Sounds Profitable
By Bryan Barletta
Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Image by Bryan Barletta
Category: Technology
Open in Apple Podcasts
Open RSS feed
Open Website
Rate for this podcast
Subscribers: 9
Reviews: 0
Episodes: 623
Description
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.
| Episode | Date |
|---|---|
|
The $1,000 Podcast Listing, Podcasting's 2025 Predictions, & More
|
Dec 20, 2024 |
|
Preserving Spoken Word, Canadian Podcasting Charts, & More
|
Dec 19, 2024 |
|
IAB Solicits Podcast Best Practices, On Air Fest 2025 Grows, & More
|
Dec 18, 2024 |
|
Influencer Agencies Managing Talent, Podcast Listing Invoices, & More
|
Dec 17, 2024 |
|
Podcast Expert 2025 Predictions, ANA 🔎 Programmatic Transparency, & More
|
Dec 16, 2024 |
|
Amazon Auto’s Potential, True Crime Podcast Audiences, & More
|
Dec 13, 2024 |
|
True Crime Listener Research, YouTube's Video Podcast Milestone, & More
|
Dec 12, 2024 |
|
Meme Marketing Perils, New Zealand's Podcasting Pedigree, & More
|
Dec 11, 2024 |
|
Reflections on a Podcasting Career
|
Dec 11, 2024 |
|
Podcaster Launches Beverage, BetterHelp Top AU Podcast Advertiser, & More
|
Dec 10, 2024 |
|
Ad-Friendly True Crime, A Trillion Dollar Year, & More
|
Dec 09, 2024 |
|
Paywalling Podcast Journalism, Growing Audio Globally, & More
|
Dec 06, 2024 |
|
Magellan AI x Public Media, Focusing Subcultures over Demographics, & More
|
Dec 05, 2024 |
|
Podcast Reporting 🔜 Paywalls, WARC on Increasing Audio Spend, & More
|
Dec 04, 2024 |
|
Programmatic's 2024 Performance, YouTube's Podcasting Lead Continues, & More
|
Dec 03, 2024 |
|
Podcast Show London Tickets Live, Mobile Shopping on 🦃 Day & More
|
Dec 02, 2024 |
|
New Shows Grow in Triton Ranker, More Podcasting M&A, & More
|
Nov 26, 2024 |
|
Australian Podcast Ads Grow, 2025 Focus on SEO Spend, & More
|
Nov 25, 2024 |
|
Audible on Amazon Music, Audio "vs" Video Podcasting, & More
|
Nov 22, 2024 |
|
Looking @ Spotify's Video Pivot, Uptick in Gen-AI Sites, & More
|
Nov 21, 2024 |
|
Taking Podcast Research Global, Apple's Top Podcasts of 2024, & More
|
Nov 20, 2024 |
|
Audiobooks on Amazon Music, News Influencers Are Growing, & More
|
Nov 19, 2024 |
|
Paying Video Podcasts w/ Watchtime, Facebook 🔜 Views
|
Nov 18, 2024 |
|
Podcasting 🤝 OOH, Spotify Launches Partnership, & More
|
Nov 15, 2024 |
|
New Spotify Partnership Program, KANTAR Looks @ Podcast Ads, & More
|
Nov 14, 2024 |
|
The Offline World
|
Nov 14, 2024 |
|
Spotify 📈 Q3, Influencer Blackouts are Over, & More
|
Nov 13, 2024 |
|
New Media Growth During Election, Podpage Debuts Survey Tool, & More
|
Nov 12, 2024 |
|
Audience Data on Podcast Discovery, Industry Tracking Changes, & More
|
Nov 08, 2024 |
|
Asking Tough Brand Safety Qs, Defining Creator vs. Influencer, & More
|
Nov 07, 2024 |
|
Tracking Podcast Tracking, Super Bowl is Sold Out, & More
|
Nov 05, 2024 |
|
Issues with Third-Party Pod Tracking, SXM's Podcasting Q3, & More
|
Nov 04, 2024 |
|
Selling Podcasts with Curiosity, FTC Influencer Ad Crackdown, & More
|
Nov 01, 2024 |
|
New IAB Guide to Selling Podcasting, Inspiring Curiosity in Podcasts, & More
|
Oct 31, 2024 |
|
Better Podcast Marketing and The Curiosity Gap
|
Oct 31, 2024 |
|
Acast on the Podcast Pulse, False Endorsement Law Arrives, & More
|
Oct 30, 2024 |
|
New Sonic Branding Report, Influencer Marketing's Political 🧳, & More
|
Oct 29, 2024 |
|
Podcast Socials Drive Watch Time, Consumer Election Anticipation, & More
|
Oct 28, 2024 |
|
[Feed Drop] From Competitors to Partners: The Story Behind the Industry's Biggest Union
|
Oct 25, 2024 |
|
Spotify's Ad Exchange, Insignia Buys Veritone One + Oxford Road, & More
|
Oct 25, 2024 |
|
UK Digital Listening Up, Spotify Launches Podcast Auto-Mod, & More
|
Oct 24, 2024 |
|
Spotify Launches 🎷, Podcast Live Show Promotes Literacy, & More
|
Oct 23, 2024 |
|
Does Video Drive Discovery? Audio and Video Podcast Consumers in 2024, Part Two
|
Oct 23, 2024 |
|
Insignia Buys Veritone One/Oxford Road, Top Sept. Podcast Spenders, & More
|
Oct 22, 2024 |
|
Amazon's Audio Generator, DoubleVerify ✔️ Spotify Video Ads, & More
|
Oct 21, 2024 |
|
Kids & Family Ad Opportunity, Music Debuted on Podcast, & More
|
Oct 18, 2024 |
|
Spotify 💸 Audiobook Publishers, Podcast Protests Airline, & More
|
Oct 17, 2024 |
|
Podcast Debuts 🎵 Single, YouTube on RSS, & More
|
Oct 16, 2024 |
|
Audio and Video Podcast Consumers in 2024, Part One
|
Oct 16, 2024 |
|
Kids & Family Ad Opportunity, Podcasting's a Maturing Industry, & More
|
Oct 15, 2024 |
|
Podcast Audience Interia, A Podcasting Election, & More
|
Oct 11, 2024 |
|
Podcasting's Inertia Problem, Wondery x Spencers, & More
|
Oct 10, 2024 |
|
Influencers Focus Live Events, Podcast Ad Size Matters, & More
|
Oct 09, 2024 |
|
Inertia Is The Enemy of Podcasting
|
Oct 09, 2024 |
|
Walmart's Podcasting Insights, Audible en España, & More
|
Oct 08, 2024 |
|
Presidential Podcasting Tour, Wondery Launching Toy Line, & More
|
Oct 07, 2024 |
|
Chartable Replacements, Podcasting @ Advertising Week, & More
|
Oct 04, 2024 |
|
Podcasting Like Liquid Death, Transcript Upgrade @ Apple, & More
|
Oct 03, 2024 |
|
Podcasting 🔜 Advertising Week NYC, Ad Tolerance Rising, & More
|
Oct 02, 2024 |
|
19.2 Ounces of Podcasting Wisdom
|
Oct 02, 2024 |
|
Can't Skip YouTube, Spotify Pod Fan Study, & More
|
Oct 01, 2024 |
|
Chartable to Close, NYT Teases VP Podcast Appearance, & More
|
Sep 30, 2024 |
|
FTC Data Privacy Concerns, Podcasting’s Next 20m Listeners, & More
|
Sep 27, 2024 |
|
Podcasting's Next 20m Listeners, Spotify Syncs Feeds, & More
|
Sep 26, 2024 |
|
Meta Ad Bugs, Paramount Announces Layoffs, & More
|
Sep 25, 2024 |
|
Australia's 2m Daily Listeners, NYT Launches Podcast Tier, & More
|
Sep 24, 2024 |
|
FTC on Privacy, Spotify Reaffirms Extremist Content Policy, & More
|
Sep 23, 2024 |
|
Women’s Sports 🔊 Revolution, Voters Trust Podcasts, & More
|
Sep 20, 2024 |
|
Refocusing Podcasting for Women, YouTube's Launching Hype, & More
|
Sep 19, 2024 |
|
FAST Fill Rates, Podcast Habits of Registered Voters & More
|
Sep 18, 2024 |
|
Reversing the Algorithm for Women in Podcasting
|
Sep 18, 2024 |
|
Coca-Cola on Open Web, International Brands on Podcasts, & More
|
Sep 17, 2024 |
|
BBC Renews Podcast Strategy, Spotify Focusing Video, & More
|
Sep 16, 2024 |
|
Elections Influencing Influencers, Women's Sports a Slam Dunk, & More
|
Sep 13, 2024 |
|
Setting Midrolls Straight, Podcast Execs Eye Influencer Budgets, & More
|
Sep 12, 2024 |
|
IPv6 vs. IPv4, 📉 Streaming Ad Prices, & More
|
Sep 11, 2024 |
|
Four Years Strong
|
Sep 11, 2024 |
|
Women's Sports Excel @ Upfront, Issues w. Bulk Data, & More
|
Sep 10, 2024 |
|
Influencing During Elections, AI 🔎 for AI, & More
|
Sep 09, 2024 |
|
Brand Perceptions of Podcasting, Australia's Audio Growth, & More
|
Sep 06, 2024 |
|
Attention Attention, Limited Time 🍂 Branding, & More
|
Sep 05, 2024 |
|
Podcast Advertising's August, Industry Growth in Saudi Arabia, & More
|
Sep 04, 2024 |
|
New Branded Podcast Report, Australia's Audio 📈, & More
|
Sep 03, 2024 |
|
A Look @ Podcasting's Landscape, Rising Ad Loads, & More
|
Aug 30, 2024 |
|
New Podcast Landscape Study, Why Big-Ticket Podcast Deals Happen, & More
|
Aug 29, 2024 |
|
New Audience Survey Tool, News Publishers on Brand Safety, & More
|
Aug 28, 2024 |
|
Kelce Bros. Sign Amazon, SXM Finds Podcast Ad Halo Effect, & More
|
Aug 27, 2024 |
|
The Case for Hard News Ads, Raising Standards for Podcasting, & More
|
Aug 26, 2024 |
|
Stories @ Podcast Movement DC, FTC Eyes Fake Followers, & More
|
Aug 23, 2024 |
|
Onward and Upward- Sounds Profitable at Podcast Movement
|
Aug 23, 2024 |
|
Podcasting @ Advertising Week, The Podcast Landscape in 2024, & More
|
Aug 21, 2024 |
|
Thrumm Brings the 🎵, Auto Ads Up in AU, & More
|
Aug 20, 2024 |
|
Premium Ad-Supported Podcasting, FTC Fights Fake Followers, & More
|
Aug 19, 2024 |
|
Apple's Distraction Control, GARM Disbands Over X, & More
|
Aug 16, 2024 |
|
Precarious Podcast Ad Load, Audio Streamers📈 YoY, & More
|
Aug 15, 2024 |
|
SAG-AFTRA 🤖 Voice Deal, Spotify Changing in EU iOS, & More
|
Aug 14, 2024 |
|
Where Will We Get Our News?
|
Aug 14, 2024 |
|
Legislating Kidfluencers, Prepping for Ho-Ho-Holiday Shopping, & More
|
Aug 13, 2024 |
|
Podcasts Challenge 📺 Attention, GARM's Gone, & More
|
Aug 12, 2024 |
|
Olympic Social Media Bumps, Evergreen Brand Focus, & More
|
Aug 09, 2024 |
|
Olympian Social Media 🥇, History Podcasting’s Long Tail, & More
|
Aug 08, 2024 |
|
Big Brands 🔜 Niche Audiences, U.S. Ad Spend Forecast 📈, & More
|
Aug 07, 2024 |
|
Strategizing Podcast Growth, Evergreen Brand Storytelling, & More
|
Aug 06, 2024 |
|
Child Safety in Advertising, Patreon Podcasters Made $350m in '23, & More
|
Aug 05, 2024 |
|
Ad-Skipping's Impact, Web Browser Regulation, & More
|
Aug 05, 2024 |
|
Ad Skipping's Real Impact, UK Podcasting Growth, & More
|
Aug 01, 2024 |
|
Megaphone ✅ IAB Certified, YouTube's Scale Power, & More
|
Jul 31, 2024 |
|
The Hidden Cost of Ad-Skipping
|
Jul 31, 2024 |
|
Top Podcast Q2 Performance, Web Browser Regulation, & More
|
Jul 30, 2024 |
|
Acast Q2 Goes for Gold, Pacific Content 🔜 Lower Street, & More
|
Jul 29, 2024 |
|
Ethics for AI 🔊 Advertising, Google Keeping Cookies, & More
|
Jul 26, 2024 |
|
New IDs in Podcasting, Micro-Influencer Rates 📈, & More
|
Jul 25, 2024 |
|
Spotify's New Ad Manager, U.S. Political Advertising Shakeup, & More
|
Jul 24, 2024 |
|
Educational Opportunities for the Podcast Industry
|
Jul 24, 2024 |
|
Google Keeps 🍪(Kinda), Spotify's Q2, & More
|
Jul 23, 2024 |
|
AI Ethics for Ads, Podcasting's Olympic Potential, & More
|
Jul 22, 2024 |
|
Platforms Fight to Stay Brand Safe, Programmatic’s Future, and More
|
Jul 19, 2024 |
|
What Your Podcast Can ✂️, From Athlete to Influencer, and More
|
Jul 18, 2024 |
|
Podcasting Gets Global, Programmatic Tempts CTV, and More
|
Jul 17, 2024 |
|
What Has Your Podcast Got To Lose?
|
Jul 17, 2024 |
|
Rapid Misinformation, Audio's Prime Advantage, and More
|
Jul 16, 2024 |
|
Sports Explosion, Going Long on YouTube, and More
|
Jul 15, 2024 |
|
Women's Sports A Good Bet, Spotify Adds 💬, & More
|
Jul 12, 2024 |
|
Advertising’s Mid-Year Checkup, Defending The Right Not To Buy, and More
|
Jul 11, 2024 |
|
TAL Ad Sales Switch, Creators @ Cannes Lions, & More
|
Jul 10, 2024 |
|
What Border Collies Can Teach Us About Podcasting
|
Jul 10, 2024 |
|
Spotify Podcasts Get 💬, Nielsen on Women's Sports, & More
|
Jul 09, 2024 |
|
Managing Misinformation, Tackling Sports Podcast Ads, & More
|
Jul 08, 2024 |
|
Making Logos Loud, Sports Driving Standardization, & More
|
Jul 03, 2024 |
|
YouTube Trends Report, Where Gen Z Gets News, & More
|
Jul 02, 2024 |
|
News Producers ❤️ Podcasts, Updates from Vidcon, & More
|
Jul 01, 2024 |
|
Expected Podcast Ad Load, 🎵 Labels Sue AI Startups, & More
|
Jun 28, 2024 |
|
Olympic Advertising Strategies, Acast's UK Election Campaign, & More
|
Jun 27, 2024 |
|
NYT’s Audio Paywall, Podcasting's Ad Advantage, & More
|
Jun 26, 2024 |
|
My Favorite Insight From Ad Nauseam
|
Jun 26, 2024 |
|
🎵Labels on Music AI, Cross-Apple Podcast Subscription, & More
|
Jun 25, 2024 |
|
Sports Podcasts a Touchdown for Brands, New Spotify Plans, & More
|
Jun 24, 2024 |
|
Improving Podcasting's Accessibility, Worldwide Industry Growth, & More
|
Jun 21, 2024 |
|
Podcasting is Influencing, Coverage from Cannes, & More
|
Jun 20, 2024 |
|
Bringing Podcasts to 🖁, Amazon's Ad Relevance, & More
|
Jun 18, 2024 |
|
🌐 Ad Revenue Forecasts, Podcast Performance Abroad, & More
|
Jun 17, 2024 |
|
Spotify Video Goes Wide, New Podcast Ad Study, & More
|
Jun 14, 2024 |
|
Podcast Ad Frequency Study, Forbes x Walmart Creator Upfront, & More
|
Jun 13, 2024 |
|
Apple's Attribution Revamp, Side Hustlers ❤️ Podcasts, & More
|
Jun 12, 2024 |
|
Focusing Influencers @ Upfront, 🌏 Branded Podcasting's Growth, & More
|
Jun 11, 2024 |
|
Audio's Cross-Platform Power, Video on Spotify, & More
|
Jun 10, 2024 |
|
Megaphone to Recertify, Audiences on Podcast Ads, & More
|
Jun 07, 2024 |
|
Tolerating Podcast Ads, SAG-AFTRA AI Waiver, & More
|
Jun 06, 2024 |
|
Discord Signs TuneIn, Canadian Tax on Foreign Streamers, & More
|
Jun 05, 2024 |
|
“My Audience Won’t Tolerate Advertising”
|
Jun 05, 2024 |
|
Spotify Signs Nebula for Video, Kids' Podcasts Cut 📱Time, & More
|
Jun 04, 2024 |
|
Megaphone to Rejoin IAB, 🍁 Podcast Trend Report, & More
|
Jun 03, 2024 |
|
Addressing Spotify, Aging Out Demographics, & More
|
May 31, 2024 |
|
Of Mice and Megaphone
|
May 29, 2024 |
|
Industry Leaders in London, Licensing in Podcasting, & More
|
May 23, 2024 |
|
Spotify Podcast Trends, Business Podcast Audience Analysis, & More
|
May 22, 2024 |
|
Politics in Podcast Ads, Spotify Removes Ad Floor, & More
|
May 17, 2024 |
|
1/3 UK Listens to Podcasts, Spotify Tests Transcripts, & More
|
May 16, 2024 |
|
Spotify Removing Price Floor, New Hub for Podcast IP, & More
|
May 15, 2024 |
|
Podcast Upfront Recap, Audio Announcements, & More
|
May 13, 2024 |
|
IAB Podcast Revenue Report, Global Podcasting Grown, & More
|
May 10, 2024 |
|
New IAB Podcast Report, Growing Podcasting's 55+ Crowd, & More
|
May 09, 2024 |
|
Podcast Wins Pulitzer, Optimistic Advertising Budgets, & More
|
May 08, 2024 |
|
The Wilford Brimley Podcast
|
May 08, 2024 |
|
Upcoming Podcast Upfront, Audio Creating Demand, & More
|
May 07, 2024 |
|
Podcasting Prime Minister, Global Weekly Listeners, & More
|
May 06, 2024 |
|
Podcast Advertising's Q1, The Safest Advertising Bet, & More
|
May 03, 2024 |
|
Spotify's NewsFronts Debut, IAB Podcast Measurement v2.2, & More
|
May 02, 2024 |
|
Podcast Advertising - The Safest Bet in a Risky Landscape
|
May 02, 2024 |
|
Podcasting in India, Q1 Revenue Growth, & More
|
May 01, 2024 |
|
SXM Q1 Podcast Growth, ✈️ Travel Advertising Surges, & More
|
Apr 30, 2024 |
|
March's Top Podcast Advertisers, Growing YouTube Shorts, & More
|
Apr 29, 2024 |
|
Spotify Has Left the IAB, Podcast Adspend Grows in UK, & More
|
Apr 26, 2024 |
|
Podcasts Rival TikTok in Japan, Acast's Annual Report, & More
|
Apr 25, 2024 |
|
UK Podcast Adspend Growth, Avoiding Marketing Fatigue, & More
|
Apr 24, 2024 |
|
That Was Us: Dialing in the Rewatch
|
Apr 24, 2024 |
|
Spotify's Q1 Earnings, Podcasters to Cover UK Election, & More
|
Apr 23, 2024 |
|
Spotify Leaves IAB, GroupM Reclassifies YouTube, & More
|
Apr 22, 2024 |
|
Sports Fans Love Audio, Creator Funding Surges, & More
|
Apr 19, 2024 |
|
UK Election Advertising, SXM Sports Audio Study, & More
|
Apr 18, 2024 |
|
Digital Audio Ads Growing, JAR Audio Pilot Competition, & More
|
Apr 17, 2024 |
|
IAB Revenue Report, ARN Path to SCA, & More
|
Apr 16, 2024 |
|
IAB's Podcast Upfront, Olympic Ads Selling Fast, & More
|
Apr 15, 2024 |
|
The Roost Acquired by Night, True Crime's Success in Podcasting, & More
|
Apr 12, 2024 |
|
Gumball's Campaign Builder, RadioDays NA's Podcast Summit, & More
|
Apr 11, 2024 |
|
Bartlett Founds Flight Studio, New Podcast Ad Research, & More
|
Apr 10, 2024 |
|
How to Embiggen Podcasting
|
Apr 10, 2024 |
|
Night Acquires The Roost, Gen Alpha's Loving Sports, & More
|
Apr 09, 2024 |
|
L.A. Evolutions Keynotes Published, 2024 M&A Drivers, & more
|
Apr 08, 2024 |
|
Podcasting is an Ad Bargain, Retail Media's Audio Future, & More
|
Apr 05, 2024 |
|
Cord Cutting Grows in USA, Podcasting's Netherlands Growth, & More
|
Apr 04, 2024 |
|
Podcasting's Ad Bargain, Gen Alpha's Favorite Platforms & More
|
Apr 03, 2024 |
|
Retail Media x Audio, Podcasting's PR Power, & More
|
Apr 02, 2024 |
|
Audio Strategy @ the NYT, YouTube's Podcaster Workshop, & More
|
Apr 01, 2024 |
|
Audible Grows Originals, True Crime's Advertiser Appeal, & More
|
Mar 28, 2024 |
|
2024 Ambies Winners, Top Executives Love Podcasts, & More
|
Mar 27, 2024 |
|
Political Podcasting Survey, Spotify's Education Experiment, & More
|
Mar 25, 2024 |
|
Podcasting's March Madness Potential, New Host-Read Programmatic Tool, & More
|
Mar 22, 2024 |
|
AdvertiseCast to Rebrand, Podcasting's Ad Responsibility, & More
|
Mar 21, 2024 |
|
Streamlining Host-Read Ads, BBC Proposes UK Podcast Ads, & More
|
Mar 20, 2024 |
|
Owning Podcasting’s Responsibility
|
Mar 20, 2024 |
|
March Madness Podcast Potential, YouTube's Teen Userbase, & More
|
Mar 19, 2024 |
|
Podcasting's Once-in-a-Century Opportunity, BBC Podcasts x Amazon Music, & More
|
Mar 18, 2024 |
|
Podcasting's SXSW 2024, Video Adopts Podcast Techniques, & More
|
Mar 15, 2024 |
|
U.S. Latino Podcast Growth, Letting Brand Studies Breathe, & More
|
Mar 13, 2024 |
|
Podcasting's Share of Audio, GenZ Pays for Premium, & More
|
Mar 12, 2024 |
|
Who's Buying Indie Podcast Companies, Flightpath to Fix "Faked-In", & more
|
Mar 11, 2024 |
|
Apple Podcasts Transcripts Arrive, Bringing Music to Podcasting, & More
|
Mar 08, 2024 |
|
New British Podcast Festival Announced, The Roost Thrives, & More
|
Mar 07, 2024 |
|
Apple's Podcast Transcripts Live, PRX Helps Radio Fundraising, & More
|
Mar 06, 2024 |
|
Podcasting Licensed Music - It’s Time
|
Mar 06, 2024 |
|
Podcasts Are Transforming Digital Strategy, Markle to Keynote SXSW, & More
|
Mar 05, 2024 |
|
Earnings Call Roundup, Australia's Audio Advertising Revenue, & More.
|
Mar 04, 2024 |
|
Making Space for Podcasting @ SXSW, Decision-Makers Listen to Podcasts, & More
|
Mar 01, 2024 |
|
Podcasting's Attribution Gap, Untapped Rural Listeners, & More
|
Feb 29, 2024 |
|
Turning Up Ad Audio, Canadian Podcasting's Continued Growth, & More
|
Feb 28, 2024 |
|
B2B's Spending Big on Podcasts, IAB Australia Tracks 21% Podcast Growth, & More
|
Feb 27, 2024 |
|
Spotify's $10b Goal, Podcasting's SXSW Experiment, & More
|
Feb 26, 2024 |
|
Making SXSW Count, Spreaker's Supporter Club, Podcasting with AI & More
|
Feb 23, 2024 |
|
Your AI Co-Host, Temu's Sonic Branding Win, PodPod's Merger, & More
|
Feb 22, 2024 |
|
Top Podcast Advertisers, Middle East Brand Safety, & More
|
Feb 21, 2024 |
|
Meet Your New Co-Host
|
Feb 21, 2024 |
|
Maximizing SXSW Podcast Potential, Opportunity @ NPR, & More
|
Feb 20, 2024 |
|
Spreaker's Supporter Club, Spotify entre dans ACPM, & more
|
Feb 19, 2024 |
|
Super Bowl Special, Brand Marketing Growth, Slate's Best Year, & More
|
Feb 16, 2024 |
|
Pepsi Goes Wide, Sports Fans Love Video Podcasts, & More
|
Feb 15, 2024 |
|
Taylor Swift’s Podcast Influence, Upper Funnel Success, & More
|
Feb 14, 2024 |
|
The Subtle Key to Podcasting's Persuasiveness
|
Feb 14, 2024 |
|
Branded Content Surging, Building Authentic Multicultural Ads, & more
|
Feb 13, 2024 |
|
Gen Z Ad Appeal, Slate's Podcast Success, Acast on Apple, & More
|
Feb 12, 2024 |
|
What $7m Buys in Podcasting, Brand Investment Increase, YouTube's Streaming Success, & More
|
Feb 09, 2024 |
|
2024 Benchmarks, Lowballing SSPs, NYT Ad Revenue Down, & More
|
Feb 08, 2024 |
|
Bumper's Podcast X-Ray, Brand Advertising Growing, More Podcast Investments, & More
|
Feb 07, 2024 |
|
Reintroducing Podcasting
|
Feb 07, 2024 |
|
What $7m Buys in Podcasting, YouTube Outpaces Netflix, Spotify Q4 Earnings, & More
|
Feb 06, 2024 |
|
Spotify Expands Rogan, Black-Owned Accreditation, January Podcast CPMs & More
|
Feb 05, 2024 |
|
Apple's Automatic Transcriptions, Podcasts on ESPN 2, Brand Safety Summit Lessons, & More
|
Feb 02, 2024 |
|
Call Her Daddy Exclusivity Ends, DTC Shoppers Trust Podcasts, IAB ALM Recap & More
|
Feb 02, 2024 |
|
Brand Podcasting Summit, Open Internet Study, Publishers Holding Strong, & More
|
Jan 31, 2024 |
|
Knowing Half The Battle in Podcasting
|
Jan 31, 2024 |
|
Spotify's Audiobook Boom, Podcast Listener Growth, Prime Video Ads, & More
|
Jan 30, 2024 |
|
Apple Transcripts, ESPN Broadcasts Podcasts, Wondery Debuts Toys & More
|
Jan 29, 2024 |
|
Sounder on APIs, Apple Rating Analysis, YouTube's Host-Read Haven
|
Jan 26, 2024 |
|
New NPR CEO, Open APIs for Podcasting, Audacy Revenue Projections, & More
|
Jan 25, 2024 |
|
Diversity Delivers, Personalization Pitfalls, Money Movers, & More
|
Jan 24, 2024 |
|
The “Why” of Your Podcast
|
Jan 24, 2024 |
|
Audio's 2024 Momentum, Challenging TV Upfronts, Networks Test AI, & More.
|
Jan 23, 2024 |
|
Sports' Gen Z Problem, Host-Read on YouTube, Podcasting's Cool Factor & More
|
Jan 22, 2024 |
|
Skippable Ad Engagement, Pivoting to Long-Term Branding, Podcasting x SXSW, & More
|
Jan 19, 2024 |
|
Podcasts Save Time, Teen's Search on TikTok, Chrome Closes Cookie Jar, & More.
|
Jan 18, 2024 |
|
Podcast Ad Expectations, 1 Billion Down-Under Downloads, Podcasting's Programmatic Potential, & More
|
Jan 17, 2024 |
|
The 25 Hour Day
|
Jan 17, 2024 |
|
SXSW x iHeart Awards, Skippable Ad Appeal, Keeping Child-Safe Compliant, & More.
|
Jan 16, 2024 |
|
A Year in Acquisitions, YouTube Ingests RSS, Accounting for Authenticity, & More
|
Jan 12, 2024 |
|
Acquisition in Podcasting, Spotify Ambassador Ads, Branded Music Pitfalls
|
Jan 11, 2024 |
|
RSS Live on YouTube, 2023's Average CPM, Podcast Execs on 2024 & More
|
Jan 10, 2024 |
|
NPR's Brand Safety, SXM's Mood Ring, COPPA on Contextual, & More.
|
Jan 09, 2024 |
|
Podcasters in Pajamas, SXM's Research Roundup, Cumulus Signs BiggerPockets & More.
|
Jan 08, 2024 |
|
Christmas Sports Sold Out, YouTube and Co-Measurement, SmartLess' Big Business, & More
|
Dec 22, 2023 |
|
Simplecast's YouTube Integration, Barbie's Lessons for 2024, Netflix's Data Dump, & More
|
Dec 21, 2023 |
|
Seasonal Podcast Ad Strategy, Streaming Audiobook Royalty Concerns, 2024 Agency Trends, & More
|
Dec 20, 2023 |
|
IAB Creator Economy Study, YouTube Postpones Co-Viewing, 2024 Ad Trends, & More
|
Dec 19, 2023 |
|
Disney's Christmas Sports Inventory, SmartLess' Big Business, Behind the SiriusXM Rebrand, & More
|
Dec 18, 2023 |
|
Host Engagement in Video Podcasts, Spotify Signs Warner Bros. Discovery, TikTok Top Teen Choice & More
|
Dec 15, 2023 |
|
Podcasting's Video Dilemma, Realm Signs Adelicious, Marketers Predict Podcast Adspend, & More
|
Dec 14, 2023 |
|
10 Critical Facts about Video and Podcasting for Success in 2024
|
Dec 14, 2023 |
|
TikTok Podcasts Ending, Podcasting's Newest Demographic, McDonald's Continues Diverse Podcast Initiative, & More
|
Dec 13, 2023 |
|
Podcasting Eats Share of Ear, Spotify Signs Warner Bros. Discovery, & More
|
Dec 12, 2023 |
|
TikTok Going Longform, 2024 Ad Spend Predictions, Tech Startup Capital Issues & More
|
Dec 11, 2023 |
|
Audio to Pass $75 billion, ANA Finds Missing Adspend, Programmatic Summit Recap, & More
|
Dec 08, 2023 |
|
Podcast Language Diversity, ANA Finds Missing Adspend, Programmatic Summit Recap, & More
|
Dec 07, 2023 |
|
The Partial Attention Economy of Video Podcasting
|
Dec 06, 2023 |
|
Audio to Pass $75b, Spotify Announces Layoffs, NPR Hires Campbell, & More
|
Dec 04, 2023 |
|
RAJAR's MIDAS Study, Podcast Guests Generate Revenue, Trader Joe's Podcast Advantage & More
|
Dec 01, 2023 |
|
Ad Revenue Beats Expectations, Black Friday Goes Omnichannel, New Podcast Documentary, & More
|
Nov 30, 2023 |
|
Podcasting's Multiplatform Future, Ad Market Growth Continues, Chili's Sonic Branding & More
|
Nov 29, 2023 |
|
Putting Success In Your Way With Video
|
Nov 29, 2023 |
|
Australian Audio Spend Up, Stripping Podcast Ads, IGN's Realm Deal, & More
|
Nov 28, 2023 |
|
UK Podcast Reach Doubles, Guest Hosting Drives Revenue, Trader Joe's Podcasting Play, & More
|
Nov 27, 2023 |
|
Spotify's Android Commission Rate, X Cancels MRC Audit, Adblocker Usage Rising & More
|
Nov 21, 2023 |
|
Spotify’s Global Ad Expansion, Podcasters > Social Influencers, Consumer Holiday Spending & More
|
Nov 20, 2023 |
|
TikTok's Spotify Integration, Record Spoken Word Listenership, Podcasting's Video Dilemma, & More
|
Nov 17, 2023 |
|
Spotify’s Google AI Play, Australia’s Top 100, YouTube’s AI Policies & More
|
Nov 16, 2023 |
|
Feed Drop: Sounds Profitable’s Bryan Barletta on Building an Audio Industry
|
Nov 16, 2023 |
|
Predictive Contextual Audience Targeting, Representation Impacts Ads, Global Signs iHeart
|
Nov 15, 2023 |
|
TikTok x Spotify, Few Word Do Trick, New Podcast Trends Report
|
Nov 14, 2023 |
|
Post-Strike Advertising, NPR Spoken Word Report, Increasing YouTube Podcast Reach
|
Nov 13, 2023 |
|
Brands Increase 2024 Budgets, Super Bowl Podcast Potential, Podcast Consumer Verticals, & More
|
Nov 10, 2023 |
|
SiriusXM Revamp Revealed, Niche Beats Scale, Spotify's Fan Study, & More
|
Nov 09, 2023 |
|
Bigger 2024 Ad Budgets, Podcasting's Branding Boom, Spotify's Growing Library
|
Nov 08, 2023 |
|
Making the Case for Podcasting
|
Nov 08, 2023 |
|
Acast's Sales Growth, Podcast Listener Consumer Verticals, AdWeek's Podcast Awards, & More
|
Nov 07, 2023 |
|
Super Bowl Ad Sellout, New BBC Podcast Tool, NYT Covers LeVar, & More
|
Nov 06, 2023 |
|
Interactive Audio Ads, Jolly Holiday Spending, Spotify's Audiobook Revamp, & More
|
Nov 03, 2023 |
|
A Billion for Audioboom, Branded Podcast Directory, Marketers' Big November
|
Nov 02, 2023 |
|
Top September Podcast Advertisers, BBC Podcast Growth, Keeping Your Feed Fresh
|
Nov 01, 2023 |
|
Brands in Audio - A New Platform for Branded Podcasts
|
Nov 01, 2023 |
|
GenZ Brand Recognition, Monitoring Apple Podcast Analytics, Spotify's Audiobook Evolution
|
Oct 31, 2023 |
|
Amazon's Interactive Audio, Positive Holiday Shopping Indicators, 2024 Programmatic Strategies
|
Oct 30, 2023 |
|
Podcasting's Brand Safety Boom, Netflix Frequency Drop, Wondery Podcasts on CTV
|
Oct 27, 2023 |
|
Podcast Ad Frequency Study, YouTube Trend Data, IAB Podcast Revenue Report, & more.
|
Oct 26, 2023 |
|
Sports Podcast Branding Potential, Phones Dominate Shopping, Spotify's Podcast Strategy
|
Oct 25, 2023 |
|
How Branded Podcasts Might Be One Key To New Listeners
|
Oct 25, 2023 |
|
Wondery CTV Play, DTC Brands on Programmatic Audio, Did Somebody Say McDonalds?
|
Oct 24, 2023 |
|
Apple’s Podcast Advertising Potential, Netflix's Ad Frequency, UK Podcast Upfront, & More
|
Oct 23, 2023 |
|
YouTube's RSS Ingestion, New Branded Podcast Study, Antiquated Keyworld Blocking, & More.
|
Oct 20, 2023 |
|
Reframing YouTube Podcasting, CTV Measurement Needs Transparency, Millennials Love Podcasts, & More
|
Oct 19, 2023 |
|
Keyword Blocklist Danger, Spotify’s Brand Safety Play, ARN Aims for SCA, & More
|
Oct 18, 2023 |
|
Confused About Video? The Listeners Aren’t!
|
Oct 18, 2023 |
|
YouTube's Podcast Ad Policy, B2B's Marketing Bloom, Publishers Mislabeled as MFA
|
Oct 17, 2023 |
|
YouTube Passes Netflix w. Teens, Targeting Gen Alpha, Public Media's Future, & More
|
Oct 16, 2023 |
|
Canada's Podcasting Registration, Latino Podcast Listener Data, Reinforcing Download Metric, & More
|
Oct 13, 2023 |
|
Download Metric Integrity, Speaker's Outlier Algorithm, Airchecks in Podcasting, & More
|
Oct 12, 2023 |
|
Postal Match Issues, HGTV Stars Launch Podcast Network, Improving Hispanic Targeting, & More.
|
Oct 11, 2023 |
|
Latino Listener Report, Canadian Podcast Registration, Spreaker's PodUptime, & More
|
Oct 10, 2023 |
|
Keyword Buying in Video, Authentic Hispanic Audio Campaigns, YouTube's Podcasting Potential & More
|
Oct 06, 2023 |
|
Amazon Audio DSP Goes UK, Social Referrals Down for News ,Branded Podcast Study, & More
|
Oct 05, 2023 |
|
Spotify + Audiobooks, AdvertiseCast's CPM Increase, Veritonic Holiday Ad Study, & More.
|
Oct 04, 2023 |
|
Why Branded Content Could Be Bigger Than You Think
|
Oct 04, 2023 |
|
Podcasts in Classrooms, Gen Z Adults Embrace Audio, ADL Search Ad Investigation, & More.
|
Oct 03, 2023 |
|
Dentsu's Keyword Buying, Spotify's CTV Play, Amazon Podcast Previews Go Global, & More
|
Oct 02, 2023 |
|
Spotify's AI Translator, New Apple Podcasts, SXSW x Podcasting, & More
|
Sep 29, 2023 |
|
Brand Lift for Influencer ROI, International Podcast Day, Adlarge Partners w/ Barometer
|
Sep 28, 2023 |
|
Audio Attention Outperforms, Sunsetting Google Podcasts, CTV Lifts Programmatic, & More.
|
Sep 27, 2023 |
|
SXSW x Podcasting
|
Sep 27, 2023 |
|
Apple's Apps to Podcasts, Streaming Spending Down 25%, Branded Narrative Has More Lift, & More
|
Sep 26, 2023 |
|
Spotify's Voice AI, Ads on Prime Video, Behind the Minimum Guarantee Numbers & More
|
Sep 25, 2023 |
|
Ad Spend Recovery, Audio Could Overtake TV Reach, FTC: Keep it Clear with Kids, & More
|
Sep 22, 2023 |
|
Audio Flu Shots, TV Industry Certifies Nielsen Competitors, Podcasting's 3 Eras, & More
|
Sep 21, 2023 |
|
FTC Defines Blurred Advertising, Spotify on Apple, Sony Downsizes Podcasting, & More
|
Sep 20, 2023 |
|
I’m Not Exactly Sure What You Do
|
Sep 20, 2023 |
|
Digital Ad Spend Recovering, Pivot to Pivot to Video, '24 to Break Political Ad Records, & More
|
Sep 19, 2023 |
|
Audio Outgrows Adspend, Recapturing TV’s Reach with Podcasts, NASA en Español
|
Sep 18, 2023 |
|
A Holistic Approach to Podcasting | Feed Drop
|
Sep 15, 2023 |
|
Claritas Acquires ArtsAI, Audible's Into the Buffyverse, Google's Antitrust Case, & More
|
Sep 15, 2023 |
|
Buffy's Podcast Stake, Inclusive Leadership Makes More, APAC Marketers on Measurement & More
|
Sep 14, 2023 |
|
Podcasts Command Attention, Influencer Spend Increasing, the DoJ's Case Against Google & More.
|
Sep 13, 2023 |
|
Ad-technical Difficulties
|
Sep 13, 2023 |
|
Claritas Converts ArtsAI, The Delete Act, Importance Of Social Search, & More
|
Sep 12, 2023 |
|
Influencer Spend Outpaces Social, Media Mix Problems, Business Owners Overindex as Listeners, & More
|
Sep 11, 2023 |
|
SXM’s Brand Safety Play, ABC Audio Picks Advertisecast, Luminary Adds Ads w/Acast, & More.
|
Sep 08, 2023 |
|
SXM Announces Brand Safety Tool, Podcast CPMs Hold Steadier Than Digital, & More
|
Sep 07, 2023 |
|
Back to School Opportunities, Podcasts at 7% Share of Eare in Cars, & More
|
Sep 06, 2023 |
|
Actually, We Love Ads
|
Sep 06, 2023 |
|
New Research on Causes of Podcast Churn, Nielsen's Podcasting Today Report & More
|
Sep 05, 2023 |
|
Podcast Ad Spend Up 5% YoY, Branded Kids' Podcasts Prove Popular, & More
|
Sep 01, 2023 |
|
Word-of-mouth Still Best Podcast Promotion Tool, Ad Spend Continues to Grow, & More
|
Aug 31, 2023 |
|
Podcasting's Top Spenders in July, CTV Buyers Want Program Data, & More
|
Aug 30, 2023 |
|
The Podcast You Want To Make
|
Aug 30, 2023 |
|
Time Spent With Podcasts Quadruples Since 2017, Dr. Seuss Coming to Wondery+, & More
|
Aug 29, 2023 |
|
29% of US Households Cancel Video Streamers, New Nickelodeon Audio Drama, & More.
|
Aug 28, 2023 |
|
Updates Coming for Apple and Spotify, Podcast Ad Consideration Up, & More
|
Aug 25, 2023 |
|
Embracing YouTube Podcasting, CTV's Path Through Maturity, & More
|
Aug 24, 2023 |
|
Updates to Spotify for Podcasters, PodcastOne to go public, & more
|
Aug 23, 2023 |
|
Triton Digital Integrates YouTube, new Advertiser Perceptions study, & More
|
Aug 22, 2023 |
|
Apple Partners with Linkfire, SXM partners with The Trade Desk, & More
|
Aug 21, 2023 |
|
Acast Partners with Podscribe, Amazon's building an SSP, & More
|
Aug 18, 2023 |
|
Acast Partners with Podscribe, How Former Spotify Exclusives Perform, & More
|
Aug 17, 2023 |
|
Why Podcasters Should Embrace Ad Measurement, New Acast US Leadership, & More
|
Aug 16, 2023 |
|
Making a Podcast People Hate
|
Aug 16, 2023 |
|
Descript Acquires Squadcast, Australian Podcast Ad Revenue Up 64%, & More
|
Aug 15, 2023 |
|
Podcasts reach 10% share of ear, Amazon's building an SSP, & more.
|
Aug 14, 2023 |
|
Podcasting Q2 Earnings, Spotify x Patreon, and more.
|
Aug 11, 2023 |
|
Spotify x Patreon is here, Why Most Podcasters Skip Video, and more from The Download
|
Aug 10, 2023 |
|
The Download for August 9th, 2023
|
Aug 09, 2023 |
|
The Song of the Summer, and the Joe Rogan Problem
|
Aug 09, 2023 |
|
The Download for August 8th, 2023
|
Aug 08, 2023 |
|
The Download for August 7th, 2023
|
Aug 07, 2023 |
|
Audio Ads Outperform Video for Attention & 2 Other Stories
|
Aug 04, 2023 |
|
The Download for August 3rd, 2023
|
Aug 03, 2023 |
|
The Download for August 2nd, 2023
|
Aug 02, 2023 |
|
Introducing The Download
|
Aug 02, 2023 |
|
The Download for August 1st, 2023
|
Aug 01, 2023 |
|
Podcast Listeners Likely Skip Radio Ads & 2 Other Stories
|
Jul 28, 2023 |
|
Only Be Kind
|
Jul 26, 2023 |
|
Podcasts are Growing Globally & 2 Other Stories
|
Jul 14, 2023 |
|
Will Podcast Ad Revenues Double By 2025? Not Without These Five Things
|
Jul 12, 2023 |
|
FTC Cracking Down on Endorsements & 2 Other Stories
|
Jul 07, 2023 |
|
New Study Examines Buyer Perceptions of Podcast Advertising & 2 Other Stories
|
Jun 30, 2023 |
|
Neither Fish Nor Fowl
|
Jun 28, 2023 |
|
Spotify Shifts Podcast Strategy, & 2 Other Stories
|
Jun 23, 2023 |
|
Celebrity Podcasts: Successes or Sussexes?
|
Jun 21, 2023 |
|
Podcast Listeners Receptive to Political Ads & 2 Other Stories
|
Jun 16, 2023 |
|
Unifying Programmatic Buying
|
Jun 13, 2023 |
|
Spotify Downsizes 2% of Podcast Workforce & 2 Other Stories
|
Jun 08, 2023 |
|
Podcasting's Biggest Opportunity
|
Jun 06, 2023 |
|
Australian Podcast Ad Spend Up 13% & 3 Other Stories
|
Jun 01, 2023 |
|
The Complicated Role of AI in Podcasting
|
May 31, 2023 |
|
A Rebuttal to Podcasting's "demise" & 2 Other Stories
|
May 25, 2023 |
|
A VAST Feature Request
|
May 23, 2023 |
|
Reflecting on IAB Podcast Upfront, & 2 Other Stories
|
May 18, 2023 |
|
How Podcast and Audio Studies are Conducted
|
May 17, 2023 |
|
Growing Up in Podcasting - Literally
|
May 16, 2023 |
|
DISQO Study Highlights the Power of Podcast Ads & 2 Other Stories
|
May 11, 2023 |
|
Podcasting's Golden Ratio
|
May 09, 2023 |
|
Using CTV as a Roadmap for Programmatic Audio & 3 Other Stories
|
May 04, 2023 |
|
Swinging for the Podcast / Audio Industry Fences
|
May 03, 2023 |
|
A Key to Global Podcast Growth
|
May 02, 2023 |
|
How Brands Can Lift Minority-Owned Media & 2 Other Stories
|
Apr 27, 2023 |
|
Revisit: How To Approach A Podcast Industry-Wide Education Initiative
|
Apr 26, 2023 |
|
Bringing More to the Table
|
Apr 25, 2023 |
|
Blocklists Continue to Hurt News, & 3 Other Stories
|
Apr 20, 2023 |
|
April is Adopt-a-Listener Month: A Conversation with Lauren Passell
|
Apr 19, 2023 |
|
S&P Revises Ad Spend Prediction & 2 Other Stories
|
Apr 13, 2023 |
|
Radiodays Europe Recap: Trends, Highlights, and Research
|
Apr 12, 2023 |
|
How to Murder a Podcast
|
Apr 11, 2023 |
|
AMERICA Act Aims to Regulate Big Ad Tech & 2 Other Stories
|
Apr 06, 2023 |
|
RIP Baked-In Ads
|
Apr 05, 2023 |
|
Google Announces Ad Library & 2 Other Stories
|
Mar 30, 2023 |
|
5 Questions To Ask Your Podcast Audience
|
Mar 29, 2023 |
|
The Audio Customer Journey: Don’t Stop Believin’
|
Mar 28, 2023 |
|
Ad Fraud Yet to Significantly Impact Podcasts & 3 Other Stories
|
Mar 23, 2023 |
|
How Google Can Earn the Trust of the Podcast Industry
|
Mar 22, 2023 |
|
The Measurement Excuse
|
Mar 21, 2023 |
|
Podcasters weigh in on ChatGPT, and 2 Other Stories
|
Mar 16, 2023 |
|
Does the Medium Move the Message?
|
Mar 14, 2023 |
|
Spotify On Stream Announces New Features & 3 Other Stories
|
Mar 09, 2023 |
|
Feed Drop: Danone's Conscious Marketer, Linda Bethea
|
Mar 08, 2023 |
|
Data Decoded
|
Mar 07, 2023 |
|
Podcasts Are Coming to YouTube Music & 3 Other Stories
|
Mar 02, 2023 |
|
How Can Spotify Make Streaming Ad Insertion Stick?
|
Mar 01, 2023 |
|
What We Talk About When We Talk About Podcasts
|
Feb 28, 2023 |
|
Podcasting's Frequency Problems Are Not Unique & 3 other stories
|
Feb 23, 2023 |
|
What Will Pre-Bid Look Like in Podcasting?
|
Feb 22, 2023 |
|
How Google Can Earn Our Trust
|
Feb 21, 2023 |
|
An FTC-Friendly Future for Podcast Ads & 2 Other Stories
|
Feb 16, 2023 |
|
The Podcast Experience at On Air Fest is Coming
|
Feb 15, 2023 |
|
Podcasting's Curse of Knowledge
|
Feb 14, 2023 |
|
SXM + Mindshare Publish Black Podcast Listener Report & 3 other stories
|
Feb 09, 2023 |
|
Sounds Profitable’s 2023 Roadmap
|
Feb 08, 2023 |
|
Can Spotify Make Streaming Ad Insertion Stick?
|
Feb 07, 2023 |
|
Podcast Ad Buyers Yet to See Slowdown & 3 other stories
|
Feb 02, 2023 |
|
Marketecture Feed Drop: Podcast Ad Tech for Dummies
|
Feb 01, 2023 |
|
It's Right There In Front Of You
|
Jan 31, 2023 |
|
Spotify Lays Off Six Percent Of Workforce And 6 Other Stories
|
Jan 26, 2023 |
|
My Three Favorite Data Points of 2022
|
Jan 24, 2023 |
|
Podcasting’s Recession Era And How Podcasters Are Approaching It And 4 Other Stories
|
Jan 19, 2023 |
|
The New Sounds Profitable
|
Jan 17, 2023 |
|
Megaphone has Weekend of Outages & 8 Other Stories
|
Jan 12, 2023 |
|
Acquisitions & Funding - 2022 Podcast Industry Overview
|
Jan 10, 2023 |
|
Three Reasons Podcast Creatives Should Embrace, Not Fear, The Role of AI
|
Dec 20, 2022 |
|
Amazon Pushing Podcasts Offline & 5 Other Stories
|
Dec 15, 2022 |
|
Brand Safety, Suitability, and Podcasting’s Superpower
|
Dec 15, 2022 |
|
Centering Outside the Safety of RSS
|
Dec 14, 2022 |
|
Sounds Profitable Publishes Brand Safety and Suitability Study Safe and Sound & 7 Other Stories
|
Dec 08, 2022 |
|
A DeepDive Retrospective
|
Dec 08, 2022 |
|
Samsung Free App Issue Causes Spike In Downloads & 7 Other Stories
|
Dec 01, 2022 |
|
Why CPA Ads are a Win-Win, Running a Podcast Like a Business, and More with Amanda McLoughlin
|
Nov 30, 2022 |
|
Creating Podcast Subscription Awareness
|
Nov 29, 2022 |
|
The Current State of Subscription Podcasting
|
Nov 22, 2022 |
|
Apple Podcasts is using machine learning to tag episodes and 7 other stories
|
Nov 17, 2022 |
|
Podcasting, Audiobooks, And The Third Thing
|
Nov 15, 2022 |
|
Why Sports Podcasts Could Be a Slam Dunk for Advertisers... & 6 Other Stories
|
Nov 10, 2022 |
|
Is It Time To Rethink Promo Codes?
|
Nov 09, 2022 |
|
Radio's Seven Warnings For The Podcast Industry: Part 2
|
Nov 08, 2022 |
|
Amazon Music Adds Entire Music Catalog, Ad-Free Podcasts & 6 Other Stories
|
Nov 03, 2022 |
|
Radio's Seven Warnings For The Podcast Industry: Part 1
|
Nov 01, 2022 |
|
How Podcast Networks are Making Their Own Rules for Political Advertising & 5 Other Stories
|
Oct 27, 2022 |
|
Two Years Later
|
Oct 26, 2022 |
|
Where Your Podcast Plays Matters More Than You Think
|
Oct 25, 2022 |
|
TikTok spotted scraping podcast feeds & 8 Other Stories
|
Oct 20, 2022 |
|
What Does the Competitive Landscape for Podcasting Really Look Like?
|
Oct 18, 2022 |
|
ESPN Nears Large New Partnership With DraftKings & 6 Other Stories
|
Oct 13, 2022 |
|
Does Podcasting Have an Ad Frequency Problem?
|
Oct 11, 2022 |
|
Podcasting overtakes talk radio, CPMs increase & 7 Other Stories
|
Oct 06, 2022 |
|
Is It Time To Rethink Promo Codes?
|
Oct 05, 2022 |
|
Sounds Profitable - Two Years Later
|
Sep 30, 2022 |
|
Podcasters Are Buying Millions of Listeners Through Mobile-Game Ads & 7 Other Stories
|
Sep 29, 2022 |
|
Serial and the Importance of Content Curation & 8 other stories for September 22nd 2022
|
Sep 22, 2022 |
|
Inaugural Business Leaders Summit Recap
|
Sep 21, 2022 |
|
One Key To Growing Podcasting We Take For Granted
|
Sep 20, 2022 |
|
Programmatic Advertising Could Make Podcasting a $6 Billion Industry by 2026 & 7 Other Stories
|
Sep 15, 2022 |
|
Programmatic Advertising for Buyers
|
Sep 13, 2022 |
|
All We Know About Netflix's Ad Plans So Far & 9 Other Stories
|
Sep 08, 2022 |
|
100 Years of Audio Advertising
|
Sep 07, 2022 |
|
Host Reads Or Announcer Reads In Podcast Advertising: Do We Have To Choose?
|
Sep 06, 2022 |
|
Podcast Ad Spend Isn’t Slowing as a Recession Potentially Looms & 7 Other Stories
|
Sep 01, 2022 |
|
The Reality of Podcast Economics: I Built an Independent Women’s Podcast Network
|
Aug 30, 2022 |
|
The Future of Brand Safety & Suitability for Audio
|
Aug 24, 2022 |
|
Podcast Ad Delivery: Make Better Sandwiches
|
Aug 23, 2022 |
|
Apple Ramps Up Its In-House Podcasting Efforts & 6 other stories for August 18th 2022
|
Aug 18, 2022 |
|
The Podcasting Problem Hiding in Plain Sight
|
Aug 16, 2022 |
|
Podcast Quarterly Earnings & 6 Other Stories
|
Aug 11, 2022 |
|
How To Approach A Podcast Industry-Wide Education Initiative
|
Aug 10, 2022 |
|
Programmatic Advertising for Podcasters: How to Get Started
|
Aug 09, 2022 |
|
TikTok Eyes Podcasting? & 6 Other Stories for August 4th 2022
|
Aug 04, 2022 |
|
Shameless Acquisition Target - Episode Drop
|
Aug 03, 2022 |
|
What Garth Brooks Can Teach Us About Podcast Ads
|
Aug 02, 2022 |
|
Reporting On The Business Of Podcasting
|
Jul 24, 2022 |
|
Acast Buys Podchaser & 6 other stories for July 21, 2022
|
Jul 21, 2022 |
|
Blubrry Brings A New Spin To Media Kits & 6 more stories for July 14, 2022
|
Jul 14, 2022 |
|
Edison Research Says Podcasting Is More Succession Than Yellowstone & 8 more stories for July 7, 2022
|
Jul 07, 2022 |
|
Sounds Profitable Publishes The Creators Report + 5 more stories for June 30, 2022
|
Jun 30, 2022 |
|
SP Highlights: Disinformation and Ad Accountability w/ Claire Atkin Of Check My Ads
|
Jun 26, 2022 |
|
YouTube Gives Tips To Podcasters + 8 more stories for June 23, 2022
|
Jun 23, 2022 |
|
SP Higlights: Sounds Profitable en Español! w/ Sean King of Veritone One
|
Jun 19, 2022 |
|
Spotify’s Building A New Brand Safety Tool + 4 more stories for June 16, 2022
|
Jun 16, 2022 |
|
Spotify’s Earnings Call Happened + 5 other stories for Jun 10, 2022
|
Jun 10, 2022 |
|
Podcast Euro-Trip Recap
|
Jun 05, 2022 |
|
Podcast Profits On The Rise In The UK + 5 other stories for June 3, 2022
|
Jun 03, 2022 |
|
The Final Show - But Not The End
|
Jun 03, 2022 |
|
Spotify Erroneously Serves Liquor + 4 more stories for May 27, 2021
|
May 27, 2022 |
|
What To Expect When You’re Expecting Tom Webster (To Join Sounds Profitable)
|
May 22, 2022 |
|
Premium Podcasting On Apple Just Got Easier + 4 more stories for May 20, 2022
|
May 20, 2022 |
|
Exploring a Real-Time Case Study with Fatima Zaidi of Quill
|
May 15, 2022 |
|
US Podcasting Revenue Is Up + 5 more stories for May 13, 2022
|
May 13, 2022 |
|
The Dos and Don’ts & How Tos of Branded Podcasting
|
May 11, 2022 |
|
Sounds Profitable
|
May 10, 2022 |
|
Potential New IAB Standards Revealed + 5 more stories for May 6, 2022
|
May 06, 2022 |
|
Beyond Editing and SEO: How to Produce Compliant Podcast Transcripts
|
May 01, 2022 |
|
Warner Music Launches A Podcast Network + 3 more stories for April 29, 2022
|
Apr 29, 2022 |
|
Roll With The Changes
|
Apr 29, 2022 |
|
How Is Podcast Adtech Different From All Other Adtech?
|
Apr 24, 2022 |
|
Data Scraping Is Officially Legal + 5 other stories for April 22, 2022
|
Apr 22, 2022 |
|
How to Position Your Podcast to Be Featured in the Major Podcasting Listening Apps
|
Apr 17, 2022 |
|
Audio is the Fastest Growing Digital Ad Sector + 6 Other Stories
|
Apr 15, 2022 |
|
Podcasting's Most Important Investment
|
Apr 15, 2022 |
|
Recapping Podcast Movement: Evolutions
|
Apr 10, 2022 |
|
Digital Ads Evolve As Online Privacy Increases + 4 more stories for April 8, 2022
|
Apr 08, 2022 |
|
For Your Consideration: The Many Flavors of Sounds Profitable
|
Apr 03, 2022 |
|
Podcast CPMs Outpace Digital + 4 more stories for Apr 1, 2022
|
Apr 01, 2022 |
|
What To Do When The Line Stops Going Up
|
Apr 01, 2022 |
|
Breaking Down 1st, 2nd, and 3rd Party Data
|
Mar 27, 2022 |
|
Unsavory Developments At Stitcher After Buyout + 5 other stories for Mar 25, 2022
|
Mar 25, 2022 |
|
Brand Safety & Suitability: Explained
|
Mar 20, 2022 |
|
Beer Gets Into Video Podcast Advertising + 6 more stories for Mar 18, 2022
|
Mar 18, 2022 |
|
Podcasting's Most Controversial Statistic
|
Mar 18, 2022 |
|
The Low-Down From 'The Download' Team at Sounds Profitable
|
Mar 13, 2022 |
|
Ad Tech Firms Under Fire For Data Scraping + 5 more stories for Mar 11, 2022
|
Mar 11, 2022 |
|
The Care And Feeding Of A Podcast Audience
|
Mar 11, 2022 |
|
Unpacking Podcasting’s Good Data w/ Caila Litman
|
Mar 06, 2022 |
|
Big Name Podcasts Gets Big Numbers + 5 other stories for Mar 4, 2022
|
Mar 04, 2022 |
|
What Podcasting's Best Customers Think Of Podcast Ads
|
Mar 04, 2022 |
|
Radio Teaching Podcasting Lessons w/ Pierre Bouvard
|
Feb 27, 2022 |
|
Libsyn Grows Monetization + 4 more stories for Feb 25, 2022
|
Feb 25, 2022 |
|
Solving For Pain Points w/ Sean Howard
|
Feb 20, 2022 |
|
Amazon Exclusivity Deals Galore + 4 more stories for Feb 18, 2022
|
Feb 18, 2022 |
|
Programmatic and Transparency w/ Jordan Bentley
|
Feb 13, 2022 |
|
SmartLess Media Launch + 4 more stories for Feb 11, 2022
|
Feb 11, 2022 |
|
Disinformation and Ad Accountability w/ Claire Atkin
|
Feb 06, 2022 |
|
Is The IAB On Borrowed Time? + 4 more stories for Feb 4, 2022
|
Feb 04, 2022 |
|
Scattered To The Wind
|
Feb 04, 2022 |
|
HBO Gets Serious About Podcasting + 4 more stories for Jan 28, 2022
|
Jan 28, 2022 |
|
A Deep Dive on Device Graphs w/ Chase Miller of Claritas
|
Jan 23, 2022 |
|
The Oversimplified Superstring Hit Incubation Theory Of Podcasting
|
Jan 21, 2022 |
|
Audible Stops Making Audio NYT + 4 more stories on The Download for January 14th, 2022
|
Jan 14, 2022 |
|
The Best Schnitzel In Detroit
|
Jan 07, 2022 |
|
NYT buys The Athletic + 4 more stories on The Download for Jan 7, 2022
|
Jan 07, 2022 |
|
Episode Drop! Podcast Pontifications
|
Jan 06, 2022 |
|
The Download: Week of 12/31/21
|
Dec 31, 2021 |
|
The Download Before Xmas
|
Dec 24, 2021 |
|
Racing, And Pacing, And Plotting The Course
|
Dec 23, 2021 |
|
The Download (Premiere Episode)
|
Dec 21, 2021 |
|
Behind the Art of Sounds Profitable w/ Jake Crowe
|
Dec 20, 2021 |
|
The Hidden Costs of In-App Paid Podcast Subscriptions w/ Lindsay Graham
|
Dec 13, 2021 |
|
Why Would People Listen To Podcasts...On The 'Tube?
|
Dec 10, 2021 |
|
Why to Invest and Advertise in the Latino Podcast Segment w/ Gabriel Soto
|
Dec 06, 2021 |
|
Happy Thanksgiving from Sounds Profitable
|
Nov 29, 2021 |
|
The Last, Best Frontier For Podcasting
|
Nov 26, 2021 |
|
Spotify Is Making Anchor A Serious Advertising Channel w/ Alban Brooke
|
Nov 22, 2021 |
|
Buying vs Building Unique Podcast Adtech w/ James Avery
|
Nov 15, 2021 |
|
Music Was Better In My Day - Now Get Out Of My Yard
|
Nov 12, 2021 |
|
Sounds Profitable en Español! w/ Sean King
|
Nov 08, 2021 |
|
A Deepdive Into Podcast AdTech w/ Pete Birsinger
|
Nov 01, 2021 |
|
The Crux Of The Kerfuffle
|
Oct 29, 2021 |
|
Advising on Advisor w/ Megan Johnson
|
Oct 25, 2021 |
|
Look For The Flowers
|
Oct 22, 2021 |
|
How Audio Quality Impacts Your Brand w/ Marcus dePaula
|
Oct 18, 2021 |
|
BONUS episode featuring Synthetic voices by Veritone MARVEL.ai
|
Oct 14, 2021 |
|
Normal, But Not Back To Normal
|
Oct 14, 2021 |
|
Getting UpFront About Programmatic Podcast Ads w/ Claire Fanning
|
Oct 11, 2021 |
|
Welcome to Season 2! w/ Arielle Nissenblatt
|
Oct 04, 2021 |
|
Looking Into The Matrix, Digital Audio Edition
|
Oct 01, 2021 |
|
SP Highlights: The Intangibles of Podcast Advertising w/ Tom Webster
|
Sep 26, 2021 |
|
Podcasting For Connection
|
Sep 24, 2021 |
|
SP Highlights: Understanding Lift Reports w/ Matt Drengler
|
Sep 19, 2021 |
|
To All The Podcasts I've Loved Before
|
Sep 17, 2021 |
|
SP Highlights: Taking DAI Seriously w/ Heather Osgood
|
Sep 12, 2021 |
|
Workshopping Your Podcast
|
Sep 10, 2021 |
|
SP Highlights: Brand Safety w/ Moomal Shaikh
|
Sep 05, 2021 |
|
Little Boxes
|
Sep 02, 2021 |
|
Finally Sounds Profitable Has A Podcast w/ Evo Terra
|
Aug 29, 2021 |
|
Tracking Podcast Ad Performance That's Hard To Track w/ Omer Jilani
|
Aug 22, 2021 |
|
Wherever You Get Your Podcasts
|
Aug 20, 2021 |
|
How To Write Podcast Ads That Sell w/ Stew Redwine
|
Aug 15, 2021 |
|
The Most Asked Question In Podcasting
|
Aug 13, 2021 |
|
SP Profiles: Branded Podcasts w/ Dave Zohrob
|
Aug 08, 2021 |
|
How Dynamic Ad Insertion Actually Works w/ Brian Sherman
|
Aug 01, 2021 |
|
Sounds Profitable's Premium Blend w/Jason Sew Hoy
|
Jul 25, 2021 |
|
Podcast Prefix Analytics Explained w/ Karo Chakhlasyan
|
Jul 18, 2021 |
|
Is Podcasting...A Slowing Market?
|
Jul 16, 2021 |
|
Let's Make Podcasting Metrics More Meaningful w/ Juleyka Lantigua-Williams
|
Jul 11, 2021 |
|
We Need More Women Working In Adtech w/ Twila Dang
|
Jul 04, 2021 |
|
Up Next: A Podcast Up Front w/ Donelle Brown
|
Jun 27, 2021 |
|
Podcasts, Audiobooks, and the Third Thing
|
Jun 25, 2021 |
|
The Influencer Marketing Advantage w/ Shreya Sharma
|
Jun 20, 2021 |
|
How To Field Your Own Listener Survey
|
Jun 18, 2021 |
|
How To Buy Host-Read Ads At Scale w/ Jordan Harbinger
|
Jun 13, 2021 |
|
Who Doesn't Like Pizza?
|
Jun 11, 2021 |
|
Don't Forget the Intangibles of Podcast Advertising w/ Tom Webster
|
Jun 06, 2021 |
|
Understanding Lift Reports w/ Matt Drengler
|
May 30, 2021 |
|
Celebrity Podcasts: Neither Fish Nor Fowl
|
May 28, 2021 |
|
The Podscape! w/ John Goforth and Cameron Hendrix
|
May 23, 2021 |
|
Elephants, Shar-Peis, and Hedgehogs: What Recent Podcast Platform Data Really Tells Us
|
May 21, 2021 |
|
Taking DAI Seriously w/ Heather Osgood
|
May 16, 2021 |
|
What Happened to Podcast Listening in Canada?
|
May 14, 2021 |
|
The "Accidental" Podcast Listener
|
May 07, 2021 |
|
Spotify Is Not Going to Kill Podcasting w/ Nick Hilton
|
May 02, 2021 |
|
The Provenance of Podcasting
|
Apr 30, 2021 |
|
The One Thing Podcasters Must Do To Prepare For Paid Podcast Subscriptions
|
Apr 25, 2021 |
|
Post-Roll is Bulls#!& w/ Dane Cardiel
|
Apr 25, 2021 |
|
Targeting Demographics in Podcasting w/ Jay Green
|
Apr 18, 2021 |
|
Spotify is in it to Win it w/ Griffin Caprio
|
Apr 11, 2021 |
|
Does Your Podcast Track You (and is that bad)? w/ Jack Rhysider
|
Apr 04, 2021 |
|
Can American Podcasting Learn From France? w/ Sarah Toporoff
|
Mar 28, 2021 |
|
The Future That's Being Ignored: IPv6 vs. IPv4 w/ Tom Barasso
|
Mar 21, 2021 |
|
The Hero We Need: Programmatic Advertising Saves the Day w/ Benjamin Masse
|
Mar 14, 2021 |
|
How You Should Be Protecting Your Brand, and How You're Doing it Wrong w/ Moomal Shaikh
|
Mar 07, 2021 |
|
Rotten to the Core: Do You Know Who's Listening to Your Podcast? w/ James Cridland
|
Feb 28, 2021 |
|
What OPAWG is Doing to Build the Podcasting Community (and What You Can do to Help) w/ Mark Steadman
|
Feb 21, 2021 |
|
Losing Your Cookies: Podcast Advertising and Digital Identity w/ Rishabh Jain
|
Feb 14, 2021 |
|
The Wild West of Podcasting and the Apple Watch, w/ Dave Zohrob
|
Feb 07, 2021 |
|
Unpacking The Challenges of Geotargeting w/ Jason Hanson
|
Jan 31, 2021 |