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In each episode, our guests, C-suite veterans of Sales, Marketing, Customer Success, and RevOps, unlock the coveted secrets behind shaping SaaS empires. From mastering customer acquisition to harnessing the transformative power of AI-driven marketing and sales tactics, we're your ultimate source for actionable GTM insights.
Welcome to the forefront of B2B SaaS excellence! We discuss company journeys where innovation meets the ever-evolving tech landscape. Guided by a powerhouse team of co-hosts including Mark Petruzzi, Cathy Minter, Paul Melchiorre, and Katerina Ostrovsky, we're your trusted navigators through the dynamic world of B2B SaaS Go-To-Market strategies.
This podcast marks the continuation of the best-selling book "Selling the Cloud," authored by the illustrious Mark Petruzzi and Paul Melchiorre.
Episode | Date |
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Operating Partners, Part 1 with guest Joseph Zito, CEO of (X)Form
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Jul 24, 2024 |
The Evolution of Enterprise Sales, Part 2, Rob Schilling, SVP, ERP Sales N.A. @ Oracle
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Jul 19, 2024 |
The Evolution of Enterprise Sales, Part 1, Rob Schilling, SVP, ERP Sales N.A. @ Oracle
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Jul 17, 2024 |
The Future of Revenue Enablement and the Impact of Data, Steve Richards, SVP Revenue Enablement
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Jun 26, 2024 |
Full-Funnel Insights with Toni Hohlbein, Part 2: Efficiency, Digital Twins, and SaaS Trends
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Jun 19, 2024 |
Full-Funnel Insights with Toni Hohlbein, Part 1: Efficiency, Digital Twins, and SaaS Trends
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Jun 12, 2024 |
The Pivitol Alignment between Strategy and Sales - Frank Cespedes, Senior Lecturer at Harvard
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Jun 05, 2024 |
Data observability within RevOps Pt. 2 - Lindsey Meyl, CEO and Cofounder of RevAmp
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May 29, 2024 |
Data observability within RevOps Pt. 1 - Lindsey Meyl, CEO and Cofounder of RevAmp
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May 22, 2024 |
Data Driven and Metric Based Selling in B2B Pt.2 - Kevin Knieriem, President, Strategic GTM at Clari
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May 15, 2024 |
Data Driven and Metric Based Selling in B2B Pt.1 - Kevin Knieriem, President, Strategic GTM at Clari
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May 08, 2024 |
Selling with AI, How Buyers Want to Buy Pt.2 - Andy Paul, Host of the Win rate Podcast
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May 01, 2024 |
Selling with AI How Buyers Want to Buy Pt. 1 - Andy Paul, Host of the Win Rate Podcast
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Apr 24, 2024 |
Aligning Strategy in Marketing, RevOps, and Sales Part 2 with Kunal Mehta, Bain Consulting
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Apr 18, 2024 |
Aligning Strategy in Marketing, RevOps, and Sales - Kunal Mehta, Bain Consulting
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Apr 09, 2024 |
Disruption Ready Selling - with Dipanjan Das, Genpact
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May 23, 2022 |
Sell without Selling Out - with Andy Paul
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Apr 05, 2022 |
Is Cold Calling Dead - with Chris Beall, CEO ConnectandSell
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Mar 10, 2022 |
Rebranding in the B2B Cloud with William Tyree, CMO Revenue.io
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Dec 06, 2021 |
Growth of the Chief Revenue Officer with Warren Zenna, Founder and CEO of The CRO Collective
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Nov 02, 2021 |
Energy, Enthusiasm and Empathy in B2B Sales - with Larry Long Jr.
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Oct 18, 2021 |
Getting the VP Sales Hire Right - Right Now - with Amy Volas
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Oct 08, 2021 |
A Story of Opportunity and Persistence in the Cloud - with Megan Bowen, CCO Refine Labs
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Oct 04, 2021 |
Women in Sales Club - The Story and the Journey with Alexine Mudawar
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Sep 16, 2021 |
The Power of Partnerships in Scaling B2B Cloud Growth with Ben Pastro, Anumetric
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Sep 10, 2021 |
High Quality Data - THE Secret Weapon in B2B Cloud Sales - with Bob Scarperi, Revenue Vision Partners
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Sep 09, 2021 |
Top Skills for the Modern B2B Sales Professional - with Joseph Fung, CEO at Uvaro
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Aug 27, 2021 |
You're More Than a Number - with Scott Leese
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Aug 27, 2021 |
Customer Success, Success - with Eileen Voynick
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Jul 06, 2021 |
Social Selling to Digital Selling to Scaling Pipeline Development - with Jamie Shanks, Founder and CEO Sales for Life
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Jun 17, 2021 |
Sales 3.0 - The evolution of the B2B Sales Mindset - with Gerhard Gschwandtner
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Apr 23, 2021 |
Inside Sales + Enterprise Buyers??? - with Sally Duby, Chief Sales Officer at The Bridge Group
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Apr 01, 2021 |
Storytelling in SaaS Enterprise Sales - with Doug Landis, Emergence Capital Growth Partner
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Mar 25, 2021 |
The emergence of the Chief Revenue Officer - with Paul Melchiorre, Operating Partner at Stripes
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Mar 18, 2021 |
Moving beyond Data Driven to Metrics Informed Decisions - with Michael Pollack, CEO Intricately
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Mar 03, 2021 |
Transforming an Enterprise Sales Organization - with Cathy Minter, CRO at R3
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Feb 17, 2021 |
What made Zoom - Zoom with Greg Holmes, former Chief Revenue Officer at Zoom Video
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Feb 03, 2021 |