Marketing Technology Podcast by Marketing Guys
By Marketing Guys
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Category: Marketing
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Subscribers: 21
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Episodes: 100
Description
The Marketing Technology Podcast is a weekly podcast on marketing technology. We have interviews with software vendors and users like CMO‘s.Host Elias Crum (CEO of marketingguys.com) also discusses artificial intelligence, buyer persona’s, customer journeys, customer experiences, and more martech stacking & hacking. Podcasts are in English.
| Episode | Date |
|---|---|
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Unlocking Sales Success: Automation and Technology with Reza Vinkes of Nothe
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Apr 18, 2024 |
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Transforming the Marketing Game: Dive Deep with Danielle Navas-Brandt and the Dutch Revolution of They Ask, You Answer
|
Apr 04, 2024 |
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Navigating the AI Revolution in Marketing: Insights from Charida Dorder
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Mar 03, 2024 |
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Harnessing AI for Creative Marketing Edge: A Deep Dive with Typeface’s Arushi Jain
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Feb 18, 2024 |
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Embracing the Future of Sales: Moving Beyond CRM and Navigating the Salestech Revolution with Hanneke Vogels
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Feb 11, 2024 |
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Mastering the Art of B2B Sales: Adapting to Self-Serving Buying Journeys and Building Value-driven Relationships with Jacob Schermers
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Feb 07, 2024 |
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Demystifying B2B Tech Marketing - Elias chats with Digital Clarity’s Reggie James
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Jan 10, 2024 |
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Marketing Magic with Gen Z: Insights & Strategies with Janet Nawijn of Ormit Talent
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Dec 11, 2023 |
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Unlocking Meaningful Commerce: Treating Customers Right and Boosting Sales - An In-Depth Talk with Elias Crum and Claudia Pas
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Dec 07, 2023 |
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Exploring the Win-Win-House: Merging In-House and External Agency Marketing for Optimal Success - Elias interviews Kasper Sierslev
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Nov 24, 2023 |
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Unlocking Possibilities: How Accessible QR Codes are Revolutionizing Marketing for the Blind and Partly Sighted with Zappar’s Caspar Thykier
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Oct 01, 2023 |
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Optimizing Your Website for Maximum Conversions with AI: Insights from Optimonk Co-founder, Csaba Zajdó
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Sep 19, 2023 |
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Unleashing the Hidden Potential: Harnessing the Power of Customer Stories in B2B Marketing - Elias interviews Evan Huck, CEO of UserEvidence
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Sep 14, 2023 |
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Unpacking the Ultimate Email List Building Strategies: Insider Tips to Boost Your Marketing Campaign - Elias interviews Alex Melone and Andrei Marin
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Sep 05, 2023 |
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Across the Pond: Navigating the American Market for European SMEs - Elias interviews Link Brown
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Aug 29, 2023 |
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The Art and Science of Personalization in Marketing: Navigating the Future Landscape - Elias interviews Rasmus Houlind
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Aug 22, 2023 |
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The Future of Retail: Harnessing the Power of In-Store Digital Media - Elias interviews Paul Brenner (Vibenomics)
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Aug 15, 2023 |
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Maximizing Your Shopping Potential: Unleashing the Power of Google Shopping! - Elias interviews Liam Patterson of Bidnamic
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Aug 08, 2023 |
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Fintech Fastlane: Accelerate Your Digital Marketing Strategies! - Elias interviews Ryan Sonnenberg of SavvyMoney
|
Aug 02, 2023 |
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The Art of Pricing in Marketing - Interview with Dan Balcauski
|
Jul 06, 2023 |
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Unlocking the Secrets of Web Copy Success: Elias Interviews John Caprani
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Jun 27, 2023 |
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Uncovering the Goldmine: 3 Powerful Tips for Crushing Localized Marketing Goals - Elias interviews Chris Cupero
|
Jun 21, 2023 |
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The Online Events Game: Kicking Goals and Scoring Success - Elias interviews Joe Davy, Co-founder of Banzai
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Jun 14, 2023 |
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How to do Personas right - Jim Kraus, President of the Buyer Persona Institute
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Jun 07, 2023 |
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Why Being a Human Is Your Competitive Advantage as a marketer - Elias Interview Bryan Kramer (author and keynote speaker)
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Jun 04, 2023 |
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Using video in your marketing is not as hard as you might think - Elias interviews Humberto Farias, CEO of Fanhero
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May 31, 2023 |
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How to prevent overspending on ads during peak seasons - Elias interviews Maor Sadra, CEO at Incrmntal
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May 05, 2023 |
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Market Research for Strategic Digital Advantage - Elias interviews Ellie Ahmadi, COM at Sago
|
May 01, 2023 |
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Lost in translation? Everything on the latest trends in translation technology - Elias interviews Evan Kramer (CEO at Motionpoint)
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Apr 24, 2023 |
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How AI is Revolutionizing Marketing - Elias interviews Nick Liebman, Head of content marketing at Anyword
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Apr 14, 2023 |
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CDP-like results without waiting 6-12 months and spending 7 figures - Elias interviews Sylvain Giuliani, head of growth at Census
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Mar 21, 2023 |
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Digital marketing tips for Saas marketers from a pro - Elias interview Paris Childress
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Mar 14, 2023 |
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Why generalist marketers are important in this time of specialism - Elias interviews Nirosha Methananda
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Mar 08, 2023 |
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How a CDP helps you to find your best customers and target those - Elias interviews Zack Wenthe, CDP Evangelist at Treasure Data
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Feb 21, 2023 |
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Sales effectiveness through the roof using smart insights - Elias interviews Jamie Shanks, CEO at Pipeline Signals
|
Feb 16, 2023 |
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How sales enablement will help you to reduce costs and be more productive- Elias interviews Andy Champion, GM of Highspot EMEA and ANZ
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Jan 24, 2023 |
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The money flows out, until your customer says ’yes’! - Elias interview Jed Mole, CMO of Acxiom
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Jan 19, 2023 |
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The Big Shift in TV and how marketers can benefit from this - Elias interviews Tony Marlow, CMO at LG Ads
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Jan 13, 2023 |
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Lead generation: Outbound or inbound? It’s all the same! - Elias interviews Ron Story Jr
|
Jan 04, 2023 |
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Real estate marketing - it’s all about the data + bonus tip for your campaign in 2023 | Elias interviews Kurt Uhlir
|
Dec 30, 2022 |
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A 2.5 x faster sales cycle using a sales engagement platform - Albert Rhee, Director of Product Marketing at Salesloft
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Dec 21, 2022 |
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How to get 50% return-on-ad-spend using sms in e-commerce - Jason K. Williamson, Founder of E2
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Dec 06, 2022 |
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How to use existing data and tools to offer better personalized online experiences -Cody Shankman, CMO of NowVertical
|
Nov 30, 2022 |
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How-to: SEO for B2B in 2023 - Ken Marshall, Chief Growth Officer of RevenueZen
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Nov 09, 2022 |
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Analytics for e-commerce, tips & tricks - Brian Eberman, CEO of Zeenk
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Nov 04, 2022 |
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How to personalize your website and realize 30% increase in conversions- Eric Melchor of Optimonk
|
Oct 25, 2022 |
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How to use call tracking for your ads and measure results - Todd Fisher, CEO of CallTrackingMetrics
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Oct 19, 2022 |
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How to use personal video throughout your marketing & sales cycles - Yaniv Siegel, Sales Manager EMEA of Vidyard
|
Oct 11, 2022 |
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How to use e-commerce data to increase customer lifetime value - Valentin Radu, CEO of Omniconvert
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Oct 04, 2022 |
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Marketing automation selection - Akhil Mittal, SVP Global Sales & Marketing of Altudo
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Sep 27, 2022 |
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How to set up a referral program for your company in 3 steps - Chad Durfee, CEO of Referral Wave
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Sep 20, 2022 |
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How to: advertise on podcasts - Mike Kadin, CEO of RedCircle
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Sep 12, 2022 |
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Hope is not a strategy when building funnels! - Alisha Conlin-Hurd, co-founder of Persuasion Experience
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Sep 06, 2022 |
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Political polling and what marketers can learn from it- Peter Shafer, VP Sales & Marketing of Everest Communications
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Aug 30, 2022 |
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Ad engineering: how the pro’s do it - Andrew Yates, CEO and co-founder of Promoted.ai
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Aug 23, 2022 |
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Digital marketing in the insurance industry, and why it’s different - Ifty Kerzner, President of Kissterra
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Aug 16, 2022 |
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How to: digital marketing tips for local businesses - Laura Nelson, VP of Marketingat Signpost
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Aug 09, 2022 |
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How sales enablement can help to achieve revenue marketing goals - Kyle Lacy, SVP of marketing at Seismic
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Aug 02, 2022 |
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Practical use of AI in digital marketing - Erica Salm Rench, COO of Rasa.io
|
Jul 27, 2022 |
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How to incorporate 2-way messaging in your marketing mix & stack - Aaron Weiche, CEO of Leadferno
|
Jul 19, 2022 |
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How to get a 10% increase in net sales by implementing a referral program - Raul Galera, Chief Advocate at Referral Candy
|
Jul 12, 2022 |
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A new club for marketers: Club MarTech - Elias, Marten and Mark from Marketing Guys
|
Jul 07, 2022 |
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How to build an email list that gets high paying customers - Luke Charlton, AKA The Aussie Hermit
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Jul 05, 2022 |
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How to scale your marketing agency -Itamar Shafir, CEO of Umbrella
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Jun 28, 2022 |
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Attribution secrets for B2B marketers - Bonnie Crater, CEO of Full Circle Insights
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Jun 21, 2022 |
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Email marketing trends for 2022 - Aleksandra Korczynska, CMO of GetResponse
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Jun 14, 2022 |
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Grow your email list, using Twitter - Yannick Veys, CMO of Hypefury
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Jun 07, 2022 |
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In marketing, the past is no guarantee for future success anymore - Mark Stouse, CEO of Proof Analytics
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May 31, 2022 |
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How to offer digital experiences at an SME budget - Luke Wakefield, CEO at Siteglide
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May 24, 2022 |
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How to make use of AR andVR on your website - Caspar Thykier,co-founder of Zappar
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May 17, 2022 |
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How-to: implement predictive personalization in e-commerce - Diane Keng, CEO of Breinify
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May 10, 2022 |
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How to: chatbots that drive conversions - Eliav Cohen, Founder of The Bot Lab
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May 03, 2022 |
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How to produce the best B2B marketing content - Mark Raffan, CEO of Content Callout
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Apr 26, 2022 |
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How to make the difference when you run a Magento webshop - Tim Bucciarelli, Ironplane
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Apr 19, 2022 |
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Why partner marketing should be a part of your marketing plan - Matt Wool, CEO of Acceleration Partners
|
Apr 12, 2022 |
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Permission marketing: How to reward people that see your ads with crypto - Charlie Silver, CEOof Permission.io
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Apr 05, 2022 |
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The future of virtual events after Covid - Michelle Garrisson and Daniel Moss, co-founders of We & Goliath
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Mar 29, 2022 |
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8 steps to make a funny sales video that goes viral - Joseph Wilkins, founder of Funnysalesvideos.com
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Mar 22, 2022 |
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Learn how to deal with the 3rd party cookie ban as a marketer in 15 minutes - Quimby Metlon, co-founder of Confection
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Mar 15, 2022 |
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Don’t spend a dollar on marketing without knowing your Customer Lifetime Value - Rahul Chauhan, managing director @ Foresight Digital
|
Mar 08, 2022 |
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How to outrank the big players clustering keywords - Skyler Reeves , CEO and founder Ardent Growth
|
Mar 01, 2022 |
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How to create a content marketing machine - James Scherer, VP of Growth at Codeless
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Feb 22, 2022 |
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The future of software for product marketers - Derek Osgood, CEO of Ignition
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Feb 15, 2022 |
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Top 3 mistakes made when hiring a website vendor - Sean Rosensteel, Founder of Savvy Pro Web
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Feb 08, 2022 |
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The ideal marketing technology stack for restaurants - ”Rev” Ciancio, Head of Revenue Marketing at Branded Strategic Consulting
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Feb 01, 2022 |
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How to use inmarket intent customer data and reduce CAC by 70% - Tyler Kemp, founder of Intentflow
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Jan 25, 2022 |
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How to onboard SaaS customers like a pro - Kris Mendoza, sr. Director of Support & Services at Act-On Software
|
Jan 18, 2022 |
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Brand marketing for start-ups - Igor Fedenkoff, co-founder and CEO at Brybe
|
Jan 11, 2022 |
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Start-up marketing for software companies in 2022 - Tim Partasevitch, Chief Growth Officer at Smart IT
|
Jan 04, 2022 |
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5 B2B marketing trends for 2022 - Elias Crum & Mark van Horik, Marketing Guys
|
Dec 28, 2021 |
|
How to successfully integrate conversational into your MarTech stack - Nate Joens, Co-Founder of Structurely
|
Dec 21, 2021 |
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How to: advertising on podcasts - Daniel Conn, Co-founder and CRO of Thoughtleaders
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Dec 14, 2021 |
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Being a B2B marketing technology manager - Hanna Siljemark, Martech Manager @BIMobject
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Dec 07, 2021 |
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How to: Email marketing in Germany - Tobias Eickelpasch, Customer Experience Manager at Evalanche
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Nov 30, 2021 |
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Why start a podcast as a B2B brand - Prarthana Sibal, head of client services of Pikkal & Co.
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Nov 23, 2021 |
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Navigating marketing blind spots - Mike Stone, CMO of Outlier.ai
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Nov 16, 2021 |
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What CRM suits your needs and how to select the right one - Patrick O‘Leary, CEO of Boostr
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Nov 09, 2021 |
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How focus groups help you to get real insights in your target audience - Darshan Mehta,Founder iResearch & author of Getting to Aha!
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Nov 02, 2021 |
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The future of marketing is customer, not tech centric - John Wall, Partner at Trust Insight
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Oct 26, 2021 |
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How to start using video advertising - Gil Sommer, VP of Product at Connatix
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Oct 19, 2021 |