"Five things you need a marketing audit for"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #398.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://branalyzer.com/ https://www.ispionage.com/ https://www.socialinsider.io/ https://seranking.com/ https://tagassistant.google.com/

00:09— Our Technique this week is; "Five things you need a marketing audit for"

00:29— News and Show Review

Topic -- "The Strategic Value of a Marketing Audit"

News -- How personalization contributes to increased revenue and profits

https://insights.ehotelier.com/insights/2023/03/17/how-personalization-contributes-to-increased-revenue-and-profits

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Audio is the 'Silent Seller'"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #397.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://app.personamusic.io/ https://www.audiohero.com/ https://soundraw.io/

00:05— Our Technique this week is; "Audio is the 'Silent Seller'"

“Music touches us emotionally, where words alone can’t.” – Johnny Depp 

00:17— News and Show Review

Topic -- "Deferential Decisions versus Decisive Solutions, the Bane of Multi-tasking Marketing"

News -- https://www.statista.com/chart/29334/us-respondents-interest-in-travel-tech/

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"A Stat for every Season - How Data Lies"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #396.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://formula.dog/ https://www.jepto.com/ https://reportz.io/

00:6— Our Technique this week is; "A Stat for every Season - How Data Lies"

00:15— News and Show Review

Topic -- "Asking the Right Questions, the Forever Changing Landscape of Analytics"

News -- How Bad is TikTok?

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

AI versus Manual Video Creation

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #395... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://waymark.com/ https://www.steve.ai/ https://animoto.com/ https://rocketium.com/

00:10— Our Technique this week is; "AI versus Manual Video Creation"

00:17— News and Show Review

Topic -- "Is it Live or is it Memorex, the changing landscape of content authenticity"

News -- 

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

AI Rich Media, the Good, and the Useless

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #394... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://supermachine.art/ https://www.prompthunt.com/ https://www.beautiful.ai/ https://www.synthesia.io/

00:10— Our Technique this week is; "AI Rich Media, the Good and the Useless"

00:17— News and Show Review

Topic -- "The Current State of Hospitality Tech Stacks and Why They are Broken"

News -- Bings make s good its implementation of Chatgpt base use in search

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Websites that are not websites but fill a critical need"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #393... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.pagemaker.io/ https://www.switchy.io/ https://joturl.com/

00:06— Our Technique this week is; "Websites that are not websites but fill a critical need"

00:18— News and Show Review

Topic -- "Interstitial pages and funnels, how to beat the limitations of brand"

News -- Bing begins to limit what its AI can be asked

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

 "AI Content Generation the Positives and Pitfalls"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #392... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://writesonic.com/ https://jenni.ai/ https://www.copy.ai/

00:06— Our Technique this week is; "AI Content Generation the Positives and Pitfalls"

00:18— News and Show Review

Topic -- "Proactive versus Reactive Marketing, How To Do Both Well"

News -- AI already developing less than desirable personalities and answers

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How to Optimize your Youtube Video ads"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #391.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://tuberankjeet.com/sales https://www.adzoola.com/ https://app.biteplay.com/

00:06— Our Technique this week is; "How to Optimize your Youtube Video ads"

00:18— News and Show Review

Topic --"The right way to use video ad's with Youtube"

News -- "AI Mania" -- are we watching our society change right in front of us?

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How to really share actionable data well"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #390... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://reportz.io/ https://www.jepto.com/ https://whatagraph.com/

00:06— Our Technique this week is; " How to really share actionable data well"

00:18— News and Show Review

Topic -- Reports versus notifications which do you really need?

News -- Google Blinks with Chatgpt response

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Getting GA4 Installed for Hospitality Sites"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #389... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.tagmate.app/ https://support.google.com/analytics/answer/9744165

00:06— Our Technique this week is; "Getting GA4 Installed for Hospitality Sites"

00:18— News and Show Review

Topic -- "GA4, It's Reports, Audiences, and How to Use the Data"

News -- facebook API (CAPI)

https://infotrust.com/articles/facebook-conversion-api-capi-what-why-and-how/

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Revenue Management Tools That Everyone Can Use"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #388.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.kriyarevgen.com/solutions/#spider-analytics https://www.otainsight.com/

00:06— Our Technique this week is; "Revenue Management Tools That Everyone Can Use"

00:18— News and Show Review

Topic -- "How Do You Really Decide Your Daily Rate Changes?"

News -- "Fear of Flying" -- Are the issues that are plaguing the airline industry producing a negative impact on future demand?

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Tracking down Fraud in Your Advertising Spends"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #387... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.clickguard.com/ https://www.clickcease.com/ https://fraudblocker.com/

00:05— Our Technique this week is; "Tracking down Fraud in Your Advertising Spends"

00:13— News and Show Review

Topic -- "The How & Why of New Years Benchmarking"

News -- ChatGPT buzz -- What is everyone missing?

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"What will Tuesday Next Week Be Like"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #386... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://online.seranking.com/ http://www.ispionage.com https://app.socialinsider.io/

00:06— Our Technique this week is; "What will Tuesday Next Week Be Like"

00:18— News and Show Review

Topic -- "My Prognostications for 2023"

News -- Oh Southwest! -- What lessons we need to take away (old tech stack?)

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Is it Real or AI, the changing world of content"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #385... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://chat.openai.com/chat https://supermachine.art/ https://www.peppertype.ai/ https://rytr.me/ https://soundraw.io/

00:04— Our Technique this week is; "Is it Real or AI, the changing world of content"

00:14— News and Show Review

Topic -- "How to Stop Being a Condo Style Manager"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Communicating Using Social Platforms, Its Value for 2023"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #384... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://trendwatchers.co/ https://www.topicmojo.com/ 

00:04— Our Technique this week is; "Communicating Using Social Platforms, Its Value for 2023"

00:09— News and Show Review

Topic -- "So What Do You Do With Social Now"

News -- Inflation Taps the Breaks on Holiday Travel Plans This Year

https://skift.com/2022/12/16/inflation-taps-brakes-on-holiday-travel-plans-this-year/

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How Chronicling History Helps The Future in Marketing"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #383... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://apps.apple.com/us/app/day-one-journal-private-diary/id1044867788 https://medium.com/@EdgeWright/tutorial-how-to-journal-using-google-forms-for-ultra-fast-and-efficient-journaling-9459ba3ee372 https://timopartl.com/ https://zapier.com/blog/best-journaling-apps/#diarium

00:04— Our Technique this week is; "How Chronicling History Helps The Future in Marketing"

00:14— News and Show Review

Topic -- "Dear Diary, how current journaling solves future questions"

News -- https://apple.news/A4wClR1koT5mE27sG-wfavg

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Solving problems For Free - Resources You May Not Know About"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #382... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://axiom.ai/ https://www.wolframalpha.com/ https://tinywow.com/ https://www.opensourcealternative.to/ https://www.jotform.com/

00:10— Our Technique this week is; "Solving problems For Free - Resources You May Not Know About"

00:24— News and Show Review

Topic -- "Solving Problems in Pairs"

News -- Google Add's Two New Metrics to GA4

Views per session tracks the number of app screens or webpages people look at during a single visit, while average session duration measures the time users spend on the website.

https://www.searchenginejournal.com/google-adds-2-new-metrics-to-ga4-reports/472917/

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How to Make Content That Works"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #381... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.contextminds.com/ https://buzzsumo.com/ https://www.hubspot.com/blog-topic-generator https://www.portent.com/tools/title-maker/

00:07— Our Technique this week is; "How to Make Content That Works"

00:12— News and Show Review

Topic -- "Targeted Content, AI versus Organic"

News -- Google Live view and now Google Lens, the Return of Google Glasses?

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Defining Who Wants What Your Selling, the Origin of Content"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #380 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.powerpersonas.com/ https://www.delve.ai/ 

00:05— Our Technique this week is; "Defining Who Wants What Your Selling, the Origin of Content"

00:17— News and Show Review

News -- The 2022 Travel Outlook Hopper -- https://media.hopper.com/research/2022-holiday-travel-outlook

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Going to the Origin, How to Create your Guests Customer Journey Map"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #379 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://appsumo.com/products/customer-journey-map/

00:03— Our Technique this week is; "Going to the Origin, How to Create your Guests Customer Journey Map"

00:24— News and Show Review

Topic -- "The Politics of Travel"

News -- Google Changes Title Tags With Site Names For Home Page Results

https://www.searchenginejournal.com/google-site-names/467892

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Influencing the Influencers, how to discover and validate Influencer Marketing"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #378 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://app.awar.io https://www.peakmetrics.com/ https://branalyzer.com/

00:08— Our Technique this week is; "Influencing the Influencers, how to discover and validate Influencer Marketing"

00:18— News and Show Review

Twitter -- The Meltdown

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"AI Marketing is Here, Actually its Already Been Here"

00:01 — Our tools for review this week are; https://speedppc.com/ https://www.ppcadeditor.com/ https://www.contextminds.com/

00:09— Our Technique this week is; "AI Marketing is Here, Actually its Already Been Here"

Shiny new tools:

 Google’s latest Performance Max additions focus on planning, customization, and evaluation:

• The Performance Planner uses machine learning to “simulate” campaigns and forecast your potential ROI. Super useful, if accurate.
• Asset group scheduling helps you schedule asset groups so you can pause or enable them when needed. Also, you can now add up to 15 headlines to your asset groups.
• Explanations and insights show why campaigns may not work, perform diagnostics, and give recommendations. You can also add data segments as data signals in your campaigns, which may help you evaluate your first-party data.

Google also suggests best practices for these new features, so check out their full description. It may give you an edge in the following weeks!

Bumpers and trim:

 Also, you can now trim videos into 6-second shorts, which should make it easy to create bumper ads.

The machine learning-powered tool finds “important scenes and brand assets from the original video” and adapts them to shorter formats… all by itself. Sweet.

Why we care:

 Google seems to be using the upcoming holiday online shopping spree as a testing ground for their machine learning capabilities.

Googles Performance Max Program -- https://support.google.com/google-ads/answer/10724817?hl=en

00:21— News and Show Review

Topic -- "Why is Intent and Engagement Analytics the 'New Thing'?"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"It's a Visual World"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #376 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://home.admanager.hulu.com/ https://jamloop.com/ https://www.adcritter.com/ https://www.brandzooka.com/

00:08— Our Technique this week is; "It's a Visual World"

00:16— News and Show Review

Topic --

News -- Google Video Experiments 

https://www.youtube.com/watch?v=_K5-PWGP49M

Google EVC's -- Engaged-view conversions

https://support.google.com/google-ads/answer/10048752?hl=en

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Can You Hear Me Now? -- New audio ads options

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #375 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://ads.spotify.com/en-US/ https://www.audiogo.com/ https://www.iheartmedia.com/advertising

00:06— Our Technique this week is; "Can You Hear Me Now? -- New audio ads options"

00:15— News and Show Review

Topic -- "Are You a Problem Solver, Or Do You Solve Problems"

News -- Google Audio Ads 

https://www.searchenginejournal.com/google-makes-audio-ads-available-to-all-advertisers/468237

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"When Gray, is as Clear as Black or White"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #374 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://tripadvisoradexpress.com/dashboard https://advertising.expedia.com/solutions/sponsored-listings

00:10— Our Technique this week is; "When Gray, is as Clear as Black or White"

• https://da-tra-usercontent.s3.amazonaws.com/docs/How-to-create-a-campaign.pdf

00:20— News and Show Review

Topic -- "The Advertisement Roads Less Traveled"

News -- Google Travel News -- 40% of current traveler search is limited by the Question of travel (financial consideration) affluent pent up travel is the only current clear growth

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Bring Everyones Reviews Together"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #373 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://grabyourreviews.com/ https://justreview.co/

00:10— Our Technique this week is; "Bring Everyones Reviews Together"

• aggregate reviews to share collectively
• solicit reviews from crm engagement
• Increased SEO value

00:20— News and Show Review

Topic -- " 4th Quarter 2022 Plans and Forecasts "

News -- Meta Sued for Tracking iOS Users Even If They've Opted Out

https://www.pcmag.com/news/meta-sued-for-tracking-ios-users-even-if-they-opt-out

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"It's Holiday Season, How to Keep Front of Mind"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #372 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://kingsumo.com/ https://viral-loops.com/home-alt-2 https://www.marquiz.io/ https://woobox.com/ https://create.vista.com/ https://www.crowdfireapp.com/

00:10— Our Technique this week is; "It's Holiday Season, How to Keep Front of Mind"

00:20— News and Show Review

Topic -- " 4th Quarter 2022 Plans and Forecasts "

News -- Meta Sued for Tracking iOS Users Even If They've Opted Out

https://www.pcmag.com/news/meta-sued-for-tracking-ios-users-even-if-they-opt-out

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Creating Video for Ads and Posts"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #371 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://lumen5.com/ https://www.visme.co/ https://invideo.io/ https://tyle.io/

00:07— Our Technique this week is; "Creating Video for Ads and Posts"

00:20— News and Show Review

Topic -- "Tim Peter's Perspective of the 2023 Budget"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Tapping the Potential, Rich Media and You"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #370 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.editmate.com/ https://www.videopeel.com/ https://www.google.com/photos/about/

00:6— Our Technique this week is; "Tapping the Potential, Rich Media and You"

00:17— News and Show Review

Topic -- "How to Create Affordable Videos"

News -- "Apple Apple Apple"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Creating Your Online SWOT"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #369 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.authoritas.com/ https://dinorank.com/en/ https://www.deep-talk.ai/ https://visualsitemaps.com/ https://branalyzer.com/

00:10— Our Technique this week is; "Creating Your Online SWOT"

00:19— News and Show Review

Topic -- " SWOT Analysis for 2023"

Opinion -- Don't forget to quickly the 'dark times'

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Real Sales Lead Generation"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #368 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://outscraper.com/google-maps-scraper/ https://findthatlead.com/en https://salesflare.com/

00:03— Our Technique this week is; "Real Sales Lead Generation"

00:17— News and Show Review

Topic -- "What Do You Plan to Do different For 2023 Budget Goals?"

News -- Apple is set for Sept 7th

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Who is Looking at You"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #367 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.delve.ai/

00:04— Our Technique this week is; "Who is Looking at You"

00:20— News and Show Review

Topic -- "How to Define Persona Target Markets"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

 "Paid Ad Logistics and Ad Types"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #366 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.ppcadeditor.com/ https://speedppc.com/

00:08— Our Technique this week is; "Paid Ad Logistics and Ad Types"

00:23— News and Show Review

Topic -- "The Dynamics of the 'New' Revenue Calls"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Ways to See and Hear Your Guests"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #365 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.rumble.studio/ https://dubb.com/ https://www.videopeel.com/ https://www.editmate.com/

00:06— Our Technique this week is; "Ways to See and Hear Your Guests"

00:17— News and Show Review

Topic -- "Revenue Management Innovations with Cogwheel Marketing"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Google Analytics, Transformation to GA4"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #364 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.tagmate.app/ https://app.narrative.bi/ https://www.owox.com/

00:07— Our Technique this week is; "Google Analytics, Transformation to GA4"

00:19— News and Show Review

Topic -- "Getting Ready For Budget Season 2023"

News -- Google Delays the Demise of Cookies Until 2024

https://adage.com/article/digital-marketing-ad-tech-news/google-delays-cookies-demise-2024/2424681

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How do you find Rich Media"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #363 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://depositphotos.com/home.html https://stock.adobe.com/ https://www.audiohero.com/ https://soundraw.io/

00:05— Our Technique this week is; "How do you find Rich Media"

• images
• animation
• characters
• graphics
• videos
• audio
• music
• voice
• language
• 360
• images
• video
• spacial audio
• Copyright releases (commercial)
• purchased rights
• self-created rights

00:21— News and Show Review

"Getting Ready For Budget Season 2023"

News -- Social Media Competitor Analysis: The Complete Guide

https://moz.com/blog/social-media-competitor-analysis

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Data Gathering That Makes Decisions"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #362 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.browse.ai/ https://www.robomotion.io/ https://hexowatch.com/

00:03— Our Technique this week is; "Data Gathering That Makes Decisions"

00:18— News and Show Review

Topic -- "How Do You Define Feeder Markets With Real Data"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #361 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://ads.spotify.com/ https://www.waze.com/ads/ https://www.youtube.com/intl/en_us/ads/ https://ads.google.com/home/campaigns/display-ads/

00:03— Our Technique this week is; "Paid Campaigns Less Traveled"

00:18— News and Show Review

Topic -- "How to Create Accurate Demand Forecasting"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #360 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.predicthq.com/ https://klassifier.com/home

00:07— Our Technique this week is; "Data That Drives Decisions"

00:18— News and Show Review

Topic -- "HITEC & Commercial Week, HFTP & HSMAI's Big Conference Week Insights" 

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"I See You, Now What? The Struggle of Compset Data Use"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #359 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://branalyzer.com https://www.semrush.com/ https://www.spyfu.com/

00:07— Our Technique this week is; "I See You, Now What? The Struggle of Compset Data Use"

00:18— News and Show Review

Topic -- "Why is Pace, and Trend more Important Than Realtime ROI?"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Burner Phones, Now Burner Emails, declutter the clutter"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #358 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.paced.email/ https://www.mutantmail.com/ https://mailstrom.co/

00:07— Our Technique this week is; "Burner Phones, Now Burner Emails, declutter the clutter"

00:18— News and Show Review

Topic -- "That's a Great Transient Rate, but can the Guest really afford it?"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Filling the Gap, Solutions That Work"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #357 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://speedppc.com/ https://www.balloonary.com https://socialbee.io

00:07— Our Technique this week is; "Filling the Gap, Solutions That Work"

00:12— News and Show Review

Topic -- "The Real Impact of New Tech, and Conference Announcements"

News -- Hotels CEO Updates https://thepointsguy.com/news/hotel-ceo-updates/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"What do you mean they're three types of content?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #356 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://rytr.me/ https://www.peppertype.ai/ https://crawlq.ai/ https://www.neuraltext.com/

00:08— Our Technique this week is; "What do you mean they're three types of content?"

00:18— News and Show Review

Topic -- "How Helpful is Useful? The value of non-conversion content"

News -- "This Week - The need for change in the US"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Filling the Void of Missing Media Content"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #355 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://filmora.wondershare.com/ https://teliportme.com/virtualtour Google Street view https://www.qiwio.io/

00:07— Our Technique this week is; "Filling the Void of Missing Media Content"

00:22— News and Show Review

Topic -- "Getting in Front of Your Guests Discoveries"

Immersive view coming soon to Maps — plus more updates

https://blog.google/products/maps/three-maps-updates-io-2022/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How to Start a Discovery Call Right, The Research that works"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #354 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.socialinsider.io/ https://www.spyvio.com/ https://awario.com/ https://www.adzoola.com/ https://visualsitemaps.com/ https://serpstat.com/ https://www.ispionage.com/

00:07— Our Technique this week is; "How to Start a Discovery Call Right, The Research that works"

00:20— News and Show Review

Topic -- "Good, Better, Best, How Well Are You Representing Your Work Environment?"

News -- Summer travel isn’t just heating up, it will be on fire’: More travelers are hitting the road this Memorial Day Weekend, but will pay more for airfares and gas prices

https://www.marketwatch.com/story/summer-travel-isnt-just-heating-up-it-will-be-on-fire-more-travelers-are-hitting-the-road-this-memorial-day-weekend-but-will-pay-more-for-airfares-and-gas-prices-11652802962

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

The New World of Personalization"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #353 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://videoremix.io/ https://www.deepword.co/ https://www.synthesia.io/

00:06— Our Technique this week is; "The New World of Personalization"

00:11 — News and Show Review

Topic -- "Point of Sale Loans, Potential for Profits , or Problems ?"

News -- https://www.cnbc.com/select/buy-now-pay-later-for-travel-what-to-know-/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Virtual, Hybrid, In-Person or VR, The New World of Conferences"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #352 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.airmeet.com/ https://www.heysummit.com/

00:04— Our Technique this week is; "Virtual, Hybrid, In-Person or VR, The New World of Conferences"

00:15 — News and Show Review

Topic -- What does It take to go to a conference?

Whether you're vendor, attending ,or by participating by presenting, the criteria have changed. How to decide if it is worth it.

News -- Enough About Elon - Here's How You Can "Own" Twitter

"...The exploration of ideas on Twitter, particularly - more than any other digital crossroads - can create communities that would never otherwise form. In the long haul, with work, that capacity can propel innovation, empathy, even friendships more than the opposite."

https://revkin.bulletin.com/enough-about-elon-here-is-how-you-can-own-twitter/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"GTM and You, Are You Ready for July 1st 2023?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #351 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.tagmate.app/

00:04— Our Technique this week is; "GTM and You, Are You Ready for July 1st 2023?"

00:22 — News and Show Review

Topic -- "The Changing World of Sales Contracts"

News -- Hospitality Financial Leadership - Why Your Hotel Needs a Daily 'Pick-up' Report - By David Lund

https://www.hotelnewsresource.com/article120460.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How can you use AR right now in your hospitality business "

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #350 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.hololink.io/ https://aryel.io/ https://www.zakeke.com/

00:07— Our Technique this week is; "How can you use AR right now in your hospitality business "

00:13 — News and Show Review

Topic -- "Turmoil versus Travel, expanding our business adaptability"

Subscription services could potentially transform the travel industry following decline caused by the COVID-19 pandemic, says GlobalData

https://www.hospitalitynet.org/news/4110111.html

News -- Holograms in Space?

https://www.sciencealert.com/nasa-surgeon-beamed-to-international-space-station-in-holoportation-world-first

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #349 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.squadpalapp.com/ https://crowdparty.app/

00:04— Our Technique this week is; "One Team, One Dream, How To Make HR Work In Todays Market"

00:15 — News and Show Review

Topic -- Did Crypto Currency Just Become Validated?"

News -- https://www.espn.com/nfl/story/_/id/33731497/dallas-cowboys-seal-partnership-cryptocurrency-platform-blockchaincom

https://www.pcmag.com/news/nexo-mastercard-launch-worlds-first-crypto-backed-card

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"'To Video, Or not To Video' That's Not Even A Question Anymore"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #348 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://picvario.com/ https://filmora.wondershare.com/ https://vidtags.net/

00:08— Our Technique this week is; "'To Video, Or not To Video' Thats Not Even A Question Anymore"

00:18 — News and Show Review

Topic -- " Marketing HR, the New Job "

citizenM Announces New Venture into the Metaverse

https://hospitalitytech.com/citizenm-announces-new-venture-metaverse

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Data Extraction and Use, a Journeyman Level Discussion"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #347 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.deep-talk.ai/ https://www.spyvio.com/ https://hexomatic.com/

00:08— Our Technique this week is; "Data extraction and use, a Journeyman Level discussion"

00:17 — News and Show Review

Topic -- "Rewards, Loyalty and Subscriptions The Great Rethink of 2022"

News -- Few little fish left..... The mergers continue

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Restaurants Need to go to Rehab"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #346 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://boomerangme.biz/ https://rewardsly.co/ https://qrsync.me/items

00:07— Our Technique this week is; "Restaurants Need to go to Rehab"

https://www.barandrestaurant.com/technology/top-5-tech-trends-bars-restaurants-2022

00:24 — News and Show Review

Topic -- "Metasearch Campaign Management, The Devil is in the Details"

News -- Google Hotel Ads, The OTA Disrupter Your Hotel Needs Now

https://gcommercesolutions.com/digital-marketing-blog/google-hotel-ads-ota-disrupter-hotel-needs-now

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Reports versus Analytics and the best platforms for each"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #345 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://supermetrics.com/ https://whatagraph.com/ https://www.gyana.com/ https://datastudio.google.com/ https://www.tableau.com/

00:08— Our Technique this week is; "Reports versus Analytics and the best platforms for each"

00:17 — News and Show Review

Topic -- "How Much Do you Really Need to Change your Short Term Strategy?"

News -- GA4 deadline

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"No, That IS What You Said, The New Transcription Software"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #344 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://meetgeek.ai/ https://fireflies.ai/

00:04— Our Technique this week is; "No, That IS What You Said, The New Transcription Software"

00:12 — News and Show Review

Topic -- "When it Comes to Agencies, What Falls 'Off The Plate'"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Verify, Validate and Always Ask Permission using OSINT"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #343 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://zeroin.me/ https://findthatlead.com/en

00:06— Our Technique this week is; "Verify, Validate and Always Ask Permission using OSINT"

Open Source Intelligence -- The ability to garner data for public internet sources

00:12 — News and Show Review

Topic --" Guiding Direct Communication Growth"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"When did the 'new stuff' get old?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #342 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://discord.com/ https://www.twitch.tv/

00:06— Our Technique this week is; "When did the 'new stuff' get old?"

00:17 — News and Show Review

Topic -- "And Just Like That, The World Changed...Again"

-- How to target viable demographics for the current market

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"TikTok, Snapchat, Shorts, Stories and Reels -- the one minute universe of today" 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #341 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://influencify.co/

00:04— Our Technique this week is; "TikTok, Snapchat, Shorts, Stories and Reels -- the one minute universe of today"

https://business.tiktok.com/

https://www.thestreet.com/investing/snapchat-to-share-new-revenue-with-popular-users-looks-to-compete-with-tiktok

https://www.youtube.com/watch?v=PV-W5iG6yXQ

"YouTube Shorts enables users to produce vertical short-form videos, with features such as video segmenting, app-based recording, and musical overlays. Videos must be 60 seconds or less and do not disappear like Instagram Reels or Stories content."

Types of TikTok Ads

Reservation buying

vs. Ad auction

• Reservation
• Brand takeover
• Brand AR content
• Hashtag challenge
• Top View
• In-Feed Ads
• Ad Auction
• CPC
• oCPC
• CPM
• CPV

Types of Instagram ads

There are many different types of advertising formats on Instagram, including:

• Image ads
• Stories ads
• Video ads
• Carousel ads
• Collection ads
• Explore ads
• IGTV ads
• Shopping ads
• Reels ads

00:27 — News and Show Review

'Laasie comes home' -- Ellis Connolly CRO

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"OTT, It's Not Your Parents TV Anymore"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #340 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://jamloop.com/

00:06— Our Technique this week is; "OTT, It's Not Your Parents TV Anymore)

Source -- https://clearcode.cc/blog/top-ott-ctv-platforms/

OTT Connected TV's Devices -- 12 (Ex. AppleTV, AndroidTV, AmazonTV, Roku, Samsung, Sony)

OTT Video Streaming Services - 16 (Ex. At&tTV, Amazon Prime Video, Apple TV, Hulu, Netflix, HBOMax, Paramount+, Peacock, Sling, Tubi, YouTubeTV)

OTT Ad Tech Companies -- 40 (Ex. Amazon Advertising, Google Marketing Platform, Publica, Verizon Media Group)

OTT Video Players and Hosting Platforms -- 24 (Ex. Vimeo, UScreen, Brightcove, Comcast)

None of these are including the social platforms for broadcasting such as Facebook, Twitch, Instagram, Tik Tok, Snapchat, Twitter, Linkedin

SVOD (Subscription based video on demand)

Subscription VOD is a type of service, where you enter into a subscription agreement, which will then grant you access to the service type to watch until you unsubscribe, that means watch with no limits. The best example of an SVOD service is Netflix.

TVOD (Transactional based video on demand)

Transactional (or Transaction) VOD is opposite of SVOD. TVOD will normally not charge you anything to sign up for the service/create a user profile. Instead, you will pay an amount based on the content you watch. Most often this relates to movies but is also used for series and in particular for sports and events. iTunes is an example of TVOD.

AVOD (Advertisement based video on demand)

Ad-based VOD is a model that is free for users. users are free to log in and stream videos, in return for spending time watching ads. YouTube is the best example of AVOD.

00:20 — News and Show Review

Topic -- "TikTok, Snapchat, and Stories"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #339 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; Logic Sheet https://app.buzzsumo.com/home https://www.topicmojo.com/ https://app.awario.com/ https://hexomatic.com/

00:06— Our Technique this week is; "Forensic -vs- Predictive and the Titanic"

00:20 — News and Show Review

Topic -- "Analytics, How to Make Sense of the Noise"

TikTok vs Reels: Everything hotel marketers need to know -- https://www.hospitalitynet.org/opinion/4108834.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #338 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://spark.adobe.com/ www.visme.co https://app.videocreator.io/ https://app.pictory.ai/ https://www.nexweave.com/

00:07— Our Technique this week is; "How Video stopped Being a Luxury"

00:18 — News and Show Review

Topic -- HR for Hospitality, Quit B*^chin' and Start Fixin'

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Saying 'Thank You' and Meaning It"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #337 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.thnks.com/ https://www.tangocard.com/ https://kingsumo.com/

00:06— Our Technique this week is; "Saying 'Thank You' and Meaning It"

00:20 — News and Show Review

Host -- Loren Gray

Topic -- "What is the Really Useful Data"

"Data For Action, Data For Excuse, What Data Really Counts"

News -- Hospitality Asset Managers Association (“HAMA”) Releases Top Five Membership Concerns for 2022

1. Availability of Labor
2. Labor Wage Rates
3. Return of Corporate Travel
4. General Inflation
5. Market Demand

https://www.hospitalitynet.org/news/4108578.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Influencers, but with the tools to make it work

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #336 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are;

1. https://socialblade.com/ -- Research tool to discover more info about a known influencer
2. https://insense.pro/en/ -- Influencer discovery tool more a-tuned to retail (product review and demo) but you can find hospitality / Travel on it as well
3. https://trend.io/ -- Research listening tool to see what topics and who are discussing them primarily on Twitter.
4. https://influencify.co/ -- Strong discovery tool and engagement payment platform mostly for used for retail but has a geo filter coming online -- $
5. https://shoutcart.com/-- Discovery tool and engagement platform, low cost based on volume of use --$$
6. https://buzzguru.com/ -- Free to $$ discovery tool to find influencers and for validation
7. https://aspire.io/ -- helps create your own content identity to have influencers use it. good for agencies has a dashboard for performance metrics -- $$
8. https://www.upfluence.com/ -- Features towards the blogging platforms huge DB / two tools tow platforms of use $$$/$$$$ ($900'ish / $1,750 'ish) - monthly
9. https://klear.com/ -- All tools to discover engage and create content starts at free and then $
10. https://www.socialbakers.com/ -- Great target persona tool used to identify your best influencers two levels $$$ /$$$$ ($200 / ++) monthly
11. https://webfluential.com/ -- Makes the influencer run the engagement / starts at free for agencies and then goes to payment (based on use)-- $
12. https://www.traackr.com/ -- All in one service of research dialog creation campaign management and analytics -- $$$$
13. https://grin.co -- All in one service of research dialog creation campaign management and analytics -- $$$$

Top 3 Challenges of Content Marketing

1 ) Quality, steady lead generation 54%

2) Increased web traffic 52%

3) Content that resonates with a target audience 45%

1. Influencer Discovery
2. Influencer Vetting
3. Campaign Management
4. Program Management
5. Market Benchmarking

00:06— Our Technique this week is;"Influencers, but with the tools to make it work" 

00:21 — News and Show Review

Topic -- "Get in line or make a new one: making leadership decisions in 2022"

Initial decisions

Second decisions

Final decisions

News -- https://digiday.com/marketing/how-small-businesses-are-using-tiktok-to-build-brand-awareness-and-boost-sales/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"SMS Messaging, How to really use it"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #335 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.twilio.com/ https://shortysms.com/ https://manychat.com/sms-marketing

00:06— Our Technique this week is; "SMS Messaging, How to really use it"

00:21 — News and Show Review

Topic -- 2022 It's not the 'Same old Same old'"

News --Interesting stats report for 2022 sms -- https://simpletexting.com/2021-texting-statistics/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Content is Communication, Are you and How to"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #334 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://thundercontent.com/ https://crawlq.ai/ https://www.neuraltext.com/ https://www.peppertype.ai/ https://rytr.me/

00:12— Our Technique this week is; "Content is Communication, Are you and How to"

00:20 — News and Show Review

Topic -- 2021 Year in Review -- Yup We Got One!"

News -- Dynamic MetaSearch Budget Calculator

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #333 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://appsumo.com/products/zakeke/ https://monstermash.zone/ https://www.blender.org/

00:06— Our Technique this week is; "3D / 360 And You in 2022"

00:16 — News and Show Review

Christmas Edition -- Attribution, What is it, What to Do with it

https://www.empiricalpath.com/insights/7-types-of-attribution-models/

News -- Holiday Grinch issues

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #332 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://hooksecurity.co/ https://havocshield.com/

00:06— Our Technique this week is; "Tis' The Season for Hackers"

00:16 — News and Show Review

Topic -- "OTT and You"

http://www.brandzooka.com

https://jamloop.com/

http://found.ee/

News -- Tech That Died in 2021 -- https://www.pcmag.com/news/tech-that-died-in-2021

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #331 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.heygo.com/ https://www.amazon.com/b?node=19419898011&ref_=ae_nav_lgo

00:06— Our Technique this week is; "Virtual tours, the new marketing venue"

00:16 — News and Show Review

"Do the Work of Many, With Just a Few"-- Workflow Automation

https://www.socialmediatoday.com/news/hootsuite-outlines-key-social-media-marketing-trends-for-2022-based-on-18k/610309/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #330 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://schema.org/ https://uschema.io/ 

00:06— Our Technique this week is; "Content Structure is Everything"

00:16 — News and Show Review

"How Flexible are your Strategies and Budgets?"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Getting in Front of The People You Want"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #329 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.adzoola.com/ https://biteplay.com/

00:06— Our Technique this week is; "Getting in Front of The People You Want"

00:16 — News and Show Review

"What Channels Do You Speak?"

10 Travel Trends That Will Happen in 2022 | By Bob Rauch – Hospitality Net

https://www.hospitalitynet.org/opinion/4107450.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

AR Marketing in Hospitality"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #328 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://aryel.io/

00:04— Our Technique this week is; "AR Marketing in Hospitality"

00:15 — News and Show Review

"BI and RPA, How Machines Run Machines For You"

News -- News -- Disney Metaverse

ads in the metaverse -- https://www.thetradedesk.com/us/news/the-metaverse-how-brands-are-boldly-embracing-marketings-new-frontier

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"RPA What is it and why it can be such a help"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #327 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.robomotion.io/ https://ifttt.com/ https://zapier.com/ https://www.captaindata.co/

00:08— Our Technique this week is; "RPA What is it and why it can be such a help" -- Robotic Process Automation

https://www.itbusinessedge.com/applications/robotic-process-automation-rpa-tools/

00:15 — News and Show Review

"How to have a Happy Holiday Season like no other"

News- https://www.apple.com/business/essentials/ / https://www.digitaltrends.com/computing/apple-launches-business-essentials-for-smbs/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #326 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.tabsfolders.com/ https://cvviz.com/ https://www.robomotion.io/

00:08— Our Technique this week is; "Recruitment and retention, what does rebranding mean?"

00:22 — News and Show Review

"How to 'Fix' Hospitality HR"

RPA Use Cases--

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"What is BI?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #325 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.gyana.com/ https://www.adriel.com https://www.owox.com/

00:08— Our Technique this week is; "What is BI?"

00:20 — News and Show Review

"All Things Meta....verse?"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Don't Guess, Ask"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #324 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://surveys.google.com/ https://akin.nz/ https://www.marquiz.io/

00:05— Our Technique this week is; "Don't Guess, Ask"

00:15 — News and Show Review

"How to Create a Social Media Campaign"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Taking the First Step"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #323 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://topicmojo.com/ https://www.neuraltext.com/

00:07— Our Technique this week is; "Taking the First Step"

00:13 — News and Show Review

"How to Create a Digital CompSet Analysis"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Gift Cards and Loyalty"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #322 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.prestocart.com/ https://rewardsly.co/yes1/ https://ackroo.com/ https://www.loyaltygator.com/

00:07— Our Technique this week is; "Gift Cards and Loyalty"

00:13 — News and Show Review

"How to Create an SEO Strategy For Hospitality"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #321 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://hexomatic.com/ https://hexowatch.com/ https://hexometer.com/

00:07— Our Technique this week is; "Awareness Create's Strategy "

00:13 — News and Show Review

"What is Digital PR?"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"The needed details for creativity"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #320 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://soundraw.io/ http://www.stockumlimited.com https://www.remastermedia.com/ https://download.audiohero.com/

00:07— Our Technique this week is; "The needed details for creativity"

00:13 — News and Show Review

"Mapping a Successful 4th Quarter Strategy"

News -- https://apnews.com/article/biden-easing-foreign-travel-restrictions-requiring-vaccines-5d78d14dab51389b02fd70228a5b55b9?fbclid=IwAR3zpTeuOfLTzP1WEpXlC7_r4qQdbDAXz0cRHyNbYpvdTTACa5NQwIXY8X8

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #319 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://shortysms.com/ https://www.twilio.com/ https://manychat.com/

00:07— Our Technique this week is; "Communicate over Broadcast"

00:13 — News and Show Review

"How To Create a Dynamic Budget"

News -- HiTec.tv --

Hospitality Net Launches HITEC TV Express Product Update at No Charge to HITEC Exhibitors -- https://www.hospitalitynet.org/news/4106492.html

https://bytes.hitec.org/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #318 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.teamwork.com/ https://www.process.st/ https://web.utm.io/ https://adpiler.com/

00:06— Our Technique this week is; "Not all the work is glamour-us, block and tackle communication rules"

00:20 — News and Show Review

Is 'Earned vs Paid Media' still current strategy?

Travel + Leisure Group has launched a travel subscription service called Travel + Leisure Club, a members-only subscription service that gives travelers the “curated content of T+L along with an array of travel experiences.”

https://thepointsguy.com/news/travel-leisure-is-launching-its-subscription-travel-club-today/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #317 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.nicereply.com/ https://customer.guru/

00:06— Our Technique this week is; "Listening and Repairing Customer Sentiment"

00:18 — News and Show Review

How to start an ad campaign from the beginning

One of the US's largest hotel owners is charging guests $25 to use the swimming pool and $20 to check in early — but is cutting room prices in return

   https://www.businessinsider.com/hotels-pool-charge-guests-swimming-pool-check-cut-room-rates-2021-8

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #316 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.peppertype.ai/

00:06— Our Technique this week is; "A Muse is a Muse, whatever makes it work"

00:18 — News and Show Review

The New show format

Covid and the current story

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #315 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.vbout.com/

00:06— Our Technique this week is; "Handling The New Needs of Travel Planning"

00:18 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Tammie Carlisle

Show Notes

00:02 -- How do we handle the new needs of travel planning

01:05 -- Show Ends

Wait, Emirates’ Burj Khalifa Stunt Was Real?!?!

    https://onemileatatime.com/news/emirates-burj-khalifa-stunt/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #314 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://crove.app/

00:06— Our Technique this week is; "Rinse, Wash, Repeat, repetition breeds shortcuts"

00:18 — News and Show Review

CoHosts

Dean Schmit

Stephanie Smith

Tim Peters

Adele Gutman

Melissa Kavanagh

Show Notes

00:02 -- Have the demographics changed?

01:20 -- Show ends

Rethinking Hotel Loyalty

    https://www.forbes.com/advisor/travel-rewards/rethinking-hotel-loyalty/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #313 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://crawlq.ai/

00:06— Our Technique this week is; "Needs versus Resources, The new Dilemma"

00:18 — News and Show Review

Co-Hosts

Tammie Carlisle

Dean Schmit

Tim Peter

Edward StOnge

Show Notes

00:01 -- are we approaching a larger than expected demand cliff?

00:22 -- marketing should never be shut off

00:43 -- Quote tim -- History Doesn't Repeat Itself, but It Often Rhymes --- Mark Twain

01:06 -- people pay for value not a price

01:20 -- Show ends

A travel boom is looming. But is the industry ready?

   https://www.mckinsey.com/industries/travel-logistics-and-infrastructure/our-insights/a-travel-boom-is-looming-but-is-the-industry-ready

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Digestible Content"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #312 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://pictory.ai/

00:06— Our Technique this week is; "Digestible Content"

00:18 — News and Show Review

CoHosts

Adele Gutman

Dean Schmit

Stefanie Maio

Show Notes

00:02 -- Cybersecurity and taking control of over the efforts.

00:44 -- Images and image libraries like IcePortal

01:26 -- Google My business discussion

02:00 -- Show Ends

Disappointing Perspective Of Marriott’s New CEO

    https://onemileatatime.com/news/marriott-ceo-disappointing-perspective/

Marriott is Winning the Race to the Bottom

        https://liveandletsfly.com/marriott-bonvoy/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

 "Context, Concept, Comp-set, Content, Composition, Communication, ...Great at a few, Good for some, Present for most, Average for all

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #311 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://similarcontent.com/ https://www.neuraltext.com/ https://writerzen.net/home https://rytr.me/

00:06— Our Technique this week is; "Context, Concept, Comp-set, Content, Composition, Communication, ...Great at a few, Good for some, Present for most, Average for all

00:12 — News and Show Review

CoHosts

Adele Gutman

TIm Peter

Robert Cole

Show Notes

00:01 -- Adulting

00:18 -- How do you recruit?

00:26 -- What are the realities of work as seen by the generation you are a part of.

00:44 -- How do you decide (fairly) who to hire?

00:54 -- How does the next few months look?

01:11 -- Tripadvisor+ current updates

01:26 -- how to possibly consider a loyalty and membership program based on charity

02:02 -- Travel stories that make sure you smile

02:17 -- Show Ends

TikTok Just Launched Spark Ads. What Does It Mean for Marketers?

   https://www.adweek.com/brand-marketing/tiktok-spark-ads-marketing-strategy/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"The Logistics of Voice Overs, Transcripts, and Languages"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #310 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://app.blasteronline.com/speechelo/ https://www.lovo.ai/studio https://play.ht/ https://aisoftllc.com/VoiceBuddy/#

00:06— Our Technique this week is; "The Logistics of Voice Overs, Transcripts, and Languages"

00:18 — News and Show Review

CoHosts

Dean Schmit

Tammie Carlisle

Robert Cole

Adele Gutman

Show Notes

00:02 -- Sam Altmen podcast -- repercussions

00:08 -- How does AI now and in the future effect our hospitality industry

00:56 -- San Jose hotel bankruptcy lawsuit pits downtown hotel owner against manager

01:14 -- How do we handle labor and the use of AI

02:04 -- Show Ends

Gartner Says Marketing Budgets Have Plummeted to 6.4% of Overall Company Revenue in 2021

   https://www.hospitalitynet.org/news/4105467.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #309 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://qrsync.me/ https://joturl.com/

00:05— Our Technique this week is; "Just get it done, new (old) ways to create better efficiencies"

00:15— News and Show Review

CoHosts

Tim Peter

Adele Gutman

Edward StOnge

Show Notes

00:02 -- How do we respond to situations -- OODA Loop

00:16 -- A problem well defined is half solved.

00:22 -- Business is not a chess match but more like poker.

00:26 -- What do we think the fourth quarter demand will be like.

00:30 -- How to tackle the 'second wallet'.

00:33 -- "All models are wrong, some are useful" -- Tim

00:44 -- "'Don't get over your ski's' on rate" -- Ed

01:04 -- The review levels are about expectation versus delivery, it is not a service level score

01:19 -- What have been the topics on the Morning Clubhouse room

01:24 -- How anger is a part of our daily guest service

01:46 -- Show ends

Hotels will never be the same

   https://www.vox.com/the-goods/22543924/hotels-qr-codes-contactless-check-in-robots-chatbots-sanitation

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #308 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://cvviz.com/ https://www.squadpalapp.com/

00:06— Our Technique this week is; "The new role of Human Resources"

00:18 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Show Notes

00:05 -- IHG ambasador program

00:24 -- Top Five tech connections for hotels -- https://www.hotelmanagement.net/operate/5-connectivity-solutions-hotels-should-invest-now

Environmental air handling

CCTV cameras

00:44 -- Comp-set changes due to the current market -- https://www.hotelmanagement.net/operate/why-its-time-rethink-comp-set

01:22 -- Dat bias and discovery research of demand

01:31 -- Hilton Housekeeping Is Now On-Demand  https://onemileatatime.com/news/hilton-housekeeping-on-demand/

01:45 -- How the convergence of sales, marketing, revenue management and now operations and accounting and HR need to be more than ever

02:05 -- Show ends

Marketers are Quitting their Jobs — Why the Industry Should Brace for an Exodus

    https://adage.com/article/agency-news/marketers-are-quitting-their-jobs-what-exodus-means-industry/2346881

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

PR Message versus Marketing Message

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #307 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. We are also on the only 24/7 TV Channel dedicated to Hospitality the HospitalityChannel.tv SO let's get started;

00:01 — Our tools for review this week are; https://www.ping-go.com/ https://www.businesswire.com/portal/site/home/ https://www.prweb.com/ http://prwire.me/

00:06— Our Technique this week is; "PR Message versus Marketing Message"

00:14 — News and Show Review

CoHosts

Stephanie Smith

Dean Schmit

Adele Gutman

Show Notes

00:03 -- is the current dilution of segments due to prior low offered rates.

00:14 -- Google now allows you to target what dates ppl are looking for on there Metasearch program

00:24 -- how the impact of reviews can effect your revenue

00:44 -- how the impact of current service limitations are hurting your future business

01:20 -- what are some options that brands can do for themselves

02:05 -- Show Ends

Hoteliers Rethink Revenue Management Due to Dearth of Talent

   https://www.costar.com/article/352137647/hoteliers-rethink-revenue-management-due-to-dearth-of-talent

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Also subscribe to the only Hospitality TV channel on ROKU / AppleTV / Google Play . and Amazon Prime or Google Play or Apple App Store thank You for the privilege of your time. Talk to you next week!

"Old 'new ways' to gather 1st party data"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #306 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://sniply.io/ https://app.bitly.com/ https://joturl.com/

00:05— Our Technique this week is; "Old 'new ways' to gather 1st party data"

00:10 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Show Notes

00:02 -- How are the current prices going to effect the group and corp travel demand in the near future.

00:32 --Are we driving business to AirBnB and VRBO by our current rate demands?

00:31 -- Airbnb Is Spending Millions of Dollars to Make Nightmares Go Away

00:40 -- How does the free sell AirBnB world work

00:55 -- How to deal with the penned up anger that we are witnessing in travel

01:14 -- What happens after the music stops and the tsunami of demands wains and we no longer have third party cookies to data use?

01:26 -- how does wholesalers verses self search work in our domestic culture verses EU?

01:40 -- how can you drive local interest stuff better to drive business for all

01:50 -- Remembering the magic of the travel experience we used to enjoy

01:55 -- how does reviews and there metrics effect rate and value

Shedding More Light on How Instagram Works

    https://about.instagram.com/blog/announcements/shedding-more-light-on-how-instagram-works

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"The New Creative, How To Get Attention"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #305 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://pixteller.com/ https://designpickle.com/ https://photovibrance.io/

00:09— Our Technique this week is; "The New Creative, How To Get Attention"

00:14 — News and Show Review

Co-Hosts

Adele Gutman

Dean Schmit

Tim Peter

Kerry Cooper

Show Notes

00:02 -- New announcement of now simucasting on Roku in addition to Xbox and Playstation

00:08 -- Kerry introduces himself regarding cyber security

00:18 -- Sad stories about security issues in current tense

00:26 -- https://hotelpaparazzi.com/#/ great site for up to date information related to cyber security for hotels.

00:42 -- the best use of password platforms

00:55 -- without fail so few audits exist

01:00 -- what are the first steps a hospitality business should do if they have not already started cyber security

01:30 -- who owns the contact info you or the team member who had it first? and should they have to share the full info?

01:37 -- what are ways to regulate the needs of access to the needs of security when it comes to social media.

01:42 -- How do you feel about a vaccination passport?

01:54 -- How do we handle the change in work ethic and how do we get people to do work within our hospitality industry

02:10 -- Show Ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"How Cyber Secure is your Hospitality Operation?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #304 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.threatcop.ai/ cyber security simulator https://cymulate.com/

00:06— Our Technique this week is; "How Cyber Secure is your Hospitality Operation?"

00:12 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Show Notes

00:03 -- Is marketing on pause right now

00:14 -- what is the true value of marketing messages

00:27 -- what is the real value of us being on as a 24/7 TV channel

00:30 -- tools that accelerate the efficiencies of guest interaction https://asksuite.comThis is the Harvard Business Article: https://hbr.org/2021/05/4-strategies-to-simplify-the-customer-journey

00:40 -- the uses of www.influencersoft.com

00:46 -- https://www.d-edge.com/

01:03 -- How to oversell a hotel and or how to yield rates for walk-ins

01:16 -- What are some prognostications for summer/fall business this year

01:27 -- how to retool your hotel to the current demand for you market

01:37 -- the disfunction that exists in the reality of our current industry hierarchy

01:42 -- Social Proof will be a key element to the recovery

01:48 -- there may be a second wave purge of all those businesses that are just grabbing current business

01:53 -- How to write a great job description

02:10 -- Show Ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Emergence, Convergence & Operational Optimization"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #303 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://flowtrack.co/ https://influencersoft.com/ https://funnelytics.io/

00:06— Our Technique this week is; "Emergence, Convergence & Operational Optimization"

00:18 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Stuart Butler

Show Notes

00:02 -- Emergence, Convergence and & Operational Optimization

01:19 -- Myrtle Beach discussion

01:30 GigPro: https://gigpro.com/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"To dine or not to dine, that is the question"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #302 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.aiwifi.io/ https://tabbedout.com/ https://website.thatsbiz.com/ https://lavu.com/waitlist-app/ https://joturl.com/ https://rewardsly.co/sales/

00:06— Our Technique this week is; "To dine or not to dine, that is the question"

00:19 — News and Show Review

CoHosts

Adele Gutman

Tammie Carlisle

Dean Schmit

Melissa Cavanagh

Show notes

00:03 -- new airlines launching in Charleston

00:17 -- Apple Ad about privacy

00:26 -- Hospitality TV channel types of product

00:40 -- Restaurants and there issues needing solution

00:55-- The HSMAI Marketing conference and ROC agenda and presentations

01:11 -- can apps help with solving the demands at hotels

01:20 -- the value of utilizing your full SaaS platform

01:36 -- making a ASL (American Sign Language) animation app

01:45 -- How will the brands emerge from covid?

01:55 -- Discovery timeline are long and what should you do about

02:06 -- Show ends

How virtual tourism can rebuild travel for a post-pandemic world

   https://www.weforum.org/agenda/2021/05/covid-19-travel-tourism-virtual-reality/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Being Seen, Leading visually in OTT and Rich Media"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #301 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://brandzooka.com/ https://found.ee/ https://www.youtube.com/intl/en_us/ads/

00:06— Our Technique this week is; "Being Seen, Leading visually in OTT and Rich Media"

00:18 — News and Show Revie

CoHosts

Dean Schmit

Adele Gutman

Show Notes

00:01 -- How really different is marketing in EU -vs- US

00:37 -- staff retention and surveys

01:14 -- the polarity of need of accommodations verses experience driven stays01:44 --

02:14 -- Show end

5 things hotels should ask of their CVB

    https://www.hotelmanagement.net/operate/5-things-to-ask-from-a-cvb

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"You Have to Learn It Before you can Do It"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #300 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; http://app.fleeq.io https://coassemble.com/

00:06— Our Technique this week is; "You Have to Learn It Before you can Do It"

00:18 — News and Show Review

CoHosts

Carrie Ell

Adele Gutman

Tim Peter

Dan Wacksman

Dean Schmit

Tammie Carlisle

Robert Cole

Lily Mockerman

Show Notes

00:01 -- What is TheHotelNetwork and what is there platform Benchdirect

Star Wars: Galactic Starcruiser Launches in 2022 at Walt Disney World Resort

   https://disneyparks.disney.go.com/blog/2021/05/star-wars-galactic-starcruiser-launches-in-2022-at-walt-disney-world-resort/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #299 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.neuraltext.com/ https://www.frase.io/ https://similarcontent.com/

00:09— Our Technique this week is; "Saying the right thing ,at the right time, to the right person"

00:15 — News and Show Review

CoHosts

Dean Schmit

Stephanie Smith

Adele Gutman

Melissa Kavanagh

Show Notes

00:01 -- First party cookies and third party cookies and Apple 14.5 roll out initial impact

Leaked Facebook memo reveals how advertisers will be impacted following iOS 14.5 release

   https://9to5mac.com/2021/04/28/leaked-facebook-memo-reveals-how-advertisers-will-be-impacted-following-ios-14-5-release/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Going down the separate website path"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #298 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://app.rootpal.com / https://wpengine.com/

00:12— Our Technique this week is; "Going down the separate website path"

00:22 — News and Show Review

CoHosts

Adele Gutman

Melissa Kavanagh

Show Notes

00:02 -- Relocation travel demand?

00:34 -- Tech that influences

00:41 -- How to actually do positive and negative reviews

01: 04 -- What is Expedia doing that is similar to AirBnB and VRBO

01:21 -- Culture building within an organization and the varied ways to handle internal dialog

02:01 -- Show ends

A cure for marketing’s ‘Frankenstack’ syndrome

   https://www.zdnet.com/article/a-cure-for-marketings-frankenstack-syndrome/

http://fbuy.me/v/loren_400 -- to buy from appsumo gets you $10 off and I get $10 more to spend

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"More Productivity, less hands to do it"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #297 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.socialchamp.io/ https://postoplan.app/ https://promorepublic.com/en/ https://socialbee.io/

00:12— Our Technique this week is; "More Productivity, less hands to do it"

00:18 — News and Show Review

CoHosts

Aldele Gutman

Robert Cole

Melissa Kavanagh

Dean Schmit

Show Notes

00:02 -- The new Hyatt brand 'Caption'..... really

00:30 -- Fuel Travel latest consumer sentiment study #12

00:39 -- Dunning-Kruger Effect: Ignorance and Overconfidence Affect Intuitive Thinking, New Study Says

01:30 -- team dynamics

01:45 -- More sentiment results

02:15 --Show Ends

What Is Hospitality? The Current Answer Doesn’t Work.

   https://www.nytimes.com/2021/04/13/dining/restaurant-hospitality.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Be you, don't be vague"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #296 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; app.bit.ly / joturl.com / www.rebrandly.com/

00:08— Our Technique this week is; "Be you, don't be vague"

00:15 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Tim Peter

Robert Cole

Melissa Kavanagh

Show Notes

00:02 -- Live Music and the demand that comes with it (soon)

00:18 -- We are Thinking about COVID-19 Recovery All Wrong

00:55 -- HIPPO -- Highest Paid Persons Opinion

01:03 -- Fear of service levels and subsequent reviews from terrible service

01:23 -- 34 Movies That Will Make You Want to Get Off the Couch and See the World

02:00 -- The Most Expensive Real Estate in Sun Valley Has Nothing to Do with Houses

02:30 -- show ends

Presenting the Bull Case for the US Hotel Industry

   https://www.costar.com/article/196754285

  a. Presenting the Bear Case for the US Hotel Industry

     https://www.costar.com/article/1145283312

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Should I stay or should I go, how to control when you say what you say"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #295 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.qiwio.io/ https://encharge.io/ https://snov.io/

00:08— Our Technique this week is; "Should I stay or should I go, how to control when you say what you say"

00:14 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Tim Peter

Robert Cole

Show Notes

00:02 -- "Cognitive Adaptability"

Google is making some big upgrades to directions in Google Maps

   https://www.theverge.com/2021/3/30/22357528/google-maps-directions-indoor-ar-live-view-fuel-efficient-weather-air-quality-layer

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Being Innovative, solving issues without 'BIg Box' thinking"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #294 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tool for review this week are; https://rewardsly.co/sales/

00:04— Our Technique this week is; "Being Innovative, solving issues without 'BIg Box' thinking"

00:11 — News and Show Review

CoHosts

Stephaine Smith

Robert Cole

Tim Peter

Adele Gutman

Dean Schmit

Show Notes

00:03 -- DIsney and its offerings and how it reflects pent up demand

Interest Grows in Converting Hotels to Other Uses

   https://www.costar.com/article/577844466

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"To App or not to App, That is the question"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #293 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.appmysite.com/ https://my.duda.co/ https://www.appypie.com/

00:10— Our Technique this week is; "To App or not to App, That is the question"

00:20 — News and Show Review

CoHosts

Edward StOnge

Adele Gutman

Dean Schmit

Tammie Carlisle

Robert Cole

Tim Peter

Stuart Butler

Stefanie Maio

Show Notes

00:01 -- What is Clubhouse evolving into

00:19 -- How can Clubhouse be used for B2B and Hotels?

00:20 -- How does it compares to Twitter and its value

01:30 -- The Most Instagrammable Hotel In The World 2021: Round 1

01:45 -- Does having multiple brands help or defuse the value?

02:04 -- Show ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Why keep guessing when you can ask?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #292 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.marquiz.io/ https://www.surveymonkey.com/ https://www.typeform.com/ https://www.google.com/forms/about/ https://surveys.google.com/

00:08— Our Technique this week is; "Why keep guessing when you can ask?"

00:23 — News and Show Review

Co-Hosts

Dean Schmit

Stephanie Smith

Adele Gutman

Edward StOnge

Show Notes

00:01 -- Googles new organic Metasearch what is it?

00:40 -- New TripAdvisor Plus details

00:54 -- what is the real impact of TripAdvisors move on hotels and the market

01:48 -- Amazing women paving the way of innovation and travel

02:18 -- Show ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"When there is no 'internet police', how to monitor your real online competition"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #291 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://serpstat.com/ https://www.spyfu.com/ https://www.ispionage.com/

00:03— Our Technique this week is; "When there is no 'internet police', how to monitor your real online competition"

00:13 — News and Show Review

CoHosts

Dean Schmit

Edward StOnge

Robert Cole

Adele Gutman

Lily Mockerman

TIm Peter

Stuart Butler

Show Notes

00:02 -- Hotel Sellers Use Car-Sales Model to Finance Lodging Deals

00:23 -- Handling the anger that comes with the pent up travel demand

00:39 -- Remote work has kickstarted a hotel subscription-living movement

00:43 -- Ghost Kitchens and how people have hijacked keyword voice space

01:12 -- Culture and mental health of the team

01:36 -- Marketing is operations and visa versa

02:14 -- Show ends

Google is done with cookies, but that doesn’t mean it’s done tracking you

   https://www.vox.com/recode/2021/3/3/22311460/google-cookie-ban-search-ads-tracking

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"'Housekeeping', is more than cleaning rooms, how to prepare internally for the re-birth of your logistics"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #290 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.threatcop.ai/ https://www.teamwork.com/ https://fleeq.io/

00:06— Our Technique this week is; "'Housekeeping', is more than cleaning rooms, how to prepare internally for the re-birth of your logistics"

00:18 — News and Show Review

CoHosts

Dean Schmit

Virginia Phelps

Stuart Butler

How a Shadow Army of Ghost Kitchens Took Over America’s Restaurants

    https://marker.medium.com/how-a-shadow-army-of-ghost-kitchens-took-over-americas-restaurants-b7ac1a099c8c

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #289 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://seranking.com/ https://serpstat.com/

00:06— Our Technique this week is; “Lighthouse to Lanterns the Impact of Covid on Hospitality Marketing"

00:18 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Tim Peter

Tristan Heaword

Stuart Butler

Show Notes

00:01 — The weather impact on business

00:07 — Clubhouse, what is it and what is it potential and where it might be going?

00:40 — Social is marketing but its not everything

00:49 — From Lighthouse to Lanterns the changing landscape of Hospitality Marketing

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #288 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://app.peakmetrics.com/  https://app.brandmentions.com/ https://app.awario.com/

00:06— Our Technique this week is; “Into the ‘Gray Zone’, cutting through the clutter"

00:18 — News and Show Review

CoHosts

Ken Patel

Adele Gutman

Dean Schmit

Stuart Butler

Show Notes

00:01 — introductions

00:03 — what EvHotel Group is trying to develop an all in one tech stack

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week!

“Swimming the raging torrent, how to navigate Twitter better"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #287 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.hashtagsforlikes.co/  https://kitelist.com/ https://www.socialinsider.io/ https://business.twitter.com/

00:06— Our Technique this week is; “Swimming the raging torrent, how to navigate Twitter better"

00:18 — News and Show Review

CoHosts

Dean Schmit

Lily Mockerman

Tim Peter

Amy Infante

Adele Gutman

Stuart Butler

Show Notes

00:01 — How to view the perspective that hope is good but based in the reality that it is ‘rough’ right now.

00:30 — "You now have to drive demand not just focus on intent”

00:40 — If you're interested in learning more about your own money mindset, check out this event that my money therapist is doing end of the month: http://bit.ly/MoneyMetamorphosisEvent

00:50 — https://vm.tiktok.com/ZMJQqBtFY/

00:54 — Does Discounting Work in a Recession? https://www.timpeter.com/blog/does-discounting-work-in-recession/The Race You Can’t Win https://www.timpeter.com/blog/the-race-you-cant-win/

01:12 — https://hyken.com/employee-engagement/the-problem-isnt-the-employee-its-the-system/ the real value of engagement with guest responses 

01:27 — How cans sales run Marketing? Does it work?

01:36 — kolbe.com Amys platform for sales training

01:45 — Remote Revenue Managers and Sales training teams is it now the norm to not be at the property?

02:00 — Show ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week!

“Optimism or reality, what should we really be planning for?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #286 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.sparkchart.com/ https://surveys.google.com/ https://typeform.com/

00:06— Our Technique this week is; “Optimism or reality, what should we really be planning for?"

00:14 — News and Show Review

CoHosts

Dean Schmit

Robert Cole

Adele Gutman

Amy Infante

Show Notes

00:02 — Roberts list of reality and numbers

00:42 — how do you start with a new client about new business for group

00:57 — What is the value of Culture tools like https://trainual.com/

01:14 — Hospitality Sales Planner: https://gitgocoach.com/ordercgk0u99 / Hospitality Sales Planner: https://gitgocoach.com/ordercgk0u99 / https://basecampmeta.com/meta-educational-series

01:44 — Bidding Farewell to The Standard Hotel After Its 22-Year Run

01:54 — Microsoft Patent Shows Plans to Revive Dead Loved Ones as Chatbots

02:06 — Show Ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week!

“Emerging and redefining logistics. The big rethink"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #285 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.kingsumo.com/ https://viral-loops.com/

00:07— Our Technique this week is; “Emerging and redefining logistics. The big rethink"

00:15 — News and Show Review

Co-Hosts

Adele Gutman

Edward StOnge

Melissa Kavanagh

Tim Peter

Stuart Butler

Show Notes

00:01 — Melissa reviews the new segmented survey update

00:11 — how are the theme parks have been handling this demand issue

00:17 — more data variations 

02:16 — Show ends 

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“Listen while they are still talking, talk while they are still listening"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #284 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.editmate.com https://www.videopeel.com https://www.socialhp.com/

00:08— Our Technique this week is; “Listen while they are still talking, talk while they are still listening"

00:14 — News and Show Review

Co-Hosts

Adele Gutman

Stephanie Smith

Tejal Patel

Dean Schmit

Tristan Heaword

Edward StOnge

Lily Mockerman

Show Notes

00:02 -- Introductions of Tejal Patel CHMO CHO Hotel Owner

02:01 — Show ends

10 of the best virtual travel experiences: readers' tips

      https://www.theguardian.com/travel/2021/jan/14/10-of-the-best-virtual-travel-experiences-readers-tips

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“What we have here is a failure to communicate"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #283 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.airmeet.com/ https://www.eventsframe.com/ https://heysummit.com/

00:10— Our Technique this week is; “What we have here is a failure to communicate"

00:19 — News and Show Review

CoHosts

Melissa Kavanagh

Dean Schmit

Ben Handley

Adele Gutman

Tim Peter

Stuart Butler

Show Notes

00:02 — Review of Fuel travels Consumer Sentiment Study https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-11/

01:44 — Wyndham sells Tour and Travel

02:17 — Show ends

When Big Brands Stopped Spending On Digital Ads, Nothing Happened. Why?

      https://www.forbes.com/sites/augustinefou/2021/01/02/when-big-brands-stopped-spending-on-digital-ads-nothing-happened-why/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week!

“Helping define the answers you need for the coming demand"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #282 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://hexowatch.com/ https://www.socialinsider.io/

00:07— Our Technique this week is; “Helping define the answers you need for the coming demand"

00:15 — News and Show Review

Cohosts

Dean Schmit

Robert Cole

Show Notes

00:01 — Happy news and Fuel travels consumer sentiment study

00:22 — Market segment ideas

00:47 — The places travellers are searching to go in 2021, according to Airbnb

01:22 — Adobe's chief product officer predicts the 8 biggest tech trends of 2021

01:49 — Legal requirements for the new year and how to use Iubenda app

02:14 — Show ends

18 of the Most Anticipated High-Design Hotel Openings of 2021

      https://www.architecturaldigest.com/gallery/most-anticipated-high-design-hotel-openings-2021

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Listening, joining and participating in the coming conversations"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #281 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tool for review this week are; https://www.hashtagsforlikes.co/

00:06— Our Technique this week is; “Listening, joining and participating in the coming conversations"

00:14 — News and Show Review

CoHosts

Adele Gutman

Robert Cole

Stuart Butler

Show Notes

00:01 — a little history of all of us in our families

00:13 — will we get friendlier to our guests more after we begin to return to business.

01:00 — what were all the historical prediction's final accuracy?

01:40 — New Trump rule could cost waiters more than $700 million in lost wages by allowing employers to take more of their tips to pay other workers

01:55 — Should You Be Living in a Hotel?

Google Photos map view adds satellite layer, integrates your travel ‘Timeline’

      https://9to5google.com/2020/12/18/google-photos-map-timeline/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“Getting your legal ducks in a row before it gets crazy"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #280 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.iubenda.com/en/overview

00:04— Our Technique this week is; “Getting your legal ducks in a row before it gets crazy"

00:10 — News and Show Review

CoHosts

Claudia Infante

Adele Gutman

Dean Schmit

Melissa Kavanagh

Tammie Carlisle

Stephanie Smith

Tim Peter

Tristan Heaword

Amy Infante

Elyse Curtis

Tracy Prigmore

Stuart Butler

Show Notes

00:02 — Introductions with Claudia about Thrive-Women in Travel https://app.livewebinar.com/425-634-228/f4a6bdcb8bf43de2ea3a413f73716bf9

00:09 — how can you support the cause and the idea of how to get women back into the workforce

00:30 — the real needs within the industry

01:10 — the need for honest mentoring 

02:01 — Show ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"Defining your own Starting line in 2021"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #279 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://serpstat.com/ https://www.accuranker.com/ https://seranking.com

00:05— Our Technique this week is; "Defining your own Starting line in 2021"

00:13 — News and Show Review

CoHosts

Evan Kharrazi

Edward StOnge

Dean Schmit

Adele Gutman

Stuart Butler

Robert Cole

Melissa Kavanagh

Show Notes

00:01 — Introductions of Evan

00:14 — how do you create the focus of this balance of life to work or the lack there of…

00:54 — AirBnB IPO and what does it really mean

01:09 — the real value of influencers

01:44 — announcement of Bit.ly/wearehospitality restarted

02:22 — Show ends

Google launches hub to aid destinations, hotels and partners in recovery

    https://www.phocuswire.com/google-launches-travel-insights-hub-to-aid-destinations-hotels-partners-in-recovery

https://travelinsights.withgoogle.com/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Holiday time communication, COVID style"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #278 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.powtoon.com/ https://viddyoze.com/ https://www.toonly.com/ https://videoremix.io/

00:06— Our Technique this week is; “Holiday time communication, COVID style"

00:18 — News and Show Review

CoHosts

Edward StOnge

Dean Schmit

Stephanie Smith

Tim Peter

Stuart Butler

Adele Gutman

Show Notes

00:01 — tone deaf marketing — looking for a message that resonates for now and future tense

01:12 — the value of reviews current tense 

01:21 — what is the real value of brands now and for the future

02:06 — Show ends

Google Analytics 4: What Marketers Need to Know

      https://www.socialmediaexaminer.com/google-analytics-4-what-marketers-need-to-know-chris-mercer/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Ringing true in your holiday marketing messaging for 2020"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #277 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tool for review this week are; https://dubb.com

00:05— Our Technique this week is; “Ringing true in your holiday marketing messaging for 2020"

00:15 — News and Show Review

CoHosts

Adele Gutman

Edward StOnge

Stuart Butler

Show notes

00:01 — happy thanksgiving and VR :-)

00:30 — real marketing for the holiday season

00:45 — Is government interaction for dining really best for delivery services

01:00 — How restaurants and hotels need to think ling term changes when travel begins again next year

01:15 — What are some of the long term impacts on travel even after more people feel comfortable to travel again 

Topics

Oculus value

Government intervention in pricing and services to a free economy

Marketing messages that can and should be used in this years holiday season

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“ What does the bleeding edge look like?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #276 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; Oculus Venues / https://engagevr.io/ / https://spatial.io/

00:08— Our Technique this week is; “ What does the bleeding edge look like?"

00:15 — News and Show Review

CoHosts

Dean Schmit

Ben Hanley

Stuart Butler

Edward StOnge

Tammie Carlson

Lily Mockerman

Show Notes

00:01 — how do you market for travel when it is beings discouraged 

00:42 — Pebblebrook soft brand announcement what does it mean

00:54 — how to create a future loyalty program 

01:45 — depression and anxiety in hospitality teams

02:14 — Show ends

Innovation, recovery, renewal: What the travel industry can expect in 2021

      https://www.phocuswire.com/what-travel-industry-can-expect-in-2021

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Expanding your Voice with Podcasts, For your Guests"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #275 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started

00:01 — Our tools for review this week are; https://www.podcast.co/  https://www.headliner.app/  https://voicebuddy.io/

00:08— Our Technique this week is; “Expanding your Voice with Podcasts, For your Guests"

00:13 — News and Show Review

CoHosts

Dean Schmit

Robert Cole

Adele Gutman

Edward StOnge

Stuart Butler

Show Notes

00:02 — how the current state of affairs with Covid00:14 — Hoe far can you market travel during such a high Covid outbreak00:37 — This Luxury Hotel Brand Is Scrapping Check-in and Check-out Times so You Can Come and Go When You Please

00:50 — how to enforce the safety protocols01:23 — ow to use OTT and Internet TV01:51 — leisure travel to group and corp travel ‘boxes’02:14 — show ends

9 key factors driving hotel conversions

    https://www.hotelmanagement.net/conversions/10-key-factors-driving-hotel-conversions

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Ho Ho Ho tis' the season now to sell EVERYTHING"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #274 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://myvirtualtours.com/ https://www.google.com/streetview/ https://spott.ai/ https://gigrove.com/

00:12— Our Technique this week is; “Ho Ho Ho tis' the season now to sell EVERYTHING"

00:18 — News and Show Review

CoHosts

Jaavid Bharucha

Ben Hanley

Adele Gutman

Dean Schmit

Lily Mockerman

Robert Cole

Tristan Heaword

Stephanie Smith

Show Notes

00:02 — Introductions

00:04 — What is Infinito.solutions

00:14 — How does the reporting work, and what do they integrate with

00:21 — How dos this help in current circumstances

00:26 — What additional marketing data segments can and should be added into the calculations to better the accuracy of forecasting 

00:37 — integration f platforms that include marketing will critical

01:01 — Roberts #rd Quarter returns report

01:22 — How is travel looking for the holiday

01:37 — The California ruling about uber not needing “employee’s”

01:50 — How the covid message has gotten muttled

02:04 — Show ends

How will the new Google Analytics change how marketers approach measurement?

      https://econsultancy.com/how-new-google-analytics-4-affect-marketing-measurement/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Broadcasting, the final frontier these are the voyages of the USS Hospitality"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #273 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://odeum.io/ https://restream.io/

00:06— Our Technique this week is; “Broadcasting, the final frontier these are the voyages of the USS Hospitality"

00:18 — News and Show Review

Tracy Prigmore — Founder of “She Has a Deal”

Stephanie Smith

Dean Schmit

Edward StOnge

Tim Peter

Stuart Butler

Lily Mockerman

Adele Gutman

Show Notes

00:01 - Introductions

00:04 — What was the start of 'She Has a Deal’ — SHaD

00:15 — The real first hurtle was the education of funding and what is available 

Marriott Announces New Day Pass, Stay Pass and Play Pass Packages

    https://www.travelpulse.com/news/hotels-and-resorts/marriott-announces-new-day-pass-stay-pass-and-play-pass-packages.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Getting creative with your content, getting beyond the factual"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #272 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://app.txtvideo.com/  https://wave.video/

00:07— Our Technique this week is; “Getting creative with your content, getting beyond the factual"

00:15 — News and Show Review

Co-Hosts

Adele Gutman

Stuart Butler

Tim Peter

Edward StOnge

Show Notes

00:02 — Intros

00:06 — How is content King still?

01:15 — Great team building with culture — the logistics

01:45 — Show Ends

How to keep your direct guests and steer the traveler booking motivations away from the OTAs?

   https://www.hospitalitynet.org/opinion/4101163.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

 “A holiday season like no other, and what you should be doing about it"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #271 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://promorepublic.com/en/ https://socialbee.io/

00:06— Our Technique this week is; “A holiday season like no other, and what you should be doing about it"

00:14 — News and Show Review

Co-Hosts

Dean Schmit

Stuart Butler

Griffin Sandberg

Tristan Heaword

Show Notes

00:02 — OTO and CTV opportunities are they viable to hoteliers

00:21 — Organic Google Metasearch? Is it for real?

00:31 — Is HITEC Virtual worth it this year?

01:30 — video and VR and what the future of both are

02:00 — Show ends

Travel Zero.O: 10 Key Takeaways from WIT Experience Week

    https://www.webintravel.com/travel-zero-o-10-key-takeaways-from-wit-experience-week/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Spend to survive, or spend to thrive, which one are you doing?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #270 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.mindmanager.com/ https://geru.com/ 

00:06 — Our Technique this week is; “Spend to survive, or spend to thrive, which one are you doing?"

00:15 — News and Show Review

CoHosts

Peter Russell

Fran Brasseux

David Bowd

Adele Gutman

Dean Schmit

Ben Handley

Edward StOnge

Stuart Butler

Show Notes

00:01 — introductions

00:14 — what are the factors that go into the formulas

00:48 — roadmap ideas — cloud based logistics 

01:15 — Global passport by citizenM

Link for 20% discount to the Russell Tech product — https://russellpartnership.store/discount/LAUNCH-VIP

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Broadcasting your message, it’s not for the faint of heart, but it's very productive"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #269 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://expertise.tv/ https://home.webinarjam.com/ https://www.livewebinar.com/ https://onestream.live/

00:09— Our Technique this week is; “Broadcasting your message, it’s not for the faint of heart, but its very productive"

00:16 — News and Show Review

CoHosts

Edward StOnge

Adele Gutman

Stuart Butler

Lily Mockerman

Melissa Kavanagh

Show Notes

00:01 — Adele shares what she does and why it is such valuable commodity 

00:53 — VR and what Amazon is doing to test the water

02:10 — Show ends

MGM Resorts releases plan for bringing back conventions

    https://news3lv.com/news/local/mgm-resorts-releases-plan-for-bringing-back-conventions

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“From tickler files, and Rolodexes’, what’s the new tech for sales success" 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #268 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://salesflare.com/ https://www.linkedin.com/learning/

00:06— Our Technique this week is; “From tickler files, and Rolodexes’, what’s the new tech for sales success" 

00:13 — News and Show Review

Co-Hosts

Edward StOnge

Dean Schmit

Ben Hanley

Marc Liu

Tristan Heaword

Stuart Butler

Show Notes

00:02 — Marc Discusses the origins of ELMNTL

01:02 — IP tracking is it really the ad killer?

01:36 — Marriott misses payments on 122 hotels

02:10 — Show ends

Ian Schrager: Coronavirus pandemic will not be a “paradigm shift” in hospitality

    https://www.phocuswire.com/ian-schrager-coronavirus-pandemic-will-not-be-paradigm-shift-in-travel-and-hospitality

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“'Old School' sales in a new world of tech"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #267 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; Salesflare.com / www.gopinleads.com / www.findthatlead.com / www.albacross.com 

00:08— Our Technique this week is; “'Old School' sales in a new world of tech"

00:14 — News and Show Review

CoHosts

Amy Infante

Adele Gutman

Dean Schmit

Stephanie Smith

Lily Mockerman

Ben Hanley

Edward StOnge

Kat Mohammed

Ellis Connolly

Track These 3 SEO KPIs to Make Better Marketing Decisions

      https://ahrefs.com/blog/seo-kpis/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“The Freedom of operating your own website"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #266 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://wpengine.com/ https://wpsuperhost.com/

00:06— Our Technique this week is; “The Freedom of operating your own site"

00:18 — News and Show Review

CoHosts

Dean Schmit

Melissa Kavanagh

Adele Gutman

Stuart Butler

Holly Zoba

Del Ross

Show Notes

00:01 — Remembering where we were 19 years ago

00:19 — Fuel travel sentiment study review — 50% have travels since the pandemic has started

00:29 — 30% of current travel is a last minute trip

00:31 — vast majority of travelers are staying at traditional hotels

00:33 — being aware of local availability is a high reason to decide to travel

00:41 — 70% want to hear about local restaurants status while only 30% got that info

00:43 — less likely to not travel if a mask ordinance was in force locally

00:47 — $3% of youth would be less likely to travel with a mask ordinance in place

00:48 — 84% of people are willing to travel

00:49 — Top three reason forgot traveling

00:50 — 50% are likely to travel in the next 30 days

00:52 — if your within one hour of travel you have a 60% likelihood of traveler interest

01:00 — A large majority of people want to travel to a 'small town’ rather than a big city

01:08 — Transient RevPAR was down -40.7% (occupancy -34.0%, ADR -10.1%), while Group RevPAR was down -79.3% (occupancy -70.5%, ADR -30.0%)

Group RevPAR decline improved this week for the sixth time in seven weeks; -91.5%, -90.1%, -87.4%, -84.6%, -82.5%, -85.4%, -80.1%, -79.3% vs. prior year over the past eight weeks

01:20 — Review of Del’s breakeven RevPar

01:25 — discussion about zero based budget and what we have learned from our current circumstances — 51.6% hotel amp;loyee’s have returned to work

01:54 — Metasearch in todays environment

02:11 — Show ends

Breaking out of the silo: How hotels can redefine commercial success

     https://www.phocuswire.com/hotels-redefine-commercial-success

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“Securing yourself and your organization against hacks" -- and the tools to do it

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #265 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://1password.com/ https://www.roboform.com/ https://www.lastpass.com/

00:06— Our Technique this week is; “Securing yourself and your organization against hacks"

00:18 — News and Show Review

CoHosts

Richard Farrar

Adele Gutman

Ben Hanley

Stephanie Smith

Tim Peter

Dan Wacksman

Tristan Heaword

Dean Schmit

Stuart Butler

Edward StOnge

Show Notes

00:02 — The state of the industry, what is to look forward to beyond 50%

00:14 — what are brands capable to do to help there properties

00:36 — How are vacation rentals and AirB&B reflect there growth compared to hotels recovery

01:15 — GREAT discussion about Metasearch pro and con with Stephanie and Dean

02:04 — Show ends

https://www.otainsight.com/resources/blog/how-to-forecast-with-confidence-at-your-hotel

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“Advocacy, what is it, how do you create it, and why do you want it?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #264 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://brandchamp.io/ https://theguestbook.com/ https://www.flip.to

00:06— Our Technique this week is; “Advocacy, what is it, how do you create it, and why do you want it?" 

00:15 — News and Show Review

CoHosts

 Xenia Muntean

Miruna Dragomir

Dan Wacksman

Robert Cole

Tristan Heaword

Valyn Perini

Edward StOnge

Show Notes

00:01 — Introductions of Planable.io

01:00 — Ouch: 103 IHG Hotels To Be Rebranded As Sonestas

01:18 — Travelers are flocking to Airbnb, Vrbo more than hotels during COVID-19 pandemic. But why?

01:38 — UK hoteliers rethink relationships with ‘silent’ OTAs

02:04 — Here’s What Actually Happens When You Travel at the Speed of Light, According to NASA

02:06 — Should we vacation now? Advisors say 'travel shaming' is on the rise

02:08 — Show ends

With budgets slashed, travel marketers use media mindset to drive engagement

    https://www.phocuswire.com/travel-direct-organic-marketing-covid-strategies

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“Video is more than just watching, it can guide your guests interactively"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #263 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://spott.ai/ http://interactr.io/

00:06— Our Technique this week is; “Video is more than just watching, it can guide your guests interactively"

00:12 — News and Show Review

CoHosts

Edward StOnge

Dean Schmit

Tristan Heaword

Ben Hanley

Tammie Carlisle

Stuart Butler

Lily Mockerman

Adele Gutman

Show Notes

00:01 — Google and how they are handling clients large debt — https://www.cnbc.com/2020/08/18/googles-feud-online-travel-industry.html

00:30 — Omni Explores Sale of Five Hotels as Part of Reinvestment Strategy https://lodgingmagazine.com/omni-pursues-sale-of-five-hotels-as-part-of-strategy-to-reinvest-in-resort-and-convention-space/

00:33 — Loss of corp travel and how Covid has permanently changed travel

Amazon Wants to Make You an ML Practitioner— For Free

      https://towardsdatascience.com/amazon-wants-to-make-you-an-ml-practitioner-for-free-552c46cea9ba

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"How to make the few seem like so many"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #261 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://www.supporthero.com/ https://www.liveagent.com/ https://www.birdseed.io/ https://mobilemonkey.com/

00:08— Our Technique this week is; "How to make the few seem like so many"

00:14 — News and Show Review

CoHosts

Melissa Kavanagh

Stephanie Smith

Dean Schmit

Tim Peter

Stuart Butler

Tammie Carlisle

Edward StOnge

Show Notes

00:01 — Introduction to series 8 version of the fuel travel consumer sentiment study. https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-8/

00:20 — Creating FAQ pages and adding them into pages within the site and also using a search function on your site

00:33 — What you should be providing to your guests to provide truthful answers

00:42 — what to do about roving hot spots

02:14 — show ends

How hoteliers are budgeting for new tech in 2021

      https://www.hotelnewsnow.com/articles/303928/How-hoteliers-are-budgeting-for-new-tech-in-2021

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"Are you providing the answers to what your guests are looking for?" 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #261 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tool for review this week are; https://frase.io/

00:07— Our Technique this week is; "Are you providing the answers to what your guests are looking for?" 

00:12 — News and Show Review

CoHosts

David Millili

Adele Gutman

Dean Schmit

Kat Mohammad

Tim Peter

Tristan Heaword

Ben Henley

Show Notes

00:01 — Introduction of David Millili CEO of Angie Hospitality

00:15 — Is there any potential savings on implementing this voice activated system to a hotelier

01:42 — what is the real ramifications of the US government forcing the sale of tiktok?

02:15 — show ends

The Complete Guide to SEO in 2020

       https://medium.com/better-marketing/the-complete-guide-to-seo-in-2020-6328d19a1710

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #260 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://www.teamwork.com/ https://geru.com/

00:08— Our Technique this week is; “How to approach a budget season like no other"

00:19 — News and Show Review

CoHosts

Loren Gray

Edward StOnge

Dean Schmit

Jason Freed

Adele Gutman

Tim Peter

Tristan Heaword

Stuart Butler

Valyn Perini 

Lily Mockerman

Show Notes

00:02 — Adeles share the discussion about HSMAI HR roundtable — https://americas.hsmai.org/insight/whats-on-the-minds-of-hospitality-hr-professionals/

00:16 — Your margin is my opportunity" -- there is someone coming for you, all the time — Tim

00:25 — the noise to signal ratio is the worst it has been in a ling time in our industry — Stuart

00:50 — How do the brand efforts compare to the AirBnB effort —  (Requires an email or a subscription to read): https://www.theinformation.com/articles/airbnbs-new-strategy-living-without-google

01:03 — How is all this cleaning helping — https://www.theatlantic.com/ideas/archive/2020/07/scourge-hygiene-theater/614599/ 

01:31 — How will HITEC do as a virtual event this year https://my.hftp.org/s/lt-event?id=a1Y3i000000VFqY

02:15 — Show ends

 https://www.theatlantic.com/ideas/archive/2020/07/scourge-hygiene-theater/614599/ 

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #259 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://tyle.io/ https://getstencil.com/

00:07— Our Technique this week is; “Fishing, or where to find where to fish in an ever changing market"

00:13 — News and Show Review

CoHosts

Adele Gutman

Dean Schmit

Tristan Heaword

Ben Hanley

Stuart Butler

Lily Mockerman

Show Notes

00:05 — Cleanliness and Communication Continue to Drive Hotel Guest Satisfaction, J.D. Power Finds

00:40 — How do you rate the culture of success? — Adele describes how.

00:47 — “Where focus goes energy flows” — Stuart

01:23 — Google GMB

01:25 — Rate reduction and LOS strategies — Stuart

01:38 — survey your guests as to why they travel to you and do when they stay

Netflix Tourism To Sites Of Shows Like “Stranger Things,” “Breaking Bad,” “Ozark,” Is A Thing

    https://www.forbes.com/sites/michaelgoldstein/2020/07/17/netflix-tourism-to-sites-of-shows-like-stranger-things-breaking-bad-and-ozark-is-a-thing/#9cd06931b045

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #258 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://www.textmetrics.com/ https://similarcontent.com/  https://beacon.by/ 

https://airstory.co/

00:08— Our Technique this week is; “It’s not just about content, its about great content"

00:13 — News and Show Review

CoHosts

Loren Gray

Tammie Carlisle

Melissa Kavanagh

Adele Gutman

Ben Hanley

Stuart Butler

Tristan Heaword

Lily Mockerman 

Edward StOnge

Show Notes

00:30 — Melissa starts sharing the new survey results. - https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-7/

02:30 — Show ends

10 Major Issues Digital Marketing May Face in the Future

     https://adage.com/article/industry-insights/10-major-issues-digital-marketing-may-face-future/2267251

How to prepare for marketing’s permanent shift

    https://www.thinkwithgoogle.com/marketing-resources/experience-design/how-to-prepare-for-marketings-permanent-shift/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #257 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://restream.io/ https://onestream.live/ https://obsproject.com/

00:08— Our Technique this week is; “Stop Selling, Communicate, and What the Heck Does That Mean to a Hotelier or Restaurant Owner?”

00:13 — News and Show Review

CoHosts

Adele Gutman

Edward StOnge

Tammie Carlisle

Valyn Perini

Lily Mockerman

Stuart Butler

Holly Zoba

Dean Schmit

Show Notes

00:01 — current events and the USAToday article about canceling any travel.

00:27 — the real impact of what is happening to our industry right now

00:41 — how to redesign how we do business, Local schools using the conference space?

Housing homeless saved one hotel’s bottom line, for now

    https://hotelnewsnow.com/Articles/303436/Housing-homeless-saved-one-hotels-bottom-line-for-now

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #256 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://www.google.com/business/  https://moz.com/products/local  https://www.yext.com/  https://www.thehoth.com/

00:06— Our Technique this week is; “Getting Found, and conveying critical information"

00:11 — News and Show Review

CoHosts

Melissa Kavanagh

Ben Hanley

Edward StOnge

Dean Schmit

Kat Mohammad

Tristan Heaword

Adele Gutman

Lily Mockerman

Show Notes

00:01 — Introduce Melissa for the latest 6th version of the travel sentiment survey

 The State of Hotel Advertising: The Rise of Display in the World of Meta

     https://www.d-edge.com/the-state-of-hotel-advertisingthe-rise-of-display-in-the-world-of-meta/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #255 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tool for review this week is; https://www.happyscribe.co/

00:06— Our Technique this week is; “No one is left behind, how to help special needs travelers"

00:13 — News and Show Review

CoHosts

Edward StOnge

Stuart Butler

Adele Gutman

Lily Mockerman

Ricardo Suoza

Tristan Heaword

Griffin Sandberg

TIm Peter

Dean Schmit

Tammie Carlisle

Show Notes

00:02 Introduction of Ricardo Suoza from OTAInsights

How the COVID-19 crisis could change independent hotels

    https://hotelnewsnow.com/Articles/303252/How-the-COVID-19-crisis-could-change-independent-hotels

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #254 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://manychat.com/ https://quriobot.com/ https://mobilemonkey.com/

00:06— Our Technique this week is; “The Changing Landscape of ‘Direct Guest Communication Part 2"

00:13 — News and Show Review

CoHosts

Jordan Hollander

Ben Hanley

Adele Gutman

Tristan Heaword

Valyn Perini

Tim Peter

Edward StOnge

Lily Mockerman

Show Notes

00:01 — Introduction to Jordan and the history of Hoteltechreport.com

01:37 — Will A $4,000 Tax Credit For Travel Be In The Next Stimulus Package?

01:48 — Airbnb is poised for a comeback after a brutal spring

How the Hospitality Industry Can Recover by Focusing on People

       https://adage.com/article/deloitte/how-hospitality-industry-can-recover-focusing-people/2262661

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #253 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://phonewagon.com/ Facebook Business manager Offline tracking https://www.facebook.com/business/help/1776828022605281

00:08— Our Technique this week is; “How can you get better ‘offline’ tracking?"

00:13 — News and Show Review

CoHosts

Andrew Gostine — wbcoordinator-

Lily Mockerman

Edward StOnge

Dean Schmit

Tristan Heaword

Ben Hanley

Tim Peter

Adele Gustmine

Valyn Perini

Stuart Butler

Show Notes

00:01 — Introduction to Andrew and what his product is.

01:18 — The demise of Room Key

Why marketing will never be the same after Covid-19

    https://www.thenational.ae/business/economy/why-marketing-will-never-be-the-same-after-covid-19-1.1029698

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #252 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://publer.io/ https://hootsuite.com/ https://socialbee.io/

00:05— Our Technique this week is; “So, What Do We Talk About Now?"

00:19 — News and Show Review

CoHosts

Melissa Kavenagh — Survey link — https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-5/

Stephanie Smith

Stuart Butler

Ben Hanley

Tristan Heaword

Adele Gutmine Milne

Dean Schmit

Lily Mockerman

Show Notes

00:01 — Melissa reviews the latest numbers

00:56 — Is it safer to stay at a hotel or an Airbnb during your summer vacation? ‘We need to balance sanity and risk’

01:01 — What an AirBnB and hotel have different?

01:10 — Big brand CEOs predict eventual return to ‘golden age’

01:34 — Experts say buyer beware when it comes to Expedia partner recovery program

02:02 — Show ends

Experts say buyer beware when it comes to Expedia partner recovery program

    https://www.phocuswire.com/expedia-partner-recovery-program-analysis

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #251 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://alugha.com/ https://translate.google.com/ http://app.fleeq.io

00:04— Our Technique this week is; “Translations, Transcriptions, Foreign Languages oh my!"

00:10 — News and Show Review

CoHosts

Jason Freed

Ben Henley

Lily Mockerman

Tim Peter

Tristan Heaword

Stuart Butler

Edward StOnge

Show Notes

00:01 — Introductions and Jason history

00:16 — How are hotels landing between brand and independent. Are they going one direction or the other?

00:27 — Wartime versus peacetime marketing needs.

00:51 — How will TripAdvisor move with the times?

01:11 — What role will reviews play, post-COVID?

01:41 — What should your revenue strategy be in the short/medium term once the initial burst of travel dies down?

7 Virtues and Sins for Covid-19 Hotel Advertising

     https://koddi.com/seven-virtues-and-sins-for-covid-19-hotel-advertising/

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