The Big Story

By AdExchanger

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Category: Marketing

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Subscribers: 25
Reviews: 0
Episodes: 100

Description

Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.

Episode Date
Privacy Sandbox Yellow Flags - E291
May 02, 2024
The Third Delay For Third-Party Cookies Leaves Ad Tech In Limbo
Apr 25, 2024
Retreat To MMM
Apr 18, 2024
Hidden Made-For-Advertising (MFA) - E288
Apr 11, 2024
Ad Tech’s Performance Review
Apr 04, 2024
Bot Or Not?
Mar 28, 2024
Goodbye, Outstream: The Digital Video Classification Shakeup - E285
Mar 22, 2024
MFA: The A Is For Arbitrage … And Adalytics - E284
Mar 14, 2024
Privacy Sandbox Isn’t Passing The Test - E283
Mar 07, 2024
When Generative AI Makes The Ad
Feb 29, 2024
When Walled Gardens Collide - E281
Feb 22, 2024
The Temu Bowl - E280
Feb 15, 2024
Finding Holes In The Privacy Sandbox - E279
Feb 07, 2024
The Stages Of Cookie Grief - E278
Feb 01, 2024
Personalization Put-Offs - E277
Jan 25, 2024
Programmatic Excess, From Bid Duplication To VideoAmp’s Reckoning - E276
Jan 18, 2024
Streaming Services Take On CES - E275
Jan 11, 2024
The Cookieless Expanse Ahead - E274
Jan 04, 2024
Recapping The Year In SPO And Data Privacy
Dec 21, 2023
The Alternative Currency Slowdown - E272
Dec 14, 2023
Programmatic Fog - E271
Dec 07, 2023
The Dark Corners Of Google Search - E270
Nov 30, 2023
The Big Story: The Specialists Are Back - E269
Nov 16, 2023
Ad Tech Report Card - E268
Nov 09, 2023
Commerce Media Flywheel - E267
Nov 02, 2023
Simmering Frustrations In Publisher Land - E266
Oct 26, 2023
The Sorta SSP - E265
Oct 19, 2023
The FTC Is Keeping An Eye On AI
Oct 13, 2023
Google’s Quarter-Life Crisis - E263
Oct 06, 2023
The One With The Programmatic IO Recap - E262
Sep 29, 2023
Quitting Over The Trust Deficit - E261
Sep 21, 2023
Why MMM Is Back In Fashion - E260
Sep 14, 2023
No Reason For Negativity - E259
Sep 07, 2023
Grownup Ads Have Infiltrated Kids’ Spaces On YouTube - E258
Aug 24, 2023
The Squeeze on Streaming - E257
Aug 17, 2023
New Beginnings
Aug 10, 2023
We’re Going On A Treasure Hunt
Aug 03, 2023
The Downstream Effects Of MediaMath Bankruptcy - E254
Jul 27, 2023
YouTube’s Proclivity For The Opaque - E253
Jul 20, 2023
MediaMath’s Bankruptcy Fallout - E252
Jul 13, 2023
Just Give Me Transparency, Already - E251
Jun 29, 2023
Candid Cannes - E250
Jun 22, 2023
The AI Gold Rush - E249
Jun 15, 2023
Trouble In The Twitterverse - E248
Jun 08, 2023
GDPR Turns Five - E247
Jun 01, 2023
TV Progress Under Pressure - E246
May 25, 2023
Ad Tech’s Big Bets - E245
May 19, 2023
SPO Spring Cleaning - E244
May 11, 2023
Wait For Consent - E243
May 04, 2023
Hey, Meta – Where’s My Refund? - E242
Apr 28, 2023
The Case For Digital Out-Of-Home - E241
Apr 20, 2023
First-Party Cookie Camouflage - E240
Apr 13, 2023
Data Privacy Experts Flock to D.C. - E239
Apr 06, 2023
What If TikTok Were Banned? - E238
Mar 30, 2023
Meet The Ad Tech Vets Going Into Privacy Tech - E237
Mar 23, 2023
The Pile On Publishers’ Plates - E236
Mar 16, 2023
The New Commerce Reality - E235
Mar 09, 2023
Generative AI Did Not Create This Podcast - E234
Mar 02, 2023
The Supreme Court Takes On YouTube Algorithms - E233
Feb 23, 2023
The SSP Extinction Event - E232
Feb 16, 2023
The Convergence Of Convergences - LIVE - E231
Feb 09, 2023
Tirade Or Rallying Cry? Taking In Digital Advertising’s Privacy Problem - E230
Feb 03, 2023
Ad Tech, The DOJ And Apple Walk Into A Bar … - E229
Jan 26, 2023
Programmatic Purification - E228
Jan 19, 2023
Analyzing TV Measurement At CES - E227
Jan 12, 2023
Ad Tech New Year’s Resolutions - E226
Jan 05, 2023
Google Gaslighting (Reprise)
Dec 28, 2022
What Deserved The Hype In 2022 - E225
Dec 22, 2022
Unboxing Google’s Black Boxes - E224
Dec 15, 2022
Cleaning Up Fingerprinting - E223
Dec 07, 2022
The Hypocrisy Of Brand Safety - E222
Dec 01, 2022
A Big Story/AdExchanger Talks Crossover With The Markup's CEO, Nabiha Syed
Nov 23, 2022
Playing In Android’s Sandbox - E221
Nov 17, 2022
The Big Story: Wall Street Themes And Facebook Fee Schemes
Nov 10, 2022
Twitter Drama; Google Analytics Moves Another Deadline - E219
Nov 03, 2022
Political Advertising Through The Midterm Elections - E218
Oct 27, 2022
Ad Tech’s Top Three Talking Points -E217
Oct 20, 2022
Incrementality Measurement Makeover - E216
Oct 13, 2022
Midterm Political Ad Spending – And Is Meta The New AOL? - E215
Oct 06, 2022
The Big Story: Data Clean Rooms And Misleading Claims
Sep 29, 2022
The DOJ And FTC Is Watching Big Tech And Ad Tech - E213
Sep 22, 2022
SwipIng Up For TikTokalytics - E212
Sep 15, 2022
Where’s The National Privacy Law? - E211
Sep 08, 2022
Stormy Forecasts For Ad Tech And The Economy
Sep 01, 2022
Streaming Prequels And Tracking Pixels - E209
Aug 25, 2022
From Precision To Panels - E208
Aug 18, 2022
Google's Pain Is The Trade Desk's Gain
Aug 11, 2022
Meta’s HIPAA Violations And The Rise Of MMM
Aug 04, 2022
The Lingering Third-Party Cookie - E205
Jul 28, 2022
Why Netflix Picked Microsoft - E204
Jul 21, 2022
Imagining A Google Ad Tech Spinoff - E203
Jul 13, 2022
The Big Story: The Summer Of Bummer
Jul 07, 2022
The Big Story: Google Wrestles With An Analytics Overhaul, While The Ad Tech Market Preps For A Downturn
Jun 30, 2022
Our 200th Episode - E200
Jun 23, 2022
Will Google Reopen YouTube? - E199
Jun 16, 2022
The Signals, They Are A-Changin’ - E198
Jun 10, 2022
It's A Party (First And Third) - E197
Jun 02, 2022
Frontline Reporting From The TV And Podcast Upfronts - E196
May 26, 2022
Attribution Evolves, Media Networks Explode - E195
May 19, 2022
TikTok’s Missing Attribution - E194
May 12, 2022