CIM Marketing Podcast
By CIM | The Chartered Institute of Marketing
Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Category: Marketing
Open in Apple Podcasts
Open RSS feed
Open Website
Rate for this podcast
Subscribers: 11
Reviews: 0
Episodes: 140
Description
The official podcast of The Chartered Institute of Marketing.
We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered.
Get the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.
This podcast is your essential resource for staying ahead of the curve.
| Episode | Date |
|---|---|
|
The AI strategy gap: Why 40% of marketers don’t expect ROI before 2030
|
Jul 16, 2026 |
|
Sneak peek: The AI strategy gap
|
Jul 15, 2026 |
|
How marketing leaders are delivering social impact
|
Jul 02, 2026 |
|
Sneak peek: How marketing leaders are delivering social impact
|
Jul 01, 2026 |
|
Why authenticity is still vital for senior marketing leaders
|
Jun 18, 2026 |
|
Sneak peek: Why authenticity is vital for senior marketing leaders
|
Jun 17, 2026 |
|
Marketing 7.0 and leading through disruption
|
Jun 04, 2026 |
|
Sneak Peek: Marketing 7.0 and leading through disruption
|
Jun 03, 2026 |
|
Navigating 100 years of marketing and advertising evolution
|
Apr 23, 2026 |
|
Sneak Peek: Navigating 100 years of marketing and advertising evolution
|
Apr 22, 2026 |
|
Is AI eroding creativity?
|
Apr 09, 2026 |
|
Sneak peek: Is AI eroding creativity?
|
Apr 08, 2026 |
|
Engineering the next era of hybrid experiences
|
Mar 26, 2026 |
|
Sneak peek: Engineering the next era of hybrid experiences
|
Mar 25, 2026 |
|
From attention to experience: The latest shift in brand strategy
|
Mar 12, 2026 |
|
Sneak peek: From attention to experience: The latest shift in brand strategy
|
Mar 11, 2026 |
|
Marketing a hit TV series with Sky
|
Feb 26, 2026 |
|
Sneak peek: Marketing a hit TV series with Sky
|
Feb 25, 2026 |
|
The creative strategies defining brand success in 2026
|
Feb 12, 2026 |
|
Sneak peek: The creative strategies defining brand success in 2026
|
Feb 11, 2026 |
|
AI, Agentic & Hyper-personalisation: Marketing trends that will dominate in 2026
|
Nov 27, 2025 |
|
Sneak peek: AI, Agentic & Hyper-personalisation: Marketing trends that will dominate in 2026
|
Nov 26, 2025 |
|
Meta’s CMO Alex Schultz on AI, creativity, and what’s next for digital marketing
|
Nov 13, 2025 |
|
Sneak peek: AI, Creativity & Marketing’s Next Frontier with Meta’s CMO
|
Nov 12, 2025 |
|
How to decode consumer behaviour and boost your marketing impact
|
Oct 30, 2025 |
|
Sneak peek: How to decode consumer behaviour and boost your marketing impact
|
Oct 29, 2025 |
|
How AI can help challenger brands beat the competition
|
Oct 16, 2025 |
|
Sneak peek: How AI can help challenger brands beat the competition
|
Oct 15, 2025 |
|
Artificial Intelligence for marketers: Your top questions answered by the experts
|
Oct 02, 2025 |
|
New Season Teaser! Artificial Intelligence for marketers: Your top questions answered by the experts
|
Oct 01, 2025 |
|
Episode 108: The 2025 guide to authentic influencer partnerships
|
Jun 24, 2025 |
|
Sneak peek: The 2025 guide to authentic influencer partnerships
|
Jun 20, 2025 |
|
Episode 107: Are CMOs set up to fail?
|
May 20, 2025 |
|
Sneak peek: Are CMOs set up to fail?
|
May 16, 2025 |
|
Episode 106: Catalyst preview: Marketing’s professionalism problem
|
Apr 17, 2025 |
|
Episode 105: World Book Day special
|
Mar 06, 2025 |
|
Episode 104: WFH, RTO and talent trends
|
Feb 18, 2025 |
|
Episode 103: How AI can supercharge your 2025
|
Jan 30, 2025 |
|
Episode 102: How to gain customers’ trust
|
Dec 11, 2024 |
|
Episode 101: The new secrets of LinkedIn success
|
Nov 13, 2024 |
|
Episode 100: TV isn’t going anywhere – it’s going everywhere
|
Oct 10, 2024 |
|
Episode 99: Charity, social marketing and change
|
Sep 04, 2024 |
|
Episode 98: Hot holiday reads
|
Jul 25, 2024 |
|
Episode 97: The truth about AI
|
Jul 11, 2024 |
|
Episode 96: Social – not just a pretty Sales
|
Jun 28, 2024 |
|
Episode 95: Snapchat special – brand partnerships for a sporting summer
|
Jun 13, 2024 |
|
Episode 94: Driving digital with the personal touch
|
May 30, 2024 |
|
Episode 93: How to become a young leader
|
May 16, 2024 |
|
Episode 92: Zero heroes
|
May 02, 2024 |
|
Episode 91: AI – threat or promise?
|
Apr 18, 2024 |
|
Episode 90: Marketing the election - What marketers can bring to politics
|
Apr 04, 2024 |
|
Episode 89: Deep dive into sustainable marketing
|
Mar 21, 2024 |
|
Episode 88: Confidence, competence and credibility: The value of Chartered status
|
Dec 21, 2023 |
|
Episode 87: How to have a squiggly career
|
Dec 07, 2023 |
|
Episode 86: Using LinkedIn to unlock the creative potential of B2B
|
Nov 23, 2023 |
|
Episode 85: Formula E and the race towards a more sustainable sporting future
|
Nov 09, 2023 |
|
Episode 84: The positive impact of advertising with Good Loop
|
Oct 26, 2023 |
|
Episode 83: What makes a great marketing leader?
|
Oct 12, 2023 |
|
Episode 82: How to start your own marketing agency
|
Sep 28, 2023 |
|
Episode 81: The evolution of technology and its impact on marketing
|
Jul 26, 2023 |
|
Episode 80: Catalyst, creativity and Chat GPT
|
Jul 13, 2023 |
|
Episode 79: A social media marketing masterclass
|
Jun 22, 2023 |
|
Episode 78: Understanding consumer behaviour with neuroscience
|
May 25, 2023 |
|
Episode 77: Using effective reactive marketing for your brand
|
May 11, 2023 |
|
Episode 76: Stress and speaking out
|
Apr 13, 2023 |
|
Episode 75: How to destroy your brand
|
Mar 30, 2023 |
|
Episode 74: Time to bin binary brand archetypes
|
Mar 02, 2023 |
|
Episode 73: When change becomes opportunity
|
Feb 16, 2023 |
|
Episode 72: Increase impact with immersion
|
Feb 02, 2023 |
|
Episode 71: Does marketing need a purpose upgrade?
|
Jan 19, 2023 |
|
Episode 70: Let’s get digital
|
Dec 08, 2022 |
|
Episode 69: The ins and outs of influencer marketing
|
Nov 24, 2022 |
|
Episode 68: How to use disruption for good
|
Nov 10, 2022 |
|
Episode 67: How to secure talent through transparency
|
Oct 28, 2022 |
|
Episode 66: Build confidence and project your best self
|
Oct 13, 2022 |
|
Episode 65: How does creativity influence brand advocacy?
|
Sep 29, 2022 |
|
Episode 64: Is customer-led marketing the key to innovation?
|
Sep 15, 2022 |
|
Episode 63: Best of series three
|
Aug 18, 2022 |
|
Episode 62: The secrets to successful sustainable marketing
|
Jul 21, 2022 |
|
Episode 61: Be part of the solution, not the problem
|
Jul 07, 2022 |
|
Episode 60: Boost your team’s performance with personality profiling
|
Jun 23, 2022 |
|
Episode 59: Should all marketers use social media?
|
Jun 09, 2022 |
|
Episode 58: Step into marketing’s extended reality
|
May 26, 2022 |
|
Episode 57: Managing and maintaining motivation
|
May 12, 2022 |
|
Episode 56: How taking risks can unlock your potential
|
Apr 28, 2022 |
|
Episode 55: Transform creative energy into productive outcomes
|
Apr 14, 2022 |
|
Episode 54: Your social media spring clean
|
Mar 31, 2022 |
|
Episode 53: Make networking work for you
|
Mar 17, 2022 |
|
Episode 52: Mastering the ever-changing remit of marketing
|
Mar 03, 2022 |
|
Episode 51: How to free your brand’s green fear
|
Feb 17, 2022 |
|
Episode 50: Embrace the pace of change
|
Feb 03, 2022 |
|
Episode 49: Beat the learning burden
|
Jan 20, 2022 |
|
Episode 48: How do your digital skills stack up?
|
Dec 09, 2021 |
|
Episode 47: Take care of your community
|
Nov 25, 2021 |
|
Episode 46: Are we facing a soft skills crisis?
|
Nov 11, 2021 |
|
Episode 45: How to master your personal marketing mix
|
Oct 28, 2021 |
|
Episode 44: Sustainable power-ups for your brand
|
Oct 14, 2021 |
|
Episode 43: Is Instagram the new CV?
|
Sep 30, 2021 |
|
Episode 42: Industry secrets from 50 CMOs
|
Sep 16, 2021 |
|
Episode 41: Supercharge your brand with social-first thinking
|
Sep 02, 2021 |
|
Episode 40: Your next marketing move
|
Jul 22, 2021 |
|
Episode 39: Marketing’s representation crisis
|
Jul 08, 2021 |
|
Episode 38: Books that make you a better marketer
|
Jun 24, 2021 |
|
Episode 37: Harness the power of people for your brand
|
Jun 10, 2021 |
|
Episode 36: Why video is a key marketing tool
|
May 27, 2021 |
|
Episode 35: Meet the marketing mentors
|
May 13, 2021 |
|
Episode 34: What makes a marketer today?
|
Apr 29, 2021 |
|
Episode 33: The craft of customer-centricity
|
Apr 15, 2021 |
|
Episode 32: The digital dilemma: In-depth knowledge vs integration
|
Apr 01, 2021 |
|
Episode 31: What makes a sustainable brand?
|
Mar 18, 2021 |
|
Episode 30: How to change the conversation and drive change
|
Mar 04, 2021 |
|
Episode 29: What’s next for Brand USA?
|
Feb 18, 2021 |
|
Episode 28: How brands found confidence on TikTok
|
Feb 04, 2021 |
|
Episode 27: Mastering the craft of creativity
|
Jan 21, 2021 |
|
Episode 26: The new rules of Christmas advertising
|
Dec 03, 2020 |
|
Episode 25: Have brands mastered social media?
|
Nov 19, 2020 |
|
Episode 24: Network your way to success
|
Nov 05, 2020 |
|
Episode 23: The magic of making mistakes
|
Oct 22, 2020 |
|
Episode 22: The shifting shape of marketing teams
|
Oct 08, 2020 |
|
Episode 21: The secrets of great brand storytelling
|
Sep 24, 2020 |
|
Episode 20: Office vs home – finding the perfect blend
|
Sep 10, 2020 |
|
Episode 19: Brand, influencers and ethical consumption – summer’s hot topics
|
Jul 16, 2020 |
|
Episode 18: Marketing’s good crisis
|
Jul 09, 2020 |
|
Episode 17: Marketing the great unlock
|
Jun 25, 2020 |
|
Episode 16: The digital divide
|
Jun 11, 2020 |
|
Episode 15: Inside the data revolution
|
May 28, 2020 |
|
Episode 14: Marketing at warp speed
|
May 06, 2020 |
|
Episode 13: How to scale in strife
|
Apr 16, 2020 |
|
Episode 12: Anti-marketing under the microscope
|
Mar 19, 2020 |
|
Episode 11: Is the future of marketing in good hands?
|
Mar 05, 2020 |
|
Episode 10: Inside the world of influencer marketing
|
Feb 20, 2020 |
|
Episode 9: How to style social value
|
Feb 06, 2020 |
|
Episode 8: Happy January: How marketers can harness consumers’ change mindset
|
Jan 16, 2020 |
|
Episode 7: The world’s craziest political campaign pledges
|
Dec 12, 2019 |
|
Episode 6: The marketers that stole Christmas
|
Nov 28, 2019 |
|
Episode 5: Bottling the essence of a brand
|
Nov 14, 2019 |
|
Episode 4: The truth about sex and shopping
|
Oct 31, 2019 |
|
Episode 3: Fashion – the fast and the furious
|
Oct 17, 2019 |
|
Episode 2: The sexist ad trap
|
Oct 03, 2019 |
|
Episode 1: England’s golden summer of sport
|
Sep 20, 2019 |