Marketing Connected
By Marketing Interactive
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Category: Marketing
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Episodes: 72
Description
Marketing Connected is your weekly low-down on the inspiring stories across Southeast Asia's marketing, advertising, and media industry.Visit our website at www.marketing-interactive.com for the latest updates in the marketing and advertising industry.
| Episode | Date |
|---|---|
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Content360 convos: Tackling ad dollar wastage in content marketing
|
May 04, 2023 |
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Yung Raja: 'The demand for authenticity is in my craft of rap'
|
Oct 12, 2022 |
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How will NFTs supercharge the creator and influencer marketing space?
|
Oct 05, 2022 |
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So, your brand already has NFTs. What's next?
|
Sep 26, 2022 |
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What went on behind Malaysia Airlines' new safety video?
|
Sep 13, 2022 |
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In Conversation with WSJ’s The Trust: The power of going beyond words
|
Jul 27, 2022 |
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DBS doesn't want to be a traditional bank
|
Jul 06, 2022 |
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In Conversation With Hubilo: Why asynchronous is in
|
May 16, 2022 |
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Not your usual...marketing invisible braces with Zenyum
|
May 09, 2022 |
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In Conversation With Hubilo: Why DIY still isn’t enough for events
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Apr 21, 2022 |
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Not your usual...marketing exercise bands with Band of Sisters
|
Apr 07, 2022 |
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Rethinking casting: Putting Asian talent on global screens
|
Mar 30, 2022 |
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In Conversation with Emplifi: Getting your social commerce strategy right for Asia
|
Mar 23, 2022 |
|
SCMP spins off NFT biz with Gary Liu while it hunts for global CEO
|
Mar 16, 2022 |
|
Shop Talk: eCommerce trends you need to know in 2022
|
Mar 15, 2022 |
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Not your usual...marketing tattoo parlours with Potato Parlour
|
Feb 24, 2022 |
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Not your usual...marketing a museum with Asian Civilisations Museum
|
Feb 04, 2022 |
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Not your usual...marketing female sexual wellness with Smile Makers
|
Jan 24, 2022 |
|
Night Owl Cinematics' massive change in direction
|
Jan 21, 2022 |
|
Shop Talk: Do shopping festivals really work?
|
Dec 08, 2021 |
|
Richard Edelman: Don't surrender to the ad agencies
|
Dec 01, 2021 |
|
In conversation: The need for true creative transformation
|
Dec 01, 2021 |
|
Tony Fernandes: Old fashioned brand marketing still works
|
Nov 10, 2021 |
|
'Advertising was my first love'
|
Sep 16, 2021 |
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In conversation with Treasure Data: How to make personalisation less daunting
|
Sep 08, 2021 |
|
Growth on social media: Stop waiting for perfection
|
Jul 29, 2021 |
|
Life after advertising: Omar Marks | Ep #12
|
Jun 07, 2021 |
|
Life after advertising: Geoff Tan | Ep #11
|
May 27, 2021 |
|
Life after advertising: Lynette Ang | Ep #10
|
May 17, 2021 |
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Life after advertising: Marc Nicholson | Ep #9
|
May 03, 2021 |
|
Life after advertising: Adrie Basuki | Ep #8
|
Apr 22, 2021 |
|
Sir Martin Sorrell’s ‘land and expand’ strategy
|
Apr 15, 2021 |
|
Bling Empire star Kane Lim on Asian representation in the West
|
Apr 12, 2021 |
|
Casualty of cancel culture?
|
Mar 24, 2021 |
|
'I wasted so much emotional labour'
|
Mar 12, 2021 |
|
Boundaries matter. Even in comedy
|
Feb 10, 2021 |
|
Are SMEs in need of PR guidance?
|
Feb 09, 2021 |
|
Do your employees care about internal communications?
|
Feb 03, 2021 |
|
'Don't tell a journalist to drop the story'
|
Jan 28, 2021 |
|
DMA download: Content creation in the eCommerce era
|
Nov 23, 2020 |
|
Unboxed: Should you invest in OTT advertising?
|
Nov 13, 2020 |
|
Unboxed: Do you know where your digital ad dollars are going?
|
Nov 09, 2020 |
|
Unboxed: Are you confused about header bidding?
|
Oct 30, 2020 |
|
Unboxed: Can in-app advertising really deliver value?
|
Oct 26, 2020 |
|
Unboxed: Why does adtech seem so complicated?
|
Oct 12, 2020 |
|
In conversation with: Shopify Plus
|
Oct 02, 2020 |
|
DMA download: Keys to acing the tech game during a pandemic
|
Sep 26, 2020 |
|
DMA download: The recipe for a successful network effect
|
Sep 24, 2020 |
|
DMA download: The power of localised data sets
|
Sep 22, 2020 |
|
DMA download: Don't lose focus on creative amidst the data
|
Sep 18, 2020 |
|
DMA download: Daring to fail in digital transformation
|
Sep 08, 2020 |
|
Life after advertising: Kevin Huang | Ep #7
|
Sep 03, 2020 |
|
DMA download: Build feedback into your DNA
|
Sep 03, 2020 |
|
Life after advertising: Jose Raymond | Ep #6
|
Aug 28, 2020 |
|
In conversation with: Roots Digital
|
Aug 16, 2020 |
|
Life after advertising: Anne Ridwan | Ep #5
|
Aug 13, 2020 |
|
Life after advertising: Carolyn Kan | Ep #4
|
Aug 06, 2020 |
|
Life after advertising: Jeffrey Seah | Ep #3
|
Jul 30, 2020 |
|
Life after advertising: Matthew Godfrey | Ep #2
|
Jul 22, 2020 |
|
Life after advertising: Linda Locke | Ep #1
|
Jul 14, 2020 |
|
Survival instincts: A media veteran's creative journey | Ep #12
|
Jul 02, 2020 |
|
Survival instincts: 'No one is seeing all your ads,' says Gary Vee | Ep #11
|
Jun 25, 2020 |
|
Survival instincts: A jolly good ROMP | Ep #10
|
Jun 18, 2020 |
|
Survival instincts: When media meets commerce | Ep #9
|
Jun 11, 2020 |
|
Survival instincts: Dancing with the wolves of 1MDB | Ep #8
|
Jun 04, 2020 |
|
Survival instincts: Working with Sorrell (again) and S4’s spirit of acquisition | Ep #7
|
May 26, 2020 |
|
Survival instincts: Hustle to the top | Ep #6
|
May 20, 2020 |
|
Survival instincts: Investing in Asia | Ep #5
|
May 08, 2020 |
|
Survival instincts: How an independent agency is coping with the pandemic | Ep #2
|
Apr 30, 2020 |
|
Survival instincts: Know your adtech partners | Ep #3
|
Apr 30, 2020 |
|
Survival instincts: Sanity on social | Ep #4
|
Apr 30, 2020 |
|
Survival instincts: Beating your competition for the MARKETING gold | Ep #1
|
Apr 28, 2020 |