HelloMasters - Marketing, Strategie en Teams

By HelloMaaS

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Category: Marketing

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Subscribers: 2
Reviews: 0
Episodes: 47

Description

HelloMasters is de podcast over marketing, strategie en teams. We praten met CMO's, marketing leiders, en founders over het snel veranderende landschap. Powered by HelloMaaS & Frankwatching Klaar voor de future of work in marketing? www.hellomaas.com

Episode Date
Gijs Hoonhout, Global Head of Marketing felyx: 50+ marketingkanalen. Hoe kies je een focus als startup?
Jun 28, 2022
Marjolein Kleinhuis, Strategie en Merkpositionering SNS: Hoe bouw je als bank een relevant merk?
May 30, 2022
Dorkas Koenen, CMO Rabobank: zijn hybride marketingteam
May 03, 2022
Nicole Babay, Head of Marketing Intertoys: TikTok, kidfluencers en groei ondanks corona
Apr 14, 2022
Martin van Velzen, Director Marketing & E-commerce Blokker: bijna falliet naar leading e-commerce
Jan 06, 2022
Marcel de Groot, CCO Consumer VodafoneZiggo over marketingbudget, 3rd party data en sponsoring
Dec 01, 2021
Marguerite Soeteman-Reijnen, CMO Aon Inpoint & Chairman Aon Holdings over CMO leiderschap in de boardroom
Nov 04, 2021
Susanne Hazendonk, Global Head of Marketing Spinnin' Records over marketing bij muzieklabels
Sep 22, 2021
Marcel Molenaar, LinkedIn (deel 2) over het post-pandemie marketing model
Aug 30, 2021
Marcel Molenaar, Country Manager & Director Marketing Solutions BLX LinkedIn over de geheimen van het platform (deel 1)
Jul 22, 2021
David Verschoor, CMO Hartstichting over impact vs. commerciële marketing
Jul 08, 2021
Martijn Delahaye, Directeur Marketing & Communicatie AFAS software over lead generatie, sales methodes & podcasts
Jun 24, 2021
Barbara den Bak, CMO/CIO Urban Gym Group TrainMore HIGHSTUDIOS over community, activatie en creatie
May 31, 2021
Roel van der Heijden, Senior Manager Merk & Marketing over innovatie bij Zilveren Kruis
May 11, 2021
Richard Francis, Marketing Strategy & Operations bij Exact over hun B2B marketing strategie
Apr 28, 2021
Vanessa Hofland-Noordervliet, Director AH studio over de in-house agency van Albert Heijn
Apr 14, 2021
Sean Peron, Director of Marketing Ace & Tate on online strategy and omnichannel branding
Mar 31, 2021
Maud Pinckers, Head of Marketing Triodos Bank over purpose, duurzaamheid & waardecreatie
Mar 18, 2021
Marene Arnold, Director Marketing & Communications NL Mastercard over haar drie-man marketing team en B2B branding
Feb 23, 2021
Simon Aurik, CCO & CMO Virtuagym over de gouden combi van marketing en sales
Feb 10, 2021
Gregory Kukolj, CMO Marktplaats on the evolution of the iconic brand
Jan 26, 2021
Jorrit Mulder, CMO Peaks over fintech marketing
Dec 17, 2020
Boukje Taphoorn, CMO bol.com over autonome teams en innovatie
Nov 10, 2020
Ellen Croes, Head of Strategy/a.i, BD & Marketing Allen & Overy over marketing voor advocaten
Sep 29, 2020
Lilly van Empel, Hoofd Marketing Van Gogh Museum over museummarketing in lockdown
May 20, 2020
Beauty Special - We Are Eves, Paula's choice & Cosmopolitan over marketing innovaties in de beauty wereld
Mar 23, 2020
Joris van Dijk, CEO Madurodam over het merk bouwen van de kleinste stad van Nederland
Feb 25, 2020
Frans Leenaars, CMO TUI over marketing in de vakantie wereld en zijn team van 800 mensen
Jan 28, 2020
Jeremy Brook, CMO Deliveroo Australia on building a 'online food' brand
Dec 17, 2019
Jeroen de Bakker, Talpa Network en Maarten Lens-Fitzgerald, Nodes over voice marketing
Dec 03, 2019
Brenda Smith, Director Marketing en Customer Experience bij AS Watson (Kruidvat, Trekpleister, IC Paris XL) over retail marketing
Nov 19, 2019
Charlene Li Author of The Disruption Mindset on how to master digital transformation
Oct 29, 2019
VC's en Angel Investeerders over diversiteit in de Nederlandse Startup scene
Oct 09, 2019
Mark Appel, Global Marketing Director at Exact about digital transformation, important skill sets, the right company culture and Max Verstappen
Oct 01, 2019
Rachel Gordon , Growth & Innovation Leader (PepsiCo, Nestlé, NBA & more) on creating actual corporate innovation
Sep 17, 2019
Rado Raykov, CEO at holler.live on his own venture, the importance of feedback, fundraising and marketing
Sep 03, 2019
Kevin Capota, CMO at L'Oréal Netherlands on what it takes to be a CMO, digital transformations and the lessons learned in his career
Aug 21, 2019
Délia Lauret, Director AREA52 at PVH Europe (Tommy Hilfiger & Calvin Klein)
Jul 09, 2019
Sander Nagtegaal, CEO at Unless.com about his experience as both CTO & CEO, the difficulty of building a good team and the hardships of funding
Jun 25, 2019
Gerben Klop, Managing Partner & Founder THEBLUEGARAGE on corporate innovation and innovation labs
Jun 11, 2019
007 - Délia Lauret - AREA52 & PVH Europe & Maarten Stramrood - Brenntag Group
May 28, 2019
Willemijn Schneyder, CEO & Founder of SwipeGuide on being a female founder & CEO and creating a great team culture
May 14, 2019
Fiona Vanderbroeck, Former Travelbird & KLM, now Head Of Customer Excellence Bol.com on learning moments, her career path to CMO and the transition from working in a corporate environment to startup
Apr 30, 2019
Steph Morrow - Head Of Strategy VIRTUE at Vice Media on the agency model, influencer marketing, and team culture
Apr 16, 2019
Dutch Startup CEO's bust 10 myths about being a founder (Unless, SwipeGuide, Holler.live)
Mar 12, 2019
Britta Sluis, Head of Marketing Schiphol, nu GM FIFPro over haar 20jarige marketing carrière en stakeholder management
Mar 12, 2019
Dave Shoemack, CMO VanMoof on effective branding and scaling up a small company
Jan 29, 2019