The Global Marketer Podcast
By The Global Marketer
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Category: Marketing
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Episodes: 100
Description
Welcome to The Global Marketer podcast, your go-to source for mastering global content and social media marketing. Join hosts Shaheen Samavati and Kegan Gates as they share firsthand experiences, insights from local linguists, stories from global marketing managers, and interviews with industry thought leaders. Dive into best practices of creating multilingual content at scale and discover how to truly resonate with your target audiences. From localization and content creation to community management and today's tech, the Global Marketer has got you covered.
| Episode | Date |
|---|---|
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Practical ways to use AI in content marketing
|
Dec 16, 2024 |
|
Launching on TikTok: Strategies, trends and tips for brands
|
Oct 30, 2024 |
|
AI translation and dubbing tools: Will they replace human translators and voice-over artists?
|
Oct 05, 2023 |
|
Influencer marketing works: Here's how to get results
|
Aug 30, 2023 |
|
Could a better social media crisis communication strategy have saved Silicon Valley Bank?
|
Mar 30, 2023 |
|
Using ChatGPT to speed up content creation: What you need to know | Marty Englander
|
Mar 02, 2023 |
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Expert lead generation tips for content marketers | Josh Saxon
|
Feb 16, 2023 |
|
How to create thought leadership content: The power of a good interview
|
Jan 19, 2023 |
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The key to consistently creating content at scale
|
Dec 09, 2022 |
|
The power of writing a book as a content marketing tool | Stacy Ennis
|
Nov 10, 2022 |
|
When to translate content vs. create it from scratch for new markets
|
Oct 13, 2022 |
|
The secret behind managing remote teams successfully
|
Sep 08, 2022 |
|
How to create a strong editorial process for your content marketing
|
Aug 11, 2022 |
|
How to scale up content production with AI & automation tools | James Scherer
|
Jul 14, 2022 |
|
Paid social media campaigns: Best practices to get results | Joana Aina Sánchez
|
Jun 16, 2022 |
|
Expert insights on the creative translation process | Meag Gardner
|
Apr 28, 2022 |
|
How to optimize your global social media strategy | Adriana Carles
|
Mar 19, 2022 |
|
Expert tips to launch successful global marketing campaigns | Mário Costa & Allan Formigoni
|
Feb 03, 2022 |
|
Why content plays a pivotal role in building a brand | Thiago Kiwi
|
Dec 16, 2021 |
|
The importance of strong writing skills in content marketing | Louise McFetridge
|
Dec 09, 2021 |
|
Using education-based marketing to raise awareness around air quality | Lauren Pederson
|
Dec 02, 2021 |
|
Listen and learn from your customers and colleagues | Mário Costa
|
Nov 22, 2021 |
|
Insights from a chocolate marketing expert | Annika Engelbrecht
|
Nov 18, 2021 |
|
An organic career change from film to marketing | Estefania Veira
|
Nov 11, 2021 |
|
Making post-pandemic travel easier with real-life experiences and storytelling | Carlo Speth
|
Nov 04, 2021 |
|
Leading a global team of 70+ higher education marketing experts | Tim Edwards | QS
|
Oct 28, 2021 |
|
A career journey in marketing for the UK's top brands | Euan Brown
|
Oct 21, 2021 |
|
How to make your content stand out in the travel industry | Allan Formigoni
|
Oct 14, 2021 |
|
High-quality content and SEO go hand in hand | Nermeen Habashy
|
Oct 07, 2021 |
|
Connecting with technical decision-makers through marketing content | Stuart Cording
|
Sep 30, 2021 |
|
Creating disruptive content for brands that challenge the status quo | Rory McEntee
|
Sep 16, 2021 |
|
Content marketing is a marathon, not a sprint | Adriana Carles | Visual Meta
|
Sep 10, 2021 |
|
Be courageous with your creativity | Hayley Collingswood | Ventur
|
Sep 02, 2021 |
|
Fostering trust among online shoppers | Daniela Klein
|
Aug 26, 2021 |
|
Diversifying your education and experience to be a better marketer | Gastón Tourn
|
Aug 19, 2021 |
|
Building Dubai's leading fitness chain | Ant Martland | GymNation
|
Aug 12, 2021 |
|
A deep dive into social selling and sales today | Oliver S. Bauer | Allianz Global Investors
|
Aug 05, 2021 |
|
The path of a hustling freelancer to agency owner | Andrea Aldana
|
Jul 29, 2021 |
|
So local, you don't even know it's global | Bertrand Serrano | Danone
|
Jul 22, 2021 |
|
The rise of the purpose-driven marketer | Sorana Duca
|
Jul 15, 2021 |
|
An insider's perspective on EMEA social media marketing | Nilofar Humayun
|
Jul 08, 2021 |
|
Passion, structure and routine are the key to success | Davide Pagliaro | Merit Medical
|
Jul 01, 2021 |
|
Reach regional audiences with local influencers | Livia Gonçalves | Scotch & Soda
|
Jun 24, 2021 |
|
Providing valuable content to today's healthcare professionals | André da Silveira | GE Healthcare Digital
|
Jun 17, 2021 |
|
Why SEO, content writing and web development go together | Jake Peterson
|
Jun 10, 2021 |
|
Put empathy at the heart of your content marketing strategy | Jeroen Corthout | Salesflare
|
Jun 03, 2021 |
|
Create worthwhile content for your audience | Mickael Bensassi & Vikrant Agrawal | greatcontet
|
May 27, 2021 |
|
Success starts with your team | Rob McGlanaghy | TIBCO
|
May 20, 2021 |
|
One year later: Is working from home here to stay? | Maya Middlemiss
|
May 13, 2021 |
|
Great marketing starts with great stories | Avinash Srivastava | HighRadius
|
May 11, 2021 |
|
A positive work culture means empowering your whole team | Natalia Bochenska | Somo Global
|
May 06, 2021 |
|
Get more eyes on your brand with YouTube marketing | Hristos Fleturis | Scott Sports
|
May 04, 2021 |
|
The benefits of WordPress for B2B companies | Alex Price | FINITE
|
Apr 29, 2021 |
|
Plan campaigns that match your marketing and business strategy | Sabina Bonaiuti
|
Apr 27, 2021 |
|
How to grow your brand's online presence | Joana Veiga Ferreira | JVF Marketing
|
Apr 22, 2021 |
|
The fundamentals of demand generation | Natalie Binns | Omnisend
|
Apr 20, 2021 |
|
Keeping up with the ever-changing world of marketing | Carlos Werner | Assa Abloy
|
Apr 15, 2021 |
|
The art of keeping content relatable | Gabriela Orellana | fonYou
|
Apr 13, 2021 |
|
Every business needs social media | Ricardo Pereira | FRICON
|
Apr 08, 2021 |
|
The importance of storytelling in marketing | Harriet Patience-Davies
|
Apr 06, 2021 |
|
Why traveling makes you a better global marketer | Elena Atanasova
|
Mar 31, 2021 |
|
Creating a successful podcast on a shoestring budget | Tiffany Hart & Tanya Garma from GrowGetters
|
Mar 30, 2021 |
|
The importance of case studies for B2B companies | Irina Cardos | ABB
|
Mar 25, 2021 |
|
The power of localized content | Sharon Cronin | Schneider Electric
|
Mar 23, 2021 |
|
Why passion is the key to success | Yasmina Kazitani | SKLS Consulting
|
Mar 18, 2021 |
|
How to optimize your social media strategy today | Thomas Wakelin | Microsoft
|
Mar 16, 2021 |
|
Working freelance vs. at a marketing agency | Kerry Anderson
|
Mar 11, 2021 |
|
Reaching the right audience through niche marketing | Mark Duffy
|
Mar 09, 2021 |
|
Leveraging podcast interviews to gain brand awareness and inbound leads | Mark Colgan
|
Mar 02, 2021 |
|
Improving your B2B marketing strategy | James Stacey | Red Hat
|
Feb 25, 2021 |
|
Fostering genuine community connections | Pooja Kanabar
|
Feb 23, 2021 |
|
Influencer marketing is about more than followers | Laura Uslar | LVMH Group
|
Feb 18, 2021 |
|
Leveraging opportunities for career success | Carlos Cantu | Twitter | Director of Marketing
|
Feb 16, 2021 |
|
It's never too late to innovate | Jade Lim Maravillas & Bernardo Lemgruber | VTEX
|
Feb 11, 2021 |
|
Find a niche in marketing – and give your audience what they need | Anna Oom
|
Feb 09, 2021 |
|
When it comes to brand repositioning, content is king | Vibha Thusu | HIMEL
|
Feb 04, 2021 |
|
Applying lessons from an MBA in marketing leadership roles | Geoffroy de Lestrange
|
Feb 02, 2021 |
|
From mid-career intern to leading a department | Jennifer Montague | Dixa
|
Jan 28, 2021 |
|
The importance of sales enablement | Milo Van Boeijen | Marklogic
|
Jan 26, 2021 |
|
Think like an entrepreneur | Elise Duchateau | Nuxeo | EMEA Marketing Director
|
Jan 21, 2021 |
|
Captivating audiences with strong brand narratives | Abigail Cruz | The Hut Group
|
Jan 20, 2021 |
|
Transforming the customer experience in 2021 | Mark De Bruijn | Smartly.io
|
Jan 19, 2021 |
|
The art of embracing change and learning to adapting | Graham Forsyth | Khoros
|
Jan 14, 2021 |
|
Unleashing the power of content repurposing | Alex McNab-Lundbäck | Handiscover
|
Jan 13, 2021 |
|
How LinkedIn created campaigns that resonated in 2020 | Zara Easton | LinkedIn
|
Jan 12, 2021 |
|
Effectively utilize storytelling in B2B marketing | Ignacio Blanco | Hexagon Manufacturing Intelligence
|
Jan 07, 2021 |
|
Bolstering authentic content marketing for maximum engagement | Carolina Grønsleth | Pexip
|
Jan 06, 2021 |
|
Spearheading in-app store marketing | Christinne Cuyugan | Drops
|
Jan 05, 2021 |
|
How independent eyewear brand Maui Jim stands out from the competition | Martijn Van Eerde
|
Dec 18, 2020 |
|
How to manage content, embrace change and tell relevant stories | Janine Michaels
|
Dec 17, 2020 |
|
Data-driven marketing in the global healthcare industry | Simon Philip Rost | GE Healthcare
|
Dec 16, 2020 |
|
Building a social marketing career on a passion for sailing | Tom Kerkhof | Navico
|
Dec 15, 2020 |
|
Detectify proves that cybersecurity content can be relatable and fun | Jocelyn Chan
|
Dec 14, 2020 |
|
Implementing creative virtual events | Yamit Nissanov | AppsFlyer | Senior Marketing Manager
|
Dec 11, 2020 |
|
When times get tough, get creative – Flavio Stiffan | Stiffan Consulting | Global Marketing Consultant
|
Dec 10, 2020 |
|
Never stop learning | Alison Tyrrell | Spark Foundry | Global Head of Content, Brand & Media
|
Dec 09, 2020 |
|
Enhance social media marketing | Alaric Moras | Dassault Systèmes | Global Social Media Strategist
|
Dec 08, 2020 |
|
Get the edge on paid social - Leonardo Oliveira | Vodafone | Senior Global Brand & Media Manager
|
Dec 04, 2020 |
|
Use vlogs in content marketing – Francesco Pastoressa | WatchGuard Technologies | EMEA Marketing Manager
|
Dec 03, 2020 |
|
Master data skills for content marketing – Léo Moulinas | Hays | EMEA Marketing Manager
|
Dec 02, 2020 |