The Marketing Matrix

By Lisanne Murphy

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Category: Entrepreneurship

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Episodes: 181

Description

Are you an online entrepreneur, wading through the bottomless sea of experts and amateurs dishing out large servings of (mis)information. Knowing what will actually make a difference in your business and how to implement the gems requires more time than any of us has! Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses. These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the landscape of dream customer definition, message crafting, offer creation, Dream 100 activity, content creation, sales conversion, and traffic profitability. Listen in as she puts these tactical and tangible tools to the test in her own agency and pulls back the curtain to reveal the path to becoming an online legend.

Episode Date
Harnessing Organizational Learning & Leadership Development with Rosina Racioppi : TMM 172
May 11, 2026
Unlocking Human Potential with Physics-Based Assessment Technology with Wei Houng : TMM 171
May 06, 2026
Unlocking High Performance Through Disruption and Integrity with Janet Breitenbach : TMM 170
May 04, 2026
Mastering Conflict on Navigating High Conflict Personalities with Bill Eddy: TMM 169
Apr 29, 2026
Navigating Business Growth in a Evolving Tech with John Thackston : TMM 168
Apr 27, 2026
Transformative Mind Technique with Dianna Anderson : TMM 167
Apr 22, 2026
From Ideas to Outcomes: Mastering Customer-Focused Product Strategy with Josh Seiden : TMM 166
Apr 20, 2026
Unlocking the Power of Your Mind: Insights from Vernon Webb on the Silva Method : TMM 165
Apr 15, 2026
Unlocking the power of human connection and leadership transformation with Carol Robin : TMM 164
Apr 13, 2026
Mastering Business Storytelling with Gavin McMahon : TMM 163
Apr 08, 2026
Building Future-Ready Systems with Semantic Modeling and AI with Dave McComb : TMM 162
Apr 06, 2026
Strategic Leadership and Navigating Uncertainty with Sarah Gallagher : TMM 161
Apr 01, 2026
Unlocking Organic Growth & Personal Branding with Caroline Pennington : TMM 160
Mar 30, 2026
Unlocking Thought Leadership & Business Growth with Peter Winick with Peter Winick : TMM 159
Mar 25, 2026
Why AI Alone Won’t Transform Your Company with Josh Bellis : TMM 158
Mar 23, 2026
Embracing Change and Cultivating Leadership with Louis Lemieux : TMM 157
Mar 18, 2026
Embracing Holistic Leadership and Personal Growth with Russ Simon : TMM 156
Mar 16, 2026
Unlocking Multidimensional Success with Carlos Noche: TMM 155
Mar 11, 2026
Unlocking Transformational Leadership and Consciousness with Ursula Pottinga : TMM 154
Mar 09, 2026
Bridging Borders: Leadership Across Cultures with Rashmi and Suren Kapse : TMM 153
Mar 04, 2026
Building Leadership Excellence and Navigating AI Disruption with Daniel Stewart : TMM 152
Mar 02, 2026
The Surprising Key to Increasing Your Sales Win Rate with William Wallace : TMM 151
Feb 25, 2026
The Power of Compassionate Leadership with Meryl Eriksen : TMM 150
Feb 23, 2026
AI, Data, and the Human Touch with Brandon Weaver : TMM 149
Feb 18, 2026
The Art of Influence: Insights from Kim Barnes : TMM 148
Feb 16, 2026
Community Service and Sales Growth with Michael Norton : TMM 147
Feb 11, 2026
The Power of Integrators in Business Growth with Haven Weits : TMM 146
Feb 09, 2026
Balancing Ambition and Well-Being in Leadership with John Puts : TMM 145
Feb 04, 2026
The Real Reason Most Sales Teams Underperform with Paul O'Donohue : TMM 144
Feb 02, 2026
Exploring Core Motives with Jeremy Daniel : TMM 143
Jan 28, 2026
Balancing Risk and Opportunity with Forrest Jinks : TMM 142
Jan 26, 2026
Lead Generation Strategies for Success with Benoy Tamang : TMM 141
Jan 21, 2026
The Execution Gap: A Barrier to Success with Bryon Morrison : TMM 140
Jan 19, 2026
Overcoming Sales Challenges in Tech : TMM 139
Jan 14, 2026
Unlocking B2B Growth with Ernesto Chanona : TMM 138
Jan 12, 2026
The Journey from User to Consultant with Steve Miksta : TMM 137
Jan 07, 2026
Empowering Women in Tech with Emilia D'Anzica's Journey : TMM 136
Jan 05, 2026
Discovering Purpose and Vision in Leadership With Alex Kremer : TMM 135
Dec 31, 2025
The Intersection of Psychology and Business with Jonathan Bonanno : TMM 134
Dec 29, 2025
Conscious Leadership: From Arrogance to Ownership with Dr. Mark Bojeun TMM: 133
Dec 24, 2025
Understanding Organizational Dynamics with Micah Lorenc : TMM 132
Dec 22, 2025
Transforming Workplace Relationships with Sylvia Lafair TMM : 131
Dec 17, 2025
Enhance Your Career Satisfaction with AI with Alessandro Cozzi TMM : 130
Dec 15, 2025
The Power of Joy in Leadership Transformation with Jennifer McKenna TMM : 129
Dec 12, 2025
* The Power of Personal Values in Leadership with Matt Dentino TMM : 128
Dec 08, 2025
Harnessing Technology for Coaching Success with Cellene Hoogenkamp TMM : 127
Dec 05, 2025
Empowering Individuals Through Conflict Management with Megan Hunter : 126
Dec 02, 2025
The Power of Community in Entrepreneurship with Tina Campbell TMM: 125
Nov 28, 2025
Unleashing AI: Transforming Business with Jon Cheney TMM: 124
Nov 24, 2025
Creating a Unique Brand Identity with Brian Sullivan TMM : 123
Nov 21, 2025
Exploring Leadership Success with Jamie Thorup TMM : 122
Nov 17, 2025
How Supply Chains Impact Business Valuations with Aaron Alpeter TMM : 121
Nov 14, 2025
Aligning Values for Business Success with Eugene Dilan TMM : 120
Nov 10, 2025
Supporting Individuals in Transition with Jacquie Williams TMM : 119
Nov 07, 2025
Good Authority: A Guide to Authentic Leadership with Jonathan Raymond TMM : 118
Nov 04, 2025
The Power of Niche Specialization in Business with Jimmy Lea TMM : 117
Oct 31, 2025
Rewiring Minds, Building Better Leaders with Kevin Thibodeaux TMM : 116
Oct 28, 2025
Navigating Corporate America: A Woman of Color's Journey with Ingrid Hu Dahl TMM : 115
Oct 21, 2025
The Smart Way to Scale with AI with Elisa Janson Jones TMM : 114
Oct 14, 2025
Redefining Opportunities in the Changing World of Work with Jodi McPherson TMM : 113
Oct 07, 2025
Transforming Business Through Purpose-Driven Leadership with Wayland Lum TMM : 112
Sep 30, 2025
Turning Life’s Limits into Business Innovation with Jolly Nanda TMM : 111
Sep 23, 2025
Thriving in Business - Growth Strategies and Challenges with Paul Batz TMM:110
Sep 16, 2025
The Lie Women Still Believe About Power with Gloria Feldt TMM:109
Aug 16, 2025
BONUS: Tools for Conscious Creators with Mark Phillips
Jan 29, 2021
BONUS: Mindset Coaching and Self-Care with Jennifer Loedhing
Jan 28, 2021
TMM108: Rapid Business Growth While Staying Authentic with Liz Benny
Jan 27, 2021
TMM107: Launching Loudly with Steve Larsen
Jan 25, 2021
TMM106: Secrets of Successful Podcasting with Travis Brown
Jan 22, 2021
TMM105: Connect Authentically in your Instagram DM’s with Travis Brown
Jan 20, 2021
TMM104: Launch With A Viral Giveaway with Gabe Schillinger
Jan 18, 2021
TMM103: Multiplying Your Impact with Content with the BizBros
Jan 15, 2021
TMM102: Show Up to Provide Value without Drama with Lindsey Elmore
Jan 13, 2021
TMM101: Your Minimum Viable Product with Lindsey Elmore
Jan 11, 2021
TMM100: Happy Birthday to The Marketing Matrix! with Lisanne Murphy
Jan 06, 2021
TMM 99: Building Trust with Hot Leads with Henry Daas
Dec 30, 2020
TMM 98: Leveraging The Resources Others Have Created To Jumpstart Success with Brenda Lackman
Dec 23, 2020
TMM 97: Walking in Your Customers' Shoes to Market Successfully with Brenda Lackman
Dec 21, 2020
TMM 96: Winning Big with Affiliate Marketing And YouTube Video with Steve Raiken
Dec 16, 2020
TMM 95: Secrets From A YouTube Content Creator with Steve Raiken
Dec 14, 2020
TMM 94: Following Your Passion Throughout Your Life with Michael Johnson
Dec 09, 2020
TMM 93: Authenticity, Your Most Unique Selling Proposition with Michael Johnson
Dec 07, 2020
BONUS: Letting Pain Propel You to Success with Dr. Maricela Soberanes
Dec 04, 2020
TMM 92: How to Know if You Are Ready for Paid Advertising with Lisanne Murphy
Dec 02, 2020
BONUS: The Simplest But Most Effective Marketing Strategy: Talking with Edwitch Paul
Nov 30, 2020
BONUS: Listening to Your Audience With Facebook Groups with Dr. Shani Fox
Nov 25, 2020
TMM 91: Sticking With It Until Something Sticks with Jamie Doerschuck
Nov 23, 2020
BONUS: Business Lessons from an Entrepreneur Prodigy with Timothy Dick
Nov 20, 2020
TMM 90: How To Be Different And See Opportunities In the Marketplace with Ryan Espi
Nov 18, 2020
TMM 89: SMS Text And How It Will Change Customer Engagement In Your Business with Ryan Espi
Nov 16, 2020
BONUS: Listening To The Market To Find A Winning Business Model with Trevor Oldham
Nov 13, 2020
TMM 88: The Need To Be Your Most Authentic Creative Self with Larry Roberts
Nov 11, 2020
TMM 87: The Power and Easiness of LIVE Video with Larry Roberts
Nov 09, 2020
BONUS: Masterfully Pivoting A Business During The Pandemic with Tarin Calmeyer
Nov 06, 2020
TMM 86: Designing Funnels for Mobile First for 95% of Traffic with Lisanne Murphy
Nov 04, 2020
TMM 85: How To Create A 6-to-7-figure Launch Strategy with Jeff Brewer
Oct 28, 2020
TMM 84: You Are The Average Of The 5 Closest People With Which You Surround Yourself with Jeff Brewer
Oct 26, 2020
TMM 83: The Power of Retargeting and Why It Works with Lisanne Murphy
Oct 21, 2020
TMM 82: Sticking To Finding Your Passion As The Friendly Giant with Nic Fitzgerald
Oct 14, 2020
TMM 81: Facebook LIVES: The Smallest But Most Powerful Strategy with Nic Fitzgerald
Oct 12, 2020
TMM 80: How to Warm Up Your Traffic to Become Buyers with Lisanne Murphy
Oct 07, 2020
TMM 79: The Secret Facebook Campaign You Need Right Now with Hernan Vazquez
Sep 30, 2020
TMM 78: How A Facebook LIVE Can Land You A Client In A Week with Hernan Vazquez
Sep 28, 2020
TMM 77: Raving Fan Audience Creation, The Gold In Every Business with Josh Forti
Sep 23, 2020
TMM 76: Why Content is the Lifeblood of Every Business with Josh Forti
Sep 21, 2020
TMM 75: TikTok As The New Blue Ocean For Online Business Owners with Rachel Pedersen
Sep 16, 2020
TMM 74: TRENDING: 6-Figure Launch: Filling a 5-Day LIVE Training with Lisanne Murphy
Sep 14, 2020
TMM 73: How To Create A Podcast Content Revenue Generating Machine with Evans Putman
Sep 09, 2020
TMM 72: The Power Of WHO You Surround Yourself With from Evans Putman
Sep 07, 2020
TMM 71: Organic vs. Paid Advertising: Settling the Battle with Lisanne Murphy
Sep 02, 2020
TMM 70: Tales of The 7-Figure Roller Coaster with Henry Kaminski, Jr.
Aug 26, 2020
TMM 69: What Really Matters For Personal Branding with Henry Kaminski, Jr.
Aug 24, 2020
TMM 68: Dream Traffic: Decide HOW to Drive Ideal Customers to Your Product or Service with Lisanne Murphy
Aug 19, 2020
TMM 67: The Truth About The Power Of Organic Marketing with Craig Severinsen
Aug 12, 2020
TMM 66: Learn This Powerful Tool To Produce 6-Figures In Any Business with Craig Severinsen
Aug 10, 2020
TMM 65: Keeping Family First in Your Business with Josh Cary
Aug 05, 2020
TMM 64: Why Podcasting Should Be The Backbone of Your Business with Josh Cary
Aug 03, 2020
TMM 63: Turning a Childhood Passion Into A Thriving Digital Agency with Sumeet Harish
Jul 29, 2020
TMM 62: The Connection Between Storytelling and Copywriting with Julian Danylak
Jul 27, 2020
TMM 61: Building A Company With The Intent To Sell with Nathan Hirsch
Jul 22, 2020
TMM 60: The Momentum of ONE Major Win In Your Business with Jeffery Banek
Jul 20, 2020
TMM 59: From College Debt To 6-Figures In 6-Weeks By Promoting ClickFunnels with Doug Boughton
Jul 15, 2020
TMM 58: What Over Serving And Overdelivering Can Do For Your Business with Jason Wright
Jul 13, 2020
TMM 57: How Finding A Solution To A Workplace Problem Can Change Your Life with Ella Van Zutphen
Jul 08, 2020
TMM 56: Dream Traffic: Discovering WHERE Your Ideal Customers Are Hanging Out with Lisanne Murphy
Jul 06, 2020
TMM 55: The Power of Public Relations in Growing A Business From The Ground Up with Courtney Love Gavin
Jul 01, 2020
TMM 54: The Simple Truth of Public Relations with Courtney Love Gavin
Jun 29, 2020
TMM 53: What Goats, Copywriting, and Customers Have in Common with Christa Nichols
Jun 24, 2020
TMM 52: Dream Traffic: The Whole Process: An Overview with Lisanne Murphy
Jun 22, 2020
TMM 51: Ditch The Impostor Syndrome And Become Your Desired Future Self with Dr. Benjamin Hardy
Jun 17, 2020
TMM 50: How To Make Blogging The Core Of Your Audience Growth Strategy with Dr. Benjamin Hardy
Jun 15, 2020
TMM 49: Motivating People To Buy Through Storytelling with Seth Silvers
Jun 10, 2020
TMM 48: Dream Traffic: The Power of Customer Archetypes in Marketing with Lisanne Murphy
Jun 08, 2020
TMM 47: The Six Habits: A NEW Book To Finding Happiness As An Entrepreneur with Laura DiBenedetto
Jun 03, 2020
TMM 46: The Power of Real Authentic Relationships In Building A Massive Brand with Laura DiBenedetto
Jun 01, 2020
TMM 45: The Keys To Creating An Unstoppable Personal Brand with Kri Gentile
May 27, 2020
TMM 44: Dream Traffic: Understanding Competition Graphics To Master The Red Ocean with Lisanne Murphy
May 25, 2020
TMM 43: How To Grow a 27,000+ Member Community with Lauren Golden
May 20, 2020
TMM 42: The Game Changing Effects of Scarcity And Urgency with Lauren Golden
May 18, 2020
TMM 41: How To Become An Authority In Your Space with Mark Stern
May 13, 2020
TMM 40: Dream Traffic: Understanding Offer-Graphics To Create The Irresistable Offer with Lisanne Murphy
May 11, 2020
TMM 39: The Biggest Mistakes Entrepreneurs Make When Outsourcing with Kristin Molenaar
May 06, 2020
TMM 38: How To Outsource Like A Boss with Kristin Molenaar
May 04, 2020
TMM 37: Strategy for Business Growth In Any Stage with Amanda Accioly
Apr 29, 2020
TMM 36: Dream Traffic: Understanding Behavioral Graphics To Ensure Raving Buying Fans with Lisanne Murphy
Apr 27, 2020
TMM 35: Creating A Career You Are Passionate About with Dr. Grace Lee
Apr 22, 2020
TMM 34: Driving Business Decisions Based on Market Levels of Awareness with Dr. Grace Lee
Apr 20, 2020
TMM 33: Design Hacking: Create Success From The Start with Kathryn Jones
Apr 15, 2020
TMM: 32: Dream Traffic: Understanding Psychographics And How They Impact Conversions with Lisanne Murphy
Apr 13, 2020
TMM 31: The Simple Secrets to Real Wealth with Myron Golden
Apr 08, 2020
TMM 30: The Repitch: A Million-Dollar Tactic with Myron Golden
Apr 06, 2020
TMM 29: The Only Shortcut in Business Is A Strategic Partnership with Kevin Steven
Apr 01, 2020
TMM 28: Dream Traffic: Understanding What Demographics are important with Lisanne Murphy
Mar 30, 2020
TMM 27: Facebook Groups: A Low-Maintanence Approach To A Highly Engaged Audience with Chantelle Turner
Mar 25, 2020
TMM 26: Facebook Groups: The Secret to Raving Fans and Paying Customers with Chantelle Paige Turner
Mar 23, 2020
TMM 25: Setting Yourself Up For Success By Knowing What Type Of Entrepreneur You Are with Chad Thibadeaux
Mar 18, 2020
TMM 24: The Two Step Fail Safe Process To Launching A Successful Product with Chad Thibadeaux
Mar 16, 2020
TMM 23: Overnight Success A Decade In The Making with Alex Elliot
Mar 11, 2020
TMM 22: The One Thing Needed To Guarantee Success with Alex Elliot
Mar 09, 2020
TMM 21: How To Create Months Of Content In A Few Hours with Marley Jaxx
Mar 04, 2020
TMM 20: The Secret To Skipping The Overwhelm In Producing Content with Marley Jaxx
Mar 02, 2020
TMM 19: How To Explode Your Network Marketing Business Using YouTube with Michelle Cunningham
Feb 26, 2020
TMM 18: The Secret Behind Why YouTube Videos Are So Powerful with Michelle Cunningham
Feb 24, 2020
TMM 017: A New Approach To Amazon Selling with Cyn Meadows
Feb 19, 2020
TMM:016 - How To Diversify Your Lead Generation To Ensure Success with Cyn Meadows
Feb 17, 2020
TMM:015 - How To Create Value Based Content To Generate The Right Leads For Your Business with Sumeet Harish
Jan 13, 2020
TMM:014 - The Unsuspected Critical Piece To Every Funnel with Jeffery Banek
Jan 06, 2020
TMM:013 - How To Grow A 7-Figure Business With Little To No Capital with Nathan Hirsch
Dec 30, 2019
TMM:012 - The Secret To Pulling The Real Story Out Of A Person with Julian Danylak
Dec 23, 2019
TMM:011 - How This Podcast Hit #18 In Business Entrepreneurship in 24 Hours
Dec 16, 2019
TMM:010 - Automated Facebook Groups - Creating and Community & Generating Revenue with Doug Boughton
Dec 02, 2019
TMM:009 - Social Proof - The Most Powerful Marketing Machine That Works For You with Jason Wright
Dec 02, 2019
TMM:008 - The Power of Publishing with Ella Van Zutphen
Dec 02, 2019
TMM:007 - How Successful Copywriting Centers Around The Ideal Client with Christa Nichols
Dec 02, 2019
TMM:006 - Brand Identity - How To Create A Personality For Your Brand with Kri Gentile
Dec 02, 2019
TMM:005 - Partnerships - The Key To Overcoming Mental Blocks And Ultimate Success with Mark Stern
Dec 02, 2019
TMM:004 - Goal Setting - Reverse Engineer Your Way To Success with Amanda Accioly
Dec 02, 2019
TMM:003 - How To Win Over Customers Using Design Hacking with Kathryn Jones
Dec 02, 2019
TMM:002 - Collaboration - The Power Of Giving Value To Your Network with Kevin Steven Quinn
Dec 02, 2019
TMM:001 - Turning the Marketing World Upside Down Using Storytelling with Seth Silvers
Nov 26, 2019
TMM:000 - The Marketing Matrix TRAILER (Official)
Nov 18, 2019