In Growth We Trust: Marketing | Growth | Startups
By Yoann Pavy and Jake Mayell
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Image by Yoann Pavy and Jake Mayell
Category: Marketing
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Episodes: 62
Description
In Growth We Trust is a growth marketing podcast hosted by Yoann Pavy and Jake Mayell. Weekly guest interviews, plus shorter deep-dive episodes about online distribution, viral loops, network effects, content, and startup growth.
Jake & Yoann started working together 10+ years ago doing Facebook Ads at first. Now they’re doing a podcast together. They love startups, growth, and marketing, so why not?
Available everywhere, even on YouTube, like/comment/subscribe 🎧
| Episode | Date |
|---|---|
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🔮 Crowdfunding as a Marketing Channel, Everything You Need To Know! | John Hills, VP of Marketing at Crowdcube
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Apr 30, 2024 |
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🔮 Blackberry Origin Story, APS Merch Competition & Cult Brands in Niche Markets | IGWT Mini Episode about Marketing, Growth, Startups
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Apr 25, 2024 |
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🔮 A Mobile App Marketing Masterclass, App Tracking and ATT insights | Hannah Parvaz, founder of Aperture (Uptime, Curio, DICE, Drinki)
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Mar 26, 2024 |
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🔮 Jake's Growth Experimentation Framework | IGWT Mini Episode About Marketing, Growth, Startups
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Mar 20, 2024 |
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🔮 Full Stack Growth Marketers, The Future of Marketing and Brand Awareness | A Conversation with Jake Madoff
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Mar 13, 2024 |
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🔮 Redundancy Sucks. How to Bounce Back After Losing Your Job?
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Mar 06, 2024 |
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🔮 From Full-Time to Fractional: A Marketer's Journey | Cien Solon, Co-founder and CPO (Zilch, TransferGo, Techstars, Scale that thing)
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Mar 02, 2024 |
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🔮 Unpacking B2B Marketing Trends, Tactics and Growing a Community | Dave Gerhardt, Founder of ExitFive.com (HubSpot, Privy, Drift)
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Feb 20, 2024 |
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🔮 Marketing Career Journey to Head of Growth, SMS Marketing and Paid Media | Kevin Adom, Head of Growth (DROOL, HEAT, Lyst, Cuvva)
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Feb 13, 2024 |
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🔮 Carrie Rose's Secrets to Capturing Attention in the Digital Age, Digital PR and TikTok SEO | Carrie Rose, CEO & Founder of Rise at Seven
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Feb 06, 2024 |
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🔮 AI-Curated News App, Indie Hackers and Cold Emailing Celebrities | Priyanka and Shannon, co-founders of Volv (the anti social media app)
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Jan 30, 2024 |
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🔮 Soundcloud User Retention, Coding Mobile Games On Nokia 3310, and Mobile Growth Stack Frameworks | Andy Carvell (Phiture, Soundcloud, Nokia)
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Jan 23, 2024 |
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🔮 Think About Your Influencer Strategy Like a Basketball Team | IGWT Mini Episode About Marketing, Growth, Startups
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Jan 18, 2024 |
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🔮 The Rise of the Creative Performance Marketer, Customer Research and Storytelling in Paid Ads | Chris Winterhoff (Patch Plants, Onto)
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Jan 17, 2024 |
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🔮 Our 2024 Marketing Predictions | IGWT Mini Episode About Marketing, Growth, Startups
|
Jan 17, 2024 |
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🔮 Why Marketers Should Care About the US Presidential Election in 2024 | IGWT Mini Episode About Marketing, Growth, Startups
|
Jan 17, 2024 |
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🔮 Why More Marketers Will Go Freelance? Marketplace Growth And The Future of Work | Raffi Salama, Co-Founder at Passionfruit
|
Jan 09, 2024 |
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🔮 AI-Influencers, 2024 Side Hustles and Supercharged Content Marketing | Cody Schneider, Co-Founder at Swell AI
|
Jan 03, 2024 |
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🔮 Bye Bye 2023, Stats Of The Pod And Fav Episodes | IGWT Mini Episode About Marketing, Growth, Startups
|
Dec 21, 2023 |
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🔮 How To Scale a Marketplace, "Vibe" Loops and Growth Journalism | Foti Panagiotakopoulos, founder of GrowthMentor
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Dec 12, 2023 |
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🔮 From Growing His Agency To Being Acquired by Steven Bartlett’s Flight Story | Daniel James (Flight Performance, Social Chain, AOL, Amobee, MySpace)
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Dec 05, 2023 |
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🔮 How To Convert Boring Data Into Marketing Stories? It’s Spotify Wrapped Season | IGWT Mini Episode About Marketing, Growth, Startups
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Nov 30, 2023 |
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🔮 Typeform Growth Marketing, SEO and Viral Loops | Jake Stainer (Skale, Typeform, TravelPerk, Hotjar)
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Nov 28, 2023 |
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🔮 Why This New ”ID by Amo” App Is So Interesting For Marketers? | IGWT Mini Episode About Marketing, Growth, Startups
|
Nov 23, 2023 |
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🔮 How To Go Viral On TikTok? Editing Tips and Day-Trading Attention w/ Edward Sturm, Viral Marketer @build_in_public on TikTok
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Nov 21, 2023 |
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🔮 5 Dead Simple Strategies For A Brand To Stand Out Online | IGWT Mini Episode About Marketing, Growth, Startups
|
Nov 17, 2023 |
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🔮 How to Build Communities, TikTok Success and Content Tips w/ Oscar Mackenzie, Head of Marketing at Shares
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Nov 14, 2023 |
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🔮 Sneaky Ways Starbucks Gets You To Spend More Money | IGWT Mini Episode About Marketing, Growth, Startups
|
Nov 09, 2023 |
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🔮 OnlyFans Marketing Tactics, Working during Wartime and Web-to-App ideas w/ Sonya Pobiedimska from Bliq | ex Headway
|
Nov 07, 2023 |
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🔮 Go To Market Strategies, Remote Work Challenges, Health Tech, and Working at Nokia and Microsoft w/ Kat Wendelstadt
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Oct 31, 2023 |
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🔮 Latest in Google Ads, Working At HUEL and Becoming a Digital Nomad w/ Tomasz, £150M+ Google Ads Expert and PPC Freelancer
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Oct 24, 2023 |
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🔮 How To Get Your First 100+ Downloads, Best Onboarding Flows, App Store Keywords Research , ASO and ASA w/ Steve P. Young founder of App Masters
|
Oct 18, 2023 |
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🔮 The Ultimate Viral Idea, Waiting Lists, Keyword Research with ChatGPT, Stickers, QR codes and Steve P Young says ”Hi”
|
Oct 10, 2023 |
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🔮 TikTok Marketing, Live Shopping, Creators and Building an Agency w/ Jide Maduako, CEO of Yoke Network
|
Oct 03, 2023 |
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🔮 Part 2: The World of Cannabis-Based DTC Products with Aaron Nosbisch, Founder of BRĒZ & Lucyd
|
Sep 28, 2023 |
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🔮 Part 1: The World of Cannabis-Based DTC Products with Aaron Nosbisch, Founder of BRĒZ & Lucyd
|
Sep 26, 2023 |
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🔮 Pricing and User Research Impact On Growth with Rosie Hoggmascall, Growth Consultant (Peanut, Ferly, What3words)
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Sep 19, 2023 |
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🔮 Unusual Ways to Get into Marketing w/ Lewis Holloway, Co-Founder of Our Guilty Pleasures (HeyGo, Depop, BUMP)
|
Sep 12, 2023 |
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🔮 Mastering SEO, Digital PR and Website content w/ Andrew Holland, Director of SEO at JBH
|
Sep 05, 2023 |
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🔮 Marketing a VC, Block2Bags and Cannes Lions Yacht Parties w/ Sebuh Mesfin, Head of Digital Marketing at Notion Capital (Fanbytes, GoKart, IncludedVC)
|
Aug 29, 2023 |
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🔮 Growth Mindset, ADHD and Customer Feedback with Daphne Tideman, growth consultant, ex-Head of Growth at Heights
|
Aug 22, 2023 |
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🔮 ALL Our Growth Tactics: Lessons Learned from Two Months of Podcasting
|
Aug 15, 2023 |
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🔮 Brand vs Performance, Dark Funnels and T-shaped Marketers with Michael Lorenzos, Head of Performance & Growth @ Silverbird (Bleach London, Manual, Kurve)
|
Aug 08, 2023 |
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🔮 Learn how to build an audience: with Aash S Thapa, Personal Finance Creator and Influencer
|
Aug 01, 2023 |
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🔮 Simba Sleep, Lazy Marketing and Creative testing w/ Robertas Domarkas co-founder at Highrise (The Sofa & Chair, Pooch and Mutt)
|
Jul 25, 2023 |
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🔮 Meta Ads, Imposter Syndrome and Media Mix w/ Marcus Burke, Growth consultant in Berlin (Blinkist, Tandem)
|
Jul 18, 2023 |
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🔮 Community-led Growth, Day 1 users and Monzo stories w/ Tom Davies, Head of Marketing at Yonder (Monzo, Wise)
|
Jul 11, 2023 |
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🔮 First 1,000 downloads, Grey hat tactics and Dopamine hits
|
Jul 04, 2023 |
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🔮 Digital gravity, Zero to one and AI writing w/ Cody Schneider from Swell AI
|
Jun 27, 2023 |
|
🔮 Product launches, Finding PMF and K-factor w/ Imi Read, Head of Product Marketing at Onin
|
Jun 20, 2023 |
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🔮 TikTok SEO, Twitch creators and Linkedin SSI score
|
Jun 14, 2023 |
|
🔮 The Power of AI & Marketing, Spike Jonze and fixing Loneliness
|
Jun 07, 2023 |
|
🔮 A Fresh Take on Marketing Podcasts - Introducing Jake & Yoann
|
Jun 01, 2023 |
|
Ep.9 w/@oldmanalan Instagram curator & community builder
|
Apr 19, 2021 |
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Ep.8 Content is Queen w/ Danielle Greco
|
Apr 07, 2021 |
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Ep.7 It’s all about SEO w/ Scott, Head of SEO at Quidco
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Mar 25, 2021 |
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Ep.6 Deep dive into the Creator Economy w/ Mike, CEO of Subtext
|
Mar 19, 2021 |
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Ep.5 @Workinsocialtheysaid tells us all about memes and the social media industry
|
Mar 08, 2021 |
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Ep.4 Mastering Social Media content strategy w/ Benedith
|
Feb 26, 2021 |
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Ep.3 A discussion w/EVERPRESS's Head of Marketing Marisa Thomas
|
Feb 08, 2021 |
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Ep.2 How TikTok works? From a $500 bet to 250k followers w/ Eli Stone
|
Feb 01, 2021 |
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Ep.1 The journey of a creative filmmaker w/ Courtney Salmon
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Jan 25, 2021 |