The Business That Story Built
By Christie Bilbrey, PR and Brand Strategist
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Category: Marketing
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Episodes: 122
Description
Welcome to The Business That Story Built! Hosted by Christie Bilbrey, this podcast offers practical tips, strategies, and mindsets to grow strong, authentic brands. Designed for business leaders, each episode helps you build deeper connections with your audience through compelling brand stories and effective communication. Learn from industry experts about the best PR and marketing techniques to elevate your brand. Discover how to craft narratives that resonate and drive your business forward. To learn more about how Christie Bilbrey works with companies, visit www.christiebilbrey.com.
| Episode | Date |
|---|---|
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93: Do You Really Need a Personal Brand?
|
Oct 24, 2025 |
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92: Cracker Barrel Crisis Management Lessons
|
Aug 28, 2025 |
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91: Why Your Message Isn’t Landing & How to Fix It
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Feb 28, 2025 |
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90: Why a Podcast May Be Your Best Marketing Strategy Yet
|
Feb 21, 2025 |
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89: Smart Investments & Strategic Leadership for Long-Term Growth with Patricia Lizarraga
|
Feb 04, 2025 |
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88: How to Succeed With Email Marketing in 2025 with Jaina Mistry
|
Dec 09, 2024 |
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87: Top Three LinkedIn Lead Generation Tips for 2025 (That Don’t Include Posting)
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Nov 22, 2024 |
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86: LinkedIn Tactics for CEOs to Grow Influence & Build a Personal Brand
|
Nov 08, 2024 |
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85: Brand Story Strategy that Puts Your Stories to Work in Your Business
|
Oct 31, 2024 |
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84: Resilience in Leadership: Transforming Stress into Strength with Jacque McCormack
|
Oct 25, 2024 |
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83: Brand Story Blueprint
|
Oct 17, 2024 |
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82: Decision-Making Strategies to Strengthen Your Personal Brand and Career with Beth Forester
|
Oct 11, 2024 |
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81: Brand Positioning from Commodity to Standout Through Powerful Storytelling
|
Oct 03, 2024 |
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80: Grow Your Personal Brand with Media Coverage with Vanessa Morcom
|
Sep 26, 2024 |
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79: Maximize Your Personal Brand on Social Media with Ashley Mason
|
Sep 17, 2024 |
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78: Benefits of a Personal Brand
|
Aug 15, 2024 |
|
77: Blueprint for Authentic Personal Brands and Effective Communication with Jeremie Kubicek
|
Aug 02, 2024 |
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76: Mastering Personal Branding for Introverts with Alejandro Sanoja
|
Jul 24, 2024 |
|
75: 5 Exercises to Define a Personal Brand That Gets Noticed
|
Jul 16, 2024 |
|
74: Who Needs to Build a Personal Brand & 8 Must-have Characteristics
|
Jul 03, 2024 |
|
73: Encore of Ep. 62 - Content That Moves Your Business Forward with Erika Heald
|
Dec 29, 2023 |
|
72: Merry Christmas!
|
Dec 22, 2023 |
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71: A Lawyer’s Secret Weapon to Grow Reputation & Business Development with Angela de Cespedes
|
Dec 15, 2023 |
|
70: Maximizing Social Media with Sarah Bugeja
|
Dec 07, 2023 |
|
69: Meaningful Metrics for PR with Mark Weiner
|
Nov 17, 2023 |
|
68 - The PESO Model with Gini Dietrich
|
Oct 05, 2023 |
|
67 - Why Awards Matter & How to Create Successful Entries with Mike McDougall
|
Sep 20, 2023 |
|
66: Podcasts & Podcast guesting with Sydney Stern
|
Sep 07, 2023 |
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65: Reputation Management & Crisis Communication with Pat Ford
|
Aug 28, 2023 |
|
64: Pitching Journalists with Jered Martin
|
Aug 14, 2023 |
|
63: How B2B Can Leverage Influencer Marketing with Lindsey Gamble
|
Jul 27, 2023 |
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62: Content That Moves Your Business Forward with Erika Heald
|
Jul 14, 2023 |
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61: The Ethics of AI in PR with Cayce Myers
|
Jun 30, 2023 |
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60: Target the Right Prospects with Mike Maynard
|
Jun 20, 2023 |
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59: What Matters Most in Life
|
Jun 08, 2023 |
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58: PR for Authors - Maximize Your Efforts
|
Apr 05, 2023 |
|
57: Maximize Opportunities as an Author with Kerrie Droban
|
Feb 20, 2023 |
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56: Age Well & Accomplish More in Midlife & Beyond with Janet McConnell
|
Feb 10, 2023 |
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55: Book Writing & Publishing Tips with Dr. Bobby Brewer
|
Jan 19, 2023 |
|
54: Sales series wrap up
|
Jan 13, 2023 |
|
53: How to Start, Grow, and Make Sales with a Podcast with Zandra Zuraw
|
Dec 21, 2022 |
|
52: How to Become a Modern Seller with Amy Franko
|
Dec 16, 2022 |
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51: Sales series - Mastering Sales Conversations with Victor Antonio Part II
|
Dec 09, 2022 |
|
50: Sales series - Mastering Sales Conversations with Victor Antonio - Part I
|
Nov 30, 2022 |
|
49: Sales series - How to Grow Your Business Like a Weed with Stu Heinecke
|
Nov 23, 2022 |
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48: Sales series - Get More Sales with Better Website Copy with Reese Spykerman
|
Nov 03, 2022 |
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47: Sales series - SEO with Glenneth Reed
|
Oct 26, 2022 |
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46: Sales series - Understanding and Owning Your Confidence with Nicole Kalil
|
Oct 05, 2022 |
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45: Sales series - Email marketing with Kyle Stout
|
Sep 27, 2022 |
|
44: Use Evergreen Funnels to Grow Your Business with Bailey Richert
|
Sep 15, 2022 |
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43: Thought Leader series - My Favorite Takeaways from Each Episode in this Series
|
Sep 01, 2022 |
|
42: Thought Leadership Series - Instagram Marketing for Women Over 40 with Amy Studer
|
Aug 24, 2022 |
|
41 - Be the Hero of Your Story
|
Aug 17, 2022 |
|
40: Thought leader series - How to Succeed with Email Marketing with Kate Doster
|
Aug 05, 2022 |
|
39: Thought Leader series - Pitch the Media with Jody Fisher
|
Jul 27, 2022 |
|
38: Thought Leader series - Strengthen Your Mindset with Laura Terrell
|
Jul 20, 2022 |
|
37: Thought Leader series - Grow Your Business on LinkedIn with Dr. Melissa Henault
|
Jul 13, 2022 |
|
36: Thought Leader series - Become a Better Interviewer with Mike and Kim Barnes
|
Jul 06, 2022 |
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35: Thought Leader series - Become a Better interview guest with Mike and Kim Barnes
|
Jun 30, 2022 |
|
34: Thought leader series - How to use TikTok for business with Samantha Vlasceanu
|
Jun 22, 2022 |
|
33: Thought Leader series - Paid speaking with Taylorr Payne
|
Jun 15, 2022 |
|
32: Thought leader series - Podcast guest speaking
|
Jun 08, 2022 |
|
31: How to Become a Thought Leader
|
Jun 03, 2022 |
|
Ep. 30: The Role of Emotions in Business Decisions with Jessica Hottle
|
May 23, 2022 |
|
29: Accomplish More Business Goals This Year
|
Jan 06, 2022 |
|
28: Create Content that Converts with Buyer Personas
|
Dec 21, 2021 |
|
27: Creating a New Normal
|
Sep 17, 2020 |
|
26 - You Are Not Your Brand
|
May 07, 2020 |
|
25: Kat Coroy, Business during Coronavirus & growing your Instagram at any age
|
Apr 09, 2020 |
|
24: My 1st Pivot, Private Aviation to Marketing Strategy, Part 2 of 2
|
Jan 21, 2020 |
|
23: My 1st Pivot, Private Aviation to Marketing Strategy, Part 1 of 2
|
Jan 09, 2020 |
|
22: Sharing your pivot in business like Kanye
|
Dec 20, 2019 |
|
21: Birth of Radio
|
Dec 05, 2019 |
|
20: Courtroom Stories to Improve Your Marketing
|
Nov 27, 2019 |
|
19: Inside a brand story client session with Ashley Washington
|
Nov 04, 2019 |
|
18: Undercover Billionaire story secrets
|
Oct 23, 2019 |
|
17: Big SEO Changes - How to Optimize for Voice Search and Featured Snippets
|
Oct 11, 2019 |
|
16: How to Grow Your YouTube with SEO & Storytelling
|
Oct 04, 2019 |
|
15: Pinterest SEO - Beyond the Keywords
|
Sep 26, 2019 |
|
14: How to Improve SEO with Podcasts
|
Sep 11, 2019 |
|
13: The Death of SEO?
|
Sep 05, 2019 |
|
12: Burt's Bees
|
Aug 30, 2019 |
|
11: Flight Lesson
|
Aug 21, 2019 |
|
10: Bringing Others Into Your Story
|
Aug 14, 2019 |
|
9: Brand Identity Theft
|
Aug 08, 2019 |
|
8: The Best Stories to Grow Excitement
|
Aug 02, 2019 |
|
7: Surfing Stories
|
Jul 23, 2019 |
|
6: The Show Off
|
Jul 18, 2019 |
|
5: Go Retro
|
Jul 08, 2019 |
|
4: How We Sabotage Our Stories
|
Jun 24, 2019 |
|
3: The Right Way to Share Vulnerably in Business
|
Jun 11, 2019 |
|
2: Several Ways to Tell Your Brand Story
|
Jun 11, 2019 |
|
1: Hidden Goal of Marketing
|
Jun 11, 2019 |