Online Marketing And Media Podcast
By Milan Marketing and Media
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Category: Marketing
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Episodes: 164
Description
As a service provider myself, I know how challenging it is to stand out from the crowd & acquire new business from your online marketing efforts.
For the past 10+ years, I’ve helped dozens of plastic surgeons, dermatologists, & other aesthetic providers grow their business through online marketing. And what I’ve learned is that to attract new clients (or patients) from your marketing efforts, you have to be able to verbally & visually articulate who you are, how you can help, & how you’re different than your peers.
This weekly show is going to help you become more confident on camera, create content that differentiates you, & develop a marketing strategy that works!
| Episode | Date |
|---|---|
|
A Creative Instagram Reels Strategy That’ll Get You More Milage Out of Your Content
|
Mar 29, 2023 |
|
Stand Out In Your Marketing with Your Signature Promise
|
Mar 22, 2023 |
|
The Next Chapter...
|
Mar 22, 2023 |
|
Connecting the Dots Between Your Marketing Efforts & Revenue
|
Dec 21, 2022 |
|
Marketing Lessons from One of My Teachers, David Ogilvy
|
Dec 07, 2022 |
|
3 Essential Lessons I've Learned with Social Media Marketing
|
Nov 23, 2022 |
|
Avoiding Niche Drama
|
Nov 16, 2022 |
|
The Little-Known Secret to Looking Confident on Video
|
Nov 09, 2022 |
|
5 Places to Find Endless Content Inspiration
|
Nov 02, 2022 |
|
Should You Add TikTok Into Your Social Media Strategy
|
Oct 26, 2022 |
|
Why You Should Film Your Instagram Reels Horizontally (Not Vertically)
|
Oct 19, 2022 |
|
Communicate Your Value in Your Marketing
|
Oct 12, 2022 |
|
New Vibe, Episodes, Guests, and MUCH more!
|
Oct 12, 2022 |
|
Debrief: Video Fundraser Masterclass Q&A
|
Aug 17, 2022 |
|
The Problem with Word-of-Mouth Referrals
|
Aug 04, 2022 |
|
What is Marketing?
|
Jul 27, 2022 |
|
Perfectionism and Procrastination
|
Jul 21, 2022 |
|
Exclusive Preview: Polish Up Your On Camera Confidence Masterclass
|
Jun 15, 2022 |
|
Next Level Thinking
|
Jun 02, 2022 |
|
Value First Marketing
|
May 26, 2022 |
|
Become More Efficient at Creating Your Video Content with this Simple Exercise
|
May 18, 2022 |
|
How to Differentiate Yourself Using Content Pillars & Content Filters
|
May 12, 2022 |
|
The 7 Essential Website Terms You Need to Know (Part 3)
|
May 05, 2022 |
|
What to Look for When Hiring a Website Designer (Part 2)
|
Apr 20, 2022 |
|
Signs That It’s Time to Redesign Your Aesthetic Practice’s Website (Part 1)
|
Apr 07, 2022 |
|
How to Organically Grow Your Following on Instagram
|
Mar 30, 2022 |
|
A modern psychology-driven approach to email marketing (that won’t make you sick in your mouth).
|
Mar 16, 2022 |
|
Creating a Marketing System with Your Content
|
Mar 03, 2022 |
|
Showing Up Confidently on Camera as an Introvert
|
Feb 23, 2022 |
|
How to Grow on TikTok Using a SEO Keyword Strategy
|
Feb 16, 2022 |
|
The Metaverse and Web 3.0 Are Coming
|
Feb 10, 2022 |
|
#132: How to Craft a Marketing Strategy That Works
|
Feb 02, 2022 |
|
#131: How to Take Your Business to the Next Level in 2022 (Part 3)
|
Jan 27, 2022 |
|
#130: How to Take Your Business to the Next Level in 2022 (Part 2)
|
Jan 20, 2022 |
|
#129: How to Create More Freedom in Your Life and Earn More Money in your business with Amber McCue
|
Jan 13, 2022 |
|
#128: How to Take Your Business to the Next Level in 2022 (Part 1)
|
Jan 05, 2022 |
|
#127: How to Create a Successful Google Ads Campaign with Davyd Kucherskyy
|
Dec 29, 2021 |
|
#126: A Surprise Announcement for 2022
|
Dec 22, 2021 |
|
#125: How to show up on video confidently without reading from a script
|
Dec 01, 2021 |
|
#124: 5 New Instagram Updates You Need to Know About
|
Nov 11, 2021 |
|
#123: How to Charge for Your Services Without Discounting
|
Nov 03, 2021 |
|
#122: 3 Ways to Define Your Niche and Eliminate Niche Drama
|
Oct 29, 2021 |
|
#121: Discomfort is the Currency to Your Success
|
Oct 21, 2021 |
|
#120: How to Become More Confident on Video
|
Oct 13, 2021 |
|
#119: 4 Simple Steps to Make Your Brand More Memorable Using Instagram Reels
|
Oct 06, 2021 |
|
#118: What 16 Years of Marketing Has Taught Me
|
Sep 01, 2021 |
|
#117: Uncover your hidden blocks to financial abundance (they’re not what you think) with Morgana Rae
|
Aug 18, 2021 |
|
#116: Increase Your Visibility with this Content Repurposing Strategy
|
Aug 11, 2021 |
|
#115: These 2 Highly Effective Instagram Organic Growth Strategies.
|
Jul 29, 2021 |
|
#114: The Essential Tools You Need to Start Creating Videos in Your Marketing.
|
Jul 21, 2021 |
|
#113: Ditch the Like in the Know, Like, & Trust Framework & Replace it With This.
|
Jul 14, 2021 |
|
#112: Your Social Media Videos Aren’t Working. Here’s Why & How to Fix Them.
|
Jul 07, 2021 |
|
#111: Social Selling Formula - 3 Steps to Organically Grow and Sell Your Services on Instagram
|
Jun 30, 2021 |
|
#110: How to Produce a Successful Photoshoot that Positions You as An Expert in Your Space
|
Jun 23, 2021 |
|
#109: 3 Wellness Pivots That High Performers Need to Make to Sustain Success and Create Lasting Well-Being with Nisha Kunder.
|
Jun 16, 2021 |
|
#108: 4 Techniques to Help You Move Past the Fear of Video.
|
Jun 09, 2021 |
|
#107: The Marketing Strategy That's Guaranteed to Work
|
May 26, 2021 |
|
#106: Finding Your Superpowers in Your Business Using the 4 Domains with Anna Nelson
|
May 19, 2021 |
|
#105: PAS Formula - Structure Any Piece of Content to Grab Attention and Motivate Action
|
May 12, 2021 |
|
#104: Crafting Headlines That Foster Trust with Your Brand.
|
May 05, 2021 |
|
#103: Brainstorming - The 4 Step Framework to Sparking Creativity
|
Apr 28, 2021 |
|
#102: Ask yourself these questions to set yourself apart so you have no competition
|
Apr 21, 2021 |
|
#101: 4 Steps to Creating a Successful Content Strategy Based on Your Knowledge
|
Apr 07, 2021 |
|
#100: 5 Marketing Myths That's Holding You Hostage in Your Business Growth
|
Apr 01, 2021 |
|
#99: 6 Types of Videos to Integrate Into Your Business When You're Just Getting Started.
|
Mar 25, 2021 |
|
#98: A.R.C. Formula - How to Use Your Content to Convert Your Followers Into Customers
|
Mar 11, 2021 |
|
#97: How to Create Strategic Content That Builds Trust In Advance.
|
Mar 03, 2021 |
|
#96: How to Easily Add Captions to Your Online Videos
|
Feb 25, 2021 |
|
#95: How Your Words Can Differentiate You and Attract Your Ideal Customers
|
Feb 18, 2021 |
|
#94: What Business Owners Need to Know About Clubhouse and 6 Ninja Tips
|
Feb 11, 2021 |
|
#93: How to Use 1 of the Most Powerful Ingredients In Your Content Marketing Strategy.
|
Feb 04, 2021 |
|
#92: Persuasive Visual Storytelling with John DeMato
|
Jan 06, 2021 |
|
#91: 4 Marketing Trends To Look For In 2021.
|
Dec 30, 2020 |
|
#90: FB Creator Studio - 1 of the Best Kept Secrets on the Internet.
|
Dec 23, 2020 |
|
#89: Differentiate Your Business with a Clear Origin Story.
|
Dec 09, 2020 |
|
#88: How to Create Professional Looking Videos. Starting with a $19.99 Investment.
|
Nov 26, 2020 |
|
#87: Why Crafting Consistent Content is the Fastest Way to Grow Your Business in 2021.
|
Nov 18, 2020 |
|
#86: How to Show Up in Your Marketing When You Don't Have the Time
|
Nov 11, 2020 |
|
#85: Moving Past Fear & Making Video Your Super Power In Your Business
|
Oct 29, 2020 |
|
#84: 3 Must-Dos for Social Media Success for Healthcare Professionals with Nathalia Porras
|
Oct 21, 2020 |
|
#83: How to Sell Your Services on Instagram Without Feeling Sleazy.
|
Oct 14, 2020 |
|
#82: How to Measure the Success of Your Marketing Efforts.
|
Oct 07, 2020 |
|
#81: Why Repetition is the Key for Successful Marketing
|
Sep 30, 2020 |
|
#80: Pretty Links Review - Measure the Success of Your Videos with Ease
|
Sep 23, 2020 |
|
#79: How Content Marketing with Intention Can Propel Your Business to the Next Level.
|
Sep 16, 2020 |
|
#78: 3 Reasons Your Marketing Strategy Isn't Working And How To Fix It
|
Sep 09, 2020 |
|
#77: Positioning Your Business For Success With Your Signature Promise
|
Sep 02, 2020 |
|
#76: How to Move Past The Fear of Being On Video
|
Aug 26, 2020 |
|
#75: The 5 Beliefs Separating You From Success with Heather Sager
|
Aug 19, 2020 |
|
#74: How Thinking of Your Content Marketing Like A TV Network Will Keep Your Biz Top of Mind.
|
Aug 12, 2020 |
|
#73: The 10% Rule: Your Formula to Achieve the Marketing Results You Desire.
|
Aug 05, 2020 |
|
#72: Remix Your Content Creation & Show Up on Social Media More Consistently.
|
Jul 29, 2020 |
|
#71: How Developing Your Brand Like a Music Festival Will Naturally Attract Your Audience Like a Magnet.
|
Jul 22, 2020 |
|
#70: Tap.Bio Review: Up-level your Instagram Bio Link with a Mini-Website.
|
Jul 15, 2020 |
|
#69: 5 Common Denominators of Successful Online Marketing.
|
Jul 08, 2020 |
|
#68: Marketing For Introverts: Fake It Until You Believe It
|
Jul 01, 2020 |
|
#67: Why a Mixed-Media Content Strategy is Essential for Successful Online Marketing.
|
Jun 24, 2020 |
|
#66: The BIGGEST Mistake I Made with My Marketing & How You Can Avoid It.
|
Jun 17, 2020 |
|
#65: A Simple Framework for Your Marketing When You Feel Paralyzed with Doubt.
|
Jun 10, 2020 |
|
#64: What You Should Be Saying in Your Marketing About Covid to Fortify Confidence in Your Business.
|
May 27, 2020 |
|
#63: Part 2 of My Chat with Heather Terveen About Standing Apart, Content Marketing, & More.
|
May 20, 2020 |
|
#62: Layering Your Visual Content on Social Media with Heather Terveen
|
May 13, 2020 |
|
#61: Differentiate Your Business by Positioning Yourself as a Personal Brand.
|
May 06, 2020 |
|
#60: 4 Ways to Get Unstuck When You Run Out of Ideas for Your Content.
|
Apr 30, 2020 |
|
#59: How Can I Create Professional Looking Videos, When I’m Just Getting Started?
|
Apr 22, 2020 |
|
#58: The Fundamental Ingredients for Acquiring New Leads Through Social Media
|
Apr 15, 2020 |
|
#57: 5 Tips to Make Better Instagram Stories & Grow Your Followers
|
Apr 08, 2020 |
|
56: 4 Types of Videos You Can Easily Create, Even if You're Camera Shy.
|
Apr 02, 2020 |
|
#55: Why Publishing on Fewer Social Media Accounts is Better for Your Business.
|
Mar 18, 2020 |
|
My Marketing Communications Strategy for Clients to Manage Coronavirus Concerns.
|
Mar 13, 2020 |
|
54: 4 Actionable Tips on How to Use Social Media with Intention.
|
Mar 11, 2020 |
|
#53: Instagram Story Marketing: How Hashtags, Location, & Engagement Stickers Can Increase Your Visibility & Grow Your Revenue.
|
Mar 04, 2020 |
|
#52: 3 Steps to Create Content for Your Website That Converts Your Visitors.
|
Feb 26, 2020 |
|
#51: How to Decide if You Should Blog, Video, Live-stream, or Podcast to Organically Attract New Leads.
|
Feb 20, 2020 |
|
#50: Why I’m Changing the Name of the Podcast to “The Online Marketing & Media Podcast”.
|
Feb 12, 2020 |
|
#49: How to Create More Freedom in Your Life & Earn More Money in Your Business with Amber McCue.
|
Feb 05, 2020 |
|
#48: How to Choose the Right Website Platform for Your Business, So You Have a Website You Love.
|
Jan 29, 2020 |
|
#47: 7 Places to Find Content Inspiration That Your Audience Will Love.
|
Jan 22, 2020 |
|
#46: Step-By-Step: How to Generate Leads on Instagram with Your Content
|
Jan 15, 2020 |
|
#45: Ignite Your 2020 By Marketing Your Benefits (Not Your Features).
|
Jan 09, 2020 |
|
#44: Ignite Your 2020 With A Media-First Approach to Your Content Marketing.
|
Jan 01, 2020 |
|
#43: A Special Holiday Message from Me to YOU!
|
Dec 25, 2019 |
|
#42: Ignite Your 2020 With Consistent Action: 5 Steps to Make Your Online Marketing “Work”.
|
Dec 18, 2019 |
|
#41: Acquire More Leads by Starting with Their Problem (Not Your Solution).
|
Dec 11, 2019 |
|
#40: How to Find Your Target Audience & Communicate More Effectively in Your Marketing.
|
Nov 19, 2019 |
|
#39: How Content Buckets Can Help You Structure & Create Your Social Media, Videos, or Blog Posts Your Audience Desires.
|
Nov 13, 2019 |
|
#38: The 2 Biggest Mistakes That’s Hurting Your Social Media Efforts.
|
Nov 06, 2019 |
|
#37: Run a Wildly Successful Instagram Promotion for the Holidays with These 6 Simple Steps
|
Oct 30, 2019 |
|
#36: An In-Depth Look at How Your Google Business Profile Can Enhance Your Website's Visibility & Online Marketing Efforts
|
Oct 23, 2019 |
|
#35: 3 Little Know FREE Facebook and Instagram Tools to Help You Manage, Create, and Share Your Content.
|
Oct 18, 2019 |
|
#34: Transforming Visionaries into 7 Figure Healthcare Providers with Kaeli Lindholm
|
Oct 09, 2019 |
|
#33: How to Acquire More Leads Through Your Online Marketing Efforts without Discounting.
|
Oct 02, 2019 |
|
#32: The Paradox of Social Media Likes and Followers.
|
Sep 26, 2019 |
|
#31: How the Markowitz Theory Can Consistently Drive New Leads to Your Business.
|
Sep 18, 2019 |
|
#30: Steal My Content Creation Plan and Never Run Out of Ideas for Your Videos, Blogs, or Social Media Posts.
|
Sep 11, 2019 |
|
#29: How the New Definition of Social Media Marketing is Changing Your Customers’ Expectations (Part 2).
|
Sep 04, 2019 |
|
28: How the New Definition of Social Media Marketing is Changing Your Customers' Expectations (Part 1).
|
Aug 28, 2019 |
|
27: 7 Essential Online Marketing Tools That’ll Give You Better Results with Your Social Media, SEO, and More.
|
Aug 21, 2019 |
|
26: How Showing Up on Video Consistently Can Increase the Number of New Leads.
|
Aug 14, 2019 |
|
#25: Why Website Optimization is More Important Than Search Engine Optimization.
|
Jul 31, 2019 |
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#24: 6 Simple Strategies to Rapidly Grow Your YouTube Following.
|
Jul 17, 2019 |
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#23: The 1 Simple Question That'll Maximize the ROI of Your Online Marketing Efforts
|
Jul 10, 2019 |
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#22: The Post-It Methodology to Instagram Stories Success with Stephanie Klinger.
|
Jul 03, 2019 |
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#21: Power Coaching Sessions: A Custom, Step-by-Step Action Plan Designed to Propel Your Business to its Next Level.
|
Jun 26, 2019 |
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#20: The 6 Pillars of Online Marketing Framework to Propel Your Business to the Next Level.
|
Jun 22, 2019 |
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#19: How to Use the 4 Neighborhood Methodology to Optimize Your Instagram Marketing with Sue B. Zimmerman
|
Jun 12, 2019 |
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#18: The 3 Ingredients You Need To Turn Your Business Into a Brand
|
Jun 05, 2019 |
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#17: A Behind the Scenes Look at My Instagram Audit for Quarter 1 (PART 2)
|
May 29, 2019 |
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#16: A Behind the Scenes Look At My Instagram Audit for Quarter 1 (PART 1).
|
May 22, 2019 |
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#15: How to Ethically Sell Your Aesthetic Services Online Without Feeling Sleazy
|
May 15, 2019 |
|
14: Why IGTV Should Be a Priority in Your 2019 Marketing Plan Despite Its Dismal Launch
|
May 08, 2019 |
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#13: How A Second Website Can Help You Attract Your Ideal Patient Better Than Your Primary Website
|
May 01, 2019 |
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#12: How to Differentiate Your Practice from Your Peers by Constructing a Value Proposition Statement.
|
Apr 24, 2019 |
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#11: The Major Flaw with Your Content Marketing Strategy That’s Preventing You from Converting Patients.
|
Apr 17, 2019 |
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10: Which Social Media Platform Should You Invest In?
|
Apr 10, 2019 |
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#9: 3 Online Marketing Trends That Are Changing Aesthetic Marketing
|
Apr 03, 2019 |
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#8: The 3 Essential Roles You Need in Your Aesthetic Business to Achieve Any Marketing Goal.
|
Mar 27, 2019 |
|
#7: How the Facebook Pixel Can Help Your Acquire More Patients
|
Mar 13, 2019 |
|
#6: How to Sell Your Aesthetic Services on Instagram & Turn Your Followers Into Patients
|
Mar 06, 2019 |
|
#5: How to Turn Your Online Marketing Efforts into A Lead Generation Engine.
|
Feb 27, 2019 |
|
#4: A Step-By-Step Guide on How to Perform a Social Media Audit & Gain Confidence in Your Social Efforts
|
Feb 19, 2019 |
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#3: The REAL Purpose of Your Social Media Presence. HINT - It has Nothing To Do With Likes and Followers.
|
Feb 12, 2019 |
|
The 3 Problems That Arise When You Don’t Niche Your Practice
|
Feb 05, 2019 |
|
“Marketing” Isn’t Advertising. So What Is It?
|
Feb 05, 2019 |