The People of Digital Marketing

By Kenny Soto

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Image by Kenny Soto

Category: Marketing

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Episodes: 156

Description

This podcast was created to get you promoted, help you impress your boss, and eventually give you the tools and info to become your boss. I'm here to help you become a marketing leader! In this show marketing experts and leaders from Fortune 500 companies, agencies, and startups share their career advice, challenges they're facing, and roadmaps for how to scale your growth as a digital marketer.

Episode Date
Marketing As An Extension Of R&D and How To “Pass Your Legos” with Melissa Moody - Episode #152
May 15, 2024
Revenue Is The Result Of Relationships with Mike Grinberg - Episode #151
May 07, 2024
How To Show Up And Succeed As A Marketer with Adrianna Vidal - Episode #150
Apr 19, 2024
2024 Interviewing Tips For Marketers & More with Leah Kovach Margolis - Episode #149
Apr 01, 2024
🧮Everything Marketers Need To Know About CDPs with Brian Kotlyar - Episode #148
Mar 21, 2024
Striking Out On Your Own & Building An Agency with Laura Johns - Episode #147
Mar 14, 2024
A Deep Dive Into Quantitative Research with Ben Cortese - Episode #146
Feb 28, 2024
Communities Are A Marketing Team’s Secret Weapon with Evan Patterson - Episode #145
Feb 12, 2024
Trying To Get A Job In Marketing? Listen to this! with Zoë Hartsfield - Episode #144
Feb 01, 2024
How To Approach Product Marketing in 2024 with Eric Dodds (Head of Product Marketing at RudderStack) - Episode #143
Jan 25, 2024
What Marketers Need To Understand About Strategy with Margaret Kelsey (OpenView, Appcues, & InVision) - Episode #142
Jan 17, 2024
How NOT To Become A Checkbox Marketer with George Huff - Episode 141
Jan 08, 2024
A Masterclass In Product Positioning with April Dunford - Episode #140
Nov 16, 2023
The Basics Of Incrementality & Measurement with Michael Kaminsky - Episode #139
Nov 08, 2023
It’s Time To Level Up Your Job Search with Alexis R. Scott - Episode #138
Nov 01, 2023
She’s Mentored More Than 1,000 Marketers & Is Here To Help YOUR Career ft. Jaclyn Mullen - Episode #137
Oct 18, 2023
🛒A Masterclass In DTC Marketing & The Role Of CXO with Jessica Kogan - Episode #136
Oct 03, 2023
The Basics Of Marketing A Franchise Business with Jack Monson - Episode #135
Sep 29, 2023
Marketers, It’s Time To Get Off Of Your Career Ladder🪜 with Travis Scott - Episode #134
Sep 14, 2023
Listen To This If You Want To Start Freelancing with Brooklin Nash - Episode #133
Sep 05, 2023
💰How Marketers Can Have A Say Regarding Pricing with Dan Balcauski - Episode #132
Aug 30, 2023
👥What You Need To Know About Buyer Personas with Jim Kraus - Episode #131
Aug 08, 2023
🎨How B2B SaaS Companies Can Scale Their Creative with Melissa Rosenthal, CCO of ClickUp - Episode #130
Jul 24, 2023
📞B2C Marketers Need To Leverage This Key Marketing Channel With Alex Levin - Episode #129
Jul 17, 2023
🔗Link Building Done Right with Farzad Rashidi - Episode #128
Jul 10, 2023
How B2B Companies Can Build Impactful Brand Positioning with Mark Evans - Episode #127
Jul 05, 2023
The Intersection of Marketing & Sales Leadership with Justin Mink - Episode #126
Jun 26, 2023
Your Marketing Career Will Be Transformed By AI💜 with Chelsea Castle - Episode #125
Jun 19, 2023
🚨Have You Used An AI Tool Yet? Interview with Maurice Bretzfield
Jun 15, 2023
Setting Up Your Marketing Career For Success with Trisha Gallagher- Episode #124
Jun 13, 2023
The Evolution (And Basics) of SEO with Eli Schwartz - Episode #123
Jun 08, 2023
From 1st Marketing Hire to CMO, And Now Advisor with Corey Quinn - Episode #122
Jun 05, 2023
How To Think About Growth Marketing with JC (Jean-Carlos) Polonia - Episode #121
May 22, 2023
Content Marketing Is An Investment with Tracey Wallace - Episode #120
May 15, 2023
Using CRMs The Smart Way & Practical Promotion with Ali Schwanke - Episode #119
May 08, 2023
Creating The Right Marketing Career with Patrick Moran, Reforge Program Creator & Marketing Advisor - Episode #118
Apr 24, 2023
Discussing The Future CMO with Bill Macaitis, former Marketing Leader of Slack, Zendesk, & Salesforce - Episode #117
Apr 17, 2023
Samir Balwani - What Every Media Buyer Needs To Hear- Episode #116
Apr 10, 2023
Keren Pakes - The Journey From Journalist To Marketing Leader - Episode #115
Apr 05, 2023
Nora Sudduth - Getting More Engagement Using Private Podcasts - Episode #114
Apr 03, 2023
Sydney Michuda - Building Clout As a Freelance Designer - Episode #113
Mar 27, 2023
Chad Reid - The Path Of Success For The 1st Marketing Hire Of A Startup - Episode #112
Mar 20, 2023
Dan Sanchez - Every B2B Business Should Have A Podcast - Episode #111
Mar 13, 2023
Ashley N. Cline - Maximizing Your Event Marketing Success - Episode #110
Mar 06, 2023
Arlyn Davich - What it Takes to Become a Fractional CMO - Episode #109
Feb 27, 2023
Zac Litwack - A New Career Path: What Is A Venture Operator? - Episode #108
Feb 21, 2023
Rachel B. Lee - Growing Your Personal Brand Starts With Defining What You Bring To The Table - Episode #107
Feb 14, 2023
Justin Watkins - The Generalist’s Approach Makes You More Competitive - Episode #106
Feb 06, 2023
Jan Deahl - Want A Competitive Edge As A Marketer? Understand Your Business - Episode #105
Jan 30, 2023
Justin Parnell - The Buyer’s Journey Has Changed & PLG Is In! - Episode #104
Jan 23, 2023
Julia Griffiths - Defining A Marketer’s Purpose - Episode #103
Jan 16, 2023
Joe Portsmouth - Email Marketing Will Never Die! - Episode #102
Jan 09, 2023
Patrick Ward - Marketing Leadership Frameworks, Why Side Hustles Are A Good Thing, And More - Episode #101
Jan 02, 2023
What I Wish I Knew When I Began My Digital Marketing Career - Episode #100
Dec 20, 2022
Interview with Steve Toth - A Solid Understanding In SEO Can Lead To Exponential Growth - Episode #99
Dec 06, 2022
Interview with James (JD) Dillon - Defining The Role Of CMO - Episode #98
Nov 30, 2022
Interview with Christina Patrick - Your MQLs Won’t Help Sales Actually Close…Shocker - Episode #97
Nov 18, 2022
Interview with Dave Snyder - Content That Makes Revenue, AI Writing Tools, & Getting Clients To Brag About Your Work - Episode #96
Nov 11, 2022
Interview with Joel Garthwaite - Marketing to Home And Garden Customers Isn’t Easy - Episode #95
Oct 19, 2022
Interview with David Finberg - Agency Growth Requires Strong Relationship - Episode #94
Oct 08, 2022
Interview with Mark Stouse - Defining A Recession-Proof Career & Things To Know As A New CMO - Episode #93
Sep 23, 2022
Interview with Léandre Larouche - Should You Write a Book? - Episode #92
Sep 15, 2022
Interview with Jacob Warwick - How Your Career Narrative Can Help You Become a VP - Episode #91
Aug 17, 2022
Interview with Kaleigh Moore - Launching A Freelance Marketing Business - Episode #90
Aug 09, 2022
Interview with Jeff Large - Listen to This if You Want to Build a Podcast- Episode #89
Aug 05, 2022
Interview with Harry Morton - How B2B Companies Need to Approach Podcasting - Episode #88
Jul 26, 2022
Interview with Saarim Asady - Growing Your Business On LinkedIn - Episode #87
Jul 18, 2022
Interview with Sara Pion - Navigating The Startup World as a New Marketer - Episode #86
Jul 12, 2022
BONUS Episode: Interview with Daniel Botero - Listen To This If You’re Looking For A New Job
Jul 11, 2022
Interview with Derek Osgood - Your GTM Strategy Needs a Makeover - Episode #85
Jun 27, 2022
Interview with Maya Grossman - The Career Advice You Need If You Want To Be A Marketing Leader - Episode #84
Jun 20, 2022
Interview with Yisrael Segall - Marketers, It’s Okay To Be A Generalist - Episode #83
Jun 17, 2022
Interview with Darshan Mehta - You Have Your Insights, Now What? - Episode #82
Jun 06, 2022
Interview with Lea Pica - Using Data & Storytelling To Spur Action - Episode #81
May 31, 2022
Interview with Adam Steele - From Marketer to COO & The Basics of Link Building - Episode #80
May 16, 2022
Interview with Sarah Talbert - So You Want To Be A Copywriter? - Episode #79
May 04, 2022
Interview with Sean Work - How To Actually Grow Your Website Traffic This Year - Episode #78
Apr 11, 2022
Interview with Will Haire - Growing Your Business On Amazon - Episode #77
Apr 05, 2022
Interview with Sarah Snyder - What It Takes To Be Good At Press Relations - Episode #76
Mar 28, 2022
Interview with Tommy Walker - Your Content Marketing Efforts Need An Upgrade - Episode #75
Mar 21, 2022
Interview with Branko Kral - Building Your Own Content Marketing Business - Episode #74
Mar 11, 2022
Interview with Lila Schneider - Managing Your Own Marketing Agency - Episode #73
Mar 08, 2022
Interview with Margie Agin - The Ins and Outs of B2B Product Marketing - Episode #72
Feb 25, 2022
Interview with Alexander Billington - Growth Frameworks From A Former Soccer Player - Episode #71
Feb 18, 2022
Interview with Aazar Ali Shad - How to Use Twitter the Right Way & the Basics of Launching a Podcast - Episode #70
Feb 08, 2022
Interview with Foti Panagiotakopoulos - Getting Into Growth Marketing - Episode #69
Jan 28, 2022
Interview with Michele Linn - Level Up Your Content Marketing Using Original Research - Episode #68
Jan 19, 2022
Interview with Jimmy Zona - E-commerce Marketing Lessons From a Pro - Episode #67
Dec 20, 2021
Interview with Maddy Martin of Smith.AI - Growing a B2B Company The Right Way - Episode #66
Dec 06, 2021
Interview with Deirdre Tshien - Discussing User Acquisition and Influencer Marketing for 2022 - Episode #65
Dec 02, 2021
Interview with Kathleen Booth - Why Marketers Need to Understand Cyber Security - Episode #64
Nov 22, 2021
Interview with Mary Anderson - Designing With A Purpose - Episode #63
Nov 10, 2021
Interview with Dan McGaw - You Can Build The Ideal MarTech Stack! - Episode #62
Nov 04, 2021
Interview with Julian Ivaldy - Discussing “Pirate Marketing” - Episode #61
Oct 27, 2021
Interview with Agata Krzysztofik - Want to Win as a Growth Marketer? Have a Growth Mindset - Episode #60
Oct 12, 2021
Interview with David J.P. Fisher - How to Become a Trusted Marketing & Sales Expert - Episode #59
Oct 07, 2021
Interview with Forrest Dombrow - Sales and Lead Generation Go Hand-in-Hand - Episode #58
Sep 28, 2021
Interview with Moe Abbas - Kickstart Your Digital Marketing Career - Episode #57
Sep 23, 2021
Interview with Sarah Bond - Lessons in B2B SaaS Marketing and CRO - Episode #56
Sep 21, 2021
Interview with Michael Wieder, Co-Founder at Lalo - Picking The Brain of a CMO - Episode #55
Sep 13, 2021
Interview with Maria Bryan - Enter the World of Nonprofit Marketing - Episode #54
Sep 02, 2021
Interview with Nicholas Scalice - How Can I Become a Growth Marketer? - Episode #53
Aug 23, 2021
Interview with Cara Meiselman - The Power of “Reverse Franchising” + Growing Your PR & Content Skills - Episode #52
Aug 17, 2021
Interview with Arpit Choudhury - Data Isn’t Scary: A Discussion About Product-Led Growth - Episode #51
Aug 13, 2021
Interview with Maurice Bretzfield - The Man Who Introduced Me to Digital Marketing - Episode #50
Aug 10, 2021
Interview with Heather Bennett - Want to Improve Your Career? Start with Your Personal Brand! - Episode #49
Aug 06, 2021
Interview with Tracy Sheen - Leaning Into Tech & Tackling Technophobia - Episode #48
Aug 03, 2021
Interview with Jennifer Hartmann - Mastering UGC & Community Building - Episode #47
Jul 30, 2021
Interview with Will Berkowitz - The Unique Challenges with Growing a B2B2C Startup - Episode #46
Jul 27, 2021
Interview with Sarah Bedrick, Founder of HubSpot Academy - What Are Your Marketing Principles? - Episode #45
Jul 23, 2021
Bonus Episode: Round #2 with Todd Wheeler!
Jul 21, 2021
Interview with Shana Bull - Creating Relationships and Storytelling is How You Win - Episode #44
Jul 20, 2021
Interview with Andy Crestodina - Understanding Digital Empathy with The MASTER of Content Marketing - Episode #43
Jul 16, 2021
Interview with A. Lee Judge - Let’s Jump Into Content Marketing - Episode #42
Jul 13, 2021
Interview with Erik Newton - How to Scale Your Marketing Career: Lessons From a Former Senior Marketer from Netflix - Episode #41
Jul 09, 2021
Interview with Dennis Shiao - The Art of The Career Pivot: Going From IT to Marketing to Freelancing - Episode #40
Jul 06, 2021
Interview with Araminta Robertson - Let’s Jump Into The World Of Fintech Marketing - Episode #39
Jul 02, 2021
Interview with Andrew Capland - Prepping For Your Career in Growth - Episode #38
Jun 29, 2021
Interview with Todd Wheeler - Does a Business Win without Discovery, Priorities, and Focus? - Episode #37
Jun 21, 2021
Interview with Erica Maurer - How to Host & Promote Virtual Events, The Right Way - Episode #36
Jun 05, 2021
Interview with Jeroen Corthout - Creating A CRM That’s Actually Useful - Episode #35
May 28, 2021
Interview with Amanda Goetz- Sleep, Sex, & Stress: Selling CBD to Help Women Live Better Lives - Episode #34
Mar 12, 2021
Interview with Lindsey Bancroft - A New Experience: Learning About Experiential Marketing - Episode #33
Mar 05, 2021
Interview with Miruna Dragomir - Marketers Need to Focus on the Big Picture - Episode #32
Feb 26, 2021
Interview with Navindra Kewal - Let’s Talk About Product Management - Episode #31
Feb 12, 2021
Interview with Pierre Lechelle - ACTIONABLE Advice Every Budding Marketer Needs in 2021 - Episode #30
Feb 05, 2021
Interview with Craig Zingerline - Mastering Growth in 2021 - Episode #29
Jan 22, 2021
Interview with Kate Bradley Chernis, CEO of Lately - Creating an AI That Makes Engaging Social Content - Episode #28
Jan 01, 2021
Interview with Irina Poddubnaia, Founder of TrackMage- The Basics of Project Management - Episode #27
Dec 29, 2020
Interview with Vince De Benedetto - Getting Started With Marketing Automation & Chat Marketing - Episode #26
Dec 18, 2020
Interview with Dr. Travis Zigler - The Basics of Amazon PPC - Episode #25
Dec 11, 2020
Interview with Chris Dickey, CEO of Visably - The Basics of Search Engine Visibility & Marketing a SaaS Company - Episode #24
Dec 04, 2020
Interview with Katie Dooley - Starting a Design & Branding Business - Episode #23
Nov 27, 2020
Interview with Filippo Stefanelli, CMO of StashAway - The Challenges of Marketing in Fintech & in the APAC Region - Episode #22
Nov 20, 2020
Interview with Eric Jorgenson - Writing a Book about Naval Ravikant, Startup Life, and How to Grow a Blog - Episode #21
Nov 13, 2020
Interview with Jerry R. Louis - Copywriting Essentials and Ad Agency War Stories - Episode #20
Nov 06, 2020
Interview with Damon Burton - The Basics of SEO & The Benefits of Writing a Book - Episode #19
Oct 30, 2020
Interview with Professor Martin Waxman - How Does AI Relate to Marketing and PR? - Episode #18
Oct 23, 2020
Interview with Brian Honigman - How to Create a Career as a Marketing Consultant - Episode #17
Oct 16, 2020
Interview with Lindsay Peragine - The Basics of Pinterest Marketing in 2020 - Episode #16
Oct 14, 2020
Interview with Stacy Angela Magallon - How To Get Started In Design & Creative Work - Episode #15
Oct 06, 2020
Interview with Liz Scully - Could A Mastermind Group Elevate Your Marketing? - Episode #14
Sep 29, 2020
Interview with Matt Lebris - Starting a podcast, personal branding, & how to start a speaking career - Episode #13
Sep 19, 2020
Are you in the business of doing something that other people want? - Episode #12
Sep 11, 2020
Interview with Khandker Ahamed - Remote Work, Project Management, & The Future of Work - Episode #11
Aug 23, 2020
Interview with Scott Harward - Ads, Automation, & The End of 3rd Party Cookies - Episode #10
Aug 13, 2020
Interview with Bertrand van der Berg - Digital Marketing for Photographers - Ep. #9
Aug 11, 2020
Career Design & Collecting Skills - Episode #8
Aug 08, 2020
Why YOU Need A Website & How To Start - Episode #7
Aug 02, 2020
Interview With Sam Hysell of NOX Media - Mastering Virtual Events - Episode #6
Jul 29, 2020
Are You a Writer? - Episode #5
Jul 28, 2020
Digital Marketing Skills to Learn - Episode #4
Jul 21, 2020
How To Get A Job In 2020 - Episode #3
Jul 19, 2020
Who Is This Podcast For? Who Am I Speaking To? - Episode #2
Jul 18, 2020
Welcome to My Podcast - Episode #1
Jul 17, 2020
What is digital marketing, really?
Jul 16, 2020