Two in Twenty
By Alpha Agency (formerly White Marble Consulting)
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Category: Marketing
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Episodes: 60
Description
Alpha Agency (formerly White Marble Consulting) is a marketing agency specialising in the investment industry. Our podcast, Two in Twenty, addresses the often unique challenges of this industry through insights from industry experts in an anecdotal and accessible format. Tune in to each 20 minute episode to hear two hand-picked experts share their pearls of marketing wisdom. You can also catch up on our previous podcast series AIM High on this channel for further listening.
| Episode | Date |
|---|---|
|
with Insight Investment's David Chellew - Part 2
|
May 13, 2026 |
|
with Insight Investment's David Chellew - Part 1
|
May 06, 2026 |
|
with Ruffer's Alex Laurie
|
Apr 02, 2026 |
|
with JP Morgan's Arlene Ingram
|
Mar 18, 2026 |
|
with Ninety One's Malcolm Fried
|
Mar 03, 2026 |
|
with Baillie Gifford's Ian Bruce
|
Feb 17, 2026 |
|
with Columbia Threadneedle's Ross Duncton
|
Jan 27, 2026 |
|
with Paul Zettl
|
Jan 13, 2026 |
|
with Aviva's Kelly Mikhailoff
|
Dec 17, 2025 |
|
with MFS's Lucy Davidson
|
Nov 25, 2025 |
|
with Janus Henderson's Alanna Nensel
|
Nov 11, 2025 |
|
Why did that pitch fail?
|
Oct 25, 2024 |
|
Demystifying diversity
|
Jul 18, 2024 |
|
Content remains king in 2024
|
Mar 18, 2024 |
|
Size does truly not matter when it comes to systems stewardship
|
Feb 06, 2024 |
|
Marketing and the multi-affiliate model
|
Jan 17, 2024 |
|
To B or not to B Corp
|
Oct 17, 2023 |
|
When global messaging and local language converge
|
Sep 27, 2023 |
|
Build up CX by breaking down silos
|
Jul 31, 2023 |
|
Shaping culture and building behaviours
|
Jul 31, 2023 |
|
Sustainability is not enough
|
Jul 31, 2023 |
|
White Marble and tml Partners: All roads lead to culture- takeaway points from ESG roundtable
|
Oct 19, 2022 |
|
AIM High: Adding influencer marketing to your campaign toolkit
|
Nov 22, 2021 |
|
AIM High: Talking about marketing influence and role modelling
|
Nov 04, 2021 |
|
AIM High: Tackling the assumptions and opportunities for ETFs
|
Oct 07, 2021 |
|
AIM High: The legacy and leadership of the UK pensions industry
|
Sep 23, 2021 |
|
AIM High: Building sustainability credentials in your brand
|
Aug 17, 2021 |
|
AIM High: Creating content for social engagement
|
Jun 24, 2021 |
|
AIM High: Assessment of Value year two: The good, the bad and the ugly
|
May 25, 2021 |
|
AIM High: Techniques to deliver cut-through presentations
|
May 11, 2021 |
|
AIM High: The importance of a learning mindset
|
Apr 13, 2021 |
|
AIM High: Marketing in the Middle East
|
Mar 30, 2021 |
|
AIM High: Content to build audiences
|
Mar 22, 2021 |
|
AIM High: Women in Leadership Roles
|
Mar 04, 2021 |
|
AIM High: Tactical trends in 2020 & strategic plans for 2021
|
Jan 07, 2021 |
|
AIM High: The art of storytelling
|
Dec 16, 2020 |
|
AIM High: Engaging clients & motivating teams
|
Dec 14, 2020 |
|
AIM High: Building an ESG Business & Brand (Part 2)
|
Dec 08, 2020 |
|
AIM High: Building an ESG Business & Brand (Part 1)
|
Nov 30, 2020 |
|
AIM High: Unpicking sales enablement, ABM & ROI
|
Nov 06, 2020 |
|
AIM High: Marketing in Asia
|
Sep 23, 2020 |
|
The essentials of the US market
|
Sep 01, 2020 |
|
AIM High: Segmentation as part of your marketing strategy
|
Aug 24, 2020 |
|
AIM High: Thought leadership in today's marketing mix
|
Jul 24, 2020 |
|
AIM High: Rethinking the role and delivery of events
|
Jul 16, 2020 |
|
AIM High: Stakeholder management, impact & influence
|
Jun 23, 2020 |
|
AIM High: Shrinking or growing your marketing teams? Tips for handling both conversations
|
Jun 01, 2020 |
|
AIM High: Managing for Mental Health
|
May 11, 2020 |
|
AIM High: The role real assets play in a portfolio
|
Apr 23, 2020 |
|
AIM High: Building a high performing leadership team
|
Apr 23, 2020 |
|
AIM High: Under the bonnet of investment trusts & how to market them
|
Apr 16, 2020 |
|
AIM High: Fund Governance
|
Apr 07, 2020 |
|
AIM High: Creating a new asset management brand
|
Mar 03, 2020 |
|
AIM High: Innovation in financial services
|
Feb 21, 2020 |
|
AIM High: ESG terms, trends and appetite
|
Feb 07, 2020 |
|
AIM High: Wellness in the workplace
|
Feb 07, 2020 |
|
AIM High: Diversity as a driver of change
|
Jan 24, 2020 |
|
AIM High: Developing skilled and capable leaders
|
Jan 24, 2020 |
|
AIM High: The changing UK advisory market
|
Jan 24, 2020 |
|
AIM High: Prioritising local needs in Europe with central resources
|
Jan 24, 2020 |