A Change of Brand
By Blake Howard
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Image by Blake Howard
Category: Design
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Subscribers: 28
Reviews: 0
Episodes: 68
Description
A Change of Brand, produced by Matchstic, is a podcast about the world’s most loved consumer companies and their rebrand glory, drama, or disaster. In this series we will go deeper than color palettes and typography, talking with brand leaders and agency creatives to retell the story behind the change. Getting into the nitty-gritty, we learn about their leading-edge work, creative process, and approach to change management. Regardless of fame or fail, our mission is to tell these stories to educate and inspire others facing a change of brand.
| Episode | Date |
|---|---|
|
Inside the Studio: Matchstic
|
Dec 09, 2025 |
|
Inside the Studio: Motto
|
Nov 04, 2025 |
|
Inside the Studio: Smith & Diction
|
Oct 07, 2025 |
|
Amazon with Arthur Foliard
|
Sep 09, 2025 |
|
Walmart with Tosh Hall and David Hartman
|
Sep 02, 2025 |
|
Utah Mammoth with Ben Barnes
|
Aug 26, 2025 |
|
Jaguar with Laura Ries and James Morris
|
Aug 19, 2025 |
|
Manischewitz with Lisa Smith
|
Aug 12, 2025 |
|
Branding in the Age of AI with Teemu Suviala
|
Aug 05, 2025 |
|
Herman Miller with Garrett Corcoran
|
Jul 29, 2025 |
|
Humane World for Animals with Bethany Lesko
|
Jul 22, 2025 |
|
New York City FC with Milo Kowalski and Justin Au
|
Jul 15, 2025 |
|
PayPal with Andrea Trabucco-Campos
|
Jul 08, 2025 |
|
Bonus: Best and Worst Brand Writing of 2024 with Carissa Justice
|
Dec 17, 2024 |
|
Pepsi with Mauro Porcini
|
Aug 06, 2024 |
|
EA Sports FC with Nils Leonard
|
Jul 30, 2024 |
|
Twitter vs. X with Armin Vit & Jason Cieslak
|
Jul 23, 2024 |
|
Reddit with Natasha Jen
|
Jul 16, 2024 |
|
RISE with Gavin Hurrell
|
Jul 09, 2024 |
|
Are Script Logos Dead? with James Bowie & James Edmondson
|
Jul 02, 2024 |
|
U.S. Army with Matt Egan and Jason Miller
|
Jun 25, 2024 |
|
LG with David Stevens and Tom Carey
|
Jun 18, 2024 |
|
Formula 1 with Mike Reed
|
Jun 11, 2024 |
|
Glassdoor with Deanna German
|
Jun 04, 2024 |
|
Minecraft with Harry Elonen
|
Aug 29, 2023 |
|
Nokia with Lee Coomber
|
Aug 22, 2023 |
|
Bolt with Arthur Foliard
|
Aug 15, 2023 |
|
Baskin-Robbins with Ryan Brazelton
|
Aug 08, 2023 |
|
Going with Eric Ng and Andie Wexler
|
Aug 01, 2023 |
|
City of Florence with BT Harman
|
Jul 25, 2023 |
|
Visa with Rob Duncan
|
Jul 18, 2023 |
|
Kraft Mac & Cheese with Terry Sieting
|
Jul 11, 2023 |
|
Zapier with Michael Jeter
|
Jul 04, 2023 |
|
Instacart with Daniel Renda & Kevin Byrd
|
Jun 27, 2023 |
|
Bonus: Naming Wins and Fails with Rob Meyerson
|
Feb 14, 2023 |
|
Bugatti with Juan Barrios and Linda Marquardt
|
Oct 04, 2022 |
|
Sprite with Chris Garvey
|
Sep 27, 2022 |
|
M&Ms with Kristie Malivindi
|
Sep 20, 2022 |
|
PBS with Bogdan Geana
|
Sep 13, 2022 |
|
Why Sports Rebrands Are So Hard with Jon Contino
|
Sep 06, 2022 |
|
US Open with Sagi Haviv
|
Aug 30, 2022 |
|
CVS Health with Howard Belk
|
Aug 23, 2022 |
|
London 2012 Olympics with Sairah Ashman
|
Aug 16, 2022 |
|
Maker's Mark with Jared Britton
|
Aug 09, 2022 |
|
Uber with Amanda Munilla
|
Aug 02, 2022 |
|
Bonus: Best and Worst Brand Launches with Armin Vit
|
Mar 15, 2022 |
|
Sweetgreen with Tom Wilder and Sanuk Kim
|
Dec 14, 2021 |
|
Carnegie Hall with Jennifer Kinon
|
Dec 07, 2021 |
|
Tripadvisor with Matt Van Leeuwen
|
Nov 16, 2021 |
|
Kia with Michael Keller
|
Nov 09, 2021 |
|
Spindrift with Colony
|
Oct 26, 2021 |
|
Pearl Milling Opinion
|
Oct 19, 2021 |
|
Starbucks with Connie Birdsall
|
Oct 12, 2021 |
|
Fiverr with James Greenfield
|
Oct 05, 2021 |
|
Mastercard with Michael Bierut
|
Sep 28, 2021 |
|
Southwest with Rodney Abbot
|
Sep 21, 2021 |
|
Season 2 Sneak Peak
|
Sep 14, 2021 |
|
Burger King with Lisa Smith
|
Mar 16, 2021 |
|
Google with Jonathan Lee
|
Mar 09, 2021 |
|
Loom with Stewart Scott-Curran
|
Mar 02, 2021 |
|
ACLU with Martha Kang McGill
|
Feb 23, 2021 |
|
GoDaddy with Chris Rushing
|
Feb 09, 2021 |
|
Warner Bros. with Emily Oberman
|
Feb 02, 2021 |
|
Dropbox with Collin Whitehead
|
Jan 26, 2021 |
|
Dunkin’ with Tosh Hall
|
Jan 19, 2021 |
|
Airbnb with Jowey Roden
|
Jan 12, 2021 |
|
Mailchimp with Mark DiCristina
|
Jan 05, 2021 |
|
Introducing A Change of Brand
|
Dec 28, 2020 |