Inner Sircle
By Adam Brown
Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Image by Adam Brown
Category: Business
Open in Apple Podcasts
Open RSS feed
Open Website
Rate for this podcast
Subscribers: 0
Reviews: 0
Episodes: 695
Description
Strategies, tactics and insights for the Inner Sircle at Sircle Media
| Episode | Date |
|---|---|
|
Social media drives consumer discovery, per Meta
|
May 27, 2026 |
|
Confused about Instagram hashtags and whether you should still be using them? Let’s clear it up.
|
Jan 23, 2026 |
|
Social strategies > one off, trending tactics of the time.
|
Jan 19, 2026 |
|
PSA: Instagram has changed how views are counted.
|
Dec 12, 2025 |
|
How to win in the 5th quarter!
|
Dec 03, 2025 |
|
TikTok Ban Update: November 2025
|
Nov 25, 2025 |
|
Strategic Social Media Planning for 2026 (for CPG Brands)
|
Nov 20, 2025 |
|
POV: Importance of Community Management
|
Nov 20, 2025 |
|
Instagram’s brand-new UI update
|
Oct 28, 2025 |
|
POV: Proactive Community Management
|
Oct 15, 2025 |
|
Lia Haberman’s Substack: Where creativity stands right now
|
Oct 07, 2025 |
|
POV: Curated Content
|
Sep 03, 2025 |
|
POV on Threads: August 2025
|
Aug 25, 2025 |
|
Instagram Chief Dispels Engagement Myth, Says Using Edits Boosts Reach
|
Aug 18, 2025 |
|
Shorter Video Ads on Facebook Get More Replays via Looping
|
Aug 11, 2025 |
|
POV: Instagram is reportedly rolling out new post analytics
|
Aug 05, 2025 |
|
POV: Meta’s Shift to Views From Impressions, and Social Reporting?
|
Jul 30, 2025 |
|
POV: Striking balance with your content
|
Jul 24, 2025 |
|
POV: (potential) TikTok Ban Update
|
Jul 08, 2025 |
|
Advocating for AI content creation...NOW!
|
Jul 07, 2025 |
|
Tips for tradeshows
|
Jul 02, 2025 |
|
A rant on content.
|
Jun 17, 2025 |
|
Social Media Week 2025: WHAT WAS SAID
|
May 16, 2025 |
|
More on AI, and some tips for using ChatGPT
|
May 08, 2025 |
|
POV on Instagram Edits
|
Apr 30, 2025 |
|
POV on NIL
|
Apr 24, 2025 |
|
Meta Looks To Bring Back ‘OG Facebook’ With Revamped Friends Tab - 3/28
|
Apr 15, 2025 |
|
POV: Organic and Paid Social (blended)
|
Mar 24, 2025 |
|
Lia Haberman: When To Adopt and When to Abandon a Channel - March 2025
|
Mar 24, 2025 |
|
PSA: Start learning AI
|
Mar 18, 2025 |
|
Advocating for more educational and utility content.
|
Feb 06, 2025 |
|
Instagram Updates: January 2025
|
Jan 29, 2025 |
|
TikTok continues, but what does it mean for brands?
|
Jan 23, 2025 |
|
POV: TikTok Ban (dont freak out)
|
Jan 14, 2025 |
|
Trial Reels
|
Dec 11, 2024 |
|
POV on studio content
|
Sep 19, 2024 |
|
Instagram Chief Shares Tips on How to Improve Content Performance
|
Sep 03, 2024 |
|
Instagram Updates Metrics to Focus Creators on Views
|
Aug 11, 2024 |
|
Instagram's emphasis is on short-form that can easily be shared among friends
|
Jul 15, 2024 |
|
Im bullish on Instagram...if you are doing it right!
|
Jun 26, 2024 |
|
POV: The Future of Facebook
|
Jun 10, 2024 |
|
POV: Influencer Prices
|
Jun 07, 2024 |
|
POV: Get Involved with TikTok Ads!!!
|
Jun 06, 2024 |
|
DONT SLEEP ON COMMUNITY MANAGEMENT
|
May 21, 2024 |
|
Meta moves to try and entice TikTok users.
|
Apr 11, 2024 |
|
Instagram Chief Says Follower Counts Are Not a Good Indicator of Account Value
|
Apr 03, 2024 |
|
Once again advocating for YouTube Shorts
|
Mar 28, 2024 |
|
POV: Influencers and Negotiations
|
Mar 28, 2024 |
|
TikTok Engagement (and reach) being down
|
Mar 11, 2024 |
|
POV: TikTok Ban
|
Mar 11, 2024 |
|
My 2 cents on gauging content performance
|
Mar 07, 2024 |
|
Experimenting with Riverside (podcasting platform) and new content platforms in general
|
Mar 06, 2024 |
|
Advocating for more utility based content
|
Feb 22, 2024 |
|
POV: Different types of UGC
|
Feb 15, 2024 |
|
POV: Importance of Retailer journey content
|
Feb 07, 2024 |
|
Why I am bullish on YouTube Shorts!
|
Jan 31, 2024 |
|
POV: Giveaways and Brand Collabs
|
Jan 26, 2024 |
|
POV :Social content creation is unique, and you should deploy a different creation process.
|
Jan 18, 2024 |
|
Advocating a Podcast Strategy
|
Jan 10, 2024 |
|
POV on getting involved with LinkedIn in 2024
|
Jan 10, 2024 |
|
POV: On the importance of strategic reactive and proactive community management in January.
|
Jan 03, 2024 |
|
Essential Dos and Don’ts for Social Media Marketing in 2024
|
Jan 03, 2024 |
|
Update on Instagram Live (and POV on Live in general)
|
Dec 13, 2023 |
|
Bullish on YouTube as we go into 2024.
|
Dec 13, 2023 |
|
A rant about wrong KPIs
|
Dec 06, 2023 |
|
Tactics to drive sales before EOY
|
Dec 06, 2023 |
|
Social Media KPIs: Should not be focused solely on web traffic.
|
Nov 30, 2023 |
|
My POV: PASS on X!
|
Nov 30, 2023 |
|
Once again advocating for brands to not be so binary with their content.
|
Nov 15, 2023 |
|
Updated POV on Threads (Nov. 2023)
|
Nov 07, 2023 |
|
Dont overdo it with your Retailer support content
|
Nov 07, 2023 |
|
Updated POV on X, as we roll into 2024.
|
Nov 03, 2023 |
|
Dont be afraid to repurpose content.
|
Nov 03, 2023 |
|
Updated POV on TikTok Strategy
|
Oct 26, 2023 |
|
Advocating for a focus on email
|
Oct 26, 2023 |
|
POV: Twitter/X Strategy in 2024
|
Oct 18, 2023 |
|
POV on CapCut for Business
|
Oct 18, 2023 |
|
Social Media during times of crisis.
|
Oct 11, 2023 |
|
TikTok’s Experimenting With an Ad-Free Subscription Offering
|
Oct 03, 2023 |
|
3 Tactical tips for creating TikToks
|
Oct 03, 2023 |
|
POV: Always be experimenting with different content styles!
|
Sep 26, 2023 |
|
POV on how to create recipe content in a more strategic way.
|
Sep 26, 2023 |
|
Advocating for brands to go deeper with their community management.
|
Sep 19, 2023 |
|
Advocating for brands to repurpose and reuse old content
|
Sep 19, 2023 |
|
The importance of dual assets and having access to an Art Department
|
Sep 13, 2023 |
|
Advocating for front-loading meaningful messaging into your TikTok content
|
Sep 13, 2023 |
|
Encouraging brands to rethink their paid social strategy.
|
Sep 06, 2023 |
|
Brands should not judge their social media team's performance based on likes and comments.
|
Sep 06, 2023 |
|
Post Labor Day is a good time to get aggressive and increase visibility for your brand!
|
Aug 29, 2023 |
|
Lean into TikTok search.
|
Aug 29, 2023 |
|
Lean into TikTok Ads and Shop
|
Aug 22, 2023 |
|
Advocating for messing around with text based content on Threads, TikTok, and even X!
|
Aug 22, 2023 |
|
Encouraging brands to not abandon paid social support.
|
Aug 17, 2023 |
|
Dont overthink your content SOOO much,
|
Aug 17, 2023 |
|
Really think about your KPIs (and they are not always your standard ones)
|
Aug 09, 2023 |
|
The Power of UGC Giveaways
|
Aug 09, 2023 |
|
Whats Hot and Not Hot as we enter July 2023!
|
Aug 01, 2023 |
|
TikTok Introduces Zip Code Targeting
|
Jul 29, 2023 |
|
Twitter has officially changed its logo to ‘X’
|
Jul 25, 2023 |
|
TikTok is adding support for text posts
|
Jul 25, 2023 |
|
Sircle Media Strategy Recommendations Q3: Incentivizing people to get in store.
|
Jul 20, 2023 |
|
Introducing New Ways to Find Inspiration and Easily Create Reels with Templates
|
Jul 19, 2023 |
|
Threads: A new App from Instagram
|
Jul 06, 2023 |
|
Sircle Media Strategy Recommendations for Q3 2023: Test & Optimize your Paid Social Campaigns
|
Jul 05, 2023 |
|
Sircle Media Strategy Recommendations for Q3 2023: Level up your Instagram Story output
|
Jul 05, 2023 |
|
Sircle Media Strategy Recommendations for Q3 2023: Continue focusing on UGC for both paid and organic
|
Jul 05, 2023 |
|
Whats Hot and Not Hot as we enter July 2023!
|
Jun 28, 2023 |
|
Mid Year Check In and Audit
|
Jun 28, 2023 |
|
Updated POV Q3 2023: BeReal
|
Jun 28, 2023 |
|
POV: No single initiative should take over your entire social media plan.
|
Jun 22, 2023 |
|
Instagram Algorithm Exploration
|
Jun 14, 2023 |
|
POV: On Influencers and Fans.
|
Jun 12, 2023 |
|
Where to focus on social media, in June 2023.
|
Jun 12, 2023 |
|
Encouraging brands to be open to being vulnerable, communicating openly, and speaking directly with customers and fans.
|
Jun 06, 2023 |
|
POV: A potential shift in Organic TikTok
|
Jun 06, 2023 |
|
Foundermade Panel Breakdown: Natalia Serrano/Target and John Lawson/Whole Foods Market
|
Jun 06, 2023 |
|
Digital Coupon/Offer integration in support of Retail Velocity!
|
May 30, 2023 |
|
POV: Whitelisting to support Retail Velocity.
|
May 30, 2023 |
|
POV: How to think about Paid Influencer Partnerships around Retail Velocity support.
|
May 30, 2023 |
|
What is Triangle, from Sircle Media?
|
May 30, 2023 |
|
Whats Hot and Not Hot as we enter June 2023!
|
May 30, 2023 |
|
YouTube Shorts and my current recs.
|
May 23, 2023 |
|
POV: Lemon8
|
May 23, 2023 |
|
Rethinking DTC and your website in general
|
May 23, 2023 |
|
Once again advocating that you dont sleep on community management.
|
May 16, 2023 |
|
POV: You need lifestyle shoots at least 1x per year.
|
May 16, 2023 |
|
If you know you need content, then make sure you stay committed to creating it CONSTANTLY.
|
May 09, 2023 |
|
Rant on the need for paid social.
|
May 09, 2023 |
|
Rant on how to think about community management.
|
May 03, 2023 |
|
Make sure you know what your goals are before making a call on your overall social media strategy!
|
May 03, 2023 |
|
Rant about the need to support Retail
|
Apr 27, 2023 |
|
Dont let data analysis ruin your social media efforts!
|
Apr 19, 2023 |
|
Advocating for social media "surprise and delights"
|
Apr 17, 2023 |
|
Streamline your social media efforts and break down all silos!
|
Apr 17, 2023 |
|
POV: Facebook Reels.
|
Apr 11, 2023 |
|
Once again advocating for YouTube Shorts.
|
Apr 11, 2023 |
|
TikTok Alternatives: Lemon8?
|
Apr 03, 2023 |
|
TikTok Alternatives: Triller?
|
Apr 03, 2023 |
|
Pay attention to (and borrow from) other brands deploying similar tactics.
|
Mar 29, 2023 |
|
Quick update on my POV on the (potential) TikTok ban
|
Mar 29, 2023 |
|
So, you got on Retail shelves, now what?
|
Mar 17, 2023 |
|
Promoting - In App Boosting on Instagram
|
Mar 17, 2023 |
|
You need content of all types on social...
|
Mar 14, 2023 |
|
POV: You cant just turn off social media
|
Mar 14, 2023 |
|
Social media and storytelling are not nice to haves, nor something you can or should just "turn off".
|
Mar 07, 2023 |
|
POV: Do not sleep on CM work in your Meta Ads.
|
Mar 07, 2023 |
|
Advocating for more vertical style, in Retailer content.
|
Mar 01, 2023 |
|
Take advantage of Expo West energy
|
Mar 01, 2023 |
|
TikTok Provides New Insights into Best Performing Products, Based on Ad Content
|
Feb 22, 2023 |
|
On Meta Verified.
|
Feb 22, 2023 |
|
POV: Pinterest and Idea Pins
|
Feb 15, 2023 |
|
Quick POV on ChatGPT and AI in general
|
Feb 15, 2023 |
|
Depth Vs. Width when it comes to social media strategy
|
Feb 08, 2023 |
|
Meta Could be Exploring Paid Blue Checkmarks on Facebook and Instagram
|
Feb 08, 2023 |
|
Once again advocating for motion graphics.
|
Jan 31, 2023 |
|
Instagram Chief Says Photos Will Get More Focus on the App in 2023
|
Jan 31, 2023 |
|
If you are just flat-out not using influencers in your social media strategy at all, you are going about it wrong!
|
Jan 24, 2023 |
|
Once again advocating for YouTube Shorts
|
Jan 24, 2023 |
|
Rant: Join and Leverage Facebook Groups
|
Jan 18, 2023 |
|
Quick POV on a potential TikTok ban.
|
Jan 18, 2023 |
|
Don't be afraid to repost or repurpose old content
|
Jan 11, 2023 |
|
POV: Brands MUST diversify their content
|
Jan 11, 2023 |
|
Rant: Instagram is not dead!
|
Jan 04, 2023 |
|
Instagram Chief Outlines Key Areas of Focus for the App in 2023
|
Jan 04, 2023 |
|
2022 Wrap Up!
|
Dec 19, 2022 |
|
Dont be a headline reader. Be a learner and then leverage your knowledge wisely.
|
Dec 19, 2022 |
|
POV: Be an early adopter on social platforms.
|
Dec 19, 2022 |
|
POV: Delete TikTok
|
Dec 19, 2022 |
|
POV: Why I am a fan of Facebook Groups
|
Dec 14, 2022 |
|
POV: Your content cannot just be low production UGC/PGC style (Unless it has to, based on stage/revenue)
|
Dec 12, 2022 |
|
Amazon rolls out TikTok-like shopping feature
|
Dec 12, 2022 |
|
POV: Surprise and delights for customers, influencers, partners, etc. during the holiday season = a good idea
|
Dec 05, 2022 |
|
POV: Perhaps there is a strategic play with so many CPG and Beverage brands going out of business?
|
Dec 05, 2022 |
|
POV: Go deep on three social networks rather than wide on many!
|
Nov 30, 2022 |
|
Advocating for TikTok Spark Ads
|
Nov 30, 2022 |
|
POV: On social networks right now
|
Nov 22, 2022 |
|
POV On how to think about creative for social media right now.
|
Nov 22, 2022 |
|
Do a competition review!
|
Nov 15, 2022 |
|
Take the time to review your digital touchpoints.
|
Nov 15, 2022 |
|
Dont buy or deploy TikTok based on content quantity of post count.
|
Nov 09, 2022 |
|
Quick POV on two new Instagram updates
|
Nov 08, 2022 |
|
Quick POV on shakeup at Twitter
|
Nov 02, 2022 |
|
Advocating for YouTube Shorts (trial and experimentation)
|
Nov 01, 2022 |
|
Really think before you determine if a certain type of content "works" for your brand. It should NOT be measured on organic performance (at least on Meta)
|
Nov 01, 2022 |
|
Advocating that brands do more what and why thinking before deciding on how they will deploy their content
|
Nov 01, 2022 |
|
Don't silo your social media activities. Think holistically and glean more value.
|
Oct 25, 2022 |
|
LinkedIn Adds New ‘Person’ and ‘Page’ Link Stickers to Improve In-App Engagement
|
Oct 25, 2022 |
|
Hack for finding local, strategic talent to help your social media stack.
|
Oct 18, 2022 |
|
Followers, Likes AND Comments dont really matter.
|
Oct 18, 2022 |
|
Instagram’s Working On New ‘Achievement’ Badges to Incentivize Reels Creators
|
Oct 13, 2022 |
|
TikTok Adds Photo Mode for Still Images, Longer Video Captions
|
Oct 13, 2022 |
|
TikTok is not just cute videos and trends...it is full platform management!
|
Oct 05, 2022 |
|
You should take a peek at Snapchat!
|
Oct 05, 2022 |
|
What is Expo East and why it is important for brands to be there.
|
Sep 28, 2022 |
|
Why Instagram Followers dont matter - Part 2: Zero Organic Reach
|
Sep 20, 2022 |
|
Why Instagram Followers Dont Matter- Part 1: Retail Support
|
Sep 20, 2022 |
|
What you need to be budgeting for in 2023
|
Sep 13, 2022 |
|
Make sure you know your KPIs before making a call on your social media stack or strategy
|
Sep 13, 2022 |
|
Advocating (once again) for surprise and delights for super fans and social media users that engage with your brand.
|
Sep 08, 2022 |
|
Instagram Tests New ‘Add Topics’ Option in the Reels Upload Process
|
Sep 08, 2022 |
|
A rundown of Later's: The Secret Formula for Instagram Success in 2022
|
Aug 30, 2022 |
|
Create content with a vertical first mindset and then experiment on platforms.
|
Aug 24, 2022 |
|
Advocating for a TikTok first mentality
|
Aug 24, 2022 |
|
Quick 2 Cents on BeReal
|
Aug 16, 2022 |
|
Advice on a content/social media approach in a time of recession/economic tightening.
|
Aug 16, 2022 |
|
Rant: Importance of Community Management
|
Aug 03, 2022 |
|
Advocating for Lifestyle Photoshoots
|
Aug 03, 2022 |
|
Advocating for paying close attention to all social networks
|
Aug 03, 2022 |
|
Instagram Updates Revisited
|
Aug 03, 2022 |
|
POV on thinking holistically about UGC/PGC
|
Jul 26, 2022 |
|
POV On Instagram and its many changes of late
|
Jul 26, 2022 |
|
Quick POV: YouTube Shorts
|
Jul 18, 2022 |
|
Motion graphics need to be a part of your content mix.
|
Jul 18, 2022 |
|
Don't be afraid to repurpose or re-use old content
|
Jul 14, 2022 |
|
Advocating for constant experimentation AND signing up for socialmediatoday as a resource
|
Jul 14, 2022 |
|
In times like these, social media should be recalibrated, but NOT abandoned.
|
Jul 07, 2022 |
|
Why am I losing Instagram Followers (and engagement)
|
Jul 07, 2022 |
|
Instagram Reels are where its at!
|
Jun 28, 2022 |
|
Rant about Instagram Followers not being a main KPI
|
Jun 28, 2022 |
|
Be more balanced in your social media mindset
|
Jun 22, 2022 |
|
POV on people at brands spending time on social media platforms as humans.
|
Jun 22, 2022 |
|
Dont sleep on Instagram
|
Jun 14, 2022 |
|
Rant: Do self-social and digital audits more.
|
Jun 14, 2022 |
|
What is whitelisting and why you need to get involved!
|
Jun 07, 2022 |
|
Why Has Instagram Engagement Dropped in 2022 for Feed Posts?
|
Jun 07, 2022 |
|
Advocating for keeping an eye on brands you admire to see what they are doing on social/digital/content/messaging, etc.
|
Jun 02, 2022 |
|
Community Management Is So Important
|
Jun 02, 2022 |
|
Content is King, Queen and Court Jester
|
May 26, 2022 |
|
POV: On messaging around times of crisis
|
May 26, 2022 |
|
Rant on how Instagram is not dead.
|
May 24, 2022 |
|
TikTok Launches New Interactive Market Insights Tool to Better Inform Strategic Planning
|
May 19, 2022 |
|
The current TikTok Stack
|
May 18, 2022 |
|
Quick POV: On Nik Sharma's 5 reasons to hire internally vs use an agency newsletter
|
May 17, 2022 |
|
Influencers are a horizontal and not a vertical
|
May 12, 2022 |
|
Brand Spotlight: Aloha
|
May 12, 2022 |
|
20 UGC Advertising Stats & Trends You Need to Know in 2022
|
Apr 27, 2022 |
|
TikTok Launches ‘Interactive Add-Ons’ to Help Brands Build More Engaging Ads
|
Apr 27, 2022 |
|
Instagram Launches Live Test of Pinned Posts on User Profiles
|
Apr 27, 2022 |
|
Instagram Is Updating its Ranking Algorithm to Put More Focus on Original Content
|
Apr 22, 2022 |
|
Motion Graphics are a MUST HAVE component of your social media mix
|
Apr 21, 2022 |
|
Influencers are a MUST HAVE component of your social media mix
|
Apr 21, 2022 |
|
Get involved on LinkedIn!
|
Apr 12, 2022 |
|
What you need in your social media stack
|
Apr 12, 2022 |
|
Founders and marketing personas should leverage relationships with like-minded brands.
|
Apr 04, 2022 |
|
POV: Push harder for email and/or SMS
|
Apr 04, 2022 |
|
Building in Public = Great content!
|
Mar 28, 2022 |
|
Big Fan of Surprise and Delights on social platforms.
|
Mar 28, 2022 |
|
POV: Brands should be shifting focus and funds to TikTok Ads in Q2, 2022
|
Mar 23, 2022 |
|
Lil' Expo West Recap and POV
|
Mar 18, 2022 |
|
Using a third party creator for TikTok
|
Mar 18, 2022 |
|
POV: What makes a good Social Manager at Sircle Media
|
Mar 08, 2022 |
|
Social Media Manager Role: Updated for 2022
|
Mar 08, 2022 |
|
POV: Look for alternatives to Facebook/Instagram Ads now
|
Mar 08, 2022 |
|
2022 Social Media Industry Benchmark Report
|
Mar 01, 2022 |
|
Insta-what + Insta-how: Tips For Stories
|
Mar 01, 2022 |
|
POV: How to approach Expo West
|
Feb 24, 2022 |
|
TikTok Instant Pages
|
Feb 24, 2022 |
|
POV: Your Social Media Manager needs to be able to create basic assets on the fly, especially to capitalize on timely memes.
|
Feb 17, 2022 |
|
Instagram Adds Stories Likes to Provide Insight on Viewer Engagement
|
Feb 17, 2022 |
|
POV: TikTok Strategy (Posting daily with brand owned creators)
|
Feb 15, 2022 |
|
POV: Mid Tier TikTok approach (5x per week + some face in front of camera work)
|
Feb 15, 2022 |
|
POV: Low Frequency TikTok approach
|
Feb 15, 2022 |
|
LONG FORM: POV on TikTok approaches right now
|
Feb 15, 2022 |
|
Look out for Instagram Hacker Scams
|
Feb 08, 2022 |
|
POV: On DTC Newsletter and Podcast Episode 172 with Youthforia Founder Fiona Co Chan (specifically TikTok execution)
|
Feb 08, 2022 |
|
POV: Metaverse
|
Feb 03, 2022 |
|
POV: Instagram Reels
|
Feb 03, 2022 |
|
Rant on the importance of TikTok and why brands need to contribute time and attention there.
|
Jan 25, 2022 |
|
Rant on why Motion Graphics are so important
|
Jan 25, 2022 |
|
New TikTok Data Reveals the Positive Impact of Creator Content
|
Jan 20, 2022 |
|
We Dont Talk About Bruno + TikTok
|
Jan 20, 2022 |
|
Instagram Subscriptions?
|
Jan 20, 2022 |
|
Golden Age of Creators For TikTok
|
Jan 12, 2022 |
|
Instagram testing in-feed changes.
|
Jan 10, 2022 |
|
Top 9 Social Media Trends to Prepare for in 2022
|
Jan 05, 2022 |
|
Advocating for experimentation on alternative social network Ads platforms
|
Dec 20, 2021 |
|
Little rant on not abandoning Facebook/Instagram
|
Dec 20, 2021 |
|
TikTok's Planning to Open its Own 'TikTok Kitchen' Chain of Delivery-Only Restaurants
|
Dec 20, 2021 |
|
POV: Pinterest predicts and the Pinterest platform in general
|
Dec 20, 2021 |
|
RANT: Be more efficient with your content creation process, especially when outsourced.
|
Dec 14, 2021 |
|
TikTok and why I think brands need to contribute on the client side in some way.
|
Dec 14, 2021 |
|
Instagram is experimenting with Favorites, a way for you to decide whose posts you want to see higher up, and we’re working on another option to see posts from people you follow in chronological order
|
Dec 09, 2021 |
|
POV on how to plan your content needs
|
Dec 09, 2021 |
|
Rant on the importance of Community Management.
|
Dec 01, 2021 |
|
Some tactical tips for post-Thanksgiving shopping weekend.
|
Dec 01, 2021 |
|
Rant on what works and doesnt work with content
|
Nov 19, 2021 |
|
Advocating for more PGC.
|
Nov 18, 2021 |
|
Dont overthink or over-craft your social media efforts. Have some fun and let your social media manager dare to fail
|
Nov 18, 2021 |
|
15 User-Generated Content Statistics That Prove Its Worth
|
Nov 11, 2021 |
|
Instagram Launches 'Add Yours' Sticker to Facilitate More Engagement in Stories
|
Nov 08, 2021 |
|
On reserving some space for experimentation and failure with your social media efforts.
|
Nov 04, 2021 |
|
Arming your social media manager with surprise and delight codes for customers and fans
|
Nov 04, 2021 |
|
New! Instagram Stories Link Stickers Are Now Available to Everyone
|
Oct 28, 2021 |
|
Some noteworthy Instagram updates
|
Oct 25, 2021 |
|
Advocating for Iconosquare (The "Advanced" tier if possible)
|
Oct 20, 2021 |
|
26 Predictions for Social Media Marketing in 2022
|
Oct 20, 2021 |
|
Another RANT about Instagram Followers
|
Oct 20, 2021 |
|
Hashtags Update Follow Up (And a call to arms to always be experimenting)
|
Oct 13, 2021 |
|
Finding your brand personality and then putting it out there.
|
Oct 13, 2021 |
|
RANT on not micromanaging and overthinking micro-content
|
Oct 13, 2021 |
|
Instagram ditches the IGTV brand and combines everything but reels into an Instagram video format
|
Oct 08, 2021 |
|
POV on buying TikTok Followers
|
Oct 08, 2021 |
|
Don't be so binary with content. Make sure you are willing AND ABLE to diversify your content!
|
Oct 03, 2021 |
|
Facebook ain't dead yet.
|
Oct 03, 2021 |
|
POV: Facebook Reels
|
Sep 30, 2021 |
|
Some Do's when it comes to Hashtags
|
Sep 30, 2021 |
|
POV: Pinterest Lite.
|
Sep 29, 2021 |
|
Q4 Alternative Tactics (while everyone else is focused on DTC)
|
Sep 29, 2021 |
|
Q4 2021 Strategy Recs: Allocate funds for more TikTok prospecting via paid on the platform
|
Sep 23, 2021 |
|
Q4 2021 Strategy Recs: Create on brand statements that convey personality and sell your product (include package or logo)*
|
Sep 23, 2021 |
|
Q4 2021 Strategy Recs: TikTok Episodic content is here: This Qtr brands should be ON TikTok and under our new recs!
|
Sep 23, 2021 |
|
Instagram Publishes New Holiday Season Guide, Highlighting its Latest eCommerce Additions
|
Sep 22, 2021 |
|
Brand Collaborations = Big Buyer!
|
Sep 15, 2021 |
|
POV: On KPIs on content and/or Instagram Feed Analytics
|
Sep 14, 2021 |
|
Early Results with TikTok Promote
|
Sep 14, 2021 |
|
Quick POV: With social media, sometimes less is more!
|
Sep 09, 2021 |
|
POV: New Report Looks at Influencer Payment Expectations Based on Audience Size and Platform
|
Sep 09, 2021 |
|
Little PSA: On Boosting Content
|
Sep 02, 2021 |
|
Instagram Collab Feature for Posts and Reels
|
Aug 30, 2021 |
|
A little rant about being too analytical with your organic social media efforts.
|
Aug 24, 2021 |
|
POV: The TikTok Content Creation Dilemma
|
Aug 24, 2021 |
|
Quick POV on TikTok Ads
|
Aug 20, 2021 |
|
Goals, Strategies and Tactics Need to Match Your Desired Outcome
|
Aug 19, 2021 |
|
POV: How to get more value out of your influencer relationships
|
Aug 11, 2021 |
|
POV on Content: Sometimes the words come first!
|
Aug 05, 2021 |
|
POV: Lifestyle content and its place in your social content
|
Aug 02, 2021 |
|
POV: On curated content and being more open minded about sharing more of your personality as a brand
|
Jul 29, 2021 |
|
Q3 Agency Recommendations
|
Jul 24, 2021 |
|
TikTok Just Launched Spark Ads. What Does It Mean for Marketers?
|
Jul 21, 2021 |
|
Get in the mix with memes
|
Jul 19, 2021 |
|
With Instagram, don't be too narrowly focused on any one KPI.
|
Jul 15, 2021 |
|
POV on how to (and not to) approach TikTok
|
Jul 13, 2021 |
|
POV on what you need in your Social Media Management stack
|
Jul 13, 2021 |
|
Right now is a great time to reflect on what content works either visually OR data-wise
|
Jul 07, 2021 |
|
How to Add Links to Instagram Stories (Even Without 10K Followers!)
|
Jul 07, 2021 |
|
Paid Social Categories: Deeper Dive
|
Jun 29, 2021 |
|
Facebook Launches Live Audio Rooms
|
Jun 29, 2021 |
|
Perspective on different types of paid social
|
Jun 23, 2021 |
|
Three types of content categories and how to approach them mentally
|
Jun 23, 2021 |
|
Community Management is the most important part of social
|
Jun 15, 2021 |
|
Think about ART and SCIENCE more!
|
Jun 15, 2021 |
|
Core Asset Kit Needed for Social Media
|
Jun 08, 2021 |
|
Quick rant on why getting verified on Instagram doesnt really matter for most brands and people.
|
Jun 08, 2021 |
|
LinkedIn Adds New 'Boost' Option for Organic Posts
|
Jun 02, 2021 |
|
Instagram Expands Its Test of Reels Ads to More Regions
|
Jun 02, 2021 |
|
Twitter Pauses Public Requests for Profile Verification, Just a Week After Re-Launch
|
Jun 02, 2021 |
|
Rant: You need to find ways to be more salesy (while still on brand) in your social media content plan.
|
Jun 01, 2021 |
|
Twitter Spaces: I think I am a fan!
|
Jun 01, 2021 |
|
POV: The right content approach for social media.
|
May 26, 2021 |
|
POV: You need more motion graphics in your content mix!
|
May 25, 2021 |
|
Social Media is a Horizontal and not a vertical
|
May 25, 2021 |
|
POV: Seek influencers with smaller, more intimate communities over larger ones!
|
May 20, 2021 |
|
Meta: Podcast about a Podcast (In The Sauce)
|
May 19, 2021 |
|
POV on Live Shopping Fridays from Facebook
|
May 19, 2021 |
|
Facebook Updates iOS 14.5 Prompt to Encourage Users to Keep Data Tracking On
|
May 11, 2021 |
|
Instagram allows you to auto caption stories with a sticker.
|
May 10, 2021 |
|
Hire your Social Media Team and then let them go win you a championship!
|
May 04, 2021 |
|
When it comes to TikTok (and content in general) know when to be FAST!
|
May 03, 2021 |
|
Apple iOS changes are here. DTC will get tougher but organic social and retail velocity support should win!
|
Apr 28, 2021 |
|
Be strategic....and then go and work with those influencers!
|
Apr 27, 2021 |
|
Attn Brands: Stop focusing on the wrong things
|
Apr 26, 2021 |
|
Have your social media team in the room early on.
|
Apr 20, 2021 |
|
POV: On the importance of curated content.
|
Apr 20, 2021 |
|
Likes and comments are not the only measure of performance
|
Apr 16, 2021 |
|
Video content is mission critical for brand awareness
|
Apr 16, 2021 |
|
Twitter: Worth some (re)investigating
|
Apr 13, 2021 |
|
Focus on DTP (Describe The Product) AND DTC (Describe The Category) Content
|
Apr 13, 2021 |
|
Look to create simple motion graphics and animations more.
|
Apr 09, 2021 |
|
A breakdown of ads from OWYN
|
Apr 08, 2021 |
|
Instagram Reels - get involved!
|
Apr 08, 2021 |
|
POV: Reels Remixes
|
Mar 31, 2021 |
|
Clubhouse competitors and the live audio format Renaissance
|
Mar 31, 2021 |
|
Quick POV on the David Dobrik situation
|
Mar 25, 2021 |
|
Facebook shares details of a coming newsletter platform to attract creators
|
Mar 25, 2021 |
|
What you should be looking for when gauging success on TikTok
|
Mar 25, 2021 |
|
POV: iOS 14 Update
|
Mar 16, 2021 |
|
POV: Its time to get on TikTok and poke around a bit.
|
Mar 16, 2021 |
|
Create more content that highlights your WHY!
|
Mar 08, 2021 |
|
POV: Update on Instagram potentially hiding like counts
|
Mar 08, 2021 |
|
Just a little rant on why influencers have to be a part of your social media plan
|
Mar 03, 2021 |
|
POV on the importance of the Retailer Call Out Video
|
Mar 03, 2021 |
|
POV on TikTok and why you need to go deeper with your understanding of it
|
Mar 03, 2021 |
|
Q2 Strategy Recommendation: Use Graphics, Illustrations and Carousels to sell your WHY
|
Feb 24, 2021 |
|
POV: On supporting Retail velocity
|
Feb 24, 2021 |
|
Pinterest POV, Feb 2021
|
Feb 15, 2021 |
|
Instagram Plans to Launch Multi-Participant Live-Streams Later This Month
|
Feb 15, 2021 |
|
Instagram's Developing a TikTok-Style Vertical Feed for Stories
|
Feb 08, 2021 |
|
Striking the most authentic influencer partnerships
|
Feb 08, 2021 |
|
Getting more legs and value out of old photos for your brand.
|
Feb 03, 2021 |
|
POV: Clubhouse
|
Feb 03, 2021 |
|
13 Influencer Marketing Trends to Watch in 2021
|
Jan 27, 2021 |
|
27 Facebook Demographics to Inform Your Strategy in 2021
|
Jan 25, 2021 |
|
POV: Surprise and delight codes.
|
Jan 19, 2021 |
|
Social media does not equal e-commerce. It is much more holistic than that!
|
Jan 19, 2021 |
|
Early POV on Clubhouse
|
Jan 19, 2021 |
|
POV about posting on social during MLK Day and Inauguration Day
|
Jan 19, 2021 |
|
POV: On the good practice of doing social audits from time to time.
|
Jan 11, 2021 |
|
New Year's Resolution: Get out there and try with something new, like TikTok
|
Jan 11, 2021 |
|
POV: Community Management is THE KPI for social media
|
Jan 04, 2021 |
|
Social Strategy Tip: Go deep on core platforms before you go wide on alternative ones.
|
Dec 15, 2020 |
|
Q1 2021- Agency Recommendation: More Personality Drive Content (PDC)!
|
Dec 10, 2020 |
|
With social media, play where you can win!
|
Dec 08, 2020 |
|
Brand: Is more important than ever. Be sure to invest in yours!
|
Dec 01, 2020 |
|
Dont shortchange your social media efforts
|
Dec 01, 2020 |
|
Exciting Instagram updates for Influencers and Brands
|
Nov 24, 2020 |
|
Some thoughts on where to find value on social networks
|
Nov 19, 2020 |
|
Instagram Adds Keyword Search in Addition to Profiles and Tags
|
Nov 19, 2020 |
|
POV: Twitter Fleets
|
Nov 18, 2020 |
|
POV: What most brands do wrong when it comes to social media
|
Nov 13, 2020 |
|
POV: The Meme-ification of Instagram
|
Nov 11, 2020 |
|
Facebook Provides New Ad Copy Tips to Help Maximize Performance
|
Nov 11, 2020 |
|
How to think about E-commerce as we approach 2021
|
Nov 04, 2020 |
|
Rant about content creation and curation for 2021
|
Nov 02, 2020 |
|
Why aren't Top or Recent posts showing up for a particular Instagram hashtag page?
|
Oct 30, 2020 |
|
Experts Predict Top 10 Social Media Trends for 2021
|
Oct 27, 2020 |
|
Snapchat is worthing taking a look at
|
Oct 22, 2020 |
|
Another rant about the irrelevance of Instagram Followers
|
Oct 20, 2020 |
|
Perspective shared by Stephanie Stabulis about Instagram KPIs and tactics to achieve them.
|
Oct 16, 2020 |
|
Instagram expands shopping on IGTV (and soon to Reels too)
|
Oct 15, 2020 |
|
POV on LinkedIn right now
|
Oct 06, 2020 |
|
Q4 2020 Strategy Recommendations- Landing Page Architecture and Buyer Behavior Experimentation
|
Sep 30, 2020 |
|
Q4 Strategy Recommendation: Solicit Word of Mouth and Social Proof Marketing
|
Sep 30, 2020 |
|
Q4 2020 Strategy Recommendations: UGC, PGC, AGC is a must!
|
Sep 30, 2020 |
|
Quick POV on Amazon Prime Day
|
Sep 28, 2020 |
|
Facebook Removes the 20% Text Limit on Ad Images
|
Sep 25, 2020 |
|
Q4 2020 Recommendations: Instagram Reels
|
Sep 23, 2020 |
|
Q4 2020 Strategy Recommendation: SUPPORT YOUR SALES CHANNEL(S)
|
Sep 22, 2020 |
|
Facebook Advertising In Q4 During an Election Year
|
Sep 21, 2020 |
|
Facebook Announces New Limits on How Many Ads Pages Can Run Concurrently
|
Sep 21, 2020 |
|
E-commerce: Facilitator? Commodity? or Brand? Which one do you want to be?
|
Sep 20, 2020 |
|
POV: Instagram Followers (September 2020)
|
Sep 17, 2020 |
|
High Profile Celebrities Are 'Freezing' Their Facebook and Instagram Accounts in Protest Over Hate Speech
|
Sep 16, 2020 |
|
Tips for launching a new brand or product on social
|
Sep 10, 2020 |
|
Instagram Reels are REAL and worth a second look!
|
Sep 08, 2020 |
|
Instagram carousels are the most engaging post type.
|
Sep 01, 2020 |
|
Instagram Checkout: Everything You Need to Know
|
Aug 27, 2020 |
|
Facebook is bringing a shop section to its app, while Instagram expands live shopping
|
Aug 27, 2020 |
|
POV: Instagram Rolls Out Suggested Posts at the End of Your Following Feed to All Users
|
Aug 20, 2020 |
|
Dont be so binary. Get in the middle, dare to be wrong, but reap the benefits from DOING!
|
Aug 17, 2020 |
|
POV: Social media is a horizontal layer of your business and not a subsection of your marketing vertical.
|
Aug 11, 2020 |
|
POV on Hashtags being encouraged by Facebook.
|
Aug 07, 2020 |
|
POV: Instagram Reels
|
Aug 05, 2020 |
|
Brands and Restaurants = Great Partners?
|
Aug 05, 2020 |
|
Facebook advertising boycott results...
|
Aug 03, 2020 |
|
POV: Snapchat Brand Profiles
|
Jul 28, 2020 |
|
POV: Influencers as part of your "new information" marketing plan.
|
Jul 21, 2020 |
|
POV: The importance of social media engagement
|
Jul 15, 2020 |
|
POV: TikTok Ban
|
Jul 08, 2020 |
|
Facebook Adds Custom Audience Creation Options Based on Shopping Activity
|
Jul 02, 2020 |
|
Instagram Tests Shopping Tags in Post Captions
|
Jun 22, 2020 |
|
Instagram Outlines Steps to Address Potential Areas of Racial Inequality on its Platform
|
Jun 19, 2020 |
|
POV: Rethinking ROI of Influencer Marketing
|
Jun 17, 2020 |
|
POV: How to get back to business, but with a commitment to change and diversity.
|
Jun 09, 2020 |
|
POV: #BlackoutTuesday and social media
|
Jun 02, 2020 |
|
Instagram to start sharing revenue with creators on IGTV
|
May 29, 2020 |
|
POV: Facebook Shops
|
May 27, 2020 |
|
POV: TikTok May 2020
|
May 21, 2020 |
|
POV: Get your email game right
|
May 19, 2020 |
|
Interact Boulder put out a very helpful newsletter on how the industry is adapting to COVID-19
|
May 13, 2020 |
|
Updates coming to Instagram Story navigation and consumption
|
May 12, 2020 |
|
UGC is such an important part of your content strategy going forward.
|
May 05, 2020 |
|
POV: Amazon Live
|
May 05, 2020 |
|
POV: Take advantage of the increased attention RN, especially on Instagram!
|
Apr 28, 2020 |
|
POV: Getting scrappy and finding business from your past E-commerce sales data
|
Apr 28, 2020 |
|
Two Tactics for now: Paid social for awareness + harvesting community
|
Apr 21, 2020 |
|
POV: Upgrades and Updates to IGTV
|
Apr 14, 2020 |
|
During COVID-19 if you cant play offense and you dont want to just sit on defense, trying deploying special teams.
|
Apr 06, 2020 |
|
POV: E-commerce VS. Retail VS. Amazon in April 2020
|
Apr 06, 2020 |
|
POV: Brands should be supporting Retailer efforts even more than E-commerce and Amazon right now
|
Apr 02, 2020 |
|
POV: giveaways are a smart play right now for exposure
|
Mar 27, 2020 |
|
Tips for using Instagram Live while we are all quarantined.
|
Mar 25, 2020 |
|
POV: Leverage TikTok use right now, learn the platform and engage creators!
|
Mar 24, 2020 |
|
POV: Leveraging Fitness Studio Trainers, RDs or really anyone with influence during this quarantine.
|
Mar 24, 2020 |
|
Online searches around health benefits and immune system support are significantly up!
|
Mar 23, 2020 |
|
POV: Influencer marketing is a good, value buy during COVID-19 isolation.
|
Mar 20, 2020 |
|
What Gen Z wants from media?
|
Mar 06, 2020 |
|
POV: Coronavirus and whether or not brands should post memes or be playful about it.
|
Mar 06, 2020 |
|
POV: Stop overthinking your Instagram Grid.
|
Mar 06, 2020 |
|
POV: Twitter's Fleets and LinkedIn Stories
|
Mar 06, 2020 |
|
POV: On Influencer engagements for your brand
|
Mar 04, 2020 |
|
The religion of supporting retail velocity with paid social and influencers.
|
Feb 24, 2020 |
|
Social media recommendations for any brand selling a product in a B2C model
|
Feb 10, 2020 |
|
POV: Brand collaborations and giveaways are a smart play - Double Down!
|
Feb 04, 2020 |
|
7 Ad Design & Ad Testing Best Practices for Facebook & Social Creative (C/O:Tinuiti)
|
Jan 30, 2020 |
|
POV: USE the Facebook Ads Library and borrow from the best.
|
Jan 23, 2020 |
|
LinkedIn offers the most upside of any social network right now.
|
Jan 13, 2020 |
|
POV: Approach to content in 2020
|
Jan 06, 2020 |
|
POV: Supporting Retail velocity with influencers
|
Dec 16, 2019 |
|
Social Media Predictions for 2020
|
Dec 09, 2019 |
|
ATTN: Retailer Buyers- Instagram Follower counts DO NOT MATTER
|
Dec 03, 2019 |
|
POV: Some social media recommendations for Q1 2020
|
Dec 02, 2019 |
|
POV: Influencer strategy update as we approach 2020
|
Nov 25, 2019 |
|
POV: What matters when it comes to social media...
|
Nov 18, 2019 |
|
POV: On Instagram starting to hide likes on posts.
|
Nov 11, 2019 |
|
POV: Paid Social (Nov 2019)
|
Nov 06, 2019 |
|
POV: Big believer in email and text.
|
Nov 04, 2019 |
|
POV On Twitter and Facebook's positions on political ads
|
Nov 04, 2019 |
|
FTC Rules Selling Fake Followers and Engagement is Illegal
|
Oct 28, 2019 |
|
FTC coming down on Sunday Riley for writing fake reviews.
|
Oct 23, 2019 |
|
POV: Facebook's new Stories templates for businesses.
|
Oct 21, 2019 |
|
POV: Instagram Giveaways.
|
Oct 08, 2019 |
|
Instagram Killing The Following Tab
|
Oct 08, 2019 |
|
Most important component of social media is...
|
Oct 07, 2019 |
|
Creating a Community With Facebook Groups
|
Oct 03, 2019 |
|
POV: Social Media in q4 2019 and Beyond
|
Oct 01, 2019 |
|
Some love for Daily Carnage and be careful with Third Party Platforms on IG
|
Sep 23, 2019 |
|
Facebook rolls out new video tools, plus Instagram and IGTV scheduling feature
|
Sep 17, 2019 |
|
New Study Looks at How Emojis, Videos and Caption Lengths Impact Instagram Post Performance
|
Sep 16, 2019 |
|
Supporting your Retailer relationships
|
Sep 09, 2019 |
|
New Study Examines How Brand Engagement on Social Influences Purchase Behavior
|
Sep 03, 2019 |
|
Will Instagram Business Profile Reach Follow the Same Path as Facebook Pages?
|
Aug 26, 2019 |
|
POV: Facebook Ads more badges to pages...
|
Aug 26, 2019 |
|
POV: Twitter Updates and Platform Focus
|
Aug 26, 2019 |
|
IGTV Tips Based on the Success of Thrillist
|
Aug 22, 2019 |
|
POV: Kroger + TikTok E-commerce Partnership
|
Aug 22, 2019 |
|
POV: On Instagram Hashtag Strategy.
|
Aug 12, 2019 |
|
TikTok and GIPHY Integration
|
Aug 06, 2019 |
|
POV: Barney's filing for bankruptcy
|
Aug 06, 2019 |
|
POV: Paid social is your ticket to social media success...
|
Aug 05, 2019 |
|
POV: Influencer Pricing and Market.
|
Jul 29, 2019 |
|
THE THREE KEYS TO CRUSHING INFLUENCER MARKETING IN 2019 AND BEYOND
|
Jul 25, 2019 |
|
On Followers and Twitter Search
|
Jul 22, 2019 |
|
On Competitor Analysis
|
Jul 22, 2019 |
|
Standing Out From The Clutter On Instagram
|
Jul 15, 2019 |
|
Instagram Engagement is DOWN
|
Jul 11, 2019 |
|
Instagram Stories and hacks for more strategic consumption.
|
Jul 01, 2019 |
|
Put more content out with your packaging in it!
|
Jul 01, 2019 |
|
POV: 8 Social Media stats you shouldn't ignore
|
Jun 25, 2019 |
|
Pinterest is back?
|
Jun 17, 2019 |
|
Instagram: Branded Content Ads
|
Jun 10, 2019 |
|
POV: Engagement on social platforms
|
Jun 03, 2019 |
|
POV: Make sure your digital touch points are not broken!
|
May 28, 2019 |
|
POV: Supporting your main sales channel
|
May 28, 2019 |
|
POV: Facebook Ad Library
|
May 23, 2019 |
|
Influencer Marketing Stats and Tactics
|
May 22, 2019 |
|
POV: Influencer Plan of Attack
|
May 21, 2019 |
|
POV: @shop on Instagram
|
May 13, 2019 |
|
Hack to get Amazon and Retail customers to your website.
|
May 10, 2019 |
|
POV: Some mistakes brands are making right now.
|
May 10, 2019 |
|
POV: Where you should and should not be investing your time.
|
May 06, 2019 |
|
POV: Facebook F8 and the platform in general.
|
May 02, 2019 |
|
POV: Influencers - May 2019
|
Apr 29, 2019 |
|
POV: Changing landscape of Instagram
|
Apr 25, 2019 |
|
POV: Instagram decreasing prominence of likes- a good thing!
|
Apr 22, 2019 |
|
Context is king.
|
Apr 15, 2019 |
|
POV: Instagram adds Poll Stickers to Story Ads
|
Apr 08, 2019 |
|
Q2 2019: Sircle Media Recommendations
|
Apr 01, 2019 |
|
POV: Instagram’s “About This Account” update
|
Mar 27, 2019 |
|
Hot take: LinkedIn Right Now
|
Mar 25, 2019 |
|
POV: Checkout on Instagram
|
Mar 20, 2019 |
|
POV: Supporting Retail with paid media
|
Mar 11, 2019 |
|
POV: Some new Instagram updates
|
Mar 07, 2019 |
|
POV: Stop overthinking social content so much.
|
Mar 06, 2019 |
|
POV: Is content marketing actual advertising?
|
Mar 04, 2019 |
|
Instagram updates to IGTV and Collections?
|
Feb 25, 2019 |
|
POV: Upping your Instagram Story Game
|
Feb 25, 2019 |
|
Do’s and Don’ts of Social Media in 2019
|
Feb 20, 2019 |
|
Instagram Purge: Don’t sweat it!
|
Feb 13, 2019 |
|
IGTV: Teasers in the main Instagram feed
|
Feb 11, 2019 |
|
Rant: Include your Social Media Manager in more convos
|
Feb 11, 2019 |
|
POV: Break your bad social media habits.
|
Feb 11, 2019 |
|
Instagram Stories: Links and Expanded Promotion Tools
|
Jan 30, 2019 |
|
Rant: How much should you spend on paid social?
|
Jan 29, 2019 |
|
Rant: Video is mandatory and you need to get with it...
|
Jan 28, 2019 |
|
POV: Klear Report on Instagram Sponsored Posts
|
Jan 22, 2019 |
|
POV: Instagram Story Highlights
|
Jan 14, 2019 |
|
POV: Don’t dismiss a social network without all of the facts
|
Jan 10, 2019 |
|
Facebook Adds CTA Stickers to Stories
|
Jan 07, 2019 |
|
POV: Paid Social in 2019 (Higher CPMs and content at scale)
|
Jan 07, 2019 |
|
POV: Paid Social for 2019
|
Dec 12, 2018 |
|
POV: Think science before art when making content.
|
Dec 10, 2018 |
|
POV: Social platform usage in “the now”...
|
Dec 10, 2018 |
|
Q1 2019: Tactic Recommendations
|
Dec 03, 2018 |
|
POV: Devaluing Twitter “Followers”
|
Nov 30, 2018 |
|
POV: Why social media engagement doesn’t matter that much.
|
Nov 30, 2018 |
|
POV: Quintly report on Instagram best practices
|
Nov 28, 2018 |
|
Rant: Visual content and how to measure the value
|
Nov 28, 2018 |
|
POV: Where to invest time and money in 2019
|
Nov 26, 2018 |
|
POV: Think science before art, when creating content.
|
Nov 20, 2018 |
|
Instagram Update: Reducing inauthentic activity
|
Nov 19, 2018 |
|
Rant: Diversify and don’t just focus on Instagram
|
Nov 19, 2018 |
|
POV- Invest in email marketing
|
Nov 12, 2018 |
|
Amazon tests search based retargeting
|
Nov 06, 2018 |
|
POV: Three types of paid social.
|
Nov 05, 2018 |
|
Rant: Investing more in Instagram Stories
|
Nov 03, 2018 |
|
POV: YouTube Premieres
|
Oct 23, 2018 |
|
Rant: STOP sleeping on Facebook
|
Oct 23, 2018 |
|
POV: Where you need to invest your social media dollars.
|
Oct 22, 2018 |
|
Rant: Optimizing your brand’s Amazon experience
|
Oct 17, 2018 |
|
Rant: Social Media Manager is hard to pull off with one person
|
Oct 17, 2018 |
|
Rant: Underestimating and under investing in Amazon
|
Oct 15, 2018 |
|
POV: Instagram Lessons From Smarties Brand
|
Oct 10, 2018 |
|
11 Important Facebook Updates For 2019
|
Oct 08, 2018 |
|
POV - Instagram’s Nametag Feature
|
Oct 04, 2018 |
|
POV: Instagram Shoppable Story Stickers
|
Oct 04, 2018 |
|
POV- Facebook Relevance Score
|
Oct 03, 2018 |
|
POV- Facebook Groups for brands and businesses
|
Oct 01, 2018 |
|
POV- Tips for gaming algorithms
|
Oct 01, 2018 |
|
Q4- Quick POV on where attention is
|
Oct 01, 2018 |
|
Q4 2018 Strategy: Pinterest
|
Sep 24, 2018 |
|
POV: Secretly using bots and buying followers
|
Sep 20, 2018 |
|
POV: Facebook pages being able to join Facebook groups
|
Sep 20, 2018 |
|
POV: Working with influencers with depth
|
Sep 17, 2018 |
|
Q4 2018 Strategy: Facebook
|
Sep 14, 2018 |
|
Q4 2018 Strategy: Instagram
|
Sep 14, 2018 |
|
Q4 2018 Strategy: WPROMOTE - Mid Year 2018 Report
|
Sep 14, 2018 |
|
Q4 2018 Strategy: IGTV
|
Sep 14, 2018 |
|
Q4 2018 Strategy: Twitter
|
Sep 14, 2018 |
|
Q4 2018 Strategy: Content
|
Sep 14, 2018 |
|
Rant: Why you shouldn’t sweat Instagram Likes
|
Sep 06, 2018 |
|
Rant: Brand and Agency conversations in 2018
|
Sep 04, 2018 |
|
POV: Facebook Ad Targeting
|
Aug 27, 2018 |
|
POV: Facebook Story Highlights
|
Aug 22, 2018 |
|
POV: Instagram's new recommendations feature
|
Aug 22, 2018 |
|
POV: News and online content consumption trends
|
Aug 22, 2018 |
|
Interviews - with hires and clients should be 2-sided
|
Aug 20, 2018 |
|
POV- On the value Sircle Media brings
|
Aug 20, 2018 |
|
POV: Facebook and Instagram Advertising
|
Aug 15, 2018 |
|
Don’t sleep on August
|
Aug 13, 2018 |
|
Instagram DM- For sales prospecting
|
Aug 06, 2018 |
|
POV- Social Media Agencies
|
Aug 02, 2018 |
|
Social Media is not just a marketing vertical
|
Jul 30, 2018 |
|
Social media metrics don’t matter
|
Jul 30, 2018 |
|
POV - Video Content is a must
|
Jul 30, 2018 |
|
Sircle Media: Works
|
Jul 27, 2018 |
|
The 3 Pillars: Content, Engagement and Growth
|
Jul 25, 2018 |
|
IGTV: Compelling Content Resource
|
Jul 23, 2018 |
|
Influencer Marketing: Think before you select your partners.
|
Jul 16, 2018 |
|
Hot Take: Influencer Engagement Plan
|
Jul 03, 2018 |
|
Hot Take: Info and Ads Section on Facebook
|
Jul 02, 2018 |
|
Instagram Video Chat
|
Jul 02, 2018 |
|
Q3 2018 Recommendations: Facebook
|
Jun 27, 2018 |
|
Q3 2018 Recommendations: YouTube and LinkedIn
|
Jun 27, 2018 |
|
Q3 2018 Recommendations: Twitter
|
Jun 27, 2018 |
|
Q3 2018 Recommendations: Instagram
|
Jun 27, 2018 |
|
Q3 2018 Recommendations: Quality over Quantity with content
|
Jun 27, 2018 |
|
IHOB- Very Smart Marketing Play
|
Jun 25, 2018 |
|
Harry's: Another brand doing things right.
|
Jun 24, 2018 |
|
Hot Take: Facebook’s Brand Collabs Manager
|
Jun 21, 2018 |
|
Hot Take: IGTV
|
Jun 20, 2018 |
|
Greats- Another brand doing digital right
|
Jun 15, 2018 |
|
On Podcasts and the potential...
|
Jun 15, 2018 |
|
Outerknown: A brand doing digital right.
|
Jun 12, 2018 |
|
Mobile first, should be your mentality.
|
Jun 11, 2018 |
|
Breaking up with clients who then change their ways...
|
Jun 06, 2018 |
|
What the Instagram Algorithm takes into consideration
|
Jun 04, 2018 |
|
Don’t get lost in the metrics to determine success
|
Jun 04, 2018 |
|
On attacking influencers on 3 fronts
|
May 31, 2018 |
|
On respecting and experimenting with voice
|
May 29, 2018 |
|
Tactics for getting more value from brand collaborations
|
May 24, 2018 |
|
Deploy better tactics with your large influencer partners
|
May 24, 2018 |
|
Anchor transcription bugs
|
May 24, 2018 |
|
Voice: What I learned at VoiceCon
|
May 23, 2018 |
|
Social content can be more natural and less forced.
|
May 21, 2018 |
|
On being grateful
|
May 21, 2018 |
|
Pinterest POV: May 2018
|
May 14, 2018 |
|
Support Retail Relationships with social media.
|
May 09, 2018 |
|
Don’t over post on social media to hit a quota.
|
Apr 30, 2018 |
|
Are Instagram pods or bots a good idea?
|
Apr 30, 2018 |
|
LinkedIn Hack
|
Apr 23, 2018 |
|
Facebook fans are not the goal.
|
Apr 19, 2018 |
|
Use Twitter Search and reap the benefits.
|
Apr 17, 2018 |
|
Facebook advertising is very strong in April 2018!
|
Apr 16, 2018 |
|
Communication and Level Setting with your agency
|
Apr 11, 2018 |
|
Trust your trainer and follow their regimen to win...
|
Apr 10, 2018 |
|
Being good to your employees is key.
|
Apr 09, 2018 |
|
Instagram Influencer hack
|
Apr 05, 2018 |
|
Contradictions will hurt your social media efforts.
|
Apr 04, 2018 |
|
Instagram POV at end of Q1
|
Mar 26, 2018 |
|
Undervaluing the Social Media Manager role
|
Mar 16, 2018 |
|
Hardest part of running a client services agency.
|
Mar 12, 2018 |
|
Social media helps you sell.
|
Mar 12, 2018 |
|
Don’t sleep on Community Management
|
Mar 12, 2018 |
|
Experiment on social media
|
Mar 12, 2018 |
|
Instagram Stories POV
|
Mar 08, 2018 |
|
Business drives social media and not the other way around.
|
Mar 05, 2018 |
|
On Social Media Management
|
Mar 05, 2018 |
|
Vero: Hero or Zero
|
Feb 27, 2018 |
|
Art and Science.
|
Feb 26, 2018 |
|
KPIs of social media (Ext)
|
Feb 20, 2018 |
|
KPI’s from social media.
|
Feb 20, 2018 |
|
PR Firms don’t do social well.
|
Feb 16, 2018 |
|
Instagram POV - deeper dive
|
Feb 14, 2018 |
|
Websites are important.
|
Feb 12, 2018 |
|
Social Media Manager Role
|
Feb 12, 2018 |
|
Video Content POV
|
Feb 09, 2018 |
|
Over analyzing social content.
|
Feb 06, 2018 |
|
Instagram Ads Work
|
Feb 05, 2018 |
|
Instagram: what matters in ‘18
|
Jan 29, 2018 |
|
On working with good people..
|
Jan 24, 2018 |
|
How I use social networks now.
|
Jan 17, 2018 |
|
Do not under invest in social
|
Jan 16, 2018 |
|
POV on IG, Jan 2018
|
Jan 12, 2018 |
|
POV on how to use Instagram
|
Jan 12, 2018 |
|
POV on Instagram Followers
|
Jan 04, 2018 |