The No Normal Show by BPD
By BPD
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Category: Marketing
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Subscribers: 2
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Episodes: 249
Description
In our world of branding and marketing in the health space, there should never be acceptance of the status quo, the old-school, the normal. We should always be pushing forward, celebrating the different, breaking new ground, highlighting the innovative. So welcome to The No Normal Show, our forum for tossing around thoughts, opinions, and ideas on what’s new, cool, different, innovative, questionable, or otherwise related to how consumers navigate health. Plus some other fun stuff thrown in.
| Episode | Date |
|---|---|
|
Digital Minimalism: Why Gen Z Is Unplugging, and What It Means for Healthcare Marketers
|
Apr 29, 2025 |
|
Chaos Is a Ladder: What’s Next for Healthcare Marketing Leaders
|
Apr 23, 2025 |
|
Tariffs, Cuts, and Chaos: Healthcare’s Not-So-Perfect Storm
|
Apr 16, 2025 |
|
And the Award Goes To… The Unhinged, the Unexpected, and the Unapologetically Bold
|
Apr 09, 2025 |
|
Bee Bee Boop: Humans are canceled, Barbie’s shout-outs, and ChatGPT’s latest glow-up.
|
Apr 02, 2025 |
|
Revenge of the Attention Economy: Why Moments Matter More Than Ever
|
Mar 26, 2025 |
|
Don’t Forget Gen X—Healthcare’s Hidden Influencers
|
Mar 19, 2025 |
|
Unraveling the Funnel Wars: Walgreens' Pivot and What It Means for Primary Care
|
Mar 13, 2025 |
|
Who’s Really Leading Healthcare—Doctors, AI, or the Algorithm?
|
Mar 06, 2025 |
|
Behind Closed Doors: Truths, Lies, and the State of Healthcare Politics
|
Feb 26, 2025 |
|
Healthcare Battlefield: Budget Cuts, Skepticism, and What Comes Next
|
Feb 20, 2025 |
|
Seal on a Seal? Cultural Moments from Super Bowl LIX
|
Feb 12, 2025 |
|
The Golden Age of Healthcare Marketing is Here
|
Feb 05, 2025 |
|
Social Media in 2025: Hopeful or Hellscape?
|
Jan 24, 2025 |
|
AI: Not a Job Stealer, But a Game Changer – Lessons from the Joe Public Retreat
|
Jan 15, 2025 |
|
Data, Devices & the Future of Healthcare: Insights from Garmin Health at HLTH 2024
|
Dec 11, 2024 |
|
Unconventional Marketing to Tell Remarkable Stories
|
Dec 04, 2024 |
|
HLTH 2024: The future is here.
|
Nov 27, 2024 |
|
Let's Talk AI with Paul Roetzer, Founder of Marketing AI Institute
|
Nov 20, 2024 |
|
Tomorrow Is Too Late: BPD's Value Attack Series
|
Nov 14, 2024 |
|
Empowering Voices in Health Equity
|
Nov 06, 2024 |
|
The Future of Social Media Marketing
|
Oct 23, 2024 |
|
Newsflash: Meta Movie Gen, Google AI Overview ads, and Walgreens closures
|
Oct 16, 2024 |
|
Do you speak Finance? Navigating marketing planning & budgeting season
|
Oct 10, 2024 |
|
Newsflash: Hospitals' Value Under Attack, Again
|
Oct 02, 2024 |
|
Beyond the Backlash: How Healthcare Can Continue to Embrace Health Equity
|
Sep 25, 2024 |
|
Newsflash: Is the Pixel Mayhem finally over? HHS's Decision on Pixel Tracking
|
Sep 12, 2024 |
|
Strategizing for Tomorrow: Healthcare in an Election Year
|
Sep 11, 2024 |
|
Rural Health Care: Who's doing it well?
|
Aug 28, 2024 |
|
Newsflash: Learning from Nike's brand challenges
|
Aug 22, 2024 |
|
Blending Art and Science: Data-Driven Storytelling
|
Aug 14, 2024 |
|
Newsflash: Healthcare goes to Hollywood
|
Aug 07, 2024 |
|
Let's Talk: Game-Changing Campaigns
|
Jul 31, 2024 |
|
Newsflash: Will the cookie crumble? Google delays third-party cookie removal
|
Jul 24, 2024 |
|
Data or Bust: The Power of Precision Marketing
|
Jul 18, 2024 |
|
Newsflash: First Tupac now...HoloDoc?
|
Jul 10, 2024 |
|
In-Depth: Rome is Burning with Kristen Wevers
|
Jul 08, 2024 |
|
Newsflash: The Surgeon General's Call for Warning Labels on Social Media
|
Jun 25, 2024 |
|
Igniting Greatness: SHIFT - Everybody's Work PT.2
|
Jun 12, 2024 |
|
Newsflash: TikTok Ban, the State of Cardiovascular Disease in the US, & Marketers' Perception of AI
|
Jun 07, 2024 |
|
Igniting Greatness: SHIFT - Everybody's Work PT. 1
|
May 29, 2024 |
|
Our minds are blown: GPT-4o, Google I/O, Microsoft Copilot+ PCs
|
May 22, 2024 |
|
Walmart closes 51 health centers...are the funnel wars over?
|
May 08, 2024 |
|
Igniting Greatness: Brand Integration, HMPS 2024, and The Future of the CMO
|
May 02, 2024 |
|
How to drive patient acquisition with precision marketing
|
Apr 15, 2024 |
|
Election Year: Navigating Healthcare Through Politics
|
Apr 04, 2024 |
|
For the love of AI
|
Mar 29, 2024 |
|
Ageism in healthcare, a tech 'supercycle', and Biden's plan to lower healthcare prices
|
Mar 13, 2024 |
|
Into the Upside Down: Cyberattacks, Task Automation, and Streaming
|
Mar 01, 2024 |
|
Healing Through Creativity
|
Feb 21, 2024 |
|
Back to the Future: Apple Vision Pro & The Funnel Wars
|
Feb 15, 2024 |
|
Top Priorities for Health System CMOs in 2024: Constituents & Collaboration
|
Jan 25, 2024 |
|
No Normal Newsflash: Payor M&A, Gemini, and CVS Drug Price Transparency
|
Dec 21, 2023 |
|
To Millennials and Beyond: What younger generations expect from healthcare
|
Dec 20, 2023 |
|
Announcing BPD + Revive: A new era in healthcare marketing
|
Dec 07, 2023 |
|
No Normal Newsflash: Brand Safety on X / Twitter & Chaos at OpenAI
|
Nov 29, 2023 |
|
No Normal Newsflash: Walmart's Hospital Alliance & AI Progress
|
Nov 21, 2023 |
|
Themes from HLTH 2023: Retail Health, AI, and Value-Based Care
|
Oct 31, 2023 |
|
We fell in love in a B2B place: Branding in a B2B World
|
Oct 05, 2023 |
|
Healthy Brands: The Art of Brand-Building in Healthcare
|
Sep 20, 2023 |
|
Encore: Bold, Brave, and Beautiful: What makes great marketing?
|
Sep 07, 2023 |
|
Brand Strategy in Healthcare: The Power of Emotion
|
Aug 18, 2023 |
|
Cannes Lions Recap w/Lewis Williams, Head of Brand Impact at Weber Shandwick
|
Aug 02, 2023 |
|
Claims, Contracts & Confusion: Managed Care Negotiations in 2023
|
Jul 12, 2023 |
|
The Future of Primary Care, Part 2 with Dr. James Jarvis from Northern Light Health
|
Jun 28, 2023 |
|
The Future of Primary Care with Dr. James Jarvis from Northern Light Eastern Maine Medical Center
|
Jun 14, 2023 |
|
Supporting Physicians in the Chaos
|
May 31, 2023 |
|
Yes, marketers CAN address workforce issues (encore)
|
May 17, 2023 |
|
Three marketing strategies for small and midsized health systems
|
May 03, 2023 |
|
The Value Attack: They're coming for health systems, and it ain't pretty
|
Apr 19, 2023 |
|
ViVE 2023 Recap: The Evolution of Health Tech
|
Apr 05, 2023 |
|
SXSW 2023 Themes & Takeaways: The future is here.
|
Mar 22, 2023 |
|
The Future of Primary Care
|
Mar 08, 2023 |
|
What makes award-winning marketing?
|
Feb 23, 2023 |
|
Chris Bevolo, Revive CEO, on the future of healthcare, marketing, and agency life
|
Feb 08, 2023 |
|
ChatGPT and healthcare marketing: The good, the bad, and the TBD
|
Feb 01, 2023 |
|
Bold, Brave, and Beautiful: What makes great marketing?
|
Jan 18, 2023 |
|
2023: What the Health?
|
Jan 05, 2023 |
|
Convenient healthcare... wouldn't that be NICE?
|
Dec 15, 2022 |
|
Healthcare or Wellness? A tale of two separate (but connected) industries
|
Nov 30, 2022 |
|
HLTH 2022: Glitz, Glam, and the Future of Healthcare
|
Nov 18, 2022 |
|
Culture Rising: Sober Curiosity, Pickleball & Exclusivity
|
Nov 16, 2022 |
|
3 Spooky Societal Trends Influencing Healthcare
|
Nov 02, 2022 |
|
2022 Healthcare Recap (so far): Health sensors, Telehealth, and Politicization
|
Oct 19, 2022 |
|
Pitching bold marketing to health system leadership (encore)
|
Sep 09, 2022 |
|
Amazon Care says goodbye and Google says hello to helpful content updates
|
Aug 26, 2022 |
|
Big shifts in patient engagement—from Telehealth to social and beyond
|
Aug 19, 2022 |
|
Yes, marketers CAN address workforce issues
|
Aug 05, 2022 |
|
Health brands to watch in 2022 (Encore)
|
Jul 29, 2022 |
|
Disparity Dystopia Tres
|
Jul 22, 2022 |
|
How to start addressing the health gap
|
Jul 15, 2022 |
|
Disparity Dystopia
|
Jul 08, 2022 |
|
Use your words: code-switching and the politicalization of healthcare
|
Jun 24, 2022 |
|
Politics in healthcare: a never-ending story
|
Jun 17, 2022 |
|
Legislative influence on rising health sects
|
Jun 03, 2022 |
|
Healthcare recruitment, retention, and workforce issues… where does marketing come in?
|
May 26, 2022 |
|
Health equity wake-up call
|
May 20, 2022 |
|
AAOW!
|
May 13, 2022 |
|
Consumer data & the death of third-party cookies
|
May 06, 2022 |
|
How brand storytelling can shape the culture of nursing
|
Apr 29, 2022 |
|
Consumerism is on the decline in healthcare
|
Apr 22, 2022 |
|
Apple, Amazon, Optum... oh my.
|
Apr 15, 2022 |
|
How Walmart and One Medical use behavioral marketing
|
Apr 08, 2022 |
|
Web3 in healthcare?
|
Apr 01, 2022 |
|
Is consumerism dead or alive?
|
Mar 25, 2022 |
|
Alternative Audiences for Healthcare Marketers
|
Mar 18, 2022 |
|
Next-gen personalized marketing
|
Mar 12, 2022 |
|
A recipe for the Copernican Consumer
|
Mar 05, 2022 |
|
The dawn of the Copernican Consumer
|
Feb 25, 2022 |
|
The interplay between Joe Public 2030 predictions
|
Feb 18, 2022 |
|
The rise of retail media networks
|
Feb 11, 2022 |
|
Understanding diverse communities
|
Feb 04, 2022 |
|
Shaping the best workforce in the industry
|
Jan 28, 2022 |
|
A review of Joe Public 2030 predictions
|
Jan 21, 2022 |
|
Emerging telehealth trends
|
Jan 14, 2022 |
|
Health sensors galore
|
Jan 07, 2022 |
|
Health brands to watch in 2022
|
Dec 21, 2021 |
|
Two biases impacting consumer decisions
|
Dec 17, 2021 |
|
Pitching bold marketing to health system leadership
|
Dec 10, 2021 |
|
A tight race for health's top-of-the-funnel
|
Dec 03, 2021 |
|
Turkeys of the year: A review of marketing flops
|
Nov 19, 2021 |
|
The future state of inclusive marketing
|
Nov 12, 2021 |
|
Maximizing your digital advertising spend
|
Nov 05, 2021 |
|
Three trends haunting marketers
|
Oct 29, 2021 |
|
Revive's rundown on HLTH 2021
|
Oct 22, 2021 |
|
Three exceptional marketing examples
|
Oct 15, 2021 |
|
The rise of smaller life spheres
|
Oct 08, 2021 |
|
Apples legacy: Health?
|
Oct 01, 2021 |
|
Same show, new format, No Normal
|
Sep 24, 2021 |
|
The last COVID-19 show
|
Sep 17, 2021 |
|
Podcast — Technological innovation meets reality
|
Sep 10, 2021 |
|
Seeing patients in a new light
|
Sep 03, 2021 |
|
Vaccine mandates ... now what?
|
Aug 28, 2021 |
|
Is personalized marketing ever complete?
|
Aug 20, 2021 |
|
Marketing governance inside health systems
|
Aug 13, 2021 |
|
Behavioral design: The science of motivation
|
Aug 06, 2021 |
|
Getting bold ideas across the finish line
|
Jul 30, 2021 |
|
Navigating a changed behavioral health landscape
|
Jul 23, 2021 |
|
Podcast — Now is the time to re-evaluate your marketing function
|
Jul 16, 2021 |
|
Health system marketing through fresh eyes
|
Jul 09, 2021 |
|
Which comes first, brand or purpose?
|
Jul 02, 2021 |
|
Inside the mind of a disruptor
|
Jun 25, 2021 |
|
3 examples of data-driven health system marketing
|
Jun 18, 2021 |
|
The art and science of ethnography
|
Jun 11, 2021 |
|
It's not just about digital featuring Allina Health
|
Jun 04, 2021 |
|
Let's Talk AI in Healthcare
|
May 28, 2021 |
|
Innovating at 170 years young
|
May 21, 2021 |
|
The Future of the Digital Front Door
|
May 14, 2021 |
|
3 ways to stay competitive in a changed world
|
May 06, 2021 |
|
Wendell Potter on the Trust Index
|
Apr 23, 2021 |
|
Episode 100: Ask Us Anything
|
Apr 16, 2021 |
|
Modern Brands are Human Brands
|
Apr 02, 2021 |
|
Maintaining momentum: 4 trends healthcare marketers must continue
|
Mar 26, 2021 |
|
Gearing up for Rapid Renewal
|
Mar 19, 2021 |
|
Managing 88 Hospitals in 29 States
|
Mar 12, 2021 |
|
What Healthcare Can Learn from Disney
|
Mar 05, 2021 |
|
Who Should Distribute COVID-19 Vaccines?
|
Feb 26, 2021 |
|
What's Next for Healthcare? Ask Marketing.
|
Feb 19, 2021 |
|
Reconciling Present and Future Branding Needs
|
Feb 11, 2021 |
|
Speaking to Today's Healthcare Consumer
|
Feb 05, 2021 |
|
The Speed of Marketing is Changing
|
Jan 29, 2021 |
|
Navigating COVID-19 Vaccine Distribution
|
Jan 22, 2021 |
|
WHO's Advice for Health System Marketers and Communicators
|
Jan 15, 2021 |
|
Four Healthcare Priorities of the Biden Administration
|
Jan 08, 2021 |
|
What Health Systems Will Look Like in 2030 by Mayo Clinic
|
Dec 18, 2020 |
|
Addressing Health Disparities with Norton Healthcare's CMO
|
Dec 11, 2020 |
|
Marketing Governance with Penn State Health CMO
|
Dec 04, 2020 |
|
How the Election Will Impact the Hospital Industry
|
Nov 13, 2020 |
|
Deep Dive into Our COVID-19 Vaccine Consumer Report
|
Nov 06, 2020 |
|
Improving the Financial Experience of Your Health System
|
Oct 30, 2020 |
|
The Importance of Consumer Insights During COVID-19
|
Oct 23, 2020 |
|
Leveraging Price & Clinical Transparency as a Brand Differentiator
|
Oct 16, 2020 |
|
3 Things Providers Should Know Regardless of Who Wins the Election
|
Oct 09, 2020 |
|
How COVID-19 is Impacting the Marketing Function Moving Forward
|
Oct 02, 2020 |
|
Eliminating Health Disparities with Dr. Robert Winn (VCU Health)
|
Sep 25, 2020 |
|
Creating a Marketing Plan for 2021 During a Pandemic
|
Sep 18, 2020 |
|
It's Time for a Nurse Engagement Strategy
|
Sep 11, 2020 |
|
Marketers Role in Addressing Misinformation
|
Sep 04, 2020 |
|
Driving Revenue & Service Volume Amid COVID-19 with Piedmont Healthcare
|
Aug 28, 2020 |
|
Maintaining a Healthy & Engaged Marketing Team
|
Aug 21, 2020 |
|
Addressing Rogue Doctors
|
Aug 14, 2020 |
|
Establishing Marketing as Revenue-Generating Amid a Pandemic
|
Aug 07, 2020 |
|
Leveraging Your Brand with Stanford Health Care CMO
|
Jul 31, 2020 |
|
Hospital Shutdowns on the Horizon for Healthcare Marketers
|
Jul 27, 2020 |
|
Offering Support to Employees Amid the Pandemic | The No Normal Show
|
Jul 21, 2020 |
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Pros and Cons of the Facebook Boycott for Health Systems | The No Normal Show
|
Jul 10, 2020 |
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Cleveland Clinic CMO | The No Normal Show
|
Jul 03, 2020 |
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Welcome to The No Normal Show
|
Jun 26, 2020 |
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Daily Briefing Live – June 12, 2020
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Jun 13, 2020 |
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Daily Briefing Live – June 11, 2020
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Jun 12, 2020 |
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Daily Briefing Live – June 10, 2020
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Jun 11, 2020 |
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Daily Briefing Live – June 9, 2020
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Jun 10, 2020 |
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Daily Briefing Live – June 8, 2020
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Jun 09, 2020 |
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Daily Briefing Live – June 5, 2020
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Jun 09, 2020 |
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Daily Briefing Live – June 4, 2020
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Jun 06, 2020 |
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Daily Briefing Live – June 3, 2020
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Jun 04, 2020 |
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Daily Briefing Live – June 2, 2020
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Jun 03, 2020 |
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Daily Briefing Live – June 1, 2020
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Jun 02, 2020 |
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Daily Briefing Live – May 29, 2020
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May 30, 2020 |
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Daily Briefing Live – May 28, 2020
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May 29, 2020 |
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Daily Briefing Live – May 27, 2020
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May 28, 2020 |
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Daily Briefing Live – May 26, 2020
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May 27, 2020 |
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Daily Briefing Live – May 22, 2020
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May 27, 2020 |
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Daily Briefing Live – May 21, 2020
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May 22, 2020 |
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Daily Briefing Live – May 20, 2020
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May 21, 2020 |
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Daily Briefing Live – May 19, 2020
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May 20, 2020 |
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Daily Briefing Live – May 18, 2020
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May 19, 2020 |
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Daily Briefing Live – May 15, 2020
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May 16, 2020 |
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Daily Briefing Live – May 14, 2020
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May 15, 2020 |
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Daily Briefing Live – May 13, 2020
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May 14, 2020 |
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Daily Briefing Live – May 12, 2020
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May 13, 2020 |
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Daily Briefing Live – May 11, 2020
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May 12, 2020 |
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Daily Briefing Live – May 8, 2020
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May 09, 2020 |
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Daily Briefing Live – May 7, 2020
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May 08, 2020 |
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Daily Briefing Live – May 6, 2020
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May 07, 2020 |
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Daily Briefing Live – May 5, 2020
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May 06, 2020 |
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Daily Briefing Live – May 4, 2020
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May 05, 2020 |
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Daily Briefing Live – May 1, 2020
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May 02, 2020 |
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Daily Briefing Live – April 30, 2020
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May 01, 2020 |
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Daily Briefing Live – April 29, 2020
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Apr 30, 2020 |
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Daily Briefing Live – April 28, 2020
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Apr 29, 2020 |
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Daily Briefing Live – April 27, 2020
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Apr 28, 2020 |
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Daily Briefing Live – April 24, 2020
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Apr 25, 2020 |
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Daily Briefing Live – April 23, 2020
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Apr 24, 2020 |
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Daily Briefing Live – April 22, 2020
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Apr 23, 2020 |
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Daily Briefing Live – April 21, 2020
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Apr 22, 2020 |
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Daily Briefing Live – April 20, 2020
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Apr 21, 2020 |
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Daily Briefing Live – April 17, 2020
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Apr 18, 2020 |
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Daily Briefing Live – April 16, 2020
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Apr 17, 2020 |
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Daily Briefing Live – April 15, 2020
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Apr 16, 2020 |
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Daily Briefing Live – April 14, 2020
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Apr 15, 2020 |
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Daily Briefing Live – April 13, 2020
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Apr 14, 2020 |
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Daily Briefing Live – April 10, 2020
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Apr 13, 2020 |
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Daily Briefing Live – April 9, 2020
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Apr 10, 2020 |
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Daily Briefing Live – April 8, 2020
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Apr 09, 2020 |
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Daily Briefing Live – April 7, 2020
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Apr 08, 2020 |
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Daily Briefing Live – April 6, 2020
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Apr 07, 2020 |
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Daily Briefing Live – April 2, 2020
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Apr 03, 2020 |
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Daily Briefing Live – April 1, 2020
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Apr 02, 2020 |
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Daily Briefing Live – March 31, 2020
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Apr 01, 2020 |
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Daily Briefing Live – March 30, 2020
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Mar 31, 2020 |
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Daily Briefing Live – March 27, 2020
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Mar 31, 2020 |
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Daily Briefing Live – March 26, 2020
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Mar 27, 2020 |
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Daily Briefing Live – March 25, 2020
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Mar 27, 2020 |
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Daily Briefing Live – March 24, 2020
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Mar 27, 2020 |
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Daily Briefing Live – March 23, 2020
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Mar 27, 2020 |
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Daily Briefing Live – March 20, 2020
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Mar 27, 2020 |
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Daily Briefing Live – March 19, 2020
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Mar 27, 2020 |
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Daily Briefing Live – March 18, 2020
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Mar 26, 2020 |