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Episode | Date |
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A System to Relish the Uncomfortable Stuff
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Sep 20, 2023 |
How to Identify and Kill Bad Startup Ideas Masquerading As Good Ones
|
Sep 13, 2023 |
A System to Test and Build Your Startup (Part III - Implementing Your System This Weekend)
|
Sep 06, 2023 |
An Operating System to Help You Move Faster By Focusing On Less - Part 2 (feat. a monkey reciting Hamlet)
|
Aug 30, 2023 |
A Weekly System to Keep Entrepreneurs With Jobs Moving Fast (Part 1 - Strategy)
|
Aug 23, 2023 |
The One Thing That Matters - How to Find a Differentiator That'll Support a Business
|
Aug 16, 2023 |
How to Stop Being Your Startup's Bottleneck
|
Aug 09, 2023 |
A Framework for Building Wildly Useful Startups
|
Aug 02, 2023 |
Four Characteristics of Great Startup Ideas
|
Jul 26, 2023 |
The Organic Growth Equation - Why People Share and How to Pick Ideas that'll Grow
|
Jul 19, 2023 |
A System to Help You Become Wildly Creative
|
Jul 12, 2023 |
Ep. 165 - Should You Niche?
|
Jun 28, 2023 |
Why You Didn't Build a Product Last Weekend (feat. A Framework to Seek Out Discomfort)
|
Jun 21, 2023 |
How to Build the First (Magical) Version of Your Product This Weekend
|
Jun 14, 2023 |
Choose The Right Quest
|
Jun 07, 2023 |
INTERVIEW: Seth Godin Thinks Through Startup Ideas in Real-Time
|
May 31, 2023 |
When to Pivot and When to Stick (aka How Pros Deal w/ Distractions)
|
May 24, 2023 |
How to Use Landing Page Tests to Find Your Beachhead Customer (feat. the One Person Landing Page and the ELU Framework)
|
May 17, 2023 |
Ideation, Finding a Wedge, Seeding a Marketplace and How to Scale Yourself with an EA - with Jonathan Swanson, cofounder of Thumbtack, Athena, and Powerset
|
May 10, 2023 |
The Law of The Startup Wedge (feat. circadian rhythms and trust transactions)
|
May 03, 2023 |
How to Separate Yourself from Your Idea (feat. the five immutable laws of cold emails)
|
Apr 26, 2023 |
Testing a Startup Idea Live, Part 2: An Organizing Principle and A Structure to Move Fast
|
Apr 19, 2023 |
Testing a Startup Idea Live, Part 1: The Idea, The Goldfish Cleanse, J.O.A.S.
|
Apr 12, 2023 |
When to Quit on your Startup Idea, and When to Stick It Out (feat. the systemic vs. solvable checklist and the idea growth curve)
|
Apr 05, 2023 |
How to Find and Solve Hard Problems (feat. a used car startup and The Problem Hunters)
|
Mar 29, 2023 |
How to Build Trust in Six Seconds (Thrust + Drag Part 2, feat. an elephant and the bus stop exercise)
|
Mar 22, 2023 |
Thrust and Drag Part 1: A System to Keep Momentum
|
Mar 15, 2023 |
What if the problem you're solving isn't "painful" or "urgent"? What if it's just something you think people will want? Should you still pursue it? (feat. Linguini)
|
Mar 08, 2023 |
How to Create Useful Content (feat. the "creating content by not creating any content" method)
|
Mar 01, 2023 |
How to stack risk early, tackle the cold start problem, and compete by understanding incentives with Jareau Wadé
|
Feb 22, 2023 |
15 Min(ish) Skill: Script the Start and End aka How to Consistently Do Uncomfortable Things
|
Feb 15, 2023 |
Three More Ways to Approach Your Business Like a Pro (feat. anti-marketing, Frank Sinatra, and an Uber comedian)
|
Feb 08, 2023 |
The Trust to Risk Ratio (feat. Soona + a four-step risk framework)
|
Feb 01, 2023 |
Two Ways to Approach Your Startup Idea Like A Pro (feat. an interior designer + Zapier)
|
Jan 25, 2023 |
Testing an AI Coaching Tool in a Month (feat. The 5 Startup Idea Non-Negotiables)
|
Jan 18, 2023 |
How to Build a Product People Will Share
|
Jan 11, 2023 |
A Regret Minimization Framework (feat. Alone + The Big Reveal)
|
Jan 04, 2023 |
HOLIDAY CLASSIC: The Three Characteristics of a Startup Idea That's Worth Your Time
|
Dec 28, 2022 |
Holiday Classic: Four Questions to Help You Start Your Idea (Feat. Penne Vodka Pete 🐐)
|
Dec 21, 2022 |
How to Take Yourself Seriously feat. Your Entrepreneurship Handbook
|
Dec 14, 2022 |
Build a System to be Different in 2023 (feat. pessimistic squirrels and majestic lions)
|
Dec 07, 2022 |
How to Test the Startup Idea You Had Over Thanksgiving in 7 Minutes
|
Nov 30, 2022 |
How to Productize Your Customer's First Step (feat. The Family Operating System and a 3am Pitch)
|
Nov 23, 2022 |
Two Frameworks to Help Find Your Differentiator (feat. Inversion and the Before and After Method)
|
Nov 16, 2022 |
How to Think Bigger (feat. Mattress Mack and Asymmetric Upside)
|
Nov 09, 2022 |
20(ish) Min Skills: How to Find Your Wedge (feat. Bleeding Neck Problems)
|
Nov 02, 2022 |
Start a Startup in an Hour a Day (Part 3 of 3): Taking the System for a Spin (feat. You've Got Mail and Curious Ruby)
|
Oct 26, 2022 |
Start a Startup in an Hour a Day (Part 2) - Founder Archetypes and a Two-Week Sprint Rhythm
|
Oct 19, 2022 |
Start a Startup in an Hour a Day (Part 1 of 3) - Reflection + A Lifestyle Debt Audit + Finding a Free Hour
|
Oct 12, 2022 |
20(ish) Min Skills: How to Write Direct, Persuasive Copy (feat. The Four Keys to Writing)
|
Oct 05, 2022 |
How to Start a Community-Based Startup - or Tack a Community Onto Your Existing Business (feat. Monks and Lonely Dads)
|
Sep 28, 2022 |
20(ish)-Minute Skills: The Concierge MVP
|
Sep 21, 2022 |
How to Spot Promising Startup Ideas (feat. The Hard Startup Myth and The Hassle Premium)
|
Sep 14, 2022 |
How to Raise Money from Angel Investors with Angela Lee (37 Angels, Columbia Business School) ((And we start a $100mm taco company the last 15 minutes))
|
Sep 07, 2022 |
How to Get the World to Work For You (feat. pickleball and the greatest marketing campaign of all time)
|
Aug 31, 2022 |
Three Ways to Build Trust (feat. parking valets and a cure for baldness)
|
Aug 24, 2022 |
A 20(ish) Minute Startup: Airbnb Referrals
|
Aug 17, 2022 |
What Kind of Company Do You Want to Build? (feat a 3-part framework to help you figure it out and Shaggy)
|
Aug 10, 2022 |
A Podcast Figuring Out Your Value (featuring an aperol spritz startup and a magician)
|
Aug 03, 2022 |
A Mental Model to Reduce Complexity: The River (featuring a papaya)
|
Jul 27, 2022 |
How to Start a Startup Accountability Group
|
Jul 20, 2022 |
The Three Pillars of a Startup That's Worth Your Time (feat. Markets, The 4x Rule, and Level Jumping)
|
Jul 13, 2022 |
A 20(ish) Minute Startup: An App That Cures Chronic Pain
|
Jul 06, 2022 |
A Framework to Get You Unstuck (featuring an Airstream startup)
|
Jun 29, 2022 |
20(ish)-Min Skills: Sales 101 For Entrepreneurs That Hate Sales
|
Jun 22, 2022 |
A Weekly Prioritization and Audit Framework to Help Entrepreneurs Make Great Things
|
Jun 15, 2022 |
How to Test If Your Idea Can Grow Before You Build It (featuring a meeting agenda startup)
|
Jun 08, 2022 |
What Makes a Great Product?
|
Jun 01, 2022 |
Strategies for a Crowded Market: Breaking Down Three Coffee Startups
|
May 25, 2022 |
How to Build The Right Thing (Introducing the Product Pyramid Framework)
|
May 18, 2022 |
A Thing To Do This Weekend If You're Working on a Startup
|
May 11, 2022 |
How to Become a Startup Idea Machine
|
May 04, 2022 |
How to Evaluate and Choose an Idea Worth Pursuing with Alex White
|
Apr 27, 2022 |
How to Write Great Copy for your Startup
|
Apr 20, 2022 |
INTERVIEW: Jonathan Hunt-Glassman, founder @ Oar Health
|
Apr 15, 2022 |
Start a Startup in 7(ish) Minutes: Solving Parking in NYC 🚕
|
Apr 13, 2022 |
Episode 100 🔥: How to Design Your Life to Support Building a Startup on the Side
|
Apr 06, 2022 |
How to Stand Out: Differentiate your Startup with Categories
|
Mar 30, 2022 |
How to Guarantee Word of Mouth Growth for Your Startup
|
Mar 23, 2022 |
The Three Pillars of an Idea That Can Grow Huge
|
Mar 16, 2022 |
Start a Startup in Ten Days using Four Questions: Kitchen Organizer Edition
|
Mar 09, 2022 |
Perfect is the Enemy of the Good: Startup Product Edition
|
Mar 02, 2022 |
How to Conquer Irrational Fear as a Startup Founder
|
Feb 23, 2022 |
The Most Interesting Startups are Boring (and how to make sure yours is, too)
|
Feb 16, 2022 |
How to Build a Startup in a Crowded Market
|
Feb 09, 2022 |
A Formula for Creating Moments Your Customers Will Share
|
Feb 02, 2022 |
Don't Bail On Your Startup Idea Right When It's Getting Interesting
|
Jan 26, 2022 |
Startup Practice
|
Jan 19, 2022 |
Storytelling 101 for Entrepreneurs
|
Jan 12, 2022 |
BONUS STORY: The Monster and The Girl
|
Jan 07, 2022 |
The Secret Pod
|
Jan 05, 2022 |
Sell the Position (Brian's favorite episode of the year)
|
Dec 29, 2021 |
How to Not Waste Your Life (most listened to episode of the year)
|
Dec 22, 2021 |
How to Find Problems Worth Solving (and a request for a startup)
|
Dec 15, 2021 |
You need a bouncer
|
Dec 08, 2021 |
How to get counterintuitive startup ideas
|
Dec 01, 2021 |
Three Things Entrepreneurs Should Do Over Thanksgiving Break
|
Nov 24, 2021 |
How to create your own MBA in entrepreneurship
|
Nov 17, 2021 |
Story 3: How to sell wood for $10 when everyone else sells it for $5
|
Nov 10, 2021 |
Story 2: How to motivate people
|
Nov 03, 2021 |
Three Stories To Get You Unstuck - Story 1: Sell The Position
|
Oct 27, 2021 |
How to Quit Your Job and Pursue Your Startup Idea
|
Oct 20, 2021 |
How to Motivate Customers (and People) feat. Airstreams
|
Oct 13, 2021 |
MAILBAG PART 2: Testing a pasta startup, how niche is too niche, and a structure for dealing with founder stress
|
Oct 06, 2021 |
MAILBAG: Listener questions on a startup ethos, great marketing, a travel company for couples, and nootropics (sorta)
|
Sep 29, 2021 |
A Treading Water Startup (feat. Scorpions and Frogs)
|
Sep 22, 2021 |
Hidden Lottery Tickets
|
Sep 15, 2021 |
Vertical Farms, Robert Frost, and Growth
|
Sep 08, 2021 |
INTERVIEW: Jeff Sheldon, Founder @ Ugmonk
|
Jun 30, 2021 |
How to Not Waste Your Life
|
Jun 23, 2021 |
Inertia - The Only Thing That Matters
|
Jun 09, 2021 |
INTERVIEW: Tom Eisenmann (HBS) on Why Startups Fail
|
May 12, 2021 |
How to Choose the Right Customer (ITS Classic)
|
May 05, 2021 |
Is Your Startup Idea Good? (ITS Classic)
|
Apr 28, 2021 |
How To Be A Great Storyteller (ITS Classic)
|
Apr 21, 2021 |
How to Prioritize and Build a Personal Operating System (ITS classic)
|
Apr 14, 2021 |
How to lose 1.8 billion dollars in 10 days
|
Apr 07, 2021 |
Curiosity and Space
|
Mar 31, 2021 |
Survivorship Bias, Base Rates, and Librarians
|
Mar 24, 2021 |
Let It Go
|
Mar 17, 2021 |
This Too Shall Pasta (Vision + Part II of Problems vs. Opportunities)
|
Mar 10, 2021 |
Problems and Opportunities
|
Mar 03, 2021 |
The Case For Now
|
Feb 24, 2021 |
What To Do About Competition (The Gift of "Which")
|
Feb 17, 2021 |
How to Sell A Protein Bar in Seven(ish) Minutes
|
Feb 10, 2021 |
Mini Series Ep 3: A Bunch of Tests and an Epiphany
|
Feb 03, 2021 |
Mini Series Ep 2 - We're Starting a Startup - Making Customer Interviews Doable
|
Jan 27, 2021 |
Mini Series Kickoff - Picking The Startup Idea We'll Start
|
Jan 20, 2021 |
How To Get Your First 1,000 Customers (feat. Pizza)
|
Jan 13, 2021 |
The Sasquatch Problem (Are You Passionate Enough About Your Startup Idea?)
|
Jan 06, 2021 |
Three Stories for People Starting Startups in 2021
|
Dec 30, 2020 |
Make A Billion Dollars
|
Dec 23, 2020 |
Make $1,000 Today
|
Dec 16, 2020 |
The Holiday Mailbag
|
Dec 09, 2020 |
The Counterintuitive Way To Get Your First Customers
|
Dec 02, 2020 |
How Will I Know?
|
Nov 25, 2020 |
Do The Thing (Motion vs. Action)
|
Nov 18, 2020 |
Are You Good Enough?
|
Nov 11, 2020 |
How to be Resilient (feat. IOUs)
|
Nov 04, 2020 |
How to Differentiate Your Startup (feat. Crabs + Running Shoes)
|
Oct 28, 2020 |
Start a Wine Company in 17 Minutes
|
Oct 21, 2020 |
Whisper Ideas
|
Oct 15, 2020 |
How to test a startup idea in 7 minutes
|
Oct 08, 2020 |
How to get a customer to choose you (and bagels)”
|
Sep 30, 2020 |
INTERVIEW: Daina Trout on building Health-Ade from a kombucha-making operation in her kitchen to one of the fastest growing beverage brands in the U.S.
|
May 20, 2020 |
How to lose $1.8 billion dollars in 10 days
|
May 13, 2020 |
INTERVIEW: Jennifer Goggin on building Startle, a tech studio that bridges the gap between research and impactful companies.
|
Apr 16, 2020 |
INTERVIEW: Marc and Ashley Merrill on building Riot Games and Lunya, the role of a leader during times of uncertainty, and their perspectives on how to build a business.
|
Apr 08, 2020 |
INTERVIEW: Christoph Bertsch on building Vejo (and multiple other startups) and how to manage the long-game of entrepreneurship.
|
Mar 25, 2020 |
Ladders and Lobsters
|
Mar 18, 2020 |
INTERVIEW: Agatha Kulaga on building Ovenly, turning your creative outlet into a scalable business, and baking the best cookies I've ever tasted.
|
Mar 11, 2020 |
How to Evaluate a Startup Idea
|
Mar 04, 2020 |
INTERVIEW: Brian Linton on building United By Blue, removing millions of pounds of trash from the ocean, and scaling a purpose-driven brand.
|
Feb 26, 2020 |
The Selfish Score: How to build a great customer acquisition funnel
|
Feb 19, 2020 |
INTERVIEW: Rob Petrozzo on building Rally Rd, how to test startup ideas before you quit your job, storytelling, leveraging personas for brand and marketing, raising money, and differentiation.
|
Feb 12, 2020 |
Two mental models that'll make or break your startup + a mystery company that can't stop growing because of them
|
Feb 05, 2020 |
INTERVIEW: Ashley Merrill on building Lunya, the beauty of capital-constrained businesses, true differentiation, and self-doubt
|
Jan 29, 2020 |
The Secret Formula to Hot Ones' Success
|
Jan 22, 2020 |
INTERVIEW: Marc Merrill on building Riot Games (League of Legends), prioritization frameworks, and focused growth
|
Jan 15, 2020 |
You Should Start a Startup in 2020
|
Jan 08, 2020 |
Idea to Startup Season 2: Build Your Startup in 2020
|
Dec 16, 2019 |
INTERVIEW: Dave Idell on building Croissant, a flexible coworking company competing with giants.
|
Aug 22, 2019 |
INTERVIEW: Rich Fulop on Building Brooklinen, the Internet’s Favorite Sheets
|
Aug 08, 2019 |
How to Leverage Storytelling Archetypes for Your Startup
|
Jul 31, 2019 |
INTERVIEW: Kim Kaupe on Building Superfan with No Funding
|
Jul 03, 2019 |
INTERVIEW: Leo and Oliver Kremer on Building a Burrito Empire at Dos Toros
|
Jun 20, 2019 |
How Do You Find Founder/Startup Fit?
|
Jun 12, 2019 |
INTERVIEW: Elizabeth Yin, founder & GP @ Hustle Fund, where they invest in “hilariously early founders”
|
Jun 05, 2019 |
How to Prioritize as an Early-Stage Startup
|
May 31, 2019 |
INTERVIEW: Ben Conniff on Building Luke’s Lobster
|
May 22, 2019 |
How to Choose the Right Customer
|
May 16, 2019 |
INTERVIEW: Katherine Krug on Building BetterCo
|
May 08, 2019 |
Is Your Startup Idea Good?
|
May 02, 2019 |
INTERVIEW: Joey Cofone on Building Baron Fig
|
Apr 23, 2019 |
Start Here
|
Apr 23, 2019 |
Idea to Startup Teaser
|
Apr 05, 2019 |