The Dealership Fixit Podcast

By Jacob Berry

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Category: Management

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Subscribers: 3
Reviews: 0
Episodes: 207

Description

Welcome to the Dealership Fixit Podcast, a show dedicated to power sports dealership professionals! In today's ever-evolving market, staying ahead of the game is vital. We invite you to subscribe to our podcast and gain access to the secrets of success in the motorcycle and ATV dealership life. In each episode, we dive into the challenges and opportunities each power sports dealership faces today. Our expert insights from various industry leaders, seasoned professionals, and innovative thinkers have significantly impacted the industry. After All, In Your Dealership, You Are The Fixit.

Episode Date
April Was the Peak. Now Comes the Slide. What Every Dealer Should Do With Used Inventory Right Now | NPA Market Update
Jun 19, 2026
Throwback: Stop Chasing Facebook Likes. Here's What Actually Grows a Dealership. | Joe Iribarren, Beyond Creative
Jun 18, 2026
Throwback: The Elvis Story and Why You Should Never Judge a Customer by Their Cover | Joe Johnson, Tucker Powersports
Jun 11, 2026
Throwback: The Product That Keeps Riders in the Saddle Longer | Craig Johnson, Founder of Wild Ass Seats
Jun 04, 2026
16 Business Books Every Powersports Dealer Should Read: A Joint Episode with PSB Power Hour's Brendan Baker
May 12, 2026
The F&I Process, the Product Stack, the Pay Plan, and the Lender Strategy That Separates Elite Dealers with Alex Reyes
May 05, 2026
The Money Hiding in Your F&I Office: Reinsurance, Hidden Fees, and Why Powersports Dealers Are Next on the FTC's List | Gene Silas & Jeff Barron, Brightline Dealer
Apr 30, 2026
The Biggest Trade Show in the Country Just Added a Dedicated Powersports Section. Are You Going to SEMA 2026?
Apr 27, 2026
The 2026 OEM Co-Op Update Every Dealer Needs to Know Brand-By-Brand Breakdown with Sarah McVean Brown
Apr 21, 2026
From Click to Close: Why 62% of Powersports Leads Never Get a Real Response | NPDA Webinar Series
Apr 16, 2026
The 2026 ILE Study Is Out and the Numbers Are Hard to Ignore with Fran O'Hagan, Pied Piper Management
Apr 13, 2026
Where Are Used Powersports Prices Heading This Spring? Mike Murray From NPA Breaks Down the Numbers
Apr 10, 2026
Pre-Owned Is Its Own Brand: What Every Powersports Dealer Needs to Hear With Max Materne from The Dealer Lab
Apr 07, 2026
Powersports DMS Deep Dive: Inventory, AI & RFID with with Lou Pedler from ZiiDMS
Mar 31, 2026
Throwback: PPC for Powersports Dealers: Stop Wasting Ad Spend & Sell More Units with Mike Shaug
Mar 24, 2026
Moving Metal Podcast - Used Inventory, Dealer Marketing, and the Future of Powersports Retail
Mar 11, 2026
The Silent Killer on Most Powersports Dealer Websites with Mark Sheffield
Mar 07, 2026
Throwback: Dealership Growth + Leadership The “10 Pennies” Method with Phillip Orange
Mar 02, 2026
NPA Used Motorcycle Wholesale Trends: Cruisers, Sport Bikes, MX, SxS in 2026 with Mike Murray
Feb 26, 2026
Used Inventory Secrets for Powersports Dealers | Acquisition, Recon & Profit Growth with Mark Sheffield & Kyle Reid
Feb 24, 2026
Inventory Discipline, DMS Data & Dealer Profitability with Brian Tierney from Lightspeed
Feb 19, 2026
Throwback: Family Dealerships, Dealer Associations & Leadership Reality with James Myers
Feb 16, 2026
Aging Inventory Killing Your Dealership? Here’s the Fix With MPN (AIMExpo Panel)
Feb 15, 2026
MIC + AIMExpo: Dealer ROI and Why the Industry Must Be Protected with Cinnamon Kernes
Feb 12, 2026
Throwback: Hiring the Right People Starts With the Right Story with Jay Sanders
Feb 09, 2026
How MSF Builds New Riders and Why Dealers Should Partner with Them with Robert Gladden
Feb 06, 2026
From GM to Aftermarket: The Dealer Playbook Angel Hacker Learned the Hard Way
Jan 27, 2026
Throwback: Compliance Isn’t Optional: How Dealers Stay Out of Hot Water | Randy Felice (Part 3)
Jan 24, 2026
Throwback: Ask for Help or Fall Behind: Coaching, OEM Support, and Compliance Resources with Randy Felice (Part 2)
Jan 09, 2026
Throwback: Building Dealership Processes That Actually Stick with Randy Felice
Jan 02, 2026
15 (Audio) Books To Make You Better This Year (Sales, Marketing, Leadership, and Dealer Systems)
Dec 29, 2025
The Dealer Marketing System: Move Aged Units, Build Offers, Run Ads That Convert
Dec 18, 2025
Throwback: How Dealers Win Back Parts, Service, and Used Bike Profit with Craig Martin
Dec 12, 2025
Throwback: Jason Gearld on Product That Sells, and Hiring Right
Dec 05, 2025
Throwback: Steve Dodd on Comp Plans That Actually Work
Nov 28, 2025
Brian Croft on KTM, Dealers & The Future of Retail for Motorcycle and Powersports Dealerships
Nov 20, 2025
The Process is the Profit: F&I, Training, and Reinsurance with Gene Silas of Brightline Dealer Advisors
Nov 14, 2025
The Insurance Crisis Dealers Can’t Ignore With Zach Materne from Apiar
Nov 07, 2025
Powersports Journey, Used Bikes, AI, and Dealer Growth with Jacob Berry & One Gang Worldwide Podcast
Nov 04, 2025
How Dealers Win with Used Bikes | Brendan Baker on Pre-Owned Strategy
Nov 03, 2025
Throwback: CAPED Retail - How Dealers Win with Jeffrey McNulty
Oct 30, 2025
The Real Checklist for Selling Your Dealership, with Courtney Bernhard from Performance Brokerage Services
Oct 28, 2025
Throwback: Auctions Are Red Hot. NPA’s Tony Altieri on Supply, Pricing, and What Dealers Should Buy
Oct 23, 2025
Why Dealers Still Treat Leads Like It’s 2015, with Chris Yeloushan from Rollick
Oct 21, 2025
Throwback: Service Writers Run the Show. How to Hire, Train, and Tune a Profitable Service Dept
Oct 16, 2025
Throwback: How Great Leaders Inspire Teams (Lessons from Retail Giant Jeffrey McNulty)
Oct 09, 2025
Throwback: Process, Time, and Culture That Win With Derek Sanders
Oct 03, 2025
Used Bikes, Auctions, and Smarter Inventory: Mike Murray of NPA
Sep 18, 2025
How Dealers Can Actually Use AI with brent wees of IdeaMeetPlan
Aug 30, 2025
Why NPDA Matters: Dealer Connect, Advocacy, and the Future of Powersports with Tigra Tsujikawa
Aug 29, 2025
From Showroom Gaps to New Riders: Triumph’s Teri Lynn on Elevating the Dealer Experience
Aug 21, 2025
Inside The Culture of Wilkins Harley-Davidson: John Lyon on Staff, Process, and Profits
Aug 16, 2025
The Next Big Shift in Consumer Expectations, Are Dealers Ready?
Aug 14, 2025
Mastering Appointment-Setting for Internet Leads with Heather Deatherage
Aug 11, 2025
Used Bike Inventory Secrets from Nate Sanel: What Dealers Get Wrong
Jul 31, 2025
Digital Sales Departments That Actually Work with Heather Deatherage
Jul 28, 2025
Why Your Internet Leads Aren’t Turning Into Buyers (And What to Do About It)
Jul 25, 2025
Do you stand out in the market with a ride-before-you-buy advantage?
Jul 22, 2025
Want to Be an F&I Rockstar? Derek Sanders Reveals the Secrets to $1,500+ Per Copy
Jul 19, 2025
Used Bike Listings That Actually Convert - How to Sell More Online
Jul 16, 2025
Trade-In Leads Are Gold, Don’t Sleep on Them
Jul 12, 2025
Powersports Dealerships - Unlock Hidden Profits & Dominate Online Sales!
Jul 10, 2025
What Every Dealer Needs to Know About OEM Co-Op (With Sarah McVean Brown)
Jul 05, 2025
How to Make Your CRM Work Like Magic – with Heather Deatherage
Jun 30, 2025
Powersports Roundtable Throwback: Communication, Culture & Service Ops with Kurt Von Ahnen
Jun 28, 2025
Powersports Dealers: Skyrocket Leads With Digital Marketing Secrets on TrueTrack
Jun 23, 2025
Google, SEO & Free Ways Dealers Can Perform Better Online
Jun 18, 2025
Dealers, Stop Losing Customers! Simple Fixes You Can Use NOW!
Jun 11, 2025
Unlock Used Motorcycle Profit Dealer Secrets Revealed!
Jun 02, 2025
10 Changes Dealerships Should Make – with Jared Burt
May 22, 2025
What Makes a Great Dealership Work – with Bobby Whitney of Progressive Powersports
May 15, 2025
Fix Your Dealership Now - Leadership Secrets They Don't Teach! With Kurt Von Ahnen
Apr 16, 2025
E123: How to Write Copy That Actually Sells Motorcycles — The Bill Glazer Formula
Apr 03, 2025
E122: The Ultimate Playbook for Turning Used Motorcycle Inventory into PURE PROFIT!
Mar 28, 2025
E121: Winning Word Tracks for Every Step of the Sales Process
Mar 21, 2025
E120: Mastering Digital Marketing & Paid Ads for Dealerships
Feb 28, 2025
E119: Perfecting Appointment Setting for Internet Departments
Dec 24, 2024
E118: Mastering Online Lead Management for Power Sports Dealerships
Dec 18, 2024
E117: Building a Winning Internet Department for Motorcycle & Powersports Dealerships
Dec 12, 2024
E116: Unlock Skills at This Year's Ultimate AI Hackathon with brent wees
Sep 15, 2024
E115: Streamlining Powersports Sales Online Technology with Jory Anderson from Revvable
Aug 25, 2024
E114: Mastering Motorcycle Sales with the Harley walk-around US champion, Mike Grant
Aug 12, 2024
Fixit Quick Takes: Future Of Powersports with Robin Hartfiel
Aug 10, 2024
Fixit Quick Takes: Angela's F&I Profitable Products
Aug 03, 2024
Fixit Quick Takes: Angela & The Finance process in Powersports dealerships.
Jul 28, 2024
Fixit Quick Takes: How to Increase Finance Product Penetration for Maximum Profit and The Future of Digital Finance
Jul 03, 2024
Fixit Quick Takes: Unleashing Efficiency with DMS Insights from Justin Quinn
Jun 19, 2024
Fixit Quick Takes: Mastering Digital Marketing in Powersports with Mike Shaug
Jun 05, 2024
Fixit Quick Takes: Shaping the Future with MMI - The Journey of Service Technicians
May 29, 2024
Fixit Quick Takes: CRM Mastery with Tad Kilgore | Transforming Powersports Sales
May 22, 2024
Fixit Quick Takes - Measure to Improve: Benchmarks & Baselines in Internet Sales
May 15, 2024
E113: Greg Gifford's Local SEO Secrets for Powersports Dealerships Get An Edge on Google
Mar 22, 2024
E112: Dealership Fixit Podcast with AJ Meisel - 10 Simple Ways to Attract and Retain Employees
Mar 17, 2024
E111: Dealership Fixit Podcast with Michael Gerbino with Piaggio Group Americas talks Powersports
Mar 02, 2024
E110: Driving Digital Growth: A Deep Dive into Powersports Internet Sales with Heather Deatherage
Jan 26, 2024
E109: Mastering F&I in Powersports with Angela Hieronimus with Live Oak Dealer Service
Jan 19, 2024
E108: Dealership Fixit Podcast: Fireside Panel - Insights from Marketing Masterminds
Dec 20, 2023
E107: Dealership Fixit With Shaun Raines & Jacob Berry Round 3 - We Launch A Christmas Campaign for Kids motorcycles
Dec 08, 2023
E106: Dealership Fixit Podcast: Navigating the Future with Jeremy Johnson of Lightspeed | Powersports Industry Deep Dive
Dec 01, 2023
E105: Dealership Fixit With Shaun Raines & Jacob Berry Round 2 - We Launch A New Motorcycle Using AI and Show You How!
Nov 15, 2023
E104: Dealership Fixit With Shaun Raines & Jacob Berry Recap The Digital Dealer AI Hackathon
Nov 04, 2023
E103: History of Dealernews with Robin Hartfiel - Dealership fixit podcast powersports and motorcycle
Oct 28, 2023
E102: Mystery Shopping The Powersports Customer Experience With Fran O’Hagan from Pied Piper
Oct 20, 2023
E101: Used Motorcycles Retail & Auction With Mike Murray From NPA
Oct 06, 2023
E100: Round 3 - All Things DMS With Justin Quinn From DX1
Sep 22, 2023
E99: The State Of Motorcycle Industry Jobs With Jason Gearld
Sep 16, 2023
E98: Round 2 - All Things DMS With Justin Quinn From DX1
Sep 08, 2023
E97: The State Of Service Technicians With Tim Yarborough from MMI
Sep 01, 2023
E96: All Things DMS With Justin Quinn From DX1
Aug 18, 2023
Welcome To The Dealership Fixit Podcast - Intro
Jul 22, 2023
E95: Unleashing the Power of CRM for Success. Creating & Innovating Out Of Need for Motorcycle & Powersports Dealerships.
Jul 21, 2023
E94: The Key to building a high performing business development center in your powersports dealership
Jul 14, 2023
E93: Unveiling the Marketing Secrets of Powersports Dealership Advertising Unbelievable Strategies Revealed With Mike
Jul 07, 2023
E92: Your Dealership Is Not A Stock Photo. Will Customer Swipe Right On Your Inventory Dating Profile?
Jun 30, 2023
E91: The Insane World Of Buying and Selling Motorcycles With Tony; Owner, Operator & Head Mechanic at Powersports Of Palm Beach. 
Jun 23, 2023
E90: Powersports dealerships & Artificial Intelligence, what is the impact on our staff & customers? Jacob Berry & Angel Hacker Discuss All The potential for dealer staff members
Jun 16, 2023
E89: Benchmarks & Baselines with the 5X50% Rule with Jacob Berry & Angel Hacker
Jun 09, 2023
E88: Jacob & Angel Cover Top Stories. Pied Piper ranks Indian Dealers #1, Tucker Goes Direct To Consumer & The FED Rates Rise Again!
Jun 02, 2023
E87: Customer Experience with Angel Hacker, General Manager of Indian Motorcycle San Diego
May 26, 2023
E86: Easy Ways To Improve Your Online Game with Jacob Berry
May 19, 2023
S4:E85 - Frank J. O'Connell author of Jump First Think Fast
Dec 24, 2022
S4:E84 - 5 Minute Gamify - Heartburn to Heartbeat with Phillip Orange of Houston Motorsports
Dec 24, 2022
S4:E83 - Phillip Orange from Houston Motorsports & the daily 10 pennies
Oct 30, 2022
S4:E82 - We Talk FTC Rules with Michael Masouras, CEO of MotoHunt.com
Sep 23, 2022
S4:E81 - 5 Minute Gamify - Heartburn to Heartbeat with Michael Masouras of MotoHunt.com
Sep 19, 2022
S4:E80 - 5 Minute Gamify - Heartburn to Heartbeat with Jeffrey P. McNulty of New Retail Ethos
Sep 16, 2022
S2:E60 - Kurt Von Ahnen / Leadership in Crisis
Sep 16, 2022
S2:E69 - 10 Changes Dealerships Should Make After Coronavirus w/ Jared Burt
Sep 16, 2022
S4:E79 - Retail - Where Should Your Focus Be Right Now? - Jeffrey P. McNulty joins me
Sep 16, 2022
S4:E78 - Jon Levesque of Ronnie's Cycles - how Facebook groups are helping them connect to customers at a new level
Sep 01, 2022
S4:E77 - 5 Minute Gamify - Heartburn to Heartbeat with Jon Levesque of Ronnie's Cycle Sales of Bennington
Aug 31, 2022
S4:E76 - Jake Lowry on his journey from pro racer to pro dealership employee
Aug 30, 2022
S4:E76 - Catching up with Primo Marotto of Scott Sports
Aug 24, 2022
S4:E75 - 5 Minute Gamify - Heartburn to Heartbeat with Primo Marotto of Scott Sports
Aug 22, 2022
S4:E74 - 5 Minute Gamify - Heartburn to Heartbeat with Tiffany Miller
Aug 21, 2022
S4:E73 - How to develop & keep your best employees with Tiffany Miller
Aug 20, 2022
S4:E72 - 5 Minute Gamify - Heartburn to Heartbeat with Jake Lowry of Graham KTM
Aug 19, 2022
S4:E71 - Update - New Episodes Coming This Month
Aug 19, 2022
S4:E70 - Do it like it’s both, practice and the performance
Jan 25, 2022
S3:E69 - Michael from MotoHunt talks Google & How Dealerships Can Perform Better for Free
Oct 25, 2021
S2:E68 - Powersport Roundtable - Dec 9th - Part 5/5 - Kurt von Ahnen
Dec 27, 2020
S2:E67 - Powersport Roundtable - Dec 9th - Part 4/5 Laura Rondon
Dec 26, 2020
S2:E66 - Powersport Roundtable - Dec 9th - Part 3/5 - Joe Iribarren
Dec 26, 2020
S2:E65 - Powersport Roundtable - Dec 9th - Part 2/5 - Joe Marcoux
Dec 26, 2020
S2:E64 - Powersport Roundtable - Dec 9th - Part 1/5 - Stacy Raske
Dec 26, 2020
S2:E63 - What is the POWERSPORT ROUNDTABLE on Dec 9th?
Dec 08, 2020
S2:E62 - Austin Rothbard of Twisted Road - What's NEW? Dealer rental system
Jul 12, 2020
S2:E61 - Tony Altieri from NPA - We discuss their used market insights
May 15, 2020
Jaye Sanders from Dream Team Referrals - Episode 58
Mar 19, 2020
Communication is Key Right Now w/ Derek Sanders of DS1 - Episode 57
Mar 18, 2020
Retain Your P&A Customers - Richard Kimes - Episode 56
Feb 07, 2020
LEADERSHIP AXIOMS THAT ENSURE MY INTENTIONS ARE HONORABLE & TRUE by Jeffrey P. McNulty, read by me - Episode 55
Jan 24, 2020
Kurt von Ahnen wants to help you with Fixed Ops - Episode 54
Jan 20, 2020
Aspire & Persevere! Jason Gearld shares his story - Episode 53
Jan 17, 2020
2019 has been a Wild Ass year! Thanks Craig! - Episode 52
Dec 31, 2019
Teri Lynn w/ Triumph North America shares some of her experiences in motorcycling - Episode 51
Dec 20, 2019
Josh Barton w/ Trail Tech talks Connected Riders & GPS products - Episode 50
Dec 18, 2019
Steve Dodds with Garage Composites talks Comp Plans - Episode 49
Dec 14, 2019
Phantom of the Shopera, a Christmas Story with Michael Jones - Episode 48
Dec 05, 2019
What's a Ski Byk? Aaron Remkus joins me to explain - Episode 47
Nov 30, 2019
Unlock the culture code to find would-be riders - Larry Little of MIC - Episode 46
Nov 27, 2019
Jamie Cheek with Cardo Systems talks tech & connectedness with me - Episode 45
Nov 23, 2019
"The Ultimate Retail Manual" author Jeffrey P. McNulty joins me - Episode 44
Nov 16, 2019
What's missing at powersports dealerships these days? - Episode 43
Nov 12, 2019
Where is your next Gen customer coming from? Larry Hughes w/ STACYC joins me - Episode 42
Nov 02, 2019
Do you need a business sherpa? Tristan Wright joins me from Australia to explain - Episode 41
Oct 29, 2019
The Next Big Shift in Consumer Expectations is Coming. Are Dealers Ready? Jared Burt Joins Me – Episode 40
Oct 05, 2019
Randy Felice of A&S Motorcycles talks Sales & Advertising Compliance - Episode 39
Sep 20, 2019
Randy Felice of A&S Motorcycles talks Business Coaching and 20 Groups - Episode 38
Sep 11, 2019
Godspeed Patrick "P-Town" Bridgford
Sep 11, 2019
Randy Felice of A&S Motorcycles talks with me about vision, mission statements plus the power of great checklists - Episode 36
Sep 06, 2019
Where ya been? Seasonality! - Episode 35
Sep 04, 2019
Want out of your bubble? Listen to Bobby Whitney of Progressive Powersports, for a start - Episode 34
Jul 27, 2019
F&I Wizardry with Tony Tarell of AL3RT GPS - Episode 33
Jul 27, 2019
Your Customers Are Wondering - Where's My Hug? - Episode 32
Jul 25, 2019
"What’s The Fuss About Content Marketing?" (discussion on Cycle Trader Insider Blog post) - Episode 31
Jul 16, 2019
What Dealerships Should Know About Motorcycle Sharing - Austin Rothbard of Twisted Road is my guest - Episode 30
Jul 09, 2019
Unlock the creativity of your dealership staff - my guest, Joe Johnson of Tucker Powersports - Episode 29
Jul 06, 2019
Safety, Margin, Technology & much more with Phil Ammendolia of LS2 Helmets - Episode 28
Jun 22, 2019
Talking Adventure, Technology & Ways to Engage Community with Jay Bernard of Triumph Motorcycles - Episode 27
Jun 18, 2019
What's an ACV? Mike Murray of National Powersport Auctions can explain, plus he knows how to get the real V to you - Episode 26
May 31, 2019
Scott Wright of IMS Products and I discuss how to get in better "control" of your profits - Episode 25
May 21, 2019
Branding Alert! Dirtbike shops, especially those with Yamaha YZ250F and YZ450F on any race track or display, don't miss this - Episode 24
May 18, 2019
Are you ready to roll up your sleeves and begin coaching the next generations of potential motorcycl
May 18, 2019
Powersports Business article about recent Pied Piper PSI Survey - Episode 22
May 14, 2019
What dealerships need to know about Google, guest Michael Annable - Episode 21
Apr 27, 2019
Stop wasting your time posting to Facebook! Joe Iribarren is my guest - Episode 20
Apr 24, 2019
Want to be an F&I rockstar? Derek Sanders talks F&I tips and tricks - Episode 19
Apr 20, 2019
Running a multi-generation dealership with James Myers of Valley Cycle Center - Episode 18
Apr 02, 2019
Talking moto jobs with Alex Baylon from MotorcycleIndustryJobs.com - Episode 17
Mar 16, 2019
“Don’t play the kingdom game” in your service department ~ Michael Jones Sr - Episode 16
Mar 09, 2019
"You don’t pay the bills with margin, you pay the bills with profit" ~ Craig Martin - Episode 15
Mar 01, 2019
Need insight on the sort of PG&A folks you should hire? Ryan McPherson is an example - Episode 14
Feb 22, 2019
Are you failing the merchandising game? - Episode 13
Feb 13, 2019
Do you co-op? Looking for feedback - Episode 12
Feb 13, 2019
Can you say Acerbis? Brian Fullerton can and has been for 20 years - Episode 11
Feb 09, 2019
Who knows how to get rabid grassroots support? Jim Boschen is our guest - Episode 10
Feb 02, 2019
#1 mistake dealerships make. Derek Sanders special guest - Episode 9
Feb 01, 2019
Can you learn from a Wild Ass? Special guest Craig Johnson has unique insights - Episode 8
Jan 29, 2019
Ever fire a customer? Special guest Jason Fox has, and joins me to discuss - Episode 7
Jan 26, 2019
Who the heck am I again? Episode 6
Jan 22, 2019
How to best ignore customers and why you never should - Episode 5
Jan 21, 2019
A Customer Fired Me Today - Episode 4
Jan 18, 2019
The OL' CX - what the heck is that? - Episode 3
Jan 16, 2019
A bit more depth on me and why I’m podcasting to dealers! - Episode 2
Jan 12, 2019
S1:E0 - Welcome! Short intro on this podcast
Jan 11, 2019
The Dealership Fixit Podcast (Trailer)
Jan 10, 2019