Marketing Your Business - Marketing Strategies for Business Owners

By Stu McLaren

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Category: Marketing

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Subscribers: 112
Reviews: 0
Episodes: 217

Description

Marketing Your Business is a podcast dedicated to all things marketing. It’s a behind the scenes look at the marketing tactics and strategies that lead to a loyal following, growing sales and a business that gives you (the business owner) more freedom in your everyday life. Each episode will be short, punchy and packed with takeaways to help you get what you have, in front of a lot more people. It’s about leveraging your marketing to build a business that is high in profit, low in stress and one that gives you the ability and freedom to have the greatest impact on the world. Join leading online marketing strategist and entrepreneur, Stu McLaren, as he shares what’s working selling products online with product launches, online communities, email marketing, social media marketing, content marketing, pay per click marketing and so much more. This is about the marketing that leads to more sales, more profits and a high growth business. With that said, this show is not just about making money. It’s about using the power of marketing to give you more freedom. The freedom to work with who you want, where you want while having the time to travel and do all the things you want. It’s about reducing the “go-go-go” stress and instead redesigning your business so you can be more present in the lives of those that matter most to you. To laugh more, live more and to create a real difference in the world. For years, Stu McLaren has helped experts transform their knowledge and influence into recurring revenue by launching, growing and scaling 7 and 8-figure membership sites. In 2008, he co-founded the world’s most popular membership platform for WordPress (WishList Member). He then went on to partner with New York Times best-selling author Michael Hyatt, helping his company go from a high 6-figure business (with lots of stress) to a high 7-figure business (with low-stress). Michael’s profitability soared, his email list grew from 70,000 to over 500,000 and he gained back over 100 days with his family by not having to travel. Today, Stu coaches and consults other elite level entrepreneurs, experts and influencers, who want the same kind of growth without the stress or tension of neglecting the things that matter most. So, if you’ve got an established business and you’re looking for ideas on how you can get your products and services in front of more people OR you’re someone who is thinking about starting a business and you want to see the behind the scenes of another entrepreneur doing it in in real time, the Marketing Your Business podcast is a show that is tailor made for you.

Episode Date
216: 3 Hacks To Creating Massive Momentum With Your Membership Site
Apr 28, 2021
215: But I Wouldn't Pay For That
Apr 07, 2021
214: A Powerful Strategy For People Who Didn't Buy
Mar 22, 2021
213: The Membership that Created Tremendous Opportunity
Mar 05, 2021
212: What To Do When You Don't Like What You're Doing
Mar 01, 2021
211: My Process For Writing Sales Copy
Feb 26, 2021
210: Christie Hawkins Just Crossed a MAJOR Milestone with Her Membership
Feb 18, 2021
209: Your Messaging Matters
Feb 16, 2021
208: Her Membership Site Got Off to a Blazing Hot Start
Feb 12, 2021
207: How To Prepare Buyers For Higher Ticket Offers with Marley Jaxx
Jan 27, 2021
206: How To Compete With Free
Jan 26, 2021
205: The 3 Foundational Elements of Success Online
Jan 13, 2021
204: Everyone With Creative Ideas Should Get This Book
Jan 11, 2021
203: Two Keys To More Momentum In Your Marketing
Dec 07, 2020
202: High Level Thoughts For Every Entrepreneur
Nov 23, 2020
201: How Do I Get More Traffic?
Nov 20, 2020
200: 200th Episode! Guests Share Best Marketing Strategy From 2020
Nov 13, 2020
199: 3 Ways To Drive More Consumption Of Your Content
Nov 11, 2020
198: The Back of a Napkin Test - Would You Pass or Fail?
Nov 06, 2020
197: Shorter or Longer Payment Plans?
Nov 04, 2020
196: 3 Reasons Why Someone Didn't Buy From You
Nov 02, 2020
195: 5 Juicy Ideas For Any Membership Site Owner
Oct 30, 2020
194: Behind The Scenes of Us Building a Brand
Oct 28, 2020
193: How To Raise Millions For Your Favourite Charity
Oct 26, 2020
192: 3 Fast and Easy List Building Ideas
Oct 23, 2020
191: The Secret To Amplify Sales BEFORE You Start Selling
Oct 21, 2020
190: How To Properly Scale For Maximum Success (and Minimum Stress)
Oct 19, 2020
189: How To Get Featured In The Media (even if you're just starting out)
Oct 16, 2020
188: 3 Steps To a High Converting Offer
Oct 14, 2020
187: Our Community Went CRAZY... In The Worst Way
Oct 09, 2020
186: $2.4 Million Dollars of NEW Recurring Revenue
Oct 07, 2020
185: What Do You Measure?
Sep 03, 2020
184: How To Create The Perfect Webinar
Sep 01, 2020
183: How To Maximize Your Bottom Line With Online Courses
Aug 28, 2020
182: Navigating Overwhelm
Aug 26, 2020
181: Black Lives Matter
Jun 05, 2020
180: The BEST Way To Attract Highly Targeted (and Cheap) Leads That Buy
Jun 01, 2020
179: The #1 Conversion Booster of All Time Is...
May 29, 2020
178: A Big, Gigantic Force That's Holding You Back... and How To Eliminate It
May 27, 2020
177: TRIBE Launch Debrief - What Happened and What Worked?
May 25, 2020
176: Creating Crazy Momentum From a Standing Start (Part 2)
May 22, 2020
175: Creating Crazy Momentum From a Standing Start (Part 1)
May 20, 2020
174: My Embarrassing Hashtag Fail
May 15, 2020
173: Why Memberships? Why Now?
May 02, 2020
172: Am I Too Old For This? (and other thoughts that keep you stuck)
Apr 30, 2020
171: A Super Simple Launch Strategy With Shockingly Good Results
Apr 27, 2020
170: What Makes a Great Membership?
Apr 24, 2020
169: Can a Smaller Audience Be An Advantage?
Apr 22, 2020
168: How To Sell Without Being a Slimeball
Apr 20, 2020
167: Fear Is Not The Boss Of You with Jennifer Allwood
Apr 17, 2020
166: A New Experiment With Surprising Results
Apr 15, 2020
165: People Buy Progress NOT Stuff
Apr 13, 2020
164: New Research Study Reveals AMAZING Insights
Apr 10, 2020
163: How To Make Better Decisions
Apr 03, 2020
162: How Should You Adjust Your Marketing Amidst COVID-19?
Apr 01, 2020
161: Could The Quarantine Be Good for Business?
Mar 25, 2020
160: Coronavirus: How To THRIVE in Turbulent Times
Mar 23, 2020
159: Coronavirus: Don't Panic
Mar 20, 2020
158: How To Turn Your Ideas Into Reality
Mar 13, 2020
157: Open Loops and Where To Use Them
Mar 11, 2020
156: An Old Marketing "Trick" Produces a Flood of Buyers
Mar 09, 2020
155: The Sky is NOT Falling
Mar 06, 2020
154: 3 Simple Questions That Produce More Sales
Mar 03, 2020
153: 3 Powerful Ways to Create Urgency In Your Offer
Feb 24, 2020
152: Boring Is Beautiful
Feb 21, 2020
151: Frameworks, Webinars and Shadow Sales Funnels
Feb 14, 2020
150: 4 Big Lessons From Making Tens of Millions of Dollars
Feb 07, 2020
149: Turn Your Brain On and Figure It Out
Feb 05, 2020
148: How To Find Great Promotional Partners
Feb 04, 2020
147: Two Ways To DOUBLE Your Sales
Jan 31, 2020
146: A Simple Tactic Guaranteed To Generate More Sales
Jan 29, 2020
145: How To Win in a Crowded Market
Jan 27, 2020
144: Bonuses That Move People To Buy
Jan 24, 2020
143: Build Yourself a Snowball of Social Proof
Jan 22, 2020
142: From Stressed Out Painter to Million Dollar Business with Jennifer Allwood
Jan 20, 2020
141: This Doesn't Make Sense
Jan 17, 2020
140: Be Your Own Customer
Jan 15, 2020
139: I'm Struggling... Help!
Jan 13, 2020
138: My 2020 Goals
Jan 10, 2020
137: 3 Simple Actions To Create Massive Momentum in 2020
Jan 08, 2020
136: What Do You Want People To Do?
Dec 19, 2019
135: Your Confidence Must Trump Their Uncertainty
Dec 16, 2019
134: FB Live or IG Live?
Dec 13, 2019
133: Make Your Price Feel Like a No Brainer
Dec 11, 2019
132: 5 Tips For Running a Successful Challenge
Dec 06, 2019
131: My Top 3 Personal and Professional Hacks for Success in Business and Life
Dec 04, 2019
130: My 5-Part Framework For Teaching Anything
Dec 02, 2019
129: How To Fix A Failed Launch
Nov 29, 2019
128: RANT - Payment Plans Are NOT Recurring Revenue
Nov 27, 2019
127: How to Attract Super High Converting Prospects
Nov 20, 2019
126: You Are Sitting On A MASSIVE Gold Mine
Nov 18, 2019
125: 3 Powerful Hacks
Nov 13, 2019
124: Our $5 Million Dollar Launch - Part 2
Nov 12, 2019
123: Our $5 Million Dollar Launch - Part 1
Nov 08, 2019
122: A Counterintuitive Approach to Attracting Your Audience
Nov 06, 2019
121: My Top 3 Observations of James Wedmore's BBD Live
Nov 04, 2019
120: Amy Porterfield's Entrepreneur Experience Event
Nov 01, 2019
119: 3 Takeaways From My IMPACT Mastermind
Oct 30, 2019
118: This Launch Was Messy But Still Worked!
Oct 28, 2019
117: I’m Going on a Mini-Tour
Oct 25, 2019
116: Game Changing Tool
Oct 09, 2019
115: Completely Embarrassed
Oct 02, 2019
114: Our Superpower
May 08, 2019
113: My BEST Experiments
May 01, 2019
112: Use YOUR Advantage
Apr 29, 2019
111: People Don't Want More Stuff
Apr 26, 2019
110: My Favourite Time of Year
Apr 24, 2019
109: I'm Bleeding Money
Apr 01, 2019
108: Trust Your Gut
Mar 29, 2019
107: My Gift To You
Mar 27, 2019
106: Collaboration vs. Competition
Mar 25, 2019
105: Making a Quick Buck
Mar 22, 2019
104: Flipping The Request
Mar 15, 2019
103: Oh My Goodness... Where Did Those Months Go?
Mar 13, 2019
102: No Wonder They Aren’t Growing
Dec 17, 2018
101: An Awesome Idea For Thank You Pages
Dec 14, 2018
100: My IMPACT Mastermind Shares Best Marketing Ideas of The Year
Dec 07, 2018
099: Super Generous and Super Smart
Dec 05, 2018
098: You're Getting Hung Up On the Wrong Things
Dec 03, 2018
097: The Reason Your Offer Isn’t Converting
Nov 30, 2018
096: The Proper Way to Use Discounts
Nov 28, 2018
095: She Called Me A Scammer
Nov 26, 2018
094: Forget Trying to Be Fancy
Nov 23, 2018
093: Jeff Walker’s LaunchCon Event Debrief
Nov 21, 2018
092: The Antidote To Loneliness
Nov 19, 2018
091: Going Old School Face to Face
Nov 14, 2018
090: Business Boutique Recap
Nov 12, 2018
089: Inc. Magazine Mastermind
Nov 09, 2018
088: Too Many Offers Cause Confusion
Nov 07, 2018
087: Stop Overthinking
Nov 05, 2018
086: Deepen The Connection
Nov 02, 2018
085: We're Betting Big On This
Oct 31, 2018
084: The Super Surprise
Oct 26, 2018
083: 10 Years Ago THIS Happened
Oct 24, 2018
082: A HUGE Deal Comes Together
Oct 05, 2018
081: Creating An Irresistible Offer
Oct 03, 2018
080: A Simple Technique for Boosting Conversions
Oct 01, 2018
079: Making Easy Sales
Sep 28, 2018
078: Taking The Leap
Sep 26, 2018
077: From Thousands to Millions
Sep 24, 2018
076: The Community Win
Sep 21, 2018
075: Huge Risk But HUGE Return
Sep 19, 2018
074: Double Down on This Marketing Strategy
Sep 17, 2018
073: The Scariest (but most effective) Strategy For Quick Sales
Sep 14, 2018
072: A Terrible Tragedy
Sep 12, 2018
071: What Happened?
Sep 10, 2018
070: The Great Divide
May 14, 2018
069: Does A Logo Matter?
May 11, 2018
068: Will People Pay?
May 09, 2018
067: Answer Questions And Make More Sales
May 07, 2018
066: Forget That Guy
May 04, 2018
065: No The Sky Is Not Falling
May 02, 2018
064: Our $73K Facebook Ad
Apr 13, 2018
063: The $3.45M Launch
Apr 11, 2018
062: Long Runway Works Like Crazy
Apr 09, 2018
061: He Handed Me A Check for $133K
Apr 04, 2018
060: A Magical Marketing Force
Apr 02, 2018
059: The $50,000 Emails with James Wedmore
Mar 30, 2018
058: The Recurring Revolution Is Here
Mar 28, 2018
057: Marketing Is Your Art
Mar 26, 2018
056: For Goodness Sake, Get Excited About Your Offer!
Mar 23, 2018
055: So Much On The Line and A Near
Mar 21, 2018
054: A 62% Increase In Sales From One Simple Conversation
Mar 16, 2018
053: Playing The Long Game
Mar 14, 2018
052: Rise of the YouPreneur with Chris Ducker
Feb 23, 2018
051: The Forgotten Asset
Feb 19, 2018
050: 12K Leads Per Day with Erico Rocha
Feb 16, 2018
049: A Near Marketing Disaster
Feb 14, 2018
048: Ideas Are Worthless Without This
Feb 12, 2018
047: An Absolutely Stupid Downsell Offer
Feb 09, 2018
046: Sometimes Marketing Promotions Will Flop
Feb 07, 2018
045: A Simple Copy Tweak For Better Results
Feb 05, 2018
044: 9 Lessons For Winning More In Business
Feb 02, 2018
043: Creating YOUR Rules
Jan 31, 2018
042: An Unusual Marketing Strategy with BIG TIME Results
Jan 29, 2018
041: Sometimes Your Marketing Will Be Messy
Jan 26, 2018
040: My Jaw Dropped
Jan 24, 2018
039: Clients For Life
Jan 22, 2018
038: Win More Business with These Simple Stories
Jan 19, 2018
037: How To Get The Attention of Top Influencers
Jan 10, 2018
036: Top Marketing Podcasts of the Year
Jan 08, 2018
035: Using Livecasts To Connect and Sell with Sonia Stringer
Jan 05, 2018
034: My Goals for 2018
Jan 03, 2018
033: Transparency For The Win
Jan 01, 2018
032: The Bad Just Got Worse
Dec 29, 2017
031: Her First Sale!
Dec 27, 2017
030: Running a Business Can Suck
Dec 22, 2017
029: Grow Your Business Through Speaking
Dec 20, 2017
028: Set Yourself Up For An Amazing Year
Dec 18, 2017
027: Be The Customer You Want To Attract
Dec 15, 2017
026: The Bad Side of Opportunity
Dec 13, 2017
025: Stay Away From These People
Dec 11, 2017
024: Pushed To The Limit
Dec 08, 2017
023: The Worst Salesman Ever
Dec 06, 2017
022: I Hate Marketing
Dec 04, 2017
021: I Screwed Up
Dec 01, 2017
020: The Circle of Awesomeness
Nov 29, 2017
019: The Long-Term Investment
Nov 27, 2017
018: The Strange Approach to Big Breakthroughs with Natalie Sisson
Nov 24, 2017
017: People Will Pay a LOT More For This
Nov 22, 2017
016: I Just Wrote a BIG Check
Nov 20, 2017
015: The Next Step with Amanda Daley
Nov 17, 2017
014: Two Companies That Are Merging
Nov 15, 2017
013: A BIG Opportunity Almost Got Away
Nov 13, 2017
012; How to Sell When You Don't Like to Sell with Michael Maidens
Nov 10, 2017
011: Can You Answer This Marketing Question?
Nov 08, 2017
010: One Email that Produced MILLIONS
Nov 06, 2017
009: Grow Your Business Using Facebook Live with Jill & Josh
Nov 03, 2017
008: Your Most Valuable Customer
Nov 01, 2017
007: Marketing Confidence And Where It Comes From
Oct 30, 2017
006: Marketing That People Never Forget
Oct 20, 2017
005: James Wedmore and His $18,000 Email
Oct 19, 2017
004: The Ultimate Resource for Marketing Ideas
Oct 19, 2017
003: The Two Must-Have Ingredients in a Successful Marketing Promotion
Oct 19, 2017
002: The Perfect Marketing Plan
Oct 16, 2017
001: Marketing Is Simple
Oct 16, 2017
Welcome to the Marketing Your Business Podcast
Oct 10, 2017