Water We Talking About?
By Jim Lauria and Adam Tank
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Image by Jim Lauria and Adam Tank
Category: Marketing
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Episodes: 74
Description
Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.
| Episode | Date |
|---|---|
|
James Adduci: Your Story is Your Network
|
May 05, 2026 |
|
Suzan Marie Chin-Taylor: The DooDoo Diva's P.R. Masterclass
|
Mar 19, 2026 |
|
Sheldon & Jason: The Story of Sustainability & Water
|
Mar 19, 2026 |
|
Noemi Kis: 160k followers on LinkedIn
|
Jan 23, 2026 |
|
David LaFrance: The Language of Water Finance & AWWA
|
Oct 22, 2025 |
|
Ralph Exton: Stories from the Water Environment Federation
|
Oct 02, 2025 |
|
Brian Sheng: Water is Air, Air is Water
|
Sep 26, 2025 |
|
Kelsey McWilliams: The Toilet Whisperer
|
Sep 06, 2025 |
|
Dani Miklos: Reporting Live on Water
|
Jul 18, 2025 |
|
Haley Falconer: Water Engineer-Turned-Communicator
|
May 21, 2025 |
|
Steve Werblow: Water + Agriculture Wins Awards
|
Mar 19, 2025 |
|
Beth Boeh: Speaking The Language of Water
|
Mar 14, 2025 |
|
Shawn Powell: The Wastewater Enthusiast
|
Mar 10, 2025 |
|
Andrew Dugan: Copywriting in Water
|
Dec 23, 2024 |
|
Tom Freyburg: Everyone Has a Story to Tell
|
Dec 20, 2024 |
|
Robert Strand: A Film Festival for Water
|
Oct 31, 2024 |
|
Ravi Kurani: From Poolside Pro to H2Woah
|
Oct 27, 2024 |
|
Chris Peacock: Fight Club Rules of Water
|
Jul 25, 2024 |
|
Doug Larson: Water's Preacher
|
Jun 04, 2024 |
|
Milin Patel: The Taste of Water
|
May 21, 2024 |
|
Chris Gasson: When Money Meets Water
|
May 10, 2024 |
|
Chelsea Boozer: Going Rogue as a Water Storyteller
|
May 03, 2024 |
|
Christel Dyer: Water Geek & Children's Book Author
|
Apr 26, 2024 |
|
David Sedlak: The World Of Water Is Poised For Great Changes
|
Jan 17, 2024 |
|
Peter Gleick: The Stories Of Water
|
Nov 10, 2023 |
|
Tom Ferguson: Becoming A Great Storyteller In Water
|
Nov 07, 2023 |
|
Isaac Pellerin: Life In Water Equals Impact
|
Sep 11, 2023 |
|
Robert Wimmer: Never Lose Passion For The Water Industry
|
Aug 21, 2023 |
|
Peter Yolles: Eons Of Wisdom About Water
|
Aug 04, 2023 |
|
Joseph Blackman: Make It Easy For Someone To "Creep" On You
|
Jun 26, 2023 |
|
Kelley Dearing Smith: Putting Ourselves In Someone Else's Position
|
Jun 06, 2023 |
|
Joe Zuback: Never Give The Same Presentation Twice
|
May 08, 2023 |
|
Aoife Kelleher: Water Is My Path
|
Apr 06, 2023 |
|
Travis Loop: Water Is The Medium Of The People Business
|
Mar 03, 2023 |
|
Angela Godwin: The Face Of The Water Industry
|
Feb 06, 2023 |
|
Lorenzo Falzarano: Water Is The Canary In The Coal Mine
|
Jan 13, 2023 |
|
Hugh Sinclair: The Water Heroes
|
Dec 02, 2022 |
|
Mike Wade: Crowdsourced Campaigning & Messaging
|
Nov 01, 2022 |
|
Michael Stanley Gallisdorfer: Without Water There’s Nothing Else
|
Oct 01, 2022 |
|
Mary Conley Eggert: Don’t Market Water As Water
|
Sep 16, 2022 |
|
Shea Dunifon: Writing The Story As I Go
|
Aug 19, 2022 |
|
Candice Jansen: Love Stories Behind Water
|
Aug 01, 2022 |
|
Storytelling, Stewardship, And Educating The Public
|
Jul 07, 2022 |
|
Building As You Hear
|
Jun 29, 2022 |
|
Owning Your Personal Brand & Narrative Online
|
Jun 07, 2022 |
|
When You Give, People Give Back
|
May 13, 2022 |
|
Successful People Are Adaptable
|
Apr 19, 2022 |
|
We All Have The Tools To Communicate
|
Apr 05, 2022 |
|
Bridging The Gaps In Storytelling In Irrigation And Agriculture
|
Mar 15, 2022 |
|
Teaching Water Engineers To Become Better Storytellers
|
Mar 01, 2022 |
|
Alex Passini: Going Beyond Brand Recognition
|
Feb 15, 2022 |
|
Walid Khoury: Journey To Becoming A Water Influencer
|
Jan 15, 2022 |
|
Lila Thompson: Making Space To Connect
|
Jan 04, 2022 |
|
Sivan Zamir: Guerilla Marketing Tips For Water Industry Innovators
|
Dec 15, 2021 |
|
Cristina Ahmadpour: Changing The Procurement Process Through Storytelling
|
Dec 01, 2021 |
|
Reaching 100,000 Potential Customers Through Podcasts, Webinars and Blogs
|
Nov 15, 2021 |
|
Simone Callioni: Nurturing Through Relationship Marketing
|
Nov 01, 2021 |
|
Converting Complexity Into Value Your Customers Will Understand
|
Sep 15, 2021 |
|
Björn Otto: Revolutionizing Water And Wastewater Industry Marketing
|
Aug 15, 2021 |
|
Developing Messages And Themes In Support Of Your Mission
|
Aug 01, 2021 |
|
Antoine Walter: A Lesson For Water Equipment Suppliers In Elevating Your Marketing To The Next Level
|
Jul 15, 2021 |
|
Influencing Tips From Around the Water Industry and Beyond
|
Jul 01, 2021 |
|
Mae Stevens: Helping The Water Sector Advocate For Itself
|
Jun 15, 2021 |
|
Jeff Hobbs: Put Valuable Content Where Your Customer Will Look
|
Jun 01, 2021 |
|
Manny Teodoro: Lessons In Content Sharing To Win Your Water Audience
|
May 15, 2021 |
|
Dan Keppen: Expanding Your Solution Story To Reach Diverse Stakeholders
|
May 01, 2021 |
|
Melissa Meeker: Building Your Social Media Following
|
Apr 15, 2021 |
|
Corey Williams: Go-To-Market Transformation And The 6-Figure PowerPoint
|
Apr 01, 2021 |
|
Arianna Shipley and Stephanie Corso: Earning Your Communication ROI
|
Mar 15, 2021 |
|
Peter Fiske: A Tinder For Water Nerds
|
Mar 01, 2021 |
|
Megan Glover: Creating A Customer Ecosystem
|
Feb 15, 2021 |
|
George Hawkins: Building a Valuable Relationship with your Customers
|
Jan 31, 2021 |
|
Paul O’Callaghan: Using NETFLIX and Liam Neeson To Tell Your Story
|
Jan 15, 2021 |
|
Introducing "Water We Talking About?"
|
Dec 10, 2020 |