The Business of Hearing
By Oli Luke
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Category: Marketing
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Episodes: 100
Description
The #1 Marketing Podcast for Private Practice Hearing Care Clinics
The Business of Hearing Podcast shares the real insights into how you can grow your private practice hearing care clinic in today's challenging and competitive market.
Hosted by leading industry marketing consultant Oli Luke, the podcast is a combination of interviews with private practice leaders, external experts and authors, as well as insights into what the best performing clinics in the world are doing right now to grow marketshare, drive record growth and build stronger businesses.
The Business of Hearing podcast was developed to be YOUR ear to the ground and bring innovative ideas direct from the source.
Contact Oli on WhatsApp! +1 (945) 228-7369
Visit: www.businessofhearing.com for more!
| Episode | Date |
|---|---|
|
Google's 2025 Algorithm Shake-Up: What Hearing Clinics MUST Change Now
|
Dec 12, 2025 |
|
What 2025 Taught Us About Audiology, AI & The Future of Hearing Care
|
Dec 05, 2025 |
|
Why Most Hearing Practices Fail (and How to Avoid It)
|
Nov 28, 2025 |
|
3 Reasons You Should NOT Get Into the Hearing Care Industry
|
Nov 21, 2025 |
|
8 Lessons from 8 Years Running a Hearing Care Marketing Agency
|
Nov 14, 2025 |
|
I Review My 2025 Predictions for Hearing Care Marketing (and Share my 2026 Predictions)
|
Nov 07, 2025 |
|
What Are Patients REALLY Saying About You?
|
Oct 31, 2025 |
|
Should you be the face of your practice? (Growing a personal brand in hearing care).
|
Oct 24, 2025 |
|
Audiology Clinic Marketing - Where to Start?
|
Oct 17, 2025 |
|
Two Audiologists Discuss What Happened After Publishing Prices Online
|
Oct 10, 2025 |
|
How to Make Your Practice Competition-Proof
|
Sep 26, 2025 |
|
I analyzed 116 hearing care websites, the best-performers had these 5 things in common
|
Sep 19, 2025 |
|
The Ingredients of a High-Performing Clinic with Dr. Heidi Hill
|
Sep 12, 2025 |
|
The Website Scorecard: Is Your Website Helping or Hurting Your Practice?
|
Sep 05, 2025 |
|
3 Ways You're Leaving Money on the Table (Without Knowing It)
|
Aug 29, 2025 |
|
I Asked ChatGPT to Pick the Best Audiologist in Every U.S. State - Here's What Happened
|
Aug 22, 2025 |
|
UK Doctor Reinvents Tinnitus Care with Tech – Meet Edmund Farrar (Oto)
|
Aug 15, 2025 |
|
Competing with Big Box, Big Chains or Goliaths? Here's What To Do
|
Aug 08, 2025 |
|
The New Growth Playbook: How to Prepare Your Clinic for 2026's AI-Driven Reality
|
Jul 28, 2025 |
|
How Ben Thompson Built the #1 Tinnitus Channel on YouTube
|
Jul 26, 2025 |
|
I answer your questions (practice pricing, positioning, advertising and strategies)
|
Jul 18, 2025 |
|
Your Clinic is a Zoo - Nigel Risner Explains How to Lead It
|
Jul 11, 2025 |
|
Your Clinic Isn't Fully Booked? It's Not a Marketing Problem
|
Jul 04, 2025 |
|
How to Turn Every Patient into a 5-Star Review
|
Jun 27, 2025 |
|
Marcus Sheridan's 3 marketing predictions for the next 3 years
|
Jun 20, 2025 |
|
3 Industry Shifts That Are Forcing Hearing Clinics to Rethink Growth
|
Jun 13, 2025 |
|
This One's Not for the Highlight Reel
|
Jun 12, 2025 |
|
Summer 2025: The 4 Things Every Private Practice Leader Should Prioritize
|
Jun 06, 2025 |
|
From Search to Suggest: Google AI and the New Era of Discovery
|
May 30, 2025 |
|
How to maximize earwax removal leads
|
May 23, 2025 |
|
Proof beats promises - how to increase trust in your community
|
May 16, 2025 |
|
How to Make Patients Fall in Love With You
|
May 09, 2025 |
|
Focus on This, Everything Else Becomes Easier
|
May 02, 2025 |
|
The Past, The Present and the Future of Hearing Care (Some Random Wednesday Morning Thoughts)
|
Apr 30, 2025 |
|
Why new patient appointments have fallen ... and what to do about it
|
Apr 25, 2025 |
|
Google just changed the rules, again
|
Apr 18, 2025 |
|
4 AI Predictions for the 2 Years
|
Apr 11, 2025 |
|
Become a Long-Haul Leader with Chris Ducker
|
Mar 28, 2025 |
|
Big News: Google's 'AI Overviews' is Heavily Impacting Industry Traffic
|
Feb 28, 2025 |
|
3 unique (and weird) ideas to grow your practice ... that nobody has yet implemented
|
Feb 21, 2025 |
|
Where to Find Extra Revenue in Your Practice
|
Feb 14, 2025 |
|
How to Increase Help Rates Without Changing Sales Skills
|
Feb 07, 2025 |
|
Three real-world ways to minimize no-shows for appointments
|
Jan 31, 2025 |
|
Being The Only Audiologist on The Island With Dr. Annette Stephenson [Under the Hood]
|
Jan 24, 2025 |
|
What does the future of Audiology look like? With Dr. Amit Gosalia
|
Jan 10, 2025 |
|
Are we entering a golden period for private practice hearing care in 2025?
|
Jan 03, 2025 |
|
Implement this marketing strategy in 2025
|
Dec 27, 2024 |
|
Where to Focus in 2025
|
Dec 20, 2024 |
|
Google is Losing Marketshare, Fast - What This Means for Private Practice Marketing?
|
Dec 13, 2024 |
|
24 of the smartest (and most original) ideas implemented by private practices in 2024
|
Dec 06, 2024 |
|
What does big industry data teach us about TPA and private practice trends with Chelsea Treseder
|
Nov 29, 2024 |
|
10 Questions about hearing care growth with ChatGPT
|
Nov 22, 2024 |
|
How to Improve your providers 'help rate' by understanding Exactly What to Say with Phil M Jones
|
Nov 15, 2024 |
|
S3 Episode 14 - The kryptonite to manufacturer-owned chains
|
Nov 09, 2024 |
|
Become the most expensive practice in your area by understanding THIS
|
Nov 01, 2024 |
|
Four alternative revenue streams to build into your practice
|
Oct 25, 2024 |
|
5 low-cost ways to grow your perceived value (and have more patients naturally choose you)
|
Oct 18, 2024 |
|
Could you acquire your competitors? (Spoiler; the answer is yes).
|
Oct 11, 2024 |
|
How to market to physicians in 2024 (the game has changed)
|
Oct 04, 2024 |
|
The Biggest Marketing Bang for Your Buck in 2024 - Focus Your attention on THIS group of patients
|
Sep 27, 2024 |
|
How to handle and manage stress as an overworked business owner
|
Sep 20, 2024 |
|
How to attract high-quality patients by understanding this 'dating' marketing dynamic
|
Sep 13, 2024 |
|
Apple's finally arrived - here's what to do
|
Sep 10, 2024 |
|
The 4 private practice value propositions to stand out in a crowded market
|
Sep 06, 2024 |
|
The blueprint to escaping patient care to work ON your practice
|
Aug 30, 2024 |
|
Stop being priced shopped with this pricing adjustment
|
Aug 23, 2024 |
|
WTF (Where to Focus) as a Practice Leader in 2024
|
Aug 16, 2024 |
|
The kryptonite to manufacturer-owned chains
|
Aug 11, 2024 |
|
Growth Through Acquisition with Dr. Leah Guempel | Under the Hood
|
Aug 01, 2024 |
|
Buy Back Your Time as a Practice Leader with Dan Martell
|
Jul 26, 2024 |
|
The Marketing Lessons That You Can Borrow from Prime Hydration
|
Jul 18, 2024 |
|
How This Husband & Wife Team Have Built an Incredible Practice | Under the Hood
|
Jul 11, 2024 |
|
How to Maximize The Valuation of Your Practice (The 5 Areas of Focus)
|
Jul 04, 2024 |
|
5 Ways to Use ChatGPT (Artificial Intelligence) In Your Practice
|
Jun 27, 2024 |
|
How Restaurants Set "Perfect Buying Conditions" [Borrow This Lesson for Your Practice]
|
Jun 20, 2024 |
|
Weird and Unique Physician Marketing Strategies 😱
|
Jun 13, 2024 |
|
Front Desk Mastery (Have Your Front Desk Listen to This!)
|
Jun 06, 2024 |
|
5 Things That Every Practice Leader SHOULD Delegate
|
May 30, 2024 |
|
Going From Strength to Strength With Dr. Emily E McMahan | Under the Hood Interview
|
May 23, 2024 |
|
9 Questions to Transform Your Life
|
May 09, 2024 |
|
What Does A Boutique Hearing Care Practice Look Like?
|
May 02, 2024 |
|
Reminiscing & Revolutionizing Private Hearing Healthcare
|
Apr 25, 2024 |
|
How To Buy A Competitor Without Any Debt
|
Apr 18, 2024 |
|
Apple Are Entering The Hearing Care Market
|
Apr 11, 2024 |
|
My Weird High Performance Habits
|
Apr 04, 2024 |
|
The Quickest Way To Find Hidden Cash In Your Clinic
|
Mar 28, 2024 |
|
How to Be Victorious In Private Practice (Pardon The Pun)
|
Mar 21, 2024 |
|
Where to Look for Eye-Watering Growth in 2024
|
Mar 14, 2024 |
|
The Monumental Marketing Swing That Is Happening Right NOW
|
Mar 07, 2024 |
|
Climbing The Mountain Of Growth On An Everest-Like Scale
|
Feb 29, 2024 |
|
Don't Ignore the Red Flags with Dusty Potter
|
Feb 22, 2024 |
|
I'm Never Eating Before A Massage Again...
|
Feb 15, 2024 |
|
Do You Have A Leaky Bucket?
|
Feb 08, 2024 |
|
Under The Hood: Getting all of your ducks in a row with Erica Person.
|
Feb 01, 2024 |
|
23 of The Smartest (and Most Original) Ideas From Private Practice in 2023 [Part #4]
|
Jan 25, 2024 |
|
23 of The Smartest (and Most Original) Ideas From Private Practice in 2023 [Part #3]
|
Jan 18, 2024 |
|
23 of The Smartest (and Most Original) Ideas From Private Practice in 2023 [Part #2]
|
Jan 11, 2024 |
|
23 of The Smartest (and Most Original) Ideas From Private Practice in 2023 [Part #1]
|
Jan 04, 2024 |
|
Improve Your Patient Experience with Deaf Queen Boss, Kellina Powell
|
Dec 21, 2023 |
|
The Three M's That Will Save Your A Fortune!
|
Dec 14, 2023 |