Yes, and Marketing

By Steve Pockross

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Category: Marketing

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Subscribers: 4
Reviews: 0
Episodes: 128

Description

Tune in for conversations with eclectic and enlivening marketers. Imagine your weird shower thoughts and disparate liberal arts references took a road trip. This podcast is the soundtrack. Great marketing ideas can come from anywhere. So let’s talk about some.

Episode Date
The Future of Search in the Age of AI with Natalie Henley
Mar 29, 2024
Best Marketing Strategies in the New AI World with Ty Magnin
Feb 01, 2024
Using AI for Profitable Workflows and Wrangling Brand to Boost Your Content Marketing Strategy with Robert Rose
Dec 14, 2023
Wielding AI for Agencies and the Irreplaceable Human Element with Drew McLellan
Nov 09, 2023
Ethical AI, The Crisis of Trust, and Responsible Innovation with Olivia Gambelin
Oct 13, 2023
SaaS Wisdom, AI, and the Funding Industrial Complex with Greg Head
Aug 31, 2023
PR, Event Marketing, and Female Leadership with Caitlin Bartley
May 25, 2023
The Secret Sauce of B2B Growth, Cool Nicknames and LinkedIn Wizardry with Ken Marshall
Mar 16, 2023
Being an Operational CEO, Startup GTM Strategy, and Career Advice with Gordon Boyes
Jan 25, 2023
Best Marketing Books of 2022 with Douglas Burdett
Dec 21, 2022
Lily Ray on SEO, EAT, and What Google's Up To
Dec 08, 2022
The Future of Content Marketing and CEO Guidance with Pearl Collings
Nov 15, 2022
Coaching, startups, and doing all the things with Rachel Beisel
Oct 20, 2022
Cuties, Commodities, and Center Store Strategies with Ashley Finster
Sep 07, 2022
Banana Curves and the Three Laws of Brands with Ethan Decker
Aug 24, 2022
Lessons from 15,000 Marketing Videos with Hope Horner
Aug 10, 2022
"Fast Eats Slow": Bringing Agility to Marketing with Andrea Fryrear
Jul 27, 2022
Putting Customers Before SEO and the State of Link-Building with Paddy Moogan
Jul 13, 2022
Entrepreneurial Expertise from CEOs and Founders Who Have Been There and Done That
Jun 30, 2022
Burnout, Perfectionism, and Trends in DEI+ with Ashley McLemore
Jun 15, 2022
The Story Behind the Immersive Van Gogh Experience with Vito Iaia
Jun 08, 2022
Lessons in SMB Marketing and Startup Growth with EverCommerce CEO Eric Remer
Jun 01, 2022
CMO Special: CATS, Clutter, and a Litmus Test for Content with Drew Neisser
May 18, 2022
How to Win Links and Influence Publishers with Stacker's Amanda Milligan
May 11, 2022
Quit Smoking and Lock Your Doors: Social Marketing 101 with Nancy Lee
May 04, 2022
Choosing the Right Ad Platform and Future Marketing Trends with Erik Huberman
Apr 20, 2022
Teenage Waste-Brand: Surviving Brand Adolescence with Author Evelyn Starr
Apr 13, 2022
Busting Best Practices: 12 Pieces of Contrarian Marketing Advice
Apr 06, 2022
The How-Tos of a Successful Startup with Denise and Jim Franklin
Mar 22, 2022
Innovation Gems and Marketing Mix Eyes with Illustrator Dan White
Mar 16, 2022
Pilots, Prospects, and Selling Differently with Lee Salz
Mar 09, 2022
The Mountain of Meh and the Future of B2B with Doug Kessler
Mar 02, 2022
Get Ahead in Marketing: Leverage G.R.I.T. with Christina del Villar
Feb 23, 2022
Good Content is Memetic with Joe Lazauskas
Feb 16, 2022
Your Customer's Experience is Your Brand with Author Dan Gingiss
Feb 09, 2022
Event Marketing, Startup Pivots, and the Metaverse with Hubilo’s Vaibhav Jain
Feb 02, 2022
Marketing Lies and Market Research Mistakes with Author Atul Minocha
Jan 26, 2022
Contrarian Marketing Views and Measuring Quality with Sean Griffey
Jan 19, 2022
Gary Swart on the Evolution of Marketplaces and the Future of Work
Jan 12, 2022
People-First and Values-Driven: How Brands like Wistia, Goodr, and Animalz are Getting It Right
Jan 05, 2022
Strategies for a Changing Marketing Landscape with George Raptis and Emily Bibb
Dec 29, 2021
The Best Marketing Books of 2021 with Douglas Burdett
Dec 15, 2021
Streamlined Storytelling and Extreme Stunts with Director Nick Schrunk
Dec 08, 2021
Lessons from Rock Stars and Trade Shows with Alex Ordoñez
Dec 01, 2021
Content as a Career and the Future of Communities with Superpath's Jimmy Daly
Nov 24, 2021
EQ, Emails, and Curiosity as a Superpower with Kait Creamer
Nov 17, 2021
Goodr CEO Stephen Lease on Mentors, Spirit Animals, and Harnessing FOMO
Nov 10, 2021
Churn, Demand, and the Email to Send if You’re Raising Prices with Patrick Campbell
Nov 03, 2021
Four Day Workweeks and Hiring in the Open with Wildbit’s Justine Jordan
Oct 27, 2021
Add Psychology to Your Toolkit: 9 Thought Leaders on Changing Behavior and Changing Minds
Oct 20, 2021
Segmentation, Targeting, Positioning, and Brand Activism with Professor Philip Kotler
Oct 13, 2021
Data and Storytelling with Cassidy Shield
Oct 06, 2021
Rejecting Old School Management Theory with Human Capital Strategist Jamie Bennett
Sep 29, 2021
Tony Horton on P90X, Power Nation, and Keeping Rock 'n Roll Alive
Sep 15, 2021
Feminist Economics and the Future of Higher Ed with Professor Joyce Jacobsen
Sep 08, 2021
Simplicity, Positioning, Sales Alignment, and the Kiss with Dave Kellogg
Sep 01, 2021
Content as a Playground and the 4 Pillars of Thought Leadership with Ashley Faus
Aug 25, 2021
Putting People First and Lessons from Ultimate Frisbee with Steve Pockross
Aug 18, 2021
Product Marketing, Hot Markets, and Second Product Syndrome with Crispin Read
Aug 11, 2021
Authenticity, Alignment, and Anti-Hustle with Master Coach Aprille Franks
Aug 04, 2021
Discomfort Needs a Hug: Leadership and Content with Animalz CEO Devin Bramhall
Jul 28, 2021
Personal Branding, Virtual Presence, and Lessons from Acting with Carol Lempert
Jul 21, 2021
5 Marketing Competencies to Escape the Sea of Sameness with Stacey Danheiser
Jul 14, 2021
Sonic Logos, the Grateful Dead, and Fanocracy with David Meerman Scott
Jul 07, 2021
Journalism isn’t Dead and 1 Content Trend to Follow with Foundation’s Melanie Deziel
Jun 30, 2021
Stories Make Us Human: 8 Experts on the What, Why, and How of Storytelling
Jun 23, 2021
Peep Laja on CRO, Sameness, and What’s in a Name
Jun 16, 2021
Nonfiction Writing Tips and Subscription Marketing Strategies with Anne Janzer
Jun 09, 2021
Tim Riesterer on Selling to Existing Customers and Leveraging Buyer Biases
Jun 02, 2021
The Keys to Fast Growth Leadership with Growth Think Tank's Gene Hammett
May 26, 2021
17,000 Blog Posts and 10x Traffic with Hubspot's Matthew Howells-Barby
May 19, 2021
Bringing "Yes, And" to Businesses with Founder and CEO Bob Kulhan
May 12, 2021
Miracle Whip, Peloton, and the Future of Branding with Professor Tim Calkins
May 05, 2021
Book Club with Douglas Burdett: Top Lessons from 6 Years of Marketing Books
Apr 28, 2021
Managing Up, Managing Time, and Managing a Brand with Dave Gerhardt
Apr 21, 2021
Have Fun and Make Your Partner Look Good: Lessons from Improv with Paul Vaillancourt
Apr 14, 2021
Physics, Optimism, and Bodybuilders: Unexpected Connections from One Year of The Verblio Show
Mar 31, 2021
Building a Brand from the Inside Out with FocusedBrands Founder Rachael Shayne
Mar 24, 2021
Stories and Sovereignty on the Information Super Highway with Sovrn CEO Walter Knapp
Mar 17, 2021
Rory Sutherland with Practical Magic for a Hyper-Logical World
Mar 10, 2021
Bridging the Gap Between the Actual and Aspirational with Messaging Expert Tamsen Webster
Mar 03, 2021
The Power of First-Party Data in a Cookie-less World with LiveIntent’s Nick Dujnic
Feb 24, 2021
Productizing Social Justice is a Good Thing: Inclusive Marketing with Lola Bakare
Feb 17, 2021
Creating Colorful Oceans and Constant Discomfort with Drift’s David Cancel
Feb 10, 2021
Photo Enclosed, Do Not Bend: Emails, Events, and Entrepreneurs with Ryan Deiss
Feb 03, 2021
Boldr's Suneet Bhatt on Entering 2021 Happy, Proud, and Not Yet Satisfied
Jan 06, 2021
From Reluctant Marketer to LatAm Inbound Powerhouse with Agency Owner Juan Carlos Hernandez
Dec 30, 2020
Irrational Optimism and the Birth of Marketing Orchestration with NewsCred's Shaf Islam
Dec 23, 2020
Jason Swenk on 20 Years of Agency Changes and What Comes Next
Dec 16, 2020
Wistia’s Chris Savage on Scaling Enthusiasm and Connecting through Content
Dec 09, 2020
Mark Organ on What It Takes to Be a Category Creator and His 3-Step Playbook
Dec 02, 2020
Video’s Versatility and the Power of Partnerships with Gabriel Marguglio
Nov 25, 2020
Changing Algorithms and Changing Company Culture with Agency Owner Kelli Kelley
Nov 18, 2020
A Theory of Storytelling and a History of Agency.com with Storyvine’s Kyle Shannon
Nov 11, 2020
Marketing for $10 Million, Alex: Hennessey’s Scott Shrum on Using Content to Dominate Legal SEO
Nov 04, 2020
The Limits of Digital and the First Aid Kit of the Future with Ogilvy’s Ritesh Patel
Oct 28, 2020
Rand Fishkin on the Evolution of SEO, Audience Intelligence, and Perfect Carbonara
Oct 21, 2020
Air Fryers and Genie Bras: Direct-to-Consumer Marketing & Creating #1 Products with Matt Fisher
Oct 14, 2020
International Agency Trends, Podcasting Tips and Power Lifting with Growit Group’s Clodagh Higgins
Oct 07, 2020
Remixing Content, Influencing Culture, and Competitive Dodgeball with Foundation CEO Ross Simmonds
Sep 30, 2020
The History of Agencies, Authority Marketing, and Overused Words with AMI’s Drew McLellan
Sep 23, 2020
Influencer Marketing and the Transformation of Advertising with Influence.co’s Niel Robertson
Sep 16, 2020
Agencies, Accountability, and Anti-racist AI with SEO Superstar Mike King
Sep 09, 2020
How to Craft Your Strategic Narrative with Andy Raskin
Sep 02, 2020
It's Not You, It's COVID with Agency Coach Brent Weaver
Aug 31, 2020
Coaching the Chicago Bulls and Coaching Digital Agencies with Chris Rudoph
Aug 26, 2020
3 Biggest Mistakes Agencies Make When Pitching with John Harris
Aug 24, 2020
The Secret to Thought Leadership Content with Orbit Media Co-Founder Andy Crestodina
Aug 19, 2020
When Your Worst Scenario Becomes Your Top Scenario with Karl Sakas
Aug 17, 2020
Acai Fruit and Double Chins - Tales From 10 Years in SEO with Agency CEO Chris Dreyer
Aug 12, 2020
Agency Mistakes, Huge Pivots, and Delicious Schadenfreude with IMPACT'S Bob Ruffalo
Aug 10, 2020
Why It's Foolish to Chase the Dangling Carrot of Cash with Marketing Thought Leader Ryan Stewart
Aug 05, 2020
Heart vs. Backbone, the Cycle of Drama, & Growth Mentality with My Executive Coach Jodi Grossman
Aug 03, 2020
From Arduous to Automated - Social Media Management in 2020 with Ross Gray
Jul 29, 2020
Bringing Your Whole Self to Work with Agency Transformation Coach Kelly Campbell
Jul 27, 2020
Why Outsourcing Needs a Modern, Mission-Driven Makeover with Suneet Bhatt
Jul 22, 2020
Why Helping Is the New Selling with Jeffrey Pease
Jul 20, 2020
Our Good Intentions Aren’t Enough - Practicing Diversity, Equity & Inclusion with Dr. Tolonda Tolbert
Jul 15, 2020
Marketing Advice From a Professional Math Nerd with Nick Christou
Jul 13, 2020
How to Lead with Conviction and Embrace Controversy with Liz Giorgi
Jul 08, 2020
Rival Brands, Mergers, and TikTok with HomeAdvisor / Angie's List CMO Allison Lowrie
Jul 06, 2020
Establishing and Scaling Sales Processes with Joey Gilkey
Jul 01, 2020
Finding Market Opportunity in Tough Times with Jim Franklin
Jun 30, 2020
Looking Out for Small-Business America with Natalie Henley
Jun 22, 2020
Why to Increase Content Marketing Spend During Recessions with Mark Organ
Jun 22, 2020
The Future of Work with John Winsor
Jun 17, 2020
Introduction & Welcome to The Verblio Show
Jun 15, 2020
The Secret to Succeeding Through Recession with Jason Swenk
Jun 15, 2020