The Thought Leadership Project

By Jay Harrington & Tom Nixon

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Category: Marketing

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Subscribers: 2
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Episodes: 100

Description

The Thought Leadership Project is hosted by Jay Harrington and Tom Nixon, principals at legal marketing agency Harrington. Harrington and Nixon are experts in helping lawyers turn expertise into thought leadership...and thought leadership into new business. For more, visit TheThoughtLeadershipProject.com.

Episode Date
Episode 140: Having More Power in the Business Development Process
Jan 31, 2024
Episode 139: A LinkedIn Deep Dive
Jan 24, 2024
Episode 138: Rachael Bosch on the Importance of Upward Feedback and Coaching/Training Trends for 2024
Jan 02, 2024
Episode 137: Laura Frederick on How to Turn Thought Leadership into Dollars
Dec 13, 2023
Episode 136: Adrian Lürssen on Tips and Trends in Thought-Leadership Marketing
Nov 21, 2023
Episode 135: Scott Love on How to Become a Rainmaker
Oct 30, 2023
Episode 134: Jared Correia on How to Grow a Small Law Firm
Oct 16, 2023
Episode 133: Content that Inspired Us this Month
Sep 30, 2023
Episode 132: Jay and Tom Unpack Their Writing Processes
Sep 22, 2023
Episode 131: Why Your Law Firm Should Build a Media Company
Sep 13, 2023
Episode 130: Jordana Confino on Well-Being and the Practice of Law
Sep 06, 2023
Episode 129: Jamie Sternberg on Building a Legal Practice
Aug 24, 2023
Episode 128: Phillip Russell on Providing All-Star Client Service
Aug 24, 2023
Episode 127: 5 Mental Obstacles to Building a Legal Practice
Aug 03, 2023
Episode 126: Heather Stevenson on Moving In-House and Building Her Personal Brand
Jul 18, 2023
Episode 125: AI Implications in the Legal Industry, LinkedIn's Algorithm Updates, and Thoughts on Writing Books
Jul 11, 2023
Episode 124: GC Brittany Leonard on What She's Looking for From Outside Counsel
Jul 05, 2023
Episode 123: Eric Pacifici on Building a Law Firm by Leveraging Social Media
Jun 28, 2023
Episode 122: Bradford Hardin on Building a Legal Practice
Jun 23, 2023
Episode 121: Adding Value Beyond the Billable Hour, Less Reach on LinkedIn, and This Week in ChatGPT
Apr 21, 2023
Episode 120: Chat GPT, How to Communicate with Key Contacts, and Email Newsletters
Mar 21, 2023
Episode 119: Bob Buday on How to Compete as a Thought Leader
Mar 03, 2023
Episode 118: How to Make Time for Business Development (and How to Use it Wisely)
Feb 20, 2023
Episode 117: Jay Shares Lessons He's Learned from 3+ Years of Daily LinkedIn Posting
Feb 18, 2023
Episode 115: Generative AI and Legal Marketing (and much more)
Jan 28, 2023
Episode 114: Alex Su Returns to the Pod
Jan 22, 2023
Episode 113: Confront Your Productivity Demons
Dec 28, 2022
Episode 112: Instead of a Generic Resolution, Challenge Yourself to Take Daily Action in the New Year
Dec 23, 2022
Episode 111: Optimizing for Serendipity, Twitter Creators Flood LinkedIn, Becoming Known Well vs. Well Known and More
Dec 16, 2022
Episode 109: Adam Pascarella Talks About His New Book and Lessons for Lawyers Looking to Leave the Law
Apr 27, 2022
Episode 108: Hot Takes on LinkedIn Conventional Wisdom
Apr 19, 2022
Episode 107: Jonah Perlin on Twitter, Podcasting, and Becoming a Law School Professor
Mar 22, 2022
Episode 106: The 95:5 Rule and How to Use It in Your Content Marketing
Mar 15, 2022
Episode 105: The Who, Where and How of Marketing and Business Development
Feb 08, 2022
Episode 104: The Creator Economy, Web 3, and Emerging Content Tools
Jan 18, 2022
Episode 103: The Power of a Content Niche
Jan 18, 2022
Episode 102: Our Favorite Thought Leadership and Thought Leaders from 2021
Dec 18, 2021
Episode 101: Set Your Content Free
Dec 08, 2021
Episode 100: A Celebration of 100 Episodes of The Thought Leadership Project
Nov 23, 2021
Episode 99: Turning Connections into Clients
Nov 09, 2021
Episode 98: An "Ask Us Anything" Session About LinkedIn
Nov 02, 2021
Episode 97: Key Insights from the 2021 Thought Leadership Impact Study, with Joe Kingsbury and Tusar Barik
Oct 19, 2021
Episode 96: How to Get Better at Business Development, with Aaron Baer
Sep 21, 2021
Episode 95: Why LinkedIn Matters and How to Make it Work for You, with Alexis Robertson
Sep 07, 2021
Episode 94: Be a Good Human to Build a Legal Practice, with Scott Oliver
Aug 31, 2021
Episode 93: The Importance of Clear Legal Writing, with Laura Genovich
Aug 17, 2021
Episode 92: Preparing Today for the Post-Labor-Day New Business Sprint
Aug 11, 2021
Episode 91: Become More "Referable," with Joshua Baron
Aug 03, 2021
Episode 90: How to Take LinkedIn to the Next Level, with Alex Su
Jul 27, 2021
Episode 89: Creating a Better Client Experience
Jul 19, 2021
Episode 88: Playing the Long Game with Thought Leadership
Jul 06, 2021
Episode 87: Conquer LinkedIn Like a Millennial, with Matt Margolis
Jun 29, 2021
Episode 86: Content Curation, with Brian Clark of Unemployable
Jun 15, 2021
Episode 85: Building a Niche and Leveraging LinkedIn, with Phillip Russell
Jun 08, 2021
Episode 84: Choose One Social Media Platform
Jun 01, 2021
Episode 83: Thought Leadership for Beginners
May 18, 2021
Episode 82: How Coaching Helps Lawyers Grow and Thrive, with Charlotte Smith
May 04, 2021
Episode 81: How to be a High-Growth Firm, with Lee W. Frederiksen
Apr 27, 2021
Episode 80: How to Start and Grow Your Own Law Firm, with Katie Lipp
Apr 20, 2021
Episode 79: Generosity, Abundance, and Personal Branding, with Winter Wheeler
Apr 13, 2021
Episode 78: Introducing the Thought Leader Collaborative
Apr 07, 2021
Episode 77: LinkedIn, from Beginner to Mastery, with Callie Schweitzer of LinkedIn
Mar 30, 2021
Episode 76: First, Identify Your Ideal Client
Mar 23, 2021
Episode 75: Mastering Legal Writing Like a Thought Leader, with Ross Guberman
Mar 16, 2021
Episode 74: Podcasting for Lawyers: Overrated or Underrated? (With Bryan O'Keefe and Gena Usenheimer of the "Into the Breach" Podcast)
Mar 09, 2021
Episode 73: The "Keep it Simple" Approach to Marketing
Mar 02, 2021
Episode 72: Thought Leadership Advice from the Editor-in-Chief of Law.com, with Zack Needles
Feb 23, 2021
Episode 71: "Fireproofing" your Law Firm, with Michael Morse of the Mike Morse Law Firm
Feb 16, 2021
Episode 70: Harnessing Flow State to Become a Thought Leader
Feb 09, 2021
Episode 69: The Psychology of Law and Thought Leadership, with Shari Belitz
Feb 02, 2021
Episode 68: An Introvert's Guide to Better Business Development in the Modern Era
Jan 26, 2021
Episode 67: Personal Branding from a GC’s perspective, with Lisa Lang
Jan 19, 2021
Episode 66: Lessons Learned from a Viral LinkedIn Post
Jan 12, 2021
Episode 65: The Critical Importance of Vision, with Bob Levant
Jan 05, 2021
Episode 64: Getting to 20,000+ Followers on LinkedIn, with Patricia Baxter
Dec 22, 2020
Episode 63: Managing the Mind and Time, with Jamie Jackson Spannhake
Dec 15, 2020
Episode 62: Cultivating Positive Mindsets and Habits, with Elise Buie
Dec 08, 2020
Episode 61: A New Approach to LinkedIn
Dec 01, 2020
Episode 60: What Thought Leadership is—and is Not
Nov 18, 2020
Episode 59: Five Key Attributes of Successful Law Firm Partners, with Scott Love
Nov 10, 2020
Episode 58: The Limiting Beliefs Holding You Back From Becoming a Thought Leader
Nov 04, 2020
Episode 57: Mastering LinkedIn in 30 Days, with Laura Frederick
Oct 27, 2020
Episode 56: How to Create a Personal Marketing Plan
Oct 21, 2020
Episode 55: How to Grow an Audience for a Legal Podcast
Oct 14, 2020
Episode 54: Five Ways to Evaluate If Your Content Marketing Is Working
Oct 07, 2020
Episode 53: The Three Phases of Legal Business Development
Sep 30, 2020
Episode 52: Is It Time to Rethink Your Positioning?
Sep 22, 2020
Episode 51: What We’ve Learned and What’s Next: COVID-19 Content Onslaught Post-Mortem
Sep 15, 2020
Episode 50: Get Creative with Your Content Format and Styles
Sep 03, 2020
Episode 49: The Future of Legal Tech, with Jared Correia
Aug 25, 2020
Episode 48: Why Analytics Matter (and Why They Don’t)
Aug 18, 2020
Episode 47: Announcing the "Productivity Pivot Book" Release
Aug 04, 2020
Episode 46: Should Lawyers Consider Writing a Book?
Jul 28, 2020
Episode 45: The “Expert’s Expert” on Positioning a Practice, with David C. Baker
Jul 14, 2020
Episode 44: Mindfulness for Legal Thought Leaders, with Jeffrey Bunn
Jul 07, 2020
Episode 43: How to Generate Traditional Media Visibility Through Modern PR
Jun 30, 2020
Episode 42: The Power of Good Data for Thought Leadership, with Greg Lambert
Jun 16, 2020
Episode 41: Capturing a Reader's Attention With Thought-Leadership Writing
Jun 09, 2020
Episode 40: Social Platforms + Thought Leadership—a Powerful Combination, with Adrian Dayton
Jun 02, 2020
Episode 39: The Art of Content Curation
May 19, 2020