The Yogipreneur: Business and Marketing for Yoga Teachers
By The Yogipreneur: Business and Marketing for Yoga Teachers
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Subscribers: 6
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Episodes: 216
Description
Welcome to the Yogipreneur Podcast, brought to you by Digital Yoga Academy - the leader in business and marketing education for yoga teachers worldwide.
The Yogipreneur is for entrepreneurial yoga teachers who want to stop the hustle and overwhelm and instead create more income, freedom and success.
In each episode, you'll learn business and marketing strategies to grow your community in a way that makes it easy for you to take action today.
Hosted by Kelly McHugh, the founder of Digital Yoga Academy, yoga business coach, marketing expert, entrepreneur and yoga teacher.
Discover why thousands of yoga teachers worldwide work with Kelly to successfully fill their offerings, get over their fears of being visible online, implement simple marketing strategies that get results, and turn their side hustles into profitable and sustainable yoga businesses.
Now is the time to make a much bigger impact in the world.
Are you ready?
| Episode | Date |
|---|---|
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216: What Does "Niche Down" Actually Mean?
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Dec 12, 2025 |
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215: The Decline of Education-Only Online Yoga Courses
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Dec 07, 2025 |
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214: The Black Friday Offer Blueprint for Yoga Teachers
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Nov 05, 2025 |
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213: How to stay profitable in the AI era as a yoga teacher
|
Oct 23, 2025 |
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212: Why most yoga teachers are losing sales on Instagram and what to do instead
|
Apr 25, 2025 |
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211: What every yoga teacher should do before creating an online yoga course
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Apr 17, 2025 |
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210: The Essential Email Marketing Strategy For Online Yoga Biz Growth
|
Apr 14, 2025 |
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209: The Messaging Upgrade to Amplify Your Leadership and Impact
|
Apr 05, 2025 |
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208: What is a holistic marketing strategy and why your yoga business can’t survive in 2025 without it!
|
Apr 01, 2025 |
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207: Live launches are dead? The 6-fig launch strategy that converted at 38%.
|
Mar 21, 2025 |
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206: Stop Hiding! Overcoming the Fears Of Being Visible Online
|
Feb 01, 2025 |
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205: Why Most Online Yoga Course Creators Don't Hit Their Sales Goals
|
Jan 21, 2025 |
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204: The Profit-Making Blueprint Yoga Teachers Need for 2025
|
Jan 14, 2025 |
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203: Why Your Yoga Content Isn’t Converting and Easy Fixes for Better Engagement, Leads, and Sales
|
Oct 15, 2024 |
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202: The Strategy that Converted at 40% and Made $120k in Online Course Sales
|
Oct 01, 2024 |
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201: Next Level CEO FREEDOM Unlocked: How I built my dream home in Bali, took four months off and still made sales on repeat!
|
Aug 15, 2024 |
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200: Online Yoga Course Pitfalls: Avoid These 4 Common Launch Mistakes!
|
Mar 29, 2024 |
|
199: How To Turn $5k Months Into $10k Months
|
Mar 07, 2024 |
|
198: The #1 Way to Nurture Yoga Student Relationships
|
Feb 29, 2024 |
|
197: Sales Slowed? 3 Strategies For Your Yoga Business
|
Feb 27, 2024 |
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196: 6 Steps To a Six-Figure Online Yoga Business
|
Feb 16, 2024 |
|
195: Cultivating an abundant yogipreneur mindset
|
Jan 26, 2024 |
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194: Yoga Marketing Trends: What’s Hot in 2024
|
Jan 19, 2024 |
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193: A Roadmap To Yoga Business Success: Goal Setting for 2024
|
Jan 07, 2024 |
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192: How to prepare yourself for your best year yet in your online yoga business
|
Jan 02, 2024 |
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191: The proven 3-step process to create authentic messaging that attracts your ideal yoga students
|
Dec 22, 2023 |
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190: Scared to teach yoga online? 6 common fears and how to overcome them.
|
Dec 15, 2023 |
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189: How to bring more of YOU into your messaging and yoga brand!
|
Dec 08, 2023 |
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188: How to break through your limiting beliefs and cultivate a successful yogipreneur mindset
|
Nov 30, 2023 |
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187: YogiPRO Series: How to make your work meaningful by fully owning your voice, expertise and unique message with Annie Clarke
|
Nov 17, 2023 |
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186: YogiPRO Series: What it really means to truly show up as YOU and to build your yoga biz from your heart with Steffy White
|
Nov 12, 2023 |
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185: Student Success Stories- How Rosemary made $1500 selling a course before she'd even created it!
|
Oct 21, 2023 |
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184: How to make $5k from your first online yoga course launch
|
Oct 13, 2023 |
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183: How to pick the best yoga business coaching program to get the support you need in 2024
|
Oct 09, 2023 |
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182: YogiPRO Series: How to turn your true purpose into a profitable yoga business with Koya Webb
|
Sep 30, 2023 |
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181: How to unlock your online yogi potential and embrace the 'I am enough' mindset
|
Sep 26, 2023 |
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180: YogiPRO Series: The importance of content in growing an engaged community and online membership with Cat Meffan
|
Sep 22, 2023 |
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179: How to Transform Your Small Yoga Community into Online Course Profitability
|
Sep 19, 2023 |
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178: YogiPRO Series: How to create trust in your community and position yourself as a leader of transformational online courses with Eoin & Insiya Finn
|
Sep 14, 2023 |
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177: 5 Clear Signals That Your Debut Online Yoga Course Is Calling
|
Sep 12, 2023 |
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176: YogiPRO Series: Owning Your Authenticity To Build A Vibrant Community with Chocolako
|
Sep 08, 2023 |
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175: Avoiding Yoga Teacher Burnout: The Path to Passive Income, Freedom and Lasting Legacy
|
Sep 05, 2023 |
|
174: YogiPRO Series: Allie Van Fossen & Essential strategies to sell out your online yoga course with ease
|
Aug 31, 2023 |
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173: Proactive Steps to Prepare Your Yoga Business for Online Course Success
|
Aug 28, 2023 |
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172: YogiPRO Series: Find Your Niche and Launch Your Online Course with Ashley Turner
|
Aug 24, 2023 |
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171: The Future of Teaching Yoga: The Evolution of Education Through Online Courses
|
Aug 21, 2023 |
|
170: Harnessing the Power of AI to Elevate Your Yoga Business
|
Aug 14, 2023 |
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169: How Jessica Found Her Voice and Doubled Her Email List- The Profitable Yoga Teacher Testimonial
|
Aug 04, 2023 |
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168: Mindset Shifts To Confidently Sell Your Yoga Offerings (without feeling sleazy or pushy)
|
Jul 28, 2023 |
|
167: Why You're Doing Content Marketing Wrong (and what you should be doing instead)
|
Jul 21, 2023 |
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166: Yoga Business Survival: The #1 Product Strategy to Implement Now (And 7 Reasons Why)
|
Jul 15, 2023 |
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165: Misty Grew Her Email List To 2200 People In One Year- The Profitable Yoga Teacher Testimonial
|
Jul 07, 2023 |
|
164: Unleashing Your Unique Message: A Yogipreneur's Guide to Growing Your Yoga Business Online
|
Jun 30, 2023 |
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163: Boosting Confidence as a Yogipreneur | Strategies for Success
|
Jun 16, 2023 |
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162: High Ticket Online Yoga Courses: Transforming Your Business and Student’s Lives
|
Jun 01, 2023 |
|
161: Embodying the Visionary of Your Yoga Business and Scaling to Six Figures
|
May 18, 2023 |
|
160: Scaling Your Yoga Business: Signs You're Ready and How to Do It
|
Apr 21, 2023 |
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159: How to nurture relationships with your yoga students through email marketing
|
Apr 04, 2023 |
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158: 2023 Launch Success: The secret to making $250k in online sales in your yoga business
|
Mar 27, 2023 |
|
157: How to build authority in your yoga niche
|
Mar 16, 2023 |
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156: The success follows when you follow the right yoga business strategy- Student Success Stories
|
Mar 09, 2023 |
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155: Student Success Stories with Maria Jones
|
Feb 23, 2023 |
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154: Exceeding your sign-up goal on your first online yoga course launch- Student Success Stories with Dani Frank
|
Feb 16, 2023 |
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153: $20k in three months- Student Success Stories with Annie Dunhof
|
Feb 09, 2023 |
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152: Making $16k in your online yoga business- Student Success Stories with Christina Andrini
|
Feb 02, 2023 |
|
151: Yoga Marketing Trends for 2023 - what's hot, what's not and where do you need to be focusing your marketing efforts in 2023!
|
Jan 19, 2023 |
|
150: Why an online course is essential for a thriving yoga business in 2023
|
Jan 14, 2023 |
|
149: Planning for profit in your yoga biz in 2023
|
Jan 06, 2023 |
|
148: Year in review: Digital Yoga Academy's 2022 wins and lessons
|
Dec 29, 2022 |
|
147: 5 money making ideas for your yoga biz in 2023
|
Dec 17, 2022 |
|
146: Burnt-out Yogipreneurs: End 2022 feeling positive and motivated
|
Dec 10, 2022 |
|
145: The journey to one million dollars in online course sales
|
Dec 03, 2022 |
|
144: Why a clear message is essential to growing your yoga community
|
Nov 19, 2022 |
|
143: Instagram for Yogipreneurs: 3 easy steps to get students in 2022
|
Nov 12, 2022 |
|
142: How to prepare your yoga business for a 2023 global recession
|
Oct 29, 2022 |
|
141: Essential mindset shifts to build a thriving yoga business
|
Oct 22, 2022 |
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140: 3 common content mistakes that yoga teachers make
|
Oct 15, 2022 |
|
139: The Yogipreneur's guide to growing your email list
|
Oct 08, 2022 |
|
138: 4 reasons why your yoga community isn't growing
|
Oct 01, 2022 |
|
137: Yogipreneur hacks to build an online yoga business that lasts
|
Sep 26, 2022 |
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136: What Six Weeks Off Yoga CEO Duties Has Taught Me
|
Sep 19, 2022 |
|
135: 3 Steps to go from Yoga Teacher to Thriving Yogipreneur
|
Sep 10, 2022 |
|
134: Inside the Mind of a Thriving Yogipreneur
|
Aug 20, 2022 |
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133: 3 SEO Essentials to Boost Visits to your Yoga Website
|
Aug 13, 2022 |
|
132: How to Grow Your Yoga Podcast: Lessons From Growing to 100k listeners
|
Aug 06, 2022 |
|
131: Mid-Year Review and Plan to Crush Your 2022 Yoga Business Goals
|
Jul 09, 2022 |
|
130: Money Mindset Shifts for Yoga Teachers
|
Jun 25, 2022 |
|
129: How To Take Your Yoga Business Online In 2022 with Dianne Bondy
|
Jun 18, 2022 |
|
128: How to Choose the Best Yoga Business Coach For You
|
Jun 11, 2022 |
|
127: Why Yoga Teachers are the Perfect Online Course Creators
|
Jun 03, 2022 |
|
126: How to Launch an Online Yoga Course to a Small Community
|
May 27, 2022 |
|
125: 6 Essentials Before Creating an Online Yoga Course
|
May 20, 2022 |
|
124: Best Launch & Marketing Strategy for Selling Online Courses: Behind the Scenes to 6 Figure Online Course Launches
|
May 13, 2022 |
|
123: Are You Ready to Create an Online Course as a Yoga Teacher?
|
May 06, 2022 |
|
122: Why You Need an Evergreen Sales Funnel as a Yogipreneur
|
Apr 29, 2022 |
|
121: How to Overcome Imposter Syndrome as a Yogipreneur: 6 Strategies that Work
|
Apr 22, 2022 |
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120: The Secret to Launch & Sell Online Courses: Selling an Online Yoga Course
|
Apr 18, 2022 |
|
119: 4 Online Yoga Offerings & Yoga Business Ideas
|
Apr 08, 2022 |
|
118: How Becoming a Yoga Coach Can Grow Your Yoga Business
|
Apr 05, 2022 |
|
117: 10 High Ticket Sales and Marketing Strategies for Yoga Teachers
|
Mar 25, 2022 |
|
116: How to Stop Procrastinating Your Online Yoga Course Launch & 7 Reasons Why You Do!
|
Mar 17, 2022 |
|
115: Is Creating an Online Course Your Next Best Step in 2022?
|
Mar 10, 2022 |
|
114: Overcoming Self Limiting Beliefs: 5 Self Limiting Beliefs that Block your Success as a Yogipreneur
|
Mar 05, 2022 |
|
113: How to Find Your Niche: Discovering Your Yoga Niche
|
Feb 26, 2022 |
|
112: Business Planning Process & Strategies for Yoga Teachers
|
Feb 19, 2022 |
|
111: How to Launch Your Online Yoga Business - 3 Step Framework
|
Feb 11, 2022 |
|
110: Shifting Your Mindset from Yoga Teacher to Yogipreneur in 2022
|
Feb 05, 2022 |
|
109: How to Stop Feeling Overwhelmed in Your Yoga Business
|
Jan 29, 2022 |
|
108: The Importance of Content Marketing: Content Marketing Strategies to Grow Your Yoga Business
|
Jan 22, 2022 |
|
107: 7 Email Marketing Strategies to Grow Your Email List and Nurture Your Yoga Community
|
Jan 15, 2022 |
|
106: How to Make Sales In Your Online Yoga Business In 2022
|
Jan 08, 2022 |
|
105: How to Choose Profitable Online Course Ideas that Magnetises Your Community?
|
Dec 27, 2021 |
|
104: How to Launch an Online Course Successfully - Launch Strategies to Sell an Online Course
|
Dec 19, 2021 |
|
103: Planning for Profit in Your Yoga Business for 2022
|
Dec 11, 2021 |
|
102: How to Generate Passive Income & Avoid Passive Income Mistakes in Your Yoga Business
|
Dec 04, 2021 |
|
101: How to Grow your Business Online - The Rise of the Entrepreneurial Yoga Teacher with Dianne Bondy
|
Nov 25, 2021 |
|
100: 100th Episode: Lessons Learned from Scaling to a 7 Figure Online Business as a Yogipreneur!
|
Nov 20, 2021 |
|
99: What it actually takes to become a profitable online course creator
|
Nov 13, 2021 |
|
98: Challenges Faced by Small Business: Showing up in your Yoga Business During Major Life Changes
|
Nov 06, 2021 |
|
97: How to cultivate your Yogipreneur mindset for success!
|
Oct 30, 2021 |
|
96: Lessons from my first ever online course launch
|
Oct 23, 2021 |
|
95: The #1 Problem With Online Courses
|
Oct 16, 2021 |
|
94: How to launch your online yoga course to a small email list
|
Oct 09, 2021 |
|
93: How to overcome the fears of launching an online course
|
Oct 02, 2021 |
|
92: How to Choose the Right Coaching Program For You
|
Sep 25, 2021 |
|
91: 5 Tech Tools to Grow Your Online Yoga Business
|
Sep 18, 2021 |
|
90: How much free content vs paid content should you be sharing with your yoga community
|
Sep 11, 2021 |
|
89: How to know if your online yoga course idea is a profitable idea
|
Sep 04, 2021 |
|
88: 5 mistakes you're (probably) making growing your yoga community
|
Aug 28, 2021 |
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87: The easy guide to launching your very own yoga podcast
|
Aug 21, 2021 |
|
86: 3 reasons why you are expert enough to create an online yoga course
|
Aug 14, 2021 |
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85: Student Success: How Meegan Bradley made $5k on her first online yoga course launch
|
Aug 06, 2021 |
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84: The secret to filling your yoga offerings and actually making sales
|
Jul 30, 2021 |
|
83: The #1 belief that holds you back from making money in your yoga business
|
Jul 18, 2021 |
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82: Building an epic team to support your six-figure yoga biz
|
Jul 10, 2021 |
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81: The #1 copywriting change you can make to boost sales in your yoga biz
|
Jul 04, 2021 |
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80: How to create a four phase customer journey in your yoga business
|
Jun 27, 2021 |
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79: From self-doubt to unstoppable confident yogipreneur!
|
Jun 20, 2021 |
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78: 3 common email marketing mistakes that yoga teachers make
|
Jun 14, 2021 |
|
77: Making the leap from side hustle to profitable online yoga business
|
May 29, 2021 |
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76: How to scale to consistent 10k months in your yoga biz!
|
May 22, 2021 |
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75: How to increase engagement inside your Facebook yoga group
|
May 16, 2021 |
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74: 5 steps to embrace selling as "serving" your yoga community
|
May 10, 2021 |
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73: 5 free organic marketing strategies to grow your yoga community
|
May 04, 2021 |
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72: The daily mindset practices of a profitable yogipreneur
|
Apr 26, 2021 |
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71: Why you need a high-ticket offer in your yoga business
|
Apr 17, 2021 |
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69: 5 reasons why course launches flop!
|
Mar 27, 2021 |
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70: STUDENT STORY: How Claire Eli made $10k launching her online course
|
Mar 27, 2021 |
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68: Zoom classes are not going to heal the world. But you can! Here's how…
|
Mar 20, 2021 |
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67: From live online course launching to a "passive" evergreen model
|
Mar 13, 2021 |
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66: The #1 secret to finally hitting your yoga biz financial goals
|
Mar 06, 2021 |
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65: Transitioning from yoga teacher to the Visionary of your yoga business
|
Feb 27, 2021 |
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65: 3 mistakes that are blocking you from having profitable online course launches
|
Feb 20, 2021 |
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64: Inclusive marketing: How to reach a more diverse audience with Holliday Phillips
|
Feb 13, 2021 |
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63: Essential strategies to sell out your online yoga course with Allie Van Fossen, The Journey Junkie
|
Feb 06, 2021 |
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62: How to build a six figure yoga biz without losing your soul
|
Jan 30, 2021 |
|
61: Why it's time to finally grow a yoga niche business
|
Jan 23, 2021 |
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60: The #1 PIVOT to make in your yoga biz right now!
|
Jan 16, 2021 |
|
59: Reflections of 2020 and 3 essentials for 2021
|
Jan 09, 2021 |
|
58: How to create content your yoga students actually want and need
|
Jan 02, 2021 |
|
57: What is a sales funnel and why you need one
|
Dec 26, 2020 |
|
56: 4 essentials to have in place BEFORE you teach yoga online
|
Dec 19, 2020 |
|
55: What to do when you feel stuck as a Yogipreneur
|
Dec 12, 2020 |
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54: Why overnight business success is a myth!
|
Dec 05, 2020 |
|
53: How to harness the power of your yoga message
|
Nov 28, 2020 |
|
52: 6 steps to craft a sold-out online yoga workshop
|
Nov 21, 2020 |
|
51: How to play a bigger game in your yoga business!
|
Nov 15, 2020 |
|
50: 5 reasons why Yogipreneurs have more freedom and flexibility in their lives
|
Nov 07, 2020 |
|
49: What it actually takes to create a six-figure online yoga course biz!
|
Oct 31, 2020 |
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48: 3 steps to create a more inclusive yoga business
|
Oct 24, 2020 |
|
47: Is your yoga website missing these essential elements?
|
Oct 17, 2020 |
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46: Growing your email list from 0
|
Oct 10, 2020 |
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45: The 3 essentials behind my $130k online course launch
|
Oct 03, 2020 |
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44: Creating daily habits to grow your yoga biz
|
Sep 26, 2020 |
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43: How to be seen on Instagram by your yoga community
|
Sep 19, 2020 |
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42: How to be more visible in your yoga business
|
Sep 12, 2020 |
|
41: How to get over the fear of promoting yourself & yoga online
|
Sep 05, 2020 |
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40: How to easily create one piece of weekly content to share in multiple places online!
|
Aug 29, 2020 |
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39: How to bring more of YOU into your messaging and yoga brand!
|
Aug 22, 2020 |
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38: How to create a free email challenge to grow your email list!
|
Aug 15, 2020 |
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37: 3 Collaboration ideas to extend your reach
|
Aug 07, 2020 |
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36: From Zoom to creating an online yoga course
|
Aug 01, 2020 |
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35: Top 3 mistakes yoga teachers make when creating & launching an online yoga course
|
Jul 25, 2020 |
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34: The first steps to creating higher priced offerings outside of the studio model
|
Jul 18, 2020 |
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33: What it really takes to create and launch an online yoga course
|
Jul 11, 2020 |
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32: Why teaching yoga online is an incredible and feasible business model for yoga teachers
|
Jul 04, 2020 |
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31: Email list building strategies to grow your tribe with Allie Van Fossen, The Journey Junkie
|
Jun 27, 2020 |
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30: Why you shouldn't "charge your worth" when pricing your offerings
|
Jun 20, 2020 |
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29: Four common fears that stop you from being visible in your yoga business
|
Jun 13, 2020 |
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28: Taking imperfect action when you don’t know where to start
|
Jun 06, 2020 |
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27: How to show up and sell your yoga offerings during a crisis
|
May 30, 2020 |
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26: How to sustain your yoga business in tough times
|
May 23, 2020 |
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25: 5 platforms to live stream your yoga classes
|
May 16, 2020 |
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23: Easy steps to take your yoga classes online during COVID-19
|
May 09, 2020 |
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22: Three do's and three don’ts for yoga business entrepreneurs
|
May 02, 2020 |
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21: Why you should start a Facebook Group for your yoga students
|
Apr 25, 2020 |
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20: Easy tech and online tools for yoga teachers
|
Apr 17, 2020 |
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19: How expert do you need to be to teach yoga online?
|
Apr 10, 2020 |
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18: 4 types of profitable online yoga courses you can create
|
Apr 03, 2020 |
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14: How to create collaborations and partnerships in your yoga community
|
Mar 30, 2020 |
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15: How to build the foundation of a profitable yoga business
|
Mar 30, 2020 |
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17: Discover 3 options for hosting your online yoga course!
|
Mar 28, 2020 |
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16: Scared to teach yoga online? 6 common fears and how to overcome them
|
Mar 21, 2020 |
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13: The #1 Facebook ads strategy for yoga teachers
|
Mar 14, 2020 |
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12: How to find your online yoga course idea
|
Mar 07, 2020 |
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11: How to use Instagram stories to connect and engage with your potential ideal students!
|
Feb 29, 2020 |
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10: How to create an email list building plan
|
Feb 21, 2020 |
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9: How to build a waitlist for your yoga retreat
|
Feb 15, 2020 |
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8: How to boost website traffic with a yoga blog
|
Feb 08, 2020 |
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7: Nine strategies to sell out your yoga events
|
Feb 01, 2020 |
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6: Five key areas you should focus on when you choose yoga as a career
|
Jan 25, 2020 |
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5: How to overcome imposter syndrome and feeling stuck in your yoga biz
|
Jan 16, 2020 |
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4: How to craft a yoga offering that your ideal students love
|
Nov 27, 2019 |
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3: How to get laser focused on your ideal yoga student
|
Nov 27, 2019 |
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2: How to be authentic and let your personality shine through
|
Nov 16, 2019 |
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1: Welcome to The Yogipreneur: Business and Marketing for Yoga teachers
|
Nov 16, 2019 |