Seriously in Business: Brand + Design, Marketing and Business

By White Deer, Jacqui Naunton

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Episodes: 164

Description

(Previously: "Design Hacks for DIYers") The podcast for all things branding, design, marketing and business strategy for your small biz. Hosted by Jacqui Naunton, pro graphic designer and coach at White Deer Graphic Design. This is the podcast for small biz owners (aka, entrepreneurs) who love to have fun AND take their biz seriously. We'll be diving into DIY graphic design and the crucial role it plays in building a successful business... a business that is not only your passion but is taken seriously by the world. You'll also get to learn key branding insights from yours truly, as well as glean marketing, strategy and business advice from epic industry experts. I’ve supported HUNDREDS, if not thousands of women over the last 10 years to transform their brand & design, and in doing so helping them to build successful and sustainable businesses while living the life they love. And in this podcast, I get to do the same for you. Join us every week for a new episode ready to fuel you with inspiration, equip you to thrive, and get you looking "seriously in business".

Episode Date
163: Nurturing the Nervous System as a Business Owner with Mia Poklepovich
May 06, 2024
162: Are You Missing The RIGHT Logos? The Logo Variations ALL Businesses Need
Apr 29, 2024
161: The HR Episode! Onboarding and Employee Well-being with Amy Christopherson
Apr 22, 2024
160: 4 Ways to Launch Your New Brand
Apr 15, 2024
159: Colour Psychology: Choosing Brand Palettes Stragecially with Emily Foster
Apr 08, 2024
158: Smart Social Media: Crafting Templates to Streamline Your Business Marketing
Apr 01, 2024
157: Is Showit the Right Website Design Platform for You? with Emma Troy
Mar 25, 2024
156: Deciding Your Next Graphic: A Strategic Approach On What to Design Next in Canva
Mar 18, 2024
155: Navigating SEO: Boosting Website Traffic and Google Rankings with Karlie Plowman from Techno Bird
Mar 11, 2024
154: My "Plan" for Maternity Leave for Baby #2 as a Business Owner
Mar 04, 2024
153: Empowering Product-Based Business Owners with Marketing Wisdom with Lisa Byrne
Feb 26, 2024
152: Celebrating 10 Years in Business! 10 Lessons that Have Changed Everything
Feb 19, 2024
151: Harnessing Self-Awareness for Business Success with Casey Warwick
Feb 12, 2024
150: Lessons from Supporting 300+ Students in My DIY Design Course - 150th Episode Special
Feb 05, 2024
149: From Hardship to Multiple Businesses to Coaching Triumph: with Laken Chin Poy
Jan 29, 2024
148: Logo vs. Visual Brand: Is it okay to just have a logo or do you need more?
Jan 22, 2024
147: Client-Centered Business Growth + Motherhood Realities with Emily Osmond
Jan 15, 2024
146: My Biggest Year in Business - The Things I Don't Talk About Enough + How I Did It
Jan 08, 2024
145: Empowering Boundaries: Reducing Pressure in Business with Kylie Broadfoot
Jan 01, 2024
144: Your Brand Style Guide: Practical Steps from a Designer on What to Include
Dec 25, 2023
143: Do You Know Your Priorities? Setting the Right Foundations and Systems with Sarah Greener
Dec 18, 2023
142: How to Make Your Brand Stand Out Without Looking Like Everyone Else
Dec 11, 2023
141: Setting Yourself Apart - The Power of Brand Strategy and Clever Website Design with Nikki Hamilton
Dec 04, 2023
140: Why Every Business Owner Needs to Understand Design
Nov 27, 2023
139: Creating a Cozy Business + How to Create Content Sustainably with Katherine Mackenzie-Smith
Nov 20, 2023
138: 4 Things to Think About When Designing Your Brand (or Rebrand)
Nov 13, 2023
137: From Self Doubt to Self Love - How to Transform in Life and Business with Sarah Viliamu
Nov 06, 2023
136: To Brand or Not to Brand: Should You Invest Now or Later
Oct 30, 2023
135: Stop Hiding From Knowing Your Money + How to Know When to Invest with Clare Wood
Oct 23, 2023
134: Converting Instagram Followers From One Glance
Oct 16, 2023
133: The First Trimester Diaries: How I Kept My Biz Running While Tackling Pregnancy Symptoms
Sep 25, 2023
132: Design on a Budget - Tools to Create Your Business Graphics on the Cheap
Sep 04, 2023
131: Meet the White Deer Studio Team with Vanessa Chng and Hannah Dempsey
Aug 28, 2023
130: Graphic Design Dilemma - When to DIY VS Hire a Designer
Aug 21, 2023
129: From Data to Dollars - How Customer Avatars Drive Profitable Marketing Campaigns with Rashida Tayabali
Aug 14, 2023
128: Behind-the-scenes of my biggest launch (and the graphics I needed!)
Aug 07, 2023
127: The Art of Email Design: Effective Email Marketing Strategies with Tamsin Starke
Jul 31, 2023
126: 3 Biggest Content Tips that Helped Me Hit 10k on YouTube (Helpful for Any Platform!)
Jul 24, 2023
125: Social Media Boundaries and Mastering Sales with Emma McQueen
Jul 17, 2023
124: Stay Ahead of the Curve: How to Incorporate Trends into Your Brand
Jul 10, 2023
123: The Superpower of Your Menstrual Cycle for Business Success PLUS Club Insights with Charlotte Pointeaux
Jul 03, 2023
122: Get your brand making you more money: 4 things I do with all of my clients
Jun 27, 2023
121: BONUS: Beating Shiny Object Syndrome in Branding. Co+Creation Club Interview with Amy Laurens
Jun 24, 2023
120: Club Success! New Clients 1 Day After Rebranding Plus OBM insights from Cat Dunn
Jun 19, 2023
119: Why You Should Spend Money On Graphic Design/Branding for Your Business
Jun 13, 2023
118. Finding Creativity in Everyday Life (Plus Co+Creation Club Insights) with Ellie Griffin
Jun 05, 2023
117: How I Grew My Youtube to Nearly 10k in 3 Months
May 29, 2023
116: Small Biz Marketing Blunders: Are You Making These Rookie Mistakes? with Jenn Donovan
May 22, 2023
115: Your Self-Worth is Affecting Your Business with Sam Dhu
May 08, 2023
114: Why Your Font Choice Matters: How to Pick the Right Fonts for a Strong Brand
May 01, 2023
113: How to Attract Soulmate Clients on Socials with Hazal Ozturk
Apr 24, 2023
112: 5 Tips to Stand Out Social Media Graphics
Apr 17, 2023
111: Creating Balance and Boundaries in Your Biz as a Mum and Homemaker with Desireé Robinson
Apr 10, 2023
110: Inside the WOW Model - How to craft your own unique and stand out visual brand
Apr 03, 2023
109: Creating a Content Strategy that Converts: Driving Sales through Free Content with Nicole Riccardo
Mar 27, 2023
108: The 5 Most Important Graphics to Create For Your Online Business
Mar 20, 2023
107: Your Voice Needs to Be Heard - Public Speaking with Kate Cashman
Mar 13, 2023
106: Don't Hire a VA or Social Media Help Until You Do This!
Mar 06, 2023
105. Going All In: From Corporate to Online Business Owner (+ BTS of The Co+Creation Club) with Lavinia Rumbiolo
Feb 27, 2023
104: Learning to Love Your Season (+ insider insight into The Co+Creation Club) with Marlous Teh
Feb 20, 2023
103: How to Make the Right First Impression on Your Instagram
Feb 13, 2023
102: Unlocking the #1 Key to Writing Your Copy: Your Audience - with Nadine Nethery
Feb 06, 2023
101: Book Out Your Biz with These 5 Keys to Creating an Elevated Brand
Jan 30, 2023
100: 100th Episode Q&A with guest host Ellie Swift
Dec 12, 2022
99: Bonus - Channelling YOUR Uniqueness into Your Brand
Dec 07, 2022
98: DIY Design Trends for 2023
Dec 05, 2022
97: Why every business owner needs to embrace Canva
Nov 28, 2022
96: A Love Letter to You, Dear Business Owner
Nov 21, 2022
95. 5 Things to Prep NOW If You Want To Launch Your Biz in 2023
Nov 14, 2022
94: BTS of My Personal Brand PHOTOSHOOT
Nov 07, 2022
93: Do You Have The 3 Traits it Takes to DIY Your Graphics?
Oct 31, 2022
92: What I’m doing in Q4 to Set Myself Up For 2023
Oct 24, 2022
91: 5 Numbers All Biz Owners NEED to Know with Natalie Hall
Oct 10, 2022
90: Should You DIY or Hire a Designer?
Oct 03, 2022
89: Designing a Brand That Is Inspired By YOU with Tara Winters
Sep 26, 2022
88: What to do When You Feel STUCK with Nivek Harrison
Sep 19, 2022
87: Tough Love: Sometimes You Need HELP
Sep 12, 2022
86: 6 Secrets to Expanding Your Brand
Sep 05, 2022
85: What's Not Landing About Your Landing Page Design with Lex Roman
Aug 29, 2022
84: Creating a Life of Less Overwhelm and More of What You Love with Bridget Johns
Aug 22, 2022
83: What's your brand style?
Aug 15, 2022
82: Why You Need to Think Like a Designer
Aug 08, 2022
81. Hacking on The Rise for Small Businesses: What You Can Do! with Caitriona Forde
Aug 01, 2022
80: Mini Special: Nana's Nuggets Part 2
Jul 25, 2022
79: Is it Time to Rebrand? 5 Questions to Ask Yourself to Find Out
Jul 18, 2022
78: 3 Design Mistakes I'm Seeing Too Much RIGHT NOW - And How You Can Avoid
Jul 11, 2022
77: Get Clients Coming Back Over and Over - Crafting the 5 Stages of Nurture
Jun 27, 2022
76: 29 Lessons I've Learnt in 29 Years: Business Edition
Jun 20, 2022
75: Choosing + Pairing Your Brand Fonts: Top Things You MUST Know
Jun 13, 2022
74: Why You Don’t Need a Canva teacher, And What to Do Instead
Jun 06, 2022
73: Parenting a Toddler and Running a Business | An Honest Update
May 30, 2022
72: 5 Mistakes NOT to Make When Making Your Logo
May 23, 2022
71: Beating Content Overwhelm with The Art of Repurposing with Tahryn Bolt
May 16, 2022
70: Co+Creation Clubber: How Laura's Brand Went From Boring to Brilliant
May 09, 2022
69: A Business Owner's Guide to DIYing Their Own Graphics
May 02, 2022
68: How to Create a Premium Brand Experience (and Why to Bother)
Apr 25, 2022
67: Why Hiring a VA can be a Game Changer for Your Business
Apr 11, 2022
66: 2 Most Important Designs to Have When Starting Your Biz
Apr 05, 2022
65: Confidently Crafting a Sales Page That Actually Get Sales with Copywriter Nami Clarke
Mar 28, 2022
64: How Mindset Affects Your Designs
Mar 21, 2022
63: 5 Reasons to Create Your Own Graphics For Your Business
Mar 14, 2022
62: Using the Art of Storytelling to SELL in your business with Sarah Beisel
Mar 07, 2022
61: The Biggest Problem I'm Seeing with Biz Owners Designing Right Now
Feb 28, 2022
60: How to be a Genuinely Inclusive Business Owner with Annie Gichuru
Feb 21, 2022
59: What it's Really Like in The Co+Creation Club
Feb 14, 2022
58: How to create graphics for your biz that feels like YOU
Feb 07, 2022
57: Why Your Canva Designs Are Hindering Your Success
Jan 31, 2022
56: Why Thinking Like a CEO is Non-Negotiable For Every Business Owner- with Ellie Swift
Jan 24, 2022
55: Parenting and Business - An Interview with my Husband
Jan 17, 2022
54: Design Doesn't Have to Feel Hard - 3 Ways to Create Easy Designs
Jan 10, 2022
53: Why You Need a Signature Framework with Sofia Bernardi
Jan 03, 2022
52: Mini Special: Nana’s Nuggets
Dec 27, 2021
51: Ditching Self Doubt with Grace Howes
Dec 21, 2021
50: Sharing 5 Things That Gave My Business Success
Dec 13, 2021
49: Making the Time You Spend Designing Worth It
Dec 06, 2021
48: Why Every Business Needs a Moodboard
Nov 29, 2021
47: My Secret to Avoiding Burnout
Nov 22, 2021
46: The New Way of Being The Expert with Rachel Kurzyp
Nov 15, 2021
45: Behind the Brand: The Queen of Confidence
Nov 08, 2021
44: What's Your Vibe? SNEAK PEEK: #SeriouslyInBusiness Challenge
Nov 01, 2021
43: 4 Ways To Be Taken Seriously in Business
Oct 25, 2021
42: Stop Getting Overwhelmed By All The Choice
Oct 18, 2021
41: Swap Out Uncomfortable Marketing With Helping Your Clients to Choose You with Merit Kahn
Oct 11, 2021
40: 3 Practical Ways to Use Design to Save Time, Gain Clients and Feel Proud in Your Business
Oct 04, 2021
39: Getting Your Head Around Facebook Ads with Natalie Alaimo
Sep 28, 2021
38: Why Your Business is Getting Left Behind
Sep 20, 2021
37: Playing to YOUR strengths
Sep 13, 2021
36: Making Your Offer STAND OUT
Sep 06, 2021
35: Why Less IS More
Aug 30, 2021
34: The True Cost of Bad Design
Aug 09, 2021
33: The One Thing I Did That Grew My Business Quickest
Jul 26, 2021
32: Marketing Keys for DIYers: An Interview with Trish Martin
Jul 19, 2021
31: Why You Need Your Photo Taken: An Interview with Fi Mims
Jul 12, 2021
30: Do You Have To Have A Perfect Instagram Grid?
Jul 05, 2021
29: Designing Your Own Lead Magnet
Jun 29, 2021
28: What to Do When Your Biz Feels Invisible
Jun 21, 2021
27: What to Think About Before You Design: An Interview with Tasha Prados
Jun 14, 2021
26: What it's Really Like Learning Design: An Interview with Peta
Jun 07, 2021
25: Where to Find Inspiration When Designing
May 31, 2021
24: What's it's REALLY like as a new mum running a business
May 24, 2021
23: When is it time to rebrand?
May 17, 2021
22: From the Mouth of a DIYer - Student Interview with Laura
May 10, 2021
21: Everything Instagram For New Business Owners - Part 3
May 03, 2021
20: Everything Instagram For New Business Owners - Part 2
Apr 19, 2021
19: Everything Instagram For New Businesses - Part 1
Apr 12, 2021
18: My 4 Design Mantras
Mar 15, 2021
17: Interview with My Mum
Mar 08, 2021
16: Your Brand is More than a Logo
Mar 01, 2021
15: 5 Mistakes You Must Avoid When Making Graphics
Feb 15, 2021
14: 10 Social Media Post Ideas
Feb 08, 2021
13: When "Perfect" Holds You Back
Feb 01, 2021
12: My #1 Graphic Design Tip
Jan 25, 2021
11: How I Started My Biz and My Mistakes Along the Way
Jan 19, 2021
10: How to Feel Confident in Your Biz
Jan 11, 2021
9: What to Do When You Can't Afford a Graphic Designer
Jan 05, 2021
8: From the Mouth of a DIYer - Student Interview with Tahryn
Dec 21, 2020
7: Adding Value Through Design
Dec 14, 2020
6: Getting Unstuck if You're Not Creative
Dec 07, 2020
5: Why You Shouldn't Use Templates
Nov 30, 2020
4: Making Your Message Irresistible To Read
Nov 23, 2020
3: Why design takes you so long
Nov 16, 2020
2: From the Mouth of a DIYer - Student Interview with Sheridan
Nov 11, 2020
1: The Secret to Cohesive Graphics and Why Your Brand Needs Them
Nov 10, 2020
Trailer: Design Hacks for DIYers is HERE!
Nov 06, 2020