Digging Deeper

By Cornett

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Category: Marketing

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Episodes: 91

Description

Creativity is a path to problem solving, a way to captivate, build meaningful connections and inspire action. In this weekly podcast from CORNETT, a creative agency in Lexington, Kentucky, host Jason Falls interviews creatives, executives and thought leaders to see how they harness the not-so-secret weapon of creativity to create business advantages.

Episode Date
The Easier Path to Audience & Influence Insights
May 10, 2022
The Sustainability Concerns with Blockchain, Bitcoin and NFTs
Apr 19, 2022
Improving the Sales Function by Getting Rid of Pitch Decks?!?
Apr 12, 2022
The Legalities of NFTs, Crypto, and the Metaverse
Apr 05, 2022
Smarter Marketing Through An Entrepreneurial Spirit
Mar 29, 2022
Presenting Own It: Attacking the Gender Gap in Advertising Agency Ownership
Mar 28, 2022
Taking Charge of You with David Novak
Mar 22, 2022
Continuity in Brand Storytelling
Mar 15, 2022
The Present & Future of Public Relations
Mar 08, 2022
The Creative Minds of The Grill Dads
Mar 01, 2022
The Strategy of Digital Customer Care for an Audience of Billions
Feb 22, 2022
The Power of Women in Brand Leadership
Feb 15, 2022
Are Your Digital Assets Accessible? ADA Lawsuits Are On The Rise!
Feb 08, 2022
The Case for Your Brand and the Metaverse
Feb 01, 2022
Attacking The Healthy Beverage Vertical with Hello Water
Jan 18, 2022
The Man Behind Lexington's Psychedelic Experience
Jan 14, 2022
Preparing Brands for a Browser Cookie-less World
Jan 11, 2022
What Brands Should Watch For in 2022 Trends
Jan 04, 2022
Finding Your Capital S Story
Dec 21, 2021
Meet Cornett's own TikTok Influencer – Senior Web Developer Matt Hudgins
Dec 17, 2021
The Challenge of B2B and Tech Marketing
Dec 14, 2021
Finding Consumer Insights Via Social Media
Dec 07, 2021
Advertising Trends Heading Into 2022 with AdWeek's David Griner
Nov 30, 2021
How Lagunitas is Disrupting the Beverage Industry
Nov 23, 2021
Audio Exclusive: Cornett's Black History Trivia Night
Nov 19, 2021
How to Inspire Cult-Like Brand Followings
Nov 16, 2021
Brand Hacks to Connect Consumers with Meaning
Nov 09, 2021
Managing and Marketing Small and Medium Businesses
Nov 02, 2021
Are you Winfluencing?
Oct 26, 2021
New Book Wraps Useful Advice Into the Marketing of Space
Oct 12, 2021
The Path of Digital Transformation Tastes of Chicago
Oct 05, 2021
Tackling the Challenge of Earned Media Measurement
Sep 21, 2021
What Marketers Need to Know About Artificial Intelligence
Sep 14, 2021
Marketing Your Startup
Aug 17, 2021
Learning to Wholesale to Ignite Your Retail Business
Aug 03, 2021
What You Need to Know About Customer Experience
Jul 20, 2021
Slacking Off: Tips on Working from Home with Mike Arnold
Jul 13, 2021
Is Your Business Ready for the Digital Pivot?
Jun 29, 2021
Find Your Red Thread
Jun 22, 2021
How Can Your Brand Bridge The Trust Gap?
Jun 15, 2021
What happens when a Creative Director leads with social and digital?
Jun 08, 2021
Digging Deeper on Influence and Persuasion
Jun 01, 2021
The CEO's Perspective on Marketing
May 18, 2021
Defining Your Brand
May 11, 2021
Hacking Growth Hacking
May 04, 2021
How to Find and Use Your Cumulative Advantage
Apr 27, 2021
Reclaiming and Growing a Family Brand
Apr 20, 2021
Why Your Copywriting Sucks ... And What To Do About It
Apr 13, 2021
What Brands Can Learn from Content Marketing in College Athletics
Apr 06, 2021
Getting the 2021 Download on Consumer Behavior and Social Media
Mar 30, 2021
The Power of the Purpose-Driven Brand
Mar 23, 2021
Is this a New Renaissance in Communications and Technology?
Mar 16, 2021
The Power of Live Streaming for Brand Content Strategy
Mar 09, 2021
The Global Marketing and Sales Dynamics for Manufacturers
Mar 02, 2021
Do We Need to Be in the Clubhouse?
Feb 23, 2021
Improving Your Business Communications by Using the N.I.C.E Method
Feb 16, 2021
What it Takes to Create, Disrupt and Thrive
Feb 09, 2021
Discovering Heartbeat Leadership for Organizational Growth
Feb 02, 2021
Digging Deep into SEO and Domain Names for Merchandising Your Brand
Jan 26, 2021
Building Credibility for You or Your Brand
Jan 19, 2021
Getting Fancy with Social Commerce and Sales Channels
Jan 12, 2021
Kicking off 2021 with KickHouse CEO Jessica Yarmey
Jan 05, 2021
Unwrapping Creativity for the Holidays
Dec 22, 2020
Driving Search Visibility with Public Relations
Dec 15, 2020
The Power of Corporate Storytelling
Dec 08, 2020
How to Drive Leads Using B2B Content Syndication
Dec 01, 2020
Black Friday, Social Commerce and Pitching Your Clients
Nov 24, 2020
In Search of Your Creator Mindset
Nov 17, 2020
Inside the Influencer Mindset
Nov 10, 2020
How COVID Couldn't Stop The Rock & Roll Hall of Fame
Nov 03, 2020
The Shifting Scope for Creatives and Creativity
Oct 27, 2020
Is Your Business Built to Suck?
Oct 20, 2020
The Delicious Creativity Behind Honey Baked Ham
Oct 13, 2020
Can You Engage Influencers Without Paying Them?
Oct 06, 2020
How to Better Manage Social Media and Creative Workflow
Sep 29, 2020
Tackling the Challenge of Tourism Marketing in 2020
Sep 22, 2020
When is Your Business Big Enough?
Sep 15, 2020
Closing the Multicultural Marketing Gap in the Advertising Industry
Sep 08, 2020
What is Your Business Story?
Sep 01, 2020
Feeding the Crave - White Castle's Creativity
Aug 25, 2020
Marketing Films That Matter - And She Could Be Next
Aug 18, 2020
Your Brand Essence and Determining Your Perfect Customer
Aug 11, 2020
Will Unions Make or Break Influencer Marketing
Aug 04, 2020
Leveraging Content Marketing to be a Brand Publisher
Jul 28, 2020
How to scale your business with virtual and freelance talent
Jul 21, 2020
What we may need is Rethinking Success
Jul 14, 2020
How Kroger is navigating 2020
Jul 07, 2020
Will Brands Boycotting Facebook Make a Difference?
Jun 30, 2020
Can you measure creativity?
Jun 23, 2020
We have entered the Age of Influence
Jun 16, 2020
What making creativity your business advantage means
Jun 09, 2020