Humans of Martech

By Jon Taylor, Phil Gamache

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Category: Marketing

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Subscribers: 1
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Episodes: 117

Description

Future-proofing the humans behind the tech. Follow Jon and Phil on their mission to help marketers level up and have successful careers in the constantly evolving world of martech.

Episode Date
116: Kevin Hu: How data observability and anomaly detection can enhance MOps
Apr 23, 2024
115: Amrita Mathur: ClickUp’s VP of Marketing on Optimizing for velocity of learning and balancing analytics with intuition
Apr 16, 2024
114: Mauro Figueiredo: Interview tips for finding martech talent and the risks of adopting AI as a learning substitute
Apr 09, 2024
113: Abby Gailey: Automating direct mail with webhooks, navigating B2B2C and leveraging Slack communities
Apr 02, 2024
112: Stephen Stouffer: The dawn of AI Ops and the practical wonders of combining AI tools with iPaaS
Mar 26, 2024
111: Jessenia Francisco: Leading MOps at Asana and Lucidchart, feeding on your own martech and overcoming imposter syndrome
Mar 19, 2024
110: Josh Kim: Notion’s Growth Marketing Lead on choosing and democratizing experiments and the marketer’s role in a growth pod
Mar 12, 2024
109: Deborah Mayen: Logitech’s Head of MOps on simplifying martech and antifragile cultures to withstand chaos
Mar 05, 2024
108: Ezra Fishman: Wistia’s VP of Growth on healthy data skepticism and North star metric limitations
Feb 27, 2024
107: Justin Norris: What MOPs can learn about AI from WALL-E and Star Trek
Feb 20, 2024
106: Crissy Saunders: Funnel reporting, composable automation and the future of outbound
Feb 13, 2024
105: Josh Hill: Mastering martech with a hands-on, exploratory approach and rigorous data hygiene
Feb 06, 2024
104: Paul Wilson: The Butterfly effect of martech pros and why they will bring a new hope for AI
Jan 30, 2024
103: Britney Muller: Deciphering the alien nature and the ethical complexities of LLMs
Jan 23, 2024
102: Revealing the secret prompts and process behind our AI images
Jan 16, 2024
101: Darrell Alfonso: The rise of StratOps, managing your stack like a product, and the cycle of startups and consolidation
Jan 09, 2024
100: Sara McNamara: Pathfinding via attribution, AI tool evaluation, and mastery in communication and boundary setting
Dec 05, 2023
99: Striking a balance: Sustaining happiness and success in work and life
Nov 28, 2023
98: You shall not pass: Google's new spam guidelines and what it means for email marketers
Nov 21, 2023
97: Lauren Aquilino: Alleviating burnout and recognizing the specialized skills in marketing ops
Nov 14, 2023
96: Natalie Miles: Building vs. buying martech, the power of generalists and assembling a composable CDP
Nov 07, 2023
95: Battle of the CDPs: Packaged vs. Composable, 10 experts weigh in
Oct 31, 2023
94: Ryan Gunn: HubSpot cheat codes, AI features, attribution and documentation
Oct 24, 2023
93: Tara Robertson: Cost-effective growth and creative attention in B2B
Oct 17, 2023
92: What's stopping AI from fully replacing marketers today? Insights from 10 industry experts
Oct 10, 2023
91: David Chan: How dual-zone approach and journey orchestration are reshaping CDPs
Oct 03, 2023
90: Lucie De Antoni: Startup alchemy, mixing data literacy and attribution with empathy and collaboration
Sep 26, 2023
89: The viability of warehouse-native martech: Insights from 10 industry experts
Sep 19, 2023
88: Tamara Gruzbarg: A hybrid approach to CDPs, white box predictive modeling and AI as a human in the loop system
Sep 12, 2023
87: Michael Katz: The Evolution of packaged CDPs, democratizing ML and the myths of composable and zero data copy
Sep 05, 2023
86: Deanna Ballew: Embracing open source composable martech, AI literacy and qualitative insights
Aug 29, 2023
85: Arun Thulasidharan: Warehouse-native martech and an alternative pricing model
Aug 22, 2023
84: Tejas Manohar: The past, present, and future of Composable CDPs
Aug 15, 2023
83: Kate Nowrouzi: Mailgun's VP of Deliverability on email subdomain strategies and inbox placement tools
Aug 08, 2023
82: Scott Brinker: Balancing excitement for AI and composability with a renewed focus on the human element in martech
Aug 01, 2023
81: Pini Yakuel: Self-optimizing campaigns, the cost of generalization and packaged Martech
Jul 25, 2023
80: Wyatt Bales: Redefining marketing with AI, SQL, full-stack pros, and the automation of end-to-end campaign requests
Jul 18, 2023
79: Aliaksandra Lamachenka: The rise of data product managers and the organic evolution of AI in marketing
Jul 11, 2023
78: Juan Mendoza: The ethics of generative AI, trust, transparency and the threat of dehumanization
Jul 04, 2023
77: Boris Jabes: Decoding the composable CDP, the future of data activation and AI in marketing
Jun 27, 2023
76: Dan Balcauski: Adventures in the world of SaaS pricing
Jun 20, 2023
75: Mike Rizzo: Building resilient Marketing Ops through community
Jun 13, 2023
74: Pratik Desai: A time traveler’s guide to martech and personalization
Jun 06, 2023
73: The art of healthy escapism and the importance of disconnecting from work
May 30, 2023
72: Bobby Tichy: AI and the future of Martech, a deep dive from SFMC to Braze
May 16, 2023
71: Find the top AI marketing tools and filter out the noise
May 09, 2023
70: Exploring new paths to future-proof your marketing career in the age of AI
May 02, 2023
69: How marketers can stay informed and become AI fluent
Apr 25, 2023
68: How fast could AI change or replace marketing jobs?
Apr 17, 2023
67: How a marketing roadmap can keep your team focused
Mar 07, 2023
66: A guide to data models and dynamic dashboards for marketers
Feb 22, 2023
65: It takes a village to build a dashboard
Feb 03, 2023
64: Procrastinator’s guide to Google Analytics 4
Jan 17, 2023
63: Recaping takeaways from guest episodes in season 1
Jun 28, 2022
62: Ramli John: Writing the book on product-led onboarding
Jun 21, 2022
61: Nick deWilde: How marketers can get started in web3
Jun 14, 2022
60: Kamil Rextin: Death to personal branding and dark social
Jun 07, 2022
59: Emma Paajanen: Marketing a technical product to a technical audience
May 31, 2022
58: Dave Rigotti: What is Product-Led Growth and why you should care
May 24, 2022
57: Adriana Gil Miner - Marketing is the most diverse department
May 17, 2022
56: Michael King: Decoding Search Engine Algorithms
May 10, 2022
55: India Waters: The path to promotions is raising your hand up
May 03, 2022
54: A blueprint for getting a job at a company you love
Apr 26, 2022
53: Samar Owais: Rethinking your email discount strategy
Apr 19, 2022
52: Corey Haines: Writing the book on startup marketing
Apr 12, 2022
51: We're back for season 2!
Apr 05, 2022
50: How do you stay happy at work and balance home life?
Sep 07, 2021
49: How to get to 50 episodes on your podcast
Aug 31, 2021
48: When to quit your job and follow your North Star
Aug 24, 2021
47: Vladlena Mitskaniouk: Grow your marketing career one data mystery at a time
Aug 17, 2021
46: Danica Bateman: A day in the life of a Marketing Automation Manager
Aug 10, 2021
45: An alternative to the T-Shaped marketer
Aug 03, 2021
44: Roxanne Pepin: Startups and the ability to learn RevOps
Jul 27, 2021
43: There’s a domain reputation behind every email
Jul 20, 2021
42: Exit through the promos tab, even as a brand
Jul 13, 2021
41: Manuela Barcenas: From first marketer to team manager
Jul 06, 2021
40: Sustainable growth marketing experimentation
Jun 29, 2021
39: Pierce Ujjainwalla: Creativity in marketing is under attack
Jun 22, 2021
38: How skilled do you need to be at marketing reporting?
Jun 15, 2021
37: Shannon McCluskey: Searching for remote martech pros
Jun 08, 2021
36: Email marketing audits part 3: Trigger-based behaviour segments FTW
Jun 01, 2021
35: Email marketing audits part 2: Confirm, welcome but don’t sell too early
May 25, 2021
34: Email marketing audits part 1: For the love of understanding your audience
May 18, 2021
33: What is async work and is it truly attainable?
May 11, 2021
32: Is the future of Martech no-code?
May 04, 2021
31: Marketing Artifacts and the website of doom
Apr 27, 2021
30: Be productive, stay sane and healthy
Apr 20, 2021
29: Diet SEO for lean gains 💪
Apr 13, 2021
28: Beware false marketing idols
Apr 06, 2021
27: Erin Blaskie: Startup marketing, in-house vs freelance
Mar 30, 2021
26: Melissa Ledesma: Women of Martech
Mar 23, 2021
25: Naomi Liu: How to ace your first marketing job
Mar 16, 2021
24: Why marketers should learn to code
Mar 09, 2021
23: Don Draper style storytelling in your presentations #topmartechprospects
Mar 02, 2021
22: 6 Things recent marketing grads should STOP doing #topmartechprospects
Feb 23, 2021
21: How to balance personal branding and privacy #topmartechprospects
Feb 16, 2021
20: The starter pack for new digital marketers #topmartechprospects
Feb 09, 2021
19: Steffen Hedebrandt: Reaching B2B attribution nirvana
Feb 02, 2021
18: Make the most of your welcome email in your onboarding campaign
Jan 26, 2021
17: Julie Beynon: Making marketing analytics not intimidating
Jan 19, 2021
16: Lifecycle: A Martech Saga part 5: No sales people were harmed in the making of your lifecycle
Jan 12, 2021
15: Lifecycle: A Martech Saga part 4: Picking the right MQL model
Jan 05, 2021
14: Lifecycle: A Martech Saga part 3: A simple formula for a basic lifecycle
Dec 29, 2020
13: Lifecycle: A Martech Saga part 2: Don’t overthink lifecycle
Dec 22, 2020
12: Lifecycle: A Martech Saga part 1: Future-proof your Martech with lifecycle
Dec 15, 2020
11: Jonathan Simon: Do you still need a degree to have success in marketing?
Dec 08, 2020
10: Nick Donaldson: Curiosity, learning & success in your MOPs career
Dec 01, 2020
09: Dynamic areas are your conversion secret weapon
Nov 24, 2020
08: Why your job is better than getting eaten by lions
Nov 17, 2020
07: Brian Leonard: Be friends with engineering with open source Martech
Nov 10, 2020
06: The best email program you'll ever build
Nov 03, 2020
05: Lauren Sanborn: Happiness at the intersection of sales & marketing
Oct 27, 2020
04: Handwriting makes better digital marketers
Oct 20, 2020
03: Why you need a computer sign-in sheet
Oct 13, 2020
02: The right questions can get you a job
Oct 06, 2020
01: Why you're better off being an individual contributor
Sep 24, 2020
Official Trailer - Welcome to The Humans of Martech
Sep 20, 2020