PPC Town Hall
By Frederick Vallaeys
Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Image by Frederick Vallaeys
Category: Marketing
Open in Apple Podcasts
Open RSS feed
Open Website
Rate for this podcast
Subscribers: 4
Reviews: 0
Episodes: 95
Description
Host Fred Vallaeys, Co-founder of Optmyzr, is joined by PPC experts for a panel discussion on the latest hot topics in the search marketing world.
Topics range from updates to Google, Bing, Facebook, and Amazon Ads, to changes in online search behavior, or changes in the business world.
Learn what the experts are seeing in the industry, how they're reacting to make the most of the opportunity, and what they think the future holds.
| Episode | Date |
|---|---|
|
How Can PPC, Paid Social, & SEO Teams Unlock Higher Revenue by Working Together | PPC Town Hall 93
|
Apr 24, 2024 |
|
How to Run High-Performing LinkedIn Ads for B2B | PPC Town Hall 92
|
Apr 10, 2024 |
|
PPC Survey 2024: Insights, Benchmarks, and Trends in PPC, AI, PMax and More | PPC Town Hall 91
|
Mar 27, 2024 |
|
How to Use ChatGPT Code Interpreter to Analyze Your PPC Campaigns | PPC Town Hall 90
|
Mar 13, 2024 |
|
What’s Working in Performance Max, First-Party Data, and Generative AI in 2024 | PPC Town Hall 89
|
Feb 28, 2024 |
|
Avoid These Costly Mistakes to Create a High-Converting Landing Page | PPC Town Hall 88
|
Feb 14, 2024 |
|
How to Run PPC Account Audits That Can Save You THOUSANDS of $$$ in Ad Spend | PPC Town Hall 87
|
Jan 31, 2024 |
|
Ex-Googler Reveals How to ACTUALLY Work With First-Party Data | PPC Town Hall 86
|
Jan 11, 2024 |
|
AI, Third-Party Cookies, CPCs, Attribution & More: How to Prepare for 2024 | PPC Town Hall 85
|
Dec 21, 2023 |
|
Future-proof your brand: How to win at branded search through time & change | PPC Town Hall 84
|
Dec 13, 2023 |
|
How ChatGPT can make you a PPC automation wizard | PPC Town Hall 83
|
Nov 29, 2023 |
|
[Replay] How WebMechanix Used Value-Based Bidding to Generate 30% Higher-Quality Leads | ALM 1
|
Nov 01, 2023 |
|
Generative AI tips for high-performing Meta Ads for Black Friday & Cyber Monday | PPC Town Hall 82
|
Oct 25, 2023 |
|
How to Sell Your Agency: Everything That Happens Before, During, and After | PPC Town Hall 81
|
Oct 11, 2023 |
|
How to level up your PPC game with ChatGPT and PPC scripts | PPC Town Hall 80
|
Sep 27, 2023 |
|
Meta Ads: Running effective ads in an iOS 17 world + Tips for Q4 | PPC Town Hall 79
|
Sep 13, 2023 |
|
How to prepare your Performance Max and Shopping campaigns for Q4 2023 | PPC Town Hall 78
|
Aug 30, 2023 |
|
How to run profitable YouTube campaigns in Q4 2023 | PPC Town Hall 77
|
Aug 16, 2023 |
|
Introducing Automation Layering Masterclass: Our New Podcast to Help You Win Using PPC Automation
|
Jun 07, 2023 |
|
GML 2023 Recap (Shopping Ads & Performance Max) with Kirk Williams | PPC Town Hall 76 [BONUS]
|
May 29, 2023 |
|
How the Google Marketing Live 2023 announcements can impact advertisers | PPC Town Hall 76
|
May 25, 2023 |
|
Google Analytics 4 for PPC: Step-by-step setup process, tips, tricks, & features | PPC Town Hall 75
|
May 10, 2023 |
|
Powerful ChatGPT applications for PPC and SEO marketers | PPC Town Hall 74
|
Apr 26, 2023 |
|
Excel for PPC: Analyze PPC performance better and faster with these powerful tips | PPC Town Hall 73
|
Apr 12, 2023 |
|
How to stand out as a marketer in this age of A.I. and privacy? | PPC Town Hall 72
|
Mar 29, 2023 |
|
Lessons learned from a FULL year of running Performance Max for ecom & lead-gen | PPC Town Hall 71
|
Mar 08, 2023 |
|
How to collect and use first-party data to win in a cookieless future | PPC Town Hall 70
|
Feb 22, 2023 |
|
ChatGPT for PPC: Use cases and impact of such powerful AI tools on our jobs | PPC Town Hall 69
|
Jan 25, 2023 |
|
Expert PPC predictions and tips to build a winning strategy for 2023 | PPC Town Hall 68
|
Dec 21, 2022 |
|
Surviving the recession: How PPC agencies can prepare now to thrive in 2023 | PPC Town Hall 67
|
Dec 06, 2022 |
|
Performance Max: Boost your campaigns with these tips, scripts, and checklists | PPC Town Hall 66
|
Nov 30, 2022 |
|
Performance Max: Google shares best practices for the 2022 holiday season | PPC Town Hall 65
|
Oct 26, 2022 |
|
Amazon PPC: How to launch a profitable holiday shopping campaign in Q4 2022 | PPC Town Hall 64
|
Oct 04, 2022 |
|
How to manage PPC during high inflation and a looming recession | PPC Town Hall 63
|
Sep 14, 2022 |
|
Google Analytics 4 for PPC: Everything you need to know | PPC Town Hall 62
|
Aug 31, 2022 |
|
PPC automation: How the world’s best PPC agencies adapt and thrive | PPC Town Hall 61
|
Aug 17, 2022 |
|
How to adapt to PPC ad platform automation | PPC Town Hall 60
|
Aug 03, 2022 |
|
Performance Max for Retail and Ecommerce: Learn How to Drive Better Results | PPC Town Hall 59
|
Jul 20, 2022 |
|
Responsive Search Ads: How to create better ads in a world with only RSAs | PPC Town Hall 58
|
Jun 29, 2022 |
|
What Is the ‘Workday Consumer’ and How to Target Them the Right Way | PPC Town Hall 57
|
Jun 08, 2022 |
|
Top PPC Experts React to the Announcements at Google Marketing Live 2022 | PPC Town Hall 56
|
May 30, 2022 |
|
B2B PPC Advertising: How to Overcome Challenges and Generate Higher-Quality Leads | PPC Town Hall 55
|
May 11, 2022 |
|
Performance Max Campaigns: Expert Tips & Best Practices From PPC Practitioners | PPC Town Hall 54
|
Apr 26, 2022 |
|
Performance Max Campaigns: How It Works, Best Practices, Answers to FAQs & More | PPC Town Hall 53
|
Apr 12, 2022 |
|
Google Ads Value-Based Bidding: How It Works, Best Practices & Common Pitfalls | PPC Town Hall 52
|
Mar 22, 2022 |
|
How to Become the Most Sought-After Digital Marketer | PPC Town Hall 51
|
Mar 08, 2022 |
|
Automation Layering: How to Stay in Control in a World of PPC Automation | PPC Town Hall 50
|
Feb 22, 2022 |
|
Responsive Search Ads: Tips, tricks, and best practices | PPC Town Hall 49
|
Feb 08, 2022 |
|
SEO vs. SEM: Making them work together to drive great marketing results | PPC Town Hall 48
|
Nov 30, 2021 |
|
Turn product data into top-performing PPC campaigns | PPC Town Hall 47
|
Nov 03, 2021 |
|
Two experts debate the perfect PPC account structure | PPC Town Hall 46
|
Oct 19, 2021 |
|
How to stand out in eCommerce advertising | PPC Town Hall 45
|
Oct 06, 2021 |
|
Plan a successful eCommerce PPC strategy for the 2021 holiday season | PPC Town Hall 44
|
Sep 29, 2021 |
|
How to become a standout PPC marketer | PPC Town Hall 43
|
Sep 07, 2021 |
|
Use PPC automation to become more profitable than ever | PPC Town Hall 42
|
Jul 27, 2021 |
|
Better leads, more sales: Offline conversions & Smart Bidding feat. Google | PPC Town Hall 41
|
Jul 14, 2021 |
|
Scaling PPC programs: How to grow revenue, teams, and success | PPC Town Hall 40
|
Jun 23, 2021 |
|
Level up your PPC game with conversion rate optimization | PPC Town Hall 39
|
May 12, 2021 |
|
The evolution of keywords in modern PPC | PPC Town Hall 38
|
Apr 28, 2021 |
|
What the FLoC: The future of audience targeting | PPC Town Hall 37
|
Apr 14, 2021 |
|
New strategies for PPC bid management | PPC Town Hall 36
|
Mar 23, 2021 |
|
PPC reporting tips, tricks, and advice | PPC Town Hall 35
|
Mar 10, 2021 |
|
Decoding attribution with Google Analytics | PPC Town Hall 34
|
Feb 24, 2021 |
|
Succeeding as a PPC agency in an automated Google world | PPC Town Hall 33
|
Feb 10, 2021 |
|
Tackling eCommerce, retail, and shopping ad in 2021 | PPC Town Hall 32
|
Jan 27, 2021 |
|
Predictions and expectations for PPC in 2021 | PPC Town Hall 31
|
Jan 13, 2021 |
|
PPC workarounds: Succeeding in spite of less data and control | PPC Town Hall 30
|
Dec 16, 2020 |
|
How the world's top PPC experts revamp outdated strategies | PPC Town Hall 29
|
Dec 02, 2020 |
|
Google shows you how to optimize Smart Bidding and other automations | PPC Town Hall 28
|
Nov 18, 2020 |
|
Marketing in a world full of volatility and uncertainty | PPC Town Hall 27
|
Oct 28, 2020 |
|
Planning for the future of PPC automation | PPC Town Hall 26
|
Oct 21, 2020 |
|
Five ways to dominate holiday eCommerce feat. OMG Commerce | PPC Town Hall 25
|
Oct 14, 2020 |
|
Strategies to reduce PPC costs and wasted ad spend | PPC Town Hall 24
|
Oct 07, 2020 |
|
Manage bids for lead gen like a pro feat. Navah Hopkins | PPC Town Hall 23
|
Sep 30, 2020 |
|
Using data to activate PPC strategies | PPC Town Hall 22
|
Sep 23, 2020 |
|
Shopping & eCommerce for Q4 2020 feat. Microsoft Ads | PPC Town Hall 21
|
Sep 16, 2020 |
|
Mastering video ads and YouTube (Part 2) | PPC Town Hall 20
|
Aug 26, 2020 |
|
Shopping & e-Commerce for Q4 2020 | PPC Town Hall Ep. 19
|
Aug 19, 2020 |
|
Automate Google Ads with Scripts with Nils Rooijmans and Steve Hammer | PPC Town Hall 18
|
Aug 05, 2020 |
|
How to optimize beyond ROAS in PPC with Andreas Reiffen and Frederik Boysen | PPC Town Hall 17
|
Jul 22, 2020 |
|
Meet the 2 most influential people in PPC with Michelle Morgan and Purna Virji | PPC Town Hall 16
|
Jul 17, 2020 |
|
Running a PPC Agency during COVID | PPC Town Hall 15
|
Jul 08, 2020 |
|
Getting started with PPC | PPC Town hall 14
|
Jun 30, 2020 |
|
YouTube and Video Ads | PPC Town Hall 12
|
Jun 16, 2020 |
|
PPC for Ecommerce | PPC Town Hall 11
|
Jun 09, 2020 |
|
Google Ads Updates | PPC Town Hall 10
|
Jun 02, 2020 |
|
Tips for B2B paid search marketing | PPC Town Hall 9
|
May 26, 2020 |
|
Digital Marketing Lessons from Australia | PPC Town Hall 8
|
May 11, 2020 |
|
PPC during the COVID crisis | PPC Town Hall 7
|
May 05, 2020 |
|
New Insights in the COVID era | PPC Town Hall 6
|
Apr 28, 2020 |
|
PPC during COVID times | PPC Town Hall 5
|
Apr 28, 2020 |
|
Bid Management in Turbulent Times | PPC Town Hall 4
|
Apr 15, 2020 |
|
PPC amidst the COVID crisis | PPC Town Hall 3
|
Apr 07, 2020 |
|
Let's Solve Problems Together | PPC Town Hall 2
|
Mar 31, 2020 |
|
PPC during the COVID pandemic | PPC Town Hall 1
|
Mar 26, 2020 |