Digital Download with Paul Sutton

By Paul Sutton, Digital Marketing Consultant

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Category: Marketing

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Subscribers: 4
Reviews: 0
Episodes: 116

Description

The latest thinking in marketing, social media and public relations strategy.

Episode Date
My Business Very Nearly Cost Me My Home
Dec 06, 2023
Screen Time, Burnout & techtimeout
Nov 22, 2023
Need to Know: The Impact of Technology on the Future of PR
Nov 08, 2023
Need to Know: Google Analytics 4 for Communications Pros
Oct 25, 2023
Need to Know: The Future of Social Media
Oct 11, 2023
Need to Know: Sustainable Business Communications
Sep 27, 2023
Need to Know: The Impact of AI on Communications
Sep 13, 2023
‘Need to Know’ season trailer
Sep 06, 2023
Climate Crisis: What Are Communicators’ Moral Obligations?
Jul 20, 2022
What do Consumers Want from Brands in 2022?
Jul 06, 2022
Metaverse Marketing: Hope or Hype?
Jun 22, 2022
How to Be Yourself on Social Media
Jun 08, 2022
Personality Goes a Long Way: The Importance of Brand Voice
May 18, 2022
Facebook Advertising: The End is Nigh
May 04, 2022
Why Do You Still Have a Facebook Page?
Apr 20, 2022
Media, Celebrities & the Balance of Power
Apr 06, 2022
Wikipedia for Business
Mar 21, 2022
NFTs. WTF?!
Mar 07, 2022
PR Survived the Pandemic! Or Did It?
Feb 21, 2022
How to Futureproof Your Career for 2022
Dec 07, 2021
3 Key Challenges for Public Relations in 2022
Dec 01, 2021
Tackling Sustainability & Avoiding Greenwashing
Nov 24, 2021
The Downsides of Personal Branding
Nov 10, 2021
Maybe It’s Time to Quit Facebook
Nov 03, 2021
Is Share of Search the Missing Link in Comms Measurement?
Oct 27, 2021
The Most Popular Metrics in PR in 2021
Oct 20, 2021
What Does it Take to Build and Market an App?
Oct 13, 2021
Is Digital Connectivity Bad for our Mental Health? [rebroadcast]
Oct 10, 2021
Trolling & Online Abuse: Enough is Enough
Jul 14, 2021
Socially Mobile: Helping PR Practitioners Increase Their Earning Potential
Jun 23, 2021
Courage as the Key to Great Leadership
Jun 09, 2021
Podcasting for Business: Worth the Effort?
May 26, 2021
Boohoo: No Trust, No Ethics, No Problem
May 12, 2021
PR and the Hybrid Office
Apr 28, 2021
Is Comms Measurement Finally Coming of Age?
Apr 14, 2021
Clubhouse: Next Big Thing or Much Ado About Nothing?
Mar 31, 2021
Screen Time & Tech Addiction: How Worried Should We Be?
Mar 17, 2021
Dealing with Redundancy in Marketing Communications
Mar 03, 2021
The Evolution of Content Marketing
Feb 17, 2021
The Future of the Internet
Feb 03, 2021
The Big Question: What Can We Expect from 2021?
Nov 25, 2020
Reflections on What 2020 Means for Marketing Communications
Nov 11, 2020
Podcast Analysis & Outreach Just Got Simple
Oct 28, 2020
Latest Trends in the Digital Consumer
Oct 14, 2020
Social Media, Scandal & Selling Records
Sep 30, 2020
How to Use UGC to Build Trust & Affinity
Sep 16, 2020
Calling Communicators: Action not Words
Sep 02, 2020
The Disruptors: Take Control of Your Own Destiny
Aug 19, 2020
The Disruptors: A Template for the Future of Communications
Aug 05, 2020
PR Won’t Survive the Pandemic
Jul 22, 2020
The Power of a Growth Mindset in Marketing
Jul 08, 2020
How to Beat Imposter Syndrome
Jun 24, 2020
Beyond COVID: Ecommerce & Online Behaviour
Jun 10, 2020
Beyond COVID: Influence Comes of Age
May 27, 2020
Beyond COVID: Redemption of the Social Networks?
May 13, 2020
Beyond COVID: The Future of the Communications Industry
Apr 29, 2020
COVID-19: Business Continuity & the Human Imperative
Apr 15, 2020
Five Years in Business. But for How Much Longer?
Apr 01, 2020
The Future of Messaging for Business
Mar 18, 2020
Toxic Tabloids, Sick Society & Taking Responsibility
Mar 04, 2020
Running on Empty: Business Challenges, Burnout & Signs of Recession (part 2) [S5 E11]
Dec 11, 2019
Running on Empty: Business Challenges, Burnout & Signs of Recession (part 1) [S5 E10]
Dec 04, 2019
Preparing for Digital Technology in 2020 [S5 E9]
Nov 27, 2019
Customer Loyalty is Dying [S5 E8]
Nov 20, 2019
The Future of Global Social Media [S5 E7]
Nov 06, 2019
Can Social Media Help Tackle Homelessness? [S5 E6]
Oct 30, 2019
Digital Minimalism, Data Privacy & Cryptocurrency [S5 E5]
Oct 23, 2019
Problems with Public Relations [S5 E4]
Oct 15, 2019
How to Use Content Marketing for PR [S5 E3]
Oct 08, 2019
How to Handle Misinformation in a Crisis [S5 E2]
Oct 01, 2019
Is Social Media Broken, Or Are People Broken? [S5 E1]
Sep 22, 2019
#MHAW19 Is Digital Connectivity Bad for our Mental Health? [S4 E10]
May 14, 2019
The Differences & Similarities Between PR & SEO [S4 E9]
May 01, 2019
The Opportunities & Challenges of Voice Technology [S4 E8]
Apr 23, 2019
Does Lush’s Decision to Ditch Social Media Stink? [S4 E7]
Apr 17, 2019
Understanding the Influencer Potential of ASMR [S4 E6]
Apr 10, 2019
To Blog or to Podcast: That is the Question [S4 E5]
Apr 02, 2019
The PR-Pocalypse: One Year On [S4 E4]
Mar 27, 2019
Employee Advocacy as a Route to Social Media Success [S4 E3]
Mar 19, 2019
Is Artificial Intelligence All Just Hype? [S4 E2]
Mar 12, 2019
Are we Witnessing the Beginning of the End for Facebook? [S4 E1]
Mar 05, 2019
[S3 E12] What To Really Expect in Digital in 2019. Probably.
Dec 05, 2018
[S3 E11] The One Where I’ve Got Something To Say
Nov 28, 2018
[S3 E10] Where Digital PR is Headed in 2019
Nov 21, 2018
[S3 E9] How to Tackle the Diversity Issue
Nov 14, 2018
[S3 E8] Link Building for Communications Professionals
Nov 07, 2018
[S3 E7] How Digital Is Transforming When & Where We Work
Oct 31, 2018
[S3 E6] How Digital Has Impacted Journalism
Oct 24, 2018
[S3 E5] Collagin: From PR Stunt to Dragon’s Den
Oct 17, 2018
[S3 E4] Future Proofing Your Career in Communications
Oct 10, 2018
[S3 E3] Fake News! How Misinformation is Impacting Communications
Oct 03, 2018
[S3 E2] Nike, Kaepernick and the Use of Brand Archetypes
Sep 19, 2018
[S3 E1] Emerging Technologies in Communications
Sep 12, 2018
[S2 E11] The Importance of Humanity in a Digital World
Jul 18, 2018
[S2 E10] It Doesn’t Pay to be an A**hole
Jul 10, 2018
[S2 E9] The Immense Value of Online Communities
Jul 04, 2018
[S2 E8] No More Bullshit: The Value of Brutal Honesty
Jun 27, 2018
[S2 E7] The Lowdown on B2B Influencer Marketing
Jun 20, 2018
[S2 E6] Give a Robot a Cuddle: A Review of Digital Download Live 2018
Jun 13, 2018
[S2 E5] The Secrets of Ultimate Instagram Creativity
Jun 06, 2018
[S2 E4] Why Inbound Could Finally Prove the ROI of PR
May 29, 2018
[S2 E3] How Artificial Intelligence is Impacting PR & Communications
May 22, 2018
[S2 E2] How Brands Can Exploit the Podcasting Boom
May 15, 2018
[S2 E1] How to Use Digital Media to Become Known
May 09, 2018
[S1 E12] Defeating the Four Horsemen of Communications
Mar 28, 2018
[S1 E11] Cutting Through the Digital Communications Bulls**t
Mar 21, 2018
[S1 E10] How to Exploit Photography in Social Media
Mar 13, 2018
[S1 E9] Everything You Need to Know About GDPR
Mar 07, 2018
[S1 E8] The Impact of Digital on Internal Communications
Feb 27, 2018
[S1 E7] Answers for Modern Communicators: a Q&A
Feb 21, 2018
[S1 E6] What You Need to Know About Website Design
Feb 13, 2018
[S1 E5] How to Effectively Manage a Social Media Crisis
Feb 06, 2018
[S1 E4] How Voice Recognition is Impacting PR & Comms
Jan 30, 2018
[S1 E3] How to Maximise Influencer Relationships
Jan 23, 2018
[S1 E2] What Does the Future Hold for the PR Industry?
Jan 17, 2018
[S1 E1] What to Expect in Digital Communications in 2018
Jan 08, 2018