Minds of Ecommerce

By Raphael Paulin-Daigle

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Subscribers: 6
Reviews: 0
Episodes: 77

Description

You often hear stories of ecommerce companies that have grown at record speed. What's their secret? On the Minds of Ecommerce podcast find out what key strategy helped the most successful ecommerce stores scale beyond the million. Raphael Paulin-Daigle interviews the top ecommerce entrepreneurs and executives to get you straight-to-the-point, no-BS insights to learn from and apply right away. Listen to Minds of Ecommerce if you want to hear from the world's most impressive ecommerce entrepreneurs and executives and learn the secrets that brought success to their ecommerce brands. Minds of Ecommerce is FOR YOU if you are: An ECOMMERCE ENTREPRENEUR looking to find new or little known strategies to increase your average order value, conversions, and online sales.... (episode #7) An ECOMMERCE EXECUTIVE looking to improve margins and lifetime value of your customers with a smarter Facebook ad strategy. (episode #6) A DIGITAL MARKETER who wants to learn marketing strategies and tactics that are rarely talked about, but that have been used successfully to grow companies to 9 figures. (episode #5) Your host, Raphael Paulin-Daigle is the founder of SplitBase, a conversion rate optimization agency that helps fashion, lifestyle and luxury brands, such as Kiehl's, Mackage and DIFF Eyewear, increase conversions. Other podcasts take 60 minutes to get their points across, and you probably find yourself frustrated that it has to take so much of your time to learn a just few things. Raphael does the same thing in 20 mins or less on this podcast. Free of pointless conversations, this podcast is all about action. Inspired by Shopify, Magento, SalesForce, eCommerce Fuel, Ezra Firestone, Business of Fashion, Loose Threads, Luxury Ecommerce. Follow Raphael on Twitter: @Rpaulindaigle Learn more about SplitBase, and get your website reviewed at SplitBase.com

Episode Date
How Ridge Uses TikTok Shop and Social Commerce to Drive Ecommerce Growth With Mason Bertrand
Jul 31, 2026
How SpiritHoods Generated $50M Using SEO-Driven Product Development With Latif Hamilton
Apr 08, 2026
SMS Marketing Secrets: How Ecommerce Brands Increase Sales and Customer Loyalty With Heather Roach
Apr 01, 2026
The Modern Affiliate Strategy Driving ASTR the Label's Ecommerce Growth With Jessica Kalichman
Mar 25, 2026
How Fire Department Coffee Built a Mission-Driven Ecommerce Brand With Luke Schneider
Mar 18, 2026
The 3 Big Affiliate Marketing Mistakes Ecommerce Brands Make (And How to Fix Them) With Greg Rollet
Mar 11, 2026
The Growth Strategy That Took Blinds.com from Startup to Billion-Dollar Exit With Jay Steinfeld
Mar 04, 2026
How To Scale DTC, Amazon, and Retail Simultaneously With Chad Massura
Dec 03, 2025
Scaling With Micro-Influencers: Lessons From Goorin's Ambassador Strategy With Nicky Cutler
Nov 26, 2025
Inside Saalt's Playbook for High-Converting TikTok LIVE Sessions With Cherie Hoeger
Oct 01, 2025
Scaling Brand Loyalty Through Social Impact: Lessons From Barefoot Wine With Michael Houlihan
Sep 24, 2025
Newton's Proven Playbook for Influencer Marketing Success With Aaron Zagha
Sep 17, 2025
Scaling Restricted Products With AppLovin: Lessons From cbdMD With Wade Brown
Sep 12, 2025
Building a Global Snack Brand Through Retail First With Hassan Alireza of The Daily Crave
Aug 27, 2025
The Conversion Optimization Strategy No One Talks About With Raphael Paulin-Daigle
Aug 22, 2025
Authentic Storytelling in Ecommerce: Lessons From recteq's Marketing Playbook With Judd Pratt-Heaney
Aug 06, 2025
How MUD/WTR Created Emotional Resonance in a Saturated Market With Shane Heath
Jul 09, 2025
How BYLT Grew Customer Loyalty and LTV Using a Custom Shopping App With Ryan Groh
Jul 02, 2025
The Secret to Subscription-Only Success in the DTC Wellness Space With Adam Gillman
Jun 25, 2025
How To Grow Ecommerce Sales Through Lifestyle Marketing With Abby Fallacaro
Jun 18, 2025
How John's Crazy Socks Built a Mission-Driven Brand That's Spreading Happiness Globally
Jun 11, 2025
Inside Serenity Kids' Affiliate Podcast Strategy: Driving Evergreen Sales With Joe Carr
Jun 04, 2025
Why Organic Social Still Works (And How Brevitē Uses It To Drive Sales) With Dylan Kim
May 28, 2025
Scaling a Technical Ecommerce Brand Through Automation and a Lean Team With John Ibbetson
May 21, 2025
Scaling Sentimental Value in Ecommerce: Vincero's Personalization Playbook With Sean Agatep
May 21, 2025
From Awareness to Consideration: How Onewheel Boosted Conversions by 65% With Eric del Valle
May 14, 2025
How Bison Coolers Drives Explosive Ecommerce Growth With Limited Edition Products With Mike Lewis
May 07, 2025
Recycling, Retail, and Rapid Pivots: The RAREFORM Growth Playbook With Alec Avedissian
Apr 30, 2025
How Team Alignment and Founder-Led Marketing Fueled FiftyFlowers' Explosive Growth With Liza Roeser
Apr 23, 2025
From Paid Media Struggles to 70% YoY Growth: Veiled's Dashboard-Driven Strategy With Kareem Elgendy
Apr 16, 2025
Bootstrapped Growth: Inside Tumble's DTC Journey With Justin Soleimani and Zach Dannett
Apr 09, 2025
From Tackle to Tech: The Omnia Fishing Strategy With Matt Johnson
Apr 02, 2025
How Bay Smokes Scaled to Eight Figures Without Traditional Advertising With William Goodall
Mar 26, 2025
Scaling Unconventional Products Online: TerraSlate's B2B Growth Blueprint With Kyle Ewing
Mar 19, 2025
From Pop-Ups to Profits: The Growth Formula Behind Maguire Shoes With Myriam Belzile-Maguire
Mar 12, 2025
From Series A to Nine Figures: Leveraging Offer Testing for Ecommerce Growth
Jul 24, 2024
Scaling Celebrity-Backed Brands: The Chamberlain Coffee Success
Jun 12, 2024
Boosting Ecommerce Sales Through Instagram DMs and Micro-Influencer Landing Pages
Mar 20, 2024
How to Redesign Your Website Without Killing Your Conversion Rate
Mar 13, 2024
How Laundry Sauce Scaled to Eight Figures Without Employees
Mar 06, 2024
Boosting Your Ecommerce Sales With Direct-Response Ads: Top Strategies
Feb 28, 2024
Harnessing the Power of User-Generated Content for Ecommerce Growth
Feb 21, 2024
Retention and Churn Reduction Strategies for Ecommerce Brands
Feb 14, 2024
How Industry-Specific Landing Pages Boost Conversion Rates
Dec 20, 2023
Category Creation: How To Thrive in a Crowded Market
Dec 13, 2023
TV Ads Secrets for DTC Ecommerce Growth
Dec 06, 2023
The Strategy That Dramatically Increased Tenzo Tea's LTV by 50%
Nov 29, 2023
How a DTC Cookware Brand Leveraged Product Bundling To Accelerate Growth
Nov 22, 2023
The Partnership-Building Strategy That Positioned Eight Sleep as a Market Leader
Nov 15, 2023
Unlocking the Power of SEO and Content Marketing for Ecommerce Business Growth
Nov 08, 2023
Successfully Growing a DTC Brand Beyond US Borders - with Stephen Pinto, Dr. Squatch
Nov 30, 2022
Landing Pages and A/B Testing to Win at Media Buying
Aug 25, 2022
Growth Through Brick & Mortar for Ecommerce Brands - Ben Sehl of Kotn
Apr 27, 2022
How Understanding Their Customers Led to 1400% Growth - with Ben Smith of Disco
Apr 06, 2022
How to Scale a DTC Brand Using Freelancers - With Chris Meade of Crossnet
Mar 23, 2022
Actionable Tips for a Highly Effective Referral Program - with Jason Wong of Doe
Mar 16, 2022
How Snow Made SMS One of Their Most Profitable Customer Acquisition Channels - With Josh Snow
Mar 09, 2022
How Saatva Mattress Reached $250m+ in Revenue Through Differentiation in a Crowded Industry - Ricky Joshi
May 20, 2020
Unbound Merino's Strategy for Growing Into a Multi-Million Dollar Brand Through Crowdfunding, Dan Demsky
Apr 17, 2020
Scaling a Food & Beverage DTC Brand: Tips to Grow Through Grocery Stores and Amazon - Wilson Hung, Kettle & Fire
Mar 27, 2020
How to Build an Emotionally Charged DTC Brand and Get Into Department Stores - with Andreas Palm of CDLP
Mar 17, 2020
Under-utilized Growth Opportunities, Selling on Amazon, and SMS Marketing with Andrew Youderian of eCommerceFuel
Nov 22, 2019
A Hiring Process to Create the Best Ecommerce Marketing Team - with Brad Pedersen
Nov 08, 2019
1.3m YouTube Subscribers to 7 Figures in Revenue: Beardbrand's Content Marketing Strategy Revealed
Nov 01, 2019
How an Engagement-Driven Email Marketing Strategy Grew BombTech Golf to $7M - Tyler "Sully" Sullivan
Oct 17, 2019
How 8-Figure Athletic Greens Doubled in Size With a Research-Driven Product Experience Strategy - Adam Trouncer
Oct 04, 2019
How to Run a 7-Figure Ecommerce Business With No Employees - With Abby Walker
Sep 27, 2019
How Worldwide Cyclery Grew to $15M/year With A Customer Service Strategy - With Jeff Cayley
Sep 11, 2019
How Dr. Squatch Grew to 100k+ Orders/Year Through a Viral Video & Thoughtful Branding - Jack Haldrup
Sep 04, 2019
How GothRider Uses Quizzes to Acquire & Convert Customers at Scale - With Phil Kyprianou
Sep 04, 2019
How to Calculate Customer Lifetime Value to Run Ultra-Profitable Ads - With Gareth Everard
Sep 04, 2019
A Genius Step-By-Step Facebook Ad Strategy to Grow DTC Companies - With Nik Sharma
Sep 04, 2019
How Haute Hijab Uses Data To Create A/B Tests and Make Better Web Design Decisions - With Ahmed Zedan
Sep 04, 2019
How Audrey Castonguay Achieved $1M+/Month In Ecommerce Sales With The "Rule of One"
Sep 04, 2019
Utilizing User-Generated Content to Disarm Customer Objections - With Cathryn Lavery
Sep 04, 2019
How Gary Nealon Scaled His Ecommerce Store to $40m/Year by Building Strategic Social Media Assets
Sep 04, 2019
Trailer
Aug 20, 2019