Trade Tales

By Business of Home, Kaitlin Petersen

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Category: Design

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Subscribers: 1
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Episodes: 167

Description

Business of Home's editor in chief Kaitlin Petersen talks to interior designers about nurturing creativity, finding a firm’s financial footing, setting goals and discovering their own version of success as a result.

Episode Date
How Hema Persad built ‘the smallest, most efficient’ team
May 06, 2026
Ask Us Anything: Christine Vroom on how to pivot when your pipeline falls apart
Apr 29, 2026
Why Hanna Li’s design proposals include a sustainability fee
Apr 22, 2026
Ask Us Anything: Melissa Oholendt’s go-to interview questions for new hires
Apr 15, 2026
Kobel & Co.’s radical take on the client questionnaire
Apr 08, 2026
Ask Us Anything: Alison Giese on how to streamline your design presentation
Apr 01, 2026
Jess Ebert on why delegation is the key to longevity
Mar 25, 2026
Ask Us Anything: Chloe Redmond Warner on establishing processes that fit your firm
Mar 18, 2026
Melissa Oholendt on how to become the creative director of your design firm
Mar 11, 2026
Ask Us Anything: Alex Kaehler on strategic growth
Mar 04, 2026
A surprising path to partnership for Bergman Vass
Feb 25, 2026
Ask Us Anything: Dan Mazzarini on how to get client approval for antiques
Feb 18, 2026
Yates Desygn on the course correction that saved their team
Feb 11, 2026
Ask Us Anything: DuVäl Reynolds on finding new clients in a slowdown
Feb 04, 2026
How Evan Millárd used showhouses to launch his design career
Jan 28, 2026
Ask Us Anything: Victoria Sass on how to get published [Rebroadcast]
Jan 21, 2026
Why Zoe Feldman doesn't believe in complete transparency [Rebroadcast]
Jan 14, 2026
Ask Us Anything: Kevin Isbell on what to do when an order goes wrong [Rebroadcast]
Jan 07, 2026
Alvin Wayne on making social media the bedrock of his business [Rebroadcast]
Dec 31, 2025
Ask Us Anything: Erin Gates on clients who disrupt the design process
Dec 24, 2025
Richard Anuszkiewicz on launching a new creative studio
Dec 17, 2025
Ask Us Anything: Ashley Hughes on how to level up your clientele
Dec 10, 2025
Lilse McKenna on building client confidence
Dec 03, 2025
Ask Us Anything: Live with Heather Fujikawa, Jean Stoffer and Grace Start
Nov 26, 2025
Why Ariel Okin believes all clients deserve ‘unfailing optimism’
Nov 19, 2025
Ask Us Anything: Jenna Chused on rising prices in the tariff era
Nov 12, 2025
How Dan Mazzarini built a firm that benefits from a diverse project mix
Nov 05, 2025
Ask Us Anything: Anissa Zajac on getting out-of-state jobs right
Oct 29, 2025
Heather Fujikawa on always putting the business first
Oct 22, 2025
Ask Us Anything: Noz Nozawa on how to find the best talent
Oct 15, 2025
For Jean Stoffer and Grace Start, starting slow is the key to growing big ideas
Oct 08, 2025
Ask Us Anything: Georgia Zikas on staying nimble amid a business slowdown
Oct 01, 2025
Lindsay Anyon Brier on building space for joy into her firm
Sep 24, 2025
Ask Us Anything: Dwayne Bergmann on how to purchase another designer's firm
Sep 17, 2025
How Luis Fernandez structured his firm to foster creativity
Sep 10, 2025
Ask Us Anything: Michael Hilal on how good photography drives growth
Sep 03, 2025
Anne McDonald’s roadmap to investing in yourself
Aug 27, 2025
Ask Us Anything: Jean Liu on the best way to use credit cards for purchasing
Aug 20, 2025
How acquiring another design firm helped Dwayne Bergmann get back in touch with his creativity
Aug 13, 2025
Ask Us Anything: Brian Paquette on warehouse insurance that works for designers
Aug 06, 2025
How Michelle Gage built the team that helped her escape burnout
Jul 30, 2025
Ask Us Anything: Bria Hammel on why full-service firms should always take credit cards
Jul 23, 2025
Considering a sabbatical? Chloe Redmond Warner did it—and shares how you can, too [Rebroadcast]
Jul 16, 2025
Ask Us Anything: Live with Arianne Bellizaire and Cortney Bishop at High Point Market
Jul 09, 2025
The pandemic almost shut down Meg Lonergan’s business—here’s how she revived it [Rebroadcast]
Jul 02, 2025
Ask Us Anything: Meagan Camp on helping clients come to terms with storage fees
Jun 25, 2025
How Alex Kaehler stepped away from her firm to gain a new vision for its future
Jun 18, 2025
Ask Us Anything: Amy Storm on navigating complex contractor relationships
Jun 11, 2025
How better boundaries helped Adam Hunter fall back in love with his business
Jun 04, 2025
Ask Us Anything: Emilie Munroe on why you should never charge a consultation fee
May 28, 2025
How eliminating a markup has fueled Bella Mancini’s creativity
May 21, 2025
Ask Us Anything: Kevin Isbell on what to do when an order goes wrong
May 14, 2025
How Studio DB took their firm out of its startup phase
May 07, 2025
Ask Us Anything: Victoria Sass on how to get published
Apr 30, 2025
Why Beth Dotolo and Carolina Gentry get real about the design process on social media
Apr 23, 2025
Ask Us Anything: Dane Austin on taking design presentations to the next level
Apr 16, 2025
How making a handbook for her firm helped Isabel Ladd fall back in love with design
Apr 09, 2025
Ask Us Anything: Clara Jung on building community as an introvert
Apr 02, 2025
How Arianne Bellizaire stopped chasing the industry’s standard of success
Mar 26, 2025
Ask Us Anything: Regan Baker on how to scale without putting client relationships at risk
Mar 19, 2025
How Jae Joo unlocked better creative control over her projects
Mar 12, 2025
Ask Us Anything: Courtney McLeod on developing systems to power your projects
Mar 05, 2025
Caroline Gidiere on setting her rates for the clients she wants
Feb 26, 2025
Cortney Bishop on the monthly fee that keeps her firm in motion
Feb 12, 2025
Jenna Chused on embracing risk in order to grow
Jan 29, 2025
Michel Smith Boyd on why a flat fee lets him focus on creativity [Rebroadcast]
Jan 15, 2025
How Pure Salt’s cofounders turned a signature look into a successful brand [Rebroadcast]
Jan 01, 2025
Jenna Gross on the showhouse that helped solidify her brand
Dec 18, 2024
Why Mandy Cheng won't delegate her firm's finances
Dec 04, 2024
Hannah Oravec on bringing wellness into the design process
Nov 20, 2024
Jean Liu’s trick for measuring client commitment
Nov 06, 2024
Why Josh Greene’s favorite clients contribute creatively
Oct 23, 2024
Swati Goorha on the power of storytelling in design
Oct 09, 2024
Considering a sabbatical? Chloe Redmond Warner did it—and shares how you can, too
Sep 25, 2024
Leann Conquer on why there is more than one way to build a budget
Sep 11, 2024
Why passion is a priority in Anissa Zajac’s hiring process
Aug 28, 2024
Jim Dove on why designers need to know how to sell themselves
Aug 14, 2024
How Kate Marker found clarity with her fee structure
Jul 31, 2024
How Katie Monkhouse rescued herself from burnout [Rebroadcast]
Jul 17, 2024
“Trust the process” is right there in Courtney McCleod’s onboarding letter [Rebroadcast]
Jul 03, 2024
Donna Mondi on the search for a leadership structure that keeps her close to design
Jun 19, 2024
Christopher Courts and Edel Legaspi on navigating a professional uncoupling
Jun 05, 2024
Why Ali Budd wants to do design TV differently
May 22, 2024
Why Kai Williamson lets her clients change their mind
May 08, 2024
How the pursuit of simplicity defines Brian Paquette’s fee structure
Apr 24, 2024
Want to build your brand authority quickly? How Michael Hilal looked abroad
Apr 10, 2024
Why Georgia Zikas prizes people over process
Mar 27, 2024
Christine Lin on putting client experience first
Mar 13, 2024
How Wesley Moon said goodbye to hustle culture
Feb 28, 2024
How Amy Storm shifted her team structure in pursuit of healthy growth
Feb 14, 2024
How Antonio DeLoatch earns clients' trust with real talk about their finances
Jan 31, 2024
How Amy Sklar overcame the fear of charging for her services [Rebroadcast]
Jan 17, 2024
Why Clara Jung is cultivating personal freedom and employee growth [Rebroadcast]
Jan 04, 2024
Marieanne Khoury-Vogt spent two decades building an entire town. Here's what she learned
Dec 20, 2023
How Caren Rideau found new opportunities within a design niche
Dec 06, 2023
Why Matthew Tenzin’s firm includes a holistic design consultancy
Nov 22, 2023
Why Blair Moore brought receiving in-house
Nov 08, 2023
How philanthropy transformed Amy Kartheiser’s firm
Oct 25, 2023
How Leslie Murchie Cascino defines success on her own terms
Oct 11, 2023
Why Zoe Feldman doesn't believe in complete transparency
Sep 27, 2023
“Trust the process” is right there in Courtney McCleod’s onboarding letter
Sep 13, 2023
Miranda Cullen found a way to turn a profit on time billing. Now, she’s ready to franchise
Aug 30, 2023
Dane Austin on leading his firm with love
Aug 16, 2023
Why Regan Baker hired three former clients
Aug 02, 2023
Kevin Isbell on finding success with a small firm [Rebroadcast]
Jul 19, 2023
How Noz Nozawa learned to invest in herself [Rebroadcast]
Jul 05, 2023
Why Bria Hammel wants designers to embrace their sales side
Jun 21, 2023
Katie Vance on the secret to synching up a design/build firm
Jun 07, 2023
Ahmad AbouZanat on the power of treating clients like guests
May 24, 2023
Kelly Collier-Clark on paring down her offerings to give her business room to grow
May 10, 2023
How Katie Monkhouse rescued herself from burnout
Apr 26, 2023
Christine Vroom finally started prioritizing her own health—and her business transformed
Apr 12, 2023
Byron Risdon on the luxury of slowing down
Mar 29, 2023
Why Sarah Goesling isn’t comfortable with being comfortable
Mar 15, 2023
How Pure Salt’s cofounders turned a signature look into a successful brand
Mar 01, 2023
Why Jenny Wolf isn’t afraid of ambitious employees
Feb 15, 2023
How Studio Heimat went from a twosome to a team
Feb 01, 2023
Nina Magon on letting go to grow [Rebroadcast]
Jan 18, 2023
Erin Gates on finding your voice [Rebroadcast]
Jan 04, 2023
Why clients are the essential piece in Rachel Halvorson’s creative work
Dec 21, 2022
Why leveling up means longevity for Delia Kenza
Dec 07, 2022
The pandemic almost shut down Meg Lonergan’s business—here’s how she revived it
Nov 23, 2022
Two decades in, Michael Cox's firm is still a work in progress. He likes it that way
Nov 09, 2022
How Shaun Crha found his boundaries
Oct 26, 2022
How overcoming imposter syndrome transformed Lucy O’Brien’s business
Oct 12, 2022
How Amy Sklar overcame the fear of charging for her services
Sep 28, 2022
Authenticity is everything. Just ask Ashley Ross
Sep 14, 2022
Why Rydhima Brar always asks clients 'the cocktail question'
Aug 31, 2022
Nina Magon on letting go to grow
Aug 17, 2022
Why Clara Jung is cultivating personal freedom and employee growth
Aug 03, 2022
Why Lauren Caron decided to ‘Marie Kondo’ her clients
Jul 20, 2022
Gala Magriñá filters her design business through a holistic lens
Jul 06, 2022
Kevin Isbell on finding success with a small firm
Jun 22, 2022
Alvin Wayne on making social media the bedrock of his business
Jun 08, 2022
Why Tina Ramchandani wants a “soul connection” with her clients
May 25, 2022
Meagan Camp quit Instagram. This is what she learned
May 11, 2022
How DuVäl Reynolds attracts team members who share his vision
Apr 27, 2022
Toledo Geller on how to survive a crisis (or two)
Apr 13, 2022
How Linda Hayslett started designing on her own terms
Mar 30, 2022
Erin Gates on finding your voice
Mar 16, 2022
Nicole White on having the grace to grow
Mar 02, 2022
Refine and repeat: Park & Oak on navigating early-career obstacles [Rebroadcast]
Feb 16, 2022
Nile Johnson on making space for creativity [Rebroadcast]
Feb 02, 2022
How Emilie Munroe shows clients that she won’t let them fail
Jan 19, 2022
Rasheeda Gray switched to design mid-career. You can too
Jan 05, 2022
Ramey Caulkins on bypassing supply chain hurdles
Dec 22, 2021
Dan Rak on getting the money talk right
Dec 08, 2021
Michel Smith Boyd on why a flat fee lets him focus on creativity
Nov 24, 2021
How a better contract made Katie Hodges a better designer
Nov 10, 2021
Design, real estate and contracting—Keisha Gilchrist's triple threat
Oct 27, 2021
Peggy Haddad on the radical accessibility of e-design
Oct 13, 2021
Stephanie Sabbe on the path to creative freedom
Sep 29, 2021
Why Traci Zeller is cultivating distance (in a good way) with her clients
Sep 01, 2021
Sean Leffers on bringing your worldview into your work
Aug 18, 2021
How Eneia White started charging what she’s worth
Aug 04, 2021
Heidi Caillier and the art of leveling up
Jul 21, 2021
How Alison Giese is growing her firm without staffing up
Jul 07, 2021
Why Everick Brown Design talks to clients about return on investment
Jun 23, 2021
Park & Oak on setting client expectations: "You might cry"
Jun 09, 2021
How Noz Nozawa learned to invest in herself
May 26, 2021
Why Victoria Sass puts the story first
May 12, 2021
Max Humphrey on rewriting the rules of design
Apr 28, 2021
How Eche Martinez turned a small project into a big break
Apr 14, 2021
Beth Diana Smith on leaving the corporate world behind
Mar 31, 2021
Why Amanda Teal completely changed the way she charged
Mar 17, 2021
Nile Johnson on making space for creativity
Mar 02, 2021
Trade Tales: Coming soon!
Mar 01, 2021