Google Ads Fundamentals Podcast

By Mike Rhodes

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Image by Mike Rhodes

Category: Marketing

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Episodes: 7

Description

Confused by Google Ads? Still on the ‘someday one day’ list?

Now’s the time to change that.

In this podcast (& companion free video training) you’ll learn everything you need to get started with Google Ads.

Brought to you by Mike Rhodes, co-author of the world’s best-selling book on the topic “The Ultimate Guide to Google Ads”

In 7 episodes you’ll learn

  • Why you need to use Google Ads for your business
  • How to write ads that attract new customers 
  • Targeting & how to show your ads to the right people
  • How to pay the right amount for each click & how the AI can help
  • Building campaigns the right way
  • How to track your leads & sales so you can be profitable
  • Optimising campaigns - the key to long-term success

Episode Date
Optimisation - how to continually improve
Feb 01, 2021
Your ads should be profitable! Here’s how
Feb 01, 2021
You’ve got the building blocks - let’s create your first campaign
Feb 01, 2021
Don’t run an ad until you have tracking in place
Feb 01, 2021
The 14 different Ad Types & which one to use
Feb 01, 2021
Showing your ads to the right people at the right time
Feb 01, 2021
An introduction to Google Ads
Jan 28, 2021