Earned: Unlocking the Power of the Creator Economy
By CreatorIQ
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Category: Entrepreneurship
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Episodes: 204
Description
Welcome to Earned, a podcast by CreatorIQ. In this series, we explore the transformative power of creator marketing by sitting down with the industry leaders who do it best. Tune in to learn the tried-and-true marketing philosophies and strategies behind today's top brands and agencies, best practices for building impactful communities online and off, and powerful career advice to inspire industry newbies and veterans alike. We hope you enjoy!
| Episode | Date |
|---|---|
|
Center of Excellence, Center of Execution: Leah Walker on Scaling Creator Marketing at Adobe
|
Dec 09, 2025 |
|
From Creators to Entrepreneurs With Sidewalker Daily's Nina Zadeh
|
Nov 25, 2025 |
|
Live From CreatorIQ Connect LA: Expert Takes on What's Next in the Creator Economy
|
Nov 12, 2025 |
|
How INNBEAUTY's Alisa Metzger Builds Trust Through Real People and Real Results
|
Oct 28, 2025 |
|
Unpacking the State of Creator Marketing with Jasmine Enberg
|
Oct 14, 2025 |
|
Unveiling the Magic of Toy Marketing: Inside Moose Toys with Liz Grampp
|
Sep 30, 2025 |
|
Harnessing Curiosity: Insights from Roya Zeitoune, Head of Culture and Trends at YouTube EMEA
|
Sep 16, 2025 |
|
From Aussie Brand to Culture Shaper: Outcast's Bold Brand Identity with CMO Christina McGonagle
|
Sep 02, 2025 |
|
Bridging Authenticity and Business with Trend CEO Ted Raad
|
Aug 19, 2025 |
|
Strategies & Success Stories From Trailblazers in Beauty
|
Aug 06, 2025 |
|
FP Movement's Courtney Wartman Weis on Growing From Free People Sub-Brand to Global Activewear Powerhouse
|
Jul 30, 2025 |
|
How Venting Went Viral: Shima Katouzian's Journey to Social Media Stardom
|
Jul 22, 2025 |
|
The Future Is Wearable: Marketing Innovation With Meta's Raashi Rosenberger
|
Jul 15, 2025 |
|
From Creator to Co-Founder: Jess Hunt's REFY Journey from CreatorIQ Connect Europe
|
Jul 08, 2025 |
|
Meet CreatorIQ's Newest Leaders: Jennifer Cho & Brig Graff
|
Jun 24, 2025 |
|
AI With a Human Touch: Building Better Creator Partnerships at Scale from CreatorIQ Connect London
|
Jun 18, 2025 |
|
Building Resilient Brands: Insights from AG1, Uber and Yeti from AG1 CMO Paulie Dery
|
Jun 11, 2025 |
|
Strategic Shifts: Beiersdorf's Venture into Influencer Marketing and the Creator Economy
|
Jun 03, 2025 |
|
What Creator Marketing Looks Like in 2025 from CreatorIQ Connect Europe
|
May 28, 2025 |
|
Transforming Communication for Impactful Leadership with Tim Fortescue
|
May 21, 2025 |
|
Strategic Disruption in the Creator Economy With Jen Costello
|
May 13, 2025 |
|
Data-Driven Creator Marketing with Jasmine Enberg
|
May 04, 2025 |
|
Building Brand Influence through Authenticity with Haley Kaliszewski
|
Apr 28, 2025 |
|
Unveiling Luxury: Inside Four Seasons' Marketing Strategies with Christina McCarthy
|
Apr 22, 2025 |
|
REPLAY: Prioritizing Long-Term Partnerships as an Investor and Influencer with Riccardo Pozzoli
|
Apr 15, 2025 |
|
Turning Creators into Brand Storytellers and Community Builders With Iris Coker
|
Apr 09, 2025 |
|
Embracing Vulnerability and Building Community with Zaina Sesay
|
Apr 01, 2025 |
|
Why Authenticity Is the Currency of Influence on LinkedIn
|
Mar 25, 2025 |
|
Why Customers Swipe Right on Brands That Share Their Values With Ayal Pascal
|
Mar 18, 2025 |
|
How Creators are Driving the Fragrance Boom with Mona Kattan
|
Mar 11, 2025 |
|
The Link Between Marketing Momentum & Virality with Terrence Sweeney
|
Mar 04, 2025 |
|
Innovative Leadership and Emerging Media Trends with Publicis' Emily Hare and Anna O'Mahony
|
Feb 25, 2025 |
|
The Future of Creator-Led Media and Tech with Jacklyn Dallas
|
Feb 18, 2025 |
|
Transforming Digital Connections into Real-World Experiences: The Eventbrite Evolution with Jessie Young
|
Feb 11, 2025 |
|
158 - Jackie Aina + Denis Asamoah, FORVR Mood
|
Jan 28, 2025 |
|
157 - Vasiliki Petrou, Unilever Prestige
|
Jan 21, 2025 |
|
156 - Shanice Engel, oona.agency
|
Jan 14, 2025 |
|
How Beauty Brands are Banding Together to Help LA Recovery Efforts — and How You Can Help
|
Jan 14, 2025 |
|
155 - Ahad Khan, Kajabi
|
Jan 07, 2025 |
|
REPLAY: Samantha Sichel, Live Nation Entertainment
|
Jan 01, 2025 |
|
154 - Ava Donaldson, Google
|
Dec 17, 2024 |
|
153 - Ukonwa Ojo, Zaia Ventures
|
Dec 10, 2024 |
|
152 - Vivienne Walsh, Marketing Strategy Consultant, Meta, VISA, Uber
|
Dec 03, 2024 |
|
REPLAY: Doug Sweeney, CMO of ŌURA Ring
|
Nov 26, 2024 |
|
151 - Shane Heath, MUD\WTR
|
Nov 19, 2024 |
|
Overheard at CreatorIQ Connect: Insights from Creator Economy Experts
|
Nov 12, 2024 |
|
150 - Colette Laxton, The INKEY List
|
Nov 06, 2024 |
|
149 - Doug Jensen, SVP & Experienced Data and Analytics Leader
|
Oct 22, 2024 |
|
148 - Michel Brousset, Waldencast
|
Oct 15, 2024 |
|
147 - Brit Starr, CreatorIQ
|
Oct 08, 2024 |
|
146 - Jim Louderback, Inside the Creator Economy
|
Oct 01, 2024 |
|
145 - Vandana Tandon, L'Occitane Group
|
Sep 24, 2024 |
|
144 - RJ Larese, Paramount+
|
Sep 17, 2024 |
|
143 - Monica Khan, Creator & Community Executive
|
Sep 12, 2024 |
|
142 - Chris Chesebro, Wella Company
|
Sep 03, 2024 |
|
REPLAY - Marc Hustvedt, MrBeast
|
Aug 27, 2024 |
|
141 - Anastasia Soare, Anastasia Beverly Hills
|
Aug 20, 2024 |
|
140 - Paul Jauregui, BK Beauty
|
Aug 13, 2024 |
|
139 - Jenna Habayeb, Ruggable
|
Aug 06, 2024 |
|
138 - David Jones, The Brandtech Group, and Heather Kehrberg, Amazon
|
Jul 24, 2024 |
|
137 - Chris Harrington, CreatorIQ
|
Jul 16, 2024 |
|
136 - Noella Gabriel, ELEMIS
|
Jul 09, 2024 |
|
135 - Julie Haleluk, Amazon Shopping Videos
|
Jul 02, 2024 |
|
134 - Gregory Galant, Muck Rack and The Shorty Awards
|
Jun 25, 2024 |
|
133 - Neahle Jones, L'Oréal
|
Jun 17, 2024 |
|
132 - Kim Larson, YouTube Creators
|
Jun 11, 2024 |
|
131 - Bridget Dolan, YouTube Shopping
|
Jun 04, 2024 |
|
130 - Peter Thomas Roth, PTR
|
May 28, 2024 |
|
129 - Brad Schultz, Beatbox
|
May 21, 2024 |
|
CreatorIQ Connect Europe | Trailblazing Beyond Beauty: How e.l.f. Stays On The Cutting Edge of Culture.
|
May 14, 2024 |
|
128 - Deepica Mutyala, Live Tinted
|
May 07, 2024 |
|
127 - Larissa Jensen, Circana
|
Apr 30, 2024 |
|
126 - Ashton Wall, GateMaker Community
|
Apr 23, 2024 |
|
125 - Jackie Pimentel, Meta
|
Apr 16, 2024 |
|
124 - Courtney Shields, DIBS Beauty
|
Apr 08, 2024 |
|
123 - Michelle Crossan-Matos, Ulta Beauty
|
Apr 03, 2024 |
|
122 - Taylor Frankel, Nudestix
|
Mar 26, 2024 |
|
121 - Chris Ruder, Spikeball
|
Mar 15, 2024 |
|
120 - Alex Rawitz, CreatorIQ
|
Mar 13, 2024 |
|
119 - Kyle Leahy, Glossier
|
Mar 05, 2024 |
|
118 - Cassandra Thurswell, Kitsch
|
Feb 28, 2024 |
|
117 - Taylor Lorenz, The Washington Post
|
Feb 21, 2024 |
|
116 - Lucia Ruehlemann, SAIE
|
Feb 13, 2024 |
|
115 - Rea Ann Silva, Beautyblender
|
Feb 06, 2024 |
|
114 - Ahmet Mercan, AlphaTauri (Red Bull)
|
Jan 30, 2024 |
|
113 - Sarah Gibson Tuttle, Olive & June
|
Jan 23, 2024 |
|
112 - Christiane Pendarvis, PATTERN Beauty & Savage X Fenty
|
Jan 16, 2024 |
|
111 - Terence Reilly, Stanley
|
Jan 10, 2024 |
|
110 - Lilly Ghalichi, Lilly Lashes
|
Jan 02, 2024 |
|
109 - David Neyman, Logitech
|
Dec 27, 2023 |
|
108 - Preston Rutherford, Chubbies
|
Dec 19, 2023 |
|
What Does Good Creator Marketing Look Like? | CreatorIQ Connect
|
Dec 12, 2023 |
|
107 - Stephanie Fried, Fandom
|
Dec 05, 2023 |
|
106 - Rose-Marie Swift & Elaine Sack, RMS Beauty
|
Nov 28, 2023 |
|
105 - Dan Elton, ASOS
|
Nov 21, 2023 |
|
104 - Carolyn Dawkins, David Yurman
|
Nov 14, 2023 |
|
103 - Natasha Vaquer, VICE Media
|
Nov 07, 2023 |
|
102 - Lia Haberman, Creator Economy Expert
|
Nov 01, 2023 |
|
REPLAY - Katie Welch, Rare Beauty
|
Oct 25, 2023 |
|
101 - Avi Gandhi, Creator Logic
|
Oct 17, 2023 |
|
100th Episode Compilation Celebration!
|
Oct 11, 2023 |
|
99 - Oshiya Savur, Maesa
|
Oct 03, 2023 |
|
98 - Lexie Barnhorn, Notion
|
Sep 26, 2023 |
|
97 - Jesse Draper, Halogen Ventures
|
Sep 19, 2023 |
|
96 - Amy Liu, Tower 28 Beauty
|
Sep 12, 2023 |
|
95 - Samantha Sichel, Live Nation Entertainment
|
Sep 05, 2023 |
|
94 - Eurie Kim, Forerunner Ventures
|
Aug 30, 2023 |
|
93 - Doug Sweeny, ŌURA
|
Aug 23, 2023 |
|
92 - Steven Waldberg, Kiehl's
|
Aug 15, 2023 |
|
91 - Peter Hollens, YouTuber & Founder of Inhouse Creators
|
Aug 08, 2023 |
|
90 - Amina Pasha, Thrive Market
|
Aug 02, 2023 |
|
89 - Danessa Myricks, Danessa Myricks Beauty
|
Jul 26, 2023 |
|
88 - Dulma Altan, TikTok Creator (@iamdulma)
|
Jul 19, 2023 |
|
87 - Ana Maria Henao, Microsoft
|
Jul 11, 2023 |
|
REPLAY - Ken Landis, Bobbi Brown & TULA Skincare
|
Jul 05, 2023 |
|
86 - Ziad Ahmed, JUV Consulting
|
Jun 28, 2023 |
|
85 - Alicia Yoon, Peach & Lily
|
Jun 21, 2023 |
|
84 - James Nord, Fohr
|
Jun 14, 2023 |
|
83 - Jeremy Lowenstein, Milani Cosmetics
|
Jun 06, 2023 |
|
82 - David Craig, USC Annenberg School for Communication and Journalism
|
May 31, 2023 |
|
81 - Dr. Jason Wersland, Therabody
|
May 23, 2023 |
|
80 - Adrienne Lahens, TikTok
|
May 16, 2023 |
|
79 - Adam Ross, Awin
|
May 09, 2023 |
|
78 - Sean Harrington, Elemis
|
May 02, 2023 |
|
77 - Roxy Young, Reddit
|
Apr 25, 2023 |
|
76 - Akash Mehta, Fable & Mane
|
Apr 19, 2023 |
|
75 - Lee Stimmel, Prime Video & Amazon Studios
|
Apr 11, 2023 |
|
74 - Dr. Brent Ridge and Josh Kilmer-Purcell, Beekman 1802
|
Apr 04, 2023 |
|
73 - Evan Horowitz, Movers+Shakers
|
Mar 28, 2023 |
|
72 - Silvia Galfo, Armani Beauty
|
Mar 21, 2023 |
|
71 - Marc Hustvedt, MrBeast
|
Mar 14, 2023 |
|
70 - Winnie Park, Forever 21
|
Mar 07, 2023 |
|
69 - Jason Wagenheim, Bustle Digital Group
|
Feb 28, 2023 |
|
68 - Ken Landis, Bobbi Brown & TULA Skincare
|
Feb 21, 2023 |
|
67 - Rodrigo Velloso, YouTube & Roblox
|
Feb 08, 2023 |
|
66 - Chelsea Riggs, Amika
|
Jan 25, 2023 |
|
65 - Raissa Gerona, Revolve
|
Jan 10, 2023 |
|
[Rewind] Ju Rhyu, Hero Cosmetics
|
Dec 28, 2022 |
|
64 - Michelle Miller, K18
|
Dec 14, 2022 |
|
63 - Zeena Koda, 2K
|
Nov 29, 2022 |
|
62 - Doug Weiss, Instagram (Meta)
|
Nov 16, 2022 |
|
61 - Catherine Gore, Biossance & JVN Hair
|
Nov 02, 2022 |
|
60 - Craig Brommers, American Eagle Outfitters
|
Oct 19, 2022 |
|
59 - Megan Streeter, Prose
|
Oct 05, 2022 |
|
It's a Matter of...Earned: Unleashing the Power of Influence
|
Sep 20, 2022 |
|
58 - Rich Gersten, True Beauty Ventures
|
Sep 06, 2022 |
|
57 - Jake Danehy, Fair Harbor
|
Aug 24, 2022 |
|
56 - Jeff Lee, DIBS Beauty
|
Aug 09, 2022 |
|
55 - Dan Reich, TULA Skincare & Troops
|
Jul 26, 2022 |
|
54 - Doug Jensen, Estée Lauder Companies
|
Jul 12, 2022 |
|
53 - Susan Yara, NATURIUM
|
Jun 29, 2022 |
|
52 - Thomas Rankin, Dash Hudson
|
Jun 14, 2022 |
|
51 - Stephanie Wissink, Jefferies
|
May 31, 2022 |
|
50 - David Chung, Farmacy Beauty & iLABS
|
May 11, 2022 |
|
49 - Shai Eisenman, Bubble
|
Apr 26, 2022 |
|
48 - Daniel Landver, Digital Brand Products
|
Apr 12, 2022 |
|
47 - Ju Rhyu, Hero Cosmetics
|
Mar 29, 2022 |
|
46 - JuE Wong, Olaplex
|
Mar 15, 2022 |
|
45 - April Gargiulo, Vintner's Daughter
|
Mar 01, 2022 |
|
44 - Somer Tejwani, Too Faced
|
Feb 15, 2022 |
|
43 - Janet Gurwitch, Laura Mercier, Advent International
|
Feb 01, 2022 |
|
42 - Robert Zajac, Hollister, Gilly Hicks, & Social Tourist
|
Jan 18, 2022 |
|
41 - Liah Yoo, KraveBeauty
|
Jan 04, 2022 |
|
40 - Aïda Moudachirou-Rébois, MAC Cosmetics
|
Dec 14, 2021 |
|
39 - Susan Kim, Kopari Beauty
|
Nov 30, 2021 |
|
38 - Angelic Vendette, Alo Yoga
|
Nov 16, 2021 |
|
37 - Steve Lesnard, The North Face & Nike
|
Nov 03, 2021 |
|
36 - Sandrine Crener de Schutter, Harvard Business School
|
Oct 19, 2021 |
|
35 - Soyoung Kang, EOS
|
Oct 05, 2021 |
|
34 - Igor Vaks, CreatorIQ
|
Sep 20, 2021 |
|
33 - Adeline Leong, Kosas
|
Sep 07, 2021 |
|
32 - Robert Triefus, Gucci
|
Aug 25, 2021 |
|
31 - Amy Martin, P.volve
|
Aug 03, 2021 |
|
30 - Julian Reis, SuperOrdinary
|
Jul 20, 2021 |
|
A Message from Conor
|
Jun 30, 2021 |
|
29 - Chandra Coleman Harris, Revlon
|
Jun 15, 2021 |
|
28 - Katie Welch, Rare Beauty
|
Jun 01, 2021 |
|
27 - Josie Maran, Josie Maran
|
May 18, 2021 |
|
26 - Marianna Hewitt, Summer Fridays
|
May 04, 2021 |
|
25 - Melanie Bender, Versed
|
Apr 20, 2021 |
|
24 - Kory Marchisotto, E.L.F. Beauty & Keys Soulcare
|
Apr 06, 2021 |
|
23 - Shelley Haus, Ulta Beauty
|
Mar 23, 2021 |
|
22 - Calum Watson, Gymshark
|
Mar 09, 2021 |
|
21 - Sasha Plavsic, ILIA Beauty
|
Feb 24, 2021 |
|
20 - Shaun Westfall, Jefferies
|
Feb 09, 2021 |
|
19 - Scott Sassa, Milk Makeup
|
Jan 26, 2021 |
|
18 - Kevin Gould, Insert Name Here, Glamnetic, Wakeheart
|
Jan 12, 2021 |
|
17 - Julia Straus, Sweaty Betty
|
Dec 15, 2020 |
|
16 - Reuben Carranza, Kate Somerville
|
Dec 01, 2020 |
|
15 - Toto Haba, Benefit Cosmetics
|
Nov 10, 2020 |
|
14 - Amanda Baldwin, Supergoop!
|
Oct 27, 2020 |
|
13 - Michael McNeil, Huda Beauty
|
Oct 05, 2020 |
|
12 - Riccardo Pozzoli, Investor & Advisor
|
Sep 16, 2020 |
|
11 - Adam Bohbot & David Benayoun, Ana Luisa
|
Sep 02, 2020 |
|
10 - Joe Cloyes, Youth To The People
|
Aug 19, 2020 |
|
9 - Aurelian Lis, Dermalogica
|
Aug 04, 2020 |
|
8 - Savannah Sachs, TULA
|
Jul 21, 2020 |
|
7 - Jamie Starr, The North Face
|
Jul 07, 2020 |
|
6 - Divya Gugnani, Wander Beauty
|
Jun 23, 2020 |
|
5 - Sarah Lee & Christine Chang, Glow Recipe
|
Jun 09, 2020 |
|
4 - Mehdi Mehdi, Rare Beauty
|
May 19, 2020 |
|
3 - Evelyn Wang, Milani
|
Apr 28, 2020 |
|
2 - Jordynn Wynn, Insert Name Here & ColourPop
|
Apr 14, 2020 |
|
1 - Ashton Wall, ColourPop
|
Mar 22, 2020 |