The Drum: Marketing Stories with Diane Young

By The Drum

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Category: Tech News

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Episodes: 13

Description

Every issue of The Drum's magazine is packed with insightful, interesting stories from our journalists. In this series, co-founder and CEO of The Drum Diane Young shares her favourite articles from the latest edition of the magazine.

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Episode Date
Tackling taboos through marketing
Aug 24, 2020
Reinventing roads with users and commerce in mind
Aug 17, 2020
The role of online marketplaces in the retail revolution
Aug 10, 2020
Will artificial intelligence replace human creatives?
Aug 03, 2020
Why food is the new sex
Jul 30, 2020
Purpose pays but woke-washing sucks
Jul 27, 2020
Sports experiences: how sports organisers, fans and brands are changing
Jul 20, 2020
ASMR – can brands use make use of this audio phenomenon?
Jul 06, 2020
Meme girls: how brands use TikTok influencers to reach young audiences
Jun 29, 2020
How purpose can make or break a brand
Jun 22, 2020
Virtual influencers: why you should make your own influencer
Jun 15, 2020
The future of cars as seen by Hammond and May
Jun 08, 2020
How marketers are engaging with religious audiences
May 29, 2020