Party Like a Marketer

By The Cannabis Marketing Association

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Category: Marketing

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Episodes: 59

Description

The Cannabis Marketing Association presents their brand new podcast, Party Like a Marketer! Founder and CEO of CMA Lisa Buffo interviews marketing professionals across the cannabis industry and gets their insights on the industry and how marketing plays a role in it.

Episode Date
Ep. 59: Brand Building in the Cannabis Industry: Strategies and Best Practices
Apr 17, 2024
Ep. 58: Amplifying Impact: Cannabis Advocacy & Media Relations
Mar 21, 2024
Ep. 57: Understanding Retail Media in Cannabis Marketing
Mar 14, 2024
Ep. 56: Tech-Forward Cannabis Marketing: Bridging the Gap
Mar 06, 2024
Ep. 55: Proactive Legal Planning for Cannabis Marketers
Feb 28, 2024
Ep. 54: Dispensary Dilemmas: Website Concerns and SEO Strategies
Jan 25, 2024
Ep. 53: Identifying and Reaching the Ideal Customer Where They Are
Dec 18, 2023
Ep. 52: Strategic IP and Securing Trademarks: What Cannabis Marketers Need to Know
Dec 13, 2023
Ep. 51: State of Cannabis Marketing: Holiday Marketing
Nov 30, 2023
Ep. 50: Beyond Buzzwords: Authentic Strategies in Cannabis Marketing
Oct 30, 2023
Ep. 49: Crafting Compelling Video Content
Oct 20, 2023
Ep. 48 - Public Relations During Tough Economic Times
Jun 13, 2023
Ep. 47 - Radio Cannabis Marketing: Boom or Bust?
Jun 02, 2023
Ep. 46 - Building a Winning Marketing Team from an Agency Pro
May 18, 2023
Ep. 45: The Power of Cannabis PR: Insights from a Leading Media Relations Expert
Mar 20, 2023
Ep. 44: Navigating Cannabis Marketing: From Retail to Tech
Feb 13, 2023
Ep. 43: Future of Cannabis Marketing: Insights and Strategies for the Road Ahead
Jan 26, 2023
Ep. 42 - Brand Health Insights: Matching Consumer Profiling with Messaging to Create Customer Loyalty
Nov 11, 2022
Ep. 41 - Reducing Friction in the Marketing Flywheel for Cannabis Brands and Retailers
Nov 09, 2022
Ep. 40 - Winning PR Strategies For Cannabis Brands
Oct 14, 2022
Ep. 39 - Growing Your Cannabis Brand Through Networking
Oct 06, 2022
Ep. 38 - Implementing programmatic advertising for cannabis brands
Sep 29, 2022
Ep. 37 - Branding & SEO Stats for Cannabis Marketers
Sep 13, 2022
Ep. 36 - How to Leverage Emotion in Cannabis Marketing
Aug 30, 2022
Ep. 35 - The Importance of Data for Cannabis Retailers
Aug 12, 2022
Ep. 34 - From Prison to Brand Ambassador - Fireside Chat With Corvain Cooper
Aug 04, 2022
Ep. 33 - Identifying Best Advertising Practices for Cannabis Brands
Jul 26, 2022
Ep. 32 - Best Business Practices to Increase Customer Loyalty
May 26, 2022
Ep. 31 - How Brands Are Using Cannabis NFTs
May 06, 2022
Ep. 30 - Growth Marketing Strategies for Cannabis Entrepreneurs and Marketers
Apr 29, 2022
Ep. 29 - All About The Cannabis Marketing Summit In Denver This June 7-9
Apr 08, 2022
Ep. 28 - In-Person Events Changing the Dynamic of the Cannabis Industry
Apr 01, 2022
Ep. 27 - Understanding Cannabis Consumers to Drive Sales
Mar 25, 2022
Ep. 26 - How to Leverage PR for Cannabis Brands
Mar 18, 2022
Ep. 25 - Best Strategies for Improving your Cannabis SEO
Mar 11, 2022
Ep. 24 - Using Your Voice in the Cannabis Ecosystem
Mar 04, 2022
Ep. 23 - Innovation and Sustainability in Cannabis Packaging
Feb 23, 2022
Ep. 22 - Opportunities for Cannabis Marketers for Paid Advertising
Feb 08, 2022
Ep. 21 — The Benefits of Creativity in Cannabis Marketing
Jan 31, 2022
Ep. 20 — Using Brand Voice as a Tool To Guide The Growth of Your Cannabis Brand
Oct 22, 2021
Ep. 19 — Applying Technology to Help Develop Your Cannabis Brand
Oct 19, 2021
Ep. 18 — Drawing on Various Data Points to Promote The Growth of Cannabis Brands
Oct 12, 2021
Ep. 17 — Show up in Search Engines: SEO‘s Impact on Brand Visibility and Accessibility
Sep 07, 2021
Ep. 16 — Marketing Through The Numbers: Using Data to Reach Consumers
Jul 28, 2021
Ep. 15 — Maximizing SEO Strategies to Expand Your Cannabis Brand
Jul 13, 2021
Ep. 14 - Leveraging Your Cannabis Brand With Online Media
May 19, 2021
Ep. 13 - Brand-Building Strategies for Cannabis Marketers
May 12, 2021
Ep. 12 - From Life Without Parole to Establishing A Mission Specific Brand
May 04, 2021
Ep. 11 - The Powerful Role of Marketing in Growing Your Cannabis Brand
Apr 06, 2021
Ep. 10 - Dissecting Data to Advance Your Cannabis Marketing Strategy
Mar 24, 2021
Ep. 9 - Building a PR Toolbox to Support Company Goals
Aug 26, 2020
Ep. 8 - Establishing Core Values for Cannabis Brands
Aug 14, 2020
Ep. 7 - Intellectual Property Considerations for Cannabis Marketers
Aug 04, 2020
Ep. 6 - Social Equity in the Cannabis Industry
Jul 22, 2020
Ep. 5 - Affiliate Marketing and E-Commerce for CBD Brands
Jul 22, 2020
Ep. 4 - Using PR to Impact Cannabis Advocacy
May 27, 2020
Ep. 3 - The Importance of Community Building in Dispensary Marketing
May 18, 2020
Ep. 2 - Data Driven Growth
Apr 24, 2020
Ep. 1 - CBD Programmatic Advertising
Apr 09, 2020