richards bridging the gap between outdoor industry professionals, brands and specialty retailers
May 28, 2021
Abby Mickey, Cycling Tips
May 21, 2021
The Camber Outdoors Team and Kristin Carpenter discuss Tools to Meet the Moment
May 07, 2021
Scott Buelter, Ascent 360 CEO on Consumer Trends for Specialty Retailers in 2021
Apr 30, 2021
Live Feisty’s founder, Sara Gross, on the importance of knowing your target audience
Apr 16, 2021
Robin Thurston, Outside
Apr 09, 2021
Encore Episode, replay of Jennifer Kriske, Machines for Freedom
Mar 18, 2021
Snowbound Festival, sustainability at trade shows and welcoming newcomers to winter sports with Brian Stephenson
Feb 23, 2021
Jill Nazeer of Diamondback and Athlete Rach McBride on Inclusivity in the Outdoor and Cycling Industry
Feb 16, 2021
Mastering your Multi-Channel Mix through Authentic Content, Insights into the Future of Consumer Shows and More with Scott Brady, Overland International
Feb 09, 2021
Maria Boustead, Po Campo
Feb 01, 2021
Kim Miller, SCARPA North America
Jan 22, 2021
Scott Buelter, Ascent 360
Jan 14, 2021
Andrew Osborn, Outdoor Research
Jan 08, 2021
Michelle Duffy, Life Time
Dec 23, 2020
Earl B. Hunter, Black Folks Camp Too
Dec 11, 2020
Eric Porter, Diamondback
Dec 05, 2020
Steve Matous, NICA
Nov 25, 2020
Cassie Abel, Women Led Wednesday
Nov 18, 2020
Ashley Korenblat, Outerbike and Your Friend in the Bike Business
Nov 12, 2020
Nancy Guinn, Dog Krazy
Nov 03, 2020
Aaron Foley, Director of the Black Media Initiative at the Newmark Graduate School of Journalism, CUNY
Oct 07, 2020
2020 Holiday Summit, 3-part interview with David Howell, Ryan Riggs and Kelly Ramirez
Sep 18, 2020
The Inside Line on the Launch & Experience of the Multi-Channel Marketing Academy, with Rick Saez of the Outdoor Biz podcast
Sep 11, 2020
Andy Inman and Chris Young, Springs Wealth Group
Sep 03, 2020
Roy Steves, Co-founder of StatBid
Aug 26, 2020
Chris Steinkamp, Principal and founder, Baselayer Group
Aug 19, 2020
Replay of Outdoor Retailer The Weekly Chat Webcast with Doug Schnitzpahn and Kristin Carpenter
Aug 13, 2020
Ryan Eittreim, Sales Director of Consumer Products, Wintersteiger
Aug 05, 2020
David Howell, Managing Partner and founder, Howell & Associates
Jul 27, 2020
Matt Heitmann, Chief Marketing Officer at Pro’s Closet
Jun 30, 2020
Kelly Ramirez, Founder and Chief Growth Officer, Prismatic
Jun 18, 2020
Ryan Atkinson, SmartEtailing and Ben Barenholtz, Quivers
Jun 11, 2020
Jennifer Tetrick, Decathlon
May 22, 2020
Garrett Finney, CEO & founder of Taxa Outdoors
May 21, 2020
Kristin Carpenter, Announcing the Launch of Multi-Channel Marketing Academy
May 08, 2020
Jason Duncan, Outdoor Research Pivot to Produce, Source and Donate PPE, Follow up to OIA and SIA Webinar, Part III
May 05, 2020
Lyndi Bell, Chaco & Alex Adema, DPS Skis Pivot to Produce, Source and Donate PPE, Follow up to OIA and SIA Webinar, Part II
Apr 27, 2020
Sarah Wood and Amy Allison Pivot to Produce, Source and Donate PPE, Follow up to OIA and SIA Webinar, Part I
Apr 23, 2020
Consumer Psychology Through the Coronavirus Crisis and Beyond, Part II
Apr 19, 2020
Jayson O’Mahoney, Gravel Cyclist
Apr 16, 2020
Kristin Carpenter, Consumer Psychology Through the Coronavirus Crisis and Beyond
Apr 05, 2020
Steve Kennedy, Gearheads Outdoor Store
Mar 31, 2020
Kristin Carpenter, Taking Steps Forward in this Paradigm Shift
Mar 26, 2020
Kristin Carpenter, Proactive Communications through a Fast-Moving Crisis
Mar 14, 2020
124: *Special Episode* Crisis Communication For Your Business During The COVID-19 Outbreak
Mar 07, 2020
123: Aimee Ross, Director of Bike Bentonville
Mar 03, 2020
122: Tyler Benedict, Bike Rumor
Feb 25, 2020
121: Jerod Foster, Associate Professor of Practice in the Journalism and Creative Media Industries Department, Texas Tech University
Feb 20, 2020
120: Kristin Carpenter, CEO of Verde Brand Communications and Channel Mastery Host
Feb 12, 2020
119: Rick Saez, The Outdoor Biz Podcast
Feb 04, 2020
118: Jennifer Kriske, Machines for Freedom
Jan 28, 2020
117: Sutton Bacon and Darren Bush, Big Gear Show
Jan 21, 2020
116: Kiri Masters, Founder of Bobsled Marketing and The Marketplace Institute
Jan 13, 2020
115: Mike Massey and Teddy Schiavoni of Locally
Jan 07, 2020
114: Jim Niehues, The Man Behind the Maps + Todd Bennett and Ben Farrow of Open Road Ski Company
Dec 12, 2019
113: Chris Guillemet, CEO, velofix
Dec 09, 2019
112: Frank Ledwell, Publisher + Editor-in-Chief, Outdoorx4
Dec 03, 2019
111: Annelise Loevlie, CEO, Icelantic Skis
Nov 26, 2019
110: Peter Kearns, Vice President of Business Development, 180Commerce
Nov 19, 2019
109: Gabbi Adams, Business Development for Life Time and Kristi Mohn, Co-Race Director of Big Sugar
Nov 14, 2019
108: The Shaping and Evolution of Mountain Bike Racing and Events, A Tribute to Ed Zink
Nov 11, 2019
107: Embracing the Opportunity of Click and Collect for Holiday and More with Ryan Atkinson
Oct 28, 2019
106: Jen Gurecki, CEO of Coalition Snow & Editor of Sisu Magazine.
Oct 21, 2019
105: *Expert Spotlight* : Amazon Expert Larry Pluimer Connects Recent Amazon Updates to Specialty Businesses Just in Time for Holiday
Oct 14, 2019
104: The Evolving Equation of Retail Math And The Air War & Ground War That Supports It Today
Oct 08, 2019
103: How SaaS Apps Organize for Growth (and What We ALL Can Learn), with Nate Pearson
Sep 30, 2019
102: The Challenges Specialty Marketing leaders Face in Evolving their Brands to Become Consumer Focused
Sep 25, 2019