CIM Marketing Podcast

By CIM | The Chartered Institute of Marketing

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Subscribers: 13
Reviews: 0
Episodes: 93

Description

At The Chartered Institute of Marketing (CIM), we develop modern marketing talent to enable long term business success. The CIM Marketing Podcast is your fortnightly dose of news and views from across the industry. Hosted by the CIM editorial team, we spotlight accessible, relevant stories to spark debate and discussion on the key issues affecting marketing today.

Episode Date
Episode 93: How to become a young leader
May 16, 2024
Episode 92: Zero heroes
May 02, 2024
Episode 91: AI – threat or promise?
Apr 18, 2024
Marketing the election - What marketers can bring to politics
Apr 04, 2024
Episode 89: Deep dive into sustainable marketing
Mar 21, 2024
Episode 88: Confidence, competence and credibility: The value of Chartered status
Dec 21, 2023
Episode 87: How to have a squiggly career
Dec 07, 2023
Episode 86: Using LinkedIn to unlock the creative potential of B2B
Nov 23, 2023
Episode 85: Formula E and the race towards a more sustainable sporting future
Nov 09, 2023
Episode 84: The positive impact of advertising with Good Loop
Oct 26, 2023
Episode 83: What makes a great marketing leader?
Oct 12, 2023
Episode 82: How to start your own marketing agency
Sep 28, 2023
Episode 81: The evolution of technology and its impact on marketing
Jul 26, 2023
Episode 80: Catalyst, creativity and Chat GPT
Jul 13, 2023
Episode 79: A social media marketing masterclass
Jun 22, 2023
Episode 78: Understanding consumer behaviour with neuroscience
May 25, 2023
Episode 77: Using effective reactive marketing for your brand
May 11, 2023
Episode 76: Stress and speaking out
Apr 13, 2023
Episode 75: How to destroy your brand
Mar 30, 2023
Episode 74: Time to bin binary brand archetypes
Mar 02, 2023
Episode 73: When change becomes opportunity
Feb 16, 2023
Episode 72: Increase impact with immersion
Feb 02, 2023
Episode 71: Does marketing need a purpose upgrade?
Jan 19, 2023
Episode 70: Let’s get digital
Dec 08, 2022
Episode 69: The ins and outs of influencer marketing
Nov 24, 2022
Episode 68: How to use disruption for good
Nov 10, 2022
Episode 67: How to secure talent through transparency
Oct 28, 2022
Episode 66: Build confidence and project your best self
Oct 13, 2022
Episode 65: How does creativity influence brand advocacy?
Sep 29, 2022
Episode 64: Is customer-led marketing the key to innovation?
Sep 15, 2022
Episode 63: Best of series three
Aug 18, 2022
Episode 62: The secrets to successful sustainable marketing
Jul 21, 2022
Episode 61: Be part of the solution, not the problem
Jul 07, 2022
Episode 60: Boost your team’s performance with personality profiling
Jun 23, 2022
Episode 59: Should all marketers use social media?
Jun 09, 2022
Episode 58: Step into marketing’s extended reality
May 26, 2022
Episode 57: Managing and maintaining motivation
May 12, 2022
Episode 56: How taking risks can unlock your potential
Apr 28, 2022
Episode 55: Transform creative energy into productive outcomes
Apr 14, 2022
Episode 54: Your social media spring clean
Mar 31, 2022
Episode 53: Make networking work for you
Mar 17, 2022
Episode 52: Mastering the ever-changing remit of marketing
Mar 03, 2022
Episode 51: How to free your brand’s green fear
Feb 17, 2022
Episode 50: Embrace the pace of change
Feb 03, 2022
Episode 49: Beat the learning burden
Jan 20, 2022
Episode 48: How do your digital skills stack up?
Dec 09, 2021
Episode 47: Take care of your community
Nov 25, 2021
Episode 46: Are we facing a soft skills crisis?
Nov 11, 2021
Episode 45: How to master your personal marketing mix
Oct 28, 2021
Episode 44: Sustainable power-ups for your brand
Oct 14, 2021
Episode 43: Is Instagram the new CV?
Sep 30, 2021
Episode 42: Industry secrets from 50 CMOs
Sep 16, 2021
Episode 41: Supercharge your brand with social-first thinking
Sep 02, 2021
Episode 40: Your next marketing move
Jul 22, 2021
Episode 39: Marketing’s representation crisis
Jul 08, 2021
Episode 38: Books that make you a better marketer
Jun 24, 2021
Episode 37: Harness the power of people for your brand
Jun 10, 2021
Episode 36: Why video is a key marketing tool
May 27, 2021
Episode 35: Meet the marketing mentors
May 13, 2021
Episode 34: What makes a marketer today?
Apr 29, 2021
Episode 33: The craft of customer-centricity
Apr 15, 2021
Episode 32: The digital dilemma: In-depth knowledge vs integration
Apr 01, 2021
Episode 31: What makes a sustainable brand?
Mar 18, 2021
Episode 30: How to change the conversation and drive change
Mar 04, 2021
Episode 29: What’s next for Brand USA?
Feb 18, 2021
Episode 28: How brands found confidence on TikTok
Feb 04, 2021
Episode 27: Mastering the craft of creativity
Jan 21, 2021
Episode 26: The new rules of Christmas advertising
Dec 03, 2020
Episode 25: Have brands mastered social media?
Nov 19, 2020
Episode 24: Network your way to success
Nov 05, 2020
Episode 23: The magic of making mistakes
Oct 22, 2020
Episode 22: The shifting shape of marketing teams
Oct 08, 2020
Episode 21: The secrets of great brand storytelling
Sep 24, 2020
Episode 20: Office vs home – finding the perfect blend
Sep 10, 2020
Episode 19: Brand, influencers and ethical consumption – summer’s hot topics
Jul 16, 2020
Episode 18: Marketing’s good crisis
Jul 09, 2020
Episode 17: Marketing the great unlock
Jun 25, 2020
Episode 16: The digital divide
Jun 11, 2020
Episode 15: Inside the data revolution
May 28, 2020
Episode 14: Marketing at warp speed
May 06, 2020
Episode 13: How to scale in strife
Apr 16, 2020
Episode 12: Anti-marketing under the microscope
Mar 19, 2020
Episode 11: Is the future of marketing in good hands?
Mar 05, 2020
Episode 10: Inside the world of influencer marketing
Feb 20, 2020
Episode 9: How to style social value
Feb 06, 2020
Episode 8: Happy January: How marketers can harness consumers’ change mindset
Jan 16, 2020
Episode 7: The world’s craziest political campaign pledges
Dec 12, 2019
Episode 6: The marketers that stole Christmas
Nov 28, 2019
Episode 5: Bottling the essence of a brand
Nov 14, 2019
Episode 4: The truth about sex and shopping
Oct 31, 2019
Episode 3: Fashion – the fast and the furious
Oct 17, 2019
Episode 2: The sexist ad trap
Oct 03, 2019
Episode 1: England’s golden summer of sport
Sep 20, 2019