LevelUp

By ironSource / Melissa Zeloof

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Category: Games

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Subscribers: 10
Reviews: 0
Episodes: 77

Description

Gaming is a multi-billion dollar industry, but what goes into making the world's most popular games? Join us as we speak to titans of the gaming world, including Zeptolab, Playrix, Nexon and Kongregate, the makers behind wildly popular games Adventure Capitalist, Cut The Rope, Gardenscapes and Battlejack, to hear how they design, develop, monetize and market their games. Tune in to Level Up by ironSource, the podcast for people who love making, growing, and of course, playing mobile games.

Episode Date
Božo Janković | The new TCF 2.2 and CMPs: what you need to know
Nov 13, 2023
Phillip Black | Roblox properly understood: lessons for virtual economies
Oct 16, 2023
The Unity Gaming Report | Diving in with the team behind it
May 22, 2023
Sophie Vo | Leadership in games: solving the human puzzle genre
May 04, 2023
Lisa Brunette | Narrative in mobile games: why the story matters
Apr 17, 2023
Om Tandon | UX in games: User-centered vs human-centered design
Apr 03, 2023
Anna Popereko | User motivations: Where game design and monetization meet
Mar 28, 2023
Josh Burns | Mastering the world of IPs
Mar 21, 2023
Danny Moy | Building a mobile gaming business strategy
Feb 22, 2023
Dan Greenberg | AI and creatives: Now, later, and the far-future
Feb 09, 2023
Matej Lanacaric | Going off autopilot: Creating a culture of experimentation in UA teams
Jan 10, 2023
AppQuantum | Outsource vs In-house: The best way to build creatives in 2023
Dec 07, 2022
HypGames | The evolution of mobile sports games
Nov 21, 2022
UserWise | The psychology of in-game personalization
Oct 13, 2022
Deconstructor of Fun | Blockchain Gaming, Pt 5: What the industry needs to do to make Blockchain Games mainstream
Sep 19, 2022
Business Evolution | Blockchain Gaming, Pt 4: Blockchain and the Metaverse
Mar 10, 2022
Playmint | Blockchain Gaming, Pt 3: Life as a CEO
Mar 05, 2022
Playmint | Blockchain Gaming, Pt 2: Community Building
Mar 03, 2022
Play Ventures | Blockchain Gaming, Part 1: The Fundamentals
Feb 22, 2022
Double Loop Games | Indie Series, Part 5: Founding a Mobile Game Studio
Mar 18, 2021
GamesBiz | Indie Series, Part 3: Getting Started with Mobile Game Monetization
Feb 11, 2021
Unity | Gametech, Part 3: The Insider's Perspective
Dec 28, 2020
Mighty Bear Games | Indie Series, Part 3: Identifying Million Dollar Game Concepts
Nov 05, 2020
Facebook Audience Network | The Innovations of In-Game Advertising
Oct 29, 2020
Hiro Capital, Barclays | Gametech, Part 2: The Investor Perspective
Oct 22, 2020
Starberry Games | Indie Series, Part 2: What I Wish I Knew When Pitching to Investors
Oct 13, 2020
Lockwood Publishing | Avakin Life, the Metaverse, and Games as Social Media
Oct 08, 2020
CNN, PocketGamer | Gametech, Part 2: The Journalist Perspective
Oct 01, 2020
VGames | Unearthing the Next Generation of Gaming Unicorns
Aug 26, 2020
Seenax | Indie Series, Part 1: What I Wish I Knew When Choosing a Game Publisher
Jul 28, 2020
Newzoo | Gametech, Part 1: How Gametech is Fueling the Industry's Growth
Jul 21, 2020
ironSource | Creative Operations, Part 3: How to Make High Impact Ad Creatives
Jul 14, 2020
ironSource | Creative Operations, Part 2: How to be a Creative Sponge
Jul 09, 2020
ironSource | Creative Operations, Part 1: How to Build a World Class Creative Team
Jul 02, 2020
LudiqueWorks | Emerging Markets with Newzoo, Part 4: Sub-Saharan Africa
Jun 06, 2020
ironSource | Growth Loop, Step 3: Optimizing Monetization
May 26, 2020
Gazeus Games | Emerging Markets with Newzoo, Part 4: Latin America
May 06, 2020
Alictus | Emerging Markets with Newzoo, Part 3: Turkey
May 01, 2020
Games2Win | Emerging Markets with Newzoo, Part 2: India
Apr 21, 2020
Amanotes | Emerging Markets with Newzoo, Part 1: Southeast Asian Gaming Market
Apr 15, 2020
Simpool | How to Balance and Design Your Game Economy
Mar 26, 2020
ironSource | Growth Loop, Step 2: Monetizing F2P Games
Feb 25, 2020
App Annie | Discoverability is Just Half the ASO Battle
Feb 12, 2020
ironSource | Growth Loop, Step 1: Starting with UA, Not Monetization
Feb 06, 2020
Mammoth Media | Creating Mobile Content and Games for Gen Z
Dec 23, 2019
Playtika | How a Single Games Company Monetizes Multiple Genres
Dec 05, 2019
Ketchapp, Mobilityware, Jam City, Kwalee | Merging Monetization and Marketing
Nov 21, 2019
Gameloft, Halfbrick, Social Point, Random Logic | In-App Bidding and the Future of App Monetization
Nov 21, 2019
Neon Play, Playrix, Madbox | Trends for Mobile Game Creatives
Nov 21, 2019
NBCU | Game Analysis and Building the Right Data Infrastructure for F2P Games
Oct 30, 2019
Quantic Foundry | Analyzing Gamer Behavior, Psychology, and Motivations
Oct 10, 2019
Square Enix | Behavioral Economics in Games: Monetizing Tightwads, Spendthrifts, and the Unconflicted
Oct 02, 2019
Voodoo | Creating a Culture Code for Winning Game Teams
Sep 18, 2019
Uken | How to Identify and Evaluate New Game Projects
Sep 11, 2019
N3twork, Smule | How Game Product and UA Teams Can Work Better Together
Sep 04, 2019
ironSource | Why Game Growth is a Loop and not a Funnel
Aug 29, 2019
Lucky Kat Studios | How an Indie Developer Reached #1 with Nothing but Bootstraps
Aug 07, 2019
GameMakers | How Root Cause Analysis Optimizes Game Design
Aug 06, 2019
Homa Games | How to Make Hyper-Casual Games, Part 4: Checking In
Jun 23, 2019
Social Point | Transitioning to an In-App Bidding World
Jun 06, 2019
Jam City | How to Secure an IP for Your Mobile Game
Jun 02, 2019
Tactile Games | The Evolution of Puzzle Games
Mar 14, 2019
Random Logic | How to Monetize and Advertise Word Games
Jan 30, 2019
Kwalee | How to Make Hyper-Casual Games, Part 3: Marketing
Jan 13, 2019
Miniclip | The Future of Programmatic Mediation
Jan 01, 2019
Mobile Free to Play | How to Make Hyper-Casual Games, Part 2: Trends and Insights
Dec 18, 2018
MAG Interactive | How to Make Hyper-Casual Games, Part 1: Hyper-Casual Game Design
Dec 11, 2018
ironSource | The Next Generation of Designing Interactive Mobile Ads
Oct 17, 2018
Gram Games | User Acquisition for Mobile Games
Oct 02, 2018
Zeptolab | Balancing Ad Monetization with User Experience
Sep 03, 2018
Kolibri Games | How To Make An Idle Game: Idle Game Design
Aug 19, 2018
Pixelberry | The Social Impact of Gaming
Jun 11, 2018
Gram Games | Setting Company Culture as a Business Imperative
May 17, 2018
GameIS | Building Great Game Communities
May 15, 2018
Nexon | Bridging East and West in Gaming
Apr 10, 2018
Deconstructor of Fun | The Rise of Hyper-Casual and Other 2018 Gaming Trends
Mar 06, 2018
Kongregate | The Monetization and Marketing Loop
Feb 07, 2018