The Content Byte
By Lynne Testoni and Rachel Smith
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Subscribers: 5
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Episodes: 211
Description
Hosts Rachel Smith (from Rachel's List) and journalist and content writer Lynne Testoni are serving up weekly short bites of advice, tips and strategies, plus special guests, for freelancers who make a living from using their words. We're shooting for 15-minute episodes, but can't promise anything because we can both talk the leg off a chair.
| Episode | Date |
|---|---|
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From magazine editor to content creator on the tools: Meet Natasha Dickins
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Apr 28, 2024 |
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Using evergreen marketing to avoid slow seasons as a freelancer - with Prerna Malik
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Apr 21, 2024 |
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Combining journalism with media training – with Theresa Miller
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Apr 14, 2024 |
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Lisa Almond on copywriting and life-or-death crises
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Apr 07, 2024 |
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Nicole Webb - journalist turned media expert and book publicist
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Mar 24, 2024 |
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Working with freelancers with Rounded's Grant McCall
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Mar 17, 2024 |
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Specialising in email marketing with Eman Ismail
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Mar 10, 2024 |
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Web 3 and content marketing with Bec Haddad
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Mar 03, 2024 |
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Successful freelancers: stylist, writer and photographer Jessica Bellef
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Feb 25, 2024 |
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Successful freelancers: Julie Lee and the Medium Rare story
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Feb 18, 2024 |
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Why blogging isn’t enough for SEO - with Abbey of the Duo Collective
|
Feb 11, 2024 |
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6 types of collaborations freelancers can do to get work
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Feb 04, 2024 |
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Specialising your way to higher rates with Abi Prendergast
|
Jan 21, 2024 |
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6 things freelancers need to start doing on LinkedIn in 2024 with Adam Franklin
|
Jan 15, 2024 |
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Our takeaways from 2023
|
Dec 17, 2023 |
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Freelance work in podcast producing, with Kim Kerton from Unemployed and Afraid
|
Dec 10, 2023 |
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Using Copywriting to Attract Leads with Krystle Church
|
Dec 04, 2023 |
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Clare Fletcher on balancing a part-time comms role with writing and events
|
Nov 26, 2023 |
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Freelance writer Alley Pascoe on long-form features and ghostwriting
|
Nov 19, 2023 |
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Tips for new and veteran copywriters by copywriter, trainer and podcaster Bernadette Schwerdt
|
Nov 12, 2023 |
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How to put yourself out there (even if you’re a die-hard introvert), with Carlii Lyon
|
Nov 05, 2023 |
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Social media for freelancers: Tips for getting leads and building your business with posts that work
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Oct 29, 2023 |
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Financial writer and freelancer Michelle Bowes on how to run a successful freelance business
|
Oct 22, 2023 |
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Charlotte Wood on her new novel, being a successful author and having her work adapted for the stage
|
Oct 15, 2023 |
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Key learnings from The Content Byte Summit
|
Sep 24, 2023 |
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The Content Byte Summit - why you need to be there!
|
Sep 04, 2023 |
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Creative business consultant Monica Davidson on building a successful creative business
|
Aug 27, 2023 |
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Writer Eagranie Yuh on white papers, branded podcasts … and having a chocolate side hustle
|
Aug 20, 2023 |
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Literary agent Lou Johnson about what agents do, whether you need one, and how to find one
|
Aug 13, 2023 |
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RE-RELEASE! Finding content marketing clients with Jennifer Goforth Gregory
|
Aug 06, 2023 |
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Rebecca Lowrey Boyd on embracing digital media
|
Jul 31, 2023 |
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Susan Horsburgh on writing Two Of Us columns, freelancing for big-name mags and why profiles are her thing
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Jul 23, 2023 |
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Sourcebottle’s Bec Derrington on creating a resource for journalists and content creators
|
Jul 16, 2023 |
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Steve Colquhoun on working as a freelance journalist, copywriter and motoring writer
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Jul 09, 2023 |
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New to freelancing? Here's how to get your first clients
|
Jul 02, 2023 |
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Dilvin Yasa on working as a freelance travel writer and author
|
Jun 25, 2023 |
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Jodie Spiteri-James from the ASA on literary speed dating and getting published
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Jun 18, 2023 |
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Melanie Hansch on moving to New York and working for magazines in the US
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Jun 11, 2023 |
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Hannah James on how to secure work from print magazines
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Jun 04, 2023 |
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Ed Gandia on AI, strategy and The Content Byte Summit
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May 28, 2023 |
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Dex Randall on beating burnout
|
May 21, 2023 |
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Everything you need to know about The Content Byte Summit
|
May 14, 2023 |
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Stephanie Wood on a career in long-form journalism
|
May 07, 2023 |
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Shannon Molloy on balancing a journalism career with non-fiction books
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Apr 30, 2023 |
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Sarah Spence on selling strategy as a service and being neurodiverse in the copywriting world
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Apr 23, 2023 |
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How to specialise in arts writing with Emma Finneran
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Apr 16, 2023 |
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Opinion writing with Vivienne Pearson
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Apr 09, 2023 |
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How to specialise in award writing with Erin Huckle
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Apr 02, 2023 |
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Creating a small business networking group, with Martin Sully
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Mar 26, 2023 |
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How to bust out of a slow patch
|
Mar 19, 2023 |
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Kerri Sackville’s career journey as a blogger to columnist and author
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Mar 12, 2023 |
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Author Emma Grey on how to write about grief and how it helped with hers
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Mar 05, 2023 |
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From the World Economic Forum to running your own content agency – with Mike Hanley
|
Feb 27, 2023 |
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Pip Harry on the secrets to success in book publishing
|
Feb 19, 2023 |
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Heather Smith on blending accounting services with a career in content
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Feb 12, 2023 |
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Creating a career as a freelance subeditor with Leigh Livingstone
|
Feb 05, 2023 |
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Lee Tran Lam on building a career in the food media
|
Jan 29, 2023 |
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Odette Barry on self-promotion without the ‘ick’
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Jan 22, 2023 |
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Why brand voice is so powerful - with Brooke Hill
|
Jan 15, 2023 |
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Charlotte Dallison on writing about fashion and lifestyle – plus securing a book contract
|
Jan 08, 2023 |
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Barry Divola on making a living writing long-form features and covering music, pop culture, podcasts and travel
|
Dec 19, 2022 |
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Our Best-ever Set-and-Forget Tips for the Holidays
|
Dec 13, 2022 |
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The importance of SEO in content writing with Liam Carnaham from Inkwell Content
|
Dec 06, 2022 |
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Writing for TV and the stage, with Offspring creator Debra Oswald
|
Nov 27, 2022 |
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The power of audio content with Sparticles creator Rananda Rich
|
Nov 20, 2022 |
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Navigating the job search and recruitment process with career and interview coach Leah Lambart
|
Nov 14, 2022 |
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Successful freelancers share their tips – Annie Reid
|
Nov 08, 2022 |
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Why social proof is so powerful, with Kirsty Fanton
|
Oct 31, 2022 |
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True crime podcast script writing, with Gemma Harris
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Oct 26, 2022 |
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Email strategy and quizzes, with Melissa Payne
|
Oct 16, 2022 |
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Side hustle ideas for writers and other creative freelancers
|
Oct 09, 2022 |
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When to know it’s time to take a break from freelance life, and join the 9-5, with Johanna Leggatt
|
Oct 03, 2022 |
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Hieu Nguyen on moving to New York and creating a successful freelance career
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Sep 26, 2022 |
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Successful freelancers: Meet journalist and editor Grant Jones
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Sep 18, 2022 |
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Creating a podcast for clients - what's involved and how to charge
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Sep 12, 2022 |
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Specialising in grant writing with Martina Donkers
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Aug 21, 2022 |
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What it’s like working as an agency copywriter, with Damien Whelan
|
Aug 15, 2022 |
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5 templates you need as a new copywriter or content producer
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Aug 07, 2022 |
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Claire Isaac on editing weekly magazines, long-term contracts and running a successful podcast
|
Jul 31, 2022 |
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What agencies really want from freelancers with Renee Francis
|
Jul 24, 2022 |
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Future-proofing your career with Dr Marcus Bowles
|
Jul 17, 2022 |
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How to build your contacts book
|
Jul 10, 2022 |
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How to beat freelancer fatigue
|
Jul 04, 2022 |
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Personal branding with Emma Lovell
|
Jun 26, 2022 |
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Madeleine Dore on routines and the cult of productivity
|
Jun 20, 2022 |
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Making the move from magazines to writing commercial fiction
|
Jun 12, 2022 |
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How freelancers can partner with brands – with Therese Tarlinton
|
Jun 05, 2022 |
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Six ways to get your first copywriting clients
|
Jun 01, 2022 |
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Successful freelancers share their tips – Lucy E. Cousins
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May 23, 2022 |
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Our tips on overcoming procrastination
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May 16, 2022 |
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Making a living as a food blogger, with Jess Holmes
|
May 08, 2022 |
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Lisa Thomas on moving from journalism to government communications
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May 02, 2022 |
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How to deal with feedback and criticism
|
Apr 25, 2022 |
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Sue Bell on the Launceston Freelance Festival and why a community is good for freelancers
|
Apr 13, 2022 |
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Rashida Tayabali on finding leads, choosing a niche and growing her freelance business
|
Apr 04, 2022 |
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When (and why) to end a client relationship
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Mar 27, 2022 |
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Campbell Mattinson on wine writing and finally publishing his 30-year-old manuscript
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Mar 20, 2022 |
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Creating great website content with Emma McMillan
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Mar 14, 2022 |
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What you need to know to get a book deal, with editor and publisher Rebecca Kaiser from Allen and Unwin
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Mar 06, 2022 |
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The power of following up on pitches and with clients
|
Feb 28, 2022 |
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How collaborating can help to grow your business, with Jessica Ruhfus
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Feb 21, 2022 |
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Everything you need to know about UX copywriting, with Susan Reoch
|
Feb 13, 2022 |
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Starting and running a content agency, with Jac Taylor from Crucible Content
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Feb 07, 2022 |
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Using analytics to build a digital audience with taste.com.au’s Laura Simpson
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Jan 31, 2022 |
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Taking the mystery out of the sales process - with Richard Gray
|
Jan 23, 2022 |
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Answering all your questions about LinkedIn, with Jillian Bullock
|
Dec 22, 2021 |
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Recovering when you've stuffed up, with freelancer John Burfitt
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Dec 13, 2021 |
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Productivity and sustainability for freelancers, with Elana Robertson
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Dec 06, 2021 |
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Need a freelancer CV? Here's what to consider
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Nov 29, 2021 |
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Digital Nutrition with Jocelyn Brewer
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Nov 22, 2021 |
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Sophie Cross and the Freelancer magazine journey
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Nov 15, 2021 |
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How to take a client brief on a new project
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Nov 07, 2021 |
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Survival Skills for Freelancers: We chat to copywriter and bestselling author Sarah Townsend
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Nov 01, 2021 |
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Yes, you should raise your rates (and how to do it)
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Oct 17, 2021 |
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Freelancer Monique Butterworth on how to make a living in the world of celebrity journalism
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Oct 11, 2021 |
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Social media tips to help freelancers grow their businesses, with Sam McFarlane
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Oct 04, 2021 |
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How freelancers can get more agency work, with Clare Brundle from Heads and Tales Content Agency
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Sep 20, 2021 |
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Michelle Bateman on beauty writing and building a career in editorial, content and copywriting
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Sep 12, 2021 |
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Sara Mulcahy on having the best year of her work life after moving across the country
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Sep 05, 2021 |
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Getting paid as a freelancer, with debt collector Paul Metcalf from Collectmore
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Aug 29, 2021 |
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Leads: Our top 10 ways to get more of them
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Aug 22, 2021 |
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Everything you need to know about virtual assistants
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Aug 16, 2021 |
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Lucy Kippist on lessons learned from working with small businesses
|
Aug 08, 2021 |
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Making a successful living in magazines, with comedy writer David Smiedt
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Aug 02, 2021 |
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Melanie Padgett Powers, US-based healthcare writer and podcaster, shares the secrets of her success
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Jul 25, 2021 |
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Building a successful freelance business and making good money, with Lindy Alexander
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Jul 18, 2021 |
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Successful freelancers: Belinda Weaver
|
Jul 09, 2021 |
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Successful freelancers - Shane Cubis
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Jul 04, 2021 |
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Top tips from successful freelancers: Carrie Hutchinson
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Jun 28, 2021 |
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Moving countries and carving out a freelance business from scratch, with Jessica Mudditt
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Jun 21, 2021 |
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Your guide to doing case studies for content clients
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Jun 14, 2021 |
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Offering lead magnets as a service to your content clients
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May 31, 2021 |
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Things you should never say to writers
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May 23, 2021 |
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How to build a customer base as a small business or freelancer
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May 17, 2021 |
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Offering content strategy as a writer
|
May 10, 2021 |
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Why content writers and other freelancers need a Google My Business listing (and how to use it to your advantage)
|
May 02, 2021 |
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5 tricky content clients and how to handle them
|
Apr 26, 2021 |
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How Pinterest can bring you new content clients
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Apr 18, 2021 |
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7 Things you must have on your website
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Apr 12, 2021 |
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The digital tools we love and use the most
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Mar 28, 2021 |
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Rebekah Lambert on running a Facebook group (without it taking over your life)
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Mar 21, 2021 |
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10 essential tips to make you a better writer
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Mar 14, 2021 |
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How to manage multiple projects and deadlines
|
Mar 07, 2021 |
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Moving from magazines to government content work, with Nigel Bartlett
|
Feb 28, 2021 |
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No, I won't work for that! How to deal with low-paying clients
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Feb 22, 2021 |
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The Easy Way to Network with guest Tory Archbold
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Feb 14, 2021 |
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How to repurpose and reuse content
|
Feb 08, 2021 |
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How journalists can reinvent themselves in this market, with careers coach Jane Jackson
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Feb 01, 2021 |
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How to build a community through newsletters with Sophie Hansen
|
Jan 24, 2021 |
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What we learnt from 2020 - and what we'll do differently
|
Jan 17, 2021 |
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BONUS EPISODE: Our favourite tips from the year that's been
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Dec 23, 2020 |
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What DO editors want? We chat to editorial director Kerrie McCallum from delicious. and Escape about life in the hot seat
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Dec 06, 2020 |
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Your guide to successful pitching, with journalist and teacher John Burfitt
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Nov 30, 2020 |
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How we balance freelancing and family
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Nov 23, 2020 |
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Why freelancers should blog to get work (and what to blog about) with Brook McCarthy
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Nov 16, 2020 |
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From publishing to not-for-profit work, with guest Nicole Conville
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Nov 09, 2020 |
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How to set up a home office
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Nov 02, 2020 |
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Turning your side hustle into a full-time business with Jen Bishop from Interiors Addict
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Oct 26, 2020 |
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Tips, tricks and tools for creating great headlines
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Oct 19, 2020 |
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Season 5, Ep 4: What freelancers need to know about Instagram with Sara Tasker
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Oct 11, 2020 |
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Your ultimate guide to recording and transcribing
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Oct 06, 2020 |
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Stuck in a slump? Here's how to get your mojo back
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Sep 28, 2020 |
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Talking JobKeeper with accountant Holly Shoebridge - what you need to know right now
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Sep 21, 2020 |
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Series 4, Ep 12: Your starter guide to sourcing images
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Aug 30, 2020 |
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Niches: Yes, they're important AND can help you charge more
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Aug 23, 2020 |
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On-boarding systems for clients and why you need them
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Aug 16, 2020 |
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Starting a content business, with Nigel Bowen
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Aug 09, 2020 |
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Series 4, Ep 8: Internships...good for your career, or exploitative?
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Aug 03, 2020 |
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We chat to Wendy Moore about moving from print to TV
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Jul 26, 2020 |
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Mentors: Finding one, using one, being one
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Jul 20, 2020 |
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Pricing: different methods and what works for us
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Jul 13, 2020 |
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How writers can get results on LinkedIn, with guest John Espirian
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Jul 05, 2020 |
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Think weeks: what are they and why do you need one?
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Jun 28, 2020 |
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RE-RELEASE! Finding content marketing clients with Jennifer Goforth Gregory
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Jun 22, 2020 |
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Why interviewing is an essential skill - and our top tips
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Jun 14, 2020 |
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Moving into content marketing with guest Claire Bradley from content agency Suddenly
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Jun 08, 2020 |
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6 things you need to do as soon as you start freelancing
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Jun 01, 2020 |
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Why it's a great time to do an online course (and what to consider)
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May 24, 2020 |
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Awkward conversations: How to deal with them as a freelancer
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May 17, 2020 |
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How to write faster so you can make more money
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May 11, 2020 |
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8 ways to find work you may not have considered
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May 04, 2020 |
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Essential SEO for content writers, featuring Kate Toon
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Apr 26, 2020 |
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How content marketing can pay your bills
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Apr 18, 2020 |
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A freelancer's guide to pitching - our top tips
|
Apr 12, 2020 |
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6 ways to start future-proofing your freelance business
|
Apr 06, 2020 |
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Survival mode and adjusting to the new normal
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Mar 30, 2020 |
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Freelancing during a crisis - our tips
|
Mar 22, 2020 |
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Social media for clients - should you say yes?
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Mar 18, 2020 |
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Can public speaking become another great income stream for freelancers?
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Mar 09, 2020 |
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Anatomy of a great piece of content (and how to create it)
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Mar 02, 2020 |
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Why exercise can make you a better freelancer
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Feb 24, 2020 |
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Working in-house when you're freelance - should you?
|
Feb 17, 2020 |
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Should freelancers work for small businesses - or steer clear?
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Feb 09, 2020 |
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How sending newsletters can bring you work
|
Feb 02, 2020 |
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Packaging your services as a freelancer
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Jan 26, 2020 |
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PITA clients: How to spot them and manage them
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Jan 20, 2020 |
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Your guide to negotiating retainers with clients
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Jan 12, 2020 |
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S2 Episode 2: Why you shouldn't worry about downturns as a freelancer
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Dec 16, 2019 |
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S2 Episode 1: Common website mistakes (and how to avoid making them)
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Dec 08, 2019 |
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Episode 12: How to boost your productivity (to make more money)
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Nov 25, 2019 |
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Episode 11: How to escape the under-charging trap
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Nov 18, 2019 |
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Episode 10: The skills you need as a content writer
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Nov 11, 2019 |
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Episode 9: Finding new income streams as a freelancer
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Nov 04, 2019 |
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Episode 8: How to keep content writing clients coming back
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Oct 27, 2019 |
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Episode 7: Why networking is essential for freelancers
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Oct 21, 2019 |
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Episode 6: How to find experts and case studies
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Oct 13, 2019 |
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Episode 5: Here are a few of our favourite things
|
Oct 06, 2019 |
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Episode 4: What do editors and content clients want?
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Sep 29, 2019 |
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Episode 3: Let's talk money (without freaking out)
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Sep 22, 2019 |
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Episode 2: How to find content writing work
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Sep 15, 2019 |
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Hey-ho hello! Welcome to The Content Byte.
|
Jun 02, 2019 |