The Persuaders Marketing Radio Show & Podcast
By The Persuaders - marketing radio show from Ireland
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Category: Marketing
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Episodes: 352
Description
Ireland's only dedicated marketing radio show. Broadcast weekly on Dublin City FM - interviews with key national and international figures across all marketing communication sectors.
| Episode | Date |
|---|---|
|
Building soft skills by using podcasts as part of learning strategy
|
Nov 11, 2023 |
|
Content-led marketing: World Media Group report
|
Nov 23, 2022 |
|
Retail Media Trends
|
Oct 29, 2022 |
|
Dublin Tech Summit 2022 #DTS2022
|
Jul 29, 2022 |
|
Hospitality Market Post-Covid
|
Jan 30, 2022 |
|
Experiential Marketing: AR and outdoor light shows
|
Jan 08, 2022 |
|
2021 Immersive Technology Review
|
Dec 30, 2021 |
|
Christmas Adverts 2021
|
Dec 20, 2021 |
|
Guinness Christmas Advert : the story
|
Nov 27, 2021 |
|
Kay Mc Carthy MCCP --- post Covid consumer sentiment and behaviour
|
Sep 11, 2021 |
|
TikTok Marketing: Reaching a Youth Audience
|
Jun 29, 2021 |
|
Sustainable Marketing - How to Drive Profits with Purpose
|
Jun 04, 2021 |
|
Responsible Innovation
|
May 31, 2021 |
|
Cornershop - Retail Innovation Showcase Space
|
May 22, 2021 |
|
Start-up Marketing Case -studies : Cookie Dó & ZEUS Scooters
|
May 15, 2021 |
|
Content Marketing Strategies
|
May 07, 2021 |
|
Ecommerce Strategy Tips
|
Apr 30, 2021 |
|
Risk-taking in Advertising
|
Apr 26, 2021 |
|
CX and Marketing: The CXi Report
|
Apr 21, 2021 |
|
Irish Start-up Conference 2021: Preview
|
Apr 19, 2021 |
|
The Indie List - developing a newtork of freelance marketing talent
|
Apr 10, 2021 |
|
Content Led Marketing & Building Marketing Leadership
|
Apr 06, 2021 |
|
Selling on Amazon & Digital Advertising Trends
|
Mar 30, 2021 |
|
Semiotics and Marketing
|
Mar 19, 2021 |
|
Storytelling in brands
|
Mar 19, 2021 |
|
Run With Foxes: Paul Dervan
|
Feb 06, 2021 |
|
Guaranteed Irish
|
Nov 01, 2020 |
|
Vibe Marketing
|
Sep 05, 2016 |
|
Phocuswright Europe 2016
|
May 19, 2016 |
|
Instagram Marketing Tips
|
Apr 19, 2016 |
|
Phocuswrite Europe 2016 Preview
|
Apr 12, 2016 |
|
ARVR Innovate Preview: Podcast 2
|
Apr 06, 2016 |
|
ARVR Innovate Conference 2016 Preview 1
|
Apr 05, 2016 |
|
Feature Interview: Colm Grealy; Founder Adforce
|
Mar 20, 2016 |
|
AAI Toolkit Series: How Traditional Media Embraces New Technology
|
Feb 10, 2016 |
|
Craft Beer Marketing & CongGregation 2015
|
Nov 27, 2015 |
|
Cinema as an advertising channel
|
Nov 21, 2015 |
|
Websummit 2015 Special Report Podcast
|
Nov 07, 2015 |
|
Rebranding Case: Gunne Residential becomes Quillsen
|
Nov 02, 2015 |
|
Rugby World Cup: Social Conversations Monitoring
|
Oct 19, 2015 |
|
Corporate rebranding: The Eir Case-Study
|
Oct 13, 2015 |
|
Allianz Business to Arts Awards
|
Oct 11, 2015 |
|
Aer Lingus Website Redesign
|
Oct 02, 2015 |
|
Sponsorship Trends
|
Sep 23, 2015 |
|
Direct Marketing in Ireland
|
Sep 14, 2015 |
|
Rich Media Developments and Case-studies
|
Sep 05, 2015 |
|
SME Branding Workshop Podcast
|
Aug 29, 2015 |
|
Marketing Research Trends
|
Aug 27, 2015 |
|
Disruption in Accommodation Market
|
Aug 15, 2015 |
|
Cause Marketing
|
Aug 08, 2015 |
|
Discover Ireland - marketing tourism to domestic markets
|
Aug 06, 2015 |
|
Sport Marketing
|
Jul 14, 2015 |
|
Anatomy of a Winning Marketing Case-study
|
Jun 24, 2015 |
|
DIT MSc Advertising End of Year Advertising Client Pitch
|
Jun 14, 2015 |
|
APMC STAR Sales Promotion Awards
|
Jun 12, 2015 |
|
Using Tinder in marketing campaign against sex traffing
|
May 30, 2015 |
|
Marketing technology and Phocuswright Europe review
|
May 25, 2015 |
|
Travel Marketing : The ClickandGo.com Story
|
May 16, 2015 |
|
Phocuswright Europe Conference Special
|
May 09, 2015 |
|
Experiential Marketing: New Agency Guns or Knives
|
Apr 25, 2015 |
|
Improving Presentation Recall / Augmented Reality Marketing Conference
|
Apr 10, 2015 |
|
#TheToughestTrade: Case-study a Content Marketing campaign for AIB Bank
|
Apr 08, 2015 |
|
Video Marketing Special
|
Mar 31, 2015 |
|
Direct Marketing Trends
|
Mar 31, 2015 |
|
Irish Marketing Awards Preview
|
Mar 12, 2015 |
|
Event Marketing Strategies
|
Feb 22, 2015 |
|
Social Sharing : Augmented Reality
|
Feb 08, 2015 |
|
Marketing Trends for 2015
|
Jan 26, 2015 |
|
Start Up Dublin - interview with Niamh Bushnell - Dublin Startup Commissioner
|
Dec 15, 2014 |
|
Meteor Christmas Unlimited - Case Study in mobile marketing
|
Dec 12, 2014 |
|
Tech Start-Ups and Marketing : Paul Hayes interviewed
|
Nov 30, 2014 |
|
Augmented Reality Special ( Augmented Planet, British Museum, Halo AR )
|
Nov 25, 2014 |
|
Purse Power: Marketing to Women
|
Nov 23, 2014 |
|
Websummit 2014 Review
|
Nov 08, 2014 |
|
Marketing Technology
|
Oct 06, 2014 |
|
OOH Digital Trends
|
Oct 05, 2014 |
|
OOH Media Trends; Property Marketing using Augmented Reality
|
Aug 24, 2014 |
|
Behavioral Economics: Its Implication for Marketing
|
Aug 16, 2014 |
|
SME Marketing Strategies
|
Aug 16, 2014 |
|
The Rental Car Market: Marketing Strategies
|
Aug 16, 2014 |
|
Innovation and Marketing: Profile interview Shane Mc Gonigle
|
Jun 27, 2014 |
|
Cannes Lions Report - Kay Mc Carthy, MCCP
|
Jun 23, 2014 |
|
AWE Conference Report
|
Jun 07, 2014 |
|
Cannes Ad Festival - Irish Speaker on 'Planning is Dead'
|
May 23, 2014 |
|
Brand Repositioning Case Study - Rustlers
|
May 20, 2014 |
|
Virtual Wardrobe Augmented Reality - Von Bismark
|
May 11, 2014 |
|
GoCar.ie Marketing a Pay-As-You-Go Car Brand
|
May 04, 2014 |
|
Bord Gáis Energy Social Media Awards
|
May 04, 2014 |
|
Branding, food packaging and marketing
|
Apr 27, 2014 |
|
Augmented Reality Marketing Conference - Preview with Mike Halstead
|
Apr 05, 2014 |
|
Personal Branding
|
Mar 23, 2014 |
|
In-Flight Marketing and Event Marketing
|
Mar 13, 2014 |
|
Facebook takeover of WhatsApp
|
Feb 22, 2014 |
|
Tapastreet Social Mobile Innovation
|
Feb 18, 2014 |
|
DMX Dublin 2014 Digital Marketing Conference Special
|
Feb 15, 2014 |
|
2013 Marketing Review with Joseph Jaffe, Gerard Tannam and Margaret E. Ward
|
Dec 23, 2013 |
|
Media Sponsorship Christmas programming
|
Dec 15, 2013 |
|
Tourism Marketing Strategy : Homestay.com
|
Dec 08, 2013 |
|
Marketing via Augmented Reality, Direct Marketing Trends
|
Nov 09, 2013 |
|
Marketing Podcast: Customer Engagement Strategies
|
Oct 28, 2013 |
|
Social Media Marketing Strategy Podcast
|
Oct 26, 2013 |
|
Making Online and Offline Marketing Strategies work together
|
Oct 22, 2013 |
|
Challenging Marketing : Hair Restoration : Case Study
|
Oct 19, 2013 |
|
Public Relations and Sports Sponsorship
|
Sep 30, 2013 |
|
Managing the Customer Experience
|
Sep 28, 2013 |
|
Coffee Culture : Marketing, Entrepreneurship
|
Sep 20, 2013 |
|
TBEX - Travel Blogging Conference comes to Dublin, IAPI Industry Census, LinkedIn Marketing
|
Sep 12, 2013 |
|
Tourism Web Marketing and new PR service innovation
|
Sep 01, 2013 |
|
Ethical Marketing and Marketing Graduate Careers
|
Aug 25, 2013 |
|
Top Marketers' Panel Discussion
|
Aug 21, 2013 |
|
IAPI Future Heads : Developing Young Talent in Advertising
|
Aug 21, 2013 |
|
Media Auditing Processes and Trends
|
Aug 19, 2013 |
|
Making Better Marketing Presentations/Sports Marketing
|
Aug 18, 2013 |
|
Online PR and Mobile Marketing Case Studies
|
Aug 09, 2013 |
|
Pat Kenny departure to Newstalk; Omnicom Publicis Deal
|
Aug 08, 2013 |
|
Entrepreneurs' Organisation and Phlok
|
Jun 29, 2013 |
|
Cannes Lions Report / Vocal Digital Trends Survey
|
Jun 24, 2013 |
|
AWE 2013 Conference Report: Augmented Reality and Marketing
|
Jun 23, 2013 |
|
Women On Air and Irish Consumer Trends
|
Jun 10, 2013 |
|
Keogh's Crisps: Developing an International Brand based on Irish Potatoes
|
Jun 01, 2013 |
|
Women On Air: promoting women's voices on broadcast media
|
Jun 01, 2013 |
|
uSwitch Marketing Case Study
|
May 27, 2013 |
|
Barry O'Sullivan, SocialMedia.ie talks social media marketing
|
May 12, 2013 |
|
Irish Digital Marketing Case Studies : Colin Hetherington from Zoodigital
|
Apr 21, 2013 |
|
Netherlands Ad and PR Scene ( PR Salon preview )
|
Apr 12, 2013 |
|
Managing the Agency Client Relationship
|
Apr 07, 2013 |
|
DMX Digital Marketing Conference Dublin : Special Podcast Report
|
Apr 02, 2013 |
|
Thumb, Vine and Pheed as Marketing Tools, plus #socialmediamarketing disasters
|
Mar 10, 2013 |
|
Discount Deal Websites and Marketing
|
Feb 24, 2013 |
|
Future of Newspapers and Briefing Digital Agencies
|
Feb 20, 2013 |
|
Trendwatching 2013 : Consumer Marketing Trends
|
Feb 11, 2013 |
|
Advertising Pitches and Mobile Marketing Trends
|
Feb 03, 2013 |
|
Sponsorship Trends
|
Feb 02, 2013 |
|
Design and Marketing
|
Feb 02, 2013 |
|
Digital Marketing Trends 2013
|
Jan 21, 2013 |
|
Charity Marketing Strategies
|
Dec 09, 2012 |
|
Shazam Enabled TV Adverts
|
Dec 09, 2012 |
|
Female Entrepreneurs and Marketing Strategy
|
Nov 19, 2012 |
|
Country Branding - Futurebrand Country Brand Index 2012
|
Nov 12, 2012 |
|
Building a Travel PR Story: The Message in a Bottle
|
Nov 08, 2012 |
|
Irish Times Advertising campaign and Antenna App from iQ Content
|
Oct 31, 2012 |
|
Marketing Research using Social Media
|
Oct 20, 2012 |
|
Rory Sutherland on Value, Perception, Choice Architecture and Neuro-Marketing
|
Oct 15, 2012 |
|
2012 Mobile Marketing Trends and Tips
|
Oct 01, 2012 |
|
Wine Marketing Trends
|
Sep 22, 2012 |
|
Direct Marketing Trends : Brand Loyalty and Retention
|
Sep 15, 2012 |
|
International Marketing Strategy - Colleges and Universities
|
Aug 31, 2012 |
|
Olympics, Branding London and the Sydney Experience
|
Aug 15, 2012 |
|
Olympics and Branding (1)
|
Aug 03, 2012 |
|
Podcast 201: Barefoot Wine Marketing Strategy, Post-Graduate Diploma in Management and Marketing
|
Jun 30, 2012 |
|
Podcast 200: Ignition Marketing Boss Interviewed
|
Jun 23, 2012 |
|
Podcast 199: Alistair Campbell on Marketing: Gary Mullen talks marketing recruitment trends
|
Jun 23, 2012 |
|
Podcast 198 Social Media Marketing Measurement
|
May 24, 2012 |
|
Podcast 197 Mobile Marketing Trends
|
May 23, 2012 |
|
Podcast 196: Acorn Marketing An Post DM Awards Agency of the Year
|
May 22, 2012 |
|
Podcast 195 : (a) Porn for Bankers and (b) Hotel Marketing
|
May 20, 2012 |
|
Podcast 194 - Naming Rights Bord Gais Energy Theatre
|
May 14, 2012 |
|
Podcast 193; Irish Media Awards Special
|
May 10, 2012 |
|
Podcast 192: Using Corporate Reputation as a Marketing Strategy
|
Mar 21, 2012 |
|
Podcast 191: Localisation of international marketing, PitchDoctor.ie launch, Atout France marketing
|
Mar 20, 2012 |
|
Podcast 190: Managing Media Relations: New Media and Traditional Media
|
Mar 03, 2012 |
|
Podcast 189 Irish Sponsorship Trends and Measuring Social Media ROI
|
Feb 18, 2012 |
|
Podcast 188: Internet Marketing Strategy Trends
|
Feb 15, 2012 |
|
Podcast 187: Irish Marketer of the Year Interview
|
Feb 13, 2012 |
|
Podcast 186 Irish Marketing Review 2011
|
Feb 11, 2012 |
|
Sponsorship Naming Rights EPA Award Winners O2 Ireland
|
Dec 22, 2011 |
|
Tommy Hilfiger Marketing Strategy
|
Dec 22, 2011 |
|
All About Loyalty - Brand Loyalty Podcast
|
Dec 02, 2011 |
|
Podcast 182: Motivation Speaking Trends and IAB Ireland H1 2011 Report
|
Nov 27, 2011 |
|
Podcast 181 : Marketing Institute of Ireland 2011 Conference Report
|
Nov 22, 2011 |
|
Podcast 180: Christmas Marketing, Brand Building and Local Heroes
|
Nov 05, 2011 |
|
Podcast 179 - Advertising to Children - Ireland's BAI Code Consultation
|
Oct 18, 2011 |
|
Podcast 178 (a) Inishturkbeg: An Irish Branding Story (b) Mediaventura - UK Digital Marketing opportunity
|
Oct 11, 2011 |
|
Podcast 177 : Irish Direct Marketing Association feature special
|
Oct 02, 2011 |
|
Podcast 176 Online Travel Trends
|
Sep 27, 2011 |
|
Podcast 175 : IAB Ireland and feature interview Paul Farrell Initiative Ireland
|
Sep 27, 2011 |
|
Podcast 174: Guinness Arthur's Day Marketing Case-Study
|
Sep 14, 2011 |
|
Podcast 173: Online Couponing Social Media Deals: Irish Case-Study
|
Sep 14, 2011 |
|
Podcast 172 : IAPI Post Grad Diploma and BAI Code of Advertising to Children
|
Sep 10, 2011 |
|
Podcast 171: (a) Freddy Fyffes sponsorship (b) Ahain Group - social business
|
Sep 10, 2011 |
|
Podcast 171: Social Media and Hotel Marketing
|
Aug 29, 2011 |
|
Marketing Podcast 170: Photography and Marketing
|
Aug 16, 2011 |
|
Podcast 169: E.mail marketing strategy and professional services marketing for dentists
|
Aug 07, 2011 |
|
Marketing Podcast 168: New Media versus Old School interview with Susan Daly, thejournal.ie
|
Aug 07, 2011 |
|
Marketing Podcast 167: Interview with Richard Power, MD Image Publications
|
Aug 07, 2011 |
|
Podcast 166: Media and Communities
|
Jun 28, 2011 |
|
Podcast 165: Irish Direct Marketing and Marketing Curragh Racecourse
|
Jun 14, 2011 |
|
Podcast 164 Advertising Psychology and DocMorris Case Study
|
Jun 09, 2011 |
|
Podcast 163 Building Brand Value
|
Jun 02, 2011 |
|
Podcast 162: Customer Retention and Loyalty and CrowdFunding
|
May 24, 2011 |
|
Podcast 161: Jameson Branding Strategy and Irish Cinema Advertising
|
May 22, 2011 |
|
Podcast 160: Event Marketing
|
May 18, 2011 |
|
Podcast 159: Association of Advertisers in Irish boss interviewed
|
May 18, 2011 |
|
Podcast 158:IDMA Loyalty and Retention Conference Report
|
Apr 28, 2011 |
|
Podcast 157: An Post Marketing Awards and Marketing Book Review
|
Apr 23, 2011 |
|
Persuaders Marketing Podcast 156: The Irish Food Marketing Show featuring HolyMackerel.ie and The Tannery, Dungarvan
|
Apr 16, 2011 |
|
Podcast 155: Sponsorship Measurement and Strategy
|
Apr 08, 2011 |
|
Podcast 154: Marketing to Men plus Facebook Marketing Tips
|
Mar 25, 2011 |
|
Podcast 153: Social Media Marketing in Ireland plus Book Review of Guy Kawasaki's Enchanted
|
Mar 25, 2011 |
|
Podcast 152 - Gallo Wine Marketing Strategy
|
Mar 23, 2011 |
|
Podcast 151 - Colin Lewis talks marketing and interview with Michael Warran, Hotel du Vin and Malmaison
|
Mar 15, 2011 |
|
Podcast 150 : Consumer Behaviour Trends
|
Mar 11, 2011 |
|
Podcast 149: DIT Winners of Newstalk Student Enterprise Competition
|
Mar 07, 2011 |
|
Persuaders Marketing Podcast 148: IAB Ireland feature interview and DoneDeal.ie case-study
|
Mar 05, 2011 |
|
Podcast 147: Net Promoter Score as means of Customer Service Assessment
|
Jan 30, 2011 |
|
Podcast 146: Populis ( Content on Demand) and launch of MediaStreet.ie
|
Jan 22, 2011 |
|
Podcast 145 : 3D Video Marketing : Visit Jamaica case study
|
Nov 26, 2010 |
|
Persuaders Marketing Podcast 144 - Design and Marketing
|
Nov 22, 2010 |
|
Persuaders Marketing Podcast 143: Mobile Marketing Podcast special, QR Codes for Marketing
|
Nov 06, 2010 |
|
Podcast 142: Event and exhibition marketing
|
Oct 31, 2010 |
|
Podcast 141: Balanced Scorecard for Marketers....plus Skytop Lodge, Historic Hotel
|
Oct 28, 2010 |
|
Persuaders Marketing Podcast 140
|
Sep 30, 2010 |
|
Marketing Podcast 139: Veronica Canning and Ivan Misner
|
Sep 25, 2010 |
|
Podcast 138: Facebook Marketing Tips and Advice
|
Sep 18, 2010 |
|
Podcast 137: 3D Video Marketing
|
Sep 14, 2010 |
|
Podcast 136: Tommy Hilfiger marketing; photography and publicity
|
Sep 03, 2010 |
|
Podcast 135: Pharma Marketing
|
Sep 02, 2010 |
|
Podcast 134: Destination Branding - Locum Consulting
|
Sep 02, 2010 |
|
Podcast 133: Hotel and Pub Marketing
|
Sep 02, 2010 |
|
Podcast 132: Pigsback Irish Enterprise Awards; Design and marketing, AAI
|
Aug 20, 2010 |
|
Podcast 131: Gohop.ie case-study; plus Sen. Fergal Quinn on marketing
|
Aug 08, 2010 |
|
Podcast 130: John West marketing case study
|
Jun 09, 2010 |
|
Podcast 129: Customer Retention Customer Service Strategy Podcast
|
Jun 05, 2010 |
|
Podcast 128: AIM Awards Winners Case Studies: Marketing Institute of Ireland
|
May 27, 2010 |
|
Podcast 127: Portfolio Night 2010 Dublin Ogilvy
|
May 26, 2010 |
|
Podcast 126: Professional Marketing Forum Ireland
|
May 17, 2010 |
|
Podcast No.125. : App Marketing Podcast
|
May 15, 2010 |
|
Podcast No 124: Exhibition Marketing
|
May 11, 2010 |
|
Podcast 123: Audience Measurement in Digital Age: Prime Time to My Time
|
May 08, 2010 |
|
Podcast 122: Blogging for business, marketing using blogs
|
May 01, 2010 |
|
Podcast No.121. : Financial services marketing Rabodirect.ie
|
Apr 18, 2010 |
|
No 120: Professional Services Marketing
|
Apr 10, 2010 |
|
Persuaders Marketing Podcast 119 : National Digital Media and Marketing Conference
|
Apr 06, 2010 |
|
Persuaders Marketing Podcast 118 - Digital Marketing Media in Ireland
|
Apr 01, 2010 |
|
Persuaders Marketing Podcast 117 - Marketing Preview
|
Mar 27, 2010 |
|
Persuaders Marketing Podcast 116 - (a) Direct Marketing (b) Ambient Media
|
Mar 13, 2010 |
|
Persuaders Marketing Podcast 115 - (a) News4Media (b) Press Ombudsman
|
Feb 28, 2010 |
|
Podcast 114 - Qualitative Marketing Research
|
Jan 18, 2010 |
|
Podcast 113 - 2009 Irish Marketing Review
|
Dec 21, 2009 |
|
Podcast 112: (a) ICAD Creative Advertising (b) e.mail marketing tips podcast
|
Dec 15, 2009 |
|
Podcast 111: Kinsale Shark Ad Gold Winner - AIB Surfer Ad discussion
|
Nov 21, 2009 |
|
Podcast 110: Social Media and Marketing and Fashion Marketing podcast
|
Nov 03, 2009 |
|
Podcast 109:(a) Irish Advertising Market (b) Marketing for Change
|
Oct 11, 2009 |
|
Podcast 108: Tipperary Crystal Branding Case study
|
Sep 09, 2009 |
|
Podcast 107: Branding in a Recession
|
Sep 05, 2009 |
|
Podcast 106 - Destination marketing - Temple Bar district Dublin
|
Aug 19, 2009 |
|
Podcast 105 - Bookbuzz discussion - Branding Only Works On Cattle
|
Aug 12, 2009 |
|
Podcast 104 - Twitter Marketing Tips Podcast
|
Aug 11, 2009 |
|
Podcast 103 - Social Media Marketing - case studies
|
Aug 01, 2009 |
|
Podcast 102 - The Creative Process and Marketing
|
Jul 04, 2009 |
|
Podcast 101 - Ethnic Media Marketing
|
Jul 01, 2009 |
|
Podcast 100 - Digital Marketing Dialogue
|
Jun 26, 2009 |
|
Podcast 99: Guinness Signature and The Big Switch campaigns analysed
|
Jun 17, 2009 |
|
Podcast 98: Volvo Ocean Race Global Showcase Marketing
|
Jun 11, 2009 |
|
Podcast 97: An Post Direct Marketing Awards Podcast
|
May 25, 2009 |
|
Podcast 96: Gaming Advertising, Digital Media
|
Apr 05, 2009 |
|
Podcast 95: Facebook marketing podcast
|
Mar 30, 2009 |
|
Podcast 94: Digital Media Awards: digital marketing
|
Mar 26, 2009 |
|
Podcast 93: Retail Market Research special
|
Mar 16, 2009 |
|
Podcast 92: Marketer of the Year interview
|
Mar 01, 2009 |
|
Podcast 91: Blogging as Marketing Tool
|
Feb 24, 2009 |
|
Podcast 90: Joblessandproud
|
Feb 17, 2009 |
|
Podcast 89: Customerminds.com interview
|
Feb 11, 2009 |
|
Podcast 88: email marketing tips podcast
|
Jan 18, 2009 |
|
Persuaders Marketing Podcast 87: Improving Marketing Presentations
|
Jan 11, 2009 |
|
Persuaders Marketing Podcast No. 86
|
Dec 24, 2008 |
|
Podcast 85: Customer Loyalty
|
Dec 09, 2008 |
|
Podcast 84: Javarepublic Brand Case-study
|
Dec 06, 2008 |
|
Podcast 83: Crisis Communication Podcast
|
Nov 30, 2008 |
|
Podcast 82: Ireland's Blue Book 2009 Marketing Special
|
Nov 13, 2008 |
|
Podcast 81: MII Marketing Conference report
|
Nov 09, 2008 |
|
Podcast 80: MII Marketing Conference Preview, Bookbuzz discussion, IGO People
|
Nov 02, 2008 |
|
Podcast 79: Marketing Communications Planning
|
Oct 05, 2008 |
|
Podcast 78 (a) Media Review (b) Volvo sponsorship (c) Andy Owen Direct marketing
|
Sep 06, 2008 |
|
Podcast 77: Brand America: Podcast on Nation Branding
|
Aug 16, 2008 |
|
Podcast 76: (a) Loadzajobs.ie case-study (b) Creative strategy in advertising
|
Aug 12, 2008 |
|
Podcast 75: Qualitative Research podcast
|
Aug 02, 2008 |
|
Podcast 74: Verge: Ogilvy Digital Summit, Dublin June 13, 2008.
|
Jun 28, 2008 |
|
Podcast 73: Internet Advertising Bureau podcast
|
Jun 22, 2008 |
|
Podcast 72: 50 plus marketing; Dick Stroud podcast
|
Jun 14, 2008 |
|
Podcast 71: IDMA An Post Direct Marketing Awards
|
May 19, 2008 |
|
Podcast 70: Discover Ireland's Wonderful West marketing campaign in US
|
May 07, 2008 |
|
Podcast 69: Out of Home Advertising MediaDialogues
|
Apr 27, 2008 |
|
No 68 (a) City branding (b) Local Search Engines (c) Luxury Marketing
|
Apr 23, 2008 |
|
Podcast 67: Prangle.ie : online news wire for journalists
|
Apr 06, 2008 |
|
Podcast 66: Branding Case Study : Recruitment Agency Prosperity
|
Mar 30, 2008 |
|
Podcast 65: Interview with Albert Maruggi
|
Mar 26, 2008 |
|
Podcast 64: Marketing from the Middle of Nowhere (2)
|
Mar 02, 2008 |
|
Podcast 63: Digital marketing and Viral marketing podcast
|
Feb 27, 2008 |
|
Podcast 62: Marketing from the Middle of Nowhere No. 1.
|
Feb 12, 2008 |
|
Podcast 61: Flytoget Case Study plus Small Business Branding
|
Feb 06, 2008 |
|
Podcast 60: Marketing : a Bird's Eye view
|
Jan 30, 2008 |
|
Podcast 59: Mobile Marketing Podcast - Tomi Ahonen
|
Jan 20, 2008 |
|
Podcast 58: Sales Lead podcast; Paddy Power marketing
|
Jan 13, 2008 |
|
Podcast 57: Viral Marketing Podcast, Marketing Review 2007, Branding
|
Jan 01, 2008 |
|
No 56: (a) Marketer of the Year (b) Guinness 'Tipping Point'
|
Dec 02, 2007 |
|
No 55: The Empathy Marketing Great Internet Marketing Debate
|
Nov 25, 2007 |
|
No 54: Small Business Branding
|
Nov 07, 2007 |
|
No 53: Corporate Social Responsibility
|
Nov 05, 2007 |
|
No 52: (a) Small Business Branding (b) Lucozade Brand Story
|
Oct 22, 2007 |
|
No 51: Corporate Reputation Management
|
Oct 14, 2007 |
|
No 50: Sharks Advertising Festival, Kinsale, September 2007
|
Oct 07, 2007 |
|
No 49: From Boxy to Family; marketing Volvo cars
|
Sep 02, 2007 |
|
No 48 a) Marketing of Services b) Marketing through Irish langauge
|
Aug 18, 2007 |
|
No 47: Irish Magazines : something old, something new
|
Aug 03, 2007 |
|
No 46: Marketing in the Digital Era
|
Jun 26, 2007 |
|
No 45: ESOMAR Worldwide Multi-Media Measurement second special podcast
|
Jun 16, 2007 |
|
No 44: ESOMAR Worldwide Multi-Media Measurement special podcast
|
Jun 04, 2007 |
|
No 43: (a) Intellectual Property and Branding (b) Blogging as Marketing Tool
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Jun 02, 2007 |
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No 42: (a) Online payments,(b) writing a thank you letter and (c) political advertising
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May 22, 2007 |
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No 41:(a) ESOMAR Multi Media Measurement Conference (b) Knorr Vie campaign
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May 07, 2007 |
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No 40: Gaming and Advertising
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Apr 29, 2007 |
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No. 39: (a) Search Marketing Behaviour (b) Referral Marketing
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Apr 06, 2007 |
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No. 38: (a) MII conference report (b) Podcast Advertising
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Mar 19, 2007 |
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No. 37: Ebookers UK and Ireland boss talks travel internet marketing
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Mar 03, 2007 |
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No. 36: Sponsorship, Media Planning and Radio Awards
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Feb 21, 2007 |
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No. 35: Joseph Jaffe New Marketing Interview
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Feb 13, 2007 |
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No. 34:(a) Blog Monitoring and (b) Edelman Global Trust Barometer
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Feb 04, 2007 |
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No. 33: Trust in marketing
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Jan 28, 2007 |
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No. 32: New Media Dialogues Special
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Jan 21, 2007 |
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No. 31: Viral Marketing : plus Marketing to seniors
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Jan 14, 2007 |
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No. 30: Web Publishing - the RTE Story
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Jan 10, 2007 |
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No. 29: Innovative Online Marketing Case Study
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Dec 30, 2006 |
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No. 28: Marketing Review of 2006
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Dec 23, 2006 |
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No.27: Branding the humble sandwich- the O'Briens Story plus Social Media and the big brands
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Dec 09, 2006 |
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No.26: Event Marketing and Management
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Dec 03, 2006 |
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No.25: Writing Great Copy for Web and Direct Mail
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Nov 19, 2006 |
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No.24: Ad Fx Advertising Effectiveness Awards: Mc Donalds and Deep River Rock Case Studies
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Nov 11, 2006 |
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No.23: Trademarks and Patents - the marketing angle
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Nov 02, 2006 |
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No.22: Tripadvisor interview plus the Great Empathy Marketing Debate
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Oct 21, 2006 |
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No.21: Mobile Wireless Technology and Marketing
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Oct 07, 2006 |
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No.20: Sharks Advertising Festival Special
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Sep 22, 2006 |
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No.19: Experiential Marketing
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Sep 14, 2006 |
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No.18: Internet Marketing - SEM and Web Usability
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Aug 31, 2006 |
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No.17: Podcasting via phone, Outdoor Advertising
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Aug 19, 2006 |
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No.16: Sports Sponsorship
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Aug 12, 2006 |
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No.15: Vive la Difference: Marketing across borders
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Aug 03, 2006 |
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No 14: Public Relations as marketing
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Jul 04, 2006 |
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No. 13 : Sales coaching, marketing outsourcing and radio syndication
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Jun 24, 2006 |
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No. 12: Re-imagining Budweiser - a brand challenge
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Jun 11, 2006 |
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No. 11: Europe's Internet Marketing Capital Needs You!!!
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Jun 04, 2006 |
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No. 10: Radio advertising - making it memorable - Irish, UK and US examples
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May 22, 2006 |
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No. 9: Advertising and Branding Insights
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May 16, 2006 |
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No 8: Search Engine Optimisation
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May 07, 2006 |
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No 7: Personal Branding
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May 01, 2006 |
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No. 6: Direct Mail Copywriting
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Apr 23, 2006 |
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Brief Word on Branding
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Apr 15, 2006 |
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Sponsorship Trends
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Apr 03, 2006 |
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Text Messaging - Mobile Marketing
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Mar 26, 2006 |
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Web Page Content Management
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Mar 22, 2006 |
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What is The Persuaders?
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Mar 22, 2006 |
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Emotional Branding
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Mar 20, 2006 |