BRAVE COMMERCE
By Adweek
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Category: Marketing
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Subscribers: 2
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Episodes: 179
Description
MikMak Founder & CEO Rachel Tipograph and Profitero’s President Sarah Hofstetter tackle what’s relevant in eCommerce today for the world’s biggest brands. Each episode they’ll share tips worth millions in sales, while interviewing the bravest marketers on how to navigate eCommerce’s latest consumer and retailer dynamics.
Hosted on Acast. See acast.com/privacy for more information.
| Episode | Date |
|---|---|
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Luke Kigel of Kimberly-Clark on Consumer-Centricity in the CPG Industry
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Apr 23, 2024 |
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Nathalie Gerschtein of L’Oréal on Glowing Forward with Leadership and Empathy
|
Apr 16, 2024 |
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Ajay Sharma of Bayer on Strategies for Mastering the Digital Marketplace
|
Apr 09, 2024 |
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Mir Zaman of Spectrum Brands on Lessons in Leadership
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Apr 02, 2024 |
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Celebrating Bravery and Brilliance in Women's Leadership
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Mar 26, 2024 |
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Flashback: Gabrielle Wesley of Mars Wrigley on Candy, Culture, and Commitment in Marketing
|
Mar 12, 2024 |
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Tyson Foods’ Wendy Jean Bennett on Pioneering Retail Innovation
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Mar 05, 2024 |
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Eric Tarnowski of Kenvue on Navigating Change in Connected Commerce
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Feb 27, 2024 |
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Sarah Travis of Roundel on Revolutionizing Retail Media and Inclusive Leadership
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Feb 20, 2024 |
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Sanofi’s Bas van Kesteren Prescribes a Healthy Dose of eCommerce
|
Feb 13, 2024 |
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Chobani’s CMO Thomas Ranese on Running a CPG Brand with a Tech Mindset
|
Feb 06, 2024 |
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Analyst Andrew Lipsman Explores Retail Media in Light of Cookie Deprecation
|
Jan 23, 2024 |
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Ari Labell of The Hain Celestial Group on Navigating the World of 'Better for You' Brands
|
Jan 16, 2024 |
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AMOREPACIFIC’s Julien Bouzitat on Riding the Waves of Change in Beauty Marketing
|
Jan 09, 2024 |
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Flashback: Esi Eggleston Bracey of Unilever on approaching business from a human-centric perspective
|
Jan 02, 2024 |
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Flashback: Kate Crowley and Luke Sebire of LEGO on customer loyalty, media mix marketing, and upward funnel opportunities
|
Dec 26, 2023 |
|
Unleashing Petco's Tail of Success with CCO Darren MacDonald
|
Dec 19, 2023 |
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Andrea Sengara of Campari America on Spirits, Trends, and Tradition
|
Dec 12, 2023 |
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Kristof Neirynck of Avon on Redefining Relationship Selling
|
Dec 05, 2023 |
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Diego Palmieri and Neha Mallik of Mizkan on Future-Proofing the CPG Industry
|
Nov 28, 2023 |
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Tony Crecca on Shaping Strategies for Connected Commerce
|
Nov 21, 2023 |
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Campbell Soup Company CEO Mark Clouse on Their Recipe for Success
|
Nov 14, 2023 |
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Monisha Dabek of Ocean Spray on Staying Relevant in Consumer Culture
|
Nov 07, 2023 |
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Nuno Pedro of the Mark Anthony Group on Innovation in the Beverage Industry
|
Oct 31, 2023 |
|
We are not OK
|
Oct 25, 2023 |
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Chris Cowger of Dell on Navigating Turnarounds
|
Oct 24, 2023 |
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Sharon John of Build-A-Bear Workshop on Creating Authentic Experiences
|
Oct 10, 2023 |
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Simon Miles of The Coca-Cola Company on Building Brands in the Omnichannel Age
|
Oct 03, 2023 |
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Gabrielle Wesley of Mars Wrigley on Candy, Culture, and Commitment in Marketing
|
Sep 26, 2023 |
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Brewing Success Strategies for the Non-Alcoholic Market with Andrew Katz
|
Sep 19, 2023 |
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Jay Picconatto of General Mills on Mastering Data in the Consumer Goods Industry
|
Sep 12, 2023 |
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Amina Pasha of Thrive Market on the Challenges and Triumphs of Mission-Driven Marketing
|
Sep 05, 2023 |
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Vinny Rinaldi of Hershey's on Boomerangs to Breakthroughs in Marketing
|
Aug 29, 2023 |
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Pierre-Yves Calloc’h of Pernod Ricard on the Art of Alcohol Marketing
|
Aug 22, 2023 |
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Veeral Shah of Nestlé on eCommerce Evolution and AI-Driven Innovation
|
Aug 15, 2023 |
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Sucharita Kodali of Forrester on the Ever-Changing Landscape of the Consumer Economy
|
Aug 08, 2023 |
|
Diana Haussling of Colgate-Palmolive on Finding Your Path with Brave Choices
|
Aug 01, 2023 |
|
Hamid Saify of Liquid Death on Disruptive Marketing Strategies and Building a Strong Brand Community
|
Jul 25, 2023 |
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Stu Landesberg of Grove Collaborative on a Mission-Driven Approach to Brand Growth
|
Jul 18, 2023 |
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Chris Chesebro of Wella on Fostering a Sense of Ownership in your Employees
|
Jul 11, 2023 |
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Flashback: Joy Simonson of 3M on iterating a “maker culture”, cross-functional education, and building workplace empathy
|
Jul 05, 2023 |
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Suzanne Long of Albertsons on Achieving Meaningful Transformation
|
Jun 27, 2023 |
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Gonzalve Bich of BIC on Creating Quality Products to Stand the Test of Time
|
Jun 20, 2023 |
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Chris Rogers of Instacart on Developing Strong Retailer Relationships, and Utilizing AI for Commerce
|
Jun 13, 2023 |
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Heather Malenshek of Land O'Lakes on Investing in Brand through Tough Times
|
Jun 06, 2023 |
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Shelley Zalis of The Female Quotient on Driving Gender Equality and Diversity in Business
|
May 30, 2023 |
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Diana Frost of Kraft Heinz on Leading with an Agile Mindset and Embracing Innovation
|
May 23, 2023 |
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Eduardo Luz of Panera on innovating with AI
|
May 16, 2023 |
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Gabi Lewis of Magic Spoon on the Importance of Innovation, Customer Acquisition, and Building a Strong Brand Foundation
|
May 09, 2023 |
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Sandie Hawkins of TikTok on Revolutionizing eCommerce through Community
|
May 02, 2023 |
|
Sara Wilson and Michelle Goad on unlocking Gen Z’s buying power
|
Apr 25, 2023 |
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Val Oswalt of Kodiak on Building Careers and Building Brands
|
Apr 18, 2023 |
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Boris Rütten of Henkel on navigating eCommerce on a global scale
|
Apr 11, 2023 |
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Flashback: How to get your brand on the shopping list with Heineken CMO Jonnie Cahill
|
Apr 04, 2023 |
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Andy Markowitz of the New York Mets on building value in an ever-evolving digital landscape
|
Mar 28, 2023 |
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Amanda Baldwin of Supergoop! on leading mission-driven profitability
|
Mar 21, 2023 |
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Flashback: Katie Kirkpatrick of Bacardi on the integration of marketing and sales in alcohol eCommerce
|
Mar 14, 2023 |
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Austin Leonard of Sam’s Club on maximizing value exchange to build trust with consumers
|
Mar 07, 2023 |
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Grant Hill on fostering vulnerability and defining culture in the workplace
|
Feb 28, 2023 |
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Lewis Broadnax of Sazerac on reducing friction for consumers to drive eCommerce growth
|
Feb 21, 2023 |
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Esi Eggleston Bracey of Unilever on approaching business from a human-centric perspective
|
Feb 14, 2023 |
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Denise Woodward of Partake Foods explains how to scale a small business
|
Feb 07, 2023 |
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Joy Simonson of 3M on iterating a “maker culture”, cross-functional education, and building workplace empathy
|
Jan 31, 2023 |
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Cristina Marinucci of Mondelez says We are Living in a Phygital World
|
Jan 24, 2023 |
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Anouck Gotlib of Belgian Boys on branding, product development, and positioning products to appeal to the consumer’s lifestyle
|
Jan 17, 2023 |
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Michal Geller of Newell Brands on retail media, attribution, and using data to develop consumer experience and obsession
|
Jan 10, 2023 |
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Lisa Mann of Raines International on hiring talent, interviewing, and the value of soft skills
|
Jan 03, 2023 |
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Jim Mollica of Bose on storytelling, consumer insights, and content creation
|
Dec 20, 2022 |
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Jay Sethi of Diageo on authenticity, analyzing macro trends, and adapting to new cultures
|
Dec 13, 2022 |
|
Kate Crowley and Luke Sebire of LEGO on customer loyalty, media mix marketing, and upward funnel opportunities
|
Dec 06, 2022 |
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Anton Vincent of Mars on brand experience, sustainability, and consumer relationships
|
Nov 29, 2022 |
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Todd Kaplan of Pepsi on responding to the “no”, Web3 Integration, and developing the full consumer experience
|
Nov 15, 2022 |
|
Olga Osminkina-Jones of Reckitt on intimate wellness, value creation, and connecting with the consumer wellness, value creation, and connecting with the consumer
|
Nov 08, 2022 |
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Hasbro President and COO Eric Nyman on bringing joy via product diversity, consumer appeal, and employee development
|
Nov 01, 2022 |
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Flashback: Brigitte King from Colgate-Palmolive, maps out frameworks for strong leadership in the digital space
|
Oct 25, 2022 |
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Sucharita Kodali of Forrester on consumer spending habits, goal alignment between brands and partners, and the financial future of eCommerce
|
Oct 18, 2022 |
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Rishad Tobaccowala on operating remote work environments, the value of in-person interactions, and hiring strategy
|
Oct 13, 2022 |
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Flashback: Nestle’s Neel Arora discusses building longstanding strategy post the eCommerce penetration burst
|
Oct 06, 2022 |
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Kalen Thornton of PepsiCo on cultural relevance as a brand, innovative marketing campaigns, and developing a holistic brand experience to serve a multifaceted consumer
|
Sep 27, 2022 |
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Antoine Borde of Danone on product experience, drawing inspiration from competitors, and the power of qualitative data in marketing
|
Sep 20, 2022 |
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Julie Bowerman of Kellogg Company on omnichannel marketing, leveraging media mix modeling, and using analytics to build strategy
|
Sep 13, 2022 |
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Mark Edmonson of Materne North America on diverse representation, collaborative partnerships, and capturing new audiences
|
Aug 30, 2022 |
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Francesca Hahn of Mondelēz International on brand experience, media implementation, and using eCommerce to inform business strategy
|
Aug 23, 2022 |
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Cindy Gallop of MakeLoveNotPorn on regulated industries, breaking down perception barriers, and working in ways that involve your values and passions
|
Aug 16, 2022 |
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Clive Sirkin of Screendragon on enabling high-performing talent, recognizing blindspots in business strategy, and converting content into commerce
|
Aug 09, 2022 |
|
Esi Seng of Tate’s Bake Shop on the Power of Diversity While Scaling a Company
|
Aug 02, 2022 |
|
Brie Olson and Alfred Chang of PacSun on consumer identity, product inclusivity, and digital transformation
|
Jul 26, 2022 |
|
Charlie Chappell of The Hershey Company on retail media, retailer communication, and using data to strategize
|
Jul 13, 2022 |
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Claudine Patel of Post Consumer Brands on connecting to the consumer, adjusting during inflation, and catering to a wide spectrum of customers
|
Jun 28, 2022 |
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Gentiane Barret of Sanofi on nonlinear career paths and leveraging innovation to deliver results
|
Jun 21, 2022 |
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Seth Kaufman of Moët Hennessy on company culture and servant leadership the relationship between on-premise and eCommerce sales
|
Jun 06, 2022 |
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Katie Kirkpatrick of Bacardi on the integration of marketing and sales in alcohol eCommerce
|
May 18, 2022 |
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Marie-Jeanne Matei of Ferrero on the evolution of shopping habits
|
May 10, 2022 |
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Sara Aubitz of Clorox on building an eCommerce team, developing KPIs, and leading with a cross functional lens
|
May 03, 2022 |
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Keith Bryan of Best Buy on digital commerce, synergies between advertising and retail, and DEI
|
Apr 25, 2022 |
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Surabhi Pokhriyal and Barry Bruno of Church & Dwight Co. on unifying sales and marketing, hiring and recruiting, and cross-functional collaboration
|
Apr 18, 2022 |
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Kara Rousseau of Walmart Connect on organic omnichannel strategy, connecting with customers, and integrating commerce into content
|
Apr 11, 2022 |
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Channan Sawhney of Johnson & Johnson on global eCommerce, assortment strategies, and the future of eCommerce
|
Mar 21, 2022 |
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Chris Perry and Oskar Kaszubski of firstmovr on modern innovations in retail, CPG eCommerce, and driving a company with storytelling and passion
|
Mar 17, 2022 |
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Pam Kaufman of Paramount on adapting IP to consumer goods, utilizing new social channels, and leading a major brand
|
Mar 07, 2022 |
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Tony Navin of Kraft Heinz on brand and retailer interrelationships, and data-informed decisions
|
Feb 15, 2022 |
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Tillamook’s Priya Shenoy on developing a challenger mindset to master the shopper’s mindset & promote a culture of diversity in thought
|
Feb 08, 2022 |
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Unilever’s Eric Lucari on integrating eComm at a large CPG & the value of leaning into sustainable shopping
|
Jan 24, 2022 |
|
Coty’s Kevin Shapiro on the latest beauty trends & innovating your strategies toward what the consumers want
|
Jan 18, 2022 |
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Lenovo’s Carlo Savino on what you can control during unprecedented supply chain issues
|
Jan 10, 2022 |
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Heaven Hill Brands CMO Kate Latts on how to keep longstanding family owned business relevant & innovative
|
Dec 30, 2021 |
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Henkel’s Laura Hyland on building, growing & educating an eCommerce team from the ground up
|
Dec 21, 2021 |
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Staying relevant in consumer dynamics with Sabra Dipping Company's CEO Joey Bergstein
|
Dec 14, 2021 |
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Campbell’s Stephen Chriss on evolving your toolbox to elevate your structure, strategy & shopper experience
|
Nov 23, 2021 |
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Nuun Hydration's Ingrid Cordy on attracting the mass consumer while staying true to your brand
|
Nov 20, 2021 |
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Colgate’s Dana Medema on building trust among your consumers and your own internal teams
|
Nov 15, 2021 |
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Uber Eats' Eduardo Donnelly on the digital transformation of Latin America as a result of the pandemic
|
Nov 05, 2021 |
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IRI’s CEO and President Kirk Perry shares his predictions for holiday season 2021
|
Oct 28, 2021 |
|
King Arthur Baking Company's CMO Bill Tine on the power of discovery in media & search
|
Oct 14, 2021 |
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Dole's Jamie Schwab on the latest hot topic: supply chain
|
Oct 06, 2021 |
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Wes Schroll, CEO & Founder of Fetch Rewards, discusses building a company from a small startup to a certified unicorn
|
Oct 05, 2021 |
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Mondelez’s Jie Cheng on different eCommerce adoption & maturity dynamics across global markets
|
Sep 27, 2021 |
|
The First Anniversary of BRAVE COMMERCE and season 2 kick off!
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Sep 20, 2021 |
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How to be agile in the fashion industry during this constantly changing commerce environment
|
Sep 13, 2021 |
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Sargento’s Chris Houser on the evolution of the grocery industry into eCommerce
|
Sep 07, 2021 |
|
Brigitte King from Colgate-Palmolive, maps out frameworks for strong leadership in the digital space
|
Aug 26, 2021 |
|
Nestle’s Neel Arora discusses building longstanding strategy post the eCommerce penetration burst
|
Aug 04, 2021 |
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Carolyn Brown of ABInBev on innovation and inspiration in the beer & spirits industry
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Jul 28, 2021 |
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The J.M Smucker Company’s Charlene Zappa on integrating consumer behavior into every step of your brand’s strategy
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Jul 21, 2021 |
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Founder and CEO of Hint, Inc. on developing the qualities of a successful entrepreneur
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Jun 30, 2021 |
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Spin Master's Laura Henderson on the explosive growth of the toy industry
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Jun 21, 2021 |
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Gopuff's Daniel Slotwiner on following the data to find success
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Jun 15, 2021 |
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Conagra's DeLu Jackson on winning share of stomach
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Jun 07, 2021 |
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CEO of MilkPEP Yin Woon Rani in the leap from marketing to CEO
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Jun 02, 2021 |
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Author Brad Stone on the power of Amazon's advertising platform
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May 24, 2021 |
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The power of social for brand building with eos Products CMO Soyoung Kang
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May 16, 2021 |
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PepsiCo's Shyam Venugopal and Emily Frankel on using the evolution of digital media as motivation to innovate
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May 09, 2021 |
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DICK'S Sporting Goods CEO and President Lauren Hobart on omni-channel transformation
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May 02, 2021 |
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How to grow eComm knowledge org-wide with Simple Mills' Todd Hassenfelt
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Apr 25, 2021 |
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Reckitt's GM of US Nutrition Amardeep Kahlon talks creative bravery and frictionless commerce
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Apr 19, 2021 |
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How to get your brand on the shopping list with Heineken CMO Jonnie Cahill
|
Apr 11, 2021 |
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Urban Decay's Malena Higuera on the digital transformation of the beauty industry
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Apr 05, 2021 |
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Walgreen's Boots Alliance Kristof Neirynck on how empathy and purpose can lead to business success
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Mar 28, 2021 |
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Petco CMO Tariq Hassan on keeping up with changing consumer trends in eComm
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Mar 21, 2021 |
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Walmart's Whitney Cooper on driving innovation and unity with her "one team" mindset
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Mar 14, 2021 |
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International Women's Day Q&A Special celebrating women in eCommerce, marketing and business
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Mar 08, 2021 |
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Central Garden and Pet's Tim Cofer & Mike McGoohan on bringing a "digital first" mindset to two rapidly changing industries
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Mar 01, 2021 |
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Post President and CEO Howard Friedman on making the case for change
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Feb 22, 2021 |
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Author Joann S. Lublin on blazing trails for working mothers
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Feb 18, 2021 |
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Penguin Random House CMO Sanyu Dillon on navigating the dynamic publishing industry
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Feb 15, 2021 |
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What it takes to win on Drizly (and everywhere else online) with Diageo's Wayne Blum
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Feb 08, 2021 |
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Super Bowl Special: What goes into a Super Bowl campaign with Gary Vaynerchuk
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Feb 02, 2021 |
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Closing the gap between commerce & content with Buzzfeed's Nilla Ali
|
Feb 01, 2021 |
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Pabst's Will Yen on building brand equity in regional marketplaces
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Jan 25, 2021 |
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What it takes to win online with NBG Home's Chief Digital Officer Don Brett
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Jan 21, 2021 |
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WW President & CEO Mindy Grossman on transforming from brick and mortar to digital overnight
|
Jan 18, 2021 |
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How to adapt your eCommerce strategy to a global audience with Danone's Camille Lavenant
|
Jan 14, 2021 |
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Clorox’s Douglas Milliken on data, personalization and the path to becoming the first modern CPG
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Jan 11, 2021 |
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Revlon CEO Debbie Perelman on capturing a truly omni-experience for consumers in 2021
|
Jan 06, 2021 |
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Double Feature: Bayer’s Paul Gelb and Founder of Ignite Venture Studio’s Jeff Smith talk CPGs and DTCs
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Dec 28, 2020 |
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How groceries reach the shelves with author Benjamin Lorr
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Dec 21, 2020 |
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Improving fulfillment and inventory management in eComm with Flexe's David Glick
|
Dec 17, 2020 |
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Mondelez's Jonathan Halvorson on the upcoming trends to watch in CPG
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Dec 14, 2020 |
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Building and growing a small business during a global pandemic with Sara Polon from SouperGirl
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Dec 10, 2020 |
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Beam Suntory's Jessica Spence on crafting fantastic consumer experiences
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Dec 07, 2020 |
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Maneuvering Hawaiian mountains and channel disruption with P&G's Katy Moeggenberg
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Dec 02, 2020 |
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Scale, speed and singularity with Sabra CMO Jason Levine
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Nov 30, 2020 |
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Nespresso's Justin DeGeorge on sustainability, eComm and good coffee
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Nov 25, 2020 |
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Pre-Thanksgiving Special: Predictions for the Turkey 5
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Nov 23, 2020 |
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Virtual drinks around the world with Pernod Ricard's Stuart Heffernan
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Nov 18, 2020 |
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Moving from beauty to QSR to home improvement with Lowe's Marisa Thalberg
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Nov 16, 2020 |
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The art of storytelling and margarita making with Patrón's Adrian Parker
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Nov 11, 2020 |
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Campbell's VP of eCommerce Diana Haussling on taking up space and bringing bold ideas to the table
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Nov 09, 2020 |
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Kimberly-Clark's Alison Lewis shares a taste of the secret sauce every modern CPG should add to their strategy
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Nov 04, 2020 |
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What the e.l.f. does Chipotle and Alicia Keys have to do with cosmetics? with e.l.f.’s Kory Marchisotto
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Oct 28, 2020 |
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Constellation Brand's Wayne Duan on the challenges of selling booze online and why D2C should be viewed as a relationship channel
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Oct 23, 2020 |
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Hershey's Chief Digital Officer Doug Straton on playing offense to win in eCommerce for Halloween 2020
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Oct 21, 2020 |
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J&J's Surabhi Pokhriyal on why curiosity is essential for eCommerce and how to avoid 'SUMO'
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Oct 14, 2020 |
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Amazon Prime Day Special: How brands can win on one of the biggest shopping days of the year
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Oct 09, 2020 |
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RB President Cynthia Chen on her career journey and how urgency is key for eCommerce
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Oct 04, 2020 |
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Kellogg's CMO Gail Horwood on the overnight acceleration of online grocery
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Oct 04, 2020 |
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Kraft-Heinz's Elizabeth Bennett on creating solutions for consumers rather than products
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Oct 04, 2020 |
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Boxed CEO Chieh Huang on customer loyalty and the future of delivery
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Oct 04, 2020 |
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Meet the Hosts: Rachel Tipograph and Sarah Hofstetter
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Sep 21, 2020 |