Public Sector Marketing Show

By Joanne Sweeney

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Category: Government

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Episodes: 100

Description

A podcast dedicated to digital marketing and social media insights for government and public sector pros. Interviews with marketing and communications leaders working in government and public life as well as social media news and top tools and apps wrapped up in the hosts own musings about digital transformation in government communications. The Public Sector Marketing Show is hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute and author of Public Sector Marketing Pro. Barack Obama’s former chief of digital described the book “as the handbook he needed in the White House.” Public Sector Marketing Institute offer accredited online training and coaching programmes that specialise in digital communications for public bodies and non-government organizations. They also host Europe’s only dedicated Public Sector Digital Marketing Summit. Joanne Sweeney is a subject matter expert in digital marketing for government and advises organisations across the world. A former broadcast journalist, Joanne loves being back behind the mic asking the questions and offering her own views. She works for Google and has spoken at Facebook, advises MEPs in the European Parliament and has spoken on digital citizenship at Twitter HQ in San Francisco. Joanne is a two-time author and her latest title was named in the best PR Book of 2020 list by Book Authority and it was also a finalist in Best Business Book category at the 2020 UK Business Book Awards. Find out more at https://publicsectormarketingpros.com/.

Episode Date
TikTok Trends for 2024
Apr 24, 2024
AI Communications Use Policy for Public Sector
Apr 17, 2024
Social Media SEO. What you need to know.
Feb 21, 2024
X, Elon Musk’s First Irish Interview and the Impending Election Season
Feb 14, 2024
How to Communicate Sustainable Best Practice Effectively
Feb 14, 2024
Public Sector Marketing Trends 2024
Jan 16, 2024
Our Year in Review
Dec 27, 2023
The Christmas Special
Dec 20, 2023
A Masterclass in Mobile Video Strategy
Dec 13, 2023
7 Content Marketing Tools You Didn’t Know You Needed
Dec 06, 2023
Are Public Sector Leaders Failing Public Sector Marketing Pros?
Nov 29, 2023
Does Public Trust Matter?
Nov 22, 2023
The Power of Fact-Checking for Public Sector
Nov 15, 2023
Mastering Communications for EU Projects
Nov 08, 2023
How To Tell A Compelling Story To Move An Audience
Nov 01, 2023
Insights from the World’s Top Content Marketing Influencers
Oct 25, 2023
How to Use Chat GPT Ethically for Public Sector Marketing
Oct 18, 2023
How to Gain PR Attention in a World of Digital Media Consumption
Oct 11, 2023
7 Major Public Sector Marketing Shifts You Need to Adopt Now
Sep 13, 2023
Why my passion for public service drives public sector marketing results | Ep 77
Sep 06, 2023
Best bits from the 2022 Public Sector Digital Marketing Summit
Nov 17, 2022
Public Sector Marketing Pro Audiobook Chapter
Nov 10, 2022
How to Reduce your Digital Carbon Footprint
Nov 04, 2022
Should Public Services Be Available Online?
Oct 13, 2022
The 4th Public Sector Digital Marketing Summit
Oct 06, 2022
How to Create Engaging Social Media Content
Sep 29, 2022
Why You Need to Rethink Your Public Sector PR Strategy
Sep 22, 2022
A TikTok Plan for Public Sector
Sep 15, 2022
The Art of Communicating Bad News in Government or Public Sector
Sep 08, 2022
News V Narrative in Digital Communications
Jun 30, 2022
How to Get the Public Behind Your Social Media Campaigns
Jun 23, 2022
Why Social Media is a Public Sector Superpower
Jun 16, 2022
Social Media for Good - From Ukraine to Ireland to Sow Seeds of HopeSocial media for good is powerful. It can transform a crisis into a solution; fear into hope and silence into power. When used from a place of good intent, social media can change lives.
Jun 10, 2022
How to Handle Online Abuse
Jun 09, 2022
Twitter as a PR Tool
May 26, 2022
Innovation in Public Sector
May 19, 2022
7 Steps to Social Media Success in Digital Diplomacy
May 12, 2022
7 Marketing Practices To Avoid
Apr 28, 2022
How to Be A LinkedIn Thought Leader
Apr 21, 2022
Digital Government In Practice
Apr 14, 2022
Big News!
Apr 07, 2022
2022 Digital Marketing Trends
Mar 31, 2022
Making a Case for Remote Working in Government and Public Sector
Mar 24, 2022
Innovation on Social Media is Critical to Success Online
Mar 17, 2022
How to Master Instagram Reels
Mar 10, 2022
How to Leverage Social Media Skills To Land a Promotion in Public Sector
Mar 03, 2022
Does Influencer Marketing Work for Government & Public Sector?
Feb 24, 2022
Website Marketing in 2022 - Privacy, Personalisation & Promotion
Feb 17, 2022
The Role of Social Media in Law Enforcement
Feb 10, 2022
Social Media News Show January 2021
Feb 03, 2022
Social Media and Government, Keeping Citizens Engaged
Jan 27, 2022
How A Pandemic Changed The Rules of Public Sector Marketing
Jan 20, 2022
The Joe Rogan Effect That Will Impact Public Sector Comms in 2022
Jan 13, 2022
The Changing Face of Public Sector Communications in a Post-Covid World
Dec 30, 2021
Christmas Special, 2021 In Review with Joanne & Sophie Sweeney
Dec 23, 2021
Data Driven Storytelling For Public Sector
Dec 16, 2021
2022 Social Media Predictions for Public Sector
Dec 09, 2021
7 Things You Need To Know About Meta
Dec 02, 2021
How to Manage Risk on Social Media
Nov 25, 2021
Why Culture Will Eat Your Digital Communications Strategy
Nov 18, 2021
Social Media and the Law
Nov 11, 2021
Why Comparison Kills Creativity in Social Media Marketing
Oct 28, 2021
How To Disrupt Misinformation Online
Oct 21, 2021
Social Media Trends 2021 - What’s Working on The Social Networks Right Now?
Oct 14, 2021
Charity Marketing in a Post COVID World
Oct 07, 2021
Public Sector Digital Marketing Summit | Communications Lessons from the Frontline of the Pandemic
Sep 30, 2021
How to Communicate Climate Change
Sep 23, 2021
Why Digital Marketing Skills Will Secure Your Employment Future in Public Sector
Sep 16, 2021
#1 Digital Strategy for the Next 10 Years
Sep 09, 2021
What Public Sector Marketing Can Learn from Digital Journalism Tactics
Sep 02, 2021
Best Bits, Bloopers and Bold Advice | Highlights from 25 Episodes of the Public Sector Marketing Show
Jul 29, 2021
Digital News Report 2021: Insights for Public Sector Marketing
Jul 22, 2021
Social Media in the Workplace: Managing The Personal V Professional Voice
Jul 15, 2021
How to Increase Facebook Organic Reach
Jul 08, 2021
How to Manage Your Online Reputation
Jul 01, 2021
State of Social Media in the Public Sector Report USA
Jun 24, 2021
How to Manage Social Media in the Public Sector
Jun 17, 2021
COVID-19 Crisis Communications Lessons
Jun 10, 2021
Why Long-Form Content Marketing Is Not Dead
Jun 03, 2021
How to Build Public Trust with Social Customer Service
May 27, 2021
Work Smarter with These Content Repurposing Ideas
May 20, 2021
How to Use Twitter Spaces for Government & Public Sector
May 13, 2021
2021 Public Sector Digital Marketing Summit
May 06, 2021
The Role of Internal Communications in the Digital Workplace
Apr 29, 2021
What is Data Driven Marketing for Public Sector?
Apr 22, 2021
Mastering Instagram for Government Agencies
Apr 15, 2021
Virtual Event Ideas for Public Sector
Apr 08, 2021
How to Land a Digital Marketing Job in Government or Public Sector
Apr 01, 2021
How to Launch and Build a Public Sector Podcast
Mar 25, 2021
The Power of Radio for Public Sector Marketing
Mar 18, 2021
How Public Sector Outperforms Private Sector on Social Media
Mar 11, 2021
How to Deliver Open and Transparent Government and Public Services
Mar 04, 2021
How to Manage Negativity and Trolling on Social Media
Feb 25, 2021
The Role of Senior Leaders on Social Media
Feb 18, 2021
Why Social Media is Mainstream Media
Feb 11, 2021
How to Become a Social Media Influencer in the Public Sector
Feb 04, 2021
Introducing the Public Sector Marketing Show
Jan 28, 2021
Trust & Transparency in Government & Public Sector Communications
May 18, 2020
Social Media as the Antidote to COVID-19
May 04, 2020
The Role of Social Media in Public Health Crisis Communications During COVID-19
Apr 27, 2020