This is Product Marketing

By Product Marketing Hive

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Category: Marketing

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Subscribers: 5
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Episodes: 76

Description

This is Product Marketing is brought to you by Product Marketing Hive, the product marketing community that gives back. We are a global community with an intellectual center of gravity in Silicon Valley. This podcast dives deep into the world of product marketing, product management, and technology marketing. We will be interviewing thought leaders, marketing and product legends. Join PMM Hive to meet fellow PMMs.All rights reserved. © Product Marketing Hive.


Episode Date
Episode 75: Gokul Kailasam - How To Gain Traction by Niching Down
May 26, 2026
Episode 74: Kate Obiidykhata - How To Drive Product Success Beyond the Launch Day
Apr 28, 2026
Episode 73: Vinícius Chacon - Learnings from Launching an AI Product
Mar 24, 2026
Episode 72: Brian Dreyer - Switching Between Product Marketing and Product Management
Feb 24, 2026
Episode 71: Katie Noe - Implementing AI in Competitive Intelligence
Jan 27, 2026
Episode 70: Terezia Stancik - Analyst Relations in the Age of AI
Dec 16, 2025
Episode 69: Prashant Sridharan - Building Trust to Win in Developer Marketing
Nov 26, 2025
Episode 68: Mustafa Kapadia - The Impact of Agentic AI on Product Management
Oct 28, 2025
Episode 67: Andrew Hatfield - A Practical Framework for a High-Performance GTM Playbook
Sep 29, 2025
Episode 66: Fara Joaquim - Building a Product Marketing Career Across Borders
Aug 19, 2025
Episode 65: Talya Heller - How to Find What Makes Your Product Different
Jul 31, 2025
Episode 64: Nacho Harriague - Building a Holistic Sales Enablement Strategy
Jun 26, 2025
Episode 63: Joan Gaffney - Navigating Burnout in Product Marketing
May 13, 2025
Episode 62: Ashley Wilson - Evolving Marketing Functions with Company Growth
Apr 09, 2025
Episode 61: Jonathan Pipek - Early-stage Startups' Pricing and Packaging Strategy
Mar 11, 2025
Episode 60: Arneeb Mahbub - Managing Multiple Go-to-Market Initiatives
Feb 19, 2025
Episode 59: Aleksandra Mitroshkina - Go-To-Market Strategy for Open Source Products
Jan 28, 2025
Episode 58: Dirk Nicol - Building and Scaling Product Marketing Teams
Dec 19, 2024
Episode 57: Juan Gabarro - Managing the Overgrown Product Portfolio
Nov 27, 2024
Episode 56: Sahil Sethi - Product Marketing Level Up
Nov 12, 2024
Episode 55: Maria Ross - The Five Pillars of Effective Empathetic Leadership
Oct 23, 2024
Episode 54: Jon Itkin - Connecting Product Marketing and Brand Marketing
Oct 09, 2024
Episode 53: Peace Attah - The First 90 Days Blueprint for Product Marketers
Sep 25, 2024
Episode 52: Bianca Galan - Inside an International B2C Product Launch
Sep 10, 2024
Episode 51: Georgi Furnadzhiev - An Innovative Value Creation Framework
Aug 20, 2024
Episode 50: Yolanda Thomas - Elevating Your Product Marketing Career
Aug 07, 2024
Episode 49: Elena Hutchison - Decoding Analyst Relations
Jul 23, 2024
Episode 48: Rossmary Gil-Tian - A Product Marketer’s Journey in An IPO-Bound Company
Jul 09, 2024
Episode 47: Anthony Pierri - Effective Homepage Messaging Strategy for Startups
Jun 18, 2024
Episode 46: Terezia Batovska - The Key to Analyst Relations Success
May 07, 2024
Episode 45: Anubhav Rao - Scaling Hyper-personalized Messaging with AI
Apr 09, 2024
Episode 44: Abiola Apooyin - Conducting Market Research
Mar 13, 2024
Episode 43: Ashley Litzenberger - Data-Driven ICP for Multi-Product Portfolio
Feb 21, 2024
Episode 42: Marcio Moerbeck - B2B Tech Partnership Go-To-Market Strategy
Jan 16, 2024
Episode 41: Matt Mehus - Developing The Ideal Customer Profile
Nov 28, 2023
Episode 40: Dave Panek - Product/Market Fit Transitioning from Product to Platform
Sep 05, 2023
Episode 39: Julien Sauvage - Building a Great Sales Deck
Aug 08, 2023
Episode 38: Dejan Gajsek - Minimum Viable Competitive Intelligence Programs
Jul 19, 2023
Episode 37: Robert Karel - Analyst Relations and Product Marketing
Jun 13, 2023
Episode 36: Tanu Kaushik - Brand Marketing and Product Marketing
May 09, 2023
Episode 35: Megan Pratt - Successful Sales Enablement in Product Marketing
Apr 18, 2023
Episode 34: Jason Schifrien - Product Release Process at Roku
Mar 22, 2023
Episode 33: Shari Diamond - Product Marketing Skills
Feb 21, 2023
Episode 32: Sahil Sethi - Balancing PLG and Enterprise Sales
Jan 17, 2023
Special Episode 31: 2023 Global Perspective on Product Marketing Priorities
Dec 20, 2022
Episode 30: Matt Collins - Understanding Your Customers with Customer Research
Nov 22, 2022
Episode 29: Axel Kirstetter - What Happens After the Product Launch
Oct 19, 2022
Episode 28: April Rassa - Making Product Marketing More Strategic
Sep 26, 2022
Episode 27: Tejas Kinger - How to Excel as the First Product Marketing Hire
Aug 23, 2022
Episode 26: Clayton Pritchard - Transitioning from Growth Marketing to Product Marketing
Jul 19, 2022
Episode 25: Jennifer Crawford - Developing Buyer Personas
Jun 28, 2022
Episode 24: Nishanth Kadiyala - Choosing Between Product Marketing and Product Management
May 26, 2022
Episode 23: Favour Aroghene Okoro - Be a Data-informed Product Marketing Manager
Apr 28, 2022
Episode 22: Janaki Nori - Driving the Product Adoption Program
Mar 22, 2022
Episode 21: SJ Petteruti - A Repeatable Process for Developing Product Messaging
Feb 14, 2022
Episode 20: Caryne Say - Getting Started with Account Based Marketing
Jan 17, 2022
Episode 19: Adam Houghton - How Can Product Marketers Excel at Competitive Intelligence
Dec 14, 2021
Episode 18: Clement Kao - Finding Product/Market Fit for Your MVP
Nov 01, 2021
Episode 17: Anita Raj - How to Influence and Communicate Your Product Roadmap
Sep 28, 2021
Episode 16: Axel Kirstetter - Evolving From Single Product to Multi Products
Sep 22, 2021
Episode 15: Laura Smous - B2B SaaS Product Pricing and Packaging Strategy
Sep 14, 2021
Episode 14: Kelly Drozd - Agile Marketing
Jun 22, 2021
Episode 13: John Zilch - Achieving a Successful Product Launch
Jun 07, 2021
Episode 12: Crispin Read - How Can Product Marketing Effectively Impact B2B Buyer's Journey
May 12, 2021
Episode 11: Camil Lafreniere - Product Marketing vs. Product Management
Apr 27, 2021
Episode 10: Brian Martell - Building a Base of Influence for Product Marketing
Apr 12, 2021
Episode 9: Crispin Read - How to Build a Successful Second Product
Mar 08, 2021
Episode 8: Anita Raj - Go to Team Before Go to Market
Feb 02, 2021
Episode 7: Georgia Diaconescu - People Hire Your Product to Get a Job Done
Oct 27, 2020
Episode 6: Maria Ross - The Empathy Edge
Oct 12, 2020
Episode 5: Crispin Read - Don't Create a Category
Oct 05, 2020
Episode 4: Crispin Read - What Is a Product?
Sep 28, 2020
Episode 3: Bruno Aziza - The Story of Oracle Analytics Gartner Magic Quadrant Turnaround
Sep 21, 2020
Episode 2: John Kreisa - Product Marketing Career Roadmap
Sep 14, 2020
Episode 1: Dave Kellogg - Marketing in Hot and Cold Markets
Sep 08, 2020
Episode 0: Welcome to This is Product Marketing
Aug 18, 2020